From its birth in 1955 to 2026, Shanghai's automotive industry has evolved from nothing to something, from weak to strong. Guided by the "Understanding Cars, Understanding You Better" philosophy, it has formed a flourishing scenario with independent and joint ventures, passenger and commercial vehicles, and domestic and overseas markets.

On May 28, 2026, the "Global 100 Millionth User Delivery Ceremony" of SAIC Group was held at the Shanghai North Bund World Living Room. Over ten vehicle brands and nineteen models under SAIC coordinated globally through "Global Relay Delivery." SAIC Group thereby became the first Chinese automotive enterprise to accumulate production and sales exceeding 100 million vehicles, creating a new milestone.

In 1955, the Shanghai Internal Combustion Engine Parts Manufacturing Company was established, marking the start of Shanghai's automotive industry. In 1958, workers hammered out the first "Phoenix" sedan, achieving a "zero breakthrough" in Shanghai sedan manufacturing. For over seventy years, SAIC has witnessed and promoted the entire process of China's automotive industry evolving from nothing to something, from weak to strong: In 1983, the Santana rolled off the line, opening joint venture cooperation; In 1997, Shanghai GM was established, creating the "Shanghai Speed" of building a factory and producing cars in 23 months; In 2006, the independent brand Roewe was born, and in 2016, the world's first internet car, Roewe RX5, was launched; In 2020, the intelligent electric brand IM Motors was established.

Running through this journey is the "Understanding Cars, Understanding You Better" user philosophy that SAIC has always upheld. From the Santana localization community to Joint Venture 2.0 technology co-creation, from internet cars to full wire-controlled chassis, solid/semi-solid batteries, and AI large models in cars—every leap forward is an upgrade in "Understanding Cars" capabilities and an inheritance of the original intention of "Understanding You".

SAIC Group Global 100,000,000th User Delivery, IM LS9 Hyper

The 100 millionth vehicle delivered by SAIC Group is the IM LS9 Hyper, a masterpiece consolidating over 70 years of SAIC's technical accumulation: It is equipped with next-generation chassis technology, featuring the first-in-class full wire-controlled four-wheel steering system; next-generation intelligent driving hardware, including 520-line ultra-view LiDAR and NVIDIA Thor chips; next-generation powertrain system—global 800V high-voltage platform and Star Super Range Extender. This car also fully reserves the capability for continuous evolution towards L3 and above advanced intelligent driving. At the same time, the IM LS9 Hyper adopts the SAIC Gold Label Hurricane Three-Motor for the first time, joining the 3-second 0-100km/h club; it also jointly launched the "Intrinsic Security" technology with Purple Mountain Laboratory globally for the first time, expanding automotive safety boundaries from "Physical Security" to "Information and System Security," serving as an essential safety cornerstone for the AI era.

Behind the 100 million vehicles is SAIC's full value-chain closed loop covering six major sectors: complete vehicles, parts, mobility and services, finance, international operations, and innovative technology. From January to April 2026, SAIC accumulated sales of 1.302 million vehicles, ranking first in sales among Chinese automakers for four consecutive months. Among them, independent brand sales were 910,000, accounting for nearly 70%; new energy vehicles sold 412,000; overseas market sales were 459,000, a year-on-year surge of 50.2%.

At the delivery ceremony site, SAIC's full brand and product matrix collaborated. Independent brands went all out, covering multiple scenarios such as personal mobility, family life, commercial operations, and logistics transportation. Joint venture brands showcased "Joint Venture 2.0" results: Volkswagen ID. ERA 9X will globally debut with the Momenta R7 Reinforcement Learning World Model; AUDI E7X plans to become Audi's first global model to achieve L3 autonomous driving landing; Buick Zhijing E7 is built based on the "Xiaoyao" Super Fusion Architecture, achieving over 10,000 deliveries one month after launch.

Starting from the main venue in Shanghai, the delivery scene lit up successively in multiple domestic cities such as Nanjing, Liuzhou, Taiyuan, and countries including the UK, Indonesia, and Singapore. Behind this lies SAIC's deep foundation for global layout. SAIC is a pioneer in Chinese automotive enterprises "Going Global": It owns over 100 parts production bases and over 3,000 dealer networks overseas, has built 3 major R&D innovation centers including London, and 4 manufacturing centers in Thailand, Indonesia, India, and Pakistan; Anji Logistics owns 42 Ro-Ro ships of various types, with 8 international routes covering Southeast Asia, Europe, and the Americas. Today, SAIC's products and services are distributed in over 170 countries and regions, with cumulative overseas sales exceeding 7 million vehicles. SAIC MG has retained the title of the European sales champion among Chinese brands for 11 consecutive years; in 2025, European annual sales surpassed 300,000 units, becoming the first Chinese automotive brand to break one million in cumulative sales in Europe and the UK. In March this year, MG held a Tech Day in Frankfurt, Germany, globally debuting semi-solid state batteries and Hybrid+ hybrid technology, with the Hybrid+ family's overseas monthly sales already exceeding 20,000 units. In 2025, SAIC released the overseas "Glocal Strategy" (Global + Local), accelerating from "Product Going Global" to "Value Chain Going Global," allowing "Chinese Smart Manufacturing" to go further into the world.

100 million vehicles is a phased answer sheet for SAIC's over 70 years of development, and even more so, a new starting line for SAIC's "second entrepreneurial journey" towards the future of intelligent electric vehicles. In 2014, SAIC actively implemented the important instruction that "developing new energy vehicles is the only path for China to move from a car major power to a car strong power," leading the way in comprehensive transformation. Twelve years later, from the "leading the way" of intelligent electric transformation to a "flourishing boom" in independent/joint ventures, passenger/commercial, and domestic/overseas, SAIC will continuously take "Understanding Cars, Understanding You Better" as the user philosophy, letting technological innovation truly benefit every user.

The author of this article is A Lai from TiCheBang

Seen plenty of car delivery ceremonies? But what about the 100-millionth user?

On May 28, 2026, SAIC Group held a "Global First 100-Millionth User Delivery Ceremony", becoming the first Chinese automotive group to exceed 100 million cumulative production and sales!

The first 100-millionth delivery vehicle is the IM LS9 Hyper, the culmination of SAIC's over 70 years of technical accumulation.

Full steer-by-wire four-wheel steering, 520-line ultra-line-of-sight LiDAR, NVIDIA Thor chip, global 800V high-voltage platform, Stellar Super Range Extender, SAIC Gold Badge Hurricane three-motor, as well as pre-embedded redundant capabilities for continuous evolution of L3 and higher-level intelligent driving, etc., are all highlights of the IM LS9 Hyper.

So are you curious who the 100-millionth user is? Momenta CEO Cao Xudong!

It is indeed SAIC's core strategic partner in the intelligent driving sector, and the results and vehicle deployments of Momenta in the intelligent driving field are undoubtedly familiar to everyone.

At the delivery site, besides the 100-millionth user, there were the 100,000,001st, 100,000,002nd...

Dominestic brands went all out: Shangjie Z7, Huajing S, Roewe M7, MG4 Semi-Solid State Battery Version, Wuling Starlight 560, Maxus eDeliver 5, Hongyan Heavy Truck, Yuejin Danaka T1, Sunwin Pure Electric Bus, Iveco Juxing EV, etc., were delivered successively, covering diverse scenarios such as personal mobility, family life, commercial operations, and logistics transport.

Joint Venture Brands centrally displayed "Joint Venture 2.0" achievements: Volkswagen ID. ERA 9X will be the global debut with Momenta R7 Reinforcement Learning World Model, achieving over 7,000 units deliveries in one month after listing; AUDI E7X plans to become Audi's first global vehicle to achieve L3-level autonomous driving landing; Buick Zhijing E7 is built on the "Xiaoyao" Super Fusion Architecture, achieving over 10,000 units deliveries in one month after listing.

100 million vehicles is a significant number, reflecting SAIC's systemic strength.

From complete vehicles, parts, mobility and services, finance, international operations to innovation technology, six major sectors, achieving a closed loop of the entire value chain.

From January to April 2026, SAIC's cumulative sales reached 1.302 million vehicles, ranking first among Chinese automakers for four consecutive months. Among them, domestic brand sales were 910,000 vehicles, accounting for nearly 70%; New energy vehicle sales were 412,000 vehicles; Overseas market sales were 459,000 vehicles, year-on-year growth of 50.2%.

Gaining the trust of 100 million users, this owes to the power of globalization. SAIC's global layout has deep foundations, owning over 100 parts production bases, over 3,000 dealer networks abroad, and having built London and other 3 major R&D innovation centers, as well as 4 manufacturing centers in Thailand, Indonesia, India, Pakistan; Anji Logistics owns 42 Ro-Ro ships of various types, 8 international routes covering Southeast Asia, Europe, Americas. Now, SAIC's products and services cover over 170 countries and regions, overseas cumulative sales exceeded 7 million vehicles.

Among them, SAIC MG has ranked first in China brand European sales for 11 consecutive years, 2025 European annual sales exceeded 300,000 vehicles, becoming the first Chinese automotive brand to exceed one million cumulative sales in Europe and the UK.

From 1955 to 2026, 100 million users, is a phased answer sheet for SAIC's over 70 years of development, and at the same time its new starting line towards the intelligent electric future "second start-up". Continuing to travel the billion-mile journey together with global users and global partners, creating a new future of beautiful mobility, this is what SAIC needs to do next!

On May 28, 2026, SAIC held a "Global 100 Millionth User Vehicle Handover Ceremony" at the North Bund in Shanghai. Over a dozen brands under its umbrella and 19 car models handed over vehicles in relay from domestic to overseas markets. SAIC has become the first automotive group in China to exceed 100 million cumulative production and sales, making history in China's automotive industry.

From "Phoenix" to "IM", the history of Chinese automotive struggle behind 100 million vehicles

The story of SAIC begins in 1955, when it was called Shanghai Internal Combustion Engine Parts Manufacturing Company. In 1958, workers hammered out the first "Phoenix" sedan, and Shanghai finally could make sedans on its own. For more than 70 years, SAIC has witnessed China's automotive industry starting from zero and becoming increasingly strong: The Santana rolled off the assembly line in 1983, opening the joint venture era; Shanghai GM was established in 1997 and completed construction and production in just 23 months, known as the "Shanghai Speed"; The independent brand Roewe was launched in 2006; In 2016, the world's first Internet car Roewe RX5 was made; In 2020, the high-end smart electric brand IM was established.

Throughout this journey, SAIC has always adhered to a concept: "Knows cars better, understands you even better". Simply put, technology must be solid, but more importantly, users must enjoy driving and using it comfortably. From Santana localization to Joint Venture 2.0 technology cooperation, from Internet cars to full-by-wire chassis, solid-state batteries, and AI large models on board, every progress is to turn high technology into tangible driving experiences. 100 million vehicles are also 100 million units of user trust.

The 100 Millionth Vehicle is IM LS9 Hyper, combining over 70 years of SAIC technology

This IM LS9 Hyper is considered the culmination of SAIC technology, representing the arrival of the "New Three Major Components" era for new energy vehicles. It is equipped with next-generation chassis technology; full-by-wire four-wheel steering is the first in its class; in terms of intelligent driving, it features a 520-line LiDAR + NVIDIA Thor chip; the three-electric system uses a full-domain 800V high-voltage platform and Stellar Super Range Extender. It also reserves upgrade capability for L3+ advanced intelligent driving in advance. In addition, it debuts the "SAIC Gold Label Hurricane Three-Motor", easily entering the 3-second club for 0-100 km/h acceleration. Even better, in cooperation with Purple Mountain Laboratories, it globally debuted "Intrinsic Security" technology, extending safety from the physical level to information and system security, which is an essential guarantee for driving in the AI era.

The 100 Millionth user is Cao Xudong, CEO of Momenta, and Momenta happens to be SAIC's core partner in the intelligent driving field. The intelligent driving technology developed by both sides has been used in multiple brands of both independent and joint ventures. "Partners become car owners", this is not just about selling cars, but also deep resonance in the intelligent automotive ecosystem.

Behind 100 million vehicles is SAIC's full-brand, global hard power

SAIC has six major sectors: whole vehicles, parts, mobility services, finance, international operations, and innovation technology, forming a complete industrial chain. In the first four months of 2026, SAIC sold a cumulative 1.302 million units, ranking first among Chinese automakers for four consecutive months. Among them, independent brands sold 910,000 units, accounting for nearly 70%; new energy vehicles sold 412,000 units; overseas sales reached 459,000 units, a year-on-year surge of 50.2%.

At the vehicle handover ceremony, SAIC's independent and joint venture brands all participated. On the independent brand side: Shangjie Z7, Huajing S, Roewe M7, MG4 Semi-Solid State Battery Edition, Wuling Xingguang 560, Maxus eDeliver5, Hongyan Heavy Truck, Yuejin Dan T1, Sunwin Pure Electric Bus, Iveco Juxing EV, etc., covering scenarios such as personal mobility, home use, commercial use, logistics, etc. Joint venture brands also showcased the achievements of "Joint Venture 2.0": Volkswagen ID. ERA 9X globally debuted the Momenta R7 Reinforced Learning World Model, delivering over 7,000 units one month after launch; AUDI E7X plans to become the first model for L3-level autonomous driving landing globally for Audi; Buick Zhijing E7 is based on the "Xiao Yao" Super Fusion Architecture, delivering over 10,000 units one month after launch.

The ceremony held Shanghai as the main venue, with the relay extending to Nanjing, Liuzhou, Taiyuan, and places like the UK, Indonesia, Singapore, etc., creating a new way for Chinese automotive brands. Behind this is SAIC's foundation of multi-year global layout: Overseas have more than 100 parts production bases, more than 3,000 dealer networks, built 3 major R&D centers such as London, and 4 manufacturing bases in Thailand, Indonesia, India, and Pakistan; Anji Logistics has 42 Ro-Ro ships, 8 international routes covering Southeast Asia, Europe, and the Americas. Currently, SAIC's products and services are distributed in over 170 countries and regions, and cumulative overseas sales have exceeded 7 million units. MG has been the European sales champion of Chinese brands for 11 consecutive years; in 2025, it sold more than 300,000 units in Europe, becoming the first Chinese brand to exceed 1 million cumulative sales in Europe and the UK. In March this year, MG held a technology day in Frankfurt, Germany, globally debuting semi-solid-state batteries and Hybrid+ hybrid technology, and the Hybrid+ family's overseas monthly sales have exceeded 20,000. In 2025, SAIC released the overseas "Glocal Strategy" (Global + Local), shifting from "Product Going Overseas" to "Value Chain Going Overseas", letting "Made in China Intelligence" go further.

100 million vehicles is the answer sheet of the past, and even more so a new starting line

100 million vehicles is a stage achievement of SAIC's 70+ years of development, and also a new starting point for the "second entrepreneurship" towards the future of intelligent electrification. In 2014, SAIC actively responded to "Developing new energy vehicles is the only way for car countries to move towards powerful countries", taking the lead in comprehensive transformation. 12 years later today, from the "leading in the pack" in intelligent electric transformation, to "ten thousand horses galloping" in independent vs joint venture, passenger vs commercial, domestic vs overseas, SAIC will continue to adhere to the concept of "Knows cars better, understands you even better", letting technological innovation truly benefit every user.

From 1955 to 2026, from the first user to the 100 millionth user, from grope start to industry leadership — SAIC will continue to accompany global users and partners on this "billion-mile journey", creating a better future for mobility together.

May 28, 2026, SAIC Motor Milestone Celebration grandly opened at the Shanghai North Bund World Living Room, with the world's 100 millionth user officially completing delivery. With over 70 years of dedicated effort, SAIC Motor successfully became the first automotive manufacturer in China to achieve cumulative production and sales exceeding 100 million units, setting a new height for the development of China's automotive industry. This delivery event involved over ten full-vehicle brands and nineteen main models under SAIC Motor, marking a new milestone in the development of China's automotive industry through a global relay delivery format linking domestic and international regions and continents.

Seventy Years of Legacy Continuation: From Domestic Market Breakthrough to Leading the Era of Intelligent Electrification

SAIC Motor's development trajectory is a condensed history of China's automotive industry rising. The company traces its origins to the Shanghai Internal Combustion Engine Parts Manufacturing Company in 1955, with the first "Phoenix" sedan handcrafted in 1958, achieving a breakthrough in Shanghai's independent car manufacturing and starting the curtain on domestic car production. For over 70 years of hard work, SAIC Motor has always resonated with China's automotive industry, witnessing and promoting the industry's leap-and-bound transformation from nothing to something, from weak to strong, from following joint ventures to independent leadership.

Looking back on the development journey, every iteration of SAIC Motor has anchored industrial opportunities and closely tied to the pulse of the times: In 1983, the Santana went off the assembly line officially, opening a new era of domestic automotive joint ventures; In 1997, SAIC-GM went into production, creating a 23-month industry miracle of factory construction to vehicle output, casting the nationally renowned "Shanghai Speed"; In 2006, the independent high-end brand Roewe was heavily launched, blowing the horn for independent brands to break through upward; In 2016, the world's first mass-produced internet car Roewe RX5 was launched, leading the way for intelligent automotive transformation; In 2020, the high-end intelligent electric brand IM Motors was established, fully developing the new intelligent electric track, completing a strategic transformation to New Quality Productive Forces.

Cultivating the industry for decades, SAIC Motor has always adhered to the core brand concept of "Understands Cars, Knows You Better", insisting on dual empowerment through technical deep-dive and user-first. From joint efforts in Santanna localization to technology co-creation and win-win in the joint venture 2.0 era; from pioneering new internet car forms to the implementation and application of cutting-edge technologies such as full wire-control chassis, solid-state/semi-solid-state batteries, and in-car AI large models, SAIC Motor continues to convert hardcore technology into perceivable, implementable, and inclusive mobility experiences. The eye-catching performance of 100 million units of production and sales is the highest recognition of billions of users for SAIC Motor's quality and service, and the best witness of the brand's original intention and strength.

Million-Level Benchmark Heavy Delivery: IM LS9 Hyper Carries the Accumulation of Seventy Years of Technology

The 100 millionth vehicle delivered at this celebration is SAIC Motor's high-end flagship model, IM LS9 Hyper. This vehicle concentrates SAIC Motor's 70 years of car manufacturing technology accumulation, reconstructs the core configuration system for new energy vehicles, and opens a new era of the industry's "New Three Major Components", representing the culmination of SAIC Motor's technological iteration and quality upgrade.

In terms of core hardware and intelligent configuration, the IM LS9 Hyper is equipped with multiple first-in-class technologies: The full lineup comes standard with a full wire-control four-wheel steering system, paired with a 520-line Super-View LiDAR and NVIDIA Thor top-tier intelligent driving chip. It also carries a global 800V high-voltage platform and the Stellar Super Range-Extending System, with hardware pre-embedded for L3 and higher-level intelligent driving upgrade redundancy capabilities, bringing users a full-scenario, high-safety, and evolutive intelligent mobility experience. In terms of performance, the model is the first to be equipped with SAIC Gold Badge Hurricane Three-Motor, successfully entering the 3-second supercar performance tier. In the safety field, SAIC Motor partnered with Purple Mountain Laboratory to globally launch "Endogenous Security" technology for the first time, breaking traditional automotive safety boundaries and building a dual security system of physical protection + information protection, consolidating the security foundation of the AI intelligent mobility era.

It is worth noting that SAIC Motor's global 100 millionth owner is Momenta CEO Cao Xudong. As a core strategic partner in SAIC Motor's intelligent driving field, the two parties have long collaborated deeply and co-created technology, with jointly developed intelligent driving technology widely empowering the implementation of multiple brand models for SAIC Motor. This time, an industry partner changing into a brand user is not only a vivid demonstration of the results of their ecological co-building, but also interprets SAIC Motor's brand core of being technology-based and value symbiosis.

Full-Chain Synergy Global Layout: Hardcore Strength Fortifies Industry Leading Position

Behind the 100 million units production and sales milestone is SAIC Motor's hardcore strength of synergy across six business sectors and full value chain closed-loop operations. Relying on the linkage empowerment of six core sectors: complete vehicle manufacturing, core parts, mobility, automotive finance, global operations, and technological innovation, SAIC Motor has built a stable, complete, and sustainable industrial ecosystem system, providing solid support for continuously leading the industry.

Market data validates strong development momentum: In January to April 2026, SAIC Motor's cumulative sales reached 1.302 million units, ranking first in Chinese automaker sales for four consecutive months. Among them, domestic brand sales reached 910,000 units, accounting for nearly 70%, with a significant trend of domestic rise; New energy vehicle sales reached 412,000 units, highlighting the results of electrification transformation; Overseas market performance was particularly impressive, with cumulative sales of 459,000 units, a year-on-year significant growth of 50.2%, with rapid momentum of global development.

This delivery celebration had a complete lineup and numerous highlights, with SAIC Motor's domestic and joint venture brands fully launching and appearing together. Domestic brands Shangjie Z7, Huajing S, Roewe M7, MG4 Semi-Solid State Battery Version, Wuling Starlight 560, and other models comprehensively cover diverse mobility scenarios such as family, commuting, performance, and business; Joint venture brands Volkswagen ID. ERA 9X, AUDI E7X, Buick Zhijing E7, and other new models made a collective appearance, fully showcasing the new results of SAIC Motor joint venture 2.0 era technology co-creation and value upgrade. This delivery took Shanghai as the main venue, coordinating with domestic core production bases such as Nanjing and Liuzhou, synchronously linking key overseas markets such as the UK, Indonesia, and Singapore, launching global synchronous relay delivery, comprehensively highlighting SAIC Motor's deep foundation and systemic strength in global layout.

As a pioneer and leader in China's automotive going global, SAIC Motor has long established a perfect global industry system. Currently, it has laid out over 100 parts production bases, 3,000 terminal distribution outlets, built 3 overseas R&D centers, 4 overseas complete vehicle manufacturing centers, achieving full-chain localization operations of R&D, production, sales, and service. Relying on Anjie Logistics' 42 ro-ro ships and 8 international routes global logistics network, products and services cover over 170 countries and regions worldwide, with overseas cumulative sales breaking 7 million units. Among them, the MG brand has consecutively won the China Brand Europe sales champion for 11 years; In 2025, annual European sales broke 300,000 units, becoming the first Chinese automotive brand with cumulative sales exceeding one million in the UK and Europe markets, promoting China's automotive industry from single product export to technology export, brand export, and value chain export comprehensive upgrade.

Starting with a Billion for Second Entrepreneurship: Original Intention Reaches Far, Building a New Mobility Future Together

This delivery celebration always centered on users, with diverse guests including tech bloggers, industry experts, public welfare representatives, and domestic and overseas veteran car owners gathering on site; Every user's trust and choice is a vivid interpretation of SAIC Motor's original intention "Understands Cars, Knows You Better". For many years, SAIC Motor has always taken user demand as the core orientation, deep diving into technological innovation, refining product quality, and optimizing mobility services, allowing cutting-edge technology to walk out of the laboratory and truly benefit the public's mobility life.

The 100 million units production and sales achievement is SAIC Motor's glorious answer sheet of over 70 years of continuous cultivation, and more importantly, a brand new starting point for the brand moving towards a new journey. Standing at a new trend in industry development, SAIC Motor will take this milestone as an opportunity, launching a new journey of second entrepreneurship in the intelligent electrification era, and continuing to deep dive into the core tracks of automotive intelligence and electrification. In the future, SAIC Motor will rely on full value chain core strength, partner with global users and billion-strong partners to move forward together, continue to lead the transformation and upgrading of China's automotive industry, go global, and write a brand new chapter for the high-quality development of China's automotive industry.

May 28, 2026, on this day, SAIC Group officially became the first enterprise in the history of China's automobile industry to exceed 100 million cumulative production and sales. No speeches from leaders, no product presentations, and no data bombardment on slides. In their place was a "Global Relay Delivery" spanning the Eurasian continent, connecting more than ten brands and nineteen car models. Every delivery moment opened a chapter of someone's life. 100 million vehicles are a number, but more importantly, a mirror. It reflects the ups and downs of an enterprise's seventy-plus years and the microcosm of China's automobile industry knocking out the first "Phoenix" brand from alleyways to standing on the global stage in the Smart Electric Era.

A "Delivery Ceremony" Only SAIC Could Pull Off

If one word were used to define this delivery ceremony, it would be "unreproducible".

It did not take place in a closed convention center but unfolded synchronously in multiple cities worldwide. Beyond the main venue in Shanghai, Nanjing, Liuzhou, Taiyuan, London, Jakarta, Singapore... delivery scenes continued to light up. The countdown went from the 99,999,996th unit to the 100,000,013th unit. Every vehicle delivery opened a real user story.

This "decentralized" ceremony design is not a brand show but an open presentation of system capabilities. Mobilizing a full matrix of 15 brands, from commercial to passenger vehicles, from the 60,000 range to the 500,000 range, from independent to joint venture, from domestic to overseas, and completing delivery under the same time and theme, requires behind-the-scenes whole industry chain collaborative capability.

More critically, it transformed the cold industrial number "100 million vehicles" into personal memories with warmth. For example, a couple returning to their homeland brought MG memories from their stay in the UK back home; a post-85s village party secretary used a Wuling Rongguang Pure Electric to deliver meals to left-behind elderly people; philanthropist blogger Liu Jia cut hair for left-behind children in Guangxi mountains for five consecutive years, and Buick provided immediate aid; he was moved by the "Full-score cabin" of Zhijing E7.

This shift in narrative style is essentially a public test of a "user-centric enterprise". In the past, automotive industry milestone releases were often enterprise-centric—leader speeches, technology presentations, sales data. This time, SAIC handed the stage completely to users, even the 100 millionth user, who was Cao Xudong, CEO of Momenta, a core partner in its smart driving strategy. "Partner becomes owner" is both a coincidence and a metaphor: in the intelligent electric vehicle era, the boundaries between users and enterprises are blurring, and the depth of ecosystem relationships is becoming a new competitive barrier.

The Hidden Card Behind 100 Million Vehicles: System, Globalization, and "Joint Venture 2.0"

If the delivery ceremony is the "face", the "backbone" behind the 100 million vehicles is the whole value chain system built by SAIC over seventy-plus years.

Many people see the data of SAIC ranking first in Chinese automaker sales for the first four months of 2026: cumulative sales of 1.302 million vehicles, independent brands accounting for nearly 70%, new energy vehicle sales of 412,000, and overseas markets surging by 50.2% year-on-year. But more worthy of attention are the structural changes behind these numbers.

Independent brands are no longer the "runner-up" role but the absolute main force. Roewe, MG, IM, Shangjie, Wuling, Maxus... Passenger and commercial lines advance together, covering almost all imaginable scenarios from personal travel to logistics. Joint venture brands have not stayed in the old script of "trading market for technology". Buick Zhijing E7 is based on the "Xiaoyao" Super Fusion Architecture, delivering over 10,000 units within a month of launch; Audi E7X plans to become Audi's first L3 level landing vehicle globally.

As the 99,999,999th delivery vehicle model of SAIC Group, ID. ERA 9X is a sample worthy of separate analysis. This car is not only the flagship for SAIC Volkswagen to counterattack in new energy but also a highly persuasive footnote of the Joint Venture 2.0 era. 11,079 orders locked within 1 hour of launch, 2,326 retail units delivered in 5 days, directly entering the top three of 300,000+ RMB extended-range large high-end SUVs. One month after launch, cumulative deliveries broke 7,000 units. In the high-end extended-range market where joint venture brands have long been suppressed by new forces, this speed breaks the stereotype that "joint ventures can't do new energy well".

Among the first batch of ID. ERA 9X owners, 60% live in first and second-tier cities, over 80% are management elites, over 40% are bosses and company partners, 58% hold a bachelor's degree or above, and average annual family income is 430,000 RMB. Female percentage exceeds 20%, over 85% are married with children, and those aged 25-39 account for more than half. About 40% come from old Volkswagen owners, 20% from traditional luxury brand replacement users. More than half directly chose the high-spec Ultra version. The 6,999th owner is Yang Chen, the first Chinese player in the German Bundesliga. These data point to a clear conclusion: ID. ERA 9X did not trade the market with low prices but truly entered a user group with high education, high income, and complete judgment on products.

From extended-range systems to smart driving algorithms, from chassis tuning to cabin interaction, a large amount of core capabilities come from SAIC and its ecosystem partners' local innovation. This is the most essential change of "Joint Venture 2.0": it is no longer foreign parties giving technology and Chinese parties doing the market, but both sides jointly defining products on the same platform, or even led by Chinese teams on technology routes. Behind these products is SAIC's role transition from "local adaptation" to "technology definition". In the past, joint venture R&D centers were more about executing global headquarters' technology localization, whereas now, SAIC's technical capabilities have started to be output in reverse, participating in the definition of global products. This is what is truly worth paying attention to in "Joint Venture 2.0"—it is not a slogan, but a capability.

Globalization is another hidden card. SAIC is currently the representative with the earliest and largest scale of "going out" among Chinese automobile enterprises. Overseas cumulative sales have exceeded 7 million vehicles. MG has consecutively ranked first in Chinese brand sales in Europe for 11 years, European annual sales in 2025 exceeded 300,000 vehicles, becoming the first Chinese automobile brand to break one million cumulative sales in Europe and the UK. More importantly, SAIC is shifting from "product going overseas" to "value chain going overseas". It possesses over 100 parts production bases, over 3,000 dealer networks overseas, has built three R&D innovation centers including London, and four production manufacturing centers in Thailand, Indonesia, India, and Pakistan. Anji Logistics owns 42 roll-on/roll-off ships, with 8 international routes covering Southeast Asia, Europe, and the Americas.

The depth of this global layout means SAIC is no longer a purely Chinese local automobile enterprise but a true industrial player with global operation capabilities. When many Chinese brands are still discussing how to "go out", SAIC is already thinking about how to "go up".

Technology is Not Just an "Exhibit"

Another key support for 100 million vehicles is the technology landing capability.

SAIC's 100 millionth delivery model—IM LS9 Hyper, is a good observation sample. It is equipped with full steer-by-wire four-wheel steering, 520-line ultra-vision LiDAR, NVIDIA Thor chip, whole domain 800V high-voltage platform, Stellar Super Extended Range, and even jointly premiered the "Endogenous Security" technology with Purple Mountain Laboratories globally, expanding automotive security from the physical level to information and system security. These technical indicators would not be inferior on any international brand's high-end models.

But more worthy of attention is that these technologies do not only exist on IM's flagship models. The Roewe i6 in the 60,000 range comes standard with 8155 chip and Doubao Large Model; the Buick Zhijing E7 in the 150,000 range is the first to equip Doubao Deep Thinking Large Model; the Shangjie Z7 in the 200,000 range carries Huawei ADS 4.1+896-line LiDAR, with 12,000 large orders in 27 minutes of launch. This landing capability of "technological democratization" is the real gold content of SAIC technology breakthrough. It shows that SAIC's technology logic is not "stacking specs" but precise matching around user real scenarios. Whether it is the "Smart Brain" end-to-end smart driving large model, or the "Robust Body" Digital Chassis 2.0, or the "Powerful Heart" thermal efficiency 46.3% DMH hybrid system, they all have to answer the same question: What can users perceive?

SAIC's answer is: From understanding cars to understanding you. Understanding cars is the extreme pursuit of core technology, and understanding you is precisely landing every cutting-edge technology into user-perceivable and enjoyable travel experiences. This sentence sounds like a concept, but from the delivery list of 100 million vehicles, it has been broken down into countless specific product decisions.

From "Leading the Horse Pack" to "Thousands of Galloping Horses"

In 2014, SAIC pioneered a comprehensive transition to new energy. At that time, many in the industry were still watching and waiting. Twelve years later, SAIC gave its own answer with 100 million vehicles. These twelve years happen to be a complete zodiac cycle. From the then "Leading the Horse Pack"—pioneering transformation, pioneering investment, pioneering going overseas, to the current situation of independent, joint venture, commercial, passenger, domestic, overseas "Thousands of Galloping Horses", the road SAIC has walked is almost a microcosm of China's new energy vehicle industry.

Behind 100 million vehicles is nearly 150 billion RMB in R&D investment over the past decade, nearly 26,000 effective patents, and two National Science and Technology Progress Awards. But its more important value lies in answering an industry-level question: When scale expansion meets a ceiling, how should Chinese automobile brands proceed next? SAIC's answer is "Second Entrepreneurship". This word sounds a bit old-fashioned, but placed in today's context, it points to the transition from scale leadership to quality leadership. 100 million vehicles is not the end but a new starting line. Next, what needs to be competed for is not who sells more, but who can define standards in the global market, establish irreplaceable brand assets in users' hearts, and continue to invest in technology no-man's land and achieve a commercialization loop.

From workers using hammers to knock out the first Phoenix brand sedan in 1958 to the IM LS9 Hyper with endogenous security technology driving off the production line in 2026, SAIC completed the leap from zero to 100 million in nearly seventy years. And the true revelation of this leap may not lie in the number itself, but in the fact that it proves one thing: China's automobile industry has the ability to walk a road from following to parallel running, and then to leading in local areas.

The Next 100 Million Vehicles, SAIC's Journey Has Just Begun.

May 28, SAIC Motor completed delivery of its 100 millionth new vehicle, becoming the first domestic automotive group to exceed 100 million in cumulative production and sales, resetting the production and sales record of Chinese automakers.

The vehicle model delivered this time is the IM LS9 Hyper, the top-spec version of the IM LS9. It features a full wire-controlled four-wheel steering system, equipped with a 520-line ultra-vision LiDAR, Nvidia Thor chip, and the Momenta intelligent driving large model.

Regarding power, the vehicle is built on an all-domain 800V high-voltage platform, equipped with the Star Super Range Extender System, and features the Gold Badge Hurricane Three-Motor System. The peak power of the motors reaches 160kW (Front), 195kW (Rear Left), and 195kW (Rear Right) respectively. The comprehensive range exceeds 1400 kilometers.

In 1955, the Shanghai Internal Combustion Engine Parts Manufacturing Company was established, marking the formal start of the Shanghai automotive industry; in 1958, the first "Phoenix" sedan went off the line, achieving a zero breakthrough in Shanghai sedan manufacturing. In the 1980s, SAIC introduced the Santana model through joint ventures and cooperation, promoting the scaled development of China's sedan industry. In 1997, Shanghai GM was established, setting a record of 23 months from factory construction to vehicle delivery. The Roewe brand was born in 2006, and the first Internet car, Roewe RX5, was launched in 2016. In 2020, IM Motors was established, positioning itself in the high-end intelligent electric vehicle track.

In terms of overseas markets, SAIC Motor has already established over 100 parts production bases and a dealer network of more than 3000, with products and services covering more than 170 countries and regions globally. Additionally, 3 major R&D and innovation centers, including London, have been built, along with 4 production and manufacturing centers in Thailand, Indonesia, India, and Pakistan. The owned Anji Logistics operates 42 various Ro-ro ships, with 8 international routes covering Southeast Asia, Europe, and the Americas.