Recently, the Federation of Industry and Commerce of Shandong Province, in conjunction with multiple departments, released the "Announcement on the Public Notice of the Shortlisted Names for the 2026 Shandong Private Enterprise 100 Strong Series List". Qingdao Sentury Tires Co., Ltd. successfully made it to the 2026 Shandong Private Enterprise Top 200 List.


Joint Organization by Nine Departments, Standardized Process for Evaluation
This list was jointly organized and implemented by nine departments including the Shandong Federation of Industry and Commerce, the Provincial Development and Reform Commission, and the Provincial Department of Science and Technology. The shortlisted public notice list was formed according to standardized procedures such as enterprise declaration, city recommendation, expert review, and soliciting opinions from various member units. The public notice period is 5 working days (September 4, 2026 — September 10, 2026). The list adheres to the principles of openness, fairness, and impartiality, serving as an important reference for measuring the development level of private enterprises in Shandong Province.

Overseas Revenue Proportion 92.98%, Global Layout Formed
Sentury was founded in 2007 and is a private tire enterprise in the domestic tire industry with the "earliest overseas expansion and highest export proportion". In the first half of 2026, the proportion of the company's export and overseas income reached 92.98%, and products are exported to over 150 countries and regions.
The company primarily produces semi-steel radial tires, all-steel radial tires, and aircraft tires, with global production bases built in Qingdao, Thailand, Morocco, etc. In recent years, the company has continued to increase investment in scientific research and innovation, building intelligent manufacturing factories, and continuously breaking through in areas such as product R&D, intelligent manufacturing, and brand globalization.

High-End Product Expansion and Renovation Project Launch Public Notice
Recently, an expansion and renovation project of Sentury focusing on high-end tires completed its first public notice on the Shandong Province approval platform. The plan is for an annual production of 6 million semi-steel radial tires and 80,000 aircraft tires (including 50,000 retread tires), with a total investment of about 1.313 billion yuan.
As of the end of 2024, the aircraft tire sub-project has been completed first. The company has the production capacity to equip mainstream aircraft models such as Boeing and Airbus, and has signed R&D agreements with relevant aircraft manufacturing companies, entering their supplier lists.
However, as the "pearl on the crown" of the tire industry, aircraft tires have high technical barriers and long certification cycles. The company admitted that the annual production capacity of 80,000 aircraft tire projects has not yet achieved the expected benefits, and customer and market expansion still need to be steadily promoted. In addition, the "R&D Center Upgrade" project related to the main business has been delayed twice, with the latest plan postponed to the end of 2025. As of the end of June 2025, the project has cumulatively invested 216 million yuan, with an investment progress of 86.4% and a construction progress of 76%.

Listed is Affirmation, Also a New Starting Point
This entry into the 2026 Shandong Private Enterprise Top 200 public notice list is an affirmation of the company's operating results. Sentury stated that in the future it will continue to take root in Shandong, deeply cultivate the real economy, continuously strengthen technological innovation, focus on quality improvement and efficiency enhancement, accelerate the high-quality development of the enterprise, strive to build a world-class tire brand, and contribute to the development of the private economy in Shandong Province.

Recently, Yueda Kia announced that August sales reached 19,588 units, with cumulative sales from January to August reaching 162,734 units. August vehicle production was 20,600 units, with cumulative production from January to August at 167,600 units, demonstrating steady development resilience. This is mainly due to Yueda Kia always adhering to the business concept of "user-centric", iterating products continuously around Chinese users' mobility needs, creating more diversified and smarter new mobility experiences for consumers with high-quality, high cost-performance products.

The all-new Kia Seltos launched on August 26 is a representative masterpiece tailor-made by Yueda Kia for Chinese users. As a global heavyweight model for Kia, the all-new Seltos, based on inheriting Kia's unified global quality, aims to build the "Smartest Fuel SUV", deeply combining Chinese users' smart mobility needs. It features a standard 27-inch ultra-wide thin screen and Qualcomm Snapdragon 8295P flagship chip across the entire series. It includes popular local apps like iQIYI, QQ Music, Douyin, and Changba, paired with BOSE premium sound and Dolby Atmos, creating an immersive entertainment cabin integrating "Mobile Game Hall", "In-Car KTV" and "Private Cinema", allowing users to experience smart features comparable to new energy vehicles on fuel cars; Additionally, the all-new Seltos boasts a golden powertrain system of 1.5T+8AT rarely seen in its class, a 2,690mm wheelbase the longest in its class, flexible and practical transformable space, and grade-climbing comfort and convenience configurations. With full-spec strength, it brings high-quality mobility experiences beyond the class level, and with nationwide "fixed price" starting at 79,900 yuan, it redefines the value benchmark for joint-venture SUVs, bringing a more efficient and transparent super-value car buying experience!

At the same time, to further lower the threshold for users to purchase cars, Yueda Kia also provides a time-limited "Six Major Full-Configuration Purchase Gifts" with a value of up to 24,000 yuan, specifically including: 3 years interest-free upon 0 down payment purchase, 3,000 yuan trade-in subsidy, time-limited extra gift of specified exterior color or 12,000 brand APP points, 5 years unlimited data free, 2,888 yuan powertrain warranty extended to 10 years 200,000 km for 888 yuan (first non-commercial owner), test drive lottery to win up to 5,000 yuan purchase voucher, providing whole-cycle user care from purchasing to using, making car buying easier and car using worry-free!

Worth noting is, in order to return to the vision of young Chinese consumers and establish a deeper emotional resonance with them, on August 20, Kia announced Cai Xukun as "Kia Brand Spokesperson", which is also the first time Cai Xukun endorses an automobile brand. As a pioneer musician in the Chinese and world music scenes, Cai Xukun's personal proposition of "Being the Protagonist of Your Own Life" highly aligns with Kia's brand concept of "Follow Your Heart", both encouraging users to stay true to their hearts and proceed with determination on the road of life, making Kia and Cai Xukun's mutual pursuit surpass traditional commercial endorsements, becoming a valuable spiritual dialogue, jointly interpreting the value resonance of staying true to self and becoming the protagonist.

As the first all-new model endorsed by Cai Xukun for Kia, the full-spec strength of the all-new Seltos and its undefined product core align with Cai Xukun's image of bold breakthrough and enterprising advancement. Both are continuously advancing in their respective fields, jointly interpreting the undefined multi-dimensional charm. This deep spiritual resonance also makes the all-new Seltos no longer limited to a mere mobility tool, but also become a carrier for young people to express themselves, realizing the two-way transmission of product strength and spiritual value.
Similarly worth mentioning is that the series of thematic videos presented by Kia and Cai Xukun — Romantic Dream Chapter was released on August 26, receiving enthusiastic market feedback; on September 7, the Handsome Charm Chapter officially launched, and the Dynamic Vitality Chapter will also be launched on September 18, fully presenting the attitude proposition of "Being the Protagonist" with the all-new Seltos and Cai Xukun. For more details, please follow Kia's official accounts on WeChat Channels, Weibo, etc.
At the same time, the immersive fan support launch event is booming. Everyone can not only taste the new car at zero distance on-site and experience the interesting smart cabin, but also participate in exclusive support activities together. Checking in can get surprise gifts, jointly experiencing the undefined multi-dimensional charm interpreted by the all-new Seltos and Cai Xukun. Currently, Urumqi, Changsha, Harbin, Guangzhou, and Tangshan are conducting mall displays, which will continue until September 13; from September 12 to September 27, fan support activities will also continue to land in Jinan, Chongqing, Qingdao, Suzhou, Wuhan, Wuxi, Shanghai, Nanjing, etc. core business districts in 20 cities. For more activity details, please follow Kia official accounts on WeChat Official Account, Weibo, etc. or consult Kia authorized dealers.
In addition, from September 11 to September 20, the all-new Seltos new car tour event will also continue in Yancheng, Jinan, Shenyang, Lhasa, Lanzhou, Ningbo, Xiangshan, Hefei, and Zhengzhou 9 cities, allowing consumers to personally experience the outstanding charm of this global star SUV at their doorstep.

Whether it is the product value of full-spec strength, or the 79,900 yuan starting non-traditional "nationwide fixed price", super-value "six major full-configuration purchase gifts", and jointly releasing the value proposition of "Being the Protagonist of Your Own Life" with Cai Xukun, all show Kia's full sincerity for Chinese users. Kia also hopes to re-link Chinese consumers through the all-new Seltos, become a companion on their life's road, and drive towards a new stage of life together!
On September 1, the 2027 model year Kia K3 also welcomed its launch, offering 5 models, official guide price 97,300 yuan - 115,300 yuan, direct price drop of 15,600 yuan across the series. Among them, the 1.5L Comfort Premium Edition "nationwide fixed price" is only 69,900 yuan. The new car inherits the K3's reliable and durable classic quality, comfortable and convenient driving experience, and high quality-value product value, equipped with multiple advanced comfort and convenience configurations, bringing higher quality mobility experience for Chinese users.
At the same time, to give back to the trust of vast Chinese users, Yueda Kia also launched multiple exclusive purchase rights, including time-limited 500 yuan down payment to enjoy 3,000 yuan expansion rights upon ordering, 1-5 years 0 down payment starting 0 interest or low interest (financial interest subsidy up to 7,500 yuan), 4,500 yuan trade-in subsidy, 2,000 yuan fuel card gift for targeted groups (fresh graduates/ new couples/ newborn families/ educators/ medical staff/ media practitioners), 5 years 5 times basic maintenance material free, further lowering the threshold for consumers to purchase cars.

Believing that with the arrival of the all-new Seltos and the 2027 model year Kia K3, relying on comprehensive advanced product power and transparent fixed price system, it will also further enhance market competition advantages, injecting new power for the brand sales' continuous growth.
Finally, similarly worth noting is, in the latest 2026 China Vehicle Dependability Study SM (VDS) released by global authoritative consumer insight and market research institution JD Power on August 20, Kia was awarded Top 10 for Vehicle Reliability in the mainstream vehicle market. This authoritative recognition further confirms Yueda Kia's adherence to quality and deep cultivation on product level, and also continuously fortifies the foundation for the brand market sales steady upward.
At the same time, Yueda Kia steadily promotes overseas export business, the development trend of domestic and export sales developing side by side is further consolidated. Since starting export business in November 2018, Yueda Kia cumulative export of vehicles exceeded 650,600 units, export sales revenue exceeded 7.22 billion US dollars, constructing an export matrix composed of EV5, Sorento, Seltos, K5, Sonet, and Solus 6 models, export coverage covering Australia, Mexico, Saudi Arabia, etc. global 92 countries and regions; cumulative export of engines 544,110 units, export sold to South Korea, Russia, Czech Republic, Slovakia, Vietnam, Malaysia, India, Kazakhstan, Turkey, Uzbekistan and other countries.

For Yueda Kia, not only want to be a leader of technology, but also want to be a long-term partner users trust. In the future, Yueda Kia will continue to adhere to the business concept of "user-centric", fulfill the solemn promise of "In China, For China" with solid actions, creating a more warm and higher value mobile life for Chinese users.
-End-

In 2026, the CTCC Electric Racing Cup & XRACING ETCR CUP will continue to contest the season, aiming to promote the standardized and professional development of Chinese electric motorsports. Currently, the preliminary calendar of the event has been officially revealed, spanning professional tracks across multiple domestic regions, linking with internationally renowned circuits, and starting a new journey of electric racing with a diverse track lineup.


From September 19 to 20, the event will kick off the season opener at Shanghai Tianma Race Circuit. As a classic circuit in the Yangtze River Delta, the compact and winding Tianma Race Circuit will comprehensively test the handling and tuning capabilities of ETCR racing cars.

Subsequently, the event will move to Ningbo International Circuit from October 10 to 11. This track, built along the mountains with complex and changeable corner combinations, will once again welcome the ultimate showdown of ETCR.

From October 24 to 25, the event will move to Hunan International Circuit, linking with CTCC and the FIA TCR World Tour on the same circuit, presenting a high-spec racing feast together.



From November 21 to 22, ETCR racing cars will appear in static display form during the Macau Grand Prix event, showcasing the development achievements of domestic electric motorsports to fans.

From December 12 to 13, the season finale will commence at Sepang International Circuit in Malaysia. As the only FIA Grade 1 certified track in Southeast Asia, the wide layout and high-speed sections of Sepang Circuit will add suspense to the birth of the annual champion, bringing the season to a perfect close.

Electric drive galloping, racing against the wind, the 2026 CTCC Electric Racing Cup & XRACING ETCR CUP curtain is about to rise. Stay tuned!
