On May 28, 2026, the World Living Room at the North Bund in Shanghai witnessed a historic moment for China's automotive industry. SAIC Motor's '100 Millionth Global User Delivery Ceremony' grandly launched, relying on a global brand matrix covering the globe, initiating a global relay delivery across cities and continents. Thus, SAIC Motor officially became the first company in China's automotive industry with cumulative production and sales exceeding 100 million vehicles, setting a new record in China's automotive industry development, and carving a new milestone in the leapfrog development of the national automotive industry.
Behind the production and sales of 100 million complete vehicles is SAIC's unwavering commitment to industry over more than 70 years, the transformation upgrade from a stumbling start to global leadership, and the best witness of trust from tens of millions of users and partners walking globally. From hand-crafting the first sedan to mass-producing 100 million-level vehicles, from joint venture exploration to independent brand rise, from leading in traditional fuel cars to breaking through in smart new energy, SAIC has completely experienced and promoted the entire process of China's automotive industry from nothing to something, from weak to strong, from establishing itself domestically to roaming globally.
70 Years of Passing the Torch, Witnessing China's Automotive Industry's Striving Journey
SAIC's development context is a condensed history of China's national automotive industry growth. In 1955, Shanghai Internal Combustion Engine Parts Manufacturing Company was established, pulling open the curtain for Shanghai automotive industry development; in 1958, generations of automotive predecessors, relying on craftsmanship and perseverance, knocked out the first 'Phoenix' sedan with hand hammers, achieving a 'zero breakthrough' in Shanghai sedan manufacturing, planting the seed of original intention for the national car-making cause.
Since the Reform and Opening-up, SAIC has boldly stood at the forefront of the industry, leading the way in opening up to the outside world and innovation exploration. In 1983, the Santana officially rolled off the line, opening a new chapter for China's automotive industry joint venture cooperation, accelerating the industrialization and standardization process of domestic automobiles; in 1997, Shanghai GM landed and went into production, with a surprising speed of 23 months from factory construction to car production, creating the 'Shanghai Speed' renowned in the industry, setting new records for global auto companies' factory construction and production.
Entering the New Era, SAIC targeted the independent innovation track, continuously breaking technical barriers. In 2006, the independent brand Roewe was born, raising the flag of innovation for national automobile brands; in 2016, the world's first internet car Roewe RX5 was launched, leading the wave of automotive intelligent transformation; in 2020, the high-end smart electric brand IM Motors was established, precisely laying out the high-level smart electric track, assisting China's automotive brands in advancing towards high-end and technological levels.
Over 70 years of wind and rain, SAIC has always adhered to the core user concept 'Knows Cars, Knows You Better'. 'Knows Cars' means the extreme pursuit of deepening core technologies and polishing product quality, from Santana localization technology attacks to joint venture 2.0 era technology co-creation, to the landing of cutting-edge technologies such as full-steer-by-wire chassis, solid-state/semi-solid-state batteries, AI large model vehicle applications, etc.; every technology iteration shows hardcore car-making strength; 'Knows You Better' means always standing on user needs, converting cutting-edge technology into perceptible and experienced beautiful travel scenarios, letting technology serve people and technology warm the travel. The 100 million production and sales milestone is essentially the concentrated fulfillment of 100 million user trusts, the best proof of SAIC's unchanged original intention.
100-Million-Level Benchmark Model Lands, Gathering Industry Top Technology Achievements
The global 100 millionth vehicle delivered this time is SAIC's painstakingly crafted IM LS9 Hyper. This model condenses SAIC's 70+ years of car-making technology accumulation, is a masterpiece of brand technology iteration, officially opening the new era of new energy vehicles 'new three major components', redefining high-end smart electric travel standards.
In the core hardware layer, IM LS9 Hyper is equipped with next-generation top technology configurations, with strength reaching industry benchmark standards. Chassis level, equipped with the first-ever full-steer-by-wire four-wheel steering technology in its class, balancing handling precision and driving stability; Intelligent Driving level, equipped with 520-line ultra-vision LiDAR and NVIDIA Thor chip, building an all-around, high-precision intelligent perception system, fully pre-embedding L3 and above high-level intelligent driving continuous iteration redundancy capabilities; Three-electric level, relying on full-domain 800V high-voltage platform and Star Super Range Extender System, achieving dual breakthroughs in energy efficiency and range.
Performance and safety fields, the model has numerous highlights. The new car first equips SAIC Gold Badge Hurricane Three-Motor, successfully entering the Performance 3-Second Club, bringing ultimate driving experience; at the same time, collaborating with Purple Mountain Laboratories, globally launching 'Intrinsic Safety' technology, expanding the automobile safety boundary from traditional physical safety to information and system safety, building a solid foundation for automobile safety in the AI intelligent era, protecting users' all-scenario travel.
Worth noting is that the first 100 millionth user this time was Momenta CEO Cao Xudong. As a core strategic partner of SAIC in the intelligent driving field, the intelligent driving technology co-created deeply between the two sides has fully empowered SAIC's independent and joint venture multiple brands, realizing technology landing and user inclusiveness. The special delivery of 'Partner becomes Car Owner' is not only a simple new car delivery, but also a vivid embodiment of intelligent car ecosystem collaborative win-win and deep resonance of technology concepts.
Full Chain and Full Domain Empowerment, Building a Global Hardcore System Strength
The 100 million production and sales miracle is by no means a breakthrough of a single product or single market, but the concentrated manifestation of SAIC's full value chain, full brand, and global system strength. For many years, SAIC has built a complete closed loop of coordinated development of six major segments: vehicles, parts, mobility and service, finance, international operations, and innovation technology, forming a stable, efficient, and sustainable industrial ecosystem.
Market data confirms strong strength; January-April 2026, SAIC's cumulative sales reached 1.302 million units, ranking first in China's automotive industry sales for four consecutive months. Among them, independent brand sales were 910,000 units, accounting for nearly 70%, independent brand rise trend is significant; new energy vehicle sales 412,000 units, continuing to lead the new energy track; overseas market sales 459,000 units, a year-on-year increase of 50.2%, global development momentum is rapid.
During this global relay delivery ceremony, SAIC's full brand matrix appeared together and exerted effort in coordination. Independent brands fully covered diverse travel scenarios, Shangjie Z7, Huajing S, Roewe M7, MG4 semi-solid-state battery version, Wuling Starlight 560, Maxus eDeliver5, Hongyan Heavy Truck, etc., more than 10 models were delivered centrally, covering personal commuting, family travel, commercial operation, logistics transportation and other full-scenario needs. Joint venture brands heavily showed 'Joint Venture 2.0' innovation results, Volkswagen ID. ERA 9X, AUDI E7X, Buick Zhijing E7, etc., new models, relying on high-level intelligent driving, super architecture, ultimate cockpit advantages, were hot sellers from the time of listing, showing new vitality of joint venture transformation.
Starting from the Shanghai main venue, delivery signals were lit synchronously in Nanjing, Liuzhou, Taiyuan and other domestic multiple cities, as well as overseas countries such as UK, Indonesia, Singapore, creating a new narrative for China's automotive industry global delivery. As a pioneer of China's automotive industry 'Going Global', SAIC has deepened overseas markets for many years, laying out more than 100 overseas parts production bases, over 3000 global dealer networks, built 3 overseas R&D and innovation centers, 4 overseas production and manufacturing centers, relying on 42 roll-on roll-off ships, 8 international routes, building a global logistics system covering Southeast Asia, Europe, and America.
Currently, SAIC products and services are distributed in over 170 countries and regions worldwide, overseas cumulative sales exceeded 7 million units. The underling MG brand has ranked first in China's brand European sales for 11 consecutive years, leading the breakthrough of cumulative sales of over 1 million in Europe and UK markets. Relying on the 'Glocal Global Localization Strategy', SAIC is accelerating the leap from 'Product Going Global' to 'Value Chain Going Global', making China's smart manufacturing, China's standards, and China's services go to the world.
User-Centric, Writing a Warm Travel Report
70+ years of deep cultivation, SAIC has always adhered to the original intention of 'Knows Cars, Knows You Better', integrating user needs into R&D, production, sales, service full chain, making every product fit real life, every service warm user travel. This delivery ceremony, many users of different identities and fields became the best witnesses of SAIC's original intention.
Dedao APP Founder Luo Zhenyu in the capacity of Huajing S No. 001 Experience Officer, personally witnessed SAIC's car-making strength; Former National Team Player Yang Chen favored Volkswagen ID. ERA 9X's hardcore quality, consistent with the brand's long-termism concept; Public Welfare Blogger Liu Jia deep cultivated mountain area public welfare, moved by Buick Zhijing E7's full-score cockpit humanistic design; there are also countless ordinary users such as social media creators, village party secretaries, logistics practitioners, etc., choosing SAIC due to trust, rushing to walk together due to love. Every user's choice is a vivid interpretation of SAIC 'Knows Technology, Knows Life Better'.
100 million vehicles is SAIC's 70+ years of struggle and forward progress stage answer, more is the brand moving towards smart electric drive new era, starting a new starting line for 'second entrepreneurship'. Since 2014 leading the new energy transformation layout, SAIC has always closely followed national industry strategy, deep cultivating smart electric innovation, persisting in technology breakthrough, achieving the leap from single point breakthrough to full domain leading, forming a prosperous development pattern of independent and joint venture parallel, passenger and commercial coordination, domestic and overseas linkage.
From 1955 initial startup to 2026 100-million summit, from first user to 100-million users, from local exploration to global navigation, SAIC used over 70 years of time to write the striving legend of China's automotive industry. Standing on a new starting point, SAIC will continue to adhere to original intention, deep cultivate innovation, walk together with global users and industry partners on the 100-million journey, continuously empowering travel upgrades with hardcore technology, assisting industry takeoff with China's smart manufacturing, co-creating a new future of global beautiful travel.
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