FAW, CNHTC, and Dongfeng Lead the Top Three; June Heavy Truck Influence Hotter Than the Weather "HOT"

[First Commercial Vehicle Network Original]

According to the statistics of First Commercial Vehicle Network, within the 4 weeks of June 2026 (June 1, 2026 - June 28, 2026), the total score of the "Heavy Truck First Influence Index" for 9 major domestic heavy truck brands was 2240 points, representing a 29.6% increase compared to the 4-week score of June 2026 (1728 points), and a 2.8% increase compared to the score of the same period last year (2180 points).

Although the market has entered the June off-season, the dissemination heat of various domestic heavy truck brands remains undiminished, and the "Heavy Truck First Influence Index" has also seen a double increase month-over-month and year-over-year. Such achievements not only show the activity level of the market but also once again demonstrate the determination and confidence of various heavy truck brands towards the market.

June 2026 "Heavy Truck First Influence" Dissemination Event Statistics

FAW Leads Again, CNHTC Steady and Secure

In June, the "Heavy Truck First Influence Index" list was still led by FAW Jiefang and China National Heavy Duty Truck (CNHTC). The two brands each have their own brilliance and responsibility in the field of dissemination.

The growth in influence score for FAW Jiefang stems from increased dissemination efforts. Early in June, related reports on the launch of FAW Jiefang's new energy CTB battery products were released successively; the product received industry attention due to core technology breakthroughs such as extreme lightweighting, ultra-low height, high energy efficiency, and overall high safety; Mid-month, FAW Jiefang J6V Pro launch event was held in Shanghai, marking a new step in its layout in the medium-to-high-end cargo truck market; At the same time, FAW Jiefang was rated as a benchmark enterprise for the 2025 Annual "Science and Technology Reform Action"; FAW Jiefang Chairman and Party Secretary Li Sheng went to the frontline of Latin American country markets to carry out research, attended multiple strategic and order signing events during the period, signed a total of 1640 vehicles, and harvested full results; End of month, FAW Jiefang Powertrain Division successfully mass-produced the newly developed top-pull 12-speed heavy truck transmission designed for overseas markets.

In June, CNHTC was also steady and secure, showing its strength as a "National Heavy Tool" in different fields. Early in June, the launching ceremony for the first order of Hebei Province to Turkey TIR multimodal transport dedicated line was held in Shijiazhuang, and 40 Sitrak cross-border tractors were completed for delivery synchronously; Mid-month, sales data showed that CNHTC's May heavy truck market share was 31.5%, 1 out of every 3 trucks sold was CNHTC; CNHTC Father's Day MV "Dad, Listen to Me" was released heavily, sending exclusive festival gifts to truckers rushing on the road; End of month, CNHTC & Yingda Logistics 100 vehicles strategic signing and the first batch of 50 Howo TX new energy product delivery ceremony was held in Zhangzhou, Fujian.

Dongfeng Commercial Vehicle Blossoms "Comprehensively" Domestically and Overseas, Chenglong Brand Day Ignites Topics

In June, the most intensive marketing efforts and widest topic dissemination belonged to Dongfeng Commercial Vehicle. Whether domestic or overseas, whether order delivery or event marketing, Dongfeng Commercial Vehicle did it excellently.

In domestic and overseas markets, the marketing activities of Dongfeng Commercial Vehicle have harvested full results. Early in June, the 2026 AiPao · China Ring-Tar International Rally finished successfully in Aksu, Xinjiang, and Dongfeng Tianlong New KL provided full escort, showing its hardcore and reliable nature; At the same time, batch Dongfeng Tianjin KR was officially delivered to Vietnamese terminal large customers at Dongfeng Import & Export Vietnam dealer Huanghui Group 4S store; Mid-month, Dongfeng Import & Export Company held a Dongfeng Commercial Vehicle new product launch conference in Kuala Lumpur, officially releasing D320 series tractors, D310 series engineering vehicles and mixer trucks for the Malaysian market, and signed 200 vehicle orders with local partners; Dongfeng Commercial Vehicle held 150 Dongfeng Tianlong tractor signing and the first batch of 80 vehicle delivery ceremony in Wuhan; End of month, Dongfeng Tianlong KH630/580 gas vehicle · Northwest Seasonal King Challenge concluded successfully, the event covered six provinces/regions including Shaanxi, Gansu, Ningxia, Qinghai, Xinjiang, and Inner Mongolia, lasting 42 days.

In June, the most representative marketing activity was the holding of the 10th 6.7 Brand Customer Day of Dongfeng Liuzhou Motor. Early in the month, Dongfeng Liuzhou Motor issued a preview that the new generation new energy commercial vehicle of Chenglong would be heavily released. On the Brand Day, there were five major heavy contents presented: technology release, product premiere, policy discount, exclusive care, and public welfare upgrade. Many frontier new energy vehicle models made a collective appearance, among which Chenglong Wing Wei 5 New Energy Supercharge Cargo Truck became the focus of industry attention; In the latter half of June, Dongfeng Liuzhou Motor Chenglong Wealth Creation Home Festival entered Linyi, Shandong, winning 168 vehicles on site.

Aside from the above events, in June, the more influential dissemination topics in the heavy truck market also include: XCMG won the new energy tractor market champion for the sixth consecutive month with a May sales volume of 3946 vehicles; Shaanxi Automobile Heavy Truck held a series of activities in Beijing including the launch of the 6000 platform series new products, the delivery of Delong X6000, G6000 Premier Edition gas express freight tractors in bulk, and strategic cooperation signing; Beiben Heavy Truck secured a 300-vehicle new energy heavy truck large order for the China-Mongolia border cross-border transport project; Batch Beijing Heavy Truck Blue Dream 7 new energy heavy truck delivery to Yulin, empowering the green transformation of coal transport in northern Shaanxi, etc.

Editor's Note

Although every summer is traditionally the off-season, it seems from the current situation that the signs of the heavy truck market off-season not being light have already appeared. In the coming July, can various heavy truck brands still maintain the same dissemination strength? Please continue to follow the reports of this website.