The domestic car market in 2026 is undergoing a multi-round reshuffle cycle characterized by policy adjustments, market saturation, weak demand, and heated competition. The industry's overall growth momentum continues to weaken, and the overall environment is becoming increasingly severe.

With the continuous increase of entering car companies and the dense clustering of new models, homogeneous competition in the market has become increasingly intense. Endless price involution continues to compress industry profit margins. Meanwhile, consumer market confidence is insufficient, terminal purchasing power continues to decline, consumer willingness to purchase vehicles is low, and the mood of holding cash and watching is strong, further dragging down terminal vehicle sales. Multiple negative factors stacked, combined with the impact of earlier consumption overdrawn, peak summer off-season impact, and continuous shrinkage of the fuel vehicle market, the downward pressure on the 2026 car market is fully highlighted.

Data from the CPCA shows that retail sales of passenger cars nationwide from July 1st to 26th reached 1.123 million vehicles, a year-on-year decrease of 18% and a month-on-month decrease of 13%. Most car companies are trapped in a passive situation of "cutting prices to exchange for volume, scale to exchange for survival." Increasing revenue without increasing profit has become a common pain point in the industry, and the industry elimination race has fully accelerated. Against the backdrop of the entire industry bearing pressure and moving downward, Geely Automobile broke through the trend, presenting an outstanding performance sheet with strong cycle resilience: Overall sales in July broke through 250,000 vehicles, reaching 250,161 vehicles. For five consecutive months, sales achieved both year-on-year and month-on-month double growth. It is the only mainstream vehicle manufacturer currently continuing to grow steadily in the car market. Breaking out of independent growth trends in the industry winter, it fully demonstrates its solid system competitiveness and risk resistance ability. Unlike the common low-price involution tactics in the industry, Geely Automobile's sustained growth is not at the cost of sacrificing profits or overdrawing brands, but rather actively abandons disorderly price wars, firmly anchors the high-quality development strategy, focuses on the dual improvement of operational quality and profit quality, relies on the dual-wheel drive of going global and brand premiumization, completes the strategic leap from "scale leading" to "value leading", and provides a new model for car companies' long-term healthy operation and navigating the industry cycle. Explosive growth in the overseas market is the core incremental added value for Geely Automobile to hedge against domestic car market pressure and solidify the high-quality development base. In July 2026, Geely's overseas sales created a new historical high, reaching 106,663 vehicles, a huge year-on-year surge of 202%. For two consecutive months, it has firmly secured the tier of monthly sales of 100,000 units. Overseas sales account for a high proportion of 42% of total sales, and the effectiveness of the global layout has been fully realized. As of July, Geely has completed 58% of the annual export target of one million units. The pace of going overseas is far ahead of the industry average, becoming a benchmark for domestic car companies' global development.

Geely's overseas expansion is not simply product export, but high-value, high-quality global deep cultivation, completely getting rid of the industry common disease of low-end exports. Currently, Geely's multiple high-value-added models firmly rank on global mainstream market lists. Geely EX2 topped the Thailand EV monthly sales champion and firmly ranks at the front of Brazil EV and Mexico pure electric vehicle sales; Geely EX5 EMi swept the plug-in hybrid market champions in Poland, Slovenia, and Bulgaria, and firmly ranked TOP 2 in the Mexico plug-in hybrid market segment, relying on hardcore product strength to establish a foothold in overseas high-value markets. At the same time, Geely continues to optimize the overseas expansion mode. In July, it successfully acquired Ford's Spain factory, entering the European core market with an innovative model of light assets, low cost, and short cycle. This effectively avoids trade barriers and geopolitical policy risks and builds barriers for long-term global development. With Zeekr 9X landing in the Middle East in the third quarter and i-HEV Smart Engine technology going global in the fourth quarter, Geely's second growth curve of globalization is accelerating in formation, and the profit closed-loop capability is continuously strengthened.

If overseas expansion has opened up incremental space, then brand premiumization is the core engine for Geely to improve profit quality and jump out of industry involution. Currently, domestic car market homogeneous competition is intensifying. Most car companies are deeply trapped in the vicious cycle of configuration involution and price involution, and profit space is continuously compressed. However, Geely firmly promotes the premiumization strategy, achieving brand value leaps with technology and product strength. The premium brand Zeekr under the company delivered 35,837 vehicles in July, a 111% surge year-on-year, continuing steadily upwards, stabilizing its status as a benchmark for independent luxury brands.

From market reputation and industry data, Zeekr has truly established itself in the luxury brand camp. The Jielanlu Report shows that Zeekr consumer perception, brand confidence, and product recommendation rates are far exceeding the industry average. The flagship model Zeekr 9X, relying on standard 800V high-voltage architecture, LiDAR, and other hardcore configurations across the series, has retained the high-end large SUV sales champion for many consecutive months with an average price of over 530,000 yuan. Its NPS net recommendation value ranks first among all 500,000 yuan+ categories.

It is worth noting that the Zeekr 9X 5-seat version launched with a low-key "no press conference" stance. Relying not on marketing hype, nor participating in price involution, it achieved market breakthroughs with hardcore product strength. It has become a scarce, high-profit, premiumization sample recognized by the capital market, significantly increasing Geely's overall net profit per vehicle and brand premium ability.

In the domestic stock market, Geely also achieved steady growth with simultaneous volume and price increases, breaking through the industry's "price drop to move volume" predicament. In July, Geely's domestic sales were 143,498 vehicles, growing 4% counter-trend month-on-month, leading the industry in an environment where the overall car market plummeted. Relying on the joint effort of four brands and differentiated matrix layout, Geely achieved full coverage of segmented markets: Geely Galaxy firmly stays on the mainstream new energy track, Xingyuan cumulative sales exceeded 800,000 vehicles, continuously defending the Chinese all-category vehicle sales champion; Lynk & Co digs deep into the high-end sports market, new product launches explode the market immediately; The China Star Series continues to lead the fuel overall market, consecutively ranking first in Chinese brand fuel passenger vehicle sales for 9 consecutive years. Under the background of continuous shrinkage of the fuel vehicle market, it holds the basic board and explores new value.

Looking at the 2026 car market pattern, industry pessimistic expectations have been fully released at the valuation end, and the market is gradually entering the critical window period of bottoming out and recovery. In the current situation of accelerated industry reshuffle, short-term price involution can only exchange for temporary scale; only high-quality growth can navigate the cycle. Geely Automobile, relying on the dual-track strategy of "Overseas High-end Expansion + Local Brand Upward", avoided the homogenization involution trap, continuously optimized product structure and profit structure, achieving triple growth in sales, reputation, and profits. As the only Chinese vehicle stock with positive stock price growth among "A+H Shares" since the beginning of the year, Geely has been consistently favored by multiple domestic and overseas brokerages such as JPMorgan Chase, Morgan Stanley, and China Merchants Securities International, and is recognized as the core layout target for the auto sector in the second half of the year.

Behind the five consecutive months of growth defying the trend is Geely Automobile's strategic determination to adhere to long-termism and deepen high-quality development. In the new stage where the industry says goodbye to wild growth and enters a new stage of refined competition, Geely uses technology as the foundation, value as the core, and the global as the layout, completely getting rid of the low-efficiency competition of low-price involution, walking a path of sustainable, high-profit, and high-resilience development. Not only does it solidify the foundation for its own long-term development, but it also sets a new benchmark for the high-quality transformation and global breakthrough of China's automotive industry.

車型概覽

奧迪 A5 值唔值得買，關鍵唔係佢睇落幾吸引，而係佢解決唔解決到你嘅真實用車需要。呢篇文章會把重點放喺佢同級車相比嘅生活適應度。

價錢落喺 RM 442,112，買家可以用佢判斷預算壓力同級定位。

買車價格指南

奧迪 A5 嘅買車預算可以先從 RM 442,112 開始衡量。呢個數字真正影響嘅係月供、保險同現金流，而不只係展廳入面嘅標價。

如果你喺幾個版本之間猶豫，可以把 2025 Sportback 2.0T quattro S line（RM 442,112）放喺同一張清單入面比較。日常通勤買家優先睇舒適同安全，常跑高速嘅買家則更應重視動力、輔助駕駛同座艙方便。

核心參數匯總

睇奧迪 A5 嘅核心規格，最重要係把數字轉譯成生活入面嘅感覺。

渦輪增壓、4 缸、1984 mL 排量嘅動力底子，適合拿嚟判斷市區跟車同高速巡航是否輕鬆。 249 Ps、370 N·m嘅輸出，真正意義在於滿載、上斜同超車嗰陣唔會太吃力。7.1 L/100km 嘅油耗，對日日通勤嘅人嚟講會直接影響加油頻率。車長 4757 mm、車闊 1843 mm、車高 1386 mm、軸距 2824 mm，可以幫你預判停車難度同後排乘坐空間。

優點缺點分析

奧迪 A5 嘅優點唔使誇張，真正有價值嘅係佢有無令日常使用更省心：預算位置清楚，方便同級車直接比較、日常能源成本有明確參考、動力輸出能支撐高速同超車需求。

需要留意嘅係，市區停車同狹窄路段仍要睇個人駕駛習慣。呢啲唔係扣分項，而係落訂前應該諗清楚嘅生活細節。

買車常見問題解答

購買奧迪 A5 前，買家最常問嘅唔係單一規格，而係佢有無融入到自己嘅生活。

呢輛車適合邊個？適合把它同級車相比嘅生活適應度放喺首位嘅買家。家庭用戶要睇咩？優先睇後排乘坐、兒童座椅、行李同日常上落車是否順手。日日開會唔會麻煩？7.1 L/100km 嘅油耗參考讓通勤成本更容易預估。

競爭對標內容

把奧迪 A5 放進同級車名單嗰陣，唔建議只看品牌或外形。真正有用嘅比較順序係：先用 RM 442,112 鎖定預算範圍、再睇動力是否足夠應付高速同滿載、接著比較能源成本同補能方便、最後睇空間是否適合家人同行李。

咁樣篩選出來嘅結果更貼近日常生活。你會更清楚佢係適合城市通勤、家庭代步、長途巡航，定係更適合作為一輛講求個性嘅選擇。

用車全週期指南

擁有奧迪 A5 嘅日常成本，最直接會反映喺燃油、保險、輪胎同定期保養上。7.1 L/100km 嘅油耗讓通勤預算更容易掌握。

如果你常跑南北大道，動力同座艙舒適度會比單純低價更重要；如果主要喺市區，停車靈活性、視野同低速平滑度會更影響心情。

在马来西亚的SUV市场，很多买家在选车的时候都会拿 Proton X70 和 Honda HR-V 来做比较。这两款车在价位和定位上都蛮接近的，今天我们就从多个方面做一个详细的对比，帮你省下做功课的时间。

价钱和版本

Proton X70 在马来西亚的 OTR 售价是 RM 106,800 - 122,300，一共有 3 个版本，包括 1.5L Standard 2WD（RM 106,800）、1.5L Executive 2WD（RM 115,800）、1.5L Premium 2WD（RM 122,300） 等。

Honda HR-V 在马来西亚的 OTR 售价是 RM 115,900 - 143,900，一共有 4 个版本，包括 2026 e:HEV 1.5L RS（RM 143,900）、2026 1.5T V（RM 137,900）、2026 1.5T E（RM 130,900） 等。

从价钱来看，Proton X70 的起步价确实比 Honda HR-V 便宜了 RM 9,100。如果你预算有限，Proton 的入门版已经可以满足日常需求。但也要注意，便宜的那几千块，可能在配备上会有取舍，具体要看你的需求。

动力和油耗

Proton X70 搭载 1.5L Turbo，马力 140 hp。官方油耗 7.0 L/100km。

Honda HR-V 搭载 1.5L Turbo，马力 140 hp。官方油耗 7.0 L/100km。

两款车用的是同一套动力系统，日常开起来的感受基本没有差别。油耗方面也差不多，不用太纠结这一点。

空间和舒适度

Proton X70 车身长 4400 mm，后备箱 400 L。

Honda HR-V 车身长 4500 mm，后备箱 450 L。

空间方面，Honda HR-V 的车身比 Proton X70 长了 100 mm，乘坐空间更有优势。不过 Proton X70 在城市里停车会灵活一点，各有取舍。

配置和科技

Proton X70 采用 FWD 驱动方式。

Honda HR-V 采用 FWD 驱动方式。

两款车的驱动方式一样，都是 FWD，日常驾驶感受不会有太大区别。

总结

总的来说，Proton X70 和 Honda HR-V 都是马来西亚市场很不错的车型。选择哪一辆，关键还是要看你的个人需求和预算。建议大家做好功课，多比较几间车行的报价，再去试驾做最终决定。买车是件大事，花点时间做功课绝对不会错。

车型概览

MG ZS EV 值不值得买，关键不是它看起来有多吸引，而是它能不能解决你的真实用车需求。这篇文章会把重点放在整体购车判断。

版本方面，MG ZS EV 目前可围绕 2025 320km Luxury 来比较。

购车价格指南

评估 MG ZS EV 的购车预算时，建议先从版本定位和后续拥车成本下手。价格不是唯一重点，真正决定是否划算的是每天会不会用到那些配置。

如果你在几个版本之间犹豫，可以把 2025 320km Luxury 放在同一张清单里比较。日常通勤买家优先看舒适与安全，常跑高速的买家则更应重视动力、辅助驾驶和座舱便利。

核心参数汇总

看 MG ZS EV 的核心规格，最重要是把数字翻译成生活里的感受。

51 kWh的电池容量，重点是能不能支撑一周通勤和周末出门。 130 kW、280 N·m的输出，让高速并线和短距离超车更有底气。 车长 4323 mm、车宽 1809 mm、车高 1625 mm、轴距 2581 mm，可以帮助你预判停车难度和后排乘坐空间。 固定齿比 变速箱、前轮驱动布局 的设定，会影响起步顺滑度、湿地稳定感和长途巡航感。

优缺点分析

MG ZS EV 的优点不必夸张，真正有价值的是它能不能让日常使用更省心：动力输出能支撑高速和超车需求、空间和车身尺寸便于家庭买家预判实用性。

需要留意的是，需要先确认家里、公司或常去商场的充电条件、市区停车和狭窄路段仍要看个人驾驶习惯。这些不是扣分项，而是下订前应该先想清楚的生活细节。

购车常见问题解答

购买 MG ZS EV 前，买家最常问的不是单一规格，而是它能不能融入自己的生活。

这辆车适合谁？适合把整体购车判断放在首位的买家。 家庭用户要看什么？优先看后排乘坐、儿童座椅、行李和日常上下车是否顺手。 每天开会不会麻烦？只要充电条件稳定，电动车的通勤体验通常更安静，也更容易控制日常能源成本。

竞品对比内容

把 MG ZS EV 放进同级车名单时，不建议只看品牌或外形。真正有用的比较顺序是：再看动力是否足够应付高速和满载、接着比较能源成本和补能便利、最后看空间是否适合家人和行李。

这样筛选出来的结果更贴近日常生活。你会更清楚它是适合城市通勤、家庭代步、长途巡航，还是更适合作为一辆讲求个性的选择。

用车全周期指南

拥有 MG ZS EV 的关键，是先把充电安排想清楚。家充、公司充电或商场快充只要其中一项稳定，日常体验就会轻松很多。

如果你常跑南北大道，动力和座舱舒适度会比单纯低价更重要；如果主要在市区，停车灵活性、视野和低速顺滑度会更影响心情。