Overseas Success! General Shares Shines at Cologne, Securing Million-Dollar Orders

On June 11, 2026, the 2026 German Cologne Tire Show concluded. General Shares participated with three major brands: Qianlima, Ruitu, and Xidataong, and released the "Super Du Zhong Tire" to the overseas market for the first time. Relying on innovative technology and a full range of product matrix, the General Shares booth attracted hundreds of customers from Germany, France, Italy, the UK, and other countries, with new customers accounting for over 80%, and on-site intent orders exceeding one million US dollars.

Addressing Europe's strict environmental regulations and complex climate, General Shares displayed a refined product line covering passenger car tires (PCR) and truck/bus tires (TBR). Regarding passenger car tires, ECOCITY focuses on low rolling resistance and wet safety; SPORTEZZA focuses on high-speed handling and quietness; BlueGuard SNOW snow tires are designed specifically for high-latitude severe weather conditions. Regarding truck/bus tires, CDL2 specializes in long-haul highway stable driving and drainage; CTL2 emphasizes all-road versatility, supports multiple retreads, meeting the cost reduction and efficiency enhancement needs of European logistics fleets; several high-wear-resistance products under the Xidataong brand also received attention.

The core highlight of the exhibition was the overseas premiere of the "Super Du Zhong Tire" developed over more than ten years. The product benchmarks against strict European standards from three major dimensions: Wear resistance performance increased by over 30% year-on-year, passenger car front wheel life exceeds 80,000 kilometers; Wet braking distance shortened by over 4 meters, reaching the EU labeling regulation's highest A-class standard, and adding 5mm nail self-healing CeliSeal self-repair technology; paired with CeliMute silent cotton technology, cavity noise reduced by 9dB, loudness perception reduced by 50%, adapting to the quietness needs of high-end new energy vehicles.

Currently, General Shares is promoting its globalization strategy relying on the national-level R&D platform and the "dual-base" capacity layout in Thailand and Cambodia. Against the backdrop of the EU tightening carbon emissions and environmental standards, the launch of the "Super Du Zhong Tire" meets the European market's requirements for green and high-quality tires. In the future, General Shares will continue to delve deep into green materials, intelligent manufacturing, and product iteration, solidifying its global competitiveness.