Xinhua AUTO: Who says rugged styling must guzzle fuel like water?
On June 5, 2026, Beijing Off-Road did something that made the entire 70,000-range SUV market restless—the BJ30 Traveler fuel economy challenge live stream concluded, and the full-scenario real-world test of fuel consumption officially dropped below 5L per 100km.

Not ideal data from a lab, not "cheated results" from constant-speed cruising, but figures derived from real money and actual testing across three major road conditions: urban congestion, highway cruising, and rural gravel off-roading. Even more aggressively, before this, the vehicle had already driven across five countries: South Africa, Poland, Indonesia, UAE, and Mexico, completing cross-country long-distance trials in collaboration with local bloggers. It was roasted by the sun in five countries, jolted by bad roads in five countries, then returned to China to repeat the full-road test, forming a dual-verification closed loop of domestic and international validation.
This is not a fuel-saving performance; this is a frontal declaration of war against the stereotype that "Box-Style SUVs must be fuel guzzlers."
Under 5L, exactly how was this achieved?
First, let's address the core issue: How is it possible for a box-style styling, 215mm ground clearance, compact SUV that looks very "wild" to have fuel consumption under 5L per 100km?
The answer lies in its powertrain.

The BJ30 Traveler Hybrid Edition is equipped with Beijing Off-Road's exclusively developed "Triple-power Four-wheel Drive Six-mode HEV Hybrid Architecture." Note, it is HEV, not PHEV. This means it does not need external charging, there is no charging pile anxiety, no depletion decay, and all electric energy comes from efficient generation and energy recovery. Simply put, it is a hybrid that "charges itself," completely saying goodbye to the most headache-inducing charging issue of new energy vehicles.
Specifically, the "Triple-power" refers to the 1.5T hybrid dedicated engine plus front and rear dual drive motors, with a system combined power reaching 301kW and combined torque of 685N·m. What concept does this data represent? 0-100km/h acceleration of 6.59 seconds has already touched the threshold of performance sedans. Its WLTC combined fuel consumption is officially rated at 5.85L/100km for the 2WD version and 6.45L/100km for the 4WD version.
But official data is just the baseline, not the ceiling.
In the live stream test on June 5, in the urban congestion section—which is exactly the scenario where fuel vehicles consume the most fuel and hybrids show the biggest gap—the BJ30 Traveler achieved fuel consumption of less than 5L/100km. The principle is not complex: the Triple-power HEV system prioritizes motor drive at low-speed crawling, and the engine intervenes as needed, fundamentally avoiding the common issue of fuel-burning idling in fuel vehicles. Frequent start-stop? The motor handles it. Traffic crawling? The motor handles it. When does the engine work? Only in the most efficient RPM range.

As one owner said in their own words: "The hybrid version costs about 6 liters per 100km, saving half my fuel costs compared to the car I drove before."
This is not exaggeration; this is the structural advantage of the HEV hybrid architecture in urban conditions. Comparing with 2.0T fuel SUVs in the same price range that generally consume 8-10L in the city, the BJ30 Traveler's usage cost is even lower than many A0-class compact sedans. The cost per kilometer is about 0.3 yuan, saving over 3,000 yuan in fuel costs per year—this calculation is clear to any budget-conscious family user.
Fuel saving is just basic skill, "City and Wild兼顾" is the real talent
If the BJ30 Traveler were just a fuel-saving city commute car, it wouldn't deserve this article. What truly makes people impressed is that while saving fuel, it still retains all the hardcore strength a light off-road SUV should have.
First, look at passability parameters: 25° approach angle, 30° departure angle, 215mm minimum ground clearance. This set of data is in the first tier for box-style SUVs in the same price range. Next, look at equipment: The ATS All-Terrain Control System provides 7 driving modes including snow, sand, mud, wading, etc., and the electric 4WD system response speed is only 0.03 seconds—more than 3 times faster than traditional mechanical 4WD, 10 times faster than blinking. Plus the "Energy Center Lock" can instantly distribute power to wheels with adhesion, bringing extraction capability to the max.

The rural gravel off-road trial on June 5 was the best proof. Narrow rural roads, gravel surfaces, pothole unpaved sections, the BJ30 Traveler one-key switched to the corresponding terrain mode, the 4WD system distributed power to all four wheels in real-time, and passed easily. The chassis was tuned according to the OLTC off-road test standard, driving on bad roads is tight and not loose, completely unlike that kind of "looks rugged but drives like it's falling apart" look-alike.
A overseas blogger from Poland gave a very intuitive evaluation in the test: After loading camping equipment in the trunk, the 1.92-meter pure flat space formed by folding down the rear seats allows a person to lie down sideways inside.
This is the smartest part of the BJ30 Traveler—it doesn't force you to choose between "fuel saving" and "off-road capable", it takes both, and achieves the ceiling in the same price range for both.
Space is the ultimate must-have for family users
After discussing power and off-road, we must talk about space, because this is what family users care about most when buying a car.
The BJ30 Traveler's body dimensions are 4730×1910×1790mm, with a wheelbase of 2820mm. Officially saying "space efficiency" reaches 66%, translated into plain language: A-class car size, B-class car space, C-class car enjoyment. Rear legroom maxes out at 978mm, and a 180cm passenger can cross their legs without any pressure. The 7-seater version uses a 2+3+2 layout, the third-row seats can be completely stowed to form a pure flat floor, used as a 5-seater daily, and can accommodate the whole family when needed.

Trunk regular volume is 420L, expands to 1496L after folding both second and third rows, depth of 1.92m. Full camping equipment, tents, cookware, folding tables and chairs can be easily loaded. Plus the 1.05 square meter ultra-large panoramic sunroof and 64-color ambient light, the transparency and comfort inside the car do not look like a car at the 70,000-level price point.
Regarding the infotainment system, the 15.6-inch central control large screen is built-in with Qualcomm 8155 chip, supports voice control for visible items, continuous conversation smart voice, and Yueye Circle App connectivity, which can realize exclusive functions like off-road route planning, car club team building, and vehicle status monitoring. These configurations are highlights even for 100,000-level joint venture SUVs, and for the BJ30 Traveler starting at 69,900, it can only be said that Beijing Off-Road is really "using an overwhelming advantage" this time.
Starting at 69,900, what does this price actually mean?
Currently the BJ30 Traveler is executing a 30,000 yuan super trade-in event. The original official starting price of 99,900 yuan, after trade-in, the new price is 69,900 yuan. 69,900 yuan to buy a box-style styling, 2820mm wheelbase, 7-seat layout, Triple-power HEV hybrid, fuel consumption under 5L per 100km, 0-100km/h acceleration 6.59 seconds, and equipped with electric 4WD and ATS All-Terrain System compact SUV. This price is nearly 40,000 yuan cheaper than the Jetour Traveller entry model, and higher in configuration than the vast majority of city SUVs in the same price range. Moreover, it has a lifetime warranty for the whole vehicle—not only for the engine and three-electric systems, but covering over 99% of the vehicle parts, which is first of its kind in light off-road SUVs.

3-year residual value 72%, ranking first in compact SUVs in the same price range. First in domestic light hybrid SUV sales for 23 consecutive months, sales champion for light hybrid box-style models for two consecutive years. The market has already voted with actual money.
Writing at the end: On June 12, the BJ30 Traveler Highlight Edition will be launched, with features trickled down, power optimization, and adding exclusive custom paint. The current model can already achieve full-scenario fuel consumption breaking 5L, capable in all areas. Some people say, talking about off-road at a 70,000-level car is a gimmick. But the BJ30 Traveler tells you with the five-country trial plus domestic real-scene testing: this is not a gimmick, this is real skill forged by Beijing Off-Road's 67 years of technical accumulation. There are no wasted wild roads, every kilometer of the trip counts. And the BJ30 Traveler is the choice that makes every kilometer you spend worth it.