The Fiat 500 competes in the premium electric city car segment. Its main competitors include the MINI Cooper SE (28.9 kWh battery, 232 km range), which offers similar retro-styling but shorter range, and the Honda e (220 km range), another stylish city EV with similar pricing (RM 200k+ through parallel importers). The Fiat 500 stands out with its 320 km range and Italian design pedigree.