About us
Bitauto.my is a comprehensive automotive ecosystem platform tailored for the Malaysian market, developed by BitAuto. We address three persistent consumer pain points: fragmented information, opaque pricing, and inconsistent content quality.
From car discovery and purchase to after‑sales support, we cover the entire vehicle lifecycle. By integrating authoritative vehicle data, real‑time dealer quotes, original professional content, end‑to‑end services, and an interactive user community, we empower car buyers, local dealers, and international automotive brands.
Backed by BitAuto’s decades of expertise in technology, content, and operations within the automotive vertical, Bitauto.my aims to become Malaysia’s leading automotive platform – while helping Chinese and global OEMs expand into the country and the broader ASEAN region.
Why Bitauto.my?
Objective. Transparent. Local by design.
We filter out generic marketing fluff and misleading information. Beyond basic car listings, we offer a differentiated ecosystem powered by digital tools and locally relevant content. Our mission is simple: help every Malaysian car buyer access authentic, complete, and professional information – so you can make smart, confident purchase decisions.
- Malaysian consumers: solve confusion around car selection, unclear pricing, and unreliable information.
- Local dealers & automotive brands: gain efficient online exposure and targeted customer acquisition. We bridge online inquiries to offline transactions, boosting your brand presence and market share.
What We Offer
- Comprehensive Vehicle Database: Covers petrol, hybrid, and electric models from popular brands – Perodua, Proton, BYD, Chery, BMW, and more – across all body types. Users can access detailed specifications, multi‑model comparisons, high‑definition photos, and 360° VR car walkarounds. Currently featuring over 1300 cars, more than 550 models from over 85 authorized brands.
- Real‑time Quotes & Promotions: We aggregate real‑time pricing and verified promotions directly from authorised local dealers, ensuring full price transparency – no hidden fees, no outdated offers.
- Seamless Dealer Connectivity: Choose your preferred communication channel: WhatsApp direct chat, or online contact form for callback. All partner dealers are strictly verified, so you can book test drives and negotiate with confidence.
- Multi‑language News & Insights: Our in‑house editorial team delivers timely automotive news in English, Chinese, and Malay – covering new launches, price changes, policies, and market trends. We refuse paid soft articles or biased reviews. Every piece stays objective and valuable to you.
- Video Library for Every Viewer: In‑depth review videos for careful researchers, short‑form videos for quick browsing, and live streams for real‑time engagement. Plus, we collaborate with cross‑field creators to produce content on self‑drive trips, road journeys, and automotive lifestyle – connecting cars with daily life in Malaysia.
- Vibrant Automotive Community: Genuine owner reviews share real driving experiences, interactive Q&A covers purchase, maintenance, or ownership questions, and systematic car encyclopedia helps users learn from the ground up. This is a trusted space for local car owners and enthusiasts to share, learn, and grow together.
Our Mission & Forward Look
Guided by professionalism, neutrality, and transparency, Bitauto.my will continue strengthening local operations in Malaysia – steadily upgrading product features, expanding content, and refining services.
We strive to become a leading comprehensive automotive ecosystem platform in Malaysia and Southeast Asia, while contributing to the standardised, high‑quality development of the local automotive industry.
Ready to simplify your car journey?Bitauto.my – Drive smart, drive confident.
Company Information
- Company Name: BITAUTO TENGYI MALAYSIA SDN. BHD.
- SSM Registration No.: 202601005002 (1667100-H)
- Registered Office Address: Block A, 09-10, KIP Villa Indah, Jalan Titiwangsa 1, 81200 Johor Bahru, Johor, Malaysia
- Contact Email: malaysia.auto@bitauto.com

