Avatr T09 Paris Debut: Interior Design Unveiled

On October 11, the Avatr T09 Concept made its global debut in Paris, with the interior design unveiled for the first time. According to Avatr, the new vehicle will appear at the Paris Motor Show from October 12 to 18, scheduled for official launch within 2026, positioned as a 500,000 RMB flagship luxury SUV, and is the first model in Avatr's flagship series.

Officially, the T09 production model interprets the VISION XPECTRA concept, continuing the "Emotional New Luxury" design philosophy. The exterior features a 3D embossed structural grille, crystal diamond array headlight group, a 2.1 square meter clamshell hood, island-like raised areas on both sides, and integrated crystal diamond taillights; The side uses blade lines, waist-curved surfaces, D-pillar aluminum trims, and a floating roof to enhance the sense of volume. In terms of interior, the industry-exclusive Vortex emotional vortex supports lifting and lowering, built with 118 RGB LEDs, and equipped with a 10.25-inch instrument cluster, dual 17.2-inch integrated triple screens composed of center console and passenger screens.

In terms of technical configuration, T09 integrates Huawei Qiankun Intelligent Driving, HarmonyOS Cockpit, and the new Taixing Smart Control, equipped with a new intelligent super hybrid system, including a 2.0T hybrid engine and three-motor distributed electric drive; the official states the system's total power exceeds 1,000 horsepower; Equipped with a 71.24kWh CATL Xiaoyao Super Extendable-Hybrid battery, CLTC pure electric range up to over 400km. Avatr states that this car is the production model with the highest technical density for the brand to date.

According to the plan, Avatr will launch in Europe in 2027, Avatr 06T and 07L will enter markets such as Norway and Spain first. The company disclosed that current overseas business covers 70 countries and regions, product average selling price exceeds 300,000 RMB, and profitability has been achieved; Egypt's high-end EV market share reaches 10%, Avatr 11 sales rank first in Thailand's luxury pure EV SUV market. In 2030, Avatr plans to enter over 110 countries and regions, overseas sales share exceeding 50%.

From a market perspective, T09 enters the 500,000 RMB level flagship luxury SUV segment, facing competition from traditional luxury brands and local high-end new energy products. Its design language, intelligent driving and super hybrid system's actual performance, as well as European market adaptation capabilities, still need to be verified by the production model and after delivery.