6 月 12 日，BJ30 旅行家十五萬台下線暨高光版上市發布會於北汽株洲超級工廠圓滿舉行。憑藉長期穩定嘅市場表現，BJ30 旅行家成為國內輕越野 SUV 領域最快達成 15 萬台銷量嘅車型，印證市場同用戶嘅廣泛認可。本次活動唔單止迎來車型銷量里程碑，仲推出全新 BJ30 旅行家高光版，同時攜手中央電視台完成 15 萬公里實車全網首拆，直觀展現車型長期使用嘅耐久品質同北汽智造嘅工藝實力。

依托北京越野六十餘年越野技術積澱，BJ30 旅行家以超野、超大、超省嘅均衡產品力，站穩 10 萬級輕越野 SUV 市場。動力層面，該車搭載行業領先嘅三擎四驅六模 HEV 混動架構，亦係國內方盒子 SUV 品類中首款 HEV 混動車型。由高熱效率混動引擎、前後雙電機組成嘅三擎動力體系，可適應不同行駛工況，搭配毫秒級響應嘅智能四驅、能量中鎖、四輪電子限滑以及 ATS 全地形控制系統，能夠從容應對城市通勤、高速巡航、沙地、泥地等多種路況，兼顧動力平順性與脫困能力。

空間實用性係 BJ30 旅行家嘅核心優勢之一。車型採用三排七座佈局，依托 2820mm 軸距與超高車內得房率，打造出寬敞嘅乘坐空間，第三排可正常容納成年人乘坐。車內配備 38 處儲物空間，細節收納貼心實用，後備箱最大拓展容積可觀，後排座椅純平放倒後可形成近 1.92 米嘅平整空間，能夠滿足家庭日常出行、戶外露營、長途旅居等多元化用車場景，兼顧日常代步與輕越野出行需求。

能耗經濟性上，BJ30 旅行家嘅表現經過全球多地區實測驗證。喺南非、印尼、阿聯酋、波蘭、墨西哥等多地嘅複雜路況測試中，車輛百公里油耗均穩定喺 5L 以內，滿油續航里程表現出色。區別於純電車型，呢套 HEV 混動系統無需外接充電，加油即可出行，規避咗補能繁瑣、里程焦慮等問題，日常用車養護成本適中，適應絕大多數家庭用戶嘅用車需求。

本次全新上市嘅 BJ30 旅行家高光版，喺現款車型基礎上完成顏值、性能、體驗三大維度升級。外觀延續經典方盒子硬朗造型，配備專屬貫穿燈組、電感潮改套件與定製輪轂，運動氣息十足；內飾新增專屬配色與金屬紋理飾板，座艙質感進一步提升。性能方面，新車升級長壽命專用電瓶、高功率後橋電機，搭載可變截面渦輪增壓技術，動力響應速度、傳動效率與供電穩定性均有優化。同時補齊座椅通風加熱、方向盤加熱、自動雨刷關窗、氛圍燈、高品質音響等配置，兼顧城市通勤舒適感與戶外出行實用性。

本次發布會最大嘅亮點，係全網首次 15 萬公里高里程實車拆解直播。經過十年家用里程強度嘅實戰歷練，呢台 BJ30 旅行家整車狀態保持良好，引擎無明顯積碳、變速箱無滲漏磨損，電池包無鼓包、衰減、漏液等問題，底盤懸掛無生鏽、滲油現象，整體車況接近新車水準。同時中央電視台鏡頭深入北汽株洲超級工廠，展示咗全自動焊接、高精度沖壓、環保噴塗等智能化生產工藝，精緻化嘅製造流程同嚴苛嘅品控體系，從源頭保障咗整車嘅剛性、耐用性與安全性。

綜合來看，BJ30 旅行家憑藉成熟可靠嘅混動架構、靈活多變嘅大空間、經濟嘅能耗表現，成為 10 萬級輕越野 SUV 市場嘅均衡之選。而高光版嘅進階升級，進一步補齊產品細節，令車型喺城市家用同輕越野出行兩大場景入面，擁有更強嘅綜合產品力，為年輕家庭用戶提供咗高適應度嘅出行選擇。

12 Jun, model edisi Highlight BJ30 Traveler secara rasmi dilancarkan, pada masa yang sama BJ30 Traveler juga menyambut pengeluaran unit ke-150,000. Dalam sidang media, pihak rasmi telah memperkenalkan dasar pertukaran 30,000 Yuan untuk keseluruhan model BJ30 Traveler, setelah digabungkan, harga pertukaran model edisi Highlight bermula dari 82,900, harga pertukaran keseluruhan model adalah 69,900-109,900 Yuan. Selain itu, pihak rasmi juga menyediakan enam peluang ganjaran pembelian kepada pengguna.

BJ30 Traveler serentak menyediakan model versi petrol dan versi hibrid, di mana versi hibrid dilengkapi dengan struktur hibrid HEV 'tiga enjin, empat penggerak, enam mod' Beijing Off-road, ia menggunakan kombinasi enjin khas hibrid kecekapan termal 41% + dua motor penggerak depan dan belakang, penggerak empat roda elektrik pintar dapat mencapai kelajuan respons 30 milisaat, ditambah enam mod operasi, boleh membawa pengalaman kuasa yang lebih lancar dan rata. Pada masa yang sama, untuk keadaan jalan luar bandar, ia juga dilengkapi dengan kunci tengah tenaga, had luncur elektronik empat roda dan sistem kawalan ATS Pintar Elektrik, boleh menghadapi dengan lebih baik keadaan kerja kompleks seperti lumpur, pasir, dll.

Selain kuasa yang kuat, sistem kuasa HEV tidak memerlukan pengecasan tetapi kos penggunaan kenderaan adalah rendah. Tidak lama dahulu, lima blog automotif dari Afrika Selatan, Indonesia, UAE, Poland, Mexico melaksanakan ujian sebenar terhadapnya, semuanya mendapat rekod penggunaan minyak 100km tidak melebihi 5 liter, jangkauan satu tangki minyak melebihi 1,000 km. Selain itu, pihak rasmi juga menyediakan jaminan sepanjang hayat untuk pemilik pertama, pemilik menggunakan kenderaan lebih percaya diri.

Dan sebagai SUV luar bandar ringan, BJ30 Traveler juga mempunyai ruang dalaman yang luas, ia menggunakan susun atur tujuh tempat duduk tiga baris, kecekapan ruang dalaman 66%, bahagian belakang boleh dikembangkan hingga 1496L kapasiti, kerusi baris belakang dilipat masuk dalam mencapai 1.92 meter, boleh memenuhi dengan baik keperluan pengguna untuk perjalanan harian, perjalanan luar, tidur dalam kenderaan, dll. semua senario keperluan kenderaan.

Kita lihat lagi model edisi Highlight yang ditambah ini, ia pada asas model sedia ada, menambah kit pengubahsuaian elektrik trend lengkap serta rim lingkar bintang eksklusif, pelindung bahagian hadapan dan belakang juga menggunakan reka bentuk warna sama dengan badan kenderaan. Pada masa yang sama, ia juga mempunyai interior oren baharu dan papan hiasan tekstur logam, keseluruhan reka bentuk lebih unik dan bergaya.

Dan selain reka bentuk, model edisi Highlight juga menukar bateri AGM, ia lebih kuat berprestasi, umur lebih lama, umur kitaran adalah 3 kali ganda bateri biasa. Pada masa yang sama, kuasa motor penggerak belakang juga dinaikkan dari 55 kilowatt ke 70 kilowatt, prestasi kuasa ditingkatkan lagi. Selain itu, model edisi Highlight juga dilengkapi dengan pemanas kerusi, pengudaraan, pemanas stereng, lampu suasana 64 warna, dll. konfigurasi.

Dalam sidang media, pihak rasmi juga mempersembahkan aktiviti "Semangat Piala Dunia, Edisi Highlight Menang Hadiah Besar" khusus untuk model edisi Highlight. Pengguna semasa membeli kenderaan boleh mendapatkan kelayakan teka-teka, pengguna yang meneka skor tepat boleh menerima subsidi pembelian kenderaan 50,000. Pada masa yang sama, Beijing Off-road bekerjasama dengan CCTV Finance dalam proses siaran langsung telah melakukan siaran langsung pembongkaran kenderaan ke atas sebuah BJ30 Traveler yang telah memandu 150,000 km, dapat melihat enjinnya turbin karbon sangat sedikit, kes kotak gear lengkap tidak bocor minyak, gear dalaman tidak ada lubang kehausan, paket bateri tiada bengkak/cair, rangka sub, lengan suspensi tiada karat/bocor minyak. Selepas melalui 150,000 km pembersihan, komponen terasnya masih mengekalkan keadaan kerja yang baik.

Model edisi Highlight yang dilancarkan kali ini adalah penyempurnaan dan pelengkap yang lebih baik untuk siri produk BJ30 Traveler, dan juga memenuhi keperluan pengguna untuk prestasi kenderaan, personalisasi, dll. dengan lebih baik. Pada harga di bawah 100,000, BJ30 Traveler adalah salah satu daripada sedikit produk kotak segi empat yang mempunyai kekuatan produk seimbang dan menyeluruh, boleh bandar boleh luar bandar. Percaya melalui siaran langsung kali ini, pengguna mempunyai pemahaman yang lebih mendalam mengenai kekuatan produk dan kualiti produknya secara keseluruhan.

現時，全球汽車產業正經歷深刻變革。電動化重構能源格局，智能化重塑出行邏輯，碳中和錨定發展方向。據中國汽車工業協會統計，2025 年我國新能源汽車出口量為 261.5 萬輛，同比增長 103.7%，連續三年位居全球第一。中國新能源汽車依托先發優勢，已從產業邊緣走向舞臺中央。在此背景下，江鈴集團新能源錨定「十五五」戰略藍圖，以「自主 + 共創」為核心，以技術創新為翼，積極推進全球化戰略，正式邁入「價值深耕」新階段。

江鈴集團新能源海外事業部總经理聶小勇，全新易至 EV3 發布會上作海外市場報告

江鈴集團新能源戰略築基，三大赛道、六大支柱夯實競爭壁壘

「價值深耕」嘅根基，在於戰略上嘅系統重構。江鈴集團新能源深刻認識到，真正嘅全球化絕非產品簡單輸出，而係價值體系嘅深度扎根。「十五五」期間，企業將聚焦「做精小型車、做强出行車、做優無人車」三大赛道，構建「技術引領、模式創新、低碳賦能、全鏈嚴控、數智驅動、人才蓄能」六大戰略支柱，全方位築牢發展根基。

在技術層面，江鈴集團新能源依托成熟嘅三電核心技術，搭配智能網聯與輕量化車身雙重賦能，傳承江鈴集團「安全可靠、經濟耐用」嘅品質基因，打造出極致低能耗、全域安全防護等核心優勢。羿馳 05 滿足碰撞高標準要求，榮獲歐盟 WVTA 認證證書，並通過澳大利亞、泰國、阿聯酋等國家嘅本地化法規認證，以可靠品質跨越全球最嚴苛嘅技術門檻。

模式升維，從產品出海走向本土生態共生

技術能力係參與全球競爭嘅「入場券」，但真正嘅全球化考驗嘅係模式嘅升維。為此，江鈴集團新能源著力推進產品本地化、製造本地化、團隊本地化，構建「研發—生產—營銷—服務」全鏈條全球化體系，攜手全球夥伴共建能源生態、出行生態、智能生態，實現從單一產品貿易到共創共贏嘅轉型。

最新數據顯示，江鈴集團新能源海外市場已拓展至 40+ 個國家及地區，業務足跡覆蓋歐洲、非洲、中東、東南亞、南美洲五大洲。出口業務連續三年實現正增長，2023 年同比增長 70%，2024 年同比增長 25%，2025 年同比增長 203%，呈現加速躍升態勢。

這一成績背後，係一條清晰嘅全球化推進路徑。從新加坡首輛車落地，打開南亞市場大門，到毛里求斯、斯里蘭卡、尼泊爾、巴基斯坦相繼上市，深耕印度洋與東南亞核心市場；從廣交會首次亮相到羿馳 05S 正式發布，再到百台羿馳 05S 批量駛向全球，江鈴集團新能源以紮實步伐點亮全球版圖。2025 年，頤馳 06 亮相 WNEVC 世界新能源汽車大會，集中展示了企業在智能出行領域嘅系統解決方案。2026 年 5 月 26 日，全新易至 EV3 全球同步上市，為全球用戶帶來美好出行新選擇。

值得關注的是，江鈴集團新能源在海外市場並非「單打獨鬥」。企業積極與當地經銷商、服務商構建深度合作網絡，在東南亞、中東、非洲等區域已形成較為完善嘅銷售與售後服務體系，真正實現了從「賣車」到「扎根」嘅跨越。

面向未來，江鈴集團新能源將精準承接江鈴集團「1236」戰略，以清晰戰略路徑、堅定技術信仰、開放合作嘅心態，持續深耕全球市場。

大道至簡，實幹為要；生而全球，和合共生。江鈴集團新能源易至汽車正以穩健步伐，書寫中國新能源汽車全球化嘅新篇章。

5 月 28 日，上汽車集團完成全球第 1 億輛新車交車儀式，成為中國汽車行業首家突破 1 億銷量嘅車企。從 1955 年上海內燃機配件製造公司成立，到 1958 年，工人們用榔頭敲出第一輛「鳳凰牌」轎車下線，歷經超 71 年發展歷程，上汽車集團已擁有十餘個整車品牌，產品覆蓋從轎車、SUV、MPV 甚至商用車等各個品類。

僅 2026 年 1-4 月，上汽累計銷售 130.2 萬輛，連續四個月位居中國車企銷量冠軍。其中自主品牌銷量 91 萬輛，佔比近 70%；新能源車銷售 41.2 萬輛；海外市場銷售 45.9 萬輛，同比大漲 50.2%。

作為中國汽車企業「走出去」嘅先行者，上汽車集團在海外擁有超 100 個零部件生產基地、超 3000 個經銷商網絡，建成倫敦等 3 大研發創新中心及泰國、印尼、印度、巴基斯坦 4 個生產製造中心。如今，上汽產品和服務遍布 170 餘個國家和地區，海外累計銷量突破 700 萬輛。

交車儀式現場，第 1 億輛交付車型為旗艦級 SUV——智己 LS9 Hyper 交付畀第 1 億位用戶 Momenta CEO 曹旭東。

新車搭載全線控四輪轉向、520 線激光雷達 + 英偉達 Thor 芯片具備 L3 級別硬件能力，此外新車還採用全域 800V 架構打造，採用增程式電動系統，可實現 3 秒級破百。

交付儀式現場，上汽全品牌、全產品矩陣協同發力。自主品牌全線出擊：尚界 Z7、華境 S、榮威 M7、MG4 半固態電池版、五菱星光 560、大通 eDeliver5、紅岩重卡、躍進大拿 T1、申沃純電客車、依維柯聚星 EV 等相繼交付，覆蓋個人出行、家庭生活、商用營運、物流運輸等多元場景。

合資品牌集中亮出「合資 2.0」成果：大眾 ID. ERA 9X 將全球首發搭載 Momenta R7 強化學習世界模型，上市一個月交付突破 7000 台。

AUDI E7X 計劃成為奧迪全球首款實現 L3 級自動駕駛落地嘅車型；別克至境 E7 基於「逍遙」超級融合架構打造，上市一個月交付破萬台。

In Dubai where luxury cars are everywhere, what good cars has the dealer not seen?

But recently, an overseas dealer selling Chinese cars in Dubai came to domestic exhibitions, and was firmly won over by Zeekr. He stated directly, the technical iteration of Chinese cars has entered a new stage, traditional German luxury brands will hardly compete with Chinese brands like Zeekr anymore.

This sounds like politeness, but their actions are fiercer — he already has one Zeekr 9X, after Zeekr 8X launched, he turned around and blind-ordered two more.

This is the subtlest change happening in Chinese car exports: In the past, we actively "went out", now overseas quality dealers are starting to "reach out in reverse".

Hot sales overseas, not just a market fever

Geely's latest disclosed overseas data is indeed confident.

This May, Geely Auto sales reached 238,000 units, achieving growth both year-on-year and month-on-month. Of which overseas exports exceeded 85,000 units, setting a historical high, year-on-year growth reached 184%.

Looking at the total amount alone is bright enough, but the deeper value lies in: This is not propped up by speculation in a single market, but blooms across the board.

In April, Geely overseas new energy sales year-on-year growth was 624.5%, consecutive first in Chinese new energy car export growth rate. North America, Asia, Europe, South America four continents are all picking up volume, multiple countries growth rate exceeded 300%.

Geely entered the Australian market only 14 months ago, vehicle delivery has broken through 10,000 units, becoming one of the fastest-growing Chinese car enterprises locally; Brazil market monthly sales rushed above 4,000 units, refreshing the local highest monthly sales record; Mexico market January to April cumulative sales exceeded 16,000 units, also set a historical high.

These markets are geographically dispersed, consumption habits, road environments, and policies/regulations vary greatly. Geely managing to run through simultaneously shows this wave of growth is by no means a chance hitting of a single trend.

Car models are also blooming in multiple points.

Geely EX2 in Mexico, Indonesia, Costa Rica and other markets, took first place in B-class hatchback new energy sales TOP1 of the first quarter; Geely EX5 in Australia, UAE, Uruguay and other countries, became the sales champion of the first quarter pure electric SUV-C market.

In the past, Chinese cars going overseas were often labeled with the value-for-money tag of "cheap, high configuration". And Geely now takes first place simultaneously in different markets and different niche categories, means products have truly invaded the car selection list of the local mainstream consumer group.

Zeekr Overthrows Model Y in Australia

Geely's export wave this time is not just relying on ordinary models to move volume.

If Geely EX2 and EX5 are responsible for building a solid sales base, then Zeekr is responsible for another hard card: breaking the price ceiling of Chinese brands overseas.

In May, Zeekr brand delivery reached 34,377 units, reaching a new high. Of which, Zeekr 9 Series, 8 Series models share nearly 50%, brand unit transaction price year-on-year growth 52.4%, even exceeding traditional BBA.

High-end market is never shouted out, eventually needs real transaction prices to speak. Taking Australian market as an example, Zeekr 7X sales topped the list again, even surpassing the long-term dominant Tesla Model Y. Australia is not a virgin land for new energy, Tesla has cultivated deeply here for a long time, Zeekr can face off head-on and overtake, extremely valuable.

So, the Dubai dealer being moved by Zeekr is not an isolated little anecdote.

For many overseas users, Chinese cars have changed too fast in these years. In the past they might think Chinese cars just had high configuration, low price, but now truly sitting in the car, experiencing smart cockpit, tri-electric efficiency, chassis texture, luxury configuration and vehicle completion, feelings will be completely different.

Especially brands like Zeekr, no longer answering the question of "Can Chinese cars build new energy cars", but answering the question of "Can Chinese brands make high-end cars". This opened up more imagination for Geely's premium space overseas.

After cars sell explosively, logistics are the first to buckle

After sales volume picks up, what is tested first is often not marketing, but delivery.

Overseas markets are not like domestic ones, new cars from factory to terminal, need to cross ports, sea freight, rail, customs clearance, distribution, dealer delivery and many other hurdles. Any blockage of capillaries will directly destroy user experience.

After "sellable", Geely's core task now is "supply-able".

To cope with the explosive overseas orders, Geely relies on Ningbo export hub, simultaneously activating Ro-Ro ships, container ships and international rail freight trains to carry out sea-land intermodal transport. Currently, Geely has added multiple transport routes, forming a capacity resource layout of 4 major rail ports, 6 major sea ports, and equipped with two self-owned Ro-Ro ships.

Meanwhile, Geely has also opened multiple cross-border transport special lines, continuously supplementing capacity resources, monthly can stably ship nearly 10,000 new cars to core European ports. China-Europe Railway Express Geely special train has also been operating normally, transport time compared to sea transport can be shortened by 40 days.

This turning point is very interesting: In the past, Chinese cars exports anxious about "how to sell out", while Geely now faces a sweet trouble "how to deliver cars faster".

This is exactly a microcosm of export logic iteration.

Early car exports were more like "trade business" one-off deals, on ship, sell to middlemen, task completed. But now different, overseas users buying Chinese cars, not only look at the product itself, but value delivery cycle, after-sales service, parts supply and warranty policy, they value whether the brand plans to cultivate deeply locally.

So, don't just stare at that 85,000 units export data of May. The real test is after cars sell explosively, can logistics deliver on time, after-sales can respond quickly. Geely this time is impressive, is it putting these logistics support ahead.

This is the mark of Chinese car companies entering the deep water zone of global competition.

5 月 28 日，在廈門舉行的“2026 金磚國家新工業革命夥伴關係論壇”上，工信部首批海外智能工廠案例集正式發布。全國僅 13 家企業標桿工廠入選，輪胎行業強勢佔據 3 席，中策、玲瓏、雙星的海外工廠攜手上榜，標誌著中國輪胎智造正式從“產品輸出”向“技術標準輸出”轉型。

玲瓏輪胎：歐洲全流程智造標桿，切入高端供應鏈

玲瓏塞爾維亞工廠是中國輪胎行業在歐洲建成的首個全流程智能工廠，也是塞爾維亞迄今最大的綠地投資項目。工廠深度融合 AI、工業大數據與機器人等技術，實現全流程自動化。在跨國協同上，玲瓏構建“中國總部—歐洲工廠”數據、業務與價值流協同網絡，成效驚人：單胎生產週期壓縮至 22 分鐘，交貨期由 35 天驟降至 5 天，用工從約 5000 人優化至 2200 人。憑藉硬核品質，該廠快速通過大眾、奧迪、寶馬等車企審核並獲福特 Q1 認證，投產半年即盈利。二期擴建後將配套再生膠、光伏等綠色項目，水資源回用率超 90%，實現智造與低碳深度融合。

雙星輪胎：模塊化高效複製，單班產能飆升 150%

雙星柬埔寨智能工廠年產高性能子午線輪胎 850 萬套。工廠以 ERP 和 MES 為核心實現全流程數據貫通。其最大亮點是自主研發 MEP 智能資訊匹配系統，攻克液體/粉體原料全流程自動化難題，單班次產能飆升 150%。同時，工廠採用“模塊化智造系統”，將國內成熟經驗高效複製到海外，構建了適用的海外信息化路徑。數據顯示，該廠生產效率提升約 40%，營運成本降低約 30%，不良品率下降約 30%，單位產品能耗降低 30% 以上，安全事故率大幅降低 93.3%。

中策橡膠：泰國基地打造高性能子午胎智造支撐

中策泰國高性能子午胎智能工廠此次一併入選，展現了龍頭企業在海外佈局的硬核實力。作為中策海外產能核心支撐，該工廠通過先進智造體系與數字化管理，實現生產效率與產品品質雙重躍升，為企業立足東南亞、輻射全球提供堅實保障。

業內指出，3 大輪胎廠以“母工廠”形式將製造模式、技術裝備與管理經驗打包輸出，不僅對沖地緣與關稅風險、就近佈局全球，海外數據更能反哺國內產線迭代。中國輪胎正將“中國方案”貢獻給全球製造業，走出高質量出海新路徑。

Who says there is no "Chinese national team" in the 2026 World Cup?

A rising SOE star in the automotive world, a Chinese brand is making its debut.

The drums of the 2026 World Cup hosted by the USA, Canada, and Mexico have not yet sounded, and a global surge in football fervor has already begun. At this critical juncture, Changan Automobile, the "national team" of China's automotive industry, officially partnered with Portugal's National Football Team, a powerhouse of European football, in Lisbon.

On May 22, both parties signed a global strategic cooperation agreement themed "Stay in the game (Always in the Game)", marking the first time a Chinese automaker has become an official partner of a top-tier European football national team.

This "meeting at the peak" crossing national borders is not only a milestone in Changan Automobile's global strategy but also a highlight moment for Chinese car brands on the World Cup stage to show their intelligent manufacturing strength to the world.

The 2026 World Cup in the USA, Canada, and Mexico hasn't started yet, but in this marketing drama watched by the world, why did Changan Automobile emerge first? Why did the Portugal National Team, featuring one of the two legendary superstars of this World Cup, Cristiano Ronaldo, choose to cooperate with Changan Automobile?

01 National Team Qualification: Lighting Up the World Stage

Although the Chinese Football National Team failed to appear on the field of this World Cup, Changan Automobile, as the "SOE National Team", landed on this globally watched "pitch" first in a more strategic way.

As a new SOE directly managed by the State-owned Assets Supervision and Administration Commission, Changan Automobile has long surpassed simple product exports, turning towards global output of brands and values. This partnership with the Portuguese Football Association is a vivid practice of its "No Overseas, No Changan" philosophy.

At the signing ceremony site, both parties jointly released the brand co-branded film "Sounds like Changan" and successfully completed the overseas delivery of the first Deepal S05 plug-in hybrid model (PHEV) in Europe.

At the same time, Changan Automobile officially launched long-distance testing of related models in Europe, comprehensively testing the vehicle's performance in range, fast charging, energy consumption, and durability.

These specific actions not only demonstrated Changan Automobile's "always online" brand posture but also sent a clear signal to the world: Chinese smart manufacturing has the strength to participate in the global high-end market competition.

This is not only a business cooperation but also a spiritual endorsement. When Cristiano Ronaldo leads the Portugal team to strive for the last World Cup, Changan Automobile is also writing a chapter of struggle belonging to Chinese brands on the global stage with the identity of "new SOE". Although the two fields are different, they share the same gene — a persistent pursuit of excellence.

02 Spiritual Resonance: Why Portugal?

Changan Automobile's choice of the Portugal National Team was not an accidental hot marketing, but a high degree of fit based on spiritual core and strategic goals.

From a spiritual level, the resilience and ambition accumulated by the Portugal National Team over a hundred years resonate deeply with Changan Automobile's corporate DNA that has experienced three entrepreneurial phases and constantly breaks through itself.

Whether it is Cristiano Ronaldo's extreme self-discipline for 20 years like one day, or the competitive backbone of the Portugal team rising in adversity, all interpret the true meaning of "Stay in the game" — not a flash in the pan, but a daily persistence and love. This is highly consistent with the corporate spirit emphasized by Changan Automobile Chairman Zhu Huarong: "If you don't move forward, you must retreat."

From a strategic dimension, Europe is a must-fight land for Changan Automobile's global layout. As the birthplace of the global automotive industry, the European market is both a challenge and a key springboard for brand leapfrogging for Chinese brands.

By binding the Portugal National Team, a world-class IP, Changan Automobile can not only effectively break cultural barriers and brand cognition barriers but also use its strong momentum radiating to Europe, Latin America, and global fan groups to accelerate the transition from "product going global" to "brand going global".

As Zhu Huarong emphasized in the "146" global strategy: In the next five years, 100 billion level resources will be invested to promote globalization, achieving overseas sales doubling to 1.5 million by 2030, striving for 1.8 million. This cooperation is the latest move in this grand blueprint.

03 Behind Qualification: High-speed Advancing Globalization

The World Cup hasn't started yet, but Changan Automobile has already taken the lead on the dual tracks of marketing and strategy. This confidence of "sounding before fighting" stems from its solid layout in the international market over many years.

In recent years, Changan Automobile has firmly promoted the "Open to All Oceans" Plan 2.0, building a "152" global layout, with business covering Southeast Asia, South America, Middle East & Africa, Euro-Asia and other key regions. From the production of the first overseas new energy vehicle factory in Rayong, Thailand, to the formal operation of the Brazilian factory; from the 2025 overseas sales breaking 637,000 units, to the first batch of 500 Deepal S05s exported to Europe in 2026, every step highlights the deep cultivation concept of "Long-term, Localization, Systematization, and Integrated ESG Construction".

Especially at the technical level, Changan Automobile focuses on Blue Whale Superelectric Hybrid and Tianyu Intelligent System to create the "Global Hybrid Chinese Solution" and promotes intelligent driving and smart energy ecology construction. These hard-core technical supports enable Changan Automobile to accept rigorous tests in the European market and have the confidence to compete on the same stage with world-class brands.

This signing is also an accelerator for Changan Automobile's transformation from "selling products" to "building brands and ecosystems". In the future, Changan will not only launch co-branded merchandise and star interaction fan benefits but also use the World Cup window to let global users see a Chinese brand image that is technology-led, warm, and trustworthy.

Conclusion: Always Online, Meeting at the Summit Together

"To be the best, or nothing." This golden life quote by Cristiano Ronaldo is firmly imprinted in the hearts of hundreds of millions of football fans.

And this has become the best footnote for Changan Automobile to accelerate its growth into a global enterprise.

From the banks of the Jialing River in Chongqing to the Luz Stadium in Lisbon, from Europe, the birthplace of football, to the vast USA, Canada, and Mexico, amidst the roaring applause of the World Cup, from the sales champion of fuel sedans to the pioneer of new energy overseas, Changan Automobile is entering the center of the world stage with an open posture and firm steps.

This "meeting at the peak" with the Portugal National Team is not just a juxtaposition of two names, but a convergence of two struggling spirits, a two-way journey of "Chinese Smart Manufacturing" and "Sports Powerhouses", and also a summer feast of Chinese automobiles and global users.

When Cristiano Ronaldo steps onto the World Cup journey for the last time, what he represents is the curtain call of an era and the continuation of unyielding spirit; while the overseas path of Changan Automobile is the rise of a national brand and the opening of the future. Under the shared belief of "Stay in the game", whether on the green field or the global track, they have chosen — always online, never withdraw.

I believe that as the 2026 World Cup curtain rises, the world will see: a team fighting for glory and a brand traveling for dreams, walking hand in hand towards the peak under the same sky.

On the 28th, as SAIC Motor Group Chairman Wang Xiaoqiu handed the keys of an IM LS9 vehicle to Momenta's Cao Xudong, SAIC officially became the first domestic vehicle enterprise to break 100 million in production and sales. This is a miracle of the Chinese automotive industry! Shangjie, Huajing, SAIC Volkswagen, SAIC-GM Buick, Wuling, MG, Roewe, SAIC Audi, Cadillac, Maxus, Hongyan, Iveco, and more than ten major vehicle brands simultaneously held "100 Million Journey" delivery events in multiple locations around the world. SAIC Motor is facing the world in a brand new posture.

From Phoenix to IM, Establishing a Monument

In 1958, Shanghai auto workers hammered out the first "Phoenix Brand" sedan using hammers, achieving a "zero breakthrough" in Shanghai car manufacturing. For over seventy years, SAIC has witnessed and promoted the entire process of the Chinese automotive industry from nothing to something, from weak to strong: The 1983 Santana production line started joint venture cooperation; The 1997 establishment of Shanghai GM created the "Shanghai Speed" of building a factory and producing cars in 23 months; The 2006 birth of the self-owned brand Roewe; The 2016 launch of the world's first Internet car Roewe RX5; The 2020 establishment of the high-end smart electric brand IM Motors.

Running through this journey is the user philosophy "Know Cars, Know You Better" that SAIC has always upheld. Knowing cars is an extreme pursuit of core technology; Knowing you means precisely landing every cutting-edge technology into a pleasant travel experience that users can perceive and enjoy. From the Santana localization community to the 2.0 joint venture technology co-creation, from Internet cars to full electronic steering chassis, solid/semi-solid batteries, AI large models in vehicles -- every leap is an advancement in "Knowing Cars" capability and a continuity of the original intention of "Knowing You". 100 million vehicles, gathered by milestones, formed a monument of the Chinese automotive industry.

The First 100 Millionth Vehicle, Aggregating Over 70 Years of SAIC Technology

The first 100 millionth delivery model, IM LS9 Hyper, is a masterpiece accumulating over 70 years of SAIC technology, ushering in a new era for new energy vehicles' "New Three Major Components". It is equipped with next-generation chassis technology, full electronic steering four-wheel drive debuting in the class; Next-gen intelligent driving hardware, 520-line ultra-view LiDAR + NVIDIA Thor chip, Next-gen three-electric systems -- full domain 800V high-voltage platform and Stellar Super Range Extender. It fully pre-installed redundant capabilities for continuous evolution towards L3 and above high-level intelligent driving. At the same time, IM LS9 Hyper debuts SAIC Gold Badge Hurricane Three-Motor, calmly joining the 3-Second Performance Club; It also partnered with Purple Mountain Laboratory to globally premiere "Intrinsic Security" technology, expanding the car safety boundary from "Physical Safety" to "Information and System Safety", a necessary safety cornerstone for the AI era.

The 100 millionth user, Momenta CEO Cao Xudong, is indeed a core strategic partner of SAIC in the field of intelligent driving. The intelligent driving technology co-created in depth by both parties has empowered multiple self-owned and joint venture brands. "Partner Becomes Owner" is not only a satisfactory delivery between manufacturer and user, but also a deep resonance between intelligent automotive ecosystem partners.

SAIC Full Brand Matrix's Global Relay Delivery

Behind the 100 million vehicles is SAIC's full value chain closed loop covering six major sectors: whole vehicles, parts, mobility, services, finance, international operations, and innovation technology. From January to April 2026, SAIC accumulated sales of 1.302 million vehicles, ranking number one in China for four consecutive months. Among them, self-owned brand sales were 910,000, accounting for nearly 70%; New energy vehicle sales were 412,000; Overseas market sales were 459,000, a surge of 50.2% year-on-year.

At the delivery ceremony scene, SAIC's full brand and product matrix coordinated efforts. Self-owned brands launched across the line: Shangjie Z7, Huajing S, Roewe M7, MG4 Semi-Solid Battery Version, Wuling Starlight 560, Maxus eDeliver5, Hongyan Heavy Truck, Yueda Danika T1, Sunwin Pure Electric Bus, Iveco Juxing EV, etc. were delivered successively, covering diversified scenarios such as personal travel, family life, commercial operations, and logistics transportation. Joint venture brands collectively showed "Joint Venture 2.0" results: Volkswagen ID. ERA 9X will globally premiere with Momenta R7 Reinforcement Learning World Model, sales delivery broke 7,000 units within one month of listing; Audi E7X plans to become Audi's first model globally to implement L3 level autonomous driving landing; Buick Zhijing E7 is built on the "Xiaoyao" Super Integration Architecture, sales delivery broke 10,000 units within one month of listing.

Starting from the Shanghai main venue, delivery scenes were successively lit up in multiple domestic cities such as Nanjing, Liuzhou, Taiyuan, as well as countries like the UK, Indonesia, Singapore, pioneering a new narrative method for Chinese automobile brands. Behind this is the deep foundation of SAIC's global layout. SAIC is a pioneer of Chinese automotive enterprises "Going Out": Overseas it possesses over 100 parts production bases, over 3,000 dealer networks, built 3 major R&D innovation centers including London and 4 production manufacturing centers in Thailand, Indonesia, India, Pakistan; Anji Logistics owns 42 ro-ro ships of various types, 8 international routes cover Southeast Asia, Europe, Americas. Now, SAIC products and services spread across over 170 countries and regions, overseas cumulative sales broke 7 million vehicles. SAIC MG consecutive 11 years held the European sales champion among Chinese brands, 2025 European annual sales broke 300,000 units, becoming the first Chinese automobile brand with cumulative sales over one million in Europe and the UK. In March this year, MG held a Technology Day in Frankfurt, Germany, globally premiering semi-solid batteries and Hybrid+ hybrid technology, Hybrid+ family overseas monthly sales already broke 20,000 units. In 2025, SAIC released overseas "Glocal Strategy" (Global + Local), accelerating the transition from "Product Going Overseas" to "Value Chain Going Overseas", letting "China Smart Manufacturing" further go to the world.

A Delivery Ceremony Where Users Play the Leading Role

The ultimate focus of "Know Cars, Know You Better" is the travel life of every real user. Dedao APP founder Luo Zhenyu, as Huajing S No. 001 Experience Officer, from New Year's Eve speech praising Huawei Qiankun Intelligent Driving to walking into the factory to witness the production line down; Former German League Footballer Yang Chen chose ID.ERA 9X, because its Golden Range Extender aligns with Long-termism; After Cao Kailiang's family booked a car, idol Jay Chou happened to become the Buick MPV family spokesperson; Public Welfare Blogger Liu Jia cut hair and sent companionship to left-behind children in Guangxi mountainous areas for five consecutive years. Buick assisted immediately, he was moved by Zhijing E7 "Full Score Cockpit". From Self-media Bloggers to Village Secretaries, from Public Welfare Guardians to Logistics Enterprises -- every user is a microcosm of real life, this is the most vivid interpretation of "Know Cars, Know You Better".

100 million vehicles is a phased answer sheet of SAIC's 70-year development, and even more a new starting line for SAIC's "Second Entrepreneurship" facing the smart-electric future. In 2014, SAIC actively implemented the important instruction that "Developing new energy vehicles is the only way for China to move from a major automotive country to a powerful automotive country", leading a comprehensive transformation. Twelve years later, from "Leading the way" in Smart-Electric Transformation, to "Riding with Horses" in Self-owned Joint Ventures, Passenger Commercial, Domestic Overseas, SAIC will constantly use "Know Cars, Know You Better" as the user philosophy, letting technological innovation benefit every user.

From 1955 to 2026, from the first user to the 100 millionth user, from startup exploration to industry leading -- SAIC will continue to travel with global users and global partners on the 100 million journey, co-creating a bright future for mobility. (Tang Tang)

Pada permulaan Mei setiap syarikat kereta telah mendedahkan data penjualan April, sejak memasuki Suku Kedua 2026, penjualan setiap jenama secara amnya dalam peningkatan yang stabil.

Masih dua gergasi yang dikenali iaitu BYD dan Geely, penjualan Mei masing-masing ialah383,453 unitdan237,637 unit.Namun menurut pandangan peribadi saya, data eksport mereka lebih menarik perhatian kami.

Pertama, lihat bahagian BYD. Pada Mei, kenderaan penumpang dan pikap mereka dijual sebanyak160,177 unitdi luar negara, meningkat 80.7% berbanding tahun lalu; jumlah kumulatif dari Jan - Mei mencapai614,470 unit.

Geely juga menunjukkan prestasi yang cemerlang,eksport luar negara Mei ialah 85,144 unit, meningkat 184% berbanding tahun lalu.

Sebenarnya, ramai pembaca mungkin tahu, "ATTO 3" BYD iaitu versi luar negara Yuan PLUS, serta model pikap mereka "BYD SHARK" agak laku keras di pasaran luar negara.

Namun sebenarnya, produk BYD yang dijual di luar negara bukan sekadar ini. Selain itu, teknologi unggulan BYD "Cas Pantas" masih dalam fasa permulaan perancangan di luar negara.

Mereka merancang untuk melaksanakan kira-kira 6,000 stesen Cas Pantas Megawatt berskala besar di luar negara sebelum akhir 2026, secara serentak mengeksport model Cas Pantas yang dilengkapi Bateri Blade Generasi Kedua.

Mengenai Geely, jenama mahal mereka Zeekr baru-baru ini boleh dikatakan sangat cemerlang di luar negara. Bukan sahaja Zeekr 9X amat disukai di pasaran Timur Tengah, malah video Zeekr 8X "Mengalahkan Ferrari" juga tersebar luas di internet.

Termasuk di beberapa pasaran peringkat bawah, model seperti Emgrand, Xingyuan sedang membuka jenama. Eksport kereta China boleh dikatakan sedang menyambut fasa baharu.

Mengikut data yang diterbitkan Persatuan Penjualan Kereta China,pada tahun 2025 keseluruhan eksport kereta China sebanyak 832,000 unit, meningkat 30% berbanding tahun lalu; pada tahun 2025 keseluruhan eksport kenderaan baharu 343,000 unit, meningkat 70%.

Tiba pada tahun 2026, Jan - Mac eksport kereta China sebanyak 234,000 unit, kadar pertumbuhan 53% berbanding tempoh yang sama 2025. Menggabungkan data ini dan keadaan semasa,saya percaya eksport kereta China keseluruhan 2026 berpotensi melepasi 1,000,000 unit.

Semua orang kata ekonomi sekarang buruk, tiada duit beli kereta, kenapa syarikat kereta terus keluarkan model baharu? Betul, salah satu sebab penting adalah perniagaan eksport kereta China sedang meningkat pesat.

Walaupun pasaran domestik kereta sudah mempunyai trend tepu, pasaran luar negara masih sangat luas, dan kereta China sangat kompetitif.

Dari artikel Cui Dongshu Persatuan Penjualan Kereta China, kita boleh nampak, kereta China dieksport besar-besaran ke Rusia, Brazil, Mexico dan negara lain, manakala UK, Belgium, Itali di Eropah juga kawasan penting eksport kereta China.

Selain model baharu, eksport kereta kedua juga merupakan peluang besar.

Di dalam negara, penetrasi kenderaan baharu sudah melebihi 50%, tetapi di luar negara tidak demikian. Beberapa tahun kebelakangan ini, apabila pengguna domestik menggunakan subsidi tukar ganti untuk membeli kereta baharu, banyak kereta bahan api masuk ke pasaran kereta kedua.

Tetapi pasaran tidak boleh serap stok ini tepat pada masanya, jadi ramai pengedar kereta kedua memilih mengeksport model "Global" yang agak baharu ke luar negara, terutamanya negara Asia, Afrika, Amerika Latin, mereka mempunyai permintaan besar untuk produk ini.

Tidak sukar dilihat, dalam tempoh masa yang panjang akan datang, eksport kereta China akan menjadi peluang sangat besar, jika ada minat, cuba masuk ke industri ini, mungkin ada prospek pembangunan yang baik.

Bagaimana syarikat kereta besar merancang? Jika ada perhatikan hal ini, pemain baharu sebenarnya sangat menghargai perniagaan eksport.

Ambil contoh "NIO, Xpeng, Li Auto" yang terkenal, NIO sudah merancang pasaran luar negara seawal 2021, juga membina stesen tukar bateri di Eropah dan Timur Tengah.

Tetapi fokus utama NIO sekarang masih di pasaran domestik. Tepatnya NIO baru saja "membaik", tiada cukup modal dan tenaga untuk menghadapi cabaran luar negara, jadi laju NIO keluar luar negara tahun 2026 perlahan sikit.

Tetapi NIO, dengan bantuan ES8 dan ES9, sudah lalui masa paling sukar. Saya fikir saatnya mereka perlu lebih usaha pada eksport model baharu.Seperti model "Firefly" sangat sesuai untuk pasaran Eropah, dan ia sudah dijual di luar negara, saya fikir boleh buat lebih banyak perkara padanya.

Seperti Xpeng, pada 2025 dihantar lebih 45,000 unit model baharu di luar negara, operasi liputan 60 negara dan wilayah seluruh dunia.

Mereka juga dirikan 3 loji pengeluaran di luar negara, untuk hadapi cabaran tarif dan kos pengeluaran. Awal Julai 2025 basis Indonesia sudah siap produksi; September kilang Graz Austria mula pengeluaran tempatan Eropah; Disember basis Malaysia juga siap.

Malah mereka menetapkan matlamat besar "2033 jualan separuh dari luar negara", percaya Xpeng ada peluang dan kekuatan selesaikan.

Tetapi antara jenama pemain baharu, yang paling berpotensi saya rasa masih Leapmotor.

Sekarang di pasaran domestik, Leapmotor boleh dikatakan sedang maju pesat, terus terima gelaran juara jualan pemain baharu,di luar negara ia bergantung pada rangkaian jualan kumpulan Stellantis, dengan harga sangat berbaloi berjaya di pasaran Eropah.

2025 export Leapmotor mencapai 67,052 unit, di 2026 data ini saya harap boleh tambah lagi, kerana mereka nak capai matlamat "jual juta setahun", pasaran luar negara tidak boleh abaikan.

Tentu juga ada beberapa pemain baharu, permulaan eksport agak lambat.

Contohnya Li Auto, 2025 baru mula operasi eksport rasmi, tetapi produk mereka sejak lama dieksport secara "Eksport Paralel" ke luar negara, dan dapat pujian baik.

Contohnya Xiaomi Car yang laku di dalam negara, rancang 2027 baru mula eksport, tetapi ikut rancang dan pengaruh Xiaomi di luar negara, saya fikir Xiaomi Car juga ada peluang laku.

Walau apa pun, peningkatan eksport kereta China bukan sepenuhnya kerja "Jenama China", banyak model jenama Joint Venture yang dihasilkan di China, eksport ke luar negara kira-kira juga eksport kereta China.

Termasuk produk kilang Tesla China, serta model MG, Chevrolet di bawah SAIC.Sesetengah produk jenama JV mungkin tidak disukai di dalam negara, tetapi di luar negara ia "laku keras".

Ini juga terangkan kenapa ada jenama di dalam negara kurang nampak, tapi masa statistik jualan data tak jelek.

Secara keseluruhan, peningkatan eksport kereta China sangat baik untuk kitar ekonomi, boleh tingkatkan aliran mata wang asing, sokong ekonomi.

Jenama sendiri juga perlu hargai eksport, baru boleh buka pasaran lebih besar.Siapa pemenang terbesar sekarang? Saya rasa ada pembaca boleh teka, ia ialah Chery.

Mei 2026, kumpulan Chery jual 247,823 unit, naik 20.5%. Eksport kenderaan baharu kumpulan 181,871 unit, naik 80.5%, dan terus 3 bulan rekod eksport kereta China sebulan.

Seluruh 2025, Chery eksport 1,344,020 unit, naik 17.4%; kumulatif eksport 585,000 unit, terus 23 tahun nombor satu eksort kenderaan penumpang jenama China.

Walaupun selalu saya komplen susunan produk Chery kacau, tetapi produk yang kaya ini buat Chery boleh laku di negara berbeza, lagi dengan rancang awal, jadi Kumpulan Chery jadi nombor satu eksport jenama China.

Sekarang laju ganti model baharu sangat pantas, ramai kawan fikir "siapa nak beli kereta"? Tetapi lepas faham hal eksport kereta, semua ada faham baru.

Syarikat keluar model baharu bukan saja untuk pasaran dalam negara, tetapi juga rancangan untuk urusan luar negara.

Pasaran model baharu domestik memang ada trend tepu, tetapi kalau pandang jauh lebih luas, dari dunia nampak pasaran sangat luas.

Semua boleh nampak ekonomi tak naik lagi, industri perumahan tidak panas lagi, kita perlu industri sokongan utama.

Untuk pasaran dalam, industri konsumsi kereta ialah pilihan "tangan tidak nampak". Dari pandangan anda, eksport kereta jadi peluang baharu?

(Kandungan di atas hanya pendapat peribadi)

28 Mei 2026, Kumpulan SAIC menganjurkan "Upacara Penyerahan Pengguna Ke-1 Bilion Dunia" di Ruang Tamu Dunia North Bund, Shanghai, dan secara rasmi menjadi kumpulan automotif China pertama yang melebihi jumlah kumulatif pengeluaran dan jualan sebanyak satu bilion unit, menjadi tonggak baharu bagi industri automotif China.

Bermula pada tahun 1958 apabila para pekerja membina sedan "Phoenix" pertama menggunakan palu, hingga kini apabila belasan jenama di bawahnya serta produknya tersebar di lebih 170 negara dan wilayah, Kumpulan SAIC telah mengalami dan mendorong keseluruhan proses industri automotif China daripada lemah ke kuat. Pemilik "Memahami kereta, lebih memahami anda" menyelimuti perjalanan ini—mengkejar kejuruteraan teras yang maksimum, malah menjadikan teknologi terbaharu sebagai pengalaman perkeretaan yang indah yang dapat dirasai.  

Di sebalik satu bilion unit, terdapat penutup nilai lengkap SAIC yang merangkumi enam blok: kenderaan lengkap, komponen, mobiliti, kewangan, operasi antarabangsa, teknologi inovatif. Januari-April 2026, kumulatif jualan SAIC 1.302 juta unit, empat bulan berturut-turut juara jualan syarikat China, 70% daripada jenama sendiri, kenderaan tenaga baharu 412,000 unit, luar negara 459,000 unit, naik 50.2% berbanding tahun lalu.

Dalam upacara penyerahan, jenama sendiri dan patuh usaha sama bekerjasama: Shangjie Z7, Roewe M7, MG4 edaran bateri separa pepejal, Wuling Xingguang 560, dan lain-lain merangkumi pelbagai senario seperti perkeretaan peribadi dan pengoperasian komersial; Volkswagen ID. ERA 9X serahkan melebihi 7,000 unit dalam sebulan selepas pelancaran, Buick Zhijing E7 serahkan melebihi 10,000 unit. Imej penyerahan merebak dari Shanghai ke Nanjing, Liuzhou dan negara seperti Britain dan Indonesia, menunjukkan kekuatan布局和 global. SAIC mempunyai rangkaian lebih 3,000 wakil jualan di luar negara, 4 pusat pengeluaran, Logistik Angie mengendalikan 42 kapal Ro-Ro, 8 laluan antarabangsa. SAIC MG menjuarai jualan jenama China di Eropah selama 11 tahun berturut-turut, jualan tahunan Eropah 2025 melebihi 300,000 unit. Strategi "Glocal" luar negara yang dikeluarkan pada 2025 sedang mempercepatkan peralihan daripada "pengeluaran produk" ke "pengeluaran nilai".

Dari Luo Zhenyu sebagai penyelia pengalaman Huajing S, pemain bola negara sebelum ini Yang Chen pilih ID. ERA 9X, kepada blogger amal, pemilik perniagaan logistik dan kisah pengguna sebenar, menjelaskan kehangatan "Memahami kereta, lebih memahami anda".     Satu bilion unit adalah jawapan fasa lebih 70 tahun SAIC, lebih lagi permulaan baharu "perniagaan kedua" ke arah masa depan kecerdasan elektrik. SAIC akan bersama pengguna global, rakan berjuta-juta perjalan, cipta masa depan perkeretaan yang indah.