What is the positioning of the Hongqi LS7?

The Hongqi LS7 (now renamed Hongqi Guoyao) is a top-tier ultra-luxury full-size SUV positioned as the flagship of the Chinese automotive industry, directly rivaling models like the Rolls-Royce Cullinan and Maybach GLS. For buyers considering the Hongqi LS7, that matters because it affects how easy the car is to live with, whether for commuting, family use, long-distance driving or ownership costs. The useful way to read this is not as an isolated specification, but as a clue to how the car will feel in real daily use.