SAIC Group User Base Counts in Hundreds of Millions, SAIC Maxus Dual Brands Accelerate Milestone Achievement

What does 100 million vehicles represent?

If 100 million vehicles are connected, they can wrap around the Earth's equator exactly 10 times. If entrusted to a Chinese automotive group, it is called SAIC.

In May 2026, SAIC Group officially delivered to the world's 100 millionth user, becoming the first automotive group in Chinese automotive history to exceed 100 million cumulative production and sales. This is not a solo show of one brand, but a system-level collective appearance.

At this moment, SAIC Maxus, as the core entity of light commercial vehicles for SAIC Group, stood in the relay delivery zone with its Maxus main brand and Foray brand: Maxus brand delivered 100,000,009 vehicles, Foray brand delivered 100,000,012 vehicles. Two brands jointly accounted for half of the LCVs in the group's 100 million milestone.

Different from the solo breakthrough of passenger car brands, SAIC Maxus took a path of "dual-brand synergy, dual-track new energy growth". The Maxus brand achieved brand renewal with a "World Maxus" vision; the Foray brand, with the posture of a "dark horse" of "Foray All the Way", quickly broke out in the new energy light truck track. Each has its strengths, achieving a 1+1>2 effect.

World Maxus: Brand Renewal, Leading in New Energy

"Global Maxus, Quality Maxus, Tech Maxus, Eco Maxus"—these four core strengths are pushing Maxus to the position of "Global Leader in Light Commercial Vehicles".

In November 2025, Maxus brand released a new "Zhonghui" Logo, simultaneously renewing the brand mission: "Build a user-centric enterprise with leading technology and a full ecosystem chain". This is not a simple visual upgrade, but a complete turn from product thinking to user thinking. Subsequently, the Eco Maxus strategy was fully implemented, establishing a Global Modification Eco-Alliance, deepening strategic cooperation with Huawei and CATL, and industry-first "7-day free trial", 8S Store User Experience Center and other innovative service models.

In the new energy transition, the Maxus brand is also at the forefront. Domestic new energy penetration rate broke 50% in a single month, far ahead among traditional LCV enterprises. In April 2026, the industry's first super range-extender large light bus—Dana Super Range Extender launched, equipped with CATL 50kWh Tianxing Battery, CLTC pure electric range 312 km, combined range 1,260 km.配合 Volume halved, weight under 70kg Xingpai Super Range Extender, 1 liter of fuel generates 3.3 kWh of electricity, fuel consumption as low as 2.65 L per 100 km, truly achieving "Low cost of EVs + Zero anxiety of ICE vehicles".

On a global scale, Maxus light bus export volume ranks first among Chinese brands, high-end pickup export volume also ranked top. In high-end markets such as Europe, Australia, Singapore, market share continued to lead Chinese brands. In May 2026, overseas sales broke 10,000 units in a month, year-on-year growth 40%, global giants like DHL, J&T Express continue to repurchase, proving the "World Maxus" hard-core strength.

Foray All the Way: Dark Horse Stance, Green Breakthrough in New Energy Light Trucks

If Maxus brand represents "Stability" and "Distance", then Foray brand embodies "Speed" and "Sharpness". As the core carrier for light trucks under SAIC Maxus, Foray brand, with sales growth of "Hot-selling 40,000 units in 2025, YoY growth nearly 128%, new energy light truck share nearly 57%, YoY surge 222%", became an不可忽视 "Dark Horse Power" in the group's 100 million user milestone.

Foray brand's growth was not a blind sprint, but built on solid technology and product foundation. In March 2026, Foray globally debuted "Tianyuan Architecture". As SAIC Commercial Vehicle Global New Energy Smart Light Truck Architecture, this architecture takes electric drive rear axle as core, compatible with charging/swapping/range-extending multiple power replenishment modes, integrating smart driving and smart cockpit, accurately adapting to and leading industry intelligence and connectivity trends. On the foundation of inherited 68 years of military-grade quality, Foray relied on the forward-looking "Tianyuan Architecture", launched new energy light truck series like Dana T2/T3, covering full scenarios like express delivery, supermarket distribution, municipal operations, intercity transport. Among them, Dana T3 won "2025 Light Truck Sales TOP Award", leading the sub-track with hard-core strength.

Channels and services are even the hard foundation of Foray brand development. On the terminal channel side, SAIC Maxus Foray brand built a "Scenario-based + Digital" channel network. Optimizing channel layout for different logistics scenarios, promoting "Batch customization + Long-term cooperation" model in the B-end market, quickly seizing the key account market. In 2025, the brand newly established 44 primary channels, in 2026 will continue to deepen prefecture-level city coverage. This "Refined operations" model allows Foray to complete market downscaling with lower cost and higher efficiency, truly serving small and micro wealth creation groups.

Two Battlefields, One Core Value

The amazing thing about SAIC Maxus is: Left hand can sign big European orders with DHL, Right hand can save money for county express couriers.

In the domestic market, Maxus Dana series sales continuously reach new highs, monthly sales nearly 6,000 units in May, a true "Big hit" in the new energy light bus market, becoming a star model in urban distribution logistics market and pet cars, milk tea cars and other innovation and entrepreneurship fields; On the global market, Maxus brand in Europe, Australia, ASEAN directly confronts century-old brands. Global giants like DHL, J&T Express support with purchasing, buying Maxus cars truly achieved operational efficiency.

Foray brand also plays no empty talk, really helps small micro users in logistics calculate detailed accounts: Ultimate TCO means saving a few cents per kilometer, earning an extra car in a year. In 2025, TiE delivered nearly 10,000 Dana T series, More and more Foray figures in China Post and SF Express fleets.

On one side "Livelihood wealth creation", on the other "Global giants", no matter where users are, no matter what size of users, SAIC Maxus two brands always grasp users' "Make Money, Save Money" needs, adhere to "Wealth Creation Partner" core value.

Conclusion: 100 Million is Just the Starting Point, Dual Brands Move Forward

100 million vehicles, is a new coordinate of Chinese automotive industry. But for SAIC Maxus, this is more like a starting gun.

Maxus brand continues to deepen in light bus, pickup and MPV markets, Foray brand continues refined operations in light truck market, but the destination is consistent—let the wealth creation capability of commercial vehicles truly land on every user, helping users earn money and live better.

The light sail has passed ten thousand waves, ahead is still the wide sky and open sea.