Recently, Geely Automobile officially released its August sales data. The data shows that Geely's total monthly sales in August reached 270,194 units, achieving year-on-year and month-on-month growth for six consecutive months, with the new energy vehicle sales share soaring to 65%. More worthy of industry attention is the overseas market, where export volume reached 110,094 units, standing firm at the 100,000-unit threshold for three consecutive months, with overseas new energy vehicle exports surging 446% year-on-year.

In my opinion, given the current context of intensifying involution in the car market and resurgent price wars, such results are not merely a simple rise in sales volume, but the outcome of simultaneous efforts in technology, products, and globalization.

Many people looking at car company financial reports focus on total sales first, but what stood out most for Geely in August was the structure. Among the 270,000 total sales, new energy vehicle sales including Geely, Lynk & Co, and Zeekr reached 175,877 units. For every 10 cars sold, more than 6 were new energy models. This proportion indicates that Geely has broken away from the old model where fuel cars support the basic base and new energy vehicles make up the numbers, and new energy vehicles truly became the core engine driving overall market growth.

Looking at the breakdown of the three major brands, each has found its own position without one point exploding in popularity while other sectors drag behind.

Zeekr, positioned as a global luxury technology brand, delivered 36,981 units in August, doubling year-on-year. Zeekr 7X continued to break 10,000 monthly sales, with global orders surpassing 200,000; Shooting brake models exceeded 10,000 sales for three consecutive months, with Zeekr 9X, Zeekr 8X, and Zeekr 009 taking the top spot in sales and reputation in their respective high-price segments respectively. It can be seen that Zeekr has firmly established itself in the 300,000-500,000 yuan or even higher luxury market, no longer relying solely on a single blockbuster model, but forming a multi-model matrix, completely opening up the high-end market.

Lynk & Co is following the route of expanding breadth. In August, overall sales reached 17,027 units, with a very high proportion of new energy vehicles. The new Lynk & Co 20 debuted at the Chengdu Auto Show, balancing urban trends and sport versions. At the same time, Lynk & Co also participated in the CRC Rally Championship, winning the category championship. On one hand, catering to the home consumer market, on the other hand, using motorsport to hone hybrid technology, this approach continues to reinforce Lynk & Co's sporty and high-end label.

Regarding the Geely brand which bears the sales basic block, August sales reached 216,186 units. Among them, Geely Galaxy made a huge contribution, selling 119,115 units in a single month. Geely Star Wish has broken monthly sales of 50,000 for three consecutive months, accumulating close to 900,000 units, equivalent to a delivery speed of more than 1,000 units per day, becoming a national-level new energy blockbuster. Galaxy E5 maintained stable output, Galaxy TT started pre-sales, Galaxy Battleship 700 debuted at the Chengdu Auto Show, with new cars constantly taking over the relay, ensuring continuous fresh blood in the mainstream new energy market.

The fuel sector is also not lying flat. The China Star series continued to exert effort. The fourth-generation Boyue L i-HEV and the brand new Xingyue L PLUS appeared in succession, completing product upgrades relying on fuel-hybrid technology and high-level intelligent driving. Current Geely fuel cars are not passively waiting to be replaced by new energy, but are renovating through HEV hybrid technology, holding onto the basic block of fuel users, achieving multiple legs walking for fuel, hybrid, and pure electric.

In fact, Geely's sales explosion naturally relies on continuous technology output. Taking August as an example, Geely released a full set of AI new energy off-road technologies, including the GTA native new energy off-road architecture, Thunder EM-T electric hybrid, and AI all-terrain digital chassis. This technology suite will be equipped on the Galaxy Battleship 700 first.

In the past, hard-core off-road was basically dominated by traditional fuel ladder frame cars. Now Geely tries to use AI + new energy to rewrite off-road track rules again. At the same time, full-domain AI has run through the entire process from R&D, manufacturing to after-sales, no longer just a voice assistant on the car infotainment screen, but infiltrating the underlying logic of whole vehicle development. This is also an important reason why Geely product iteration speed is getting faster and faster.

If the domestic market reflects Geely's product power, then the overseas market represents another pole of its future growth. August exports reached 110,094 units, increasing both year-on-year and month-on-month for 8 consecutive months. Among exports, 64% are new energy models. You should know that just a short while ago, domestic car company exports were mainly cost-performance fuel cars. Now, most cars sold by Geely overseas are new energy products.

And its market layout also blooms everywhere: Zeekr wins the luxury pure electric sales champion in Australia and Malaysia; Lynk & Co stands firm in the high-end new energy market in Tunisia and Egypt; Geely Star Wish wins the electric vehicle sales champion in Thailand. Europe, Latin America, Southeast Asia, Middle East, one by one markets are broken through one by one. New markets such as Austria, Argentina, Jordan, Vietnam are continuously opening channels. Based on the market's improvement, Geely directly raised its full-year overseas target, from 640,000 to 920,000, sprinting hard for 1 million exports.

Final Thoughts:

Looking at the current domestic car market, many car company growth relies either on domestic involution lowering prices to exchange for sales, or going overseas with low prices to move volume. Geely is relatively special. Domestic high-end, home-use, fuel, new energy bloom at multiple points; overseas high-end models can also gain good market share, achieving simultaneous increase in volume, price, and profit. Mid-term performance total revenue 173.6 billion yuan, net profit attributable to parent company 9.68 billion, achieving simultaneous rise in volume, price, and profit.

Therefore, looking at this, Geely's 270,000 units sales in August is not a temporary accidental surge, but a comprehensive result of full-domain AI technology landing, multi-brand matrix formation, and globalization layout entering the harvest period. Domestic involution will continue, overseas competition will also become increasingly fierce. Geely's model of stabilizing the basic block domestically and opening a second growth curve overseas also provides a worthwhile reference sample for Chinese car companies.

(This article is originally produced by the New Media Editorial Department of [Car World], relevant content only combines network public information to carry out personal objective analysis. All vehicle model configurations, prices, range data, and sales volumes are subject to brand official announcements in the end; views in the text represent personal reference only and do not constitute any advice.)

On September 1, Geely Automobile Holdings Limited (0175.HK) announced its August sales report, total monthly sales reached 270,194 vehicles, achieving double year-on-year and month-on-year growth for 6 consecutive months, both rising 8% year-on-year and month-on-month. The new energy sector performed brightly, Geely, Lynk & Co, and Zeekr combined new energy sales reached 175,877 vehicles, up 19% year-on-year, accounting for 65% of new energy sales.

The overseas market has become a powerful engine for Geely's growth, officially entering a new stage of "systematic overseas expansion". August overseas exports reached 110,094 vehicles, surging 205% year-on-year and slightly increasing 3% month-on-month, achieving double growth year-on-year and month-on-year for 8 consecutive months, and also marking the third consecutive month with exports exceeding 100,000 units. Among them, new energy exports reached 70,629 vehicles, up 446% year-on-year, accounting for 64% of total exports, new energy products are becoming the main force for Geely's global market expansion.

At the 2026 Chengdu International Motor Show held from August 21-30, Geely gathered its four major matrices: Zeekr, Lynk & Co, Geely Galaxy, and Geely China Star, showcasing 49 intelligent products together, covering pure electric, hybrid, and fuel power routes, concentrating on demonstrating the technical strength of full-domain AI smart cars.

Three Brands Work Together, Multiple Key Models Show Outstanding Results

Zeekr, as a global luxury tech brand, is showing strong upward momentum, delivering 36,981 vehicles in August, a 110% year-on-year increase. Multiple models under its brand have secured top positions in niche segments: Zeekr 7X monthly sales continue to break 10,000, with global orders exceeding 200,000; Zeekr Shooting Brake sales exceeded 10,000 for three consecutive months, with over 400,000 vehicles delivered globally; Zeekr 9X ranked first in sales of vehicles above 500,000 from January to July; Zeekr 8X, launched only three months ago, ranks first in cumulative sales of hybrid SUVs in the 300,000-500,000 price range; Zeekr 009 secured the championship for both sales and reputation of domestic pure electric MPVs above 400,000 for three consecutive months. At the Chengdu Auto Show, Zeekr presented 14 heavy-hitter products, and its luxury lineup garnered significant attention.

Global new energy high-end brand Lynk & Co sold 17,027 vehicles in August, up 4% month-on-month, among which new energy sales were 15,504 vehicles, up 10% month-on-month. At the Chengdu Auto Show, the new Lynk 20 and the sporty Lynk 20 Fly version debuted, balancing urban trends with sports attributes; Lynk 10, Lynk 07GT, and GT Concept Car were exhibited together, enriching the product matrix. On the racing track, Lynk & Co also achieved results. The 07GT Rally Academy car competed in the 2026 China Car Rally Championship Huairou Station, winning the S7 category and the Lynk & Co Rally Challenge Championship, opening up a new track for Chinese brand hybrid rally racing.

Geely brand sales reached 216,186 vehicles in August, up 5% year-on-year and 9% month-on-year, solidifying the group's growth foundation. Geely Galaxy under Geely sold 119,115 vehicles in August, up 8% and 10% respectively year-on-year and month-on-year. Geely Xingyuan's popularity remains high, selling 60,955 units in August, breaking 50,000 for three consecutive months, with cumulative sales approaching 900,000; Galaxy E5 monthly sales were 14,132 vehicles. Regarding new cars, the Class C AI pure electric sports sedan Galaxy TT started pre-sales, with a starting price of 145,900; AI all-terrain hardcore SUV Galaxy Battleship 700 landed at the Chengdu Auto Show, planned to start pre-sales in September.

The fuel power segment of Geely China Star sold 97,071 vehicles in August, up 8% month-on-month. The Shuangbin Family, China Star High-end Series, and Boyue Family all maintained stable output. The 4th Gen Boyue L i-HEV landed at the Chengdu Auto Show, equipped with the 3rd Gen i-HEV Zhiqing hybrid technology, featuring LiDAR and advanced intelligent driving solutions, solidifying the fuel SUV advantage. The new mid-to-large flagship smart hybrid SUV Xingyue L PLUS was also announced to debut, scheduled to premiere on September 5.

Investing in Full-Domain AI Technology, Hardcore Off-Road Technology Officially Released

Geely is permeating full-domain AI into the entire business chain of design, R&D, manufacturing, and after-sales. On August 28, Geely released AI new energy off-road technology externally, including GTA native new energy off-road architecture, Full-Drive AI Electric-Hybrid Thor EM-T, and AI All-Terrain Digital Chassis, three core innovations. This technology will first land on the Galaxy Battleship 700, reconstructing new energy hard-core off-road standards, balancing off-road capability, energy consumption performance, and intelligent experience.

Globalization Accelerates, Overseas Sales Target Raised to Sprint for Million Milestone

Overseas markets are blooming in multiple points; Zeekr, Lynk & Co, and Geely brands took leading positions in niche markets in multiple countries such as Australia, Malaysia, Tunisia, and Panama. Multiple models achieved bright rankings in markets such as Thailand, Poland, Spain, and Mexico. Channel layout continues to expand, with new markets and stores constantly added in Europe, Latin America, Southeast Asia, and Middle East Africa; Geely Monjaro EM-i global car officially started listing.

Based on strong performance in overseas markets, Geely raised its 2026 overseas sales target from 640,000 to 920,000, going all out to hit the 1 million export target.

Mid-August Geely disclosed 2026 interim performance, total revenue 173.6 billion yuan, core net profit attributable to parent company 9.68 billion yuan, achieving simultaneous improvement in volume, price, and profit. Facing the future, Geely will rely on the "One Geely" strategy, leverage full-domain AI technology advantages, adhere to high-quality development, and continuously release growth potential.