Launching the Mona L03 during the Munich Motor Show.

It is worth noting that XPeng's global total sales now exceed 1.2 million units, with over 1,200 stores opened, and business covering 65 countries.

It is considered the earliest new force to test the overseas market, departing for Norway in 2020.

Six years have passed in the blink of an eye. XPeng's overseas cumulative sales have broken 100,000 units, ranking first among new forces.

Achieving this ranking relies on simultaneous efforts in both Europe and Asia-Pacific.

60% of XPeng's overseas sales come from Europe. In the first half of the year, around 18,000 units were sold across 21 European countries, a year-on-year surge of 154%.

In difficult markets like Denmark and Norway, XPeng has secured the top position among Chinese new force pure electric vehicles.

Asia-Pacific is not left behind either. Thailand, Malaysia, and Australia are all expanding. Indonesia and Malaysia have already started local vehicle manufacturing. Australia will launch 5 new models in the next half year.

XPeng's previous overseas markets mainly relied on G6 and G9 to support sales. Now the Mona L03 takes over, and there are still many volume-selling cars ready to go overseas.

It is clear that XPeng's overseas expansion is not just a face-saving project. Looking forward to the performance in the second half of the year~

Bersempena Pameran Kereta Munich, Mona L03 telah dilancarkan.

Perlu diketahui, kini jumlah jualan global Xpeng melebihi 1.2 juta unit, dengan lebih daripada 1,200 cawangan dibuka, merangkumi 65 negara. Ia adalah antara yang paling awal menguji pasaran luar negara dalam kalangan pengeluar kereta baharu, pada tahun 2020 ia menuju ke Norway. Selepas enam tahun berlalu, jualan kumulatif luar negara Xpeng telah melebihi 100,000 unit, menduduki tempat pertama dalam kalangan pengeluar kereta baharu.

Pencapaian ini dicapai melalui usaha serentak di Eropah dan Asia-Pasifik. Enam puluh peratus jualan luar negara Xpeng datang daripada Eropah. Pada setengah tahun pertama, 21 negara Eropah menjual kira-kira 18,000 unit, meningkat tajam 154% berbanding tahun sebelumnya. Di pasaran sukar seperti Denmark dan Norway, Xpeng telah menguasai kedudukan teratas dalam kalangan kereta elektrik baharu China. Di Asia-Pasifik pula, tiada yang ketinggalan. Thailand, Malaysia, dan Australia sedang dibangunkan. Indonesia dan Malaysia sudah mula pengeluaran kereta tempatan. Australia akan melancarkan 5 model baharu dalam setengah tahun akan datang.

Pasaran luar negara Xpeng sebelum ini terutamanya bergantung kepada G6 dan G9 untuk menyokong jualan. Kini Mona L03 mengambil alih peranan, dengan banyak lagi model laris sedia untuk ke luar negara. Tampak jelas bahawa ekspansi luar negara Xpeng bukan sekadar kerja untuk tunjuk. Menantikan prestasi pada setengah tahun kedua~

[ZhiChePai News] July 31, XPeng Automotive announced that the MONA L03 made its Southeast Asia premiere at the Indonesia International Auto Show, with the right-hand drive version appearing simultaneously. According to officially disclosed information, this car will enter more than 65 countries and regions worldwide this year, further advancing its overseas market layout.

XPeng Display

The MONA L03 is the first SUV product launched by the XPeng MONA series for the global market, which was launched in July, offering both pure electric and extended range powertrain options, with 9 configurations available. The domestic suggested retail price is from 123,800 yuan to 156,800 yuan. According to official parameters, the pure electric version CLTC range can reach up to 650 km, the extended range version CLTC combined range can reach up to 1,380 km, and the pure electric range is up to 325 km. The vehicle dimensions are 4650×1920×1600 mm, wheelbase 2850 mm, trunk capacity is 539 liters, expandable to 1640 liters with the second row folded down.

Regarding product configuration, the MONA L03 adopts a 5-door 5-seater layout. Pure electric models are equipped with two battery options of 56 kWh and 69 kWh, while the extended range model has a battery capacity of 37.2 kWh. Official information shows that the new car is equipped with a 3C superfast charging AI battery and has multiple optimizations for energy consumption. Data released previously shows that the car underwent 22 aerodynamic optimizations, with a drag coefficient of 0.228.

For the overseas market, the MONA L03 will also be equipped with an overseas version smart cockpit system, supporting multi-language voice recognition to adapt to usage environments in different regions. This debut of the right-hand drive version in Indonesia is also regarded as part of XPeng's effort to promote localized product layout in the Southeast Asian market. Public information shows that XPeng Automotive's current overseas business covers 65 countries and regions, and the Southeast Asian market has entered countries such as Thailand, Malaysia, Indonesia, and Singapore. With the promotion of right-hand drive model displays and regionalized layout, the MONA L03 will later become one of the new models added to its overseas sales system.

[Berita Kereta Pintar] 31 Julai, Kenderaan XPeng mengumumkan bahawa MONA L03 membuat persembahan perdana Asia Tenggara di Pameran Automotif Antarabangsa Indonesia, versi stereng kanan juga memaparkan diri serentak. Mengikut maklumat rasmi yang dikongsi, kereta ini akan memasuki lebih 65 negara dan wilayah di seluruh dunia pada tahun ini, melanjutkan lagi susun atur pasaran luar negaranya.

Kawasan Pameran XPeng

MONA L03 merupakan produk SUV pertama Siri MONA XPeng yang dilancarkan untuk pasaran global, sudah disiapkan untuk jualan pada Julai, menyediakan dua bentuk kuasa iaitu elektrik tulen dan penghampiran julat, sebanyak 9 konfigurasi dilancarkan, harga cadangan runcit dalam negara ialah 123,800 Yuan hingga 156,800 Yuan. Berdasarkan parameter rasmi, julat CLTC versi elektrik tulen tertinggi boleh mencecah 650 kilometer, julat gabungan CLTC versi penghampiran julat tertinggi boleh mencecah 1,380 kilometer, julat elektrik tulen tertinggi ialah 325 kilometer. Dimensi badan ialah 4650×1920×1600 milimeter, jarak paksi 2850 milimeter, kapasiti ruang muatan belakang ialah 539 liter, boleh dikembangkan kepada 1,640 liter selepas baris kedua dilipat.

Dari segi konfigurasi produk, MONA L03 menggunakan susun atur 5 pintu dan 5 tempat duduk, model elektrik tulen dilengkapi dengan dua pelan bateri 56 kWh dan 69 kWh, bateri model penghampiran julat ialah 37.2 kWh. Maklumat rasmi menunjukkan kereta baharu dilengkapi dengan bateri AI cas pantas 3C, dan telah melakukan pelbagai penambahbaikan untuk kecekapan tenaga. Maklumat yang didedahkan sebelum ini menunjukkan kereta ini melalui 22 penambahbaikan aerodinamik, nombor rintangan angin ialah 0.228.

Untuk pasaran luar negara, MONA L03 juga akan dikesan sistem kabin pintar versi antarabangsa, menyokong pengenal suara pelbagai bahasa, untuk menyesuaikan dengan persekitaran penggunaan berbeza. Kemunculan versi stereng kanan di Indonesia kali ini juga dianggap sebagai sebahagian daripada usaha XPeng untuk memajukan susun atur produk tempatan di pasaran Asia Tenggara. Maklumat awam menunjukkan perniagaan luar negara Kenderaan XPeng pada masa ini telah meliputi 65 negara dan wilayah, pasaran Asia Tenggara telah memasuki negara seperti Thailand, Malaysia, Indonesia dan Singapura. Dengan penyampaian model stereng kanan dan pengangkutan susun atur rantau, MONA L03 kemudian akan menjadi salah satu model baharu dalam sistem jualan luar negaranya.

July 16, 2026, Showpalast, Munich, Germany, XPENG's 'XPENG LIVE: PHYSICAL AI FOR ALL' Brand Day and MONA L03 Global Launch Event Kicked Off as Scheduled. In the industrial heartland of BMW, Audi, and Volkswagen, XPENG officially unveiled its first native global SUV -- MONA L03, starting from 123,800 yuan in China, launching in 65 countries and regions by the end of the year. Unlike the industry's traditional release rhythm of 'domestic first, overseas later', this car targeted the global market from the very beginning of development. With unified design, intelligent driving, safety, and powertrain standards, it completes the key leap for Chinese new energy vehicle companies from 'product exports' to 'full-stack technology going global'. As an automotive industry media professional, after witnessing this launch event on site, I clearly perceived: MONA L03 is not just an affordable intelligent SUV for young people, but also a landmark product for XPENG's physical AI technology landing globally and high-quality Chinese car exports.

Native Global Vehicle Forward Development, Class-Leading Product Power Directly Addresses Global Young User Pain Points

XPENG MONA L03 is positioned as 'The First Intelligent Fashion SUV for Young People', led by Juanma Lopez, former head of exterior design at Ferrari, the global design team crafted it. With 'Vital Flow' as the design core, it thoroughly breaks the traditional square and stiff impression of SUVs. Wide-body low-slung shooting brake stance, frameless doors, semi-hidden door handles, integrated with a 1.1㎡ super large curvature rear windshield. 22 aerodynamic optimizations over the whole vehicle, wind resistance coefficient as low as Cd 0.228, ranking among the top 5 global new energy mass-produced SUVs, balancing global aesthetics and range efficiency. Paint uses Porsche-sourced BASF premium coating process, Aurora Purple, Plum Jam and six exclusive color schemes, precisely matching the personalized aesthetic needs of the global young group.

On the cockpit level, the new car directly downgrades 300,000 yuan luxury car configurations to the 120,000-150,000 yuan price range, creating a cross-regional uniform light luxury experience. Interior soft package coverage exceeds 72%, standard equipment includes velvet faux suede ceiling, brushed metal speaker grilles. 26.8-inch super large W-HUD, 15.6-inch 2.5K central control screen, 20-speaker kW-class AI audio system form a triple-screen audio-visual system, industry's first AI immersive dual surround sound field. Front row all series 14-point massage seats, passenger seat equipped with zero-gravity leg rest, 256-color fading gentle wave ambient lighting brings extremely strong emotional value.

Space design fully considers global diverse living scenarios, 40 storage points throughout the vehicle, 23 sets of expansion interfaces, supporting magnetic, threaded, pegboard DIY modifications. Pure electric version equipped with 102L front trunk with drainage, standard trunk 539L, rear seats folded expands to 1640L, can accommodate surfboards, camping equipment, shooting equipment, perfectly adapting to urban commuting, outdoor camping, content creation and other mainstream lifestyles of young people globally. Famous fitness blogger Pamela evaluated on site as product experience officer, MONA L03 balances appearance and practicality, truly realizing 'Moving Comfort Space on the Car'.

One Car, Dual Energy and Dual Power, Covering Global Differential Energy Infrastructure

Global market energy structure, charging conditions differ significantly, XPENG MONA L03 launches Pure Electric, Super Extended-Range two power schemes, solve different regional user range anxiety.

Pure electric version provides 550km/650km two CLTC range, 100km power consumption as low as 11.5kWh, all series 3C fast charging, 10%-80% charging only needs 19.1 minutes, adapting to European, domestic perfect charging network city user daily commute.

Super Extended-Range version CLTC pure electric range 325km, combined range up to 1380km, WLTC fuel consumption at depleted state only 4.96L/100km, 0-100 acceleration 6.8 seconds, performance comparable to 300,000 yuan class fuel SUV. Extended-range system equipped with all series RNC active noise cancellation, depleted state driving noise and pure electric mode difference less than 1dB, paired with 6kW external discharge function, perfectly adapting to European long-distance highways, remote areas charging inconvenient, Nordic severe cold and other complex scenarios, truly realizing 'City Electricity, Long Distance No Anxiety'.

Domestic price covers 123,800 - 156,800 yuan, pure electric, extended-range share starting price, Plus/Max/Ultra SE three levels configuration gradient clear, at the same time launching limited-time car buying rights: order before August 31, appearance colors, comfortable seats, AI chassis, 20-speaker audio, active noise cancellation all free upgrades, significantly lowering young user high-end configuration threshold. Value 20,000 yuan ROAM exclusive theme set limited time 6,999 yuan, includes 20-inch sport wheels, Nappa leather, exclusive interior and exterior marks, satisfy personalized modification needs.

Core Breakthrough: One Turing VLA2.0 Intelligent Driving Solution Connects China and Europe, China High-Level Intelligent Driving Officially Goes Global

The most industry-milestone highlight of this launch event, is XPENG Turing 2nd Gen VLA Intelligent Driving Model achieving universal application of in China and Europe, XPENG becomes the first domestic car company relying on the same model to connect the two markets. Different from traditional intelligent driving relying on regional exclusive data, high-precision map development mode, VLA2.0 treats physical world understanding as underlying logic, relying on world model to generate massive simulation training data, greatly improving cross-regional road generalization capability.

He Xiaopeng and Head of General Intelligence Center Liu Xianming completed localization acceptance testing in Munich, this model trained based on complex Chinese road conditions, no need for large-scale European local data retraining, can fluently cope with European narrow alleys, large curvature bends, roundabouts, multi-pedestrian intersections, accurately identify multiple country traffic signs, actively follow 'Pedestrian Priority', 'Yield to Right' etc. European hidden traffic rules. Max model will push distilled version VLA2.0 in Q3, Ultra SE equipped with complete high-level intelligent driving, supports unguided urban roaming, spot to spot 2.0, P-gear direct start NGP and other frontier functions, 1500 TOPS self-developed Turing chip, first time bringing flagship computing power into 150,000 yuan level SUV market, intelligent driving hardware specifications exceed 500,000 yuan level overseas flagship models.

Cockpit system also completes global adaptation simultaneously, overseas version XOS 6 system supports English, German, French multi-language mixed recognition, different passengers speaking different languages conversing no need manual switch. At the same time becoming Asia-Pacific's first native accessing Google Maps Auto SDK car company, overseas navigation ecosystem fully fits local user habits. From 2027 XPENG will batch deliver local NGP intelligent driving system to global market, formally opening China intelligent driving global scale landing era.

Global Five-Star Safety Standards Without Compromise, Full-Scenario Active Safety Maximizes Export Safety Floor

As a model for global sales, MONA L03 synchronously satisfies China C-NCAP, Europe E-NCAP, Australia A-NCAP triple five-star safety development standards, can pass 42 strict crash tests, global market configuration no shrinkage. Body uses wrap-around armor front cabin, hot-formed steel occupant cabin, aluminum alloy anti-collision beam, all series standard 7 airbags, including 120L large volume passenger airbag and three-chamber remote airbag.

Exclusive active safety configuration in its class: full-scenario flat tire stability supports up to 180km/h, single wheel, double wheel, curve flat tire can all stabilize body deceleration. Three-level intervention for Driver Disability Assistance System, when sudden physical discomfort occurs automatically pull to side, emergency call for help. Industry premiere Ice & Snow AES emergency steering avoidance, within 130km/h can actively avoid stationary vehicles, road obstacles, adapts to ice surface, slippery road surfaces and other extreme road conditions. Battery meets 24 domestic latest safety national standards, no fire explosion under 4.65 times national standard strict test, paired with AI Battery Doctor 24-hour cloud monitoring, covers global high temperature, high cold, high humidity various climate environments.

Chassis hardware benchmark 300,000 yuan class midsize luxury SUV, Front MacPherson + Rear Five-link suspension, DCC variable damping shock absorption, Bosch new generation IPB braking system standard. AI pre-scanning chassis identifies road surface up to 120 meters, same class only intelligent anti-motion sickness mode, significantly reduce dizziness caused by bumps, continuous curves, balancing handling and comfort.

Systematic Global Layout Formed, XPENG Opens China Car Export 2.0 Era

MONA L03 global simultaneous launch, behind is XPENG years deep diving global R&D production sales service system support, thoroughly jump out of industry low price trade export 1.0 stage, entering 'Technology, Product, Ecosystem Synchronous Output' 2.0 new paradigm.

R&D end, XPENG global layout 8 major R&D centers, Munich independent R&D center special adaptation European regulations, road conditions, climate. Manufacturing end, cooperating with Austria Magna factory to achieve European localization production, Indonesia, Malaysia overseas bases synchronous production start. Supply chain jointly Bosch, Continental, ZF etc. global head enterprises deep coordination. Channel end, global sales network covers 65 countries, 1200+ stores, Europe 28 countries layout 290 dealers, G6, G9 already in Germany, France, Norway and other countries take Chinese brand sub-category sales first. Charging network covers 31 countries, access 2.7 million public charging piles, solve overseas user charging pain points.

As of now XPENG global cumulative sales break 1.2 million units, at the same time relying on full-stack self-developed physical AI base, layout AI Car, Humanoid Robot, Flying Car three major tracks, technology capability obtained Volkswagen Group recognition, the latter becomes 2nd Gen VLA Model global launch customer, mark China car company underlying smart technology realize reverse external output.

Industry Observation: MONA L03 is not just a high-volume SUV, but also a global answer sheet for technology democratization

In the past China new energy export, long time relying on price advantage seize low-end market, intelligence, self-developed technology hard to form core competitiveness. But XPENG MONA L03 gives new problem-solving idea: not relying on low price involution, with unified global standards, full set self-developed physical AI technology, leapfrog luxury configuration, let 120,000 level car possess flagship intelligent driving and cockpit experience, achieve 'Technology Equity'.

From industry dimension look, one intelligent driving model adapts China Europe two totally different traffic systems, is China high-level autonomous driving technology first time through global strict market field test verification, breaking overseas brands in intelligent driving field long-term monopoly. From brand dimension, in German luxury brand home court launch native global car model, prove China smart car already possesses facing global mainstream market product power and system power.

Facing future, XPENG will take MONA L03 as starting point, continuously promote physical AI technology global landing, 2027 overseas high-level intelligent driving comprehensive delivery, humanoid robot commercial, flying car scale production, one unified AI base connecting multi-category smart terminals. For the whole China car industry, XPENG MONA L03's arrival, means China car company export officially say goodbye to 'product export', turning to technology, ecosystem, brand all-round output, bring new competition order for global new energy market.

16 Julai 2026, Munich, Jerman Showpalast, Hari Jenama Xpeng "XPENG LIVE: PHYSICAL AI FOR ALL" sekaligus Pelancaran Global MONA L03 dimulakan seperti yang dijanjikan. Di kawasan industri utama BMW, Audi, dan Volkswagen, Xpeng secara rasmi melancarkan SUV Global Asli pertama mereka - MONA L03, dijual bermula dari 123,800 Yuan di China, memasuki 65 negara dan wilayah pada tahun ini. Berbeza dengan irama pelepasan tradisional industri "Dalam negara dahulu, luar negara kemudian", kereta ini sejak awal pembangunan telah dikunci pada pasaran global, dengan reka bentuk seragam, pandu pintar, keselamatan, dan standard tenaga, menyelesaikan lompatan penting bagi syarikat automotif elektrik baru China dari "eksport produk" kepada "keluaran teknologi penuh". Sebagai profesional media industri automotif, selepas menyaksikan pelancaran ini, saya dengan jelas sedar: MONA L03 bukan sekadar SUV pintar harga mampu milik untuk belia, tetapi juga produk ikonik bagi teknologi Fizikal AI Xpeng yang dilaksanakan di seluruh dunia dan kelajuan tinggi keluaran automotif China.

Pembangunan Rangka Depan SUV Global, Keupayaan Produk Melampaui Kelas Menyerang Masalah Utama Pengguna Belia Global

Xpeng MONA L03 diposisikan sebagai "SUV Pintar Fesyen Pertama untuk Belia", dipandu oleh Juanma Lopez, Ketua Reka Bentuk Luar Ferrari Bekas, bersama pasukan reka bentuk global, dengan "Vital Flow (Energi Kehidupan yang Mengalir)" sebagai teras reka bentuk, sepenuhnya mematahkan imejan tradisional SUV yang kotak dan kaku. Sikap Coupé badan luas rendah, pintu tanpa bingkai, pemegang pintu separuh tersembunyi, kaca pandang belakang kelengkungan super besar 1.1㎡ bergabung, 22 pengoptimuman aerodinamik pada seluruh badan, pekali rintangan angin serendah Cd0.228, masuk ke dalam lima teratas SUV Keluaran Massal Elektrik Baru di seluruh dunia, menggabungkan estetika global dan kecekapan jarak perjalanan. Cat badan menggunakan proses cat tahap 300,000 asas BASF yang sama dengan Porsche, enam warna khusus seperti Ungu Aurora, Jus Plam Hitam, memenuhi tepat keperluan estetika peribadi kumpulan belia global.

Dari segi kokpit, kereta baru secara langsung menurunkan konfigurasi mewah tahap 300,000 kepada julat harga 120,000 hingga 150,000, menciptakan pengalaman Light Luxury tanpa beza merentasi wilayah. Tutupan soft interior lebih daripada 72%, secara standard dilengkapi bumbut simulasi suede, penutup speaker logam bersilat; W-HUD super besar 26.8 inci, paparan tengah 15.6 inci 2.5K, sistem audio AI 1kW 20 speaker membentuk sistem audio video tiga skrin, pertama industri Lapangan Suara Binaural Celupan AI. Kerusi pijat 14 titik pada barisan depan sepenuhnya, pelawat kanan dilengkapi sandaran kaki graviti sifar, lampu suasana gelombang lembut 256 warna memberikan nilai emosi yang sangat kuat.

Reka bentuk ruang sepenuhnya mempertimbangkan senario hidup pelbagai global, 40 titik penyimpanan pada seluruh badan, 23 antara muka pengembangan, menyokong pemasangan DIY magnet, ulir, papan berlobang. Versi Elektrik Murni dilengkapi dengan bekas depan 102L dengan saliran, bekas belakang biasa 539L, melebar hingga 1640L selepas duduk belakang dilipat, boleh memuatkan papan selancar, peralatan berkhemah, peralatan menggambar, sesuai sepenuhnya dengan gaya hidup utama belia global seperti perjalanan kerja bandar, berkhemah luar, penciptaan kandungan. Vlogger sukan terkenal Pamela sebagai pegawai pengalaman produk menilai di lokasi, MONA L03 menggabungkan penampilan dan kepraktisan, benar-benar mencapai "membawa ruang selesa bergerak ke atas kereta".

Satu Kereta, Dua Tenaga Dua Tenaga, Merangkumi Infrastruktur Tenaga Berbeza di Seluruh Dunia

Struktur tenaga dan keadaan pengisian di pasaran global sangat berbeza, Xpeng MONA L03 mengeluarkan dua pelan tenaga Elektrik Murni dan Super Range Extender, menyelesaikan kekhawatiran jarak pengguna berbeza wilayah.

Versi Elektrik Murni menyediakan dua jarak CLTC 550km/650km, penggunaan elektrik 100km serendah 11.5kWh, sepenuhnya Cas Pantas 3C, cas 10%-80% hanya butuh 19.1 minit, sesuai dengan pengguna perjalanan kerja bandar yang mempunyai rangkaian cas lengkap di Eropah dan China.

Versi Super Range Extender jarak CLTC Elektrik Murni 325km, jarak gabungan tertinggi 1380km, penggunaan bahan api WLTC daya kosong hanya 4.96L/100km, pecutan 0-100 6.8 saat, prestasi setanding SUV bahan api tahap 300,000. Sistem Range Extender dilengkapi sepenuhnya Penawar Kebisingan Aktif RNC, suara memandu daya kosong berbeza kurang daripada 1dB dengan mod elektrik murni, disambungkan dengan fungsi pelepasan kuasa luar 6kW, sesuai sepenuhnya dengan lebuh raya jauh Eropah, keadaan kompleks di kawasan terpencil yang sukar isi tenaga, musim sejuk bekuku Eropah Utara, benar-benar mencapai "elektrik bandar, tanpa kekhawatiran jauh".

Harga di China merangkumi 123,800 hingga 156,800 Yuan, Elektrik Murni dan Range Extender berkongsi harga mula, Plus/Max/Ultra SE gradient konfigurasi tiga tahap jelas, pada masa yang sama mengeluarkan hak pembelian terhad masa: tempahan sebelum 31 Ogos, warna luar, kerusi selesa, Chassis AI, sistem audio 20 speaker, penawar kebisingan aktif semua secara percuma tingkatkan, mengurangkan secara besar-besaran halangan konfigurasi tinggi pengguna belia. Set Tema Khusus ROAM bernilai 20,000 Yuan terhad masa 6,999 Yuan, mengandungi pelipis sukan 20 inci, kulit Nappa tulen, penanda dalaman dan luaran khusus, memenuhi keperluan pemasangan peribadi.

Terobosan Utama: Satu Model Pandu Pintar Turing VLA2.0 Menyambungkan China dan Eropah, Pandu Pintar Canggih China Keluar Secara Rasmi

Titik menarik paling bermakna penanda molek industri dalam pelancaran kali ini, adalah Model Pandu Pintar VLA Jenama Kedua Xpeng Turing mencapai keserasian China-Eropah, Xpeng menjadi syarikat automotif China pertama yang bergantung pada satu model yang sama untuk menyambungkan dua pasaran besar ini. Berbeza dengan mod pembangunan pandu pintar tradisional yang bergantung pada data khusus wilayah dan peta ketepatan tinggi, VLA2.0 menggunakan pengertian dunia fizikal sebagai logik asas, bergantung pada model dunia untuk menghasilkan data latihan simulasi besar, meningkatkan secara besar keupayaan generasi jalan merentasi wilayah.

He Xiaopeng dan Liu Xianming, Ketua Pusat Kecerdasan Umum menyelesaikan ujian penerimaan tempatan di Munich, model yang dilatih pada keadaan jalan kompleks China ini, tidak memerlukan latihan semula data tempatan Eropah secara besar-besar, boleh menangani dengan lancar lorong sempit Eropah, belokan kelengkungan besar, bundaran, persimpangan banyak pejalan kaki, mengenal pasti tanda jalan berbilang negara dengan tepat, secara aktif mengikuti peraturan jalan tersembunyi Eropah seperti "prioriti pejalan kaki", "beri kanan". Model Max dihantar versi distilasi VLA2.0 pada suku ketiga, Ultra SE dilengkapi Pandu Pintar Canggih Lengkap, menyokong jelajah bandar tanpa navigasi, dari tempat parkir ke tempat parkir 2.0, mula terus NGP Gear P dan fungsi terdepan lain, Cip Turing Direka Sendiri 1500TOPS, untuk pertama kali membawa kuasa komputasi ibu negara ke pasaran SUV tahap 150,000, spesifikasi keras panduan pintar melampaui model ibu negara luar tahap 500,000.

Sistem kokpit juga menyelesaikan penyesuaian global, sistem XOS 6 versi luar menyokong pengenalan campuran berbilang bahasa Inggeris, Jerman, Perancis, percakapan bahasa berasingan penumpang berbeza tidak perlu pertukaran manual; pada masa yang sama menjadi syarikat automotif pertama Asia-Pasifik akses asli SDK Google Maps Auto, ekosistem navigasi luar negara sepenuhnya sesuai dengan kebiasaan pengguna tempatan, dari 2027 Xpeng akan menghantar secara jisim sistem Panduan Pintar NGP tempatan ke pasaran global, secara rasmi membuka era pelaksanaan berskala Panduan Pintar China di seluruh dunia.

Piawaian Keselamatan Bintang Lima Global Tanpa Penurunan, Keselamatan Aktif Seluruh Senario Penuh Garis Dasar Keluar

Sebagai model untuk dijual di seluruh dunia, MONA L03 memenuhi piawaian pembangunan keselamatan C-NCAP China, E-NCAP Eropah, A-NCAP Australia serentak, boleh melalui 42 ujian tabrakan ketat, konfigurasi pasaran global tidak berkurang. Badan menggunakan tangki depan perisai mengeluk, kabin penumpang baja pembentukan panas, balok penghalang aluminium, sepenuhnya standard 7 Airbag, mengandungi airbag pelawat kanan 120L isipadu besar dan airbag jauh tiga ruang.

Konfigurasi keselamatan aktif unik di kelasnya: Sistem Tayar Pecah Stabil seluruh senario menyokong sehingga 180km/h, tayar pecah satu roda, dua roda, belokan boleh menstabilkan badan mengurangkan kelajuan; Sistem Bantuan Kegagalan Pemacu tiga tahap campur tangan, apabila berlaku ketidaksejahteraan fizikal secara automatik ke pinggir, panggilan kecemasan; Pengeluaran Pertama Industri AES Pusingan Kecemasan Salji/Eskal, dalam 130km/h boleh secara aktif mengelak kenderaan diam, rintangan jalan, sesuai dengan keadaan jalan ekstrem seperti permukaan salji, jalan basah licin. Bateri memenuhi 24 piawaian keselamatan terbaru negara, tidak terbakar atau meledak di bawah ujian ketat piawaian negara 4.65 kali, disambung dengan Monitor Awan 24 Jam Doktor Bateri AI, merangkumi pelbagai alam sekitar iklim global seperti suhu sangat sejuk, suhu sangat panas, kelembapan tinggi.

Hardware Chassis menanding SUV mewah sederhana tahap 300,000, depan MacPherson + belakang 5-rod suspensi, DCC Pengurungan Damping Boleh Ubah, Sistem Brek IPB Generasi Baru Bosch standard, Chassis Preview AI dapat mengenal pasti permukaan jalan sejauh 120 meter, mod anti mabuk pintar unik di kelasnya, secara besar mengurangkan rasa pening akibat getaran, belokan berterusan, menggabungkan pengawalan dan kenyamanan.

Susunan Global Berstruktur Terbentuk, Xpeng Membuka Era Keluar Automotif China 2.0

Pelancaran Global MONA L03, di sebalik ialah sokongan sistem servis R&D, Pengeluaran, Jualan yang Xpeng kembangkan selama bertahun-tahun di seluruh dunia, melompat terkeluar sepenuhnya daripada fasa 1.0 eksperimen perdagangan harga rendah industri, masuk ke dalam paradigma baru 2.0 "teknologi, produk, ekosistem serentak".

Dari segi R&D, Xpeng menyusun 8 pusat R&D global, pusat R&D bebas Munich menyesuaikan khas peraturan Eropah, keadaan jalan, iklim; dari segi pengeluaran, kerja sama dengan Pabrik Magna Austria mencapai pengeluaran tempatan Eropah, pangkalan luar negara Indonesia, Malaysia sama-sama berusaha; rantaian bekalan bersama Bosch, Continental, ZF dan syarikat utama global bersinergi dalam; dari segi saluran, rangkaian jualan global merangkumi 65 negara, lebih 1200 kedai, Eropah 28 negara susun 290 pengeksport, G6, G9 telah meraih jualan kategori pertama jenama China di Jerman, Perancis, Norway dan banyak negara; rangkaian pengisian merangkumi 31 negara, akses 2.7 juta stesen cas awam, menyelesaikan masalah utama pengguna luar negara.

Seketakat ini, jualan kumpul global Xpeng melebihi 1.2 juta unit, pada masa yang sama bergantung pada pangkalan Fizikal AI Direka Sendiri Penuh, menyusun tiga litar utama Kereta AI, Robot Berwajah Manusia, Kereta Terbang, kecakapan teknologi mendapat pengiktirafan Kumpulan Volkswagen, yang terakhir menjadi pelanggan pelancaran pertama global Model VLA Kedua, menandakan teknologi intelijen asas syarikat automotif China mencapai output luar sebaliknya.

Pemerhatian Industri: MONA L03 Bukan Hanya SUV Jualan Tinggi, Tetapi Jawapan Global Inklusif Teknologi

Masa lalu kelajuan keluar automotif elektrik baru China, sentiasa bergantung pada kelebihan harga merebut pasaran rendah, pintar, teknologi direka sendiri sukar membentuk keupayaan bersaing teras. Tetapi Xpeng MONA L03 memberikan pendekatan penyelesaian baru: tidak bergantung pada persaingan harga rendah, dengan piawaian global bersatu, semua teknologi Fizikal AI direka sendiri, konfigurasi mewah melampaui kelas, menjadikan model tahap 120,000 memiliki pengalaman panduan pintar dan kokpit ibu negara, mencapai "kebersamaan teknologi".

Dari dimensi industri, satu model panduan pintar sesuai dua sistem pengangkutan China dan Eropah yang sangat berbeza, adalah teknologi memandu automatik canggih China pertama kali mengesahkan dalam pasaran ketat global secara langsung, memecah monopoli panjang merek luar dalam bidang memandu pintar. Dari dimensi jenama, pada pelancaran di rumah merek mewah Jerman SUV Global Asli, membuktikan kereta pintar China sudah mempunyai keupayaan produk dan sistem untuk berhadapan dengan pasaran utama global.

Menghadapi masa depan, Xpeng akan bermula dengan MONA L03, terus menerus推进 Fizikal AI Teknologi Pelaksanaan Global, pada 2027 Panduan Pintar Canggih Luar Negara sepenuhnya menghantar, Robot Berwajah Manusia Komersial, Pengeluaran Massal Kereta Terbang, satu pangkalan AI bersatu menyambungkan Terminal Pintar Pelbagai Jenis. Bagi seluruh industri automotif China, kedatangan Xpeng MONA L03, bermakna kelajuan keluar syarikat automotif China secara rasmi berpisah dari "eksport produk", menuju teknologi, ekosistem, jenama output penuh segi, membawa susunan persaingan baru untuk pasaran automotif elektrik global.

July16th evening, XPeng MONA L03 globally launched. This model positioned as a 'Smart Fashion SUV' for young users comes originally equipped with Linglong SPORT MASTER e tires.

At this hyper-competitive juncture of the 150,000 RMB class new energy SUV market, this matching combination is worth breaking down.

Why XPeng Chose Linglong Tires

L03's core selling point is 'Intelligent Driving Equality' — dual Turing AI chips, 1500 TOPS computing power, 2nd generation VLA system, bringing high-level intelligent driving to the 150k price point. This pricing strategy determines its requirements for the supply chain: performance cannot be compromised, and costs must be controllable.

As a key component directly contacting the road surface affecting range and NVH, tires need to meet standards in three indicators simultaneously: low rolling resistance, quietness, and wet grip, while the price must be competitive.

Linglong SPORT MASTER e fits exactly in this position. This product has obtained the highest EU Tire Label AAA certification, with hard metrics supporting grip, low rolling resistance, and quietness, and as a domestic tire, it has cost advantages over foreign brands.

More importantly, Linglong's customer base in the new energy supply chain — BYD, Geely, Chery, Seres, Leapmotor, etc. — has already formed scale effects and quality control stability. When OEMs evaluate supply chain risks, they tend to choose suppliers with substantial vehicle-mounted verification.

XPeng choosing Linglong is not a tentative cooperation but an addition on top of an existing mature supply system.

Where is the differentiation of SPORT MASTER e

For the category of new energy specialized tires, everyone is making them, but few products truly meet OEM supply requirements and end-user perception simultaneously. SPORT MASTER e's differentiation is reflected in three levels.

Technically, the AAA label means it reached the highest EU grade in rolling resistance, wet grip, and noise, which is rare in domestic tires. Low rolling resistance directly affects range, wet grip concerns safety, noise affects driving experience — these three happen to be the most frequently complained-about tire-related issues by new energy vehicle owners.

Linglong achieving top levels in these three dimensions simultaneously indicates substantial technical accumulation in formulations and structural design, not relying on a single metric to dominate.

From the market validation perspective, this product was shortlisted for the UK WhatTyre '2025 Eco Tire of the Year Award' final nominations, marking the first time a Chinese tire has entered the final competition for this award.

In the domestic 'China Auto Strict Selection' evaluation, it also won the 'Top Ten Tires of the Year' and 'Annual Green Environmental Protection Award' double honors. Endorsement from third-party evaluation agencies provides reference value for OEM supply decisions and end-consumer purchases.

From the customization perspective, Linglong designed the sidewall for L03's youth positioning — oxygen-resistant suede black process, XPeng logo contrast with suede black background, aperture element integration. This customization appears to be 'face work' in the supply business, but actually reflects Linglong's response speed and willingness to cooperate with OEM needs.

For new power brands like XPeng, the unity of detail texture is part of the brand tone. Linglong willing to invest in this indicates the supply relationship between both sides is not a simple buy-sell but involves a certain depth of synergy.

Linglong's Position in the New Energy Supply Track

Linglong has ranked first globally in new energy supply tire sales for consecutive years. This 'first place' is not supported by a single client but by coverage — layout in both economy and mid-to-high-end segments.

In the list of supply car companies, there are traditional domestic brands（BYD, Geely, Chery）, also joint ventures（Dongfeng Nissan, GAC Honda）, and new forces（Seres, Leapmotor）. The diversity of the customer structure reduces the risk of single-client dependency.

Looking deeper, Linglong's overseas capacity layout is becoming the second growth curve for new energy supply business. China's new energy complete vehicle export growth is very fast, June exports increased by 152.7% year-on-year. Tires as supply components going overseas with complete vehicles is a confirmed increment.

Linglong has ready-made capacity overseas, no need to ship from domestic. Against the background of increasingly complex international trade barriers, this is a substantial competitive advantage.

Several Judgments at the Industry Level

This supply indicates many issues behind it. The first judgment is that the competition for domestic new energy supply tires is shifting from 'who can do it' to 'who can do it stably'. OEM requirements for tires are no longer 'just needs to fit', but finding a balance point between rolling resistance, quietness, wet grip, durability, and cost.

Suppliers able to meet these conditions simultaneously will gain more supply share. The share of leading enterprises like Linglong, Sailun, and Zhongce in the new energy supply field will continue to increase.

The second judgment is that customization is becoming standard for supply business. OEMs attach increasing importance to the visual unity between tires and complete vehicle design. Details like sidewall logo, tread design, and color matching are shifting from 'bonus items' to 'basic items'. Tire enterprises capable of providing customized services will hold advantages in supply bidding.

The third judgment is that overseas capacity is becoming a moat for supply business. As EU anti-dumping measures land and US trade reviews on Southeast Asian tires continue, tire enterprises with capacity overseas can not only serve Chinese complete vehicle exports but also directly meet localization supply needs of overseas OEMs. Linglong's bases in Thailand and Serbia have taken the first move in this round of competition.

Whether XPeng MONA L03 can stand firm in the 150k level market depends on product power and delivery capability. But in this supply link, Linglong has played its cards correctly. What remains to be seen is whether this set of SPORT MASTER e tires can build a reputation in end-user actual use, and whether Linglong can extend XPeng as a client from domestic supply to overseas supply.

Julai 16 malam，XPeng MONA L03 dilancarkan di peringkat global。Model yang diletakkan pada"SUV Fesyen Pintar"ini，dituju kepada pengguna muda，dilengkapi dengan tayar Linglong SPORT MASTER e。

Pada titik persaingan pasaran SUV baharu gred 150,000 yang sangat sengit，gabungan penyediaan ini patut dipertimbangkan。

Mengapa XPeng Memilih Tayar Linglong

Titik jualan utama L03 adalah"Pandu Sendiri Saksama"—cip AI Turing ganda，kuasa pengiraan 1500 TOPS，sistem VLA generasi kedua，membawa autopilot canggih ke harga 150,000。Strategi penentuan harga ini menentukan keadaannya terhadap rantaian bekalan：prestaasi tidak boleh dikompromi，kos juga perlu terkawal。

Tayar sebagai komponen penting yang bersentuhan terus dengan permukaan jalan，menjejaki jarak perjalanan dan NVH，perlu capai sasaran pada tiga petunjuk rintangan gelinciran rendah，sunyi，dan cengkaman basah serentak，sambil harga perlu mempunyai daya saing。

Linglong SPORT MASTER e tepat berada di kedudukan ini。Produk ini，dapat pensijilan tahap tertinggi label tayar Eropah AAA，pada cengkaman，rintangan gelinciran rendah dan sunyi mempunyai sokongan petunjuk keras，serta sebagai tayar buatan dalam mempunyai kelebihan kos berbanding jenama asing。

Lebih penting lagi，pengumpulan pelanggan Linglong dalam bidang penyediaan baharu—BYD，Geely，Chery，Seres，Leapmotor dan lain-lain—telah membentuk kesan skala dan kestabilan kawalan kualiti，apabila pengeluar kenderaan menilai risiko penyediaan，akan cenderung memilih pembekal yang mempunyai banyak pengesahan pemasangan。

XPeng memilih Linglong，bukan kerjasama ujian，tetapi tambahan di atas sistem penyediaan yang matang yang sedia ada。

Perbezaan SPORT MASTER e

Kategori tayar khas untuk baharu，semua syarikat sedang membuatnya，tetapi produk yang benar-benar boleh memenuhi syarat penyediaan pengeluar kenderaan dan persepsi pengguna akhir serentak tidak banyak。Perbezaan SPORT MASTER e tercermin dalam tiga lapisan。

Dari segi teknikal，label AAA bermaksud ia mencapai tahap tertinggi Eropah pada tiga perkara rintangan gelinciran，cengkaman basah，dan bunyi，ini jarang dilihat dalam tayar buatan dalam。Rintangan gelinciran rendah secara langsung menjejaki jarak perjalanan，cengkaman basah menjejaki keselamatan，bunyi menjejaki pengalaman memandu dan menaiki—ketiga-tiga ini tepat adalah masalah tayar paling tinggi frekuensi aduan pemilik kenderaan baharu。

Linglong melakukan tahap tertinggi pada tiga dimensi ini serentak，menunjukkan pengumpulan teknologi yang praktikal pada formula dan struktur reka bentuk，bukan menguasai pasaran dengan petunjuk tunggal。

Dari segi pengesahan pasaran，produk ini tersenarai sebagai calon akhir dalam "Hadiah Tayar Hijau Tahunan 2025" WhatTyre UK，tayar China pertama memasuki perebutan akhir anugerah ini。

Dalam ujian penilaian"Pilihan Ketat Kereta China"tempatan juga mendapat dua kategori "Tayar Terbaik Sepuluh Tahunan" dan "Hadiah Kemerapan Hijau Tahunan"。Sokongan agensi penguatkuasaan pihak ketiga，memiliki nilai rujukan untuk keputusan penyediaan pengeluar kenderaan dan pilihan pembelian pengguna akhir。

Dari segi penspesifikasi，Linglong membuat reka bentuk sisi tayar untuk penempatan pemudaan L03—teknologi beludru hitam anti-oksida，perbezaan logo XPeng dengan latar beludru hitam，penyepaduan elemen cahaya bulatan。Penyesuaian ini dalam bidang penyediaan kelihatan sebagai "pekerjaan permukaan"，tetapi sebenarnya mencerminkan kelajuan respons Linglong terhadap keperluan pengeluar kenderaan dan keinginan bekerjasama。

Bagi jenama baharu seperti XPeng，keseragaman kualiti butiran adalah sebahagian daripada nada jenama，Linglong bersedia melabur di sini，menunjukkan hubungan penyediaan kedua-dua pihak bukan jual beli mudah，tetapi mempunyai kerjasama menyeluruh。

Kedudukan Linglong dalam Laluan Penyediaan Baharu

Linglong berturut-turut mengekalkan jualan nombor satu tayar penyediaan kenderaan baharu global，"nombor satu"ini bukan ditopang oleh pelanggan tunggal，melainkan oleh liputan—semua bajet dan sederhana tinggi ada perancangan。

Senarai syarikat kereta penyediaan mempunyai jenama tempatan tradisional (BYD, Geely, Chery), juga jenama perkongsian (Dongfeng Nissan, GAC Honda), juga jenama baharu (Seres, Leapmotor), kepelbagaian struktur pelanggan mengurangkan risiko bergantung kepada pelanggan tunggal。

Dari sudut yang lebih mendalam，pelaburan kapasiti luar negara Linglong sedang menjadi lengkung pertumbuhan kedua bagi perniagaan penyediaan baharu。Eksport kenderaan siap baharu China berkembang sangat cepat，eksport Jun meningkat 152.7% tahun ke tahun，tayar sebagai komponen penyediaan mengikut kenderaan siap ke luar negara adalah kenaikan yang pasti。

Linglong mempunyai kapasiti sedia ada di luar negara，tidak perlu menghantar dari dalam negara，ini di bawah latar belakang halangan perdagangan antarabangsa yang semakin kompleks，adalah kelebihan persaingan yang nyata。

Beberapa Pertimbangan dari Sudut Industri

Penyediaan kali ini，di sebalik ini menerangkan banyak isu。Pertimbangan pertama adalah，persaingan tayar penyediaan baharu dalam negara sedang beralih dari"siapa yang boleh buat"kepada"siapa yang boleh buat secara stabil"。Keperluan pengeluar kenderaan terhadap tayar bukan lagi"boleh pasang sahaja"，melainkan mencari titik keseimbangan antara rintangan gelinciran，sunyi，cengkaman basah，ketahanan，dan kos。

Pembekal yang boleh memenuhi syarat-syarat ini serentak，akan memperoleh lebih banyak perkongsian penyediaan。Syarikat teratas Linglong，Sailun，Zhongce，perkongsian dalam bidang penyediaan baharu akan terus meningkat。

Pertimbangan kedua adalah，penspesifikasi sedang menjadi piawaian bagi perniagaan penyediaan。Pengeluar kenderaan semakin menghargai keseragaman visual tayar dengan reka bentuk kenderaan siap，logo sisi tayar，reka bentuk corak，padanan warna butiran ini，sedang berubah dari"poin tambahan"kepada"asas"。Syarikat tayar yang mampu menyediakan layanan penspesifikasi，akan menduduki kelebihan dalam tawaran penyediaan。

Pertimbangan ketiga adalah，kapasiti luar negara sedang menjadi parit pertahanan bagi perniagaan penyediaan。Seiring pindai anti-dumping Eropah diluluskan dan semakan perdagangan Amerika terhadap tayar Asia Tenggara berterusan，syarikat tayar yang mempunyai kapasiti di luar negara，tidak hanya boleh menyervis eksport kenderaan siap China，tetapi juga boleh menyambung terus keperluan penyediaan tempatan pengeluar kenderaan luar negara。Tapak Linglong di Thailand dan Serbia，telah menduduki langkah awal dalam persaingan gelombang ini。

XPeng MONA L03 boleh atau tidak boleh berdiri teguh dalam pasaran gred 150,000，bergantung pada kekuatan produk dan keupayaan penghantaran。Tetapi dalam rantaian penyediaan ini，Linglong telah bermain dengan baik。Seterusnya perlu dilihat，adakah set SPORT MASTER e ini boleh menjalankan reputasi dalam penggunaan praktikal pengguna akhir，serta adakah Linglong boleh meluaskan pelanggan XPeng ini dari penyediaan dalam negara ke penyediaan luar negara。

Before the MONA M03, few new EV startups would label 100,000-level family sedans with tags like "Intelligent Driving" and "Technology".

But XPeng dares to, and it was hugely successful.

Now, XPeng has applied the same formula to an SUV shell — MONA L03 officially debuted.

Besides pure electric, it also adds an extended-range version for the first time. The pricing will likely fall in the 150,000-level sales bracket, which we reported in detail earlier.

Can L03 replicate the M03's hit myth? The editorial team split into pro and con sides, launching an intense debate.

Pro Side

Intelligent Driving Group — Wang Jie

Among electric cars in the 100,000-150,000 range, currently L03's biggest rivals are BYD, Leapmotor, and Geely.

In terms of looks, XPeng MONA's youth tag is firmly established. The M03 facelift introduced new spring/summer colors like Avocado, which received good market feedback.

From some leak info, L03 also has very rich Dopamine colors available, plus the iconic T-shaped headlights, etc. The whole car is quite personalized.

For young people: Controversy is okay, but mediocrity is not allowed.

In terms of intelligence, XPeng MONA comes standard with city-assisted driving. Combined with campus memory functions, it can go spot-to-spot. At this price point, it's hard to find a second home.

Geely's SUVs in this price segment mainly feature highway pilot; BYD's SUVs at the same price point cost 12,000 extra to option for city pilot; Leapmotor has spot-to-spot functions, but city pilot is still developing, and available regions are expanding.

Young people generally accept intelligent functions more. If there's a hard requirement for city pilot, XPeng MONA L03 is already holding the winning hand.

Regarding space, domestic cars are doing quite well now. The rest mainly depends on everyone's preference for various brands.

Xiaohongshu Operations — Chen Yuzhu

There doesn't seem to be any reason not to sell well.

L03 just debuted, and on Xiaohongshu there are already quite a few discussion posts. Most people think this car will have higher buzz than the GX, and the design looks better than Leapmotor at the same price point.

Of course, most is just urging the launch.

This is XPeng's "asymmetric competition" ace card. 150,000-level pricing. Essentially, this car uses XPeng's 200,000-level product standards to fight 150,000 competitors.

Young users value appearance and intelligence more than most people imagine. XPeng has clear advantages in these two points.

Powertrain Group — Shi Jinming

Currently, MONA M03 is already XPeng's absolute sales pillar. Monthly deliveries consistently break 10,000, accounting for a very high proportion within the brand.

Demo consumers prefer SUVs over sedans much more. Given M03 has built a solid foundation, launching an SUV model L03 on the same platform smoothly amplifies the audience, with a very broad prospect.

In terms of pricing, referencing MONA M03 (starting from 119,800) and G6 (starting from 176,900) positioning, L03 will likely precisely fit the 150,000 to 200,000 sales bracket.

More importantly, M03's hot sales have allowed XPeng to fully understand the real needs of this level of user. Car manufacturing experience is sufficient.

For example, energy consumption. We previously compared M03 and Tesla Model 3 directly on the high-speed ring. The powertrain efficiency even had a slight advantage. This shows XPeng's foundation is very solid — cheap price, but performance not compromised.

L03 on the same platform can almost certainly inherit this advantage. Range and energy consumption performance will likely still be in the first tier of the same class.

So overall, L03 is like putting an SUV shell that Chinese people are more willing to buy on MONA M03's success formula, locking the price in the interval where sales are highest. I am optimistic about it becoming XPeng's next sales ace.

Powertrain Group — Zhang Xianglong

L03 has two versions: pure electric and extended range. Pure electric version 56/69 kWh battery, 550-650km range, consistent with M03's strategy.

But the extended-range version has 1.5L range extender + 183kW motor, WLTC pure electric range max 257km. Enough to charge once a week for daily commute.

Previously M03 only had pure electric, which would keep many users who only have one car at home and occasionally need long-distance travel outside the door. But L03's extended-range version incorporates this part of users into the range.

Moreover, in the sub-segment L03 is located in, extended-range/hybrid will be the market's main selling models.

Because for many third and fourth-tier cities, for users who only have one car at home, extended range is a hard requirement to some extent. This way they can experience new energy intelligence without range anxiety. Family's first car is more considering SUV.

But in the 150,000-level extended-range SUV sub-segment, there is no absolute king yet. Compared with competitors like BYD Song PLUS DM-i, Leapmotor C10 and C11, Deepal S07, XPeng's intelligent driving is an absolute advantage.

If L03 extended-range version pricing is around 150,000, for users who don't have such determination to choose pure electric, MONA series reputation plus XPeng's intelligent driving, L03 is likely to become the first choice for extended-range SUVs at this price point.

Overseas Operations — Liu Xiao

From a global perspective, M03 has already opened the global market for XPeng. Middle East, Africa, Germany, Thailand, etc. all have M03 presence.

On overseas platforms, many people want to understand this Chinese "Model 3".

And XPeng's overseas plan is also very mature. He Xiaopeng also stated that this year more and more cars will be sent overseas.

And borrowing the overseas user reputation and market heat accumulated by M03, L03 does not need to start from zero. Can quickly copy the hit path. Some overseas users even think MONA L03 is better than Porsche, Polestar.

Con Side

Intelligent Driving Group — Zhang Tinghao

MONA L03 might sell well, but I don't think after entering the steady sales period, it can become a hit like M03.

Sedans and SUVs have very different expectations given by people. Sedans need to be pretty and easy to drive. SUVs naturally bind more with practicality.

L03 itself dimensions are less than 4.7m. Also adopts a large sloping roof shape. This limits L03's seating and loading space. Might filter out some family users who need larger space.

Additionally, referencing MONA's brand positioning, L03's price likely falls in the 150,000 range. For SUVs at this price point, BYD, Leapmotor, Geely Galaxy, Deepal, etc. brand series many models are volume and full, L03 does not occupy volume advantage.

L03 did not take the proven hit route. In the current competitive situation, L03 wants to take a sharp path to win a unique achievement, challenge difficulty is a bit high.

Cockpit Group — Yuan Mingqing

From a personal perspective, XPeng MONA L03 in the 150,000 market core advantages focus on intelligence and appearance.

For young users with only commuting/shuttling needs, although BYD, Geely, Chery etc. competitors are relatively conservative in design language, lack appeal, but L03's coupe styling and tech sense also seem to be lacking.

The direct cost brought by coupe styling is the compression of rear headroom.

For users with family travel needs, this point may become an important decision barrier. L03's product positioning naturally leans towards young singles or couples, rather than multi-person families. This itself limits its audience width.

The most critical factor should be price-performance ratio.

M03 becoming a hit, core lies in cross-level configuration and people-friendly price.

If L03 cannot continue this strategy in pricing, it should be hard to move consumers in the 150,000 market who are highly price-sensitive. After all, BYDs space, range, and brand perception are no less, and price is more aggressive.

Overall, I think L03 has certain product highlights, but replicating M03's hit myth is not easy.

New Car Team — Xu Yunwei

L03's biggest problem lies in whether it can bring out things that "others don't have but I do" in the same class market.

In design, it continues M03's family language verified by the market. But comparatively, L03's rear end layering is stronger.

At the same time providing color-match brake calipers, little duck tail spoiler, and various wheel styles optional. Overall looks more sporty.

In terms of power, L03 will likely abandon the front-mounted motor layout on M03, adjusting the drive motor to the rear axle.

For pure electric versions, there is even a chance to unlock a front trunk.

If simply "lifting up and enlarging" M03, then L03 at most is just an SUV version M03. Solves more space level issues, especially rear headroom improvement.

When MONA M03 launched in 2024, facing 100,000 pure electric sedan market still a blue ocean;

And today's 100,000 SUV market, long ago rolled into a red ocean. Space increasing is certainly important, but relying on space alone obviously insufficient to form differentiated competitiveness.

Therefore for L03, extended range system, space utilization, AI on-board perhaps are truly places worth paying attention to.