Fengyun T7 Launches Starting at 97,900 RMB to Reshape Value Benchmark for 100,000-Level Pure Electric SUVs

August 26, Chery Fengyun brand's new quality pure electric SUV — Fengyun T7 officially launched heavily, the new car launches three trim levels, official guide price range is 97,900 to 118,900 RMB, limited-time priority trade-in price starts as low as 94,900 RMB. Relying on an approachable pricing strategy, globally rigorous product strength, and comprehensive benefit policies, Fengyun T7 precisely cuts into the competitive 100,000-level pure electric SUV sub-market, breaking the industry's inherent chaos of configuration involution and experience shrinkage with four core values of "Super Performance, Global Beauty, Safer, Good Wisdom", bringing young consumers and family users a new choice of pure electric travel with texture, safety and cost-effectiveness.

As a native quality pure electric SUV built based on global standards, Fengyun T7 upholds the long-termism car manufacturing concept of "Slow Craft to Make a Good Car", abandoning the industry's rapid iteration and rough car manufacturing impatience, from R&D, design, standards to full-scenario verification, completing all-around fine polishing. The new car relies on Chery's global 1+7+N R&D system, has undergone three years of intensive R&D, collaborated with top 10 global design centers and over a hundred designers, combined with 5000+ global user co-creation needs to shape the product, its homologous model Lepas L6 has landed in overseas markets such as Thailand and South Africa, and appeared at Milan Design Week to win extensive praise, fully verifying its product design strength that fits global aesthetics.

In the quality verification level, Fengyun T7 has cumulatively completed over 6 million km of vehicle testing, 1.45 million km of special durability verification, crossing 21 countries worldwide and over 100 kinds of extreme road conditions, withstanding -40°C to 55°C ultra-wide temperature range, high-temperature sun exposure, extreme cold ice and snow, mud and silt etc. full-scenario environment trials, meanwhile developed according to 2026 version E-NCAP five-star safety standards, completed 212 global regulation certifications, truly achieving the high-quality car manufacturing logic of first undergoing global rigorous trials, then returning to the domestic market.

In the product performance level users core concern, Fengyun T7 completely ends the industry pain points of 100,000-level models having false mileage labeling and high/low configuration differentiation, achieving comprehensive value equality. The new car is equipped with a 65.05kWh large capacity Rhino battery as standard across the series, achieving CLTC 600km long range uniformly across all domains, actual test range can reach 681.6km, realizing rare industry mileage reverse false labeling, completely dispelling user travel range anxiety. At the same time, the new car is equipped with 30%-80% fast charging technology, only needs 20 minutes to complete core energy replenishment, highly compatible with daily commuting, long-distance self-driving and other diverse scenarios.

To solve energy consumption problems in different seasons and different regions, Fengyun T7 is equipped with dual-source wide temperature range heat pump air conditioning and high voltage PTC system as standard across the series, can operate stably in ultra-wide temperature range, in minus 10°C low temperature environment range can improve 15%-20%, completely improving the common disease of pure electric model winter range shrinkage. Power end is equipped with 178kW high-power motor, matching 50.8:49.2 golden axle ratio and professional chassis tuning, max speed can reach 180km/h, 80km/h elk test results show excellent handling stability, balancing daily commuting smoothness and high-speed travel confidence.

Safety is the core bottom line of family travel, and also Fengyun T7's core advantage highlight. The new car builds an all-round protection system with "Six Major Redundancies" safety strength, from body structure, battery protection to vehicle verification, achieving far beyond industry standards safety redundancy configuration. The body uses nine horizontal five longitudinal cage structure, 80% high-strength steel paired with same-level unique Shotgun structure, dual-frame subframe and PACK anti-collision beam, multiple force transmission paths can efficiently disperse collision impact force, maximizing protection of occupant cabin integrity. At the same time standard equipped with same-level quantity most 9 airbags, including 48L dual-chamber far-end airbags and integrated long side curtains, covering all vehicle driving and riding personnel.

Battery safety level, equipped with 6D Lock Armor 31-layer 3D protection structure, IP68 grade water-proofing ability reaches national standard 96 times, side anti-squeeze performance is national standard 2 times, smoothly passing 1008 hours salt spray test, 105 seconds fire test etc. extreme tests, meanwhile launching power battery safety floor policy, due to battery own problems leading to thermal runaway damage can compensate same model new car, from hardware and after-sales dual guarantee user car use safety. In addition, the model also provides intelligent driving assistance floor guarantee, within one year parking, intelligent navigation scenario due to assistance driving system fault causing accident, max enjoy 5 million RMB compensation, all-round building travel safety defense line.

In intelligent experience, the new car is equipped with 4nm process 8775 cockpit driving integrated chip first launch, 72 TOPS ultra-high computing power lets cockpit response reach as low as 80ms, paired with Lingxi Smart Cockpit 2.0 and Doubao Large Model, supports full-scenario fuzzy voice interaction, interaction fluency and intelligence experience far exceeds same level. Full car is equipped with 22 high-precision sensors, achieving 300+ full-scenario automatic parking, high-speed navigation assistance etc. advanced intelligent functions, completely solving city commuting, complex road parking difficulties.

In terms of space, 2700mm ultra-long wheelbase brings 84% ultra-high indoor floor area rate, rear pure flat floor paired with spacious leg space, guaranteeing full-load travel comfort. At the same time supports 1955mm x 1310mm ultra-large pure flat large bed mode, paired with 9-layer cloud feel comfortable seats, including heating, ventilation functions, adapting to camping rest, long-distance parking, children midday sleep etc. diverse scenarios. 450L ultra-large trunk paired with multi-layer partition storage space, can flexibly store travel supplies, 38 locations full car storage points precisely cover daily storage needs, pulling practicality to full.

To give back to first batch users, Fengyun T7 launches limited-time heavy car purchase benefits, from now until September 30, order users can enjoy eight major car purchase courtesies. Among them includes Crimson Orange, Mountain Smoke Purple two luxury car grade exclusive car colors limited-time free selection, 2 years 60,000 0 interest or 5 years 100,000 3 years interest-free financial plans, no brand 3,000 RMB trade-in subsidy. At the same time can 666 RMB snatch value 3,999 RMB lifetime basic maintenance package, enjoy free whole vehicle lifetime warranty and lifetime basic traffic, multiple benefits greatly reduce user car purchase and car maintenance costs. In addition, pre-sale period 1,000 RMB deposit offset 2,000 RMB inflation welfare extended to August 31, further improving new car entry cost-effectiveness.

At the press conference site, famous musician Wu Kequn assisted as "Happiness Experience Officer" identity, joined hands with brand to launch "Happiness Co-creation Plan", binding model hardcore product strength with ordinary people daily travel happiness deeply, letting travel experience with both technology and warmth walk into more families.

From market prospect view, current domestic 100,000-level pure electric SUV market has become new energy vehicle sales core incremental track, according to industry data, 100,000-150,000 RMB pure electric SUV sales ratio continues to rise, over 70% family users car purchase priority focus on range authenticity, whole vehicle safety and comprehensive quality value ratio. But currently sub-market generally exists entry-level configuration shrinkage, range false labeling, safety configuration reduction, intelligent experience downgrade etc. chaos, product homogenization is serious, high cost-effectiveness, full-dimension no shortcoming benchmark model scarce.

Fengyun T7's launch precisely fills the market blank, with global car manufacturing standards, Six Major Redundancies product strength, series high-equipment equality advantage, breaking "low price must be low quality" industry stereotype, realizing "100,000-level pricing, 200,000-level value" leap-level experience. Relying on Chery 23 years Chinese brand passenger car export first strong accumulation, global 20 million users market reputation, and launch time delivery high-efficiency fulfillment ability, Fengyun T7 not only can quickly grab domestic family commuting, young first purchase sub-market, but with global adaptation ability continue to deepen overseas market, possessing extremely strong market competitiveness and growth potential.