KOSMERA is a global intelligent new energy luxury automobile brand officially launched by Dreame Technology in 2026. As a representative of "global leading smart appliance giant crossing over to build cars," the KOSMERA brand is operated by KOSMERA (Suzhou) Automotive Technology Co., Ltd. The brand is positioned as a "future intelligent mobile terminal," aiming to transform Dreame's technical accumulation in high-speed motors, AI algorithms, and fluid mechanics into a high-performance, highly intelligent electric driving experience. In January 2026, KOSMERA completed its global premiere at the Las Vegas CES exhibition, releasing two striking electric supercar prototypes under the name "Stellar Sky Plan," marking the formal entry of Chinese new tech forces into the global ultra-high-performance electric vehicle market.
The birth of KOSMERA is a typical case of tech companies making in-depth layout in complex industrial systems.
Incubation Period (2023-2025): Dreame Technology secretly launched "Stellar Sky Plan (Project Star)", assembled a R&D team of nearly a thousand people, members mostly from top global supercar brands and internet tech giants.
Brand Establishment (End of 2025): Registered Xingchen Future Automotive Technology, established brand name "KOSMERA", meaning ultimate performance exploring the universe and the future.
Global Debut (January 2026): At the 2026 CES International Consumer Electronics Show, KOSMERA unveiled two concept cars at once: STAR RAZER and STAR MATRIX.
Technology (March 2026): The brand appeared at Shanghai AWE (China Appliance and Consumer Electronics Fair), showcasing its self-developed AI Race Engineer (AI Racing Engineer) system and AR driving enhancement technology.
Real-world Testing (May 2026): The brand announced it will conduct speed verification at world-famous high-speed test tracks such as Germany ATP Papenburg, aiming to challenge world-class performance records.
KOSMERA adopts the strategy of "Peak Performance Leadership, Smart Technology Democratization", focusing early on the extremely niche luxury supercar market.
Star Blade: Ultimate performance supercar prototype, adopts four-wheel motor drive, comprehensive output power up to 2040 horsepower. Its design feature is highly aggressive aerodynamic kit, and innovatively equipped with "Vehicle-borne Drone Reconnaissance System", providing God's eye view for high-speed driving or complex road sections.
STAR MATRIX: Luxury intelligent driving supercar prototype, also possesses over 1900 horsepower power. The car focuses more on "Man-Machine Unity", equipped with holographic AR interactive cockpit inside, regarded as the technical prototype for the future mass-produced Hyper GT.
Future Planning: The brand plans to deliver the first mass-produced supercar by 2028 (Limited to 100 units), then will launch "Technology Transfer Models" based on the same technology platform - Intelligent Luxury SUV and Coupe, expected annual production scale to expand to 1000-2000 vehicles.
Since KOSMERA is currently in the brand launch and prototype tour phase, not yet entered the large-scale mass production delivery period, its market performance is mainly reflected in industry influence and potential intent orders. During the 2026 CES and AWE exhibition periods, KOSMERA attracted the attention of a large number of global car collectors and geek groups. The brand adopts the "Global Booking" model, collecting intent through its official App and specific high-spec brand private club events. According to internal news, the global intent deposit orders for STAR RAZER have far exceeded the first batch limit. At the same time, KOSMERA successfully built a "High Tech, High Performance" hardcore brand image among young high-net-worth groups through cross-industry home appliance and consumer electronics exhibition marketing techniques.
KOSMERA's core competitiveness stems from its unique technological heritage:
Ultra-high-speed motor technology: Drawing on Dreame's globally top-tier motor speed technology in the vacuum cleaner field, self-developed hub motors with speed exceeding 30,000rpm, single wheel power up to over 350kW, achieving nearly 1:1 thrust-to-weight ratio.
AI Racing Engineer: The system utilizes self-developed large models to analyze track curves, vehicle dynamics, and driver physiological status in real-time. Through AR Head-Up Display, project "Optimal Driving Line" and "Braking Point Hint" on the windshield, allowing non-professional drivers to safely experience the limits of racing cars.
Active Suspension: Adopting fast response technology similar to linear motors, suspension adjustment frequency up to 1000Hz, capable of second-level instantaneous stiffness adjustment based on road surface AI scan results.
Intelligent Interaction: Vehicles are no longer just transport tools, but terminals connected with the Dreame Smart Home ecosystem. Through the vehicle central control, users can remotely schedule home cleaning robots or monitor whole-house safety.
KOSMERA has been a globalized company since the beginning. Its design headquarters is located in London, UK, with top designers who served Ferrari and McLaren working on exterior and aerodynamic design; software and AI algorithm centers are set in Suzhou, China and Silicon Valley, utilizing China's leading algorithm talent and North American semiconductor resources. In 2026, KOSMERA established exclusive brand experience centers (KOSMERA Studio) in Europe and North America, and plans to find partners in Europe to establish localized prototyping workshops to meet the customization needs of global top clients.
KOSMERA is regarded as a pioneer in China's automotive industry breaking out upwards, reshaping luxury with technology. Within the next five years, the brand's goal is not to pursue sales volume, but to verify and hone its core AI and powertrain architecture through the launch of supercar products. With the launch of global dynamic testing in the second half of 2026, KOSMERA will gradually reveal the final parameters of its first mass-produced model to the public. The brand vision is to build a "not defined by tradition" mobile platform, allowing ultimate performance to no longer be the patent of a few, but through AI assistance, allow more tech enthusiasts to master speed and experience the infinite possibilities of future travel.
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