On May 28, 2026, the "Global 100-Millionth User Delivery Ceremony" of SAIC Motor was held at the World Living Room of North Bund, Shanghai. More than ten passenger car brands and 19 models under SAIC, through the method of "Global Relay Delivery", crossed mountains and seas, spanned continents, and connected globally. SAIC Motor thus became the first Chinese automotive group to exceed a cumulative production and sales volume of 100 million vehicles, forging a new milestone for China's automotive industry.
From "Phoenix" to "IM": 100 Million Vehicles Witness the Striving and Original Aspiration of China's Automotive Industry
In 1955, Shanghai Internal Combustion Engine Parts Manufacturing Co., Ltd. was established, marking the start of Shanghai's automotive industry. In 1958, workers hammered out the first "Phoenix" sedan using hammers, achieving a "zero breakthrough" in Shanghai's sedan manufacturing. Over 70 years, SAIC has experienced and driven the entire process of China's automotive industry from nothing to something, from weak to strong: The Santana went off the line in 1983, kickstarting joint venture cooperation; Shanghai GM was established in 1997, creating the "Shanghai Speed" of a factory built and car delivered in 23 months; The independent brand Roewe was born in 2006; The Roewe RX5, the world's first internet car, was launched in 2016; The high-end intelligent electric brand IM Motors was established in 2020.
Running through this journey is SAIC's consistent user philosophy of "Understanding Cars Better, Understanding You Even Better". Understanding cars is the ultimate pursuit of core technology; understanding you is precisely implementing every frontier technology into a beautiful mobility experience that users can perceive and enjoy. From the Santana localization community to joint venture 2.0 technology co-creation, from internet cars to full-steer-by-wire chassis, solid-state/half-solid-state batteries, AI large models on vehicles—each leap is an upgrade of "understanding cars" capabilities and an inheritance of the "understanding you" original aspiration. 100 million vehicles is also a centralized fulfillment of 100 million users' trust.
The 100-Millionth Vehicle: IM LS9 Hyper, Gathering the Achievements of SAIC's Over 70 Years of Technology
The IM LS9 Hyper delivered as the 100-millionth vehicle is a masterpiece gathering the achievements of SAIC's over 70 years of technological accumulation, opening a new era of "New Three Major Components" for new energy vehicles. It is equipped with next-generation chassis technology, the industry's first launch of full steer-by-wire four-wheel steering; next-generation intelligent driving hardware, 520-line super-vision lidar + NVIDIA Thor chip, next-generation three-electric systems -- Global 800V high-voltage platform and Star Super Range Extender. It comprehensively pre-embedded redundant capabilities for continuous evolution towards L3 and above high-level intelligent driving. At the same time, IM LS9 Hyper is the first to equip with SAIC Gold Label Hurricane Three-Motor System, comfortably joining the 3-second performance club; It also collaborates with Purple Mountain Laboratory to globally premiere "Endogenous Security" technology, expanding the automotive safety boundary from "Physical Safety" to "Information and System Safety", serving as an essential safety cornerstone for the AI era.
The 100-millionth user, Momenta CEO Xu Dong Cao, is exactly the core strategic partner of SAIC in the intelligent driving field. The intelligent driving technology co-created by both parties has empowered independent and joint venture brands. "Partner becomes Owner" is not only a satisfactory delivery between manufacturer and user, but also a deep resonance among intelligent automotive ecosystem partners.
Systemic Strength: Global Relay Delivery of SAIC's Full Brand Matrix
Behind the 100 million vehicles is SAIC's closed loop of full value chain covering six sectors: passenger cars, parts, mobility, services, finance, international operations, and innovative technology. From January to April 2026, SAIC accumulated sales of 1.302 million units, ranking first in the Chinese automotive industry for four consecutive months. Among them, independent brand sales were 910,000 units, accounting for nearly 70%; New energy vehicle sales were 412,000 units; Overseas market sales were 459,000 units, a year-on-year surge of 50.2%.
At the delivery ceremony site, SAIC's full brand and full product matrix worked in synergy. Independent brands went all out: Shangjie Z7, Huajing S, Roewe M7, MG4 half-solid-state battery version, Wuling Starlight 560, Maxus eDeliver5, Hongyan truck, Yuejin Danaka T1, Sunwin pure electric bus, Iveco Juxing EV, etc., were successively delivered, covering multiple scenarios such as personal mobility, family life, commercial operations, and logistics transportation. Joint venture brands showcased "Joint Venture 2.0" results: Volkswagen ID. ERA 9X will globally premiere with Momenta R7 Reinforced Learning World Model, exceeding 7,000 deliveries one month after launch; AUDI E7X plans to become Audi's first global model to implement L3-level autonomous driving; Buick Zhijing E7 is built based on the "Xiaoyao" Super Fusion Architecture, exceeding 10,000 deliveries one month after launch.
Departing from the Shanghai main venue, the delivery scene was successively lit in multiple domestic cities such as Nanjing, Liuzhou, Taiyuan, and countries such as the UK, Indonesia, and Singapore, creating a new narrative method for Chinese automotive brands. Behind this lies the deep foundation of SAIC's global layout. SAIC is a pioneer of Chinese automotive enterprises "going out": It possesses over 100 parts production bases and over 3,000 dealer networks overseas, built 3 major R&D innovation centers including London and 4 production manufacturing centers in Thailand, Indonesia, India, Pakistan; Anji Logistics owns 42 roll-on/roll-off ships, with 8 international routes covering Southeast Asia, Europe, and America. Today, SAIC's products and services cover over 170 countries and regions, with cumulative overseas sales exceeding 7 million vehicles. SAIC MG has consecutively ranked first in European sales for Chinese brands for 11 years. In 2025, European annual sales exceeded 300,000 units, becoming the first Chinese automotive brand to break 1 million in cumulative sales in Europe and the UK. In March 2026, MG held a Technology Day in Frankfurt, Germany, globally premiering half-solid-state batteries and Hybrid+ hybrid technology. The Hybrid+ family's overseas single-month sales have exceeded 20,000 units. In 2025, SAIC released the overseas "Glocal Strategy" (Global + Local), accelerating the shift from "Product Going Out" to "Value Chain Going Out", letting "Made in China Intelligence" further go to the world.
From "Understanding Cars" to "Understanding You": A Delivery Ceremony Where Users Take the Spotlight
The final destination of "Understanding Cars Better, Understanding You Even Better" is the mobility life of every real user. Luo Zhenyu, founder of Dedao APP, as the 001st Experiential Officer of Huajing S, went from praising Huawei Qiankun intelligent driving in the New Year's Cross-Year Lecture to entering the factory to witness the off-line line; Former German national team player Yang Chen chose ID. ERA 9X, because its golden range extender and long-termism coincided; After Cao Kailiang and his family ordered the car, his idol Jay Chou happened to become the spokesperson for the Buick MPV family; Public welfare blogger Liu Jia continuously cut hair and sent companionship to left-behind children in mountainous areas of Guangxi for five consecutive years. Buick provided aid immediately. He was moved by the Zhijing E7 "Full Score Cockpit". From self-media bloggers to village secretaries, from public welfare guardians to logistics enterprises—every user is a microcosm of real life, this is the most vivid interpretation of "Understanding Cars Better, Understanding You Even Better".
100 million vehicles are a phased answer to SAIC's development over more than 70 years, and even more so, a new starting line for SAIC's "Second Entrepreneurship" towards the intelligent electricity future. In 2014, SAIC actively implemented the important instruction of "Developing new energy vehicles is the only way for China to move from an automotive country to an automotive power", taking the lead in comprehensive transformation. Twelve years later, from "First in line" in intelligent-electric transformation to "Wan Ma Ben Teng" (Myriad Horses Running) in independent-joint venture, passenger-commercial, domestic-overseas, SAIC will continuously take "Understanding Cars Better, Understanding You Even Better" as the user philosophy, letting technological innovation truly benefit every user.
From 1955 to 2026, from the first user to the 100-millionth user, from startup exploration to industry leadership—SAIC will continue to travel 100 million roads together with global users and global partners, co-creating a new future for beautiful mobility.
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