Chery Fengyun T7 Officially Launches with Early Trade-in Price Starting at 94,900 Yuan

On August 26, Chery Fengyun Series' all-new Pure Electric SUV, Chery Fengyun T7 officially launched. The new car offers three versions: 600km Enjoyment Edition, 600km Comfort Edition, and 600km Intelligent Edition, with an official guide price ranging from 97,900 Yuan to 118,900 Yuan; after adding a 3,000 Yuan trade-in subsidy, the early trade-in price ranges from 94,900 Yuan to 115,900 Yuan. Along with the launch, Chery simultaneously announced an 8-bonus package covering color options, finance, trade-in, battery safety assurance, assisted driving assurance, lifetime warranty, etc., and announced the pre-sale "1,000 Yuan for 2,000 Yuan" deposit bonus extension until the deadline of 24:00 on August 31.

As a model positioned as a "Global Quality Pure Electric SUV", Fengyun T7, before officially launching in the domestic market, has completed global road validation spanning 21 countries with over 6 million kilometers accumulated. Its homologous model Lepas L6 has already entered overseas markets such as South Africa and Thailand. At the launch event, Chery Automobile Executive Vice President Li Xueyong and "Happiness Experience Officer", well-known musician Wu Kequn, jointly launched the Fengyun T7 "Happiness Co-creation Plan", achieving immediate delivery upon launch, with many long-term foreign residents living in China among the first batch of owners.

Slow Work Makes Good Cars, Global Standards Prioritized

Against the rhythm of the current new energy market where "speed is king", Fengyun T7's approach appears quite unique. Chery's logic is "Slow Work Makes Good Cars": 3-year R&D cycle, global 1+7+N R&D system polishing, 5,000+ user co-creation, developed according to the 2026 E-NCAP 5-star safety standard, 1.45 million kilometer durability special verification. From the source, Fengyun T7 is not a domestic model simply redesigned for export, but a native global car adapted for 210 countries and regions' vehicle usage needs simultaneously.

Supporting this claim, Chery has ranked first in Chinese Brand Passenger Car Exports for 23 consecutive years, with global users exceeding 20 million, and products sold to over 130 overseas markets. Fengyun T7's homologous model Lepas L6 has launched in South Africa and Thailand, and will subsequently proceed to markets such as Indonesia, EU, Australia & New Zealand, UK, Israel, Malaysia, etc. Official data shows the new car covers 95% global road type validation, universal environmental adaptation range is -40°C to 55°C, having undergone typical extreme working conditions such as Nordic extreme cold, Middle East high temperature, Southeast Asia high humidity, Brazilian gravel roads, Mexican cobblestone roads, etc.

Four Core Values: Putting "Steady Happiness" onto Products

From a product capability perspective, Fengyun T7 focuses its selling points on four dimensions: "Super Range, Global Aesthetics, Safer, Smart Intelligence".

Regarding Super Range, the new car comes standard with a 65.05 kWh Rhinoceros Battery across all trims, CLTC pure electric range 600 km, officially tested range reaches 681.6 km, forming "reverse false labeling"; 30%-80% fast charging takes only 20 minutes, battery cycle life exceeds 2,500 times. Paired with 12-in-1 Kunpeng Super Electric Drive, comprehensive efficiency reaches 90.8%, top speed 180 km/h. Additionally, AGS intelligent grille, dual-source wide temperature range heat pump AC, and high-voltage PTC are standard across all trims, in -10°C low-temperature environments, official claims range performance can improve by 15%–20%, winter range degradation is significantly suppressed.

Regarding Global Aesthetics, Fengyun T7, supported by 10 Global Design Centers and over 100 designers working together, provides 6 Oriental Elegance paint colors, where Fiery Orange uses Tri-coat three-layer luxury car process. The cabin uses a Cloud Wing Wraparound design, interior usable space ratio 84%, rear legroom 911 mm, supports 1,955 mm × 1,310 mm pure flat bed mode, trunk volume 450 L, maximum extends to 1,550 L, balancing aesthetics and home practicality.

Safer is one of Fengyun T7's most prominent strengths. Body high-strength steel ratio 80%, hot-formed steel ratio 18.84%, using a 9 horizontal, 5 vertical cage structure, equipped with segment-exclusive shotgun structure, double-frame subframe, and Pack crash beam. Airbag count up to 9, including 48 L far-end airbag and 1,778 mm one-piece side curtain airbag. Regarding batteries, Rhinoceros Battery uses 6D Chainmail 31-layer protection structure, IP68 waterproofing ability reaches 96 times the national standard, side anti-compression performance is 2 times the national standard, simultaneously passing 1,008-hour salt spray test and 105-second fire test.

Regarding Smart Intelligence, Fengyun T7 launches the same-class first 4nm 8775 Cabin-Driver Integration Chip, NPU computing power 72 TOPS, system response latency as low as 80 ms. Lingxi Smart Cockpit 2.0 fused with Doubao Large Model, supporting all-scenario voice interaction; Whole vehicle equipped with 22 high-precision sensors, supporting 300+ all-scenario automatic parking, 100-meter track reverse and highway pilot assist, smart configurations did not shrink excessively due to price reduction.

"Six Redundancies": Value Redefinition in the 100,000 Yuan Market

Against the backdrop where the industry generally has entry-level range shrinkage, safety configuration grading, and high-end smart driving requiring extra payment, Fengyun T7 proposes six product strategies: collision safety redundancy, battery safety redundancy, range equality redundancy, all-domain energy saving redundancy, handling performance redundancy, whole vehicle validation redundancy.

In short, redundancy means "leaving a margin". Collision safety redundancy is reflected in development according to the 2026 E-NCAP 5-star standard, structural safety does not pursue just meeting the standard; Battery safety redundancy raises safety thresholds through 31-layer protection, IP68 waterproofing, 200kN anti-compression, and other multidimensional indicators; Range equality redundancy uses all-trim 65.05 kWh battery and 600 km range, rejecting range differentiation between high and low trims; All-domain energy saving redundancy achieves wide temp range energy control via heat pump, PTC, and AGS grille; Handling performance redundancy uses 178 kW motor, 4-wheel independent suspension, 50.8:49.2 golden axle load ratio, 80 km/h moose test capability, ensuring driving confidence in daily and extreme road conditions; Whole vehicle validation redundancy relies on 81 durability test cars, 1.45 million km durability validation, and 212 regulatory certifications, closing issues upfront during the R&D stage.

From the price and configuration correspondence perspective, Fengyun T7 in the 97,900 Yuan–118,900 Yuan range, offers a combination of 65.05 kWh battery, 600 km range, up to 9 airbags, 8775 chip, heat pump AC, etc., truly forming a "100,000 Yuan price, 200,000 Yuan value" cross-over competition stance.

Summary: Chery Fengyun T7's launch, rather than being a new car entry, is a redefinition by Chery of the value standard for 100,000 Yuan Pure Electric SUVs. It did not make global quality and redundancy safety reasons for high-trim premium, but turned them into basic capabilities available from the entry level. In the current new energy vehicle market where it is increasingly a spec war and speed war, Fengyun T7 uses "Slow Work" and "Redundancy" to answer a more essential question: Ordinary families do not need extreme parameters, but the certainty of less charging in small towns, no battery loss in low temp, easy parking in narrow spots, confidence in collision. This "Steady Happiness", perhaps is the most scarce product value in the 100,000 Yuan market.