Yueda Kia May Sales Reach 22,275 Units, Month-over-Month Growth of 11.4%

Recently, Yueda Kia announced that May 2026 sales reached 22,275 units, with a month-over-month increase of 11.4% and a year-on-year increase of 0.9%; cumulative sales from January to May exceeded 90,000 units, showing a steady growth trend. Amidst the overall fluctuation and adjustment in the automotive industry, Yueda Kia achieved dual growth in sales both year-on-year and month-over-month through the implementation of the national "One-Price" and fuel cost safety net policies, demonstrating strong development resilience in a counter-trend environment.

Under the parallel layout of domestic and export sales, Yueda Kia's export business has also maintained a good development trend. As of now, Yueda Kia's cumulative exports of complete vehicles have exceeded 598,000 units, with export sales revenue breaking through $6.55 billion, building an export matrix comprising six car models including EV5, Sportage, Sonet, K5, Soul, Ray, covering 90 countries and regions globally such as Australia, Mexico, Saudi Arabia. Engine exports have also achieved remarkable results, exporting 8,474 engines in May and cumulatively over 523,000 units, sold to countries like Russia, Czech, Slovakia, South Korea, Vietnam, Malaysia, India, Kazakhstan, Turkey.

Worth noting is that as a globally leading automotive group, Kia has been an official partner of FIFA (International Federation of Association Football) since 2007. With the 2026 FIFA World Cup in the USA, Canada, and Mexico approaching, to continue rewarding the support of a wide range of consumers, Yueda Kia also launched the "Passionate World Cup, Hot Buy 618" promotional event. Before June 30, consumers purchasing three hot-selling Kia models, the new Sportage, K3, and Seltos, can enjoy purchase tax subsidies of 3,500 Yuan, 3,000 Yuan, and 2,500 Yuan respectively (the event ends before June 25, fuel card redemption, not combinable with the fuel cost safety net subsidy), with subsidy rates reaching up to 50%! Meanwhile, during the event, consumers who visit the store for a test drive and share their experience can receive a limited edition Kia × World Cup × Adidas official football. Participation in the lottery also offers a chance to win World Cup limited gifts or purchase vouchers worth up to 5,000 Yuan, and other good gifts.

It is also worth mentioning that targeting graduates of the classes of 2025-2026, newlywed couples within 6 months before and after the marriage registration date, and family customers within one year of a newborn's birth, Yueda Kia has specially launched the "Enjoy Life • Triple Joy Refueling Gift". During the event, purchasing a Kia model on sale will gift a 2,000 Yuan fuel card/charging card, accompanied by warm treatment to accompany users into a new stage of life; teaching staff, medical personnel, and media practitioners purchasing cars can also enjoy this treatment. (Vehicle purchase rights for the above target groups cannot be enjoyed simultaneously.)

While actively utilizing Kia's global top-tier event resources, Yueda Kia is also actively deepening local sports endeavors, further bridging the distance with users by sponsoring popular events such as the "Yancheng Marathon" and "Jiangsu Super League", continuously conveying a positive and warm brand image.

This year, Yueda Kia once again became the main sponsor of the "Jiangsu Super League" Yancheng team, not only providing comprehensive support for the event but also extending the brand's warmth to every participant outside the arena. To facilitate fans from outside watching the games, Yueda Kia organized an official volunteer charity shuttle fleet, allowing fans to go to the stadium worry-free and immerse themselves in the charm of football; invited children from special groups to enter the arena to watch the match, with volunteers accompanying them one-on-one throughout the journey with warmth, conveying brand care to more people; planned the "Little Ball Boy Dream Realization Plan", providing a bridge for more children who love football to realize their dreams. In addition, Yueda Kia also created a unique exclusive experience activity for car owner families in Yancheng, allowing users to feel the brand's multi-dimensional charm in all aspects through activities such as free viewing, factory tours, and new car test drives, continuously building a deeper connection with users.

In the future, Yueda Kia will continue to firmly implement the "In China, For China" development strategy. While deepening the local market in China, it will actively leverage Kia's global resource advantages and profound technical accumulation, continuously bringing cutting-edge and demand-oriented high-quality mobility experiences to Chinese consumers.