12 Jun, Beijing Off-road di Pabrik Super BAIC Zhuzhou menyambut pengeluaran unit ke-150,000 BJ30 Traveller, serentak melancarkan model baharu Edisi Unggul. Keseluruhan siri membuka subsidi pertukaran 30,000 Yuan, selepas pertukaran super harga bermula hanya 69,900 Yuan.

Di lokasi pelancaran, rakaman CCTV merakam keseluruhan proses pembongkaran BJ30 Traveller yang telah merentasi 150,000 km, menguji ketahanan menggunakan kereta sebenar.

Kepercayaan Terhadap Kualiti, 150,000 Undian Pengguna

BJ30 Traveller menjadi model tercepat mencapai 150,000 unit jualan dalam pasaran SUV off-road ringan di dalam negara. Pengerusi Beijing Off-road dan Timbalan Pengurus Agung Kumpulan BAIC, Zhang Guofu menyatakan di pelancaran bahawa ini bukan sahaja pecah pantas, malah kepercayaan kualiti yang dibina melalui 150,000 pilihan pengguna.

Kereta ini mampu laju dan jimat. Beijing Off-road memasukkan lebih 60 tahun pengalaman khas pembuatan kereta ke dalam sebuah SUV kotak, terutamanya menggunakan arkitektur hibrid HEV '3 Enjin, 4 Penggerak, 6 Mod'. Satu sistem menyembunyikan tiga 'jantung': enjin hibrid khusus dengan kecekapan terma 41% bertanggungjawab menjimatkan minyak untuk perjalanan jauh, dua motor depan dan belakang masing-masing menguruskan letusan serta-merta dan pengisian tenaga. Kelajuan tindak balas 4 penggerak pintar 30 milisaat, separuh saat sudah capai tork puncak. Tanah liat, pasir boleh dikenderai dengan bebas, sistem sendiri pilih mod optimum, anda tidak perlu bimbang.

Ruang pula menjadi kebolehan utama. Asas roda 2820 mm, nisbah ruang dalaman setinggi 66%, kerusi belakang rata terus jadi katil besar 1.92 meter. Susun atur 3 baris 7 tempat duduk, tinggi 1.8 meter duduk baris ketiga tidak sempit. 38 peti simpanan sepanjang kereta, belakang muat sehingga 1496 liter, keluarga bercuti setiap orang ada tempat sendiri.

Bunjuk penggunaan minyak mengejutkan. Bloggers automotif dari 5 negara, Afrika Selatan, Indonesia, Emiriah Arab Bersatu, Poland, Mexico menguji langsung. BJ30 Traveller di jalan masing-masing capai kurang 5 liter sesimpang 100km, sekali isi minyak lalui 1000km. Cari stesen cas, isi minyak terus jalan, setahun masa isi tenaga jimat beberapa puluh jam. Pemilik pertama dapat jaminan seumur hidup, tiada risiko bateri, penyelenggaraan murah, bahagian mudah dicari.

Off-road Sempurna, Ruang Luas, Sangat Jimat, 3 Penambahbaikan Edisi Unggul

Pada titik pengeluaran 150,000 unit model baharu, Beijing Off-road melancarkan edisi baharu — BJ30 Traveller Edisi Unggul. Di atas asas 'Off-road Sempurna, Ruang Luas, Sangat Jimat', rupa, prestasi, pengalaman diperkuat sepenuhnya.

Rupa, Edisi Unggul guna bentuk kotak klasik, garisan keras sembunyi rasa halus. Lampu silang cincin bintang lima unik, lengkap dengan kit modifikasi popular dan pelingkaran roda cincin bintang, paip hadapan belakang sama warna dengan badan. Dalaman ganti oren baru dengan papan hiasan tekstur logam, lapisan dan kualiti naik satu tahap. Sama ada anda umur 20-an atau 40-an, duduk dalam kereta dapat cari minat sendiri.

Kemasukan prestasi lebih nyata. Tukar AGM bateri berkuasa, kitaran hayat 3 kali ganda bateri biasa. Teknologi turbin turbo sama dengan Porsche, kecekapan cas keseluruhan ke 99%. Kuasa motor belakang dari 55 kW tarik terus ke 70 kW, masuk lebuh, mula simpang, elak kecemasan, injak gas terus ada, hak jalan pegang di tangan sendiri.

Dari aspek pengalaman, badan kereta lebih tinggi dari SUV biasa, pandangan luas macam guna tank kecil. Pemanas kerusi, pengudaraan, pemanas stereng semua lengkap. Sistem rasa titisan hujan tutup tingkap automatik, lampu suasana 64 warna ikut rentak muzik. Kehidupan off-road atau perjalanan bandar? Tidak perlu pilih, satu kereta muat semuanya.

Rakaman Langsung CCTV Saksi, Kereta Lari 150,000km Dibongkar Tunjukkan Pada Anda

Beijing Off-road kali ini buat benar. Lokasi pelancaran gabung dengan CCTV Finance, langsung bongkarkan BJ30 Traveller yang sudah lalui 150,000km. 150,000km apa konsep? Keluarga biasa boleh guna hampir 10 tahun.

Selepas bongkar, enjin turbin bersih, kumuhan karbon sikit, kuasa keluar masih lengkap. Kotak gearbox baik tiada kesan, satu titisan minyak tidak bocor, gear dalam tiada goresan. Bateri tiada buncit, bocor cair, hilang kuasa, guna lama tidak perlu bimbang rosak. Rangka bawah, lengan gantung nol karat, nol minyak rembes, paras lantai dan kereta baru sangat kecil bezanya, keselamatan pasif lengkap dari awal.

Rakaman CCTV juga masuk ke Pabrik Super BAIC Zhuzhou. Bengkel kimpalan ratusan robot bekerjasama, kadar automatik 100%, kecacatan pelekat lebih nipis dari rambut, rangka badan lebih kukuh, jalan rosak tiada bunyi, langgar lebih selamat. Peralatan tekan raksasa 5000 tan jadi sekali, garis badan lancar dan cantik. Bengkel cat puluhan robot kerja automatik, cat air mampan kurangkan bahan pelepas berbahaya lebih 60%, kereta baru tiada bau, cat tahan matahari tahan karat. Setiap proses ada kawalan kualiti, pastikan setiap kereta yang keluar dari talian pengeluaran adalah produk terbaik.

Berdasarkan pengisytiharan, mulai hari ini, kecuali subsidi pertukaran super 30,000 Yuan, Beijing Off-road juga berikan lima hadiah: pemilik pertama bukan operasi komersial dapat jaminan seumur hidup bernilai 6,000 Yuan; 0 bayaran muka dan lain-lain skim kewangan; lama bawa baru berjual dapat kad JD 800 Yuan; kesemua siri OTA seumur hidup percuma; data asas seumur hidup percuma, data hiburan 2 tahun tidak terhad.

Sambung ke pembukaan Piala Dunia, Edisi Unggul tambah easter egg: di mana-mana cawangan di seluruh negara beli kereta boleh sertai tekaan, tepat jaya juara dan markah perlawanan akhir, dapat lagi subsidi beli kereta 50,000.

Ringkasan

150,000 Cinta, Datang Edisi Unggul. BJ30 Traveller Edisi Unggul dengan keupayaan harga terbaik beritahu anda: SUV off-road ringan seragam, yang dipilih dari 10,000, kali ini benar tidak mahal.

Recently, the State Administration for Market Regulation released the first batch of National Quality Standard Laboratory Cultivation and Construction Lists. SAIC-GM-Wuling successfully selected, becoming the only automobile enterprise in this country approved to undertake this platform. This approval marks that SAIC-GM-Wuling's New Energy Vehicle Quality Technology System Construction has officially entered a new national development stage.

National Quality Standard Laboratory is a national-level core innovation platform established relying on the "Outline for Building a Strong Nation in Quality". It focuses on core work such as industrial quality standard basic research, high-end technology application, industry standard development and promotion, and professional talent cultivation and gathering. It is an important carrier for implementing the Quality Strong Nation strategy, empowering manufacturing quality improvement and upgrade, providing key support for domestic New Energy Vehicle industry to consolidate technical foundation and enhance industry discourse.

SAIC-GM-Wuling Laboratory possesses strong scientific research strength and complete innovation system. Team scale exceeds 4000 people, gathering large batches of Master's/Doctoral talents and foreign technical experts. Relying on Postdoctoral Workstations, National Enterprise Technology Centers, National Industrial Design Centers and other multiple national-level innovation carriers, it has constructed a multi-level, all-around scientific research pattern. Laboratory layouts 14 international first-class test sites, fully covering core fields such as Three-Electric Systems, Whole Vehicle Collision, NVH, EMC, Thermal Management, Intelligent Connectivity, Lightweight Materials, etc., capable of achieving full-chain, full-dimension test verification for New Energy Vehicle whole vehicles and components. Currently, Laboratory has won 275 CNAS recognized qualifications, containing 81 ECE international recognized items, testing verification results possess authoritative international credibility.

Relying on massive scenario data of 32 million users and million-level New Energy Vehicle big data center, Laboratory can precisely replicate user full-scenario real driving conditions. By connecting the full process of R&D testing, mass production landing, terminal use, realizing quality product pre-judgment and dynamic iterative upgrade, building test verification foundation for New Energy Vehicle electrification, intelligence core technology landing.

Long-term deep-diving into technical breakthroughs and quality polishing, Laboratory has produced multiple global first, internationally leading landmark achievements. Global first intelligent island manufacturing system landed and applied, helping enterprise selected in National First Batch "Leading-Level Intelligent Factory" Cultivation List; Model Huajing S successfully completed industry's first 80km/h high-speed side collision, 15-meter high slope drop limit safety test; Independently developed Shenlian Battery created 76.6 billion kilometers driving zero spontaneous combustion high-quality market record. In international standard output field, enterprise achieved breakthrough leap, Wuling Air EV safety design included in ASEAN official technical norms, self-developed DC charging standard passed Indonesia SNI certification, filled blank of Chinese auto enterprises in ASEAN industry standard formulation field, effectively breaking global automotive standard barriers long dominated by Europe, America, and Japan.

This national-level laboratory successful approval is the inevitable result of SAIC-GM-Wuling long-term adhering to Original R&D and deep-diving into quality infrastructure construction. This upgrade lets enterprise quality technology system fully benchmark national-level highest standards, complete critical transformation from "Precision Crafting Good Cars" to "Defining Industry Standards", achieving technology, standard, quality, safety full-spectrum autonomous control. In the future, Laboratory will integrate four core capabilities of technical breakthrough, standard guidance, test verification, industry empowerment, innovate quality management and service model, promote Chinese Auto Standards following industry chain going overseas, assisting "Belt and Road" quality standard interconnection. For consumers, this national-level platform will become top verification position for product quality, full series models from Three-Electric Safety, Body Structure to Intelligent Connectivity, Whole Vehicle Durability, all passed national-level rigorous standards layer by layer polishing, product safety and quality guarantee fully upgraded.

Standing on a brand new development stage, SAIC-GM-Wuling will take national-level laboratory construction as core strategic pivot, continuously deep-diving New Energy Vehicle quality innovation and technical breakthrough. Enterprise will fully promote Chinese New Energy Vehicle industry from scale leadership to standard leadership, with autonomous core technology and rigorous quality standards, providing safer, higher quality, more intelligent mobility solutions for global users.

Auto-First｜Sammar

4:30 AM, Shanghai Jiangqiao Wholesale Market, Uncle Zhou's Wuling Rongguang starts on time. This is his 12th year in vegetable wholesale, and his seventh year with this car.

At the same moment, herders on the Qinghai-Tibet Plateau start their pickup trucks for the pastures, engineers in the Greater Bay Area get into IM cars for work, parents at the hutong entrance drive Volkswagen ID.3 to send children to school, and young merchants on the China-Myanmar border drive MG onto cross-border highways.

They don't know each other, yet they share an identity recorded in history. On May 28, SAIC Motor Group held the "Global 100 Millionth User" Vehicle Delivery Ceremony at the Shanghai North Bund World Living Room, officially becoming the first automotive group in the history of China's automotive industry to surpass 100 million cumulative production and sales.

The owner of SAIC's Global 100 Millionth Car Delivery is Momenta CEO Cao Xudong—the leading figure in China's intelligent driving field. With the identity of IM LS9 Hyper 001 car owner, he completed a two-way commitment with SAIC. The SAIC flagship large six-seater he chose—IM LS9 Hyper, Cao Xudong calls it the "bright pearl of China's automotive industry" in this era, a collection of SAIC's 70 years of manufacturing heritage and cutting-edge technology.

This unprecedented "Global Relay Delivery" ceremony is spreading this honor to every corner of the world.

In Auto-First's view, true commitment comes from the trust of 100 million people. True greatness is never shining alone, but letting all things grow. SAIC provided its own four answers.

In this noisy era where emotional value is held as the benchmark, SAIC quietly guards something more scarce: spiritual value.

In the current automotive public opinion field, emotional value is praised to the heavens. A color scheme, a sentence, or a live broadcast can trigger a carnival. But emotions solve small matters, spirit determines life and death. Strategic choices, century-long heritage, and industry breakthroughs all rely on spiritual value for steering. Large enterprises without a spiritual core, no matter how big the scale, are just loose sand.

In recent years, SAIC has had its own development rhythm, with highlights, but also experienced the climbing phase of dormancy and pressure. But users see a big brother with vision: like a big tree, rooting deep and sending nutrients high.

What SAIC gives back to users is a "symbiotic security". In this era full of uncertainty, people need certainty more than ever. With solid technical guarantees, full lifecycle reassuring services, and always-online safety protection, SAIC turns certainty into users' daily travel confidence base. This promise, precisely, is the most precious thing in the current time. No, it is spiritual value.

It is this spiritual determination that formed a 70-year two-way commitment between SAIC and users.

Viewing SAIC as a complete living system is the only way to truly understand its vision.

In ecology, the tropical rainforest is the most biodiverse ecosystem on Earth. Towering trees have deep roots and lush leaves, pulling the entire ecological chain upward; while bushes, vines, moss, and grass, though not dazzling, are the main force for nurturing soil and retaining water, and at the same time nurturing new greens.

What SAIC builds is just such an industrial rainforest, allowing differences and accepting symbiosis.

Wuling Hongguang MINI EV gave countless strivers their first car, Roewe i series protects the daily commute of working-class families, and MG lets young people touch driving pleasure at an affordable price. These products are just vivid footnotes of SAIC's social responsibility, nourishing the deepest soil and water of the entire automotive ecosystem.

From entry-level to luxury, from domestic to overseas, SAIC's product layout forms a gradient structure. Users can complete the full lifecycle migration from "first car" to "upgrading" within the same ecosystem. This vertical integration system capability is unique in the industry.

The "0" behind the price is the pressure to forge ahead, the "0" behind the 100 million user number is the heavy trust.

70 years of manufacturing accumulation is the deepest root of this rainforest. From parts supply to quality verification systems, SAIC precipitates every link of industrial manufacturing into a reusable technical foundation. This foundation is open to the entire ecosystem, allowing innovators not to start from scratch, allowing later generations to grow on the shoulders of giants.

More importantly, this rainforest opens its branches outward to exchange energy with the external environment. From building an innovation technology center with Audi, partnering with Huawei Qiankun, to deep co-creation with Momenta, OPPO, Horizon, etc., SAIC never makes "ecosystem islands".

From MG's global first mass-produced semi-solid-state battery, IM LS8's steer-by-wire + rear-wheel steering chassis technology, to Roewe's "Home Beyond" series opening 2000+ SOA atomic-level interfaces, SAIC has achieved key leaps from laboratory to mass production cars in underlying core technologies such as power batteries, smart chassis, and electrical architecture.

Without this big tree's burden-bearing progress and industrial support, many new species could not grow so fast. From supply chain to manufacturing standards, from talent flow to technology spillover, SAIC's 70-year accumulation has become the public wealth nourishing the entire industry.

The deeper the roots, the more lush the canopy; the smoother the cycle, the stronger the vitality. SAIC's rainforest ecosystem's ultimate goal is not to become the biggest tree, but to let every life growing on this soil find its own sunshine.

Between 100 million users and SAIC, it is a 70-year two-way commitment. More than 70 years ago, when SAIC's first car rolled out of the factory, no one could predict this number.

1955, Shanghai Internal Combustion Engine Parts Manufacturing Company was officially established; 1958, the first Phoenix-brand sedan was successfully test-made; 1983, taking advantage of the Reform and Opening Up wind, SAIC pioneered the industry's joint venture cooperation, the first domestic Santana was assembled successfully; 2016, SAIC pioneered the creation of the world's first Internet car.

Over 70 years, SAIC and many Chinese car companies witnessed and promoted China's automotive industry from nothing to something, from weak to strong, from following learning to innovation leadership. At the same time, supporting this 100 million vehicles is 150 billion R&D investment, 26,000 valid patents, solid-state battery from laboratory to mass production, digital chassis redefining driving experience.

When China's automotive annual production and sales stand on the step of 30 million vehicles, we need not only sales hits, but a soil that can be endless. SAIC tells us with 100 million commitments: A great enterprise's ultimate vision is not to make itself reach the clouds, but to make itself the foundation for all things to grow.

In Auto-First's view, this delivery ceremony itself is SAIC's fourth answer: a paradigm shift from "enterprise-led" to "users and ecosystem co-evolution".

It completely subverts the traditional automotive industry's "milestone press conference" model. No long speech from leaders, no boring product presentation, instead replaced by a "flowing narrative epic" with real users as protagonists, global relay as the form, technical strength as the background color, and emotional resonance as the core. From Shanghai North Bund to London, Jakarta, Singapore, 15 brands, 19 car models, real-time continuous delivery spanning the Asia-Europe continent is itself the most impactful brand communication—it makes the cold industrial number "100 million" perceivable, tangible, and relatable.

More worthy of praise is that the ceremony truly places users in the center of the stage: Founder Luo Zhenyu witnessed the rollout as Hua Jing S No. 001 Experience Officer, former German national footballer Yang Chen resonated with ID.ERA 9X's long-termism, post-85s village secretary Pang Fuqiang used Wuling Rongguang Pure Electric to deliver meals for left-behind elderly, charity blogger Liu Jia and Buick Zhijing E7's "Perfect Score Cabin" glimmer guardian on the same frequency... These real stories make "know cars, understand you better" no longer just a slogan, but a vivid testament to 100 million trusts.

This "Global Relay Delivery" is a never-before-seen attempt in the history of Chinese car brand communication. It attracted attention with ritual innovation, triggered emotional resonance with user stories, established technical trust with system presentation, and depicted ecosystem vision with open cooperation. It successfully transformed a brand launch into a public narrative event belonging to China's automotive industry, all users, and the smart electric era. This is the true big factory vision.

Looking back from the 100 million user node, SAIC's story has never been the legend of a lone warrior, but the epic of a group. From the first Phoenix-brand sedan to the first 100 million smart electric vehicle, from the workshop by the Huangpu River to the global map spanning more than 170 countries, SAIC proved with 70 years a simple truth: A great enterprise's greatness lies not in scale, but in vision; not in voice, but in responsibility; not in the spotlight for a time, but in a sustainable ecosystem.

When the public opinion field is sinking, it has long crossed the marsh, leaving behind a lush rainforest. Those skeptics from the past won't understand: A true big enterprise never fears cycles, because it is part of the cycle itself; never fears ups and downs, because its roots have long sunk into the soil of the era.

100 million users, 100 million choices, 100 million commitments. In this era of habitual forgetting, SAIC chose to be remembered not by creating noise, but by becoming reliance.