On June 12, the "150,000 Loves, Highlights Arrive" BJ30 Traveler 150,000 Units Off the Line and Highlight Edition Launch Ceremony was held at the BAIC Zhuzhou Super Factory. To further promote off-road equality and let more families enjoy light off-road life, the BJ30 Traveler series introduces a 30,000 Yuan trade-in policy, with a super trade-in price starting from 69,900 Yuan. The brand-new annual model BJ30 Traveler Highlight Edition is launched, positioned as a light off-road SUV, with looks, performance, and experience fully upgraded, with a super trade-in price starting from 82,900 Yuan.
Under CCTV lenses, Beijing Off-road also live-streamed the disassembly of a BJ30 Traveler that had driven 150,000 kilometers, allowing the entire network to witness the vehicle's reliable quality.
Zhang Guofu, Deputy General Manager of BAIC Group and Chairman of Beijing Off-road, stated: "The BJ30 Traveler has become the fastest model in China's light off-road SUV segment to reach 150,000 units. 150,000 BJ30 Travelers carry the trust of the market, the industry, and global users. This is not only a breakthrough in speed, but also 150,000 firm choices and a quality monument built by 150,000 users. It is the answer given by Chinese HEV technology to the world, and more so, a resolute declaration of Chinese intelligent manufacturing!"
150,000 Global Users Recognition, Building the BJ30 Traveler Highlight Moment
The BJ30 Traveler relies on Beijing Off-road's over 60 years of professional accumulation, with hardcore strength of super off-road, super spacious, and super fuel-efficient, letting the world see China.
"Super Off-road" is the confidence to depart.
Beijing Off-road has built an industry-leading "Three Motor, Four-Wheel Drive, Six Mode HEV Hybrid Architecture" and applied it to the BJ30 Traveler first, becoming the first HEV hybrid vehicle in the Chinese Boxy SUV category. The three-motor power consists of a 41% thermal efficiency hybrid dedicated engine, front drive motor, and rear drive motor, specializing in long-distance energy saving, real-time recharging, and instantaneous burst; intelligent four-wheel drive response speed reaches 30 milliseconds, with peak torque bursting in 0.5 seconds. The six modes can automatically select the optimal working mode, with power always in the best state.配合 energy central lock, four-wheel electronic limited slip, and intelligent electric ATS all-terrain control system, easily cope with mud, sand, and other scenarios.
"Super Spacious" is the ease of travel.
The BJ30 Traveler has a three-row seven-seat layout, with a 2,820 mm ultra-long wheelbase, 66% ultra-high usable area ratio, and a 1,496-liter super large trunk, where the rear row flat folds down into a 1.92-meter big bed in seconds. B-segment Boxy SUV ultra-wide third-row space allows 1.8-meter adults to sit comfortably. With 38 storage locations in the whole car, every personal item has a dedicated spot. Family travel freedom, no one settles for less.
"Super Fuel-Efficient" is long-term companionship.
The BJ30 Traveler achieves saving money, saving time, and peace of mind. Recently, five automotive bloggers from South Africa, Indonesia, UAE, Poland, and Mexico tested the fuel consumption of domestic SUVs. The BJ30 Traveler achieved fuel consumption of no more than 5 liters per 100 kilometers in every country, with one tank of fuel range exceeding over 1,000 kilometers. No need to find charging piles, just refuel and go, saving dozens of hours of recharging time annually. Meanwhile, the first owner enjoys lifetime whole-vehicle warranty, no high-voltage battery pack safety hazards, convenient maintenance, and sufficient parts, ensuring no worries for every departure.
The BJ30 Traveler is not only a boxy car that can take you to the mountains and fields, but also a city commuter SUV allowing you to enjoy life comfortably.千篇一律 light off-road SUVs, the BJ30 Traveler is one in ten thousand!
BJ30 Traveler Highlight Edition Launch, Welcoming Three Major Highlight Moments in Looks, Performance, and Experience
On the occasion of 150,000 units off the line, Beijing Off-road launched a brand-new model – the BJ30 Traveler Highlight Edition. Based on "Super Off-road, Super Spacious, Super Fuel-Efficient", achieving a full upgrade in looks, performance, and experience.
Highlight Looks, custom-made for different life stages. The BJ30 Traveler Highlight Edition adopts the classic Boxy SUV shape, perfectly fusing rugged aura with refined lines. The unique Five-Arch Star Ring through-lighting group is prominent and handsome; the complete set of electric style trend modification kit, exclusive Star Ring wheels, front and rear same-color sports bumpers, showing full passion and freedom; brand-new orange interior and metallic texture trim plates outline layers and quality, highlighting a warm foundation. Users of different ages can find passion and meet highlights on this car.
Highlight Performance, achieving both power and fuel economy. The BJ30 Traveler Highlight Edition is equipped with a high-performance, long-life dedicated AGM battery, with a cycle life reaching 3 times that of ordinary batteries; it carries Porsche same model turbocharging technology, with whole vehicle charging efficiency reaching 99%; rear motor power increased from 55 kW to 70 kW, ramp merging, intersection start, emergency avoidance, can all get timely response, giving you the confidence to insist on road rights.
Highlight Experience, creating a mobile comfortable living room. Compared to ordinary SUVs, the BJ30 Traveler body is higher, the view is more open, with seat heating, ventilation, steering wheel heating and other functions, considerate and comfortable. The system can sense raindrops, automatically close windows. 64-color ambient light can move with the music rhythm, giving you a space to enjoy soothing emotions.
The BJ30 Traveler Highlight Edition allows you to have off-road life and city commuting at the same time, using the ease of one car to hold both sides of life, making every ordinary daily life a highlight moment.
First Disassembly of 150,000 Kilometer BJ30 Traveler Network-wide, CCTV Authenticates Real Quality
To repay the company and love of 150,000 car owners, Beijing Off-road launched a "30,000 Super Trade-in Policy", enjoyed by both trade-in users and new purchase users. On top of the 30,000 Yuan super trade-in policy, Beijing Off-road also brings five tiers of exclusive privileges, enjoy when ordering within the limit:
First Tier, Warranty Gift: Free lifetime whole-vehicle warranty worth 6,000 Yuan (limited to first owner non-operational owner);
Second Tier, Finance Gift: 0 down payment and other financial products available;
Third Tier, Call Friends Gift: Old customer referral transaction, reward up to 800 Yuan JD Gift Card;
Fourth Tier, Upgrade Gift: Whole series lifetime OTA free upgrade;
Fifth Tier, Traffic Gift: Basic traffic free for life, entertainment traffic free for 2 years and unlimited.
On the occasion of the World Cup opening, the BJ30 Traveler Highlight Edition also limits time to launch "Passionate World Cup, Highlights Win Grand Prize" event: Purchasing a car at any authorized store nationwide, you will get the qualification to bet, accurately hit the World Cup Champion and Final Score, enjoy another 50,000 Yuan car purchase subsidy.
True strength fears no strict scrutiny. At the launch site, Beijing Off-road partnered with CCTV Finance to live stream the disassembly of a BJ30 Traveler that had driven 150,000 kilometers, showing durability quality with real vehicle conditions. At the same time, the lens went deep into the BAIC Zhuzhou Super Factory to witness how Chinese intelligent manufacturing guards every vehicle's excellent quality control from the source.
150,000 kilometers is equivalent to nearly 10 years of usage mileage for an ordinary family. After disassembling the BJ30 Traveler: Engine turbine is clean with little carbon buildup, power output remains abundant, transmission case intact without oil leaks, internal gears show no wear pits, power system state is excellent; Battery pack shows no bulging, leakage, internal degradation, no worry about battery aging failure in long-term use; Subframe and suspension arms have no rust, oil seepage or leakage, the whole chassis flatness and regularity is close to new car difference, passive safety protection is always online.
This live stream proves with lenses that the BJ30 Traveler uses solid materials, reliable craftsmanship, and outstanding durability, able to bring users lower maintenance costs, longer car replacement cycles, and peace of mind for every departure.
Beijing Off-road also partnered with CCTV Finance to go deep into the BAIC Zhuzhou Super Factory to unveil the logic behind the BJ30 Traveler's fine quality from the manufacturing source. In the welding workshop, hundreds of robots work together, 100% automation, glue application error does not exceed a human hair thickness, guaranteeing the body skeleton is sturdier, anti-impact, and anti-deformation ability stronger, no abnormal noise on rough roads, safer in collisions; In the stamping workshop, over 5,000-ton giant stamping equipment presses the body sheet into shape in one go, guaranteeing the body uniform and neat, lines smooth, good-looking high-looks appearance originates from high-precision stamping foundation; In the painting workshop, dozens of robots do automatic painting, matching environmental water-based paint, harmful pungent volatile substances reduced by over 60%, new cars have no odor, elderly and children riding is more reassuring, paint surface is more sun-resistant and corrosion-resistant. Meanwhile, each process sets up quality control inspection checkpoints, guaranteeing every off-the-line BJ30 Traveler meets all quality standards, letting users buy with confidence and drive securely.
150,000 Loves, Highlights Arrive. As an off-road family, Beijing Off-road layouts precisely with diverse product matrices, dedicated to letting users with different needs find the most suitable travel partner. The BJ30 Traveler Highlight Edition, with extreme product power and sincere price, lets every love not be betrayed, lets every departure shine; The BJ40 Extended Range Long-Range Edition accompanies users to go to broader worlds with "City and Off-road Extreme Safety" hardcore strength.
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