Over 30 Million Vehicles in 29 Years, GAC Anchors New Industry Coordinates with Transformation and Quality

Reporter Fu Rong, Interns Cheng Siyu, Fang Weibo

On July 16, the GAC Group 30 Million Users Gratitude Event was held at the GAC Trumpchi Factory. At the event, the Right-hand Drive Trumpchi M8 PHEV officially came off the line as the 30 millionth vehicle of the group. From the first vehicle coming off the line to the delivery of the 30 millionth vehicle, GAC experienced a 29-year development journey.

[GAC Welcomes the Milestone Moment of the 30 Millionth User Delivery]

In this vehicle coming-off-the-line ceremony, multiple new energy vehicle models were simultaneously produced at global bases. The GAC Honda P7, Toyota bZ7, AION N600, etc., pure electric and plug-in hybrid products formed a complete new energy vehicle matrix, intuitively reflecting the group's electrification and intelligence transformation results. On site, GAC Group Chairman Feng Xingya handed the keys to the 30 millionth vehicle to Thai owner Tony Jaa. Overseas owners became witnesses of the 10-million milestone, highlighting the effectiveness of GAC's global layout. Data shows that in the first half of this year, GAC sales reached 773,100 vehicles, a year-on-year increase of 2.35%; new energy sales surged by 68.8%, overseas exports reached 120,000 units, an increase of 132%, with new energy and exports becoming the core drivers of growth.

[GAC Intelligent New Energy Vehicle Matrix Makes Group Appearance]

In terms of product quality, GAC draws on the strengths of all sides, integrating Honda's comprehensive quality management (TQM), Toyota's lean production method (TPS) with Lingnan culture, to build a quality management model centered on "Integration and Innovation". New vehicles must complete the "Five Highs, One Mountain, One Dust" extreme environment test. The AION Lighthouse Factory stabilizes mass production standards through digital manufacturing; the Star Spirit safety system, Cassette Battery, and other self-developed technologies cumulatively avoided 6.28 million potential travel risks, establishing a safety barrier for 10 million users.

[GAC AION Intelligent Eco-Factory]

Regarding the user service system, GAC regularly carries out the "Full Open Mic" campaign to face consumer demands directly. GAC plans to add more than 1,000 county-level stores this year, building a refueling network covering 31 provinces nationwide, relieving new energy refueling pain points through more than 27,000 charging piles. During the event, GAC simultaneously launched the 30 Million Vehicle Refresh & Gratitude Season, with six major passenger car brands launching vehicle purchase incentive policies.

[GAC "Full Open Mic" Event Site]

In terms of technological innovation, the GAC Group has made breakthroughs in powertrains, "Three Electrics", intelligent connectivity, and other fields. Cumulative R&D investment has exceeded 62 billion yuan, with more than 6,800 R&D personnel. Self-developed technologies such as Xingyuan Power, Quark Electric Drive, and Xingling Intelligent Architecture have landed for mass production, and a full solid-state battery pilot production line has been built. GAC will also jointly build an AI mobility ecosystem with companies such as Huawei and CATL.

Standing on a new starting point of 30 million users, GAC is relying on technical cooperation to make up for intelligent shortcomings, deepening blue ocean markets overseas to avoid fierce domestic competition, and relying on quality and service advantages to excavate existing value. In the future, GAC needs to continuously optimize the operating structure, focus on core technology breakthroughs, balance scale growth with profitability quality, accelerate the upgrade to a tech-oriented automaker, and consolidate core competitiveness amidst industry reshuffling.