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10 萬預算想買一部兼顧家用同輕越野嘅方頭 SUV？睇完 BJ30 旅行家高光版先做決定。
6 月 12 日， BJ30 旅行家第 15 萬台喺北氣株洲超級工廠正式下線，與此同時，BJ30 旅行家高光版上市，隨即推出 BJ30 旅行家全系 3 萬元置換政策，新老用戶都係享受到，同時，仲俾咗價值 6,000 元整車終身質保（限首任非營運車主）在內嘅五重禮遇，大家嘅購車壓力降低唔少。
當然，除咗價錢，呢台車嘅實力亦都好睇得過。憑佢大空間、低油耗同越野能力，重新定義咗 10 萬級輕越野 SUV 嘅標準。
軸距 2820mm，實用率 66%，1496L 尾箱，38 個儲物位，後排坐椅放倒可以攞到 1.92 米「大床」，BJ30 旅行家搬家、露營可謂輕鬆，誇張啲，仲可以拉貨。BJ30 旅行家仲有一大差異化亮點，佢係 10 萬級少見嘅大七座方頭車，第三排能夠坐落1.8 米嘅成年乘客，日常出行唔擠好重要。
講到日常出行，慳都好關鍵。南非、印尼、阿聯酋、波蘭、墨西哥五國汽車博主，百公里油耗均未超過 5L（南非未鋪裝路面 4.9L、印尼擠塞路段 5L、阿聯酋荒漠公路 4.9L、波蘭冰雪山路 4.85L、墨西哥顛簸路面 4.4L）。相比之下同級車型，一年可以多省幾千蚊油費。而且首任車主享有整車終身質保，覆蓋 99% 零部件，保養亦都便捷，算係用得省同比較安心嘅一類，無怪能夠攞到 15 萬份信任。
唔止如此，越野能力亦係方頭車嘅核心競爭力之一，作為國內首款搭載 HEV 混合動力嘅方頭 SUV，車輛配備三擎四驅六模混合動力系統，由 41% 熱效率混合動力專用引擎、前後雙馬機組成三擎動力，配 30 毫秒響應嘅智能四驅，0.5 秒便可爆發峰值扭矩，。直白講，面對通勤、高速、爬坡脫困等情況，BJ30 旅行家能令動力處於最佳狀態。
動力之外，中央差速鎖 + 四輪電子限滑+AI 智能超級電控系統，增強咗 BJ30 旅行家嘅脫困能力，唔單能應對泥地、沙地、交叉軸等複雜路況，自研嘅 AI 智能超級電控系統，仲可以透過 OTA，持續加強脫困技能。再加上智電 ATS 全地形控制系統帶來嘅四種越野模式，雪地、涉水都能輕鬆拿捏。
再睇下車身，採用籠式結構，高強度鋼佔比 63.4%，車身扭轉剛度 24800N・m/度，整車經歷 400 萬公里極端耐用測試，仲能夠頂住央視鏡頭檢測，拆解過嘅 15 萬公里實車，證明其動力、底盤、電池包無老化滲漏問題，硬件可靠。
今次推出嘅高光版，喺原有基礎上，外表、性能、配備均有升級。例如專屬星環輪圈、全新橙色內飾同金屬紋理飾板，令新車更有個性。換裝高性能、長壽命嘅專用 AGM 電池、搭載保時捷同款渦輪增壓技術、後馬機功率由 55kW 提升至 70kW、雨滴感應自動關窗等等，都指向新車嘅體驗升級。
綜合來看，BJ30 旅行家唔單止喺產品層面滿足城市通勤同輕越野嘅平衡，仲喺 10 萬級方頭 SUV 中有足夠分量嘅性價比話語權，因此，買方頭車之前，建議唔好錯過 BJ30 旅行家。
Author | Janson
Editor | Zhihao
For every 10 electric vehicles sold globally, 6 come from Chinese automakers; for every 4 electric vehicles produced globally, 3 are made in China.
Che Dong Xi news on May 25, the International Energy Agency recently released the 'Global EV Outlook 2026 (2026 Global Electric Vehicle Outlook)' report, analyzing the current development status of the global electric vehicle industry from an international organization's perspective.
▲ 2026 Global Electric Vehicle Outlook Report
The report shows that Chinese automakers supplied 60% of global electric vehicle sales in 2025; of the nearly 22 million electric vehicles produced globally, nearly 75% were completed in China. In other words, China is not only the world's largest electric vehicle consumption market but is also becoming the most important electric vehicle supply source.
More critically, exports are becoming a new variable in China's electric vehicle industry.
The report points out that China's electric vehicle production exceeded domestic demand in 2025, making exports an important incremental source. China's electric vehicle exports exceeded 2.5 million units that year, doubling year-on-year; entering the first quarter of 2026, despite domestic sales facing temporary pressure, China's electric vehicle exports doubled year-on-year again.
From the perspective of export destinations, Chinese electric vehicles are moving from a single market to a diversified market. After Europe, Southeast Asia, the Middle East, and Latin America are becoming new growth areas, with Southeast Asia growing by about 130% year-on-year, the Middle East by about 60%, and Latin America by about 55%.
This means Chinese electric vehicles going global is no longer a trial run by a few companies, but is becoming an important growth direction for the entire industry.
▲ Global Electric Vehicle Sales and Sales Share in Selected Regions from 2020-2025
Worth mentioning, China is not a member state of the International Energy Agency, but acts as an associate state, directly becoming the absolute protagonist in the report. The word "China" appears 486 times in this report, far higher than "Europe" (220 times), "United States" (204 times), "India" (92 times), and "Japan" (69 times).
Che Dong Xi carefully deconstructed this report. After interpreting it from the dimensions of market, policy, and outlook, it was found that China's status in the global electric vehicle field is very obvious, and the actions of China's new energy vehicle industry are also influencing the development of the global industry.
01.
From the World's Largest Demand Market
To the World's Largest Supply Source
The report from the International Energy Agency shows that in terms of production volume, sales volume, or export scale, China is one of the most important markets in the current global electric vehicle industry.
This change is first reflected at the level of complete vehicle supply.
The report shows that global electric vehicle production approached 22 million units in 2025, with nearly 75% produced in China. In other words, for every 4 electric vehicles produced globally, about 3 come from China's manufacturing system. Meanwhile, China's electric vehicle production has exceeded domestic demand, making exports an important incremental source.
▲ Electric Vehicle Production, Demand, and Net Trade in Major Markets
The report points out that China's electric vehicle exports exceeded 2.5 million units in 2025, doubling year-on-year; entering the first quarter of 2026, despite domestic sales facing temporary pressure, China's electric vehicle exports doubled year-on-year again.
This means exports are gradually becoming an important variable for complete vehicle enterprises to balance domestic fluctuations, expand profit space, and participate in global competition.
▲ Overseas Sales, Export Value, and Brand Distribution of Chinese-Made Electric Vehicles
Of course, the rapid growth of China's electric vehicle exports cannot be simply understood as a one-sided pull by overseas demand. More accurately, it is the result of the combined effect of domestic supply capacity, price competition, manufacturing scale, and global demand.
Intensified domestic market competition and pressure on profit margins have driven enterprises to actively seek overseas increments; while the advantages of Chinese automakers in model richness, cost control, and delivery capability have also improved their efficiency in entering overseas markets.
▲ Electric Vehicle Registrations and Penetration Rate by Major Countries/Regions
Currently, Chinese electric vehicles have formed a more systematic penetration in multiple emerging markets.
In markets outside Europe and the US, imported electric vehicles from China accounted for 55% of 2025 electric vehicle sales, whereas five years ago this proportion was less than 5%.
1. European Market: Still an Important Destination for Going Global
From the perspective of export destinations, Europe remains an important market for Chinese electric vehicles.
In 2025, China exported about 940,000 electric vehicles to Europe, a year-on-year increase of nearly 50%; but Europe's share in China's electric vehicle exports has dropped to about 40%. Meanwhile, the growth center is beginning to spread to more emerging markets.
▲ Proportion of Chinese Electric Vehicle Imports in Emerging Markets
2. Southeast Asian Market: Strong Influence of Chinese Brands
In 2025, Southeast Asian electric vehicle sales doubled year-on-year, exceeding 500,000 units for the year, with electric vehicles accounting for nearly 20% of new car sales.
Among them, Thailand, Indonesia, and Vietnam are the main growth markets; although the Vietnamese market is mainly driven by the local company VinFast, in countries like Thailand, Indonesia, Malaysia, and the Philippines, the influence of Chinese manufacturing and Chinese brands is very prominent.
In Thailand, electric vehicle sales reached about 140,000 units in 2025, accounting for nearly one-quarter of new car sales, and Chinese-made electric vehicles still accounted for about three-quarters of the local electric vehicle market; in Indonesia, 2025 electric vehicle sales doubled year-on-year, with about 75% coming from Chinese imports.
In Malaysia, Chinese imported electric vehicles once accounted for about 80% of the market; in the Philippines, Chinese imported models, especially those related to BYD, constitute an important part of local electric vehicle sales.
▲ Chinese Overseas Electric Vehicle Manufacturing Capacity and Southeast Asian Distribution
3. Latin American Market: Brazil and Mexico are the Mainstays
The Latin American market also shows a similar trend. In 2025, Latin American electric vehicle sales grew by 75%, with Brazil and Mexico contributing over 75% of the regional increment.
Among them, Brazil's 2025 electric vehicle sales reached 180,000 units, accounting for about 9% of new car sales, with nearly 85% from Chinese manufacturing; Mexico's 2025 electric vehicle sales tripled year-on-year, with Chinese imported models accounting for about 85% of local electric vehicle sales, higher than the about 60% in 2024.
▲ Electric Vehicle Sales Share in Emerging Markets by Place of Production
However, China's electric vehicle going global is not without challenges. As Chinese brands' market share overseas increases, some countries begin to raise localization requirements, adjust import tariffs, or promote the construction of local manufacturing capabilities.
The report also mentions that China's electric vehicle exports in 2026 may face uncertainties such as inventory backlog, export management, and tightening of overseas policies.
From a medium to long-term perspective, China's core position in the global electric vehicle industry will continue.
The report predicts that China will still be the world's largest electric vehicle producer in 2035, accounting for about 60% of global electric vehicle production; the export scale is expected to continue growing, continuing to be an important supply force for the global electric vehicle market.
▲ Outlook on China's Electric Vehicle Sales Share
From a long-term perspective, China will still be the most critical market, manufacturing base, and export center in the global electric vehicle industry chain.
02.
Automakers and Industry Chain All Join In
Competition Pushed Towards Overseas Markets
Chinese electric vehicles forming today's scale in the global market is not solely driven by a single enterprise, a single hit model, or a specific subsidy policy, but is the result of long-term accumulation of an industry system.
From the perspective of the industry chain, enough automakers participate, the industry chain is complete enough, product prices are competitive enough, and finally pushed to overseas markets by fierce competition.
First, China's electric vehicle industry developed fast enough, with enough participants. The IEA report shows that the Chinese market had nearly 700 available electric vehicle models in 2025, the only major car market where the number of electric vehicle models exceeds fuel vehicle models, with electric vehicle models outnumbering traditional models by about 60%.
This shows that the Chinese electric vehicle market is no longer a testing ground for a few brands, but a mature market where almost all mainstream automakers are deeply involved.
▲ Breakdown of Electric Vehicle Price Changes in China, Germany, and US
However, the premise of export growth is still that China possesses a sufficiently large domestic market as a basic board.
In 2025, China's electric vehicle sales exceeded 13 million units, accounting for about 60% of global sales; in new car sales in China, electric vehicles accounted for nearly 55%, becoming one of the mainstream categories of China's car market.
Traditional automakers, new force brands, new entrants with tech company backgrounds, and commercial vehicle enterprises are all launching products at different price bands and in segmented markets. The report also mentions that the Chinese market had over 1,100 models in 2025, with the number of electric vehicle models increasing by about 25% year-on-year, and large cars and SUVs accounting for over 60% of electric vehicle sales.
▲ Distribution of Model Price Intervals in Major Markets
The result of supply density is that the consumer choice space is quickly opened. Whether it's entry-level small cars, family SUVs, or plug-in hybrids, pure electric models, the Chinese market can provide a large number of choices. For automakers, this also means the speed of product iteration must accelerate, with configuration, price, channels, and brands all having to participate in competition.
Compared to markets like Europe and the US which still face issues of insufficient model choice and price intervals being relatively high, China's electric vehicle market entered the high-density competition stage earlier.
▲ Price Premium of Electric Vehicles vs. Fuel Vehicles in Emerging Markets
Second, China possesses a more complete electric vehicle industry chain, especially forming a global advantage in the battery link.
The report shows that in 2025, China's battery cell production accounted for over 80% of the global total, with an even higher proportion in key links such as cathode and anode materials; from cells and materials to complete vehicle integration and charging equipment, China has formed a highly localized and scaled supply system.
Batteries are one of the most expensive core components of electric vehicles. China's advantage in the battery industry directly determines the scope for reducing complete vehicle costs.
The report mentions that Chinese battery pack prices are about 30% lower than North America and about 35% lower than Europe; meanwhile, Lithium Iron Phosphate batteries are widely applied in China, further lowering the cost threshold for mainstream and entry-level models.
This industry chain integrity is not only reflected in "being able to make it", but more in "making it fast, lowering costs, and supplying enough".
▲ Public Charging Pile Quantity and Fast/Slow Charging Structure in China, Europe, and US
When battery costs decline, material supply is stable, and the parts system is mature, automakers can launch new models faster and can also transmit cost advantages to terminal prices faster.
Third, Chinese-made electric vehicles have formed a clear cost advantage and are starting to compete directly with fuel vehicles. The report shows that in 2025, about 70% of pure electric vehicles in China were sold at prices lower than same-class fuel vehicles; in the small car market, electric vehicles have basically replaced fuel vehicles.
Meanwhile, the average price of China's pure electric vehicles dropped by over 10% in 2025, with about 30% of pure electric model entry prices below $20,000 (approximately 136,400 RMB); in the SUV sub-market, pure electric SUVs achieved price parity with same-class fuel SUVs for the first time.
Finally, overly sufficient competition has also pushed Chinese automakers overseas. With more models, prices continuing to drop, and supply chain efficiency constantly improving, the scale advantage of China's electric vehicle industry has been brought about, but also brought profit margin pressure.
The report clearly mentions that fierce domestic competition and pressure on profit margins are one of the important reasons driving Chinese automakers to expand overseas sales; by 2025, China's electric vehicle production has exceeded domestic demand, with exports exceeding 2.5 million units, doubling year-on-year, and exports in the first quarter of 2026 doubling year-on-year again.
From the results, the overseas market is becoming a new direction for the release of China's electric vehicle industry capabilities.
▲ Outlook on Global Electric Vehicle Fleet
Therefore, Chinese electric vehicles going global is not simply "exporting because they can't sell domestically anymore", but the result of these capabilities overflowing to overseas markets after domestic high-intensity competition screens out cost, product, supply chain, and delivery capabilities.
The domestic market is responsible for "practicing capabilities", while the overseas market becomes a new growth space. The fundamental reason why Chinese electric vehicles can rapidly expand their presence in the global market is precisely that this industry system has formed a self-reinforcing closed loop.
03.
Conclusion: Chinese Automakers Going Global Continue to Accelerate
Entering 2026, China's new energy vehicle exports continue to accelerate. Data from the China Association of Automobile Manufacturers shows that from January to April 2026, China's new energy vehicles accumulated exports of 1.384 million units, a year-on-year increase of 1.2 times; during the same period, China's complete vehicles accumulated exports of 3.127 million units, a year-on-year increase of 61.5%.
At the automaker level, the overseas market has become an important increment for top domestic brands. From January to April 2026, Chery accumulated exports of 570,900 units, a year-on-year increase of 66.3%; BYD's overseas cumulative sales exceeded 450,000 units, and adjusted its full-year overseas target from 1.3 million units up to 1.5 million units.
Automakers such as Geely, Changan, and Great Wall also maintained growth in the overseas market, with Geely achieving 286,200 units in overseas sales from January to April, Changan 285,700 units, and Great Wall 180,600 units.
It is not difficult to see that the overseas market is becoming a new growth space for Chinese automakers, and Chinese automakers are also playing an increasingly important supply role in the global electric vehicle market.
Pada hari pembukaan Pameran Automotif Chongqing pada 13 Jun, stan Changan Mazda "Tetap Mazda", dua kereta diletakkan di situ, satu adalah MX-5, aura kereta sukan klasik mempunyai kesan penapis sendiri, bersebelahannya berdiri EZ-6 dan EZ-60, serta satu lagi EZ-60 edisi April yang baru dilancarkan, di bawah cahaya lampu memancarkan rasa pengekalan yang jarang dilihat.
Reka Bentuk dan Keselamatan: Dua Pasport Global
Kedua-dua model ini memegang tiket masuk ke pasaran global. EZ-6 baru sahaja meraih anugerah "Kereta Reka Bentuk Tahunan Dunia 2026", ini adalah pertama kalinya anugerah tersebut disandangkan kepada model tenaga baharu China. EZ-60 di sebelahnya lebih seperti pemetik anugerah, lapan anugerah reka bentuk global seperti Red Dot Jerman, iF, IDA Amerika Syarikat telah dimasukkannya ke dalam kantong, satu-satunya di kalangan pasukan SUV global.
Betul, itulah irama "bekerja besar tanpa bising". Dari sudut keselamatan, kedua-dua kenderaan memenuhi piawaian bintang lima China-Eropah. EZ-6 mengumpul lima pengiktirafan berwibawa seperti C-NCAP, E-NCAP dan China Insurance Auto Research Institute (C-IASI), keselamatan bateri EZ-60 malah telah memenuhi piawaian baharu kebangsaan 2026 dan piawaian Eropah lebih awal. Yang menenangkan adalah pernyataan Changan Mazda: ganti rugi jika bateri terbakar sepanjang hayat, tanpa had kilometer, tanpa had pemilik. Ini bukan slogan pemasaran, tetapi jaminan untuk pengguna.
Pengesahan Laluan: Kehebatan Kereta Asal Kilang
Juruanjuat juara di stan, Ji Hao, menceritakan satu kisah sebenar. Dia memandu EZ-60 elektrik tulen kilang yang tidak diubah suai, bertanding dalam Kejuaraan Rali Kereta Baharu China. 6 hari 910 kilometer, melalui laluan yang sukar, dalam medan pengecas dan hibrid yang penuh dengan tenaga, dia berjaya meraih kejuaraan kumpulan SUV perlumbaan tapak dan naib juara jumlah keseluruhan rali.
Boleh dikatakan, pengukur masa di tempat perlumbaan lebih meyakinkan daripada mana-mana PPT yang dikemaskini. Keyakinan ini berpunca dari Kilang Nanjing -- latar belakang pembuatan kilang antarabangsa Mazda. Di sini dihasilkan kenderaan yang dibekalkan ke seluruh dunia, piawaian kawalan kualiti adalah sama sepenuhnya. Pada akhir Mei, lapan puluh lebih pengedar dari Eropah, Australia dan Thailand yang jauh datang, setelah memeriksa secara langsung memberikan penilaian tinggi. Changan Mazda yang memegang tiga pengiktirafan kenderaan keseluruhan dari Kesatuan Eropah, United Kingdom dan Australia, kini merupakan syarikat keraja baharu tenaga asing pertama yang mencapai pencapaian ini di dalam negara. Dari segi pasaran jualan, EZ-60 telah menduduki tempat pertama jualan SUV sederhana tenaga baharu asing selama tujuh bulan berturut-turut di dalam negara.
Ekosistem Pengguna: Dari Pemenuhan Harapan kepada Kitaran Kebaikan
Peralihan tumpuan ke peringkat pengguna, suasana di sini tidak seperti melaksanakan KPI. Pemilik berusia pasca-2000an, Sun Jingyi, sebagai seorang "Mazda Creator", berkongsi bagaimana dia merekodkan aspek kehidupan menggunakan kereta menggunakan masa terbelah. Beliau menyebut, sama ada kawan-kawan pemandu atau kakitangan pengeluar, semuanya memberikan bantuan dengan tulus.
Inilah realisasi pemikiran "Pengguna+" Changan Mazda. "Perjalanan Harapan" yang dilancarkan pada awal tahun, jenama membantu pengguna mewujudkan harapan tahunan; di dalam "Kumpulan Cerita Pemilik", ada penderma amal yang gigih menderma ke sekolah rendah miskin selama tujuh tahun, ada juga pasangan kekasih manis yang berkahwin melalui Mazda. Potongan kehidupan nyata ini membentuk asas jenama yang sangat penuh kasih sayang.
Sektor tanggungjawab sosial, mereka bermain lebih nyata. Sejak 2015, dua belas Sekolah Harapan yang dibina di Yunnan telah memberi manfaat kepada 10000 guru dan pelajar. Aksi "Setiap Kilometer Ada Kebaikan" yang dilancarkan Jun, pemilik setiap memandu 1 kilometer, jenama serta merta menderma 0.1 Yuan dana. Amal dengan kaitan jarak sebenar ini jauh lebih sukar untuk dipalsukan berbanding sumbangan sekali sebulan.
Kebijakan Pembelian Kereta 618: Potongan Harga Nyata
Memanfaatkan momentum Pameran Kereta Chongqing, dasar promosi 618 Changan Mazda sangat langsung. Dari sekarang sehingga 30 Jun, semua model menikmati sehingga subsidi kerajaan 20,000 Yuan dan subsidi kilang 17,000 Yuan, pembelian model tertentu diberikan set eksklusif bernilai 7,999 Yuan (mengandungi stesen pengecasan kilang asli, kaca suria Long, dan alas lantai TPE/alas beg belakang), malah menyediakan skim faedah rendah lima tahun tanpa bayaran pendahuluan, kadar purata tahunan hanya 1.99%. Semua yang melakukan ujian memandu model tenaga baharu di kedai, juga boleh menerima satu set emas Jinling bukan warisan.
#TetapMazda #JutaPeminatMazdaBerjalanBersamaMazda
How many kinds of lives can a small car carry? The answer given by the All-New Geely Xingyuan is: at least five.
At the launch event, it teamed up with Xiaohongshu to create a unique immersive travel experience. In five distinct living scenarios—a seaport, an alley, a rainforest, the Silk Road, and nomadic life—Xingyuan stood quietly there, like a key, waiting to unlock the travel imagination belonging to everyone. This is not a gimmick, but an attitude—a pure electric small car does not need to live only in the steel and concrete of commuting. It can accompany you to see the sea, and it can also accompany you through the tropical rainforest.
To implement this attitude, Geely Xingyuan brought on a group of crossover partners including CATL, Capybara, Coragi, Goodbaby, Myfoodie, and more. It sounds like a bit of a mix, but in reality, each brand corresponds to a lifestyle: families with children need child safety seats, pet-owning youth need in-car pet gear, stylish girls need beauty collabs. Xingyuan tries to tell you, it is not a collection of cold parameters, but a travel companion that adapts to your daily details.
Of course, sentiment alone is not enough; you need real capability to back it up. The All-New Xingyuan has entered over 30 countries globally, and the R&D team conducted all-dimensional verification for different extreme road conditions. In Brazil, it sold over 2,300 units in two months; at the Thailand Auto Show, weekly orders reached 3,300 units. This is not an accident. A small car that can adapt to tropical rainforest mud and can also handle European cobblestone roads has the hard work of a global native architecture and China-Germany joint tuning behind it.
When spokesperson Joey Yung appeared at the launch event, she did not intentionally hit high notes, but quietly shared her true story with Xingyuan. That gentle yet firm power coincides with the personality of this small car: unpretentious but reliable, not showing off skills but thoughtful everywhere.
From China Champion to Top 3 Globally, Geely Xingyuan accumulated 700,000 users in 573 days. This time, the all-new advanced version is not just selling well, but wants to tell you: small cars can also have a big vision, and they can hold the scenery of the whole world.
天氣越嚟越熱，係時候帶家人去山入面避暑啦，一台裝得下一家三代嘅 MPV 亦都成為家庭用戶嘅剛需。咁 MPV 點解揀？大家都揀嘅車肯定唔會錯，最新數據顯示，魏牌高山攞咗 2026 年前四個月細分市場嘅累計銷量冠軍，累計獲得超過 10 萬 + 家庭用戶嘅認可，而且 84% 都係個人家庭用戶。除咗國內熱賣，魏牌高山喺泰國、馬來西亞等地同樣反響熱烈，連巴西總統都試乘讚好，真係令人唔禁感慨：以前總覺進口先高級，而家輪到中國車令老外叫好！不知不覺間，魏牌高山唔單止成為家庭 MPV 買車首選，亦令 MPV 成為一種新時尚。
從國內銷冠到圈粉全球，魏牌高山點樣做對咗啲咩？其實答案就藏喺實際用車嘅細節入面：
智能體驗夠慳心，安全配備夠放心，空間設計又令全家人坐得舒心，每一處都令人安心。
魏牌高山嘅含金量，首先來自每日都用得著嘅智能體驗。好多人對輔助駕駛嘅態度係「有也好，冇都好」，可魏牌高山偏偏係佢變成每日出門都會用到嘅功能。早晚高峰接送細路，走走停停之間自動跟車同主動煞車讓你唔使一直緊繃住神經；週末帶全家跨城自駕，車道維持配合自適應巡航，一個人開三四個鐘都唔會太累。佢唔玩花巧嘅噱頭，就踏踏實實幫你分擔最累嗰部分操作，令開車嘅人能夠慳返不少精力，呢種輕鬆感，恰恰係家庭用戶最在意嘅。
而除咗令開車更省力，家用 MPV 嘅安全性能更加係重中之重。魏牌高山用高強度車身、全維主被動安全，再加埋 Hi4 性能版，構築起一套實打實嘅防護牆。遇上濕滑路面或者需要緊急避讓嗰陣，呢啲平時唔顯眼嘅安全配備就會出嚟幫你分憂，揀魏牌高山，圖就係一份由出發到抵達嘅全程安心。
更加難得嘅係，魏牌高山將呢份貼心延續咗去每一排座位入面，真係做到令全家人都有好位置。二三排共軌搭配純平地板，細路喺車入面輕鬆走動，老人家上車都唔使費力彎腰；零重力座椅一鍵就能瞓平，後排娛樂屏幫手哄細路，長途落嚟都唔會覺得累；Hi4 性能版嘅動力輸出特別平順，連平時容易暈車嘅家人，坐喺車入面都唔咁難受啦。唔論係日常接送、週末露營定係假期自駕，魏牌高山基本上實現咗「細路唔鬧、老人家唔累、大人唔崩」。一台車輕鬆搞定三代人嘅需求，將家庭友好做到呢份上，賣得好亦都順理成章啦。
由今年前四個月嘅累計銷量冠軍，到 10 萬 + 家庭嘅口碑驗證，再到海外市場嘅成功，魏牌高山冇去卷價格、卷配備表，而係踏踏實實將「全場景安心體驗」做成自己嘅專屬標籤。如果你而家正為一家人搵一部邊個坐都滿意、開去到邊度都安心嘅車，不妨去體驗下魏牌高山，開上你就能感受到佢家用 MPV 人氣王嘅魅力，唔止舒服仲型，全家人都鍾意！
SAIC's "Small Goal", A Milestone of China's Automotive Industry
Written by | Daye
Edited by | Routers
On May 28, at the World Living Room of the North Bund in Shanghai, SAIC Motor (hereinafter referred to as "SAIC") grandly held the ceremony for delivering the vehicle to its global 100 millionth user. The 15 complete vehicle brands and 19 models under SAIC completed delivery synchronously in multiple cities nationwide and globally with the unique form of "Countdown + Continuous Delivery", and Dragon TV broadcast it globally throughout.
SAIC has become the first automotive group in the history of China's automotive industry to achieve a production and sales scale of 100 million vehicles while simultaneously achieving the delivery of the 100 millionth user. This time, SAIC also adopted a new form and new gameplay of "Global Relay Delivery" within the industry, and pioneered a new narrative method for Chinese car brands.
So, what kind of milestone did SAIC exactly cast for the development history of China's automotive industry? What does this historical achievement that leads the industry, as well as brand narrative innovation, mean?
To accurately answer these questions, we must return to the three internal logics behind SAIC casting the 100 million vehicle milestone—that is, what SAIC has done and done well in terms of users, brands, and technology—SAIC's continuous renewal and redefinition of user-centric enterprises, brand and trust assets, and technology and standards, to see clearly what new ideas and inspirations SAIC has brought for the future development path of Chinese automobiles.
I. The User Always in the Center
Throughout the entire live broadcast process, there were no speeches by leaders, no product presentations, nor product data displays, thoroughly saying goodbye to the fixed presentation mode of the "Enterprise Show" commonly seen in the industry in the past, and also placing the "User" in the absolute Center Stage of the delivery activity.
This attempt and innovation of global relay and online live broadcast delivery by users in multiple domestic locations and overseas countries has at least three highlights.
First, the essence of the delivery form innovation is the "return" of the user, this main character.
Unlike traditional enterprise press conferences which focus on leader speeches, product parameters, and highlight displays, this time SAIC left all the time of the event for the core action of "Delivery", allowing users to change from "Witnesses" to "Main Characters".
For example, from grassroots fighters to public welfare guardians, behind the delivery of every new car is a true and moving story: The bulk users of commercial vehicles cover logistics, infrastructure, public transport, and tourism; every commercial vehicle is a "wealth creation tool" for fighters; A public welfare blogger who cut hair and provided companionship to left-behind children in the mountains of Guangxi for five consecutive years was moved by the "Full Score Cockpit" of Buick Zhijing E7, etc.
These true life stories of these "Main Characters" gave exclusive memory and brand warmth to the cold industrial machinery and delivery numbers. Allowing users to become "Main Characters" from "Witnesses", what is delivered is no longer just a car, but a life story that is respected.
Secondly, the "Decentralized" global relay delivery is the release of user expression rights.
SAIC also broke the time-space limitations of a single stage, connected delivery scenes of different skin colors, different languages, and different car models through Dragon TV's global live broadcast. Under the same theme, including 19 models of 15 brands, wide coverage from 60,000 level to 500,000 level, completing marathon-style relay delivery from commercial to passenger use. This "Decentralized" process design makes every delivery site become an equal and transparent brand narrative node, and also makes every user a vivid and lively narrator of brand history and culture.
Thirdly, expand the concept of "User", from understanding the new generation to embracing ecosystem partners.
Car owners Yang Chen, the 99,999,999th, located at the Shanghai Anting delivery site, and Natalia, the 100,000,001th, an intern doctor, located at the UK London delivery site, witnessed the deep understanding, insight, and response capabilities of two international brands that have been deeply localized for many years—Volkswagen and MG—for the personalized needs of new era, new generation users.
Among them, the 100 millionth user who connects the past and future—IM LS9 Hyper car owner is Momenta CEO Cao Xudong. This exquisite arrangement and design profoundly interprets an ecological concept of beauty shared and mutual pursuit—in the smart electric era, enterprises, users, and partners are no longer the supply and demand relationship of the traditional industrial chain, but a value community of symbiotic growth.
In the opinion of Routers, the successful holding and format innovation of this delivery gala is also a dimension upgrade of the "Understand Cars, Understand You Better" brand and user concept proposed at the "2025 SAIC Night", and also a self-evolution and proactive renewal around building a user-centric enterprise.
Tightly focusing on the action of "Delivery", the event unfolded with "Users" as the main characters, is not only a vivid footnote to SAIC's deep transformation from "Manufacturing Enterprise" to "User-centric Enterprise", but also clearly conveys a signal to the outside world—that in the new era, SAIC possesses the underlying cognition and system capabilities to redefine and build a "User-centric Enterprise".
II. Trust is the Biggest Brand Asset
From "Product Delivery" to "User Return", essentially, this process is also a "Delivery of Trust". 100 million vehicles are not just production and sales numbers, but also a brand trust asset that has been continuously accumulated. Thus, what SAIC has built is far more than a milestone of the manufacturing system, but a dimension upgrade of a brand value logic set—centered on users, a review and renewal of brand trust assets.
This courage of bold innovation and sincerity of active dimension upgrade is also the confidence and confidence behind SAIC moving towards the next 100 million vehicles. This move achieved at least two significant effects that refreshed industry cognition.
First, such a "Cross-Space-Time" delivery, first in the industry, requires enterprises to have complete capabilities such as full brand matrix, full category products, global layout, and full industry chain system, all of which are indispensable.
Thus, SAIC concretely demonstrated the "Family Bucket" capability of mobilizing "Full Brand Matrix, Full Category Products, Global Layout, Full Industry Chain System". At the same time, it also proved to the outside world with actions that, so far, only SAIC possesses the scale and strength of "Global Relay Delivery".
Secondly, Product is History, User is History. Through the method of global live broadcast, the process of delivering every car to the hands of every user, actually, is also opening a "Miniature History of the Evolution of China's Automotive Industry" concretely to the global market through each user's concrete story and individual memory.
Thus, an innovation of brand narrative was achieved—from the one-way preaching mode commonly seen in traditional enterprise activities in the past, upgraded to a "Mobile Public Lesson" about SAIC or even the history of China's automotive industry.
From another perspective, what SAIC has accumulated over its 70-plus years of development history is already not just the brand assets built by the 15 brand matrix, but also the continuous accumulation of enterprise "Trust Assets". Thus, SAIC has also become a benchmark, demonstration, and sample for Chinese brands going global in 2026 to "Value Chain Going Global".
For example, in this delivery gala, independent and joint-venture brands under SAIC gathered, passenger and commercial vehicles advanced together, and domestic and overseas markets were linked, fully displaying a brand and enterprise "Trust Asset" that covers the widest age group, the broadest customer group, and the widest market.
This valuable trust asset has not only translated into SAIC's overwhelming lead in domestic sales, but also into its unparalleled performance and pioneering spirit in the overseas market.
Data shows that in January-April 2026, SAIC sold a cumulative 1.302 million units, ranking first among Chinese automotive companies in sales for four consecutive months. Among them, independent brand sales reached 910,000 units, accounting for nearly 70%; New energy vehicle sales reached 412,000 units, firmly maintaining the industry forefront; Overseas market sales reached 459,000 units, surging 50.2% year-on-year.
As the leading pioneer of Chinese car companies with the earliest steps and biggest strides going out, SAIC's influence globally is of course far more than the repeatedly broken sales records—Products and services spreading over more than 170 countries and regions around the world, cumulative overseas market sales breaking the scale of 7 million units, MG consecutive 11 years as the sales champion of Chinese brands in Europe, and the first Chinese car brand to break 1 million cumulative sales in Europe and the UK, is even more a systemic layout—SAIC has built more than 100 parts production bases overseas, more than 3000 dealer networks, possesses 3 major R&D innovation centers such as London, and 4 production centers in Thailand, Indonesia, India, Pakistan, and has formed China's first, globally leading independent vehicle logistics fleet.
The travel choices of 100 million families globally not only witness the growth and expansion of China's automotive industry, but also represent SAIC leading the output and expansion of Chinese automobiles facing globalization. The effective establishment and continuous renewal of this brand and enterprise "Trust" asset is the result of SAIC building a national brand with one hand and a global brand with the other, the two dialectically developing and complementing each other.
III. The Witness and Promoter of Technological Leap
Only with the big data demand mining and precise insight of 100 million+ retained users, and the brand "Trust Assets" built synchronously covering the whole country, the whole world, and even all age group users, can SAIC's full industry chain system and full value chain closed-loop underlying capabilities continuously promote every generation of technological leap, and achieve rapid mass production and implementation in all brands and all price bands.
Furthermore, every moment of fulfilling the original intention of "Understanding You" is also the continuous advancement and comprehensive implementation of SAIC's "Understanding Cars" capabilities—keeping pace with the times, continuously renewing the core capabilities of technology and product definition.
In every historical stage, in every window period of technological change, SAIC firmly holds the definition rights of technology and products.
From 1958, when SAIC workers hammered out the first "Phoenix" sedan with a hammer, achieving the "Zero Breakthrough" of Shanghai sedan manufacturing, to today's cross-border open cooperative ecosystem, SAIC collaborates and co-creates with Chinese Tech Companies such as Huawei Qiankun, Momenta, OPPO, Doubao, Horizon Robotics, etc., carrying out exploration and expansion of "Software Defined Vehicles". It can be said that the development history of SAIC,串连起来 by one by one technological leaps and mass production implementation, is a condensed history of technical progress in China's automotive industry.
This year, new products and new technologies released and launched by SAIC domestically and internationally, especially the new products with multiple brands, multiple categories, and diverse technological paths unveiled at this delivery event, also have the most concentrated and cutting-edge presentation.
For example, unlike the logic of localization and domesticization when global models were introduced to the domestic market in the Joint Venture 1.0 stage which used European and American technology and standards as a reference system, as the latest result of joint venture enterprises in the "Joint Venture 2.0" stage, new models such as Audi E7X, Buick Zhijing Family, etc., are all based on the current local supply chain of the Chinese market, and a deep co-creation with multinational partners covering intelligence, digitalization, and customization, becoming a vivid footnote of Chinese automobiles from "Market for Technology" to "Technology Co-creation".
For example, in 2025, the overseas "Glocal Strategy" (Global + Local) was released, and SAIC comprehensively promoted a strategic upgrade from product export to full value chain output, allowing "Made in China" to quickly go global.
Based on this strategic concept, in March 2026, MG globally premiered the SolidCore semi-solid state battery and Hybrid+ hybrid technology at Frankfurt, Germany, and landed in the European market. Currently, MG models equipped with Hybrid+ hybrid technology have surpassed 20,000 units in monthly sales overseas, becoming a new business card of "Made in China" in the overseas market.
For example, as the 100 millionth new car delivered this time, and also the focus of the entire delivery gala, IM LS9 Hyper is the collection of SAIC's 70-plus years of technological accumulation, and at the same time, it is also a top-level technology new flagship of the "Software Defined Vehicle" era.
The new car is fully equipped with the industry's most cutting-edge leading technologies in all dimensions such as power, chassis, smart cockpit, smart driving, safety, including Stellar Super Extended Range and Whole Domain 800V High Voltage Platform, Gecko Digital Chassis 3.0 and Three-Motor Vector Four-Wheel Drive System, Full Wire-Controlled Steering Technology, 520-Line Super-View LiDAR and Momenta R7 Smart Driving Large Model, as well as the "Intrinsic Safety" technology jointly developed by Zijinshan Laboratory, etc., becoming a hardcore footnote of Chinese car companies from "Following Running" to "Defining Standards".
As seen above, SAIC's three major "Technology Bases" in the three core technology fields of Smart Cockpit & Driving, Car Body & Chassis, and Power System—Smart Brain, Healthy Body, Powerful Heart, are not exhibits and samples staying in the laboratory, nor "Futures" in marketing and public relations rhetoric, but batch mass production and implementation across all brands and all price bands. At this point, SAIC has also walked out of the unique development path of "Defining Products by Technology, Verifying Technology by Blockbusters" and leads the industry.
Epilogue
Placed in the "Century-Old Unprecedented Changes" in the automotive industry, 2026 is the "Year One" of AI Agent entering cars, and also the year of the outbreak of Physical AI. At this time, SAIC welcomes the historic moment of delivering the first 100 millionth user, and also casts the first "100 Million Car Enterprise" milestone in the history of China's automotive industry.
Every leap of SAIC in the dimensions of users, trust, and technology is proving: Who can always stand on the user's standpoint to think and practice, who can accumulate trust assets through full industry chain layout, who can embrace new technology and define new standards with the times, who can stand at the forefront of history, know the origin, and understand the future.
For over 70 years, SAIC, relying on this vision, breadth, and temperament of embracing rivers and seas, has become the trendsetter of China's automotive industry, and is reshaping the new global coordinates of Chinese automobiles at this new turning point in the history of the global automotive industry.
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6 月 1 日，吉利汽車控股有限公司（shturl.）發布 5 月銷量數據，當月銷量達 237637 輛，實現連續三個月同環比雙增長，新能源、海外出口、各品牌板塊均交出亮眼成績單，展現強勁增長勢能。
銷量全面攀升 新能源佔比持續領跑
5 月吉利汽車整體銷量穩步增長，旗下三大核心品牌協同發力：
集團新能源銷量（含吉利、領克、極氪）達 133355 輛，佔比 56.1%，連續四個月超 50%，新能源轉型成效顯著。
海外市場再突破，5 月出口銷量 85144 輛創歷史新高，其中新能源產品出口 40803 輛，佔比 47.9%，全球化佈局持續深化。
多品牌齊發力 產品矩陣持續升級
極氪：豪華純電量價齊升 旗艦新品實力領跑
煥新極氪 009 於 5 月 19 日正式上市，權益後限時售價 41.38 萬元起，七座 Ultra+“齊家版”訂單佔比超 60%。新車搭載全棧 900V 高壓架構，CLTC 續航 720 公里，充電 10 分鐘補能 510 公里，零百加速僅 3.9 秒，搭配 700TOPS 算力 Thor-U 晶片，智能與性能雙巔峰。
極氪 7X 全球累計交付超 16 萬輛，出海一週年佈局 40 多個地區；極氪 9X 累計交付突破 6 萬輛，獵裝車型大定訂單持續破萬。
領克：電動化轉型提速 運動性能再定義
領克 5 月新能源車型銷量 14688 輛，佔比 70.8%。領克 10、領克 10 + 於 5 月底正式上市並開啟首批交付，以極致駕控重新定義中大型運動純電轎車標準。
恰逢品牌成立十週年，領克全國近百家門店完成形象煥新，渠道新能源轉型規模化落地；同時簽約韓東君為汽車運動大使，賽事戰績頻傳，TCR China、CTCC 賽事斬獲多項冠軍。
吉利品牌：爆款頻出 覆蓋全細分市場
全球化與智能化雙突破 築牢發展根基
海外市場多點開花，極氪、吉利銀河多款车型登頂澳洲、墨西哥、馬來西亞等多國細分市場銷量榜首；5 月吉利汽車與英格蘭隊達成戰略合作，全球化“朋友圈”持續擴大。
智能化領域，千里浩瀚輔助駕駛累計里程達 13.8 億公里，開啟率 93.8%，年同比增長 215%，累計避險 890 萬次，安全實力行業領先。吉利銀河星艦 7 EM-i 完成極限碰撞測試，以硬核安全彰顯中國汽車製造實力。
依託“一個吉利”戰略，吉利汽車將持續深化新能源、智能化轉型，加速全球化佈局，以產品、技術、品牌全方位升級，驅動中國汽車產業持續向上。
June 6, 212 Off-Road Vehicle Tarim Rally closing ceremony held in Qingdao. Famous sports event host Han Qiaosheng, professional racer Han Wei, 212 Off-Road Vehicle factory team drivers, user team drivers, and technical and logistics teams, as well as other Tarim Rally participants, gathered together to jointly review the 212 Off-Road Vehicle team's ultimate journey in this Tarim Rally.
In the just-concluded 2026 China Tarim International Rally, the 212 Off-Road Vehicle team competed in mass-production vehicles in near-original factory condition. In the 7,500-kilometer ultimate journey, they completed the cross-class challenge of "2.0T versus 3.0T", successively achieving "two wins and one runner-up" in stages SS10-SS13. Finally, they became the only brand with a 100% completion rate in the T2.1 production team category and won the runner-up position for the factory team in that category.
The participating vehicle T01 had no heavy race modifications. It is equipped with the same powertrain as the Tarim Rally — a 2.0T engine and ZF 8AT transmission. Tested throughout the race, it delivered strong low-end torque, comparable to large-displacement vehicles during Gobi climbs and fully loaded towing. Paired with a BorgWarner transfer case, low and high-speed switching is rapid; in 4L mode, torque can be amplified 2.64 times, achieving torque distribution as needed, ensuring stable power output and low failure rates during long-distance traversal. Regarding body structure, T01 uses a body-on-frame with front and rear solid axles, ensuring no deformation on rough off-road surfaces and craters, with maximum torsional rigidity when overloaded. The chassis is specially optimized and tuned based on Tarim's extreme road conditions, ready to adapt to various complex road conditions directly from the factory. The entire body uses galvanized plates, fearless of Gobi gravel scrapes, and resistant to rust. Additionally, T01 reinforced the top load-bearing capacity of the cabin by 16%. Combined with cage-like cabin design, 540° panoramic imaging, dash cam, and emergency rescue call functions, it provides all-around protection for occupant safety.
To let more users experience the charm of the Tarim Rally firsthand, 212 announced that Tarim modification kits will soon land on the official store. The kits cover underbody armor, beadlock wheels, off-road tires, and recovery gear, aiming to endow users' cars with stronger off-road capabilities. From the strict validation on the extreme race track to the continuous cultivation of the user ecosystem, 212 is relying on the deep interaction between events, products, and users to help ordinary people achieve their off-roading dreams. Mr. He Zhaopeng, General Manager of 212 Off-Road Vehicle Marketing Company, stated: "212 aims to popularize off-roading culture, giving more people the opportunity to plant the seed of distance and dreams in their hearts."
Regarding future race plans, 212 also stated that the Dakar Rally, Malaysia Sabah International Jungle Rally, Alxa T3 Challenge, and 2027 Tarim Rally, and a series of top domestic and international races are all in planning. 212 will continue to promote R&D through racing. At the same time, 212 officially launched the 2027 Tarim User Driver Recruitment Plan and will partner with Han Wei to establish the Champion Off-Road Training Academy, providing users with systematic pre-race guidance and participation opportunities. By refining products through racing and empowering users through training, 212 is step by step realizing the vision of mass off-roading, making every 212 carry the Tarim dream belonging to the user.
Pengarang ｜ Guo Yue
Penyunting ｜ Zhi Hao
Langkah Rancangan Ekspansi Antarabangsa Xpeng mencapai satu langkah kritikal lagi.
Maklumat pada 22 Mei daripada Chedongxi, baru-baru ini, dokumen Bursa Saham Indonesia mendedahkan bahawa Kumpulan Xpeng telah menyelesaikan pengakuisisan 90.1% hak milik entiti pembuatan kenderaan elektrik utama di bawah PT Sinar Eka Selaras Tbk (Erajaya Active Lifestyle, ERAL), iaitu PT Era Industri Otomotif (EIDO), dengan pelan布局 pasaran Xpeng di Asia Tenggara memasuki fasa baru.
▲Xpeng mengakuisi hak milik kilang kereta Indonesia
Transaksi ini berkuatkuasa rasmi pada 13 Mei, melibatkan 154,072 saham. Selepas transaksi, Xpeng menjadi pemegang saham kawalan EIDO dengan peratusan 90.1%, manakala pemegang saham asal Eraya Active Lifestyle (ERAL) mengekalkan baki 9.9% saham.
Mengenai hal ini, Setiausaha Syarikat ERAL, Badar Teguh Mancik Alam menyatakan bahawa pertukaran pemilikan syarikat tidak memberi kesan bermakna kepada keadaan kewangan dan pengoperasian harian.
Aset teras transaksi hak milik kali ini ialah perniagaan pembuatan EIDO, iaitu pabrik pembuatan yang terletak di Prakata, Provinsi Jawa Barat, Indonesia, yang berspesialisasi dalam pengeluaran dan pemasangan kenderaan elektrik.
▲Pusat pengeluaran model Xpeng
Pabrik ini merupakan pusat pengeluaran luar negara pertama Xpeng, menggunakan mod rakitan CKD. Sejak Kumpulan Xpeng memasuki pasaran Indonesia pada Mac 2025, pabrik ini telah bertindak sebagai pembuat kontrak untuk Xpeng, model pertama yang dihasilkan ialah Xpeng X9.
▲Xpeng X9
Sementara selepas pengakuisisan kali ini, pengedaran, penjualan runcit dan perkhidmatan selepas jualan Xpeng di Indonesia masih diterajui oleh dua anak syarikat lain di bawah ERAL, iaitu PT Era Inovasi Otomotif (EIVO) dan PT Era Dealer Otomotif (EDOO).
Secara keseluruhannya, melalui pengakuisisan ini, Xpeng lebih memperkukuhkan kawalan utama dalam aspek pengeluaran di pasaran Indonesia.
Pagi 24 Mei 2026, Upacara Penutup dan Penghargaan Karnival Pelancaran Serba Satu untuk Kenderaan Baharu Pintar dan Berhubung Integritas "Hi SHOW·Temu Kereta Baik Chongqing" diadakan di Lapangan Utara Pusat Pameran Antarabangsa Chongqing. Wakil Jawatankuasa Promosi Perdagangan Antarabangsa China, Persekutuan Industri Mekanikal, Pusat Promosi Ekonomi dan Perdagangan Laut dan Darat Chongqing, wakil pengeluar kenderaan, pemimpin pengedar, pakar industri, media dan wakil kelab peminat kenderaan berkumpul bersama, bersama meninjau semula jamuan teknologi kenderaan yang berlangsung selama empat hari, dan mengharapkan perkembangan industri kenderaan baharu pintar dan berhubung di wilayah barat dengan kualiti tinggi.
Sebagai aktiviti sampingan baharu yang ditambah khusus bagi Mesra Perbincangan Pelaburan dan Perdagangan Antarabangsa Wilayah Barat China Ke-8 (dipendekkan sebagai Mesra Xi), karnival ini berpadu dengan pameran dalaman Mesra Xi dalam aspek statik dan dinamik. Mesra Xi dikongsi oleh Kerajaan Rakyat Chongqing, merupakan perhimpunan antarabangsa wilayah barat, platform diplomatik penting, platform kerjasama perdagangan dan platform promosi pelaburan wilayah barat, merupakan wadah penting untuk memajukan kerjasama antarabangsa dan domestik, dan juga tingkap penting bagi wilayah barat untuk memaparkan imej dan memperluas kerjasama pembukaan luaran. Kekejayaan karnival ini tidak hanya memaparkan hasil terkini industri kenderaan baharu pintar dan berhubung China secara terpusat, tetapi dengan model pemacu roda berganda "pengaitan industri + promosi pengguna", menjadi salah satu aktiviti tambahan yang paling menarik dalam tempoh Mesra Xi yang mempunyai pengaruh industri yang ketara, memberikan tenaga baru untuk pembangunan berkualiti tinggi industri automotif wilayah barat, dan juga merupakan amalan khusus dalam Chongqing cuba membina bentuk baru pengguna, model pengguna dan skenario pengguna, serta menumbuhkan titik pertumbuhan pengguna baharu.
Dalam upacara penutup, Setiausaha Agung Jawatankuasa Promosi Perdagangan Antarabangsa China, Liu Chengfang, menyampaikan ucapan yang menyatakan bahawa karnival kali ini mengambil tema teras "memberdayakan teknologi · memimpin kepintaran wilayah barat", membentuk perhimpunan industri automotif yang menyatukan pelancaran dan pameran pertama, pengalaman dinamik, sains dan teknologi, serta penyelarasan ekonomi dan perdagangan. Beliau menekankan: "23 jenama, 62 model popular berkumpul, merangkumi model baharu tahun 2026 seperti Avatr 12, AITO Baharu M9, Mengshi M817, Leapmotor D19, GAC Aion N60; juga merangkumi produk pelancaran global seperti Changan Gravitation Gen 4 CS75, Eado Blue Whale Super; dan lebih banyak lagi hasil inovatif seperti kereta kebajikan Arcfox dan perkakasan keselamatan pintar Nuomo untuk pertama kalinya di wilayah barat. Perpaduan pameran statik dan pengalaman dinamik benar-benar mencapai model baharu 'pelancaran serba satu'." Beliau menekankan, wakil kerajaan, persatuan perniagaan dan perusahaan dari negara seperti Rusia, Kirgizistan, Uzbekistan, Tajikistan, Kemboja dan Thailand berkumpul di Chongqing untuk berbincang mengenai kerjasama, membina jalinan perhubungan yang praktikal dan efisien antara perusahaan domestik dan asing.
Timbalan Pengerusi Pusat Promosi Ekonomi dan Perdagangan Laut dan Darat Chongqing, Jiang Jianhua, menyampaikan ucapan yang menyatakan bahawa karnival kali ini adalah perhimpunan pelancaran kenderaan baharu pintar dan berhubung berskala besar dan bertaraf tinggi pertama kali di wilayah barat, memaparkan model pelancaran tahun secara terpusat, yang mencerminkan sepenuhnya semangat inovasi industri automotif China dalam bidang pengelektrikan, kecerdasan dan keberhubung. Wilayah barat terutamanya Chongqing sedang mempercepatkan menjadi kutub pertumbuhan penting untuk transformasi dan pengupgradean industri automotif nasional.
Enam Blok Inti Utama Berjaya Dilaksanakan, Pengamalan Mendalam Teknologi dan Pengalaman
Enam Blok Inti Utama karnival kali ini ditingkatkan secara menyeluruh, menjangkau skenario pelbagai seperti pameran statik, pengalaman dinamik, sains dan teknologi, ujian pandu selamat dan perlumbaan pintar. Kawasan Penerbitan Rangka Kerja Produk Baharu tidak berhenti bersuara jenama; Pameran Pendedahan Pertama Produk Pintar dan Elektrik menjadikan teknologi hitam boleh disentuh; dalam Kem Pengalaman Dinamik, empat projek keras iaitu panduan off-road, ujian jalan bergelora chassis, pengalaman kokpit pintar dan Karna Gymnastic menarik ramai; Cabaran Ujian Parkir Membantu membawa reaksi gempar; Sesi Sains dan Teknologi dan Kem Pengalaman Keselamatan membuat teknologi terdepan masuk ke kehidupan orang ramai. Pengguna bukan sahaja boleh melihat kenderaan, tetapi juga menguji dan memandu, merasakan secara dekat魅力 sebenar kenderaan baharu pintar dan berhubung.
"Chongqing Memulakan Pelancaran·Zona Penerbitan Produk Baharu" sebagai pentas utama teras karnival kali ini, merupakan kawasan standard teras bagi pelancaran upacara karnival automotif, suara jenama, pengumpulan trafik dan anugerah kehormatan. Dalam tempoh aktiviti empat hari, pengeluar kereta utama dan baharu berkumpul di sini untuk mengadakan pelancaran kenderaan baharu dan penyampaian strategi secara kerap, memaparkan hasil terkini dan gerakan jenama dalam bidang kenderaan pintar berhubung dan tenaga baharu.
"Pelicaran Premium·Pameran Pendedahan Produk Pintar dan Elektrik" merupakan tingkap pameran imej jenama statik teras karnival automotif kali ini, menyediakan ruang pameran mendalam yang disesuaikan untuk setiap jenama. Pengguna boleh bersentuhan langsung dengan semua model utama jualan lima jenama di bawah Changan iaitu Avatr, Deepal, Qiyuan, Gravitation, Kait, semua model AITO Seres, model khas seperti Tesla Model 3, Model Y, paparan, analisis perincian teknologi teras, pengalaman mendalam kokpit pintar, temujanji ujian pendaran di tempat, dan lain-lain, menjadikan teknologi terdepan "boleh dilihat, disentuh, dan dialami".
"Pemanduan Pertama Chongqing·Kem Pengalaman Dinamik Produk Baharu" adalah rumah pengalaman mendalam yang paling popular dalam karnival kali ini, menarik banyak pengguna membuat temujanji untuk pengalaman sejak hari pertama pembukaan. Kem ini menetapkan empat matriks keras, model seperti Mengshi 917 dan AITO M9 tampil menarik.
"Puncak Kepintaran Terhubung·Cabaran Ujian Parkir Membantu" menjadi projek perlumbaan interaktif yang paling menarik di tempat. Bergantung pada model pelancaran karnival kali ini dan sistem parkir automatik yang dibawanya, bentuk pengalaman interaktif yang menyatukan pengalaman mendalam dan sifat perlumbaan dicipta. Cabaran menggunakan skenario parking "Iblis" yang seragam, menguji prestasi maksimum parkir pintar kenderaan. Kenderaan yang dibenarkan sistem parkir masuk ke garaj dengan lancar dan tepat, menarik rasa terkagum di tempat, menunjukkan kematangan teknologi sistem parkir automatik daripada "gimmick" menuju "praktikal".
"Jalan Baharu Inovasi·Sesi Sains dan Teknologi Pelancaran Pertama" memberi tumpuan kepada teknologi terdepan kenderaan pintar berhubung dan tenaga baharu, selama tempoh aktiviti aktiviti penerangan sains dan teknologi dijalankan secara serentak dengan pameran statik, menjemput pakar industri dan jurutera teknikal pengeluar kereta untuk mengajar di tempat, memecahkan rahsia teknologi teras pintar dan berhubung dengan bahasa yang mudah difahami, menarik banyak keluarga untuk mengikuti, meningkatkan pengetahuan awam terhadap teknologi pintar.
"Kecerdasan Mengawal Elektrik·Kem Pengalaman Keselamatan Elektrik Baharu" membuka laluan ujian pendaran bandar dan jarak jauh untuk tetamu, laluan merangkungi senario trafik sebenar seperti kemacetan bandar dan pencampuran simpang. Di bawah panduan pemandu ujian profesional, memandu kenderaan baharu popular secara langsung, mengalami mendalam prestasi kuasa, interaksi kokpit pintar dan pemanduan pembantu navigasi dan lain-lain kecerah teras.
Pengumuman "Pasukan Naga Automobil China", Mengumpulkan Kekuatan Industri
Dalam upacara penutup, media berpengalaman dan pengasas "Follow My View Drive" / "Familiarity with Qiang's Cars", Qing Qin, secara rasmi mengumumkan bahagian "Pasukan Naga Automobil China". Berdasarkan tingkap pameran teras Mesra Xi "teknologi baharu, bentuk baharu, model baharu", "Pasukan Naga Automobil China" dengan bentuk inovatif "Karnival Pelancaran Serba Satu", mengumpulkan hasil terhad teknologi tenaga tiga komponen, kenderaan pintar berhubung dan kokpit pintar dalam industri kenderaan baharu China, membentuk platform pameran rantaian lengkap dari pelancaran domestik ke pelaksanaan asing. Beliau menyatakan bahawa teknologi kenderaan baharu China telah disediakan, kekuatan perlu dipamerkan, tidak boleh terhad di dalam negara, malah mesti berdiri di pusat pentas global. Pada tahap ini, kebanyakan jenama automotif China muncul di pentas global sebagai "beroperasi sendirian", sukar membentuk kekuatan bersama untuk menghadapi cabaran pasaran antarabangsa. Oleh itu, Persekutuan Industri Mekanikal Jawatankuasa Promosi Perdagangan Antarabangsa China akan membawa "Pasukan Naga Automobil China" ke Warsaw, Poland pada November 2026, untuk mengikuti Pameran Industri Antarabangsa Warsaw yang paling besar dan paling berpengaruh di Eropa Tengah dan Timur, sebagai kekuatan teras kumpulan pameran rasmi China untuk muncul secara kolektif di pentas global, mencapai "berkumpul untuk meluas" bagi jenama automotif China - menjadikan teknologi baharu, bentuk baharu dan model baharu automotif China tidak terhad pada pelancaran serba satu Mesra Xi, malah mempesona dunia dengan pembuatan pintar China!
Pengumuman Hadiah Kem Pengalaman Dinamik Produk Baharu, Menghormati Inovasi Cemerlang
Dalam upacara penutup, upacara pemberian hadiah "Hi SHOW·Temu Kereta Baik" Kenderaan Baharu Pintar Berhubung Integritas Karnival Pelancaran Serba Satu dan Kem Pengalaman Dinamik Produk Baharu diadakan dengan megah. Kem Pengalaman Dinamik Produk Baharu karnival kali ini mengumpulkan tokoh terbaik kenderaan baharu pintar berhubung - mereka bersaing sengit dalam dimensi off-road, kokpit, parkir, pengendalian dan kesesuaian, menunjukkan sepenuhnya kekuatan keras dan semangat penerobosan yang sentiasa meningkat industri kenderaan baharu China. Setelah penilaian ketat dan ujian pelbagai dimensi oleh jurulatih profesional selama empat hari, model peserta memaparkan kebolehan masing-masing dalam bidang teknologi dan inovasi, akhirnya pemenang kumpulan pelbagai diumumkan dengan kehormatan. Senarai pemenang adalah seperti berikut (senarai mengikut abjad):
Melihat ke Hadapan: Terus Membangun Puncak Inovasi Industri Automobil Wilayah Barat
Kekejayaan karnival kali ini tidak hanya memberikan jamuan teknologi kenderaan baharu pintar berhubung kepada pengguna wilayah barat, tetapi juga memberikan tenaga baru untuk pembangunan berkualiti tinggi industri automotif Chongqing dan wilayah barat. Acara ini mencapai penyatuan mendalam "pelancaran teknologi + pengalaman skenario + promosi pengguna", membentuk IP karnival automotif yang paling berpengaruh di wilayah barat.
Masa hadapan, penyokong acara akan terus berganding dengan Kerajaan Bandar Chongqing, lembaga industri dan rakan pengeluar kereta, terus mengoptimumkan kandungan acara, meluaskan pandangan antarabangsa, memperkuat fungsi penyelarasan industri, berusaha menjadikan "Hi SHOW·Temu Kereta Baik" menjadi peristiwa penting yang paling berpengaruh jenama dan kuasa pemindahan pasaran dalam bidang kenderaan baharu pintar berhubung di wilayah barat atau bahkan seluruh negara.
Kita bersama-sama menantikan "Hi SHOW·Temu Kereta Baik" sesi hadapan, kembali berkumpul di bandar gunung, bekerjasama menuju masa depan baharu perhubungan pintar!
28 Mei, Kumpulan SAIC meraikan momen bersejarah — penghantaran rasmi kenderaan ke-100 juta unit pertama di dunia, menjadikannya kumpulan automotif pertama di China yang melangkaui jumlah pengeluaran dan jualan kumulatif sebanyak 100 juta unit.
Dalam 100 juta unit ini, SAIC-GM-Wuling menyumbang lebih 32 juta unit. Angka ini sebenarnya cukup menjelaskan kedudukan Wuling dalam pasaran automotif China sepanjang tahun-tahun kebelakangan ini. Patut disebut, pada hari yang sama, kenderaan global Wuling EKSION telah diserahkan kepada pengguna secara rasmi di Jakarta, Indonesia.
Apabila menyebut Wuling, peribahasa klasik "Apa yang rakyat perlukan, Wuling akan hasilkan" akan terlintas. Sebenarnya, panggilan ini bukan sekadar tanpa makna. Mengimbas semula sejarah pembangunan Wuling, ia sentiasa dapat mencapi setiap titik penting dalam pasaran automotif China.
Pada zaman awal, Wuling Hongguang凭借"mampu membawa muatan, boleh membawa penumpang, dan murah serta tahan lasak", menjadi kenderaan pertama bagi ramai usahawan individu dalam perjalanan perniagaan mereka; kemudian, apabila peningkatan tahap keupayaan pengguna, Baojun 730 memasuki pasaran MPV rumah tangga, memenuhi keperluan pengguna keluarga untuk ruang besar dan multifungsi dengan syarat yang lebih rendah.
Pada era tenaga baharu, Hongguang MINIEV hampir menggunakan cara "mendefinisikan semula kenderaan transportasi", membuka pasaran kenderaan elektrik mikro China. Boleh dikatakan, SAIC-GM-Wuling sentiasa tepat mencapat keperluan sebenar pengguna, memahami apa yang benar-benar diperlukan pengguna.
Kini, SAIC-GM-Wuling juga cuba bergerak ke arah yang lebih tinggi kelas dan lebih pintar. Contohnya kerjasama dengan Huawei Qiankun untuk melancarkan Huajing S. Wuling berharap melalui kerjasama ini, memusnahkan halangan premium teknologi pemanduan pintar kelas tinggi, supaya lebih banyak pengguna dapat mengalami pemanduan pintar tahap tinggi.
Selain pasaran domestik, dalam beberapa tahun kebelakangan ini SAIC-GM-Wuling juga secara aktif merancang pasaran luar negara. Data menunjukkan, pada masa ini, jumlah jualan kumulatif luar negaranya telah memecahkan 1.5 juta unit, meliputi lebih daripada 110 negara dan wilayah di seluruh dunia.
SAIC-GM-Wuling mampu mencapai prestasi kini bergantung kepada keupayaan teguh yang kukuh. Contohnya, dari segi pembuatan, SAIC-GM-Wuling telah mewujudkan sistem pembuatan "Pulau Pintar" yang pertama di dunia, melalui pola pengeluaran fleksibel "kereta cari stesen kerja, bahan cari kereta", meningkatkan lagi kecekapan pengeluaran dan keupayaan kawalan kos, ini juga membolehkannya menyesuaikan diri dengan lebih cepat kepada perubahan keperluan pasaran yang berbeza.
Bagi industri automotif China, 100 juta unit bukan sekadar pencapaian dari segi skala, malah bermaksud pengeluar automotif China telah mula mengambil bahagian dalam persaingan pasaran global dengan sebenar-benarnya. Dan SAIC-GM-Wuling, juga sedang bergerak dari "Merek Rakyat" ke "Merek Global".
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