Chery was the first to break the traditional path of "domestic model modifications for export", establishing a new development model for "native global vehicles": From the very first day of product definition, it conducts forward development targeting global market user needs. Safety standards, durability verification, usage scenarios, etc., are based on the highest global requirements. No longer making "fast-moving consumer goods", but "durable goods, works of art".

This concept is being translated into solid market performance.

OMODA&JAECOO dual brands launched only three years ago, global cumulative sales broke 1 million vehicles; entered the UK market less than two years ago, cumulative sales immediately broke 100,000, with JAECOO 7, JAECOO 5, OMODA 5 three models entering the UK top 10 best-selling car list.

LEPAS L6 successfully launched in South Africa and Thailand, its domestic homologous model "native global vehicle" Fengyun T7 directly benchmarks 2026 version European 5-star safety standard, just launched in August, 24-hour orders broke 23,188 vehicles, verifying the "one platform, global blooming" R&D path.

Picture shows LEPAS L6

Energy Switch: For every 7 new energy vehicles exported from China, 1 is from Chery

While scale continues to climb, the export product structure of Chery is undergoing profound transformation, new energy vehicles have become the "powerful engine" driving growth.

January-August, Chery Group new energy exports exceeded 450,000 vehicles, year-on-year growth 136.8%, growth rate exceeding the overall market. According to China Passenger Car Association data, January-July, Chery New Energy cumulative export volume ranked second in the industry; since April, monthly new energy exports have continuously been firmly in the top two of the industry.

Picture shows global best-selling model JAECOO 7

A more convincing number: Currently, for every 5 cars exported from China, 1 is from Chery; for every 7 new energy vehicles exported, 1 is from Chery.

The explosion of new energy exports is not accidental. From LUXEED V9 refreshing the 500,000 level new energy MPV fastest delivery record, to Freelander 8 pre-sale 48-hour orders breaking 10,000, to Fengyun T7 exploding the pure electric SUV market with 24-hour 23,000 orders — Chery is using "hit new energy matrix" to cover all global niche tracks. New energy vehicles have become Chery's new business card for going global, also showing the new image of Chinese automotive technology brands in the global market.

Market Breakthrough: UK Overall Runner-up, Australia Top Three

Chery's export market layout has also achieved breakthrough from emerging markets to global high-regulation markets.

Europe as one of the most stringent automotive regulation markets globally, has become Chery's high-quality overseas export core position: January-July, Chery in Europe 24 countries cumulative sales exceeded 208,000 vehicles, year-on-year growth 201%; among them new energy sales reached 102,000 vehicles, year-on-year big increase 332.47%. In the UK, since March Chery has continuously firmly held the monthly car sales total list runner-up; in Australia, July single-month sales have already entered industry top three.

Picture shows Chery Group overseas vehicles about to board ship

High-regulation market breakthrough means Chery's product power is being verified in the world's pickiest markets, and also further promoted global weight improvement. According to China Passenger Car Association director Cui Dongshu's statistical analysis, January-July, Chery Group world sales share increased to 4.2%, ranked ninth globally. From "China Export Champion" to "Global Sales Share Top Ten", Chery has determined new coordinates in the global automotive industry pattern.

Beyond Business: Globalized "Chery Path"

Beyond business expansion, Chery simultaneously doing another thing: carving "long-termism" into every step of globalization.

August, Chery in partnership with World Conservation Union (IUCN) in Spain launched "Cherish Nature" second phase ocean ecological protection activity, focusing on Posidonia seagrass ecosystem restoration and protection — this is one of the UN-recognized global most important blue carbon ecosystems. Relying on recycled aluminum low-carbon material technology, multiple countries global biodiversity protection projects, social emergency rescue public welfare practices, etc., Chery also won 2026 Chinese Automotive Industry Sustainable Development Practice Cases "Green Development" "Smart Innovation Technology" "Harmony and Shared Benefit" three major honors.

Picture shows Chery Group working with IUCN to carry out Mediterranean Posidonia seagrass monitoring activities and seminars

At the same time "going out" "integrating in", embracing the world, contributing to the world — this is the true moat behind 7 million vehicles.

From 2001 to 2026, from 10 vehicles to 7.18 million vehicles, Chery 25 years of overseas journey is Chinese automotive speeding up globalization vivid microcosm. 7 million vehicles is milestone, even more so new starting point. Chinese automotive new overseas chapter, is writing in every global market.

Chery telah terlebih dahulu menghancurkan laluan tradisional "modifikasi model domestik untuk eksport", membina mod pembangunan baru "Kenderaan Global Asli": dari hari pertama definisi produk, telah dibuat pembangunan positif ke arah keperluan pengguna pasaran global, piawaian keselamatan, pengesahan ketahanan, skenario penggunaan, dsb., dengan keperluan global tertinggi sebagai asas ————— tidak membuat "barang pengguna pantas", membuat "barang tahan lama, karya seni".

Konsep ini sedang ditukarkan kepada prestasi pasaran yang nyata.

Telah tiga tahun sahaja sejak pelancaran dua jenama OMODA&JAECOO, jumlah jualan kumulatif global melebihi 1 juta unit; memasuki pasaran Britain kurang dua tahun, jumlah jualan telah memecahkan 100,000 unit, malah tiga model kereta JAECOO 7, JAECOO 5, OMODA 5 telah masuk ke dalam senarai sepuluh kereta laris teratas di Britain.

LEPAS L6 berjaya dilancarkan di Afrika Selatan dan Thailand, model sumber domestik yang sepadan "Kenderaan Global Asli" Fengyun T7 secara langsung menargetkan piawaian keselamatan lima bintang Eropah versi 2026, baru dilancarkan pada bulan Ogos, tempahan dalam 24 jam melebihi 23,188 unit, mengesahkan laluan penyelidikan dan pembangunan "satu platform, berkembang di seluruh dunia".

Gambar: LEPAS L6

Perpindahan Tenaga: Bagi Setiap 7 Unit Kenderaan Tenaga Baharu Yang Dieksport dari China, 1 Datang dari Chery

Sambil saiz terus meningkat, struktur produk eksport Chery sedang mengalami transformasi mendalam, kenderaan tenaga baharu telah menjadi "enjin kuat" yang mendorong pertumbuhan.

Januari - Ogos, eksport kenderaan tenaga baharu Kumpulan Chery melebihi 450,000 unit, kadar meningkat 136.8%, kadar pertumbuhan melebihi keseluruhan pasaran. Menurut data Persatuan Automotif China, Januari - Julai, jumlah eksport kenderaan tenaga baharu Chery berada di dua teratas industri; sejak April, eksport kenderaan tenaga baharu bulanan telah bertahan sebagai dua teratas industri.

Gambar: Model Laris Global JAECOO 7

Satu nombor yang lebih meyakinkan: pada masa ini, bagi setiap 5 unit kereta yang dieksport dari China, 1 daripadanya berasal dari Chery; bagi setiap 7 unit Kenderaan Tenaga Baharu yang dieksport, 1 daripadanya berasal dari Chery.

Ledaan eksport tenaga baharu bukanlah kebetulan. Dari Zhijie V9 yang memecahkan rekod penghantaran terpantas MPV tenaga baharu kelas 500,000, kepada Zhishen 8 yang memecahkan 10,000 tempahan pra-jualan dalam 48 jam, sehingga Fengyun T7 yang meledakkan pasaran SUV sepenuhnya elektrik dengan 23,000 tempahan dalam 24 jam — Chery kini menggunakan "matriks Kenderaan Tenaga Baharu yang laris" untuk merangkumi semua segmen khusus di seluruh dunia. Kenderaan tenaga baharu telah menjadi kad nama baharu Chery untuk keluar negeri, dan juga memaparkan imej baharu teknologi dan jenama automotif China di pasaran global.

Pecahan Pasaran: Naib Juara Senarai Keseluruhan Britain, Tiga Teratas Australia

Susun atur pasaran eksport Chery juga telah merealisasikan pecahan dari pasaran baharu ke pasaran global ber-regulasi tinggi.

Eropah sebagai salah satu pasaran ber-regulasi paling ketat di dunia automotif global, telah menjadi tapak teras eksport berkualiti tinggi Chery: Januari - Julai, jumlah jualan kumulatif Chery di 24 negara Eropah melebihi 208,000 unit, kadar meningkat 201%; di antaranya penjualan kenderaan tenaga baharu mencapai 102,000 unit, kadar meningkat 332.47%. Di Britain, sejak Mac Chery telah bertahan sebagai Naib Juara dalam senarai jualan bulanan kereta; di Australia, jualan bulan Julai telah masuk ke dalam tiga teratas industri.

Gambar: Kenderaan Eksport Kumpulan Chery Siap Menumpangi Kapal

Pecahan pasaran ber-regulasi tinggi bermakna daya saing produk Chery sedang disahkan di pasaran paling kritis di dunia, dan juga seterusnya mendorong peningkatan berat global. Menurut analisis statistik Cui Dongshu, Pimpin Persatuan, Januari - Julai, bahagian jualan dunia Kumpulan Chery meningkat kepada 4.2%, berada di kesembilan dunia. Dari "Juara Eksport China" ke "sepuluh teratas bahagian jualan global", Chery telah menentukan koordinat baharu dalam struktur industri automotif global.

Bukan Sahaja Perniagaan: Laluan "Chery" yang Global

Di luar pengembangan perniagaan, Chery serentak melakukan perkara lain: mengukir "Kaedah Jangka Panjang" dalam setiap langkah globalisasi.

Oktober, Chery bersatu dengan Alian Perlindungan Alam Sedunia (IUCN) di Sepanyol untuk memulakan Fasa Kedua Aktiviti Pemeliharaan Ekologi Lautan "Cintai Alam", menumpukan pada pembaikan dan pemeliharaan ekosistem rumput laut Posidonia — ini adalah salah satu ekosistem karbon biru paling penting di dunia yang diiktiraf PBB. Berkat teknologi bahan aluminium daur semula rendah karbon, projek pemeliharaan kepelbagaian biologi di banyak negara global, praktik amal kecemasan sosial, Chery juga telah memenangi kes amalan pembangunan mampan industri automotif China 2026 tiga anugerah "Pertumbuhan Hijau", "Teknologi Ciptaan Bijak", "Kerjasama Harmoni".

Gambar: Kumpulan Chery Bekerjasama dengan IUCN Menjalankan Aktiviti Pemantauan Rumput Laut Posidonia Laut Tengah dan Seminar

Dalam masa "keluar" juga "bersatu", memeluk dunia, menyumbang ke dunia — ini adalah parit perlindungan sebenar di sebalik 7 juta unit.

Dari tahun 2001 hingga 2026, dari 10 unit ke 7.18 juta unit, 25 tahun laluan eksport Chery adalah kiasan hidup pengesahan globalisasi automotif China. 7 juta unit adalah piawakat, tetapi juga permulaan baharu. Bab eksport baharu automotif China sedang ditulis di setiap pasaran global.

At the moment the 7,000,000th “Chery-built” vehicle boarded the ship at the port, a new chapter was added to the history of Chinese automobiles "going global".

In August 2026, Chery Group's single-month exports reached 196,984 units, a year-on-year increase of 52.1%, continuing to firmly rank first in Chinese automobile exports; cumulative exports from January to August totaled 1,343,334 units, a year-on-year increase of 68.1%. Calculating down, on average, one “Chery-built” vehicle heads overseas every 16 seconds. Thus, Chery Group's global cumulative sales surpassed 20.44 million units, among which overseas cumulative sales exceeded 7.18 million units, becoming the first Chinese auto manufacturer to cumulatively break through exports of 7 million units.

From 2025 to the present, Chery has successively claimed the three "firsts" records of cumulative Chinese auto manufacturer exports reaching 5 million, 6 million, and 7 million units, completing three million-level leaps in just 14 months. Behind ranking first in Chinese brand passenger car exports for 23 consecutive years, lies Chery's systemic breakthroughs in dimensions such as product development, business structure, market layout, and overseas expansion concepts, exploring a globalization path for Chinese enterprises from "going out" to "integrating in".

Product Evolution: From "Revised Models for Export" to "Native Global Cars"

What Chery first broke was the traditional path of "domestic models revised for export", establishing a new development model of "Native Global Cars": from the first day of product definition, it conducts positive development facing global market user needs, with safety standards, durability verification, usage scenarios, etc., benchmarking the highest global requirements ———— not making "fast-moving consumer goods", but making "durables, artworks".

This concept is being converted into solid market performance.

OMODA&JAECOO dual brand launch was only three years ago, global cumulative sales exceeded 1 million units; having entered the UK market for less than two years, cumulative sales broke 100,000 units, with the three models JAECOO 7, JAECOO 5, OMODA 5 joining the top 10 best-selling models in the UK.

LEPAS L6 was successfully launched in South Africa and Thailand, its domestic homologous model "Native Global Car" Fengyun T7 directly benchmarks the 2026 European 5-Star Safety Standards, launched in August, 24-hour orders broke 23,188 units, validating the R&D path of "One Platform, Global Success".

Image shows LEPAS L6

Power Switch: For Every 7 New Energy Vehicles Exported from China, 1 Comes from Chery

While scale continues to climb, the product structure of Chery's exports is undergoing profound changes, New Energy Vehicles have become the "powerful engine" driving growth.

January to August, Chery Group New Energy Vehicle exports exceeded 450,000 units, year-on-year growth 136.8%, growth rate exceeded the overall market. According to China Passenger Car Association data, January to July, Chery New Energy Vehicle cumulative export volume ranked in the top two in the industry; since April, monthly New Energy Vehicle exports have continuously maintained the top two in the industry.

Image shows Global Best-Selling Model JAECOO 7

A more convincing number: Currently, for every 5 cars exported from China, 1 comes from Chery; for every 7 New Energy Vehicles exported, 1 comes from Chery.

The explosion of New Energy Vehicle exports is not accidental. From Luxeed V9 breaking the 500,000-level New Energy Vehicle MPV fastest delivery record, to Freelander 8 pre-sale 48-hour orders breaking 10,000, to Fengyun T7 exploding the pure electric SUV market with 23,000 orders in 24 hours — Chery is using a "Blockbuster New Energy Vehicle Matrix" to cover all global niche tracks. New Energy Vehicles have become Chery's new card for going global, also showcasing a new technical brand image for Chinese automobiles in the global market.

Market Breakthrough: UK Overall Rank 2nd, Top 3 in Australia

Chery's export market layout has also achieved a breakthrough from emerging markets to global high-regulation markets.

Europe, as one of the markets with the strictest global automotive regulations, has become the core position for Chery's high-quality global expansion: January to July, Chery's cumulative sales in 24 European countries exceeded 208,000 units, year-on-year growth 201%; among which New Energy Vehicle sales reached 102,000 units, year-on-year increase 332.47%. In the UK, since March Chery has continuously maintained the second place in the monthly car sales total ranking; in Australia, July's single-month sales have entered the top 3 in the industry.

Image shows Chery Group export vehicles about to board ship

The breakthrough in high-regulation markets means Chery's product power is being verified in the world's most picky markets, and further promotes the increase of global weight. According to Cui Dongshu, head of the China Passenger Car Association, January to July, Chery Group's world sales share increased to 4.2%, ranking ninth globally. From "Chinese Export Champion" to "Top 10 Global Sales Share", Chery has established new coordinates in the global automotive industry landscape.

More Than Business: The "Chery Path" of Globalization

Beyond business expansion, Chery is synchronously doing another thing: engraving "long-termism" into every step of globalization.

In August, Chery in conjunction with the International Union for Conservation of Nature (IUCN) launched the second phase of "Cherish Nature" marine ecological protection activity in Spain, focusing on the restoration and protection of the Posidonia seagrass ecosystem — this is one of the globally most important blue carbon ecosystems recognized by the UN. Relying on recycled aluminum low-carbon material technology, biodiversity protection projects in multiple countries globally, socialized emergency rescue public welfare practices, etc., Chery also won the 2026 China Automotive Industry Sustainable Development Practice Cases "Green Development", "Innovative Technology", "Harmonious Benefit" three major honors.

Image shows Chery Group working with IUCN to carry out Mediterranean Posidonia seagrass monitoring activities and seminars

Integrating in while going out, embracing the world, contributing to the world — this is the true moat behind 7 million units.

From 2001 to 2026, from 10 units to 7.18 million units, Chery's 25-year journey of going global is a vivid microcosm of Chinese automobiles accelerating globalization. 7 million units is a milestone, more so a new starting point. The new chapter of Chinese automobiles going global is being written in every market globally.

Ketika unit ke-7,000,000 'Buatan Chery' naik ke kapal di pelabuhan itu, sejarah 'ekspor' automotif China menambah satu catatan baharu.

Pada Ogos 2026, Kumpulan Chery mengeksport 196,984 unit dalam sebulan, meningkat 52.1% berbanding tahun lalu, terus kekal sebagai nombor satu eksport automotif China; Januari hingga Ogos kumulatif mengeksport 1,343,334 unit, meningkat 68.1%. Jika dikira, setiap 16 saat, satu unit 'Buatan Chery' menuju ke luar negara. Dengan ini, jumlah jualan kumulatif global Kumpulan Chery melebihi 20.44 juta unit, di mana jualan kumulatif luar negara melebihi 7.18 juta unit, menjadi syarikat automotif pertama China yang kumulatif eksport melebihi 7 juta unit.

Dari 2025 sehingga kini, Chery telah mencatatkan tiga rekod 'pertama' bagi eksport kumulatif syarikat automotif China iaitu 5 juta, 6 juta, dan 7 juta unit, hanya menggunakan 14 bulan untuk mencapai tiga lonjakan peringkat sejuta. Terusan selama 23 tahun kekal sebagai nombor satu eksototautomotif jenama China, di sebalik lompatan sistematik Chery dalam dimensi seperti pembangunan produk, struktur perniagaan, susun atur pasaran, dan falsafah eksport, meneroka jalan globalisasi syarikat China dari 'keluar' ke 'menyatu'.

Penjanaan Produk: Dari 'Modifikasi Eksport' ke 'Kereta Global Asal'

Yang pertama dimusnahkan oleh Chery adalah laluan tradisional 'modifikasi model domestik untuk eksport', membina mod pembangunan 'Kereta Global Asal' yang baharu: Dari hari pertama definisi produk, ia dilakukan secara positif ke arah pengguna dan keperluan pasaran global, piawaian keselamatan, pengesahan ketahanan, senario penggunaan, dll., berdasarkan keperluan tertinggi global — tidak membuat 'barang runcit', tetapi 'barang tahan lama, karya seni'.

Falsafah ini sedang ditukar kepada prestasi pasaran yang nyata.

Merasma OMODA & JAECOO hanya tiga tahun, jumlah jualan kumulatif global melebihi 1 juta unit; memasuki pasaran UK kurang daripada dua tahun, jumlah jualan telah memecahkan 100,000 unit, malah tiga model iaitu JAECOO 7, JAECOO 5, OMODA 5 telah menyertai senarai 10 model laris di UK.

LEPAS L6 dilancarkan dengan jaya di Afrika Selatan, Thailand, model sumber domestik 'Kereta Global Asal' Fengyun T7 secara langsung menandingi piawaian keselamatan lima bintang Eropah 2026, baru sahaja dilancarkan pada bulan Ogos, tempahan 24 jam memecahkan 23,188 unit, mengesahkan laluan pembangunan 'satu platform, mekar global'.

Gambar: LEPAS L6

Perubahan Tenaga: Setiap 7 Kereta Baru Eksport China, 1 adalah daripada Chery

Sementara saiz terus meningkat, struktur produk yang dieksport oleh Chery sedang mengalami perubahan mendalam, kereta tenaga baharu telah menjadi 'enjin kuat' yang menarik pertumbuhan.

Januari hingga Ogos, eksport kereta tenaga baharu Kumpulan Chery melebihi 450,000 unit, meningkat 136.8%, kadar peningkatan melebihi purata keseluruhan. Mengikut data Persatuan Pasaran Automotive China, Januari hingga Julai, jumlah eksport kumulatif kereta tenaga baharu Chery berada di hadapan dua industri; sejak bulan April, eksport bulan kereta tenaga baharu telah kekal di hadapan dua industri.

Gambar: Model Laris Global JAECOO 7

Satu angka yang lebih meyakinkan: Sekarang, setiap 5 kereta dieksport dari China, 1 adalah daripada Chery; setiap 7 kereta tenaga baharu dieksport, 1 adalah daripada Chery.

Letupan eksport kereta tenaga baharu bukan kebetulan. Dari rekod penghantaran terpantas MPV tenaga baharu kelas 500,000 oleh Luxeed V9, hingga tempahan pra-jualan Shenhangzhe 8 melebihi 10,000 dalam 48 jam, hingga Fengyun T7 dengan 23,000 tempahan 24 jam meledak pasaran SUV tulen — Chery kini menggunakan 'matriks kereta tenaga baharu laris' untuk menutup pelbagai laluan pasaran global. Kereta tenaga baharu menjadi wajah baharu eksport Chery, juga menunjukkan imej baharu jenama teknologi pasaran automotif global.

Terobosan Pasaran: Naib Juara Senarai Keseluruhan UK, Tiga Teratas Australia

Susun atur pasaran eksport Chery juga telah merealisasikan terobosan dari pasaran berkembang ke pasaran peraturan global.

Eropah sebagai salah satu pasaran dengan peraturan automotif paling ketat di dunia, menjadi tapak utama eksport berkualiti tinggi Chery: Januari hingga Julai, jumlah jualan Chery di 24 negara Eropah melebihi 208,000 unit, meningkat 201%; di mana jualan kereta tenaga baharu mencapai 102,000 unit, meningkat besar 332.47%. Di UK, sejak Mac Chery telah kekal sebagai naib juara senarai jumlah jualan automotif bulanan; di Australia, jumlah jualan bulanan bulan Julai telah masuk tiga teratas industri.

Gambar: Kenderaan Eksport Kumpulan Chery sedia naik ke kapal

Terobosan pasaran peraturan tinggi bermaksud keupayaan produk Chery sedang dibuktikan di pasaran paling cerdik di dunia, dan seterusnya mendorong peningkatan bobot global. Menurut analisis statistik Pengarah Persatuan Pasaran Automotive China, Cui Dongshu, Januari hingga Julai, bahagian jualan dunia Kumpulan Chery meningkat kepada 4.2%, berada di kedudukan kesembilan global. Dari 'Juara Eksport China' ke 'Sepuluh Teratas Bahagian Jualan Global', Chery telah menentukan koordinat baharu dalam struktur industri automotif global.

Bukan Sahaja Perniagaan: 'Jalur Chery' Globalisasi

Luar pengembangan perniagaan, Chery serentak melakukan perkara lain: mengukir 'falsafah jangka panjang' ke dalam setiap langkah globalisasi.

Bulan Ogos, Chery bekerjasama dengan Kesatuan Sedunia untuk Pemuliharaan Alam Sekitar (IUCN) membuka aktiviti perlindungan ekologi laut fasa kedua 'Sayangi Alam' di Sepanyol, tumpuan kepada pembaikan dan perlindungan ekosistem lamun Posidonia — ini adalah salah satu ekosistem biru karbon paling penting di dunia yang diiktiraf oleh Pertubuhan Bangsa-Bangsa Bersatu. Dengan teknologi bahan aluminium kitar semula rendah karbon, projek perlindungan kepelbagaian biologi di banyak negara, amalan kebajikan kecemasan sosial, Chery juga meraih tiga penghormatan 'Pembangunan Hijau', 'Teknologi Cerdik', 'Kebaikan Bersama Harmoni' dalam kes amalan pembangunan mampan industri automotif China 2026.

Gambar: Kumpulan Chery bekerjasama IUCN mengadakan aktiviti pemantauan lamun Posidonia Laut Mediterranean dan seminar

Dalam 'menyatu' sambil 'keluar', memeluk dunia, menyumbang kepada dunia — ini adalah parit sebenar di sebalik 7 juta unit.

Dari 2001 hingga 2026, dari 10 unit ke 7.18 juta unit, 25 tahun jalan eksport Chery, adalah ringkasan hidup peningkatan globalisasi automotif China. 7 juta unit adalah batu loncatan, malah titik permulaan baharu. Bab baharu eksport automotif China, sedang ditulis di setiap pasaran di dunia.