车型概览

Acura TLX 值不值得买，关键不是它看起来有多吸引，而是它能不能解决你的真实用车需求。这篇文章会把重点放在整体购车判断。

版本方面，Acura TLX 目前可围绕 2025 2.0T 4WD A-Spec、2025 2.0T 2WD Technology 来比较。

购车价格指南

评估 Acura TLX 的购车预算时，建议先从版本定位和后续拥车成本下手。价格不是唯一重点，真正决定是否划算的是每天会不会用到那些配置。

如果你在几个版本之间犹豫，可以把 2025 2.0T 4WD A-Spec、2025 2.0T 2WD Technology 放在同一张清单里比较。日常通勤买家优先看舒适与安全，常跑高速的买家则更应重视动力、辅助驾驶和座舱便利。

核心参数汇总

看 Acura TLX 的核心规格，最重要是把数字翻译成生活里的感受。

Acura TLX 的核心价值应回到日常场景判断：你要它负责通勤、家庭出行、长途，还是作为更有个性的选择。

优缺点分析

Acura TLX 的优点不必夸张，真正有价值的是它能不能让日常使用更省心：车型定位清楚，适合先作为同级比较对象。

需要留意的是，最终取舍会落在版本配置、保险和长期保养成本。这些不是扣分项，而是下订前应该先想清楚的生活细节。

购车常见问题解答

购买 Acura TLX 前，买家最常问的不是单一规格，而是它能不能融入自己的生活。

这辆车适合谁？适合把整体购车判断放在首位的买家。 家庭用户要看什么？优先看后排乘坐、儿童座椅、行李和日常上下车是否顺手。 每天开会不会麻烦？如果能源成本、停车便利和版本配置都符合你的生活节奏，它会比较容易相处。

竞品对比内容

把 Acura TLX 放进同级车名单时，不建议只看品牌或外形。真正有用的比较顺序是：先从版本定位、品牌售后和日常用途开始比较。

这样筛选出来的结果更贴近日常生活。你会更清楚它是适合城市通勤、家庭代步、长途巡航，还是更适合作为一辆讲求个性的选择。

用车全周期指南

拥有 Acura TLX 的重点，是确认保险、路税、保养和轮胎成本都在可接受范围内。买车不是一次付款结束，而是每天都要相处。

如果你常跑南北大道，动力和座舱舒适度会比单纯低价更重要；如果主要在市区，停车灵活性、视野和低速顺滑度会更影响心情。

If you have been paying attention to the changes in the automotive market in recent years, you will find that the competition Honda faces in Asia is completely different from the past. In the past, when talking about family SUVs, many people would immediately think of classic models such as CR-V and HR-V. However, as more Chinese brands aggressively enter the market, consumer choices have become more numerous, forcing Honda to accelerate its product planning.

According to overseas media reports, Honda is developing an all-new three-row seven-seater SUV, which will be positioned higher than the existing CR-V and is expected to be called Avancier, becoming Honda's flagship SUV in the Southeast Asian market in the future.

Unlike the existing Avancier (Avancier) in the Chinese market, the newly revealed car is not developed for China, but is designed around the needs of Southeast Asian consumers. Reports indicate that the new car will be produced in Thailand in the future, with production expected to start as early as 2027.

From the exposed data, this new car will be a relatively large SUV, with a length of about 4960mm, width of 1950mm, and height of about 1690mm. The overall dimensions are comparable to large seven-seater SUVs like the Mazda CX-80.

The powertrain will be a major focus of this car. Reports indicate that Honda is likely to directly abandon the pure fuel version and only provide the Hybrid version. It is expected to be equipped with an upgraded e:HEV system, combining a brand-new 2.0L four-cylinder engine with a higher-output motor, while also incorporating S+ Shift simulation shifting technology to give Hybrid models a driving feel closer to traditional transmissions during acceleration.

Apart from power upgrades, the new car is also expected to adopt Honda's newly developed next-generation mid-size modular platform. Officials previously revealed that this new platform will have a more lightweight structure and higher rigidity performance, preparing for future Hybrid and electrified models.

In addition to the Southeast Asian market, this Avancier is also expected to be sold in Japan in the future and is expected to fill the market gap left by the soon-to-be-discontinued Odyssey.

For Honda, the importance of this car is not just about filling the product gap. Because currently, many Chinese brands have started to treat large SUVs as their main products, with many models even having six-seat, seven-seat layouts and rich technological configurations. Therefore, Honda launching a flagship SUV with a higher positioning and larger space can be said to be a strategic move to meet market demand.

Although there is still some time before the official debut, this Avancier is expected to directly challenge Mazda CX-80, Hyundai Santa Fe, and a host of large SUVs from Chinese brands.

今年的中国汽车市场是比较割裂的，一面是刺骨的寒意，另一面却是滚烫的热浪。

乘联会数据显示，今年1-5月全国乘用车市场累计零售709.9万辆，同比下降19.5%，国内市场持续承压。而出口却是另一番景象，今年1-5月整车累计出口425万台，同比增速49%，出口额度达到736亿美元，同比增长50%，出口销量节节攀升。

显然如今整个中国汽车市场呈现出一种“内冷外热”的景象，汽车出海的销量漂亮得不可思议。但卖得多不代表卖得稳，把车运出去卖是一回事，在当地扎下根是另一回事。长城汽车董事长魏建军曾给中国汽车出海现状打分，满分10分他只打了3分，这个分数至今令人深思。

中国汽车出海，远没有到开香槟的时候。眼下的成绩，更多是“走出去”的成功——把整车装船运走，在异国他乡卖掉。但真正的全球化和长远化，绝不止于此。它要求我们从“走出去”转向“走进去”，要在当地扎下根，这才是中国汽车出海能否在海外的土壤里真正开花结果的关键。

• 出口开花，但困难重重

过去几年，中国汽车出口的增长曲线相当陡峭。从2022年的333万台，到2025年的832万台，四年间增长约2.5倍。今年前5个月延续了这一势头，单月出口销量连续刷新高位，5月整车出口达到98.8万台，距离单月百万台已经非常接近。

更值得关注的是，从头部自主品牌的销量来看，海外市场正在成为拉动他们销量增长的核心引擎。在内冷外热的格局下，出口激增不仅弥补了国内需求的疲软，更重塑了各大车企的销量结构。奇瑞、比亚迪、上汽、吉利、长城等出口巨头，无不凭借海外市场的狂飙猛进，稳住了整体大盘。

奇瑞今年1-5月累计出口75.3万辆，同比增长69.5%，创造了中国汽车“五个月超70万辆”的出海新纪录。要知道2025年奇瑞海外收入1574亿元，首次超过了国内市场，占总营收52.4%。这意味着出口对它来说已经不是补充项，而是利润结构的关键支撑。

还有比亚迪，今年前5个月出口61.7万辆，排在第二。过去五年，它的海外销量从5万辆涨到104.96万辆，增幅接近21倍。比亚迪今年5月销售383453辆汽车，同比微增了0.3%，其中海外销售高达160177辆，同比增长了80.7%，出口占比已经超过了四成。

吉利、上汽、长安紧随其后，就连特斯拉也依托中国制造和华东港口优势，将中国工厂变成了全球出口的桥头堡。然而，漂亮的出口数字背后，真正的挑战才刚刚浮出水面。增速并不代表一切，出口规模扩大的同时，阻力也在同步累积。

首先是关税和贸易壁垒。欧盟反补贴关税最高加至45.3%，对纯电车型出口欧洲构成直接影响。2026年1月，中欧就“价格承诺”机制达成共识，阶段性缓解了摩擦，但政策不确定性并未消除。与此同时，土耳其提出本地化生产比例要求，巴西上调进口关税，印尼设置电池本地化门槛。这类要求只会越来越普遍。

其次是合规成本。目前已有144个国家制定数据隐私相关法律，GDPR累计处罚金额超过71亿欧元。智能汽车涉及大量数据采集、传输与存储，一旦进入严格监管市场，合规成本不可低估。

再者是品牌和产品适配问题。中国汽车在海外市场，目前更多是在销售产品，而非建设品牌。性价比是主要优势，但溢价能力有限，品牌认知度和用户忠诚度仍处在早期积累阶段。国内市场习惯的产品思路——大量堆砌配置、以参数驱动竞争，在海外也未必成立。

最后是文化层面的磨合。这与产品适配不同，涉及的是管理方式和日常运营。不同市场的宗教习惯、工作节奏、沟通逻辑、假期体系，差异远比想象中大。

• 怎么才算走进去？

关于出海这件事，业内有一个比较清晰的阶段划分。

最初是贸易出海阶段，也就是单纯把整车卖出去，实现从0到1。第二阶段是品牌出海，在海外逐步建立营销和服务体系，通过总代与自主经销结合的方式推广自有品牌。第三阶段是产能和产业出海，在当地建设KD工厂，布局供应链，依托区域研发中心开发针对海外市场的专属车型，同时实现服务的本地化。第四阶段是生态出海，金融、保险、二手车等配套服务跟随进入，并开始参与当地在安全、智能、能源等领域的技术标准制定。

目前，多数中国车企处于第二阶段，头部几家正尝试向第三阶段过渡。真正意义上的“走进去”，对应的是第三阶段及之后。那么如何走进去？

首先要因地制宜，这不是一句口号，奇瑞瑞虎7是一个典型案例。这款车虽然生在中国，却面向全球100多个国家的使用场景、路况、法规和标准进行了深度研发。巴西南美大坡道海拔300-1500米的高原，印尼高达75%的湿度，中东平均46.9℃的沙漠公路，德国不限速的高速公路，每一项极端条件都在设计考量之内。它不满足于“符合中国标准顺便出口”，而是“从诞生起就符合全球标准”。这种思维，正是从走出去到走进去的跨越。

其次产能与生态的本地化，是更深层的扎根。 比亚迪、上汽、奇瑞等头部车企，早已不满足于整车出口。长城汽车CKD出口占比达43.3%，上汽通用五菱40.9%，上汽乘用车10.5%。散件出口、当地组装，既能规避关税壁垒，又能带动当地就业，获得政策支持。

更进一步的，就是在海外建厂。中国汽车品牌正通过海外建厂加速“走进去”，其中上汽、比亚迪、奇瑞的策略各有侧重。

比亚迪在全球多点扎根，其巴西巴伊亚州卡马萨里市的工厂已于2025年7月投产，年产能15万辆；匈牙利塞格德工厂预计2026年第四季度启动组装，同样规划15万辆年产能；泰国工厂已投产，印尼工厂计划2026年投产，此外还在筹划西班牙和墨西哥等地的建厂计划。

上汽集团选择在西班牙加利西亚自治区费罗尔港自建其在欧盟的首个生产基地，初期投资约2亿欧元，规划年产能12万辆，计划2028年底投产。奇瑞更偏好“轻资产”模式。在西班牙巴塞罗那，它与埃夫罗集团合资，利用原日产工厂。同时，奇瑞还与日产英国桑德兰工厂签署了代工合作备忘录，计划最快于2027财年投产。

作为汽车企业，要想走出国门，不仅仅只是简单的产品输出，而是扎根当地，输出技术与体系，遵守当地法规、了解消费者需求、倾听他们的声音，力求提供最适合当地消费者的产品，从而实现从走出去到走进去。

• 擎动点评

中国汽车出口的阶段性成绩值得骄傲，但绝对不能好大喜功。回到魏建军那个3分的评价，他不是在否定中国出海的成绩，而是在提醒所有人：把车卖出去只是第一步，真正的全球化是一场持久战。中国汽车出口想要长远发展，一定要有扎根和适配的能力，要真正走进去。

As the global AI wave focuses on algorithm iterations in the digital world, a revolution about reconstructing productivity in the physical world is quietly occurring.

At the 2026 Asia Logistics Biennial, Sidi Intelligent Driving held a press conference, systematically showcasing core achievements towards "Heavy-Duty Embodied AI", launched the industry's first V2P (Vehicle-to-Pedestrian) portable intelligent terminal TAG, and signed cooperation agreements with Proton Auto and Deep Robotics.

Let Machines Go to the Most Dangerous Places

Every productivity leap in human civilization begins with the emergence of a new tool. The steam engine brought industrialized production, the internal combustion engine promoted globalization, and computers opened the information age. From physical liberation to power upgrade, then to computing power revolution, the essence of every leap is the extension of human capability boundaries.

Standing at a new node, what is the next tool to change the physical world?

Sidi Intelligent Driving's answer is: Heavy-Duty Embodied AI.

Heavy-Duty Embodied AI refers to endowing heavy machinery with autonomous operation capabilities through intelligent technology. Heavy machinery features high tonnage, high load capacity, and adaptability to extreme operating conditions. They are used in scenarios such as breaking walls, drilling holes, explosives loading, excavation, loading, and heavy-duty transportation, making them the hardest-core production tools. Physical AI gives heavy machinery a complete perception system, decision-making brain, and execution capability, enabling independent operation in extremely complex production environments, and collaborating with other machines to complete comprehensive scenario tasks.

Understand with a formula: Heavy-Duty Embodied AI = Physical AI × Heavy Machinery × High-Risk Operation.

Physical AI is the technical engine, heavy machinery is the physical carrier, and high-risk operation is the application scenario. The three have a multiplier effect on each other, amplifying value.

Behind this direction lies Sidi Intelligent Driving's deep robotics genes. Led by founder Prof. Zexiang Li, the team started from rigorous mathematical and physical logic, built a systematic robotics knowledge system, and related monographs have become important theoretical references in the global robotics field, serving as crucial underlying support and innovative soul for the company's technology R&D and product development.

Relying on this technical accumulation, Sidi Intelligent Driving advances the Heavy-Duty Embodied AI layout along three lines: Heavy-Duty Autonomous Driving (Transport Robots), relying on autonomous mining trucks and autonomous heavy-duty trucks to overcome safety and efficiency bottlenecks in extreme operating conditions; Heavy Equipment Embodied AI (Operation Robots), multi-type embodied agents covering full-scenario operations from ground to underground; Intelligent Transportation, taking vehicle-spec high-performance perception technology as the base, covering multi-scenario safety and intelligent upgrade needs.

"Autonomous driving is essentially an autonomous mobile wheeled robot. Sidi Intelligent Driving has accumulated robotics core technologies and data such as heavy-duty control, extreme condition perception, and cluster scheduling. From wheeled robots to excavation, rock drilling, and explosives loading robots, it is a natural extension of the same technical vein." Dr. Hu Sibuo, CEO of Sidi Intelligent Driving, stated at the press conference.

▲ Dr. Hu Sibuo, CEO of Sidi Intelligent Driving, delivers the keynote speech

This innovative technology is continuously being validated in real business scenarios. Currently, Sidi Intelligent Driving's various intelligent products have been scaled and applied in resource mining and transportation, logistics, large infrastructure, and traffic engineering fields, with total shipments exceeding 20,000 units. By substituting or empowering high-risk and arduous manual operations, it continuously releases the deep efficiency of industrial and mining operations, driving the intergenerational leap of heavy-duty productivity.

In FY2025, Sidi Intelligent Driving's total revenue increased by 115.8% year-over-year, reaching 885 million yuan, gross profit increased by 86.7% year-over-year, accelerating towards the profitability inflection point.

▲ Sidi Intelligent Driving's unmanned container truck passes through the Zhongyue Puzhai-Xinqing Freight Dedicated Channel Checkpoint

Becoming the "Brain" of Heavy-Duty Embodied AI

In terms of business model, Sidi Intelligent Driving is positioned as the "Brain" of Heavy-Duty Embodied AI, focusing on technology empowerment, becoming the most trusted technical partner in the industry.

Based on this positioning, Sidi Intelligent Driving has built the "Heavy-Duty Embodied AI Technology Platform", divided into three-layer architecture.

The bottom layer is a unified data engine. Based on production, environmental, and vehicle data from various scenarios, it builds a standardized data base.

The multimodal perception fusion system can maintain continuous detection capability of dynamic and static obstacles in the whole domain under harsh operating conditions such as dust, vibration, extreme weather, and lighting changes. Its multi-source heterogeneous environmental data continuously enriches the scenario coverage and model training sample quality of the data base.

The middle layer is the heavy-duty world model. Adopting an edge-cloud collaborative architecture, terminal action models make millisecond-level real-time decisions, while cloud training models continuously iterate and evolve.

Different from other types of world models, the heavy-duty world model deeply integrates exclusive data of production operation scenarios, heavy-duty robot dynamics, and action space reasoning, and is native-designed for multi-agent collaboration. Its core capability lies in understanding the bidirectional interaction between agents and the physical environment, inferring the cumulative effect of the agent's own behavior on the environment in real-time, and making precise planning based on the evolved environment state. This closed-loop decision-making capability of environment evolution reasoning constitutes a unique technical barrier for heavy-duty scenarios.

The top layer is the cluster decision and scheduling system. Taking global optimality as the goal, it commands multi-type robots to collaborate in the same space-time domain. This highly mature multi-type cluster intelligent solution has already completed engineering validation first in mining scenarios where agents are densely mixed.

The advantage of the whole architecture lies in extremely strong generalization capability: the same system, multi-form adaptation, cross-scenario reuse. Model capabilities accumulated in a single scenario can achieve low-cost cross-scenario migration, realizing the continuous release of technical value.

At the press conference, Sidi Intelligent Driving also signed cooperation agreements with Proton Auto and Deep Robotics respectively.

Proton Auto is a complete vehicle enterprise under Shaanxi Auto Group focusing on new energy intelligent connected commercial vehicles, focusing on commercial vehicle intelligence, electrification, connectivity, and lightweighting. Sidi Intelligent Driving reached deep cooperation with Proton Auto. Both sides will take the autonomous heavy-duty truck overall solution as the core and jointly promote the application and promotion of autonomous driving technology in commercial vehicle scenarios.

Deep Robotics focuses on the R&D and industrialization of quadruped robots and human-like robots, and has achieved commercial landing in scenarios such as power supply, firefighting, and security. Both sides' cooperation will focus on mining robots.

Cooperation with Proton Auto and Deep Robotics is the concentrated manifestation of Sidi Intelligent Driving's ecosystem collaboration logic. From signing with Sinomine Mining and Sinomine Mine Research Institute in September 2025, to signing a 500 autonomous mining truck procurement order with Guangna Group in February 2026, joining hands with UK MMD Group and Schaeffler in April, to reaching cooperation successively with Yipule, Zoomlion, Tongyong Consulting, Proton Auto, and Deep Robotics in June, Sidi Intelligent Driving's "friend circle" is rapidly expanding along three clues: "carrier — scenario — going global".

Focusing on being the "Brain" of Heavy-Duty Embodied AI — this open positioning is attracting more and more industrial chain partners to join.

Departing from China, Moving Towards Global Layout

Heavy-Duty Embodied AI is a trillion-dollar market driven by policy and market. On the policy side, "no people means safety, fewer people means safety" is already a clear development direction, and the safety baseline is being converted into a top-level push for industrial upgrading. On the market side, AI needs computing power, and computing power needs energy. Heavy-Duty Embodied AI happens to stand at the intersection of AI revolution and energy infrastructure, combining the explosive power of tech growth with the certainty of the energy industry.

The time window has opened. Taking the largest commercial landing scenario mining as an example, the penetration rate of autonomous mining trucks is currently around 10%, and the inflection point for large-scale explosion is approaching. China's mature new energy vehicle supply chain is fully empowering embodied intelligence, allowing Sidi Intelligent Driving to step on the dividends of industrial acceleration.

A grander picture lies in going global. Sidi Intelligent Driving, as a Chinese enterprise that has completed commercial validation first, is taking the advantages of Chinese Heavy-Duty Embodied AI to the world.

Currently, Sidi Intelligent Driving has started global layout around resource-rich countries such as Australia, Brazil, and Indonesia, established cooperation with multiple mine owners, OEMs, and operators, and plans to gradually cover markets such as Africa, Central Asia, and the Middle East in the coming years, achieving commercial batch delivery, and establishing a leading position in overseas heavy-duty scenarios.

As new quality productivity, Heavy-Duty Embodied AI changes the most fundamental production mode of the physical world. The scenarios chosen by Sidi Intelligent Driving have common characteristics of high risk, arduousness, and high value, and possess deep professional barriers. Sidi Intelligent Driving will liberate humans from dangerous and arduous operation scenarios with systemic innovation, reshape the physical world with sustainable intelligent transportation power, and promote the leap of industrial civilization paradigms.

 

This is the most professional and authoritative series content on Korean cars and the Korean car market across the web, [Korean Auto Trends] Issue 1783.

NVIDIA's Jensen Huang visits Korea again. Compared to the visit in November 2025, this is the second visit to Korea after 7 months. This itinerary is more intensive, further deepening the cooperation layout with local Korean enterprises, and announced the construction of an industrial ecosystem centered on NVIDIA, while semiconductors are the core foundation of this ecosystem.

NVIDIA holds core system technology, while Samsung Electronics and SK Hynix possess absolute advantages in the storage semiconductor field. All parties take what they need and cooperate hand in hand. For Hyundai Motor Group and relevant Korean enterprises, how to find the industrial positioning based on their own advantages and build an exclusive new industrial ecosystem has become a core development topic at present.

The core advantage of Hyundai Motor Group lies in the ability to link with NVIDIA, local Korean IT enterprises, and the top three battery manufacturers to carry out diversified cooperation. This is also the core reason why American NVIDIA, lacking a manufacturing foundation, frequently deepens its cultivation of the Korean market. In the future, there is still room for adjustment and upgrade in the cooperation model and business layout between Hyundai Motor Group and NVIDIA.

Jensen Huang met with Hyundai Motor Group Chairman Chung Eui-sun. Both parties settled on multiple deep cooperation items: deepening robot technology cooperation centered on Boston Dynamics, and promoting the deep integration of NVIDIA's AI accelerated computing ecosystem with Hyundai Motor Group's next-generation Software Defined Vehicle (SDV) architecture. Especially importantly, NVIDIA gave a positive cooperation response to Chairman Chung Eui-sun's proposed Shinmi AI Industry Base construction plan.

In short, NVIDIA and Hyundai Motor Group are deeply binding and complementary win-win based on their respective industrial ecosystem advantages, which is also the most typical cooperation paradigm in the current era of global industrial transformation.

Software Defined Vehicle Era, Core Content R&D Needs to Be Developed Independently

In this brand-new industrial transformation, Hyundai Motor Group holds a key seat. There is still no conclusion on who holds the industry leadership, but sticking to the past development logic is no longer workable; must keep up with future technology trends and continuously cultivate and strengthen core competitiveness.

Korea's core advantage lies in possessing both top IT and AI technologies and a foundation in high-end manufacturing. Against this background, Hyundai Motor Group urgently needs to clarify and implement development strategies suitable for the new era.

Currently, Hyundai Motor Group has comprehensively promoted transformation, upgrading from hardware manufacturing-oriented to a future vehicle company strategy led by software technology. Chairman Chung Eui-sun proposed the brand positioning of "Mobility as a Service Provider" as early as 2018, and now this strategic direction is gradually taking shape.

Korea's well-developed IT infrastructure and global top-tier manufacturing base will form a super strong synergy in the era of autonomous driving and Software Defined Vehicles. Relying on vehicle hardware mass production capabilities already recognized globally, Hyundai Motor Group relies on the "Dual-Track Strategy", accelerating the independent research and internalization of core technologies and commercial implementation, adapting to the transformation trend of the automotive industry towards artificial intelligence and digital platforms.

The two core carriers of Hyundai Motor Group's software innovation are the Group's Global Software Center 42dot (Forty-Two Dot) and the AVP HQ responsible for coordinating the R&D of high-end vehicle platforms. The Group is independently developing an SDV in-vehicle operating system to achieve vehicle hardware and software decoupling, allowing vehicles to continuously iterate and upgrade functions like smartphones.

At the technology forum held recently, AVP Head Park Min-woo emphasized that the success or failure of next-generation mobility technology lies not in laboratory R&D results, but in the ability to implement safely and efficiently in the market.

This software-centric cognitive transformation has fully penetrated the factory production system. Hyundai Motor Group is accelerating the transformation of traditional hardware assembly factories into software-driven smart factories. Relying on artificial intelligence and data centers, building a 24-hour uninterrupted, flexible, and intelligent production system, capable of mass-producing various high-end customized SDV models with zero loss, building top-tier smart manufacturing barriers.

In the field of high-speed computing chips and AI infrastructure core to autonomous driving, Hyundai Motor Group is deeply bound with NVIDIA, and both parties have agreed to introduce NVIDIA's next-generation autonomous driving computing standard platform — NVIDIA DRIVE Hyperion.

Hyundai Motor Group is building a massive data closed-loop ecosystem: millions of vehicles traveling on roads collect traffic data in real-time, upload to the cloud to complete AI model iteration training, and optimized driving logic is re-empowered to every vehicle via OTA remote upgrade. This allows vehicles to constantly evolve with usage time, continuously improving driving stability and parking assistance capabilities.

Currently, the cooperation between both parties has broken through production-level L2+ advanced driver assistance systems, extending towards the L4 fully autonomous driving field. It is generally believed by the industry that the commercial implementation of fully autonomous driving at this stage still needs time, and its core value is more reflected in driving diversified expansion of the entire industry chain and incubating new industrial scenarios.

Hyundai Motor Group's autonomous driving technology is implemented through the US joint venture Motional. Based on the Ioniq 5, L4 level autonomous driving taxis are built, equipped with a full set of high-performance LiDAR, radar, and camera perception devices, integrated via modern mass production lines, achieving ultra-high assembly precision and safety stability.

Motional connects with Uber and other large mobility platforms, continuously promoting the demonstration operation and commercial implementation of autonomous driving taxis in core cities like Las Vegas in the United States. Addressing the "last mile" problems of autonomous driving such as complex urban intersections and temporary construction sections, heavily investing in remote control and AI simulation technology to advance, fully promoting the rooting of autonomous driving commercial businesses.

Current Core Task: Solidify Core Competitiveness of Electric Vehicles and Batteries

The core of industrial breakthrough cannot be separated from the continuous iteration and upgrade of electric vehicle and battery technology. Hyundai Motor Group takes the three major Korean battery companies as the core cooperation base, while flexibly introducing Chinese battery supply chains to adapt to different market demands.

China relies on policy subsidies and a huge domestic market to quickly seize the initiative in the global electrification ecosystem. In response, Hyundai Motor Group insists on an independent research technology route, strictly controls the supply chain system, creates differentiated competitive advantages, and achieves cross-position competition with Chinese car companies.

Hyundai Motor Group's competitiveness in the fields of electric vehicles and batteries, as well as differentiated advantages over Chinese brands, are mainly reflected in three dimensions:

First, relying on the core advantage of ultra-fast charging technology, based on the dedicated pure electric platform E-GMP, Hyundai Motor Group takes root in the global market and is the first to popularize 800V high-voltage fast charging systems in mass production models, charging 80% in 18 minutes, maximizing the usage efficiency of charging infrastructure. Currently, Chinese car companies have also comprehensively followed the 800V high-voltage platform layout.

Second, V2L external discharge technology and mature energy management systems are Hyundai Motor's core ace. This technology allows cars to break through the attribute of a simple tool for transportation, transform into mobile energy storage devices (ESS), and gain high recognition from North American and European consumers with high value-added experiences.

Third, to get rid of the dependence on the Chinese battery supply chain and cope with the supply chain monopoly advantage of Chinese enterprises, Hyundai Motor Group accelerates the promotion of battery independent research and technology internalization, firmly grasping the core technology leadership.

Hyundai Motor Group invested 1.2 trillion South Korean Won to build the group's first comprehensive battery R&D base in Anseong, covering an area equivalent to 28 football fields. The base will realize the full-chain independent research and internalization of battery cell design, process engineering, and integrated control systems, and will implement independent battery mass production lines in the future, becoming the core headquarters of the group's battery technology.

In response to the offensive of affordable LFP lithium iron phosphate batteries led by Chinese brands such as BYD, Hyundai Motor Group relies on mass production R&D experience of hybrid batteries to vigorously promote the R&D and optimization of domestic LFP batteries dedicated to electric vehicles. At the same time, the dual-track strategy is adopted: collaborating with the three major Korean battery companies to strengthen the high-end product line layout of high-performance NCM ternary lithium batteries, forming a battery system with high and low matching and comprehensive coverage.

Chinese car companies seize the global market with extreme cost-performance ratios and rapid software iteration, while Hyundai Motor Group creates core differentiated advantages with quality reliability and a secure supply chain without geopolitical risks.

At the same time, Chinese companies such as CATL and BYD announced the launch of models equipped with all-solid-state batteries in 2027, starting the technology race. Hyundai Motor Group adopts a steady strategy, fully considering technical uncertainty and high initial costs. First, complete the trial production and technical verification of all-solid-state batteries through pilot production lines. Plan to comprehensively promote commercial implementation after technology, safety, and product strength are fully mature in 2030. This strategy effectively improves the brand's safety reputation and long-term credibility in the global market.

Industrial Transformation Era, Urgently Need to Build a Brand-New Development Paradigm

The aforementioned full-chain technology upgrades and ecosystem layouts require huge capital investment, which most enterprises find difficult to complete independently. The United States relies on technology giants to independently explore future industries, China relies on national policies to strongly support industrial development, and Korean enterprises find it extremely difficult to break out on their own. This also highlights the core value of collaborating with global giants like NVIDIA.

Currently, global trade protectionism is on the rise, and Chinese car companies are deeply trapped in trade barriers such as the U.S. Inflation Reduction Act and European tariff barriers. In contrast, Hyundai Motor Group has already laid out vehicle and battery joint ventures in many places around the world, including Georgia, Europe, India, Indonesia in the US, building a globalized supply chain without geopolitical sanction risks. This advantage has become the core barrier for Hyundai Motor Group to expand the global B2B market and move conservative European and American consumers, completely distinguishing it from Chinese car companies.

The ultimate ace of the Korean automotive industry and Hyundai Motor Group is a solid hardware manufacturing foundation, which is also the underlying support for continuous iteration of software capabilities. Global technology giants have strong software strength, but mass production implementation and quality control capabilities are weak; European car companies find it difficult to adapt to the new in-vehicle computing architecture transformation. Only Hyundai Motor Group has built a complete industrial value chain with balanced development of hardware and software.

Hyundai Motor Group must avoid single platform dependence. Must actively leverage AI chip and infrastructure resources of global technology companies like NVIDIA, while fully achieving complete independent research and internalization of core driving algorithms and autonomous in-vehicle control systems, which will be the core watershed determining future global mobility market discourse.

Cars are the core carrier of this industrial transformation. Cars in the industrial era are already completely different from mobility tools in the digital revolution era, which is also the core reason for the industry upgrading from "Automotive Manufacturing" to "Mobility". Hyundai Motor Group must compete on the same stage with cross-border giants like NVIDIA and Tesla, and face powerful Chinese car companies. And if you want to achieve comprehensive transcendence, the only breakthrough is to build a brand-new industrial development paradigm suitable for the new era.

普通家庭揀選代步純電 SUV，空間、駕乘質感與長期用車保障係三大硬性標準，8 萬價位係多數普通購車用戶嘅預算紅線。當下新能源市場中，長安啟源全新 Q05 同零跑 A10 穩居熱門榜單，兩台車價格重疊，亦好容易令人糾結。咁這兩台車點樣揀，我哋今日就嚟詳細剖析一下。

定價層面，零跑 A10 官方指導價 6.58-8.68 萬，入門門檻低，主打低成本短途通勤，8 萬左右能夠買到 505 悅享版車型；長安啟源全新 Q05 官方指導價 7.99-11.49 萬，終端優惠後落地 6.99 萬起，高配版本價格下探後，8 萬預算可以夠到 405Max 車型。依托央企造車底蘊，長安啟源全新 Q05 早就走出國內市場開啟全球化佈局，5 月車型正式登陸泰國市場，6 月進軍烏茲別克斯坦，8 月落地印尼同中南美洲各國，10 月登陸嚴苛標準嘅歐洲市場，具備實打實嘅全球車品質。今日嘅對比，我哋亦圍繞長安啟源全新 Q05 405Max、零跑 A10 505 悅享版嚟展開，兩車實際價格都係 7 萬多，亦具備討論嘅意義。

（長安啟源全新 Q05）

（零跑 A10）

空間表現係家庭用車嘅關鍵分水嶺，長安啟源全新 Q05 作為緊湊型 SUV，2735mm 嘅軸距優勢突出，後排橫向、縱向餘量充足，1 米 8 嘅乘員，亦有一拳多嘅腿部空間，滿載三名成年人腿部、肩部無擠壓，安裝兒童安全座椅後剩餘富餘空間，後備廂整齊縱深大，嬰兒手推車、日常生活物資、露營全套裝備可輕鬆收納。

零跑 A10 定位小型 SUV，軸距 2605mm，依靠空間優化提升車廂容積，單人、雙人代步儲物夠用，但後排腿部空間狹促，1 米 8 嘅乘員，就有些頂腿了，逢節假日全家結伴出遊，後排乘客長時間乘坐容易累，比較難適配三代同堂常態化出行。

（長安啟源全新 Q05）

（零跑 A10）

包括舒適配置上，兩台車亦拉開了差距。兩車標配前排座椅加熱，寒冬上車唔使忍受冰涼坐墊。但長安啟源全新 Q05 額外配齊主駕座椅通風、主駕按摩，夏天告別座椅悶熱，長途駕車按摩緩解腰背痠痛，後排靠背角度可調，乘客能自主切換躺臥坐姿。空調配置上，長安啟源全新 Q05 搭載全自動恆溫空調 + 後排獨立出風口，全車溫度均衡；零跑 A10 配備手動空調，取消後排出風口，夏季高溫出行後排降溫緩慢，舒適性欠佳。

（長安啟源全新 Q05）

（零跑 A10）

座艙用料與智能配置，直接決定我哋嘅觀感。長安啟源全新 Q05 整車座艙大面積軟性包覆覆蓋門板、中控台、扶手等高頻觸碰區域，加上全球造車質檢標準，長時間顛簸路況唔易出現內飾異響。車機兼容絕大部分嘅手機生態，自帶 50W 車載無線快充，省去車內雜亂線材。同級少見嘅座艙智能新風系統，可有效淨化車內空氣，全家人出行更健康。零跑 A10 內飾軟包僅集中在中控局部區域，門板多為硬質塑膠，車內用料偏基礎，常見嘅車機互聯功能倒係都能實現，但手機互聯僅支援 HUAWEI HiCar，長安啟源全新 Q05 則喺此基礎上多出 CarPlay、Carlink 以及榮耀手機互聯，能實現更多手機品牌嘅交互體驗。

（長安啟源全新 Q05）

（零跑 A10）

動力、三電嘅表現，關乎長期用車省心度。講返電池，長安啟源全新 Q05 全系標配寧德時代動力電池，大廠電芯穩定性經過廣泛驗證，搭配 6 年或 15 萬公里整車質保，長期用車有保障；零跑 A10 配備國軒高科/江蘇正力兩款電池，整車質保僅 4 年或 12 萬公里，後期養護保障偏弱。

動力部分，長安啟源全新 Q05 搭載 120kW 驅動電機，城市起步、快速路超車動力隨踩隨有，長時間上坡滿載亦更從容；零跑 A10 最大功率 90kW，日常市區代步順暢夠用，高速超車、滿載爬坡動力儲備不足，需要預留更長加速距離。續航方面，零跑 A10 嘅 CLTC 續航 505km，小有優勢，長安啟源全新 Q05 405km 版本滿足日常通勤，但也給到了 506km 長續航版本嘅選項，兼顧長途出行需求。另外，長安啟源全新 Q05 入門版電池為直冷，零跑 A10 入門版為風冷，相對來說，長安啟源全新 Q05 嘅散熱能力會更強。

（長安啟源全新 Q05）

（零跑 A10）

綜合整體產品力，零跑 A10 起步售價親民，適合獨居上班族、年輕情侶日常代步。長安啟源全新 Q05 憑藉全球車嚴苛製造標準，空間、舒適配置、動力嘅優勢，更適配多成員家庭全場景用車嘅需求。所以，8 萬預算想要兼顧品質與實用性，我認為長安啟源全新 Q05 係更值得關注嘅選項。

On May 21, the BYD Third-generation Yuan PLUS officially launched. The new car offers 4 models, with a price range of 119,900-149,900 RMB. As a replacement product, the new car will be built on the e-Platform 3.0 Evo, adopting rear-wheel drive and featuring standard 2nd-generation Blade Battery + Flash Charging technology. In addition, the vehicle appearance and interior have both been significantly upgraded, and it offers God's Eye B High-level Intelligent Driving.

Let's first talk about what everyone cares about most: Range and Charging, which is also the new car's biggest highlight. The Third-generation Yuan PLUS comes standard with the 2nd-generation Blade Battery across the entire series; safety and durability go without saying, as it is BYD's signature technology. The range offers two versions: 540 km and 630 km. It is completely sufficient for daily commuting and weekend trips around the area, and there is no need to panic even when running mid-to-long distances.

Regarding charging, it directly solves the pain points of pure electric vehicles. The new car comes standard with BYD Flash Charging technology, official data is very solid: 5 minutes to charge enough, 9 minutes to charge fully. Even in extreme cold weather at minus 30 degrees, it only takes 3 minutes longer than room temperature. Equipped with a user-friendly zero-gravity flash charging gun, charging does not require bending over or exerting effort. It also supports invisible payment; just walk away after charging without operating the phone.

Currently, BYD nationwide flash charging stations have exceeded 6,000. Along the way when going out, fast charging points can basically be found. The new car also comes with 1 year of free flash charging rights. Daily usage costs are lower, completely saying goodbye to the troubles of "charging slow, finding piles difficult".

Intelligent driving and parking are also arranged very well. The Third-generation Yuan PLUS can be optionally equipped with God's Eye B - Assistance Driving Laser Edition, which is DiPilot 300, paired with the latest God's Eye 5.0. It has stronger learning capabilities, can achieve pilot assistance on city roads and highways, handles traffic jams and complex road conditions easily, making driving easier.

Third-generation Yuan Plus

The new car is built based on the BYD e-Platform 3.0 Evo architecture. The biggest structural change is switching completely from the current front-wheel drive layout to a rear-wheel drive layout. It offers two motor versions: 200kW and 240kW, with a maximum torque reaching 310N · m. The chassis is synchronously upgraded to front MacPherson rear five-link independent suspension. High-spec models are equipped with DiSus-C Intelligent Damping Body Control System and iTAC Intelligent Torque Control System. The entire series comes standard with the 2nd-generation Blade Battery and 800V High-voltage Flash Charging technology, greatly relieving users' energy replenishment anxiety.

Body dimensions are comprehensively expanded. The new car's length, width, and height are 4665 × 1895 × 1675mm respectively. The wheelbase reaches 2770mm, longer by 210mm and 50mm than the current model respectively. Trunk capacity is 750L, with a new 180L electric front trunk added, a total of 39 storage spaces are set for the whole vehicle. Appearance continues the Dragon Face design language, offering 6 brand new car colors including Dream Pink, Playful Blue, Aura Green, etc., and two-tone versions, equipped with semi-hidden door handles and horizontal wave tail lights.

Interior is upgraded to a minimalist tech style, replacing with a brand new dual-spoke steering wheel and electronic column gear shift. The center console adds a wireless charging panel, retaining some physical buttons. In terms of comfort configuration, it offers Queen's Co-pilot (electric leg rest + ventilation heating), intelligent warm/cold refrigerator, 16-speaker audio system, and 256-color ambient lighting, etc. In terms of safety, it is equipped with 7 airbags, TBC High-speed Tire Blowout Stabilization System, and Far-end Airbag.

In terms of the intelligent cockpit, the new car comes standard with DiLink 150 Intelligent Cockpit System and a 15.6-inch adaptive rotating floating screen. In terms of intelligent driving, it comes standard with God's Eye C Assistance Driving System (DiPilot 100), supporting Full-speed Adaptive Cruise Control, AEB Automatic Emergency Braking, and LKA Lane Keeping Assist, etc. High-spec models can optionally upgrade the LiDAR to God's Eye B Intelligent Driving System, supporting City NOA and High-level Automatic Parking.

Auto Circle Car Review

When BYD Yuan PLUS was just launched in 2022, the domestic pure electric compact SUV market was still in a blue ocean market. The competitors it faced were only models like AION Y and Geometry C. Therefore, it quickly won the market, achieving sales of over 10,000 in its first full delivery month, and only took 14 months to reach the 300,000 unit milestone, dominating the sales champion list of the same level for a long time, establishing a benchmark status. It is worth mentioning that it is also BYD's first global model, becoming a bridgehead product for entering the overseas market.

As of April 24, 2026, BYD Yuan PLUS (Overseas Name ATTO 3) has covered 116 countries and regions and achieved sales of over 1.1 million units in the global market, including overseas markets such as Thailand, Singapore, Australia, Sweden, and Israel, where it has achieved sales champion status in the local new energy market, successfully helping BYD open the door to the overseas market. However, in the domestic market, with the constant arrival of new same-level competitors in the past 2 years, Yuan PLUS's market influence has gradually been affected.

Actually, at BYD's technology launch event in March this year, the Third-generation Yuan PLUS did not appear in the lineup of the first batch of 11 models equipped with 2nd-generation Blade Battery and Megawatt Flash Charging technology. At that time, I also had a doubt, that whether this technology could be applied to products around 100,000 RMB, and when it would be applied. Unexpectedly, in just two months, the Third-generation Yuan PLUS arrived. After a full-dimensional upgrade in product power, its price is basically flat with the old models. What kind of market performance it will achieve, and how competitors will respond, let us wait and see.

6月13日，2026重庆国际汽车展览会在重庆国际博览中心正式拉开帷幕。在本届车展上，长安马自达以“依然马自达”为主题参展，旗下经典传奇跑车MX-5、全球战略新能源车型MAZDA EZ-6、MAZDA EZ-60以及新近上市的EZ-60马年版悉数登陆N8馆展台。此次参展不仅集中展示了品牌在新能源转型领域的阶段性成果，也同步推出了面向市场的年中购车优惠政策。

在产品层面，长安马自达强调其新能源车型的开发逻辑。EZ-6与EZ-60从立项之初即按照全球标准进行打造。在设计领域，EZ-6获得了“2026世界年度设计车”大奖，成为首个获此殊荣的中国新能源车型；EZ-60则获得了8项世界顶级设计大奖。在安全标准上，两款车型均对标中欧双五星标准，其中EZ-6获得了C-NCAP、E-NCAP等5项权威认证，EZ-60的电池安全提前满足新国标及欧标。针对新能源汽车的安全痛点，长安马自达向用户提供“电池终身自燃包赔”权益，且不限里程与车主。

在动态性能验证方面，原厂未改装的纯电EZ-60在中国新能源汽车拉力锦标赛中取得了场地赛SUV组冠军及拉力赛总成绩亚军。车展现场，驾驶该车参赛并夺冠的车手纪浩分享了经历6天910公里赛程的实战感受，认为车辆的品质稳定性与底盘调校经受住了极限路况的考验。

在全球化布局方面，长安马自达目前已获得欧盟、英国、澳大利亚三大市场的整车认证，成为国内首家同时取得这三项认证的合资新能源车企。据官方披露，今年5月底，来自欧洲、澳洲及泰国的80多位海外经销商对南京工厂进行了实地考察。在市场表现上，EZ-60已连续7个月位居合资新能源中型SUV销量榜首。长安马自达汽车销售分公司执行副总经理吴旭曦在现场表示，企业已定位为马自达全球新能源整车的设计、研发、制造基地和出口中心，致力于为全球用户提供符合统一标准的车型。

除了产品硬实力，长安马自达在本次车展上也着重展示了其用户运营体系。基于中国市场500万用户的基础，品牌在2026年持续推进“用户+”思维。年初启动的“心愿之旅”项目通过品牌协助的方式帮助用户实现个人愿望；持续更新的“车主故事荟”已推出11期，记录了包括长期公益捐助者、车友会组织者以及因车结缘的情侣等真实案例。此外，“悦马创作家”与“全民经纪人”计划鼓励车主分享用车体验，00后车主孙靖依在现场分享了参与内容共创的经历。

在青年群体拓展与社会责任方面，5月启动的“青苗计划”第二季正进入全国高校开展交流，并同步举办EZ-60全国高校改装设计大赛，为优秀学生提供实习机会。公益领域，自2015年起品牌在云南累计捐建12所希望小学，投入超1000万元；今年6月发起的“每一公里都有善意”行动，将用户的行驶里程转化为公益资金用于改善教学条件。

结合重庆车展节点，长安马自达同步开启了“驭享夏日风情 悦享618大促”活动。即日起至6月30日，购车用户可享至高20,000元以旧换新国补及17,000元置换厂补；购买指定车型可获赠价值7,999元的尊享套装（含原厂充电桩、龙膜太阳膜及TPE脚垫/后备箱垫）。金融政策方面提供0首付5年低息方案，年均费率为1.99%，并附带价值7,999元的终身零燃权益。此外，到店试驾新能源车型的用户还可获赠国家级非遗金陵金箔。

5 月 15 日，吉利汽車（00175.HK）在港交所發布一則看似金額不大的公告，但信號意義極強。

公告顯示，吉利汽車將以約 2.18 億元人民幣的現金對價，全資收購雷達汽車（山東）有限公司、雷達汽車銷售有限公司及泰國子公司 Radar Thailand 的全部股權。

交易完成後，這個由吉利控股集團孵化三年的新能源皮卡品牌，將正式從「集團試驗田」轉變為上市公司吉利汽車的核心業務板塊，其財務業績也將併入上市公司報表。

這並非一次簡單的內部資產劃轉，而是吉利汽車在新能源汽車競爭進入深水區後，一次深思熟慮的戰略卡位與資源再配置。

背後折射的，是中國汽車產業在電動化轉型中，對下一個潛力細分市場的集體押注與激烈角逐。

交易拆解：一筆划算的「內部買賣」

根據公告，此次收購由三部分構成：浙江吉潤汽車有限公司出資 1.59 億元收購雷達汽車（山東）100% 股權；浙江吉利控股集團汽車銷售有限公司以 5900 萬元收購雷達汽車銷售公司全部股權；吉利旗下兩家海外主體以 49 萬元收購泰國子公司 Radar Thailand 全部股本。總對價 2.18 億元，與三家公司評估公允價值基本一致，並無明顯溢價。

雷達汽車（山東）是核心運營主體，掌握皮卡產品的全部核心資產與價值，覆蓋從研發、製造到銷售的全產業鏈管理。雷達汽車銷售公司負責國內渠道運營，而 2024 年 7 月成立的泰國子公司，則是其出海東南亞的關鍵支點。

從財務數據看，這筆交易對吉利汽車而言堪稱性價比之選。雷達汽車（山東）在 2024 年曾實現盈利 6774.3 萬元，儘管 2025 年轉為虧損 864.6 萬元，但其銷售公司在同年實現扭虧為盈，盈利 1232.5 萬元。

吉利用 2 億出頭的代價，將一個已在細分市場建立領先地位、年銷量過萬且擁有完整資產與技術的品牌完整納入麾下，這筆賬算得精明。

雷達汽車誕生於 2021 年，2022 年發布品牌並推出首款純電皮卡 RD6，主攻乘用化、電動化皮卡賽道。在過去三年中，它一直作為吉利控股集團旗下的獨立孵化項目存在，與上市公司吉利汽車保持平級關係。這種架構在初期有利於快速決策、靈活試錯，由集團承擔創新風險。

然而，當雷達品牌用三年時間跑通了商業模式，2023 年銷量佔全國新能源皮卡總銷量六成以上，其戰略價值已不容忽視。此次「收編」，標誌著吉利汽車正式將新能源皮卡從「邊緣創新項目」提升至「核心戰略品類」。

吉利汽車行政總裁桂生悅曾表示，吉利的新能源汽車發展要實現全領域均衡發展，覆蓋豪華、中高檔、大眾化市場及 MPV、SUV、皮卡等全品類。收購雷達，正是補齊其在皮卡——這一兼具乘用、商用、越野屬性的關鍵細分市場——的最後一塊拼圖。

更深層次看，這是吉利「一個吉利」戰略的加速推進。近年來，吉利持續精簡品牌與子公司數量，此次將培育成熟的雷達業務注入上市主體，旨在打通產品規劃、供應鏈與渠道資源，提升整體運營效率。控股集團負責早期孵化與風險隔離，待模式跑通後再交由上市主體規模化運營，成為吉利在風險與效率間尋求平衡的典型範式。

行業角力：新能源皮卡「拐點」已至？

吉利此時重倉押注新能源皮卡，絕非偶然。整個市場正迎來結構性變化「前夜」。

2025 年，中國新能源皮卡銷量飆升至 7.3 萬輛，同比暴增 243%，增速遠超皮卡市場 11.8% 的整體水平。儘管其在整個皮卡市場中的滲透率仍僅為約 9.15%，但增長勢頭極其迅猛。

目前，新能源皮卡市場已形成「一超多強」的雛形。吉利雷達憑藉先發優勢和「純電 + 插混」雙線佈局，穩坐頭把交椅，2025 年全年上險量達 1.304 萬輛。

然而，挑戰者正蜂擁而至。比亞迪「鯊魚」皮卡即將登陸國內市場；奇瑞重啟威麟品牌，推出純電皮卡 R08 EV；長安以增程技術路線切入，推出獵手系列；江淮、長城等傳統皮卡豪強也紛紛加碼混動與純電產品。

又是一場圍繞純電、插混、增程技術路線，以及價格區間和場景定義的新戰役已經打響。

出海才是更大的棋盤。在 2025 上海車展上，廣汽集團董事長馮興亞也曾向媒體表示：「如果要進入全球市場，皮卡市場一定要拿下。」據其估算如果除去中國市場的汽车銷量，全球皮卡銷量占全球汽車銷量的比例約為 10%。

而中國皮卡出口量在 2025 年已達到 30 萬輛，占皮卡總銷量比重超過 50%。在北美、澳洲、東南亞等傳統皮卡高地，電動化轉型同樣方興未艾。

而雷達以泰國為跳板進軍東南亞，但單打獨鬥成本高、網絡搭建慢。被吉利汽車收編後，雷達可以無縫接入吉利成熟的全球分銷體系，快速鋪向更多市場。

吉利澳大利亞高管已透露，正在研發一款更貼合澳洲市場需求的全新硬派新能源皮卡，計劃在未來 1-3 年內上市，直接對標福特 Ranger 和豐田 Hilux。這預示著，吉利的野心絕非僅僅在國內市場稱王，而是意圖在全球皮卡市場的新能源變革中分得一杯羹。

在轎車、SUV 市場卷成「紅海」之後，皮卡——這個曾經的小眾市場，正成為車企尋求增長突圍、探索出海新路徑的關鍵戰場。

這場收購，是吉利棋盤上的一步妙手，也是中國新能源車產業競爭維度再次拓寬的縮影。當皮卡遇上新能源，故事才剛剛開始。

「十五萬熱愛，高光而來」BJ30 旅行家十五萬台下線暨高光版發售發布會於北汽株洲超級工廠圓滿舉行。憑藉出眾的綜合產品力，BJ30 旅行家成功斬獲中國輕越野 SUV 最快達成 15 萬臺銷量的亮麗成績，全新年度版型 BJ30 旅行家高光版亦同步正式發布。活動現場，品牌重磅推出 3 萬元全系超級置換補貼，車型超級置換價 6.99 萬元起，高光版置換價 8.29 萬元起。央視財經全程直播拆解一台行駛里程達 15 萬公里的實車，深入工廠探訪製造流程，以權威視角鑒證車輛過硬品質，讓北京越野六十餘年越野造車底蘊與中國智造實力全面展現。

北汽集團副總經理、北京越野董事長張國富在現場表示，15 萬臺的市場成績，是全球十五萬用戶給予 BJ30 旅行家的信任與認可，既是品牌銷量增速的重大突破，更是萬千用戶共同鑄就的品質豐碑。該車搭載的前沿 HEV 混動技術，不僅是北京越野深耕技術研發的優異答卷，更是中國自主汽車智造走向世界的有力宣言。

精准锚定多元客群，讀懂 BJ30 旅行家核心用戶畫像

依托親民定價、全能產品屬性以及 「可城可野」的全場景能力，BJ30 旅行家覆蓋主流家庭用戶、都市戶外愛好者、務實實用型消費群體、預算友好型換車人群四大核心圈層，不同客群的用車需求與消費痛點，均被產品精準匹配，這也是其快速突破 15 萬臺銷量的核心原因。

多人口家庭用戶 (核心主力群體) 該群體年齡集中在 28-45 歲，以二胎家庭、三代同堂家庭為主，廣泛分佈於一二三四線城市，職業包含企業職員、公務人員、自由從業者等，家庭收入穩定，購車核心訴求圍繞大空間、高舒適、高安全、低用車成本展開。日常需要接送孩子、陪同長者出行，節假日常組織全家長途自駕、走親訪友，對座位數量、儲物能力要求較高。同時，作為家庭唯一或主力用車，他們格外看重車輛耐久性、燃油經濟性與售後保障。BJ30 旅行家三排七座佈局、2820mm 超長軸距、1496 升超大後備箱以及首任車主終身質保等優勢，完美契合這類用戶全家出行、長期省心用車的需求。

都市輕越野 & 戶外愛好者 (潮流增量群體) 以 22-40 歲年輕白領、青年創業者為主，追求多元生活方針，厭倦單一的城市通勤，熱衷露營、短途穿越、近郊探險等輕越野活動。他們偏愛方盒子硬朗造型，嚮往越野自由，但不會選擇專業硬派越野車，既需要車輛兼顧城市代步的平順與省油，又要求具備基礎的非鋪裝路面通過能力。該群體注重車輛顏值、動力性能與科技配置，追求個性表達。BJ30 旅行家獨有的 HEV 混動架構、智能四驅系統、潮改外觀套件以及 64 色律動氛圍燈等，兼顧越野實力、潮流顏值與駕乘樂趣，成為他們解鎖戶外生活的首選。

務實剛需 & 下沉市場用戶 (性價比導向群體) 主要分佈於三四線城市、縣域及鄉鎮，年齡跨度 30-50 歲，包含個體商戶、鄉鎮從業者等，購車預算區間集中在 7-14 萬元，性價比、實用性、養護便捷度是首要考量因素。這類用戶用車場景複雜，車輛既要用於日常通勤、家庭代步，也會兼顧拉貨、鄉村路況行駛等用途，對車輛油耗、配件價格、維修便利性十分敏感。BJ30 旅行家百公里油耗不足 5 升、加油即走無需充電、配件充足、保養簡單，疊加 6.99 萬起的超低置換價與多重購車禮遇，大幅降低購車與用車門檻，精準擊中下沉市場剛需。

置換升級用戶 (政策受益群體) 涵蓋全年齡段老車主，手中持有老舊轎車、老舊 SUV，有換車計劃，希望以舊換新降低購車支出。該群體普遍注重車輛品質、口碑與保值率，換車時傾向選擇空間更大、功能更全面、品質更可靠的車型。北京越野推出的 3 萬元不限品牌、不限車齡超級置換補貼，搭配五重尊享禮遇，直指置換用戶核心訴求，而 15 萬公里實車拆解所展現的耐久品質，也徹底打消其對新車可靠性的顧慮。

整體而言，BJ30 旅行家跳出傳統越野車型小眾化的局限，以「家用 + 輕越野」雙定位打通大眾市場，覆蓋不同年齡、職業、城市層級的消費者，實現從單一功能代步車到全場景家庭夥伴的升級，這也是其用戶圈層不斷擴大的關鍵。

三大硬核實力打底，打造全場景出行標杆

依托北京越野六十餘年越野技術積澱，BJ30 旅行家以超野、超大、超省三大核心優勢，構建差異化產品競爭力，全面匹配各類用戶的多元化用車場景。「超野」是奔赴戶外的底氣。作為中國方盒子 SUV 品類首款 HEV 混動車型，該車搭載行業領先的「三擎四驅六模 HEV 混動架構」。由 41% 高熱效率混動專用發動機、前後雙驅動馬達組成三擎動力，分別適配長距離節能行駛、實時補能、瞬時動力爆發等不同場景；智能四驅系統響應速度僅 30 毫秒，0.5 秒即可輸出峰值扭矩，配合能量中鎖、四輪電子限滑與智電 ATS 全地形控制系統，輕鬆從容征服泥地、沙地等複雜路況，滿足戶外愛好者的輕度越野需求。

「超大」是全家出行的從容。車輛採用三排七座佈局，2820 毫米超長軸距搭配 66% 超高得房率，空間利用率拉滿。1496 升大容量後備箱實用性出眾，後排座椅純平放倒後可化身 1.92 米休憩大牀，無論是裝載露營裝備、兒童用品，還是長途途中臨時休息都游刃有餘。即使是身高 1.8 米的成年人，乘坐第三排也毫無局促感，全車 38 處精細化儲物空間，妥善收納各類隨身物品，讓多人口家庭出行告別擁擠與雜亂。

「超省」是長久陪伴的保障。在用車成本方面，BJ30 旅行家實現省錢、省時、省心三位一體。此前南非、印尼、阿聯酋、波蘭、墨西哥五國汽車博主聯合實測，該車百公里油耗均控制在 5 升以內，一箱油續航里程超 1000 公里。作為 HEV 混動車型，它無需依賴充電樁，加油即可正常行駛，每年可為用戶節省數十小時補能時間。同時，首任車主可享受整車終身質保，高壓電池包安全稳定，車輛保養簡單、配件供給充足，從根源上降低長期用車風險與開銷，契合家庭用戶與務實用戶的核心訴求。

可城可野、全能均衡的產品特質，讓 BJ30 旅行家既能勝任日常城市通勤，也能陪伴用戶奔赴山野，在同質化嚴重的輕越野 SUV 市場中脫穎而出。

高光版全面進階，顏值、性能、體驗再升級

值此十五萬台下線的重要節點，北京越野順勢推出年度全新版型——BJ30 旅行家高光版，在原有三大硬核優勢基礎上，實現高光顏值、高光性能、高光體驗三大維度全面躍升，進一步豐富產品矩陣，滿足追求更高品質、潮流體驗的細分用戶需求。

高光顏值，適配全年齡段審美。高光版延續經典方盒子造型，硬朗的越野氣場與精緻的車身線條相得益彰。專屬五闕星環貫穿燈組辨識度十足，全套電感潮改套件、定制星環輪轂與同色運動保險桿，打造動感潮流姿態；車內配備全新橙色內飾與金屬紋理飾板，質感層次豐富，兼顧潮流個性與居家溫馨，無論是年輕用戶追求的潮流風格，還是中年用戶偏愛沉穩質感，都能一一滿足。

高光性能，動力與耐久雙向突破。硬件配置的升級讓車輛綜合實力再上臺階：新車換裝高性能 AGM 專用電瓶，循環使用壽命達到普通電瓶的 3 倍，耐用性大幅提升；搭載保時捷同款渦輪增壓技術，整車充電效率高達 99%；後電機功率從 55 千瓦提升至 70 千瓦，路口起步、匝道匯入、緊急避讓等場景下動力響應更加迅猛，操控安全性與駕駛樂趣同步升級。

高光體驗，打造移動舒適會客廳。相較於普通 SUV，高光版車身高度的優勢明顯，行車視野更加開闊。車輛配備座椅加熱、座椅通風、方向盤加熱等實用功能，四季駕乘皆舒適愜意；智能感應雨刷可聯動自動關窗，雨天出行更便捷；64 色氛圍燈支持音樂律動模式，營造沉浸式駕乘氛圍。細腻貼心的配置，讓城市通勤、長途自駕都變成一種享受。

多重福利重磅加碼，誠意降低購車門檻

為回饋十五萬車主的信任與支持，北京越野正式推出 3 萬元超級置換政策，不限品牌、不限使用年限，置換用戶與新購用戶均可享受補貼福利。在此基礎上，品牌疊加五重尊享禮遇，限時下訂即可全部解鎖：第一重質保禮，為首任非營運車主贈送價值 6000 元整車終身質保；第二重金融禮，提供 0 首付等多種靈活金融方案，緩解購車資金壓力；第三重呼朋禮，老客戶轉介紹成功成交，可領取至高 800 元京東卡；第四重升級禮，全系車型享受終身 OTA 免費升級，車機功能持續更新迭代；第五重流量禮，基礎流量終身免費，娛樂流量 2 年免費且不限量。

恰逢世界盃賽事舉辦，品牌同步開啟「燃情世界盃，高光贏大獎」主題活動。消費者前往全國任意授權門店購車，即可獲得賽事競猜資格，若精準命中世界盃冠軍與決賽比分，還能額外享受 5 萬元購車補貼，多重福利疊加，誠意十足。

央視權威拆車鑒證，智造品質經得起考驗

真正的硬核實力，無懼嚴苛實測。發布會現場，北京越野聯合央視財經，對一台行駛里程達 15 萬公里的 BJ30 旅行家進行全網首次拆車直播。15 萬公里的行駛里程，基本等同於普通家庭近十年的用車里程，拆解結果直觀展現了車輛出色的耐久品質：發動機渦輪積碳極少，動力輸出依舊充沛；變速箱外殼無滲漏，內部齒輪幾乎無磨損；電池包狀態完好，不存在鼓包、漏液、性能衰減等問題；底盤副車架、懸掛擺臂無銹蝕、滲油現象，整體規整度與新車相差無幾。實測證明，BJ30 旅行家用料扎實、工藝精湛，長期使用故障率低，能夠有效減少維修成本，拉長換車週期，為用戶帶來長久安心的出行體驗。

央視鏡頭還深入北汽株洲超級工廠，揭秘卓越品質的製造源頭。焊接車間數百台機器人全自動化作業，塗膠誤差不超過一根發絲，築牢車身安全骨架；五千多噸巨型沖壓設備一體成型車身板材，造就流暢硬朗的車身線條；塗裝車間採用全自動機器人塗裝與環保水性漆，有害物質揮發量大幅降低，新車無異味，漆面耐曬、耐腐蝕能力更強。工廠每一道工序均設置嚴格品控關口，從生產源頭保障每一台下線車輛的品質達標。

十五萬份熱愛，奔赴全新高光。從十五萬台下線的銷量里程碑，到高光版煥新上世，北京越野始終堅守「越野平權」理念，以專業越野技術、貼合用戶需求的产品設計、親民的定價策略，讓輕越野生活走進萬千家庭。未來，北京越野將持續豐富產品矩陣，依托 BJ30 旅行家、BJ40 增程長續航版等多款精品車型，陪伴不同圈層的用戶馳騁城市、暢遊山海，攜手每一位車主奔赴更多精彩的高光旅程。

On June 13, the 2026 Chongqing Auto Show officially opened. Changan Mazda, with the theme "Still Mazda", brought the classic legendary sports car MX-5, the global strategic new energy model MAZDA EZ-6 (hereinafter referred to as EZ-6), MAZDA EZ-60 (hereinafter referred to as EZ-60), and the EZ-60 Mazda Edition launched in April to the N8 Hall booth. It fully demonstrated the latest results of the company's new energy transformation and simultaneously announced a series of user co-creation activities. At the same time, Changan Mazda launched the 618 Mid-Year Mega Sale. On top of a national subsidy of up to 20,000 Yuan and a factory subsidy of 17,000 Yuan, purchasing designated models enjoyed an exclusive premium set worth 7,999 Yuan.

Global Car Strength Backing Sets New Energy Value Benchmark

EZ-6 and EZ-60 were built with global standards from the beginning of product development. In terms of design, EZ-6 won the "2026 World Car of the Year Design" award, becoming the first Chinese new energy vehicle to receive this honor. EZ-60 is even the only SUV globally to win 8 world's top design awards simultaneously. In terms of safety, both models were strictly built according to China-Europe dual 5-star standards. EZ-6 secured 5 authoritative safety certifications such as C-NCAP and E-NCAP. EZ-60 battery safety meets the new national standard and European standard in advance. Changan Mazda also promised all new energy users "Battery self-combustion compensation for life, unlimited mileage, unlimited owner".

In terms of handling, EZ-60 successfully won the Championship of the SUV Category in the Chinese New Energy Vehicle Rally Championship Track Race, and the 2nd Place in the Overall Rally Standings, verifying its ultimate handling strength. At the auto show, Changan Mazda owner and also champion driver Ji Hao shared his journey of driving the stock unmodified pure electric EZ-60 to compete in the Chinese New Energy Vehicle Rally Championship. In the devil's schedule of 6 days and 910 kilometers, facing the competition of the majority of extended-range / plug-in hybrid participating models, relying on EZ-60's ultimate quality stability and "Man and Horse One Body" tuning, it broke through from 100 participating cars of 27 brands, completing the limit verification of EZ-60 stock production car performance.

[Changan Mazda Owner, Champion Driver Ji Hao]

Currently, Changan Mazda has smoothly obtained whole vehicle certifications for three major markets: the EU, the UK, and Australia, becoming the first domestic joint-venture new energy enterprise to obtain these three certifications simultaneously. Solid global quality won wide recognition in the international market. At the end of May, over 80 overseas dealers from Europe, Australia, and Thailand specially visited the Nanjing factory, giving high praise to the production process and quality control system. Currently, the overseas sales and pre-order trends of EZ-6 and EZ-60 continue to be positive. In the domestic market, EZ-60 has consecutively won the sales championship of joint-venture new energy medium-sized SUV for 7 months.

Wu Xuxi, Executive Vice President of Changan Mazda Automobile Sales Branch, stated: "Changan Mazda has become Changan Mazda's global new energy vehicle design, R&D, manufacturing base and export center. We solemnly promise that every Mazda new energy user owns a true global car."

[Changan Mazda Automobile Sales Branch Executive Vice President Wu Xuxi]

Adhere to "User+" Mindset, Build Value Community of Brand and Users

5 million users in the Chinese market are the companions of Changan Mazda brand development and creators of value. In 2026, Changan Mazda continued to practice the "User+" mindset, initiated a series of user co-creation activities, built a user ecosystem in all dimensions and full lifecycle, letting the promise of "Still Mazda" not only be reflected in the value details of products, but also integrated into the emotional resonance with every user. For users and Mazda fans participating in a series of Changan Mazda activities, there will be a chance to participate in the 2026 Fan Gala.

The "Wish Journey" launched at the beginning of the year, with the two-way commitment of "User Wishing, Brand Assisting", let Changan Mazda truly walk into users' lives. Behind every wish is a unique emotional connection between users and Mazda. The "Owner Stories Collection" launched for a total of 11 sessions, has become a showcase window for Mazda fan spirit: Here are public welfare experts who have donated to poor primary schools for 7 consecutive years, love leaders who have organized car club care for special children for 4 consecutive years, and sweet couples who got to know each other because of Mazda. These real and vivid stories constitute the most moving background color of the Changan Mazda brand.

The "Joy Mazda Creator" and "National Broker" plans provide users with a platform to co-create brand value. Since the launch of the activities, a large number of Mazda fans emerged recording car ownership life with lenses and conveying product value with word of mouth. "Post-00s" EZ-60 owner Sun Jingyi shared her feelings as a "Joy Mazda Creator": "Work is usually busy, but I can use my spare time to share driving experiences. I am a beginner, participating for the first time, but whether it's car friends or Changan Mazda staff, they will spare no effort to help me. If you are a Mazda owner, like to share, love making friends, welcome to join Joy Mazda Creator".

[Champion Driver Ji Hao (Left) / "Joy Mazda Creator" Sun Jingyi (Right) Share Their Car Ownership Life]

The second season of "Green Seedling Plan" officially launched in May is currently visiting top universities nationwide, engaging in in-depth exchange with young students on Changan Mazda's practice results in design, handling, safety, intelligence and other fields. The simultaneously opened EZ-60 National University Modification Design Competition not only provides opportunities for excellent works to turn creativity into reality, but also opens up summer practice and internship quota for the vast majority of young students, further promoting learning application and industry-education integration.

The practice of social responsibility also cannot be separated from the joint participation of users. Since 2015, Changan Mazda has cumulatively donated and built 12 Hope Primary Schools in Yunnan, with a total investment of over 10 million Yuan, benefiting tens of thousands of teachers and students. In June, Changan Mazda launched the "Every Kilometer Has Kindness" public welfare action again, converting every trip of users into public welfare funds, all used to improve the learning and living conditions of Hope Primary Schools, letting love be delivered on wheels.

618 Mid-Year Mega Sale Coming, Multiple Benefits Returning to Users

Borrowing the opportunity of Chongqing Auto Show, Changan Mazda simultaneously launched the "Ride and Enjoy Summer Vibes, Joyfully Enjoy 618 Mega Sale" activity. From now until June 30, all series models launch heavy-weight purchase gifts: Up to 17,000 Yuan Trade-in Factory Subsidy and 20,000 Yuan Old-for-New National Subsidy, purchase designated models gift worth 7,999 Yuan Premium Set (Original Factory Charging Pile + LLumar Solar Film + TPE Floor Mats / Trunk Mats), enjoy 0 Down Payment 5-Year Low Interest (Annual Rate 1.99%) and value 7,999 Yuan Lifetime Zero Combustion Benefit. In addition, all users who visit the store to test drive new energy models can be gifted National Intangible Cultural Heritage Jinling Gold Foil, details consult authorized dealers.

6 月 12 日，BJ30 旅行家十五萬台下線暨高光版上市發佈會在北汽株洲超級工廠舉行。北京越野正式推出全新版型——BJ30 旅行家高光版，定位輕越野 SUV，在“超野、超大、超省”基礎上實現顏值、性能、體驗全面躍升，超級置換價 8.29 萬元起。同時，BJ30 旅行家全系推出 3 萬元置換政策，超級置換價 6.99 萬元起，進一步推進“越野平權”，讓更多家庭輕鬆享受輕越野生活。

發佈會現場，北京越野攜手央視財經，對一台行駛 15 萬公里的 BJ30 旅行家進行直播拆解，並深入探訪株洲超級工廠，以真實車況和製造工藝，全網見證產品的可靠品質與中國智造的硬核實力。

十五萬用戶認可，鑄就輕越野“速度與品質”雙豐碑

北汽集團副總經理、北京越野董事長張國富表示："BJ30 旅行家成為中國輕越野 SUV 最快達成 15 萬台的車型。這不僅是速度的突破，更是十五萬次堅定的選擇。”

作為中國輕越野 SUV 品類中的標杆，BJ30 旅行家依托北京越野六十餘年專業積澱，構建了行業領先的“三擎四驅六模 HEV 混合動架構”，成為中國方盒子 SUV 品類首款 HEV 混動車型。該架構搭載一臺 41% 熱效率混合動專用發動機、前驅動電機和後驅動電機，配合智能四驅系統，響應速度達 30 毫秒，0.5 秒即可爆發峰值扭矩。六種工作模式可自動切換，配合能量中鎖、四輪電子限滑及智電 ATS 全地形控制系統，輕鬆應對泥地、沙地等複雜路況。

在空間表現上，BJ30 旅行家採用三排七座佈局，軸距達 2820 毫米，得房率高達 66%，後備廂最大可擴展至 1496 升，後排純平放倒後形成 1.92 米大床。全車 38 處儲物空間，第三排亦可舒適乘坐 1.8 米成年人。

油耗方面，來自南非、印尼、阿聯酋、波蘭、墨西哥的五國汽車博主實測顯示，BJ30 旅行家百公里油耗不超 5 升，一箱油續航超 1000 公里。首任車主還可享整車終身質保，無高壓電池包安全隱患，保養簡便。

高光版三大躍升：顏值、性能、體驗全面進階

BJ30 旅行家高光版在繼承核心優勢基礎上，迎來三大高光時刻。

高光顏值：經典方盒子造型，五闋星環貫穿燈組，專屬星環輪轂，前後同色運動保險桿，配合全新橙色內飾與金屬紋理飾板，滿足不同年齡段用戶的審美需求。

高光性能：換裝高性能、長壽命專用 AGM 電池，循環壽命達普通電池 3 倍；搭載保時捷同款渦輪增壓技術，整車充電效率達 99%；後電機功率從 55 千瓦提升至 70 千瓦，提升起步、匯入匝道等場景的響應能力。

高光體驗：車身更高、視野更開闊，配備座椅加熱、通風及方向盤加熱功能。系統可感應雨滴自動關窗，64 色氛圍燈隨音樂律動，打造移動的舒適會客廳。

市場觀察：輕越野賽道進入品質與價值雙競爭新階段

從市場角度看，BJ30 旅行家高光版的推出，不僅豐富了 15 萬級輕越野 SUV 的產品矩陣，更標誌著這一細分市場正從“概念普及”走向“品質兌現”。在消費者日益關注真實續航、長期耐用性與使用成本的背景下，北京越野以 15 萬公里實車拆解、工廠直播等方式，主動回應市場對可靠性的核心關切，具有很強的行業示範意義。

與此同時，3 萬元超級置換政策疊加五重尊榮禮遇（含整車終身質保、0 首付金融、OTA 終身免費升級等），有效降低了輕越野 SUV 的入門門檻。在世界盃期間推出的“猜冠軍贏 5 萬購車補貼”活動，也顯示出品牌對年輕化營銷與用戶互動的重視。

可以預見，隨著 BJ30 旅行家高光版的入市，輕越野 SUV 市場將迎來新一輪以“真實力”和“高價值”為導向的競爭升級。

6月12日，北汽株洲超级工厂内，“十五万热爱，高光而来” BJ30旅行家十五万台下线暨高光版上市发布会在此举行。作为中国轻越野SUV最快达成15万台销量的车型，BJ30旅行家不仅刷新了市场速度纪录，更以硬核的HEV混动技术与智能制造体系，向世界交出了一份中国智造的科技答卷。

HEV架构革新：三擎四驱六模的智能动力矩阵

在新能源技术路线多元化的今天，北京越野选择了更具普适性与可靠性的HEV混动路径。BJ30旅行家搭载行业领先的“三擎四驱六模HEV混动架构”，成为中国方盒子SUV品类首款HEV混动车型。

这套系统的核心在于智能协同，一台热效率高达41%的混动专用发动机，负责长距离巡航的高效节能；前驱动电机与后驱动电机分别承担实时能量回收补能与瞬时扭矩爆发。智能四驱系统响应速度仅需30毫秒，0.5秒即可爆发峰值扭矩，配合能量中锁、四轮电子限滑及智电ATS全地形控制系统，实现了从城市通勤到泥地、沙地等复杂场景的无缝切换。六大工作模式由算法自动择优匹配，确保动力系统始终运行在最佳能效区间。

空间重构与能耗突破：定义轻越野的数字标准

科技不仅是动力的革新，更是空间与效率的重构。BJ30旅行家拥有2820毫米超长轴距，通过66%的超高得房率设计，实现了三排七座的灵活布局。其后排纯平放倒后可形成1.92米的大床空间，1496升的后备箱容积与全车38处储物节点，为家庭出行提供了极致的空间自由度。

在能耗表现上，BJ30旅行家打破了传统越野车的油耗魔咒。来自南非、印尼、阿联酋、波兰、墨西哥的五国汽车博主实测数据显示，该车在全球不同地理环境下均实现了百公里不超5升的油耗表现，一箱油续航突破1000公里。这种“加油即走”的补能逻辑，每年为用户节省数十小时的充电等待时间，真正实现了越野平权。

高光版跃升：从机械素质到智能体验的全面进化

值此十五万台下线之际，年度全新版型——BJ30旅行家高光版正式上市，超级置换价8.29万元起。高光版在原有基础上进行了全方位的科技跃升：

性能强化，换装循环寿命达普通电瓶3倍的专用AGM电瓶，搭载保时捷同款涡轮增压技术，整车充电效率提升至99%。后电机功率从55千瓦跃升至70千瓦，显著提升了匝道汇入与紧急避让时的动力响应速度。

智能座舱，打造“移动的舒适会客厅”。系统具备雨滴感应自动关窗功能，64色氛围灯可随音乐节奏律动，配合座椅加热、通风及方向盘加热功能，实现了人车交互的情感化升级。

美学设计，采用独有的五阙星环贯穿灯组与专属星环轮毂，搭配全新橙色内饰与金属纹理饰板，将硬朗的方盒子造型与精致的电感潮改套件完美融合。

央视拆车鉴证：15万公里后的工业可靠性样本

真正的科技实力经得起时间的严苛审视。发布会现场，北京越野携手央视财经对一台行驶15万公里的BJ30旅行家进行了直播拆解。拆解结果显示：发动机涡轮积碳极少，变速箱内部齿轮无磨损坑洼，电池包无鼓包、漏液及衰减现象，底盘平整度与新车差距微乎其微。

这一结果的背后，是北汽株洲超级工厂的智能制造体系支撑。在焊接车间，几百台机器人实现百分百自动化作业，涂胶误差不超过一根头发丝；在冲压车间，五千多吨巨型设备一次性压制成型，保障了车身线条的精准度；在喷涂车间，环保水性漆的应用使有害刺鼻挥发物质降低六成以上。每道工序的数字化品控关口，确保了每一台下线车辆的品质一致性。

中国HEV技术的全球宣言

北汽集团副总经理、北京越野董事长张国富在发布会上表示：“BJ30旅行家成为了中国轻越野SUV最快达成15万台的车型。十五万台BJ30旅行家，承载着市场、行业和全球用户的信赖，这不仅是速度的突破，更是十五万次坚定的选择、十五万份用户铸就的品质丰碑。它是中国HEV技术交给世界的答卷，更是中国智造掷地有声的宣言！”

诚意政策：让科技普惠每一份热爱

为回馈十五万车主，BJ30旅行家全系推出3万元置换政策，超级置换价6.99万元起。此外，用户还可享受五重尊享礼遇：整车终身质保（限首任非营运车主，价值6000元）、0首付等多种金融产品、老客户转介绍奖励至高800元京东卡、全系终身OTA免费升级，以及基础流量终身免费、娱乐流量2年免费且不限量。

值此世界杯开幕，BJ30旅行家高光版还限时开启"燃情世界杯，高光赢大奖"活动，在全国任意授权门店购车即可获得竞猜资格，精准命中世界杯冠军和决赛比分，再享5万购车补贴。

从15万台的销量里程碑到高光版的科技跃升，BJ30旅行家正以扎实的工程素养和前沿的智能技术，重新定义轻越野SUV的价值标杆。在未来，北京越野将继续以多元产品矩阵，陪伴用户奔赴下一程山川湖海。

5 月份新车销量榜新鲜出炉，可能揭示咗有些人不得不承认嘅一个现实：纯燃油车正走向终结，起码係喺中国市场。

前十六车型中没有一款燃油车

根据乘联会嘅统计，5 月乘用车零售销量排行榜前 16 车型全部为新能源车，没有一款燃油车型，印象中仲係第一次。

博越 L 出现喺第 17 名，算係给燃油车搵回啲颜面。

乘联分会秘书长崔东树表示，5 月车市“燃油冷、新能源热”成最大焦点，电动化替代速度超预期。

尤其係销量前十车型中，吉利星愿以 38751 辆位居第一，特斯拉 Model Y 以 28911 辆位居第二，小米 SU7、零跑 A10、理想 i6 分列第三至第五位，Model 3、五菱宏光 MINIEV、问界 M6、元 UP、钛 7 PHEV 依次占据第六至第十名。

其中，有 8 款为纯电车型，前六车型全部係 BEV，电动车非常强势。

这都係趋势性嘅变化。今年 1 月销量前十仲有 7 款燃油车，2 月为 6 款，3 月为 5 款，4 月仅剩吉利缤越一款，位列第八，5 月清零。变化之快，令人应接不暇。

无论係缤越还是博越，堪称燃油车中嘅佼佼者，但都跌出咗 T0P10 阵营。

就喺 2025 年，燃油车仍占据紧 TOP 10 嘅半壁江山，仲系市场霸主。在此之前，轩逸、朗逸、速腾等长期霸榜。

T0P10 都系车市晴雨表，系燃油车唔努力吗？当然唔係。以往高高在上嘅豪华品牌不得不进行大幅促销，部分车型价格甚至‌接近腰斩‌，比如捷豹路虎降幅达 50%，宝马最高降超 30 万元。

合资燃油车降起价嚟都冇丝毫手软。日产轩逸经典终端售价 5.02 万元起；大众速腾官方降至 7.98 万元，较旧款指导价 11.99 万下跌约 33%，降幅达 5 万元 ；本田思域入门裸车价约 9 万元；大众途岳优惠后 8.29 万元，降幅接近 40%。

销量仍然冇多大起色，这表明消费者并唔太感冒，燃油车已经系“小品类”，快变做情怀车。

新能源车渗透率 62.9% 创新高

与此同时，新能源车嘅渗透率却水涨船高。根据乘联会嘅统计，5 月新能源零售渗透率持续突破 60% 达到 62.9% 嘅历史高位，同 1 月份嘅 38.6% 有天渊之别。

这系咩概念？相当于每卖出三台乘用车中，有两台系新能源车，掌握咗市场主动权。

今年 1-5 月，国内车市跌幅喺两成左右，但同期新能源乘用车批发销量达到 530.6 万辆，同比增长 1.7%，同市场大势形成鲜明对比。

渗透率提升并唔奇怪，奇怪嘅係提升速度。原因之一系中东战争导致油价高漲，令新能源车使用成本低嘅优势凸显。

与此同时，新能源车嘅体验仲在不断改善：潮流嘅外观设计、智能流畅嘅车载座舱、省心嘅辅助驾驶、科学嘅空间佈局，精准拿捏年轻人与家庭用户嘅购车偏好。

反观传统燃油车，多年来产品革新滞后，油耗偏高、智能化落后、用车成本高嘅短板不断凸显，慢慢丧失咗市场竞争力。

从供给端嚟讲，即使系“冷淡”嘅合资车企也热情起身，也可能系被逼无奈。根据乘联会嘅统计，5 月新能源合资车型销量同比增长 51%，燃油车同比下降 41%。

油混 HEV 亦喺增长

新能源车渗透率提升，体现嘅系电动化嘅加速。当然，电动化唔只局限于新能源车，唔依赖充电嘅油电混动 HEV 都系方向之一。

根据乘联会嘅统计，5 月油电混合动力乘用车批发 9.2 万辆，同比增长 26%，环比增长 28%。

其中，广汽丰田（35,560 辆）、一汽丰田（27,999 辆）、上汽乘用车（12,758 辆）、吉利汽车（6,677 辆）、长安福特（2,809 辆）、东风汽车（1,984 辆）、东风本田（1,955 辆）、广汽本田（1,198 辆）系其中嘅佼佼者。

值得一提嘅系，中国品牌吉利、上汽、长安、广汽等亦喺 HEV 领域迅速赶上去，并喺海外市场搵到新用武之地。

纯燃油寄希望于出口

燃油车喺国内以肉眼可见嘅速度喺坍塌，但喺海外市场仲有广阔嘅用武之地，尤其喺东南亚、中东、俄罗斯、南美等地区，充电基础设施不足，燃油车仍系绝对主力。

最直观嘅印象就系，比亚迪嘅总销量远超奇瑞，但后者嘅出口量比前者仲多，而且卖嘅主要系燃油车。奇瑞嘅燃油车横扫中东、拉美同俄罗斯，比亚迪电动车深耕泰国、巴西、欧洲等地。

2024 年中国燃油车出口量达 457.4 万辆，占汽车出口总量嘅 78.1%，呢个比例自 2020 年以来一直稳定喺 3/4 左右；2025 年，燃油车出口 448.3 万辆，占总出口 709.8 万（中汽协数据）嘅 63.16%；直到今年 5 月，呢个比例仍喺 46%。

“油电同权”拯救燃油车？

其实，拿新能源车同燃油车相比有点不公平，前者嘅优势一部分来自电驱体验，一部分来自制度红利：免购置税、绿牌便利、平啲电费，以及绕开油箱里嘅道路税基。

燃油车确实食咗少少哑巴亏。俗话讲：“加一箱油，半箱係税。”呢句话虽然有点夸张，但道理大差不差。以而家 92 号汽油为例，消费税、增值税、城建税、教育费附加、地方教育附加加埋，大约占油价嘅 1/3。油价越低，固定消费税占比越高。

新能源车都占道路、占车位、造成挤塞，亦会磨损路面，并且危害更大，尤其大型新能源 SUV，动輒两吨多，但因为唔加油，天然绕开咗成品油消费税呢套旧系统。

而家有关部门同媒体正喺呼吁，要为新能源车“减重”，好大机会为按车重征税做铺垫。

由于用户体验嘅差异，即使做到“油电同权”，燃油车都係摆脱唔到衰败嘅命运，不过系稍微延缓下进程。（文|DA 彬）

12 Jun, "150,000 Kesukaan, Tiba Gemilang" BJ30 Traveler 150,000 unit keluar kilang & Edisi Gemilang dilancarkan pendedahan di Pabrik Super BAIC Zhuzhou diadakan. Untuk memajukan lebih lanjut kesamaan akses ke aktiviti off-road, agar lebih ramai keluarga menikmati kehidupan off-road ringan, BJ30 Traveler semua varian mengeluarkan dasar pertukaran RM30,000, harga pertukaran super bermula 69,900. Model baharu tahunan Edisi Gemilang BJ30 Traveler dilancarkan, kedudukan SUV off-road ringan, rupa, prestasi, pengalaman lompatan lengkap, harga pertukaran super bermula 82,900. Di bawah kamera CCTV, Beijing Off-Road juga membebaskan satu unit BJ30 Traveler yang telah dipandu 150,000 kilometer, semua rangkaian menyaksikan kualiti boleh dipercayai kenderaan.

Timbalan Pengurus Besar Kumpulan BAIC, Presiden Beijing Off-Road Zhang Guofu menyatakan: "BJ30 Traveler menjadi model SUV off-road ringan China terpantas mencapai 150,000 unit. 150,000 unit BJ30 Traveler, memikul kepercayaan pasaran, industri dan pengguna global, ini bukan sahaja lompatan kelajuan, tetapi juga 150,000 pilihan kukuh, 150,000 kualiti pengguna yang membentuk. Ia adalah jawapan teknologi HEV China kepada dunia, dan lebih lagi deklarasi yang ketara Kecerdasan Pembuatan China!"

150,000 Pengguna Global Mengakui, Membentuk Momen Gemilang BJ30 Traveler

Sebagai model SUV off-road ringan China terpantas mencapai 150,000 unit, BJ30 Traveler bergantung pada pengumpulan profesional Beijing Off-Road lebih enam puluh tahun, dengan kekuatan kasar super off-road, super luas, super jimat, membiarkan dunia melihat China.

"Super Off-road" adalah keyakinan untuk keluar. Beijing Off-Road telah membina arkitektur hibrida HEV Penggerak Empat Roda Enam Mod Terkemuka Industri, dan teraju digunakan pada BJ30 Traveler, menjadi model hibrida HEV kategori SUV Kotak China pertama. Kuasa Enjin Tiga adalah satu enjin khas hibrida kecekapan haba 41%, motor penggerak depan dan motor penggerak belakang, masing-masing mahir penjimatan jarak jauh, pengisian masa nyata dan letupan serta-merta; Penggerak Empat Roda Pintar kelajuan respons sehingga 30 milisaat, dalam 0.5 saat boleh letukan tork puncak. Enam Mod boleh secara automatik memilih cara kerja terbaik, kuasa sentiasa berada dalam keadaan terbaik. Bersama kunci tenaga tengah, had luncur elektronik empat roda dan sistem kawalan ATS All-Terrain Pintar, mudah berurusan dengan tanah berlumpur, tanah pasir dan sebagainya.

"Super Luas" adalah kecerdasan perjalanan. BJ30 Traveler pengaturan tujuh tempat duduk tiga barisan, mempunyai paksi jauh 2,820 milimeter, nisbah kegunaan ruang tinggi 66%, dan belakang 1,496 liter sangat luas, barisan belakang rata sepenuhnya bertukar serta-merta menjadi kotak tidur 1.92 meter. Ruang barisan ketiga SUV Kotak Kelas B yang sangat lebar, membolehkan orang dewasa 1.8 meter duduk tetap luas. 38 tempat penyimpanan seluruh kenderaan, barang peribadi ada lokasi khas. Perjalanan keluarga bebas, setiap orang tidak kompromi.

"Super Jimat" adalah perkongsian jangka panjang. BJ30 Traveler telah mencapai Jimat, Jimat, Tenang. Baru-baru ini, lima blogger kereta dari Afrika Selatan, Indonesia, Emiriah Arab Bersatu, Poland, Mexico, ujian realiti penggunaan bahan api SUV buatan tempatan, BJ30 Traveler di setiap negara berjaya laluan 100 km tidak melebihi 5 liter, satu tangki minyak jangkauan lebih 1,000 kilometer. Tiada perlu mencari stesen pengecas, isi minyak terus pergi, setiap tahun jimat puluhan jam masa pengisian. Selain itu, pemilik pertama menikmati jaminan seumur hidup untuk keseluruhan kenderaan, tiada kebimbangan keselamatan bateri voltan tinggi, penyelenggaraan mudah dan aksesori cukup, membolehkan setiap perjalanan tanpa risau masa depan.

BJ30 Traveler adalah sama ada kotak yang boleh membawa anda ke alam semula jadi, atau SUV komuter bandar yang membolehkan anda menikmati kehidupan selesa. SUV off-road ringan seragam, BJ30 Traveler terpilih dari 10,000!

Pelancaran Edisi Gemilang BJ30 Traveler, Mendapat Rupa, Prestasi, Pengalaman Tiga Momen Gemilang

Dalam kes 150,000 unit keluar kilang ini, Beijing Off-Road mengeluarkan model baharu — Edisi Gemilang BJ30 Traveler, di atas asas "Super Off-road, Super Luas, Super Jimat", mencapai rupa, prestasi dan pengalaman lompatan lengkap.

Gemilang rupa, direka khas untuk fasa kehidupan berbeza. BJ30 Traveler Edisi Gemilang menggunakan gaya kotak klasik, aura tegas dan garisan cantik perpaduan sempurna, cincin bintang lima unik laluan lampu, menonjol dan kemas; set pengubahsuaian elektrik moden lengkap, roda cincin bintang khusus, bampers sukan warna sepadan depan dan belakang, mempamerkan kesukaan dan santai; dalaman jingga baharu dan panel tekstur logam membentuk lapisan dan kualiti, menonjol asas yang hangat. Pengguna pelbagai umur boleh mencari kesukaan dan menemui gemilang pada kereta ini.

Gemilang prestasi, kuasa dan penggunaan bahan api dapat. BJ30 Traveler Edisi Gemilang menukar bateri AGM khusus prestasi tinggi, hayat gelung mencapai 3 kali bateri biasa; dilengkapi teknologi turbo sama seperti Porsche, kecekapan pengecasan keseluruhan mencapai 99%; kuasa motor belakang ditingkatkan dari 55 kW ke 70 kW, masuk landasan, permulaan persimpangan, elak kecemasan, boleh memperoleh respons tepat, memberi anda keyakinan mempertahankan hak jalan.

Gemilang pengalaman, mewujudkan ruang tamu selesa bergerak. Berbanding SUV biasa, BJ30 Traveler badan lebih tinggi, pandangan lebih luas, ada fungsi pemanas kerusi, pengudaraan, pemanas stereng, mesra selesa. Sistem boleh mengesan titisan hujan, tetingkap tutup automatik. 64 warna lampu suasana boleh bergerak mengikut irama muzik, memberi anda ruang eksklusif emosi menenangkan.

Edisi Gemilang BJ30 Traveler membolehkan anda mendapat kehidupan off-road dan komuter bandar, dengan kecerdasan satu kereta, menampung dua sisi kehidupan, menjadikan setiap hari biasa, menjadi momen gemilang.

Bongkar pertama di seluruh rangkaian 150,000 kilometer BJ30 Traveler, CCTV Mengesahkan Kualiti Sebenar

Untuk membalas jasa 150,000 pemilik dengan kesediaan dan kesukaan, Beijing Off-Road mengeluarkan "dasar pertukaran super 30,000", pengguna pertukaran dan pengguna baharu boleh menikmati. Di atas dasar pertukaran super 30,000, Beijing Off-Road juga membawa lima ganjaran istimewa, tempahan terhad masa boleh menikmati:

Pertama, jaminan ganjaran: Anugerah jaminan seumur hidup keseluruhan kenderaan bernilai 6,000 (had pemilik pertama bukan untuk operasi);

Kedua, kewangan ganjaran: 0 deposit dan sebagainya banyak produk kewangan boleh dipilih;

Ketiga, teman ganjaran: Pelanggan lama memperkenalkan pelanggan baru berjaya, ganjaran sehingga 800 kad JD;

Keempat, penambahbaikan ganjaran: Semua varian seumur hidup OTA penambahbaikan percuma;

Kelima, data ganjaran: Data asas seumur hidup percuma, data hiburan 2 tahun percuma dan tanpa had.

Dalam kes Piala Dunia dibuka, Edisi Gemilang BJ30 Traveler juga terhad masa membuka "Piala Dunia Menggairahkan, Menang Hadiah Gemilang" aktiviti: Di mana-mana kedai berlesen di seluruh negara membeli kereta, boleh memperoleh资格 tekaan, tepat sasaran Piala Dunia juara dan skor perlawanan akhir, lagi menikmati subsidi pembelian 50,000.

Kualiti sebenar tidak takut pemeriksaan ketat. Pendedahan lokasi, Beijing Off-Road bersama CCTV Ekonomi, terhadap 150,000 kilometer BJ30 Traveler melakukan bongkaran siaran langsung, menunjukkan kualiti ketahanan dengan keadaan kereta sebenar. Selain itu, kamera mendalam melawat Pabrik Super BAIC Zhuzhou, menyaksikan Kecerdasan Pembuatan China bagaimana dari hulu menjaga setiap kualiti kenderaan yang luar biasa.

150,000 kilometer bersamaan dengan kegunaan keluarga biasa hampir sepuluh tahun penggunaan, BJ30 Traveler dibuka selepas: Enjin turbo bersih dan sedikit jelaga, output kuasa masih kuat, bekas gear sempurna tidak bocor minyak, gear dalam juga tiada kedut kehausan, status sistem kuasa cemerlang; Beg bateri tiada bengkak, bocor cecair, keadaan reput/berkurang dalaman, penggunaan jangka panjang tidak perlu risau kegagalan bateri; Bingkai bawah, lengan gantungan tiada karat, bocor minyak, keseluruhan ketepatan lantai, keseragaman dan perbezaan kereta baru sangat kecil, perlindungan keselamatan pasif sentiasa dalam talian. Siaran langsung ini menggunakan kamera membuktikan, BJ30 Traveler bahan kukuh, pengilangan boleh dipercayai, ketahanan luar biasa, boleh membawa kos pembaikan lebih rendah kepada pengguna, kitar ganti kereta lebih panjang, dan setiap kali perjalanan rasa selamat.

Beijing Off-Road juga bersama CCTV Ekonomi mendalam ke Pabrik Super BAIC Zhuzhou, dari sumber pembuatan揭开 BJ30 Traveler logik di sebalik kualiti yang baik. Di bengkel pengelasan, ratusan robot bekerja sama, 100% automasi, kecacatan pelekat tidak melebihi sehelai rambut, menjamin rangka badan lebih kukuh, keupayaan tahan impak, tahan perubahan bentuk lebih kuat, jalan jalan rosak tidak bunyi aneh, perlanggaran lebih selamat; Di bengkel penyepit, lebih 5,000 tan peralatan penyepit gergasi sekali penyepitan badan plat, menjamin badan seragam dan rapi, garisan lancar, rupa cantik luaran bermula daripada penyepit ketepatan tinggi; Di bengkel cat, puluhan robot automasi cat, bersama cat air mesra alam, bahan pekat berbahaya kurangkan lebih 60%, kereta baru tiada bau aneh, orang tua dan kanak-kanak naik kereta lebih selamat, cat lebih tahan matahari, lebih tahan kakatan. Selain itu, setiap peringkat proses ditetapkan pintu pemeriksaan kualiti, menjamin setiap unit keluar BJ30 Traveler semua kualiti mencapai piawaian, membolehkan pengguna beli dengan hati puas, buka dengan yakin.

150,000 Kesukaan, Tiba Gemilang. Sebagai keluarga off-road, Beijing Off-Road dengan matriks produk pelbagai pelan tepat, berusaha membiarkan pengguna dengan keperluan berbeza boleh mencari rakan perjalanan paling sesuai. BJ30 Traveler Edisi Gemilang dengan kuasa produk akhir dan harga ikhlas, membiarkan setiap kesediaan tidak dibuang, membiarkan setiap perjalanan bersinar; BJ40 Extended Range Long Range Edition dengan "Bandar dan luar bandar sangat selamat" kekuatan kasar, menemani pengguna pergi ke alam lebih luas. Masa depan, Beijing Off-Road akan terus bersama pemilik berjalan sama, pergi ke gunung, tasik, laut seterusnya, bersama setiap momen gemilang.

12 Jun, “150,000 Cinta, Highlight Datang” BJ30 Traveler 150,000 Unit Keluar Kilang & Pelancaran Edisi Highlight majlis diadakan dengan lancar di Pusat Super BAIC Zhuzhou. Sebagai model rujukan SUV Offroad Ringan China yang paling cepat mencapai jualan 150,000 unit, BJ30 Traveler berdasarkan reputasi pasaran jangka panjang dan kualiti uji dunia sebenar, sekali lagi memecahkan rekod pasaran khusus.

Kegiatan kali ini tidak sahaja menyaksikan pencapaian milestone 150,000 unit keluar kilang bagi jenama, malah secara rasmi mempersembahkan model baharu tahunan – BJ30 Traveler Edisi Highlight. Siri BJ30 Traveler memperkenalkan dasar pertukaran RM 30,000, dengan harga pertukaran super bermula RM 69,900. Model baharu tahunan BJ30 Traveler Edisi Highlight dilancarkan, berposisikan sebagai SUV Offroad Ringan, ketiga-tiga dimensi rupa, prestasi dan pengalaman mengalami peningkatan menyeluruh, harga pertukaran super bermula RM 82,900.

(Timur Pengerusi Kumpulan BAIC, Pengerusi Beijing Offroad Zhang Guofu)

Berdasarkan lebih 60 tahun pengumpulan teknologi offroad profesional Beijing Offroad, BJ30 Traveler sentiasa berdiri di pasaran dengan tiga kekuatan teras utama “Ultra Offroad, Ultra Luas, Ultra Jimat”, memimpin litar khusus secara berterusan, meraih pelbagai anugerah penting seperti jualan SUV HEV Hybrid Tempatan nombor satu selama 24 bulan berturut-turut, kadar nilai kekalkan SUV Kompak Tempatan 100,000-150,000 nombor satu, malah meraih anugerah antarabangsa seperti SUV Hybrid Terbaik Wilayah Arab dan SUV Import Terbaik Tahunan Argentina, kualiti produk mendapat pengesahan dua arah pasaran domestik dan luar negara. Pelancaran semula Edisi Highlight kali ini secara tepat mematuhi keperluan pengguna sebenar, melengkapi pengalaman butiran produk, dan membentuk semula piawaian nilai baharu SUV Offroad Ringan kelas 100,000.

Sahkan berkuat kuasa TV Pusat! Pembongkaran kereta sebenar 150,000 km, saksikan kualiti ketahanan keras

Kualiti sebenar, boleh tahan ujian masa dan kamera dua hala. Kecemerlangan terbesar majlis kali ini, Beijing Offroad bekerjasama dengan TV Pusat Kewangan melakukan pembersihan semula langsung pembongkaran kereta sebenar BJ30 Traveler 150,000 km secara serentak di seluruh rangkaian, dengan keadaan kenderaan sebenar menghadapi kebimbangan teras pengguna terhadap ketahanan dan kebolehpercayaan kenderaan, serta mengunjungi Pusat Super BAIC Zhuzhou, mencari asal sistem kawalan kualiti ketat buatan China.

150,000 km, sama dengan jarak penggunaan kereta hampir 10 tahun keluarga biasa, kekuatan memandu laluan sempadan negara 6 pusingan, keadaan keseluruhan kereta selepas pembongkaran sangat berkesan. Dari segi tenaga, karbon turbin enjin sangat sedikit, keadaan operasi luar biasa, balapan gear tanpa kebocoran, gear tiada kesan haus, output tenaga jangka panjang stabil dan banyak; dari segi tiga kuasa elektrik, pakej bateri tiada penggelembungan, kebocoran cecair, masalah kemerosotan perubahan, menghilangkan kebimbangan pengguna penggunaan kenderaan tenaga baharu; dari segi lantai, rangka bawahan, lengan suspensi tiada karat, tanda kebocoran minyak, keseragaman keseluruhan kereta, keserataan hampir seperti kereta baru, keamanan perlindungan pasif sentiasa aktif.

Kualiti yang kukuh berasal daripada pembuatan yang ketat. Pusat Super BAIC Zhuzhou menggunakan sistem pengeluaran automatik penuh, 100% operasi automatik robot bengkel kimpalan, kekeliruan pelekat tidak melebihi tahap helai rambut, meningkatkan ketara keteguhan badan dan keupayaan lawan ubah bentuk badan; peralatan stamping gergasi ribuan tan membentuk papan badan dalam satu bahagian, garisan teratur, struktur stabil; bengkel cat automatik penuh menggunakan cat air mesra alam, bahan volatile berbahaya dikurangkan lebih enam kali, kereta baru tiada bau aneh, permukaan cat tahan matahari tahan korosi. Gerbang kawalan kualiti pelbagai peringkat dalam keseluruhan proses, menjamin kualiti setiap model keluar kilang mencapai piawaian dari sumber.

Edisi Highlight pembaharuan menyeluruh! Rupa/Prestasi/Pengalaman peningkatan tiga kali

BJ30 Traveler Edisi Highlight yang diasah dan ditingkatkan berdasarkan maklum balas pengguna sebenar 150,000 pemilik, berdasarkan kekuatan produk keras asal, mencapai lompatan menyeluruh rupa, prestasi, pengalaman Highlight, mengimbangi personaliti muda dan kegunaan keluarga, melengkapi pengalaman gerak keseluruhan senario.

Rupa Highlight, Kuasa Boleh Asin Boleh Manis Penuh. BJ30 Traveler Edisi Highlight meneruskan bentuk keras kotak klasik, piawai kelengkapan kelompok lampu melalui cincin bintang lima unik, kit penyesuaian aliran elektrik dan pelbagai roda cincin bintang, ketepatan identifikasi penuh. Menambah tiga warna cat kenderaan unik Oren Lava, Biru Kubah, Kelabu Sungai Sejuk, gaya pribadi serba guna. Peningkatan dalaman warna tema oren dan panel tekstur logam, bersama dengan butiran pembaris bentuk gunung keluarga, kualiti meningkat ketara, kommut harian halus tahan lihat, kesan offroad luaran cukup.

Prestasi Highlight, Pecutan Tenaga dan Minyak Dua Hala. Berbanding versi biasa, Edisi Highlight secara sasaran mengukuhkan kekuatan teras, pengalaman penggunaan kereta meningkat menyeluruh. Menggantikan bateri AGM prestasi tinggi 3 kali hayat, jangka masa henti, penggunaan elektrik luar lebih stabil tahan lasak; dilengkapi teknologi turbin VGT model Porsche + enjin hibrid 41% kecekapan haba tinggi, kecekapan cas mencapai 99%, mengimbangi tenaga kuat dan penggunaan minyak rendah. Kuasa motor belakang dinaikkan ke 70kW, permulaan, mahu, tukar lorong tindak balas lebih pantas, menghilangkan tenaga lambat, memandu semua keadaan jalan lebih tenang.

Pengalaman Highlight, Membina Ruang Tamu Mudah Alih Selesa Seluruh Ruangan. Berdasarkan架构 badan tinggi, penglihatan kereta baru jauh melebihi tahap yang sama, memandu jauh tidak tertekan. Keseluruhan kereta piawai ventilasi kerusi, pemanas dan pemanas stereng, suhu tetap memandu sepanjang tahun selesa. Sertai pengapit tingkap automatik titisan hujan, lampu suasana 64 warna bergerak, 10 pemacu bunyi HiFi, konfigurasi praktis dan rasa upacara mewah ringan serentak, sesuai sepenuhnya dengan senario gerak keluarga kommut, pelancongan jauh, kemah luar.

Didukung Arkitektur Tiga Enjin, Empat Roda, Enam Mod, Prestasi Offroad Super Takluk Semua Keadaan Jalan

Sebagai model HEV Hybrid pertama SUV kotak China, BJ30 Traveler menggunakan arkitektur HEV Hybrid tiga enjin empat roda enam mod yang dipimpin industri, diuji oleh lebih 26 juta pengguna HEV global, teknologi matang boleh dipercayai. Keseluruhan sistem terdiri daripada enjin khas hibrid 41% kecekapan haba tinggi, dua motor pemandu hadapan dan belakang membentuk matriks tenaga tiga enjin, kerja jelas, kerjasama efisien, sesuai dengan senario jimat tenaga jarak jauh, cas masa nyata dan senario letupan serta merta.

Kecepatan tindak balas four-wheel drive elektrik pintar rendah hingga 30 milisaat, dalam 0.5 saat boleh letak tork puncak, bersama tengkulah tenaga tengah, had geseran elektronik empat roda, sistem kawalan elektrik pintar super AI, tork terminal roda maksimum boleh mencapai 5928N·m, boleh mengatasi lumpur, pasir, gantungan silang, merentasi air senario offroad ringan kompleks. Enam mod pemanduan pintar boleh tukar automatik mengikut keadaan jalan, merangkumi listrik tulen, siri, selari, enjin memandu terus semua keadaan operasi, kommut bandar lancar Jimat minyak, layaran pantas tenaga penuh, offroad luaran tenang terlepas masalah. Sertai penyegaran OTA seumur hidup seluruh ruang, mengoptimumkan logik tenaga dan prestasi offroad secara berterusan, semakin lama semakin baru.

Dari segi keselamatan, keseluruhan kenderaan menggunakan badan kagum keluli ketahanan tinggi 63.4%, bahagian penting dilindungi keluli bentuk haba, kekuatan torsi badan mencapai 24800N·m/darjah, satu roda tergantung separuh meter masih boleh buka pintu normal. Mengalami 4 juta km ujian ketahanan persekitaran had, kualiti ketat jauh melebihi piawaian industri, menjaga keselamatan gerak secara menyeluruh.

Ruang Besar + Tenaga Rendah, Mengimbangi Keperluan Rumah dan Jimat Masa Jangka Panjang

Kegunaan ruang adalah wang merah utama BJ30 Traveler. Kereta baru mempunyai jarak roda 2820mm sangat panjang, kadar penggunaan ruang 66% sangat tinggi, fokus pada susun atur tiga baris tujuh tempat duduk jarang kelas 100,000, baris ketiga kelas B luas boleh muatkan orang dewasa 1.8 meter, penuh tidak sesak. Kapasiti maksimum peluasan trunk 1496L, baris belakang rata boleh bentuk ruang 1.92 meter rata super, rehat kemah, memuatkan alat besar tiada tekanan. Keseluruhan kereta dilengkapi 38 ruang simpanan halus, benda kecil tersusun, sesuai sepenuhnya dengan keperluan senario gerak keluarga, kemah luar, kommut harian, pindah rumah simpan.

Ekonomi tenaga merupakan rujukan tahap yang sama. Sebelum ini Afrika Selatan, Indonesia, Emiriah Arab Bersatu, Poland, Mexico lima negara blogger kereta melintasi wilayah, keadaan laluan pelbagai uji, BJ30 Traveler konsumsi minyak 100km dikawal dalam 5L, suhu melampau, ais salji, jalan tidak berturap menunjukkan prestasi tenaga rendah stabil, satu tangki minyak jarak jauh lebih 1000 km. Berbeza dengan kerisauan isi cas model listrik, arkitektur HEV hibrid isi minyak terus pergi, tiada stesen cas, tiada barisan isi cas, setiap tahun boleh hemat puluhan jam isi cas masa dan kos penggunaan kereta banyak, guna jangka panjang jimat masa jimat duit.

Harga Tulus + Hak Bertindih, Ambil Awal Nikmati Pengalaman Mewah Melebihi Taraf

Pelancaran BJ30 Traveler kali ini merangkumi model minyak, hibrid pelbagai, semua siri menikmati dasar pertukaran super RM 30,000, tiada had jenama kenderaan, tiada had penggunaan tahun, pengguna beli baru, pertukaran boleh menikmati, ambang ambil dikurangkan besar. Harga petunjuk pelbagai model kereta baru 9.99-13.99 RM, model minyak, hibrid lengkap, harga pertukaran serendah bermula RM 6.99 RM. Harga khusus seperti rajah berikut:

Sertai, kereta baru bertindih lima hak hormat seumur hidup, mengurangkan kos penggunaan kereta secara menyeluruh: Pemilik pertama bukan operasi dapat jaminan seumur hidup keseluruhan kenderaan bernilai RM 6000, 0 down payment solusi kewangan fleksibel, pelanggan lama bawa bawa kad JD hingga RM 800, siri penuh penyegaran OTA percuma seumur hidup, laluan asas percuma seumur hidup + 2 tahun hiburan tanpa had. Selain itu, mula membuka semasa “Kasut World Cup, Highlight Menang Hadiah Besar”, pergi kedai beli kereta boleh sertai teka World Cup, tepat juara dan skor akhir boleh dapat subsidi pembelian 50,000 lagi, tulus penuh.

Rumusan: Dari 150,000 unit keluar kilang milestone pasaran, ke kualiti keras TV Pusat uji sah, hingga pembaharuan menyeluruh Edisi Highlight, BJ30 Traveler sentiasa berdiri berdasarkan keperluan pengguna, melompati persaingan homogen tahap yang sama. Berdasarkan prestasi serba boleh boleh bandar boleh alam, susun atur ruang besar fleksibel, konsumsi tenaga rendah uji dunia, kualiti boleh bongkar boleh teguh, bertindih harga ambil mesra rakyat bermula RM 6.99 ribu dan hak jimat masa seluruh kitaran, kereta baru sesuai sepenuhnya dengan pengguna muda gerak jiwa, pelancongan semua ahli keluarga banyak anak, offroad ringan luar senario pelbagai, benar-benar “Satu kereta penuhi semua keperluan gerak”, menjadi pegawai serba boleh tak tergantikan pasaran SUV Offroad Ringan kelas 100,000.

6月9日，长安汽车泰国罗勇工厂迎来发展路上的重要节点，工厂第2万台整车顺利下线，其中全新启源Q05（海外命名NEVO Q05）成为当之无愧的主力车型。这一成果不仅印证了这座海外工厂的强劲产能与市场认可度，也标志着长安汽车正式完成从单一产品出口到全产业链出海的关键转型，为中国新能源汽车深耕东南亚市场写下亮眼答卷。

作为长安布局海外的首个新能源整车制造基地，罗勇工厂坐落于泰国东部经济走廊核心区域，自2025年5月正式投产以来，始终秉持绿色与智能的建设理念，打造出东南亚地区极具竞争力的现代化车企。工厂设置焊接、涂装、总装、发动机及电池装配五大智能化车间，核心质量管控工位自动化率高达90%，将成熟的中国智能制造标准完整落地海外，保障每一台整车的品质水准。

如今，罗勇工厂已然成长为长安在东南亚的制造中枢、全球右舵车型供应基地以及海外备件中心，可实现阿维塔11/12、深蓝S05/S07、启源Q05等多款热门右舵车型的本地化生产，搭建起生产、销售、售后一体化的全球服务体系。产能方面，工厂一期规划年产能为10万辆，后续还有充足的扩产空间，最大可提升至20万辆，足以持续承接东南亚及周边市场的消费需求。

依托工厂本土化优势，主力车型启源Q05在泰国市场表现十分亮眼。该车于今年5月正式登陆泰国市场，上市仅三天，订单量就突破3000辆，凭借出色的产品力迅速收获当地消费者青睐。启源Q05的热销，侧面体现出长安精准把握东南亚用户出行需求，也让罗勇工厂的产能价值得到充分释放。

从投产到两万台整车下线，短短一年多时间，罗勇工厂交出了优异的成绩单。它不仅是长安全球化战略的重要支点，更是中国汽车产业走向世界的缩影。未来，长安汽车还将继续依托海外制造基地，持续输出优质新能源产品与先进制造技术，不断拓宽中国车企在全球市场的发展版图。

On June 3, 2026, a certification from the Indonesian Civil Aviation Authority ignited the Chinese low-altitude economy circle.

AutoFlight V2000CG Kayou – this 2-ton unmanned cargo eVTOL, has secured the world's first overseas type certification (VTC) for an eVTOL. In plain terms, this is the first time a Chinese-ton-plus eVTOL has obtained an "export pass".

The news itself is not complex, but the signal behind it is worth savoring.

 

Why Indonesia?

Choosing Indonesia as the first stop was no accident.

The title "Land of Ten Thousand Islands" is not given for nothing – more than 17,000 islands, logistics is a major hurdle. Sea shipping is too slow, airplanes too expensive, and building runways is unrealistic. This geographical dilemma is exactly the natural habitat for eVTOL. Vertical takeoff and landing, no runway needed, a 200 km range, like an air courier tailor-made for the archipelago.

But the more crucial layer of logic is that Indonesia itself has an aviation industry foundation and airworthiness certification capability. In other words, its approval is not merely a "formality", but genuine technical endorsement with real value. Getting the nod from a knowledgeable country is more persuasive than obtaining certifications from ten loose markets.

The True Weight of This Certificate

Many people might not fully understand the significance of VTC. Simply put: The CAAC issued a TC (Type Certificate), representing that this plane can fly in China. But to fly in Indonesia, the Indonesian Civil Aviation Authority must issue another VTC, confirming "we recognize your Chinese certification standards, this plane is safe in Indonesia as well".

The difficulty lies in that the standards of both parties do not necessarily align. Passing this time indicates that China CAAC's airworthiness standards have achieved effective alignment with the Indonesian Civil Aviation Authority's – behind this is mutual trust between the two nations' civil aviation management systems and deep technical alignment.

In other words, what AutoFlight obtained is not just a certificate, but also empirical evidence that China's low-altitude airworthiness standards are recognized internationally.

A Signal Easily Overlooked

Reviewing the timeline: March 2024 obtained China TC, July 2025 submitted Indonesia application, June 2026 obtained VTC – the entire cycle is less than one year. For a brand new aircraft category, this speed is quite astonishing.

What does this indicate? It indicates that China's eVTOL airworthiness certification system has become relatively mature, providing clear path references for going global. And the Indonesian side also demonstrated efficient coordination capabilities. Both sides are racing against time – because in the low-altitude economy sector, the person who runs first has an absolute advantage.

This is completely different from the protracted struggles of traditional large aircraft airworthiness certification that often take years.

Calmly Speaking, Challenges Lie Ahead

Obtaining certification is a major breakthrough, but the hard battle of commercialization has just begun.

The V2000CG is currently the cargo version, which itself is a pragmatic choice – although cargo requires high safety redundancy, at least it does not have to face the public opinion pressure of passenger carrying where "anything happening is a big deal". First running through logistics scenarios, accumulating operational data and safety records, then aiming for passenger carrying, is a more stable path.

But Indonesia's operating environment is not simple. The archipelago climate is changeable, infrastructure varies, how to build a maintenance support system – these are all practical tests. Certification is a permit to fly, but whether it can fly well, fly safely, fly efficiently is another matter.

Greater Imagination

The most noteworthy aspect of this event might not be AutoFlight's breakthrough alone, but that it opens up a possibility: China has the opportunity to become a "standard exporter" in the low-altitude economy sector.

In the past in the civil aviation large aircraft field, airworthiness standards were long dominated by Europe and America. But on this new track of eVTOL, countries are still in the exploration stage. If China can leverage a complete industrial chain, rapid iteration capabilities, and accumulation of early application scenarios to form a set of standards recognized internationally first, that will be a leap from "selling products" to "selling rules".

This is far more meaningful than selling hundreds of aircraft.

This AutoFlight plane flying to Indonesia brings not only cargo, but also a low-altitude economy solution defined by China. And the true value of this world's first VTC might only be clearer when looking back in five years.

 

二零二六年五月二十八日，上汽集團「全球第一億位用戶交車儀式」喺上海北外灘世界會客室舉行。上汽旗下十餘個整車品牌、十九款車型，以「全球接力交付」嘅方式，橫渡山海、跨越洲際、聯動全球，上汽集團由此成為首個累計產銷量突破一億輛嘅中國汽車集團，為中國汽車行業鑄就新嘅里程碑。

一九五五年，上海內燃機配件製造公司成立，上海汽車工業由此起步。一九五八年，工人們用榔頭敲出第一輛「鳳凰牌」轎車，實現上海轎車製造「零嘅突破」。七十餘年來，上汽親歷並推動咗中國汽車工業從無到有、從弱到強嘅全過程：一九八三年桑塔納下線，開啟合資合作；一九九七年上海通用成立，創造 23 個月建廠出車嘅「上海速度」；二零零六年自主品牌榮威誕生出，二零一六年推出全球首款網際汽車榮威 RX5；二零二零年高端智能電動品牌智己汽車成立。

貫穿呢一征程嘅，係上汽始終秉持嘅「懂車更懂你」用戶理念。從桑塔納國產化共同體到合資 2.0 技術共創，從網際汽車到全線控底盤、固態/半固態電池、AI 大模型上車——每一次跨越，都係「懂車」能力嘅進階，都係「懂你」初心嘅一脈相承。一億輛，更加係一億份用戶信賴嘅集中兌現。

第一億輛交付車型智己 LS9 Hyper 係上汽七十餘年技術積澱嘅集大成之作，開啟咗新能源車「新三大件」嘅嶄新時代。佢搭載咗下一代底盤技術，同級首發嘅全線控四輪轉向；下一代智駕硬體，520 線超視域激光雷達 + 英偉達 Thor 晶片，下一代三電——全域 800V 高壓平台與恆星超級增程。全面預埋咗面向 L3 及以上高階智駕持續進化嘅冗餘能力。

同時，智己 LS9 Hyper 首搭上汽金標颶風三電機，從容躋身性能 3 秒俱樂部；更聯合紫金實驗室，全球首發「內生安全」技術，將汽車安全邊界從「物理安全」拓展至「資訊與系統安全」，係 AI 時代嘅必備安全基石。

一億輛嘅背後，係上汽涵蓋整車、零部件、移動出行同服務、金融、國際經營、創新科技六大板塊嘅全價值鏈閉環。二零二六年 1-4 月，上汽累計銷售 130.2 萬輛，連續四個月位居中國車企銷量冠軍。其中自主品牌銷量 91 萬輛，佔比近 70%；新能源車銷售 41.2 萬輛；海外市場銷售 45.9 萬輛，同比大漲 50.2%。

交付儀式現場，上汽全品牌、全產品矩陣協同發力。自主品牌全線出擊：尚界 Z7、華境 S、榮威 M7、MG4 半固態電池版、五菱星光 560、大通 eDeliver5、紅岩重卡、躍進大拿 T1、申沃純電客車、依維柯聚星 EV 等相繼交付，覆蓋個人出行、家庭生活、商用運營、物流運輸等多元場景。

合資品牌集中亮出「合資 2.0」成果：大眾 ID. ERA 9X 將全球首發搭載 Momenta R7 強化學習世界模型，上市一個月交付突破 7000 臺；AUDI E7X 計劃成為奧迪全球首款實現 L3 級自動駕駛落地嘅車型；別克至境 E7 基於「逍遙」超級融合架構打造，上市一個月交付破 1 萬台。

從上海主會場出發，交付畫面喺南京、柳州、太原等國內多城及英國、印尼、新加坡等國家接續點亮，開創咗中國汽車品牌嘅全新敘事方式。

呢背後，係上汽全球化佈局嘅深厚根基。上汽係中國汽車企業「走出去」嘅先行者：喺海外擁有超 100 個零部件生產基地、超 3000 個經銷商網絡，建成倫敦等 3 大研發創新中心同泰國、印尼、印度、巴基斯坦 4 個生產製造中心；安吉物流擁有各類滾裝船 42 艘，8 條國際航線覆蓋東南亞、歐洲、美洲。

如今，上汽產品同服務遍佈 170 多個國家同地區，海外累計銷量突破 700 萬輛。二零二五年，上汽發佈海外「Glocal 戰略」（全球 + 本土），正加速由「產品出海」邁向「價值鏈出海」，令「中國智造」進一步走向世界。

「懂車更懂你」嘅最終落腳點，係每一個真實用戶嘅出行生活。得到 APP 創始人羅振宇作為華境 S 第 001 號體驗官，從跨年演講盛讚華為乾崑智駕到走進工廠見證下線；前留德國腳楊晨選擇 ID.ERA 9X，因其黃金增程與長期主義不謀而合；曹開亮全家訂車後，偶像周杰倫恰好成為別克 MPV 家族代言人；公益博主劉佳連續五年為廣西山區留守兒童理髮、送陪伴，別克第一時間援助，佢被至境 E7「滿分座艙」打動。從自媒體博主到村支書，從公益守護者到物流企業——每一位用戶都係真實生活嘅縮影，正係呢「懂車更懂你」最生動嘅詮釋。

一億輛係上汽七十餘年發展嘅階段性答卷，更加係上汽面向智電未來「二次創業」嘅全新起跑線。二零一四年，上汽積極落實「發展新能源車係我國從汽車大國邁向汽車強國嘅必由之路」嘅重要指示，率先全面轉型。十二年後，從智電轉型嘅「一馬當先」，到自主合資、乘用商用、海內海外嘅「萬馬奔騰」，上汽將不斷以「懂車更懂你」為用戶理念，令科技創新真正惠及每一位用戶。

從 1955 到 2026，從第一個用戶到第一億個用戶，從初創探索到行業引領——上汽將繼續同全球用戶、全球夥伴億路同行，共創美好出行新未來。

2026 年先過咗唔夠一半，但有件事已經可以預早作結論：假如無海外市場嘅支撐，今年中國汽車產業嘅產銷數據會好難睇。

而家睇下國內。

1 至 4 月，國內乘用車累積零售 560.4 萬輛，按年下跌 18.5%。其中燃油車下跌約 19.8%，新能源車亦下跌 17.2%。4 月單月零售 138.4 萬輛，按年降 21.5%，按月降 16.0%。

呢唔係某一個細分市場嘅問題，而係整個大市都在收縮。

而家睇下出口。

同期中國汽車累積出口 325 萬輛，按年增長 50.6%。其中新能源出口接近 150 萬輛，佔比 48%，按年增長 69%。

4 月單月，乘用車出口佔廠方銷量 36%，而同期只有 19%。正因為出口嘅強勁表現，先至將國內市場嘅失速兜住咗。

今年 1 至 4 月，中國汽車產銷整體按年下跌 4.8% 到 5.5%，雖然係近年少見嘅負增長，但好歹都係個位數。如果無出口，呢個數字會難睇好多。

汽車出口已經唔係可有可無嘅邊際業務，佢正在深刻改變中國車企嘅業務結構。

咁問題就嚟咗：呢啲車，到底去到邊度？
巴西質變

而家睇下兩份榜單。

全類別乘用車出口前十名中，巴西排第一，俄羅斯排第二。

新能源出口前十名中，巴西都係第一。28 萬輛同 21 萬輛——呢兩個數字疊加喺巴西頭上，按年增長分別達到 226.1% 同 220.9%。

咩意思？

僅比亞迪一家，今年一季就往巴西出口咗近 9 萬輛，包括純電同插混。長城喺巴西已經建咗兩座工廠，其中第二座嘅年產能高達 20 萬輛。

但真正值得記住嘅信號唔係呢啲數字。

今年 4 月，比亞迪喺巴西賣咗 14911 輛，超過咗大眾，第一次登頂巴西月度零售銷量總榜第一。

巴西呢個市場，長久以來由歐美日品牌主導，中國新能源品牌第一次喺月度銷量上超越咗傳統燃油巨頭。

呢件事喺巴西當地造成嘅心理衝擊，唔亞當年蘋果喺中國第一次超過諾基亞。

而且呢個結果並唔意外。

一係中國車企密集進入，廣汽、奇瑞、吉利、零跑、長安都已經喺巴西佈局，群眾基礎扎實。

二係本地化生產喺加速，比亞迪喺卡馬薩里嘅工廠員工已經超過 4100 人，即刻仲要再增加 1600 人，開第三班。

三係巴西嘅政策環境雖然有關稅，但唔搞暗箱操作，中國汽車嘅產品競爭力足夠強，唔需要額外照顧，只要規則公平就得。

由 2026 年開始，巴西將不再係常規意義上嘅“海外市場”，佢已經變成咗中國車企嘅“第二本土”。

所謂本土，就係完成咗從“出口目的地”到“產銷一體市場”嘅質變，這代表咗中國汽車出海邏輯嘅根本性轉換。

歐洲曲線

再睇下歐洲。

全類別榜單上，英國排第三，15.1 萬輛，增長 99.3%；比利時排第四，13 萬輛，增長 40.3%；意大利排第七，9.2 萬輛，增長 121.2%。

如果單睇新能源榜單，意大利增長 460.7%，德國增長 295%，從英國到西班牙，增幅全部喺 80% 以上。

歐洲市場嘅數據好靚仔。呢背後有某個關鍵因素：中國式混動。

乘聯會嘅數據顯示，4 月份汽車出口結構中，插混佔比已經達到 18%，按年提升咗 4 個百分點。

呢係中國車企面對歐美關稅壁壘時採取嘅一個避實就虛嘅打法。

歐盟由 4 月 15 號開始實施反補貼稅，把比亞迪、吉利、上汽嘅綜合稅率提升至 27% 到 45.3%，咁樣一來，純電車型嘅價格優勢被大幅削弱。

但混動車型因為搭載咗發動機，唔受同等力度嘅關稅約束。於是中國車企迅速調整策略，用混動車型去滲透歐洲市場。

唔需要硬碰硬，而係喺規則中尋找縫隙。

呢種靈活應變嘅能力，建立喺中國車企強大嘅研發同製造能力之上。呢都係中國汽車出海最大嘅隱性優勢。

墨西哥下滑

喺一片增長中，有兩個市場喺下滑，阿聯酋下滑 13.2%，墨西哥下滑 46.6%。

阿聯酋嘅新能源數據仲喺暴漲，算係此消彼長，但墨西哥嘅下滑比較突出。

分析起嚟有兩個原因。

主觀上，墨西哥本地化生產嘅替代率喺提高。

越來越多中國車企喺墨西哥建廠，整車出口量自然就會下降，呢本質上唔係壞事，反而係中國汽車出海升級嘅必經階段。

客觀上，美國政策嘅不確定性加大咗墨西哥市場嘅投資風險，離美國越近，生意越唔好做，呢一點確實存在。

以後再睇中國汽車出口數據，唔可以一見到某個市場下滑就認為係出事咗。要先睇本地化生產嘅力量係咪變強咗，而唔係用老眼光去看新事物。

東南亞轉型

榜單上東南亞只有馬來西亞排在第十位。

呢並唔代表東南亞市場喺走低，恰恰相反，東南亞目前嘅表現係一個典型嘅“表面降速、實則轉型”嘅案例。

2025 年，泰國、印尼、馬來西亞三個國家嘅中國品牌市佔率分別達到 22%、22.8% 同 26%，日系份額全線失守。

今年 1 月，泰國純電市場中國品牌佔比直逼 50%。

出口量冇有進前十，唔係因為中國車喺度賣唔動，而係因為大量產品已經實現咗本地化生產，唔再以整車出口嘅形式計入數據。

呢係一個提前發出嘅信號：未來好多市場嘅“降溫”，實際上可能係“升級”。

最後嘅話

透過呢啲數據，可以睇到更深层嘅產業變化。

一方面係，出口拉動批發。

乘聯會明確指咗呢一點，今年以來出口持續走強，已經形成咗“出口拉動批發”嘅明顯走勢。頭部車企靠出口消化產能，減少庫存積壓。

另一方面係，2026 年係從整車出口到產業鏈出海嘅分水嶺。不管主動定係被動，中國車企都喺由單純賣產品轉向喺目標國建廠、建供應鏈、建售後服務體系。

最後一方面，都係最核心嘅一點，搵錢嘅邏輯終於成立咗，搵錢嘅模式終於跑通咗。

過去談出海，大家習慣計銷量同市佔率。

但 2026 年 1 至 4 月，汽車行業利潤率只係 3.4%，處於歷史低位。如果只係把國內嘅價格戰複製到海外，盲目追求銷量增長卻唔貢獻利潤，那就係虛假嘅全球化。

真正嘅全球化，係好似豐田咁，喺唔同市場構建可持續嘅盈利能力。

比亞迪、長城喺巴西嘅本地化、奇瑞喺歐洲嘅精耕細作、吉利對新興市場嘅精準發力，本質上都喺做同一件事：由規模導向轉向利潤導向。

2026 年前四個月嘅中國汽車出海目的地告訴我哋，巴西、俄羅斯、歐盟都好重要，但邊個能讓我哋喺賣車之外更快完成產業鏈、服務鏈同營銷鏈嘅閉環，邊個就係真正嘅福地。

例如東南亞。