Which brands fall under Chery?

The brands under Chery Group include the main brand Chery and several sub-brands. Among them, iCAUR (formerly iCar) is positioned as an electrification sub-brand, with its first model being the all-electric SUV iCar 03. Jetour, as an independently operated sub-brand, plans to launch four new models such as T1 and T2 in 2025. In addition, Lepas, as the latest sub-brand to join, focuses on hybrid technology, and its first model, the L8 SUV, takes "Leaping Passion" as its core concept. These brands collectively cover the traditional fuel, pure electric, and hybrid markets, among which the TIGGO series (such as TIGGO 8 PRO and TIGGO 7 PRO) is the flagship SUV product line of the main Chery brand. Each sub-brand has formed differentiation in positioning: for example, iCAUR focuses on youthful electric models, Jetour emphasizes independent design and localized production, while Lepas focuses on the integration of new energy technologies.