Meticulous craftsmanship builds great cars, Chery Fengyun T7 pre-sale analysis: A globally verified family pure electric SUV

On August 12, Chery Fengyun T7 officially started pre-sale. The launch event took "Slow craftsmanship makes good cars, thank you for waiting" as the core theme. Distinguishing itself from the industry's rapid iteration and short-term success building rhythm, this model has been positioned as a global standard family pure electric SUV from the beginning of its R&D. The homologous model Lepas L6 has already landed in Thailand and South African markets and received market feedback. After completing multi-region field tests, it returned to the domestic market for sale. In the 100,000-130,000 compact pure electric SUV track, Fengyun T7 did not rely on single parameter stacking to create gimmicks, but formed a complete product logic from the global car building system, underlying hardware technology, and all-scenario family strength, covering the core demands of ordinary families for buying and using cars.

I. As a Global Car, Fengyun T7's Core System Advantages

Fengyun T7's global attribute is not simply a domestic model revision for export, but instead builds a complete closed-loop global R&D, verification, and manufacturing system. This is also its underlying advantage distinguishing it from most models at the same level. In terms of R&D cycle, the whole vehicle underwent 2 years of planning and 3 years of complete development. In the early stage, it completed over 5,000 global user surveys and deeply visited 15 typical countries. Simultaneously following the 2026 version E-NCAP 5-star safety standards, ASILD high-level functional safety and global data compliance requirements, it adapted to regulations and driving habits in 210 countries and regions from the design source.

Environmental and road adaptability capability is the most intuitive advantage of a global car. The whole vehicle's global working range covers from -40°C to 55°C. Paired with the tier-leading first dual-source wide-temperature heat pump plus PTC heating system, it can cope with extreme climates such as Northern Europe's extreme cold, Middle East's high heat, and Southeast Asia's high humidity. Road tests cover 95% of mainstream road types globally, including Brazil's high speed bumps, Mexico's cobblestone roads, Germany's high-speed large curvature curves, South Africa's unpaved mud roads and other complex road conditions. Specific structural optimizations are made for different regions. For example, in tropical regions, 500mm off-road wading capability is upgraded, far higher than the national standard 150mm water immersion standard. Plateau models strengthen paint anti-ultraviolet aging performance, Middle East versions increase cleaning fluid reservoir capacity.

The whole vehicle durability verification scale also relies on global layout. The brand invested 81 dedicated durability vehicles to conduct road tests simultaneously. The whole vehicle cumulative test mileage exceeded 6 million kilometers. Special durability test mileage reached 1.45 million kilometers. Test scenarios covered more than 100 extreme environments including the EU, Australia/New Zealand, Russia, Brazil, etc. The manufacturing side adopts globally unified smart manufacturing standards. Welding stations achieve ±0.01mm hair-level fully automatic welding. Painting processes ensure the whole vehicle is zero corrosion for a long time. Paired with AI+5G Eagle Eye Vision inspection stations, the recognition accuracy of over 200 inspection points is 100 times that of the human eye. Unified standards avoid quality control differences between different batches of models. Chery's consecutive 23 years of domestic passenger car export No. 1 and 20 million global users' market accumulation also provide long-term landing data and market endorsement for this set of global car building systems, solving families' core concerns about electric vehicle reliability, environmental adaptability, and long-term durability.

II. Core High-tech Hardware Carried by Vehicle Configurations

The whole vehicle carries multiple frontier hardware seldom seen at the same level in four major sections: Three-electric systems, Smart Cockpit, ADAS, and Body Safety. Most configurations are deployed across the full series without cuts. The core of intelligent interaction is the tier-leading first 4nm process 8775 cockpit-driving integrated chip. 72TOPS computing power supports the fusion redundancy of cockpit and ADAS hardware. System response is as low as 80ms. Boot-up speed improves by 33%. Hardware architecture avoids the lag and fragmentation brought by separating cockpit and ADAS domains. The car machine carries Lingxi Smart Cockpit 2.0 and Doubao Large Model, supporting multi-style real human voice interaction. Simultaneously completely compatible with wireless CarPlay, HiCar and other third-party interconnection ecosystems. Paired with a 15.6-inch 2.5K, 1000nit anti-glare large screen, visibility is better in strong light driving scenarios.

The core technology at the level of range and temperature control is the dual-source wide-temperature heat pump system. Paired with the 16-in-1 global thermal management module, winter vehicle range achievement rate improves by 30%. In -20°C environment, the cockpit can be heated to 23°C in 20 minutes. The full series comes standard with 65.05kWh Rhino Battery, adopting 6D Lock Armor 31-layer protection structure. IP68 waterproof rating is 96 times the national standard. Side anti-crush capability reaches 2 times the national standard. It can withstand 1008 hours salt spray test and 1.5 times national standard duration fire burning test. Battery cycle life exceeds 2500 times. The official specification marks the whole vehicle 15 years without battery replacement needed. In terms of charging efficiency, 30%-80% fast charging only takes 22 minutes. Short-term energy replenishment can travel 300km.

ADAS carries the Falcon 500 system, equipped with 22 high-precision sensors, including 3 millimeter-wave radars, 7 HD cameras and 12 ultrasonic radars. It supports 200+ types of all-scenario automatic parking, 100m track reverse, and remote parking departure. Highway Pilot Assist can predict lane changes 500m in advance and smoothly complete ramp merging. Long-distance highway driving reduces driver operation load. In body safety hardware, it is equipped with the most 9 airbags at the same level, including 48L large capacity dual-chamber remote airbags, 1778mm extra long side air curtain. Airbags have a 6-second long-lasting pressure retention function. Chassis carries One-Box Wire Control Braking system. 136ms fastest pressure build. Braking stability while reducing energy consumption. Chassis is specially tuned by former Maserati Chassis Expert Team. Paired with 50.8:49.2 Golden Axle Load and 70mm large shock-absorbing bushings, it balances high-speed stability and bumpy road vibration filtering performance.

III. Whole Vehicle Hard Core Comprehensive Strength Worth Noting

Fengyun T7 breaks the configuration grade trade-offs problems commonly existing in the family pure electric market. It completely covers six core family needs: Travel, Safety, Intelligence, Comfort, Appearance, and Range. There is no situation where entry-level models are significantly reduced. At the range level, it achieves full-series 600km CLTC range parity. Battery capacity and range parameters for three pre-sale models are completely consistent. Actual range can reach 667km. There are no tricks of entry-level low range and high-spec long range premium. It completely alleviates family user range anxiety.

Body safety structure is an eight-horizontal five-vertical cage body. 80% of the whole vehicle area adopts high-strength steel. Hot-formed steel proportion is 18.84%. It carries the same-level unique shotgun structure, 1088mm integral roll-formed sill. Paired with the first dual-frame subframe and Battery PACK Bumper Beam. Besides regular crash tests, it additionally completed extreme tests such as pole crash, side pole crash, 40km/h drill intrusion, crash after automatic stop MCB, etc. After water immersion, windows can provide continuous power for 5 minutes to ensure occupants' escape.

In terms of space comfort, body dimensions are 4570×1852×1694mm. Wheelbase is 2700mm. Interior space utilization rate is 84%. Rear row pure flat floor legroom can reach 911mm. Passengers 180cm tall sit without a sense of confinement. 9-layer composite cloud feel seats come standard with 3-level heating and 3D-mesh ventilation. After seats are folded down, they form a 1955mm×1310mm pure flat large bed, adapted for camping and nap scenarios. Trunk conventional volume is 450L. Including 19L privacy compartment and 99L sunken storage space. Max expanded volume is 1550L. The interior is equipped with multiple sets of Type-C, USB charging interfaces, 50W wireless fast charging and multiple dedicated storage slots. Outdoor loading is equipped with 300kg load-bearing riveted rings, adapted for parent-child travel, self-driving camping and other diverse scenarios.

Appearance design adopts Oriental Elegant Aesthetics co-created by global designers. It launches 6 exclusive paint colors. Among them, Blazing Orange adopts three-layer Tri-coat luxury car grade spray process. The entire car paint surface undergoes high/low temperature and strong ultraviolet aging tests. Long-term use is not easy to fade. Interiors provide Black-Brown Home and Pure Black Sport two styles. Large area soft covering paired with water ripple and diamond quilting details. Whole vehicle weakens reflective materials, balancing appearance and driving safety. Streamlined body 14 aerodynamic design items. While improving appearance, it reduces whole vehicle wind resistance, indirectly optimizing range performance.

IV. Target Consumer Group and Product Core Appeal

Fengyun T7's target population is core rigid demand family users. It can be divided into four segmented groups. The first type is young families of three with a budget of 100,000-130,000. The core demand for buying a car is balanced with no weaknesses. Balancing daily commute, picking up children, and short trips. It rejects extra markup for long-range and high safety. It values large interior space, complete safety configurations and stable reliable long-term driving performance. The second type is cross-city long commute people. Daily one-way travel distance is relatively long. It has higher requirements for true range, fast charging efficiency, and winter range attenuation control. At the same time, it needs high-speed ADAS to reduce long-distance driving fatigue. The third type is light outdoor enthusiasts who like camping and outdoor self-driving. It needs flat large beds, large capacity storage, stable chassis and wide-temperature batteries. Adapting to suburban complex road conditions and variable temperatures. The fourth type is pragmatic consumers who focus on long-term usage costs and quality control. Priority selection of traditional domestic brands with global verification, complete lifetime warranty policies and complete after-sales outlets. Low sensitivity to short-term marketing gimmicks. More concerned about durability within the vehicle 3-5 year usage cycle.

For the above users, vehicle attraction focuses on three dimensions: balanced, worry-free, low cost. Full-series 600km range parity is the most intuitive advantage. Most models at the same price level have entry-level range below 500km. Fengyun T7 can meet long-distance travel without adding configurations. The complete top-spec safety and smart hardware without grade reduction. Family users do not need to pay extra premium for protection and ADAS functions. Global multi-region million-km actual tests bring higher stability, reducing later fault repair probability. Wide-comfort interior space balances commuting and camping. One vehicle covers all family scenarios. No need to distinguish between commute cars and camping cars. At the same time, the whole vehicle design balances timelessness and anti-aging, avoiding short-term aesthetics outdated and car interior showing old quickly problems.

V. Pre-sale Price and Purchase Benefits

This time Fengyun T7 pre-sale launches three configuration models. Pre-sale guide price range 109,900-129,900 Yuan. They are 600km Enjoyment Version 109,900 Yuan, 600km Comfort Version 119,900 Yuan, 600km Smart Version 129,900 Yuan. The three models carry 65.05kWh battery and 600km range basic hardware uniformly. Differences focus on comfort configurations and high-level ADAS functions.

During the pre-sale period, pay 1,000 CNY deposit, enjoy 7 purchase-related benefits. In terms of purchase discounts, 1,000 CNY deposit can deduct 2,000 CNY from final payment. Value 6,000 CNY Blazing Orange, Mountain Smoke Purple two special paint colors are limited-time free selection. Down-payment users enjoy priority pickup qualification. Long-term usage protection includes two lifetime benefits. Only for first non-commercial owners. First, whole vehicle including Three-electric system lifetime warranty (excluding consumable parts). Second, only 666 CNY to purchase original price 3,999 CNY lifetime basic maintenance package. One basic maintenance enjoyed annually. At the same time, supporting two usage fallback guarantees. If power battery due to its own quality issues triggers thermal runaway damage, the brand compensates same-spec new car. Within one year of purchase, if smart parking, highway pilot assist cause accidents due to system failures, provide maximum 5 million CNY third-party and injury compensation. Fully covering purchase, usage, maintenance, accident risks. Reducing family user long-term usage concerns.