Walking out of the N8 Hall of the Chongqing International Expo Center, one sentence kept echoing in my mind: In the new energy era, to what extent must a brand go to be truly responsible to its users?

The Changan Mazda booth in Hall N8, the classic MX-5 was parked next to the EZ-6 and EZ-60. On one side is the pinnacle symbol of driving control in the fuel era, on the other is the strategic model for electrification transformation. This scene itself is an annotation: everything is changing, but some things have indeed not changed.

The four words "Global Standards" are shouted by many in the joint venture camp, but few truly implement them. This time, Changan Mazda labeled the EZ-6 and EZ-60 with the "Global Car" tag, not just for show. From the start of development, both cars adhered to global standards, not China-specific, nor compromises for a single market. EZ-6 won the "2026 World Car Design of the Year" award, the first Chinese new energy vehicle to receive this honor, the third time Mazda has won this award in its history. EZ-60 is even more impressive, winning all three top design competitions: German Red Dot, iF, US IDA, accumulating 8 global design awards, the only SUV in the world to achieve this.

Design sense is precisely the hardest thing to copy. Mazda's "Kodo" was an aesthetic benchmark in the fuel era. In the electrification era, blending Eastern fluidity with electric vehicle technology is not as simple as changing a front grille. The fact that global design award judges nodded indicates Changan Mazda did not cut corners in this field.

Regarding safety, this might be the most reassuring thing this time. EZ-6 obtained C-NCAP, E-NCAP, C-IASI and other 5 authoritative safety certifications. Among them, the C-NCAP occupant protection score rate and E-NCAP child protection score rate were the highest among all tested models in 2025. Both cars were built according to China-EU dual five-star safety standards. Before the launch of EZ-60, it was pulled to the BingchaCha devil road for collision, rollover, water immersion extreme challenges. Battery safety meets the new national standards and European standards implemented in July 2026 in advance.

But what truly made me feel "this company is serious" is Changan Mazda's commitment: "Lifetime battery spontaneous combustion compensation", unlimited mileage, unlimited owners. Now, few brands dare to write such commitments into contracts. Without full confidence, signing such clauses is like digging a hole for oneself. This confidence is not from nowhere — able to obtain EU, UK, Australia three major markets full vehicle certifications, becoming the first domestic joint venture new energy car enterprise to take these three simultaneously, is the best endorsement itself. End of May, more than 80 overseas dealers from Europe, Australia, Thailand came to inspect the Nanjing Plant specially, gave high evaluation to production process and quality control system. Previously we brought overseas standards in, now it is the China Intelligence manufacturing standard to dispel overseas dealers. Nanjing Plant, domestic sales and global export models co-line production, completely unified manufacturing and quality control standards.

Handling, Mazda never stacks parameters. 0-100 acceleration how many seconds is not the only standard defining driving pleasure. It wants "car moves as willed, driving and riding pleasure", solving the motion sickness problem of electric vehicles from the root through whole-vehicle synchronous development.

At the auto show site, owner and champion driver Ji Hao shared an impressive experience. He drove an original factory unmodified pure electric EZ-60, participated in the China New Energy Vehicle Rally Championship Xinjiang Station. 6 days itinerary, 910 km devil road conditions, opponents were mostly extended-range or plug-in hybrids, refueling had natural advantage. Result, an original factory pure electric SUV won the field race SUV group champion and rally race overall runner-up, breaking through from 27 brands 100 participating cars. This is not lab data, not a show made by manufacturers hiring professional drivers, but real users on real tracks fighting out performance with products. Ji Hao said, in extremely intense confrontation, chassis rigidity, battery thermal management and "horse and man one body" dynamic calibration, are the core EZ-60 supported to last. This sentence is heavier than any parameter table.

The market has already given response — EZ-60 for 7 consecutive months蝉联合资新能源中型 SUV sales champion. Looking at the entire joint venture camp, few can do it.

But this auto show let me feel deeper, is Changan Mazda spent lots of time talking about users. Not "user-centered" cliches, but one by one real projects. 5 million Chinese users, in Changan Mazda's context not cold numbers, but brand development partners and value co-creators.

Year start started "Wish Journey", logic is simple: users themselves complete 25 wishes, last one by brand help realize. Not simple welfare distribution, but a two-way rush. "Owner Story Collection" already done to 11th issue — has continuous 7 years donating poor primary school public welfare expert, has continuous 4 years organizing car club care special children leader, has because of Mazda walked together couple. These real people and lives, constitute this brand most moving background color. "Mazda Joy Creators" encourages owners use lens and text record car ownership life, "National Agent" let user reputation become best communication channel.

Green Sprout Program Phase 2 also progressing, enter university and youth exchange design and engineering practice, while did an EZ-60 National University Modified Design Competition, excellent works directly give modification support. From source cultivate future potential users and industry talents, not just staring at current sales.

Corporate Social Responsibility also always doing. From 2015 in Yunnan cumulative donated built 12 Hope Primary Schools, total investment over 10 million yuan. This year June launched "Every Kilometer Has Kindness" action — owner every driving 1 km, brand donate 0.1 yuan, let an ordinary trip also become kindness accumulation. 2026 Fan Gala exactly 10th anniversary, brand and user emotional bond already lasted full 10 years.

Say a true truth, new energy era joint venture car company days generally not good, this is objective reality. Someone price cut survival, someone moves frequently but no effect, also someone choose silence watch. Changan Mazda chose this road, worth look a few more eyes — not fall into price war mud pit, but use global standard do products, use sincere attitude treat users.

In this parameter increasingly homogenized era, truly can separate brand, precisely is these soft things: design taste, safety bottom line, handling tone, with user between emotional connection. They not like range that intuitive, not like acceleration that stimulating, but they precisely is constitute a brand truly value cornerstone.

Chongqing Auto Show, Changan Mazda also simultaneously launched 618 Mid-Year Mega Sale: up to 17,000 yuan trade-in factory subsidy and 20,000 yuan old-for-new national subsidy, purchase designated models gift value 7,999 yuan premium set, also has 0 down payment 5 years low interest and lifetime zero combustion rights. From now to June 30, interested can go look. But I want more say, "Still Mazda" never is a slogan. Some things indeed can in electrification wave keep unchanged — those worth be guarded parts, just taking new way continue down.

June 13 to 21, Chongqing International Expo Center N8 Hall, Changan Mazda booth just there. Suggest you personally go look, especially that run finish rally original factory EZ-60. Some things, get own sit in, drive up, truly understand.

On June 13, the 2026 Chongqing International Auto Show kicked off. Changan Mazda, with the theme "Always Mazda", brought together the classic sports car MX-5, global strategic new energy models MAZDA EZ-6, MAZDA EZ-60, and the EZ-60 Year of the Horse limited edition launched in April, gathering at Hall N8 to comprehensively showcase the latest results of its electrification transformation.

The brand simultaneously launched multiple user co-creation plans during the auto show and kicked off the 618 mid-year promotion: On top of up to 20,000 yuan national trade-in subsidy and 17,000 yuan manufacturer trade-in subsidy, purchasing designated models also comes with an exclusive premium package valued at 7,999 yuan.

From its inception, EZ-6 and EZ-60 have followed global unified standards. In terms of design, EZ-6 was honored as the "2026 World Car of Design", becoming the first new energy vehicle model in China to receive this distinction; EZ-60 swept the German Red Dot, iF, and American IDA three major world design competitions, accumulating 8 global top design awards, becoming the unique "Grand Slam" winner in the SUV field.

In terms of safety performance, EZ-6 has passed 5 authoritative tests including C-NCAP, E-NCAP, C-IASI, etc., where the C-NCAP passenger protection score rate and E-NCAP child protection score rate are both the highest among tested models in 2025; EZ-60 battery safety proactively meets the new national standards and European standards to be implemented in July 2026. Changan Mazda has made a "Lifetime Auto-ignition Compensation for Battery" commitment to all new energy users—no mileage limit, no owner limit, thoroughly eliminating user concerns about battery safety.

In terms of handling, Changan Mazda does not blindly pursue paper parameters, but focuses on the real experience of "Car moves with will, driving and riding enjoyment", solving the common motion sickness problem of electric vehicles from the source through whole vehicle collaborative development.

At the auto show site, owner and champion driver Ji Hao shared his experience driving a factory-original unmodified pure electric EZ-60 in the China New Energy Vehicle Rally Championship: In the harsh schedule of 6 days and 910 kilometers, facing mostly extended-range and plug-in hybrid opponents, relying on EZ-60's ultimate stability and "Human and Horse Integration" tuning, stood out from 27 brands and 100 participating cars, winning the Circuit SUV Group Champion and Rally Overall Championship Runner-up, verifying the handling limits of mass-production cars with track strength.

In terms of quality assurance, both models were born in Mazda's best global factory—Nanjing Factory, produced on the same line as right-hand drive models exported globally, executing completely consistent manufacturing and quality control standards. Changan Mazda has become the first domestic joint-venture new energy automaker to simultaneously obtain whole vehicle certifications from the three major markets of the EU, UK, and Australia.

At the end of May, more than 80 overseas dealers from Europe, Australia, and Thailand specifically visited the Nanjing Factory, giving high praise to the production process and quality control system. Market performance is equally bright: EZ-60 has led the joint-venture new energy medium SUV sales list for 7 consecutive months, and overseas orders and pre-sales continue to be positive.

Wu Xuxi, Executive Deputy General Manager of Changan Mazda Auto Sales Branch, stated: "Changan Mazda has been upgraded to a Mazda global new energy whole vehicle design, R&D, manufacturing base and export center. Every Mazda new energy user owns a true global car."

Deeply cultivating the Chinese market for 21 years, 5 million users are Changan Mazda's most precious wealth. In 2026, the brand continues to deepen the "User+" mindset, launching a series of user co-creation activities, building a full-lifecycle user ecosystem covering emotional connection, value co-creation, and responsibility sharing. Mazda Fans participating in the activities will have the opportunity to step onto the stage of the 2026 Fan Festival.

The "Wish Journey" launched at the beginning of the year, in the form of "User Wishes, Brand Support", allows the brand to truly enter users' lives. The "Owner Story Collection" which has launched 11 episodes has become a concentrated display of Mazda Fan spirit: There are public welfare experts who have funded impoverished primary schools for 7 consecutive years, there are love leaders who have organized car friends to care for special children for 4 consecutive years, there are couples who met and knew each other because of Mazda... These real and vivid stories constitute the most moving core of Changan Mazda.

The "Joyful Mazda Creator" and "All-People Broker" programs encourage users to record car ownership life with lenses and text, and transmit product value through word of mouth. Since the launch of the activity, a large number of gold medal recommenders have emerged, one of whom has recommended Mazda to over 100 friends and relatives. "Post-00s" EZ-60 owner Sun Jingyi shared as a representative of the "Joyful Mazda Creator": "Usually busy with work, but can use spare time to share driving feelings. If you are a Mazda owner, like to share, love making friends, welcome to join us."

The second season of the "Green Seedlings Plan" launched in May is gradually entering top universities nationwide, deeply communicating with young students about the practical results of Changan Mazda in design, driving control, safety, intelligence, and three-electric fields. The simultaneously launched EZ-60 National University Modification Design Competition not only provides opportunities for excellent works to implement creativity but also opens summer practice and internship quotas to young students, promoting deep integration of industry and education.

Since 2015, Changan Mazda has cumulatively donated and built 12 Hope Primary Schools in Yunnan, with a total investment of over 10 million yuan, benefiting tens of thousands of teachers and students. This June, the brand launched the "Kindness in Every Kilometer" public welfare action again: From June 1 to 20, for every 1 kilometer driven by owners, the brand will donate 0.1 yuan, all used to improve the learning and living conditions of Hope Primary Schools, letting love move forward with the wheels.

Taking the Chongqing Auto Show as an opportunity, Changan Mazda simultaneously launched 618 car purchase benefits: All series models enjoy up to 17,000 yuan manufacturer trade-in subsidy and 20,000 yuan national trade-in subsidy, purchasing designated models comes with a value 7,999 yuan premium set (including charging piles, sun film, floor mats, etc.), and provides 0 down payment 5-year low interest (annual rate 1.99%) and Lifetime Zero Combustion Rights. Visiting the store to test drive new energy models, you can also receive a national intangible cultural heritage Jinling Gold Foil gift.

"Always Mazda" is never just a slogan — Changan Mazda, while inheriting the century-old brand genes, always puts user needs first. In the future, the brand will continue to create every product with global standards, connect with every user with sincerity, and let more people experience the pure driving fun of "Human and Horse Integration".

On June 13, the moment the 2026 Chongqing Auto Show opened, Changan Mazda brought a wealth of highlights. Under the theme "Still Mazda", the brand showcased multiple heavy-hitting global models at Hall N8, not only the classic sports car MX-5 full of nostalgia, but also two strategic-level new energy vehicles — MAZDA EZ-6 and MAZDA EZ-60, as well as the EZ-60 Mazda Edition launched in April, showcasing the latest achievements after the transition to new energy to the outside world. A user co-creation plan was also announced on site, and leveraging the 618 event, a set of substantial purchase benefits were rolled out.

Built to Global Standards, Award-Winning

EZ-6 and EZ-60 were aimed at the global market from the start, with design, safety, and handling all at high standards. EZ-6 has just won the "2026 World Car of the Year Design Award", which is the first time a Chinese new energy car has won this grand prize; EZ-60 is even more impressive, winning 8 top world design awards in one go, unique in the SUV segment.

Safety was not compromised either, both models were developed according to Chinese and European dual five-star standards. EZ-6 holds 5 authoritative safety certifications including C-NCAP, E-NCAP, etc., while the battery safety of EZ-60 even met new national and European standards ahead of schedule. Changan Mazda also reassured all new energy vehicle owners — "Lifetime battery fire compensation", no mileage limit and no limit on which owner.

How does it drive? EZ-60 proved it directly on the track. At the China New Energy Vehicle Rally Championship, it took the Rally SUV Class Championship and the Rally Series Overall Runner-up. At the auto show, Jihao, who is both an owner and a champion driver, shared his racing experience: driving the completely stock pure electric EZ-60, over a high-intensity schedule of 6 days and 910 kilometers, facing mostly range-extended and plug-in hybrid opponents, finally relying on the vehicle's stable quality and "man-machine integration" handling, breaking out from 100 vehicles. This is a thorough test of the mass-produced car's hard power.

[Changan Mazda Owner and Champion Driver Jihao]

Strong Export Momentum, Stable Domestic Sales

In terms of global recognition, Changan Mazda also performed well. It has successfully obtained full vehicle certification for the EU, UK, and Australia major markets, the first joint venture new energy vehicle enterprise in China to achieve this goal. At the end of May, more than 80 dealers from Europe, Australia, and Thailand specially visited the Nanjing factory, highly recognizing the production quality control. Currently, EZ-6 and EZ-60 pre-sale performance overseas is very good, and EZ-60 domestically has consecutively won the sales championship of joint venture new energy mid-size SUVs for 7 months.

Wu Xuxi, Executive Vice President of Changan Mazda Automotive Sales Branch, said clearly: "Changan Mazda is now Mazda's global new energy full vehicle design, R&D, manufacturing and export center. We can promise every user that what you buy is a true global car."

[Wu Xuxi, Executive Deputy General Manager of Changan Mazda Automotive Sales Branch]

Playing with Users, The Brand Becomes Warmer

With 5 million users in the Chinese market, Changan Mazda continues to focus on the "User+" concept this year, carrying out a series of co-creation activities, to realize the phrase "Still Mazda" through real connections. Owners and Mazda fans participating in the activities have the chance to attend this year's fan gala.

For example, "Wish Journey" at the beginning of the year, users make wishes, brands help fulfill them, making the relationship more like friends; Cumulative 11 issues of "Owner Story Collection", telling the real life of many owners — there are philanthropists who donated to education for 7 years, there are leaders organizing car clubs to care for special needs children, and couples connected by Mazda, adding many warm tones to the brand.

[Champion Driver Jihao (Left) / "Joy Mazda Creator" Sun Jingyi (Right) Sharing Their Car Ownership Life]

The "Joy Mazda Creator" and "National Broker" plans are to build a stage for owners who love to share. 00s generation EZ-60 owner Sun Jingyi shared her feelings as a beginner: "My daily work is busy, so I use spare time to post driving impressions. Although it's the first time participating, but car club members and staff were very helpful. As long as you are a Mazda owner, like to share, and love making friends, you are welcome to play."

Additionally, the second season of "Green Seedling Program" launched in May is entering multiple universities, chatting with young people about design, driving control, intelligence, simultaneously launched EZ-60 National University Modification Design Competition, not only allowing good ideas to take root, also providing summer internship slots. In terms of public welfare, Changan Mazda has donated and built 12 Hope Primary Schools in Yunnan for consecutive years, total investment over 10 million. In June, launched the "Every Kilometer Has Goodwill" campaign, converting user travel mileage directly into public welfare funds, used to improve children's learning and living.

618 Benefits Maxed Out, Great Time to Buy a Car

Taking advantage of the auto show's heat, Changan Mazda simultaneously launched "Ride Summer Vibes, Enjoy 618 Mega Sale". From now until June 30, purchasing any series models can enjoy a package of benefits: trade-in has up to 17,000 Yuan manufacturer subsidy plus 20,000 Yuan national subsidy, buying designated models also comes with a value 7,999 Yuan exclusive set, containing original factory charging piles, LLumar window films, and TPE floor mats and trunk mats. Financial aspect has 0 Down Payment 5-Year Low Interest plan (Average Annual Fee Rate 1.99%), plus a lifetime "Zero-Burn" benefit worth 7,999 Yuan. Visiting the store to test drive new energy vehicles, also receive a state intangible cultural heritage Jinling Gold Foil. Specific details can be consulted with local authorized dealers.

"Still Mazda" is not a slogan. Changan Mazda, while inheriting brand genes, indeed put user needs first. In the future, it will continue to build cars to global standards, making friends with users through sincerity. From June 13 to 21, friends who want to feel the charm of these global cars, might as well visit Hall N8 of Chongqing International Expo Center.

On June 13, at the 2026 Chongqing Auto Show, Changan Mazda, with the theme "Still Mazda", showcased the classic legend sports car MX-5, global strategic new energy vehicle MAZDA EZ-6, MAZDA EZ-60, and the EZ-60 Year of the Horse Edition launched in April, comprehensively demonstrating the latest results of the company's new energy transformation, and simultaneously announced a series of user co-creation activities.

At the same time, Changan Mazda launched the 618 Mid-Year Mega Promotion. On top of a national subsidy up to 20,000 yuan and a factory subsidy of 17,000 yuan, purchasing designated models grants a 7,999 yuan Exclusive Premium Set (Original Factory Charger + LLumar Sun Film + TPE Floor Mats/Trunk Mat), enjoying 0 down payment 5-year low interest (annual rate 1.99%) and lifetime zero-fuel insurance rights worth 7,999 yuan.

In addition, all users who test drive new energy vehicles in-store will receive a National Intangible Cultural Heritage Jinling Gold Foil.

Global Car Strength Endorsement, Establishing New Energy Value Benchmark

EZ-6 and EZ-60 were built with global standards from the beginning of product development.

In terms of design, EZ-6 won the "2026 World Car Design of the Year" award, becoming the first Chinese new energy vehicle to receive this honor. EZ-60 is even the only SUV globally to win 8 world-class top design awards simultaneously.

Regarding safety, both models were built strictly according to China-Europe Dual Five-Star standards. EZ-6 obtained 5 authoritative safety certifications including C-NCAP and E-NCAP. EZ-60 battery safety meets new national standards and European standards in advance. Changan Mazda also promises all new energy users "Lifetime Battery Spontaneous Combustion Compensation, No Mileage Limit, No Owner Limit".

In terms of handling, EZ-60 successfully took the Chinese New Energy Vehicle Rally Championship Circuit Race SUV Category Champion and the Rally Race Overall Second Place, verifying ultimate handling strength.

At the auto show, Changan Mazda owner and also champion driver Ji Hao shared his personal journey driving the unmodified factory standard pure electric EZ-60 into the Chinese New Energy Vehicle Rally Championship. During the 6-day, 910-kilometer intense schedule, facing the competition of the vast majority of EREV/PHEV participating models, relying on EZ-60's ultimate quality stability and "Human-Machine Integration" tuning, broke out from 27 brands and 100 participating cars, completing the extreme verification of EZ-60 factory production car performance.

Currently, Changan Mazda has successfully obtained whole vehicle certifications from the EU, UK, and Australia markets, becoming the first domestic joint venture new energy enterprise to obtain all three certifications simultaneously.

Rigid global quality has won wide recognition in the international market. At the end of May, more than 80 overseas dealers from Europe, Australia, and Thailand specially inspected the Nanjing Plant, giving high praise to the craftsmanship and quality control system.

Currently, overseas sales and pre-sale trends for EZ-6 and EZ-60 continue to look good. In the domestic market, EZ-60 has remained the sales champion of joint venture new energy mid-size SUVs for 7 consecutive months.

Wu Xuxi, Executive Vice President of Changan Mazda Auto Sales Branch, stated: "Changan Mazda has become Mazda's global new energy whole vehicle design, R&D, manufacturing base and export center. We solemnly promise that every new energy Mazda user owns a true global car."

Adhering to "User+" Mindset, Building a Value Community of Brand and Users

Cultivating the Chinese market for 21 years, 5 million Chinese users are Changan Mazda's most precious assets. In 2026, Changan Mazda continues to practice the "User+" mindset, Wish Journey, Owner Story Collection, Joy Mazda Creator, Citizen Broker, Fan Grand Ceremony, Green Seedling Plan Season 2, and continues to practice corporate social responsibility, from emotional connection, value co-creation to shared responsibility, building a multi-dimensional, full lifecycle user ecosystem, letting the brand and millions of Mazda fans go in mutual pursuit, walking together with Mazda.

In the future, Changan Mazda will continue to create every product to a global standard, connect with every user with sincerity, and let more people feel the driving pleasure of "Human-Machine Integration".

On June 13, the 2026 Chongqing Auto Show officially opened. Changan Mazda, with the theme "Still Mazda", brought the classic legendary sports car MX-5, the global strategic new energy model MAZDA EZ-6 (hereinafter referred to as EZ-6), MAZDA EZ-60 (hereinafter referred to as EZ-60), and the EZ-60 Mazda Edition launched in April to the N8 Hall booth. It fully demonstrated the latest results of the company's new energy transformation and simultaneously announced a series of user co-creation activities. At the same time, Changan Mazda launched the 618 Mid-Year Mega Sale. On top of a national subsidy of up to 20,000 Yuan and a factory subsidy of 17,000 Yuan, purchasing designated models enjoyed an exclusive premium set worth 7,999 Yuan.

Global Car Strength Backing Sets New Energy Value Benchmark

EZ-6 and EZ-60 were built with global standards from the beginning of product development. In terms of design, EZ-6 won the "2026 World Car of the Year Design" award, becoming the first Chinese new energy vehicle to receive this honor. EZ-60 is even the only SUV globally to win 8 world's top design awards simultaneously. In terms of safety, both models were strictly built according to China-Europe dual 5-star standards. EZ-6 secured 5 authoritative safety certifications such as C-NCAP and E-NCAP. EZ-60 battery safety meets the new national standard and European standard in advance. Changan Mazda also promised all new energy users "Battery self-combustion compensation for life, unlimited mileage, unlimited owner".

In terms of handling, EZ-60 successfully won the Championship of the SUV Category in the Chinese New Energy Vehicle Rally Championship Track Race, and the 2nd Place in the Overall Rally Standings, verifying its ultimate handling strength. At the auto show, Changan Mazda owner and also champion driver Ji Hao shared his journey of driving the stock unmodified pure electric EZ-60 to compete in the Chinese New Energy Vehicle Rally Championship. In the devil's schedule of 6 days and 910 kilometers, facing the competition of the majority of extended-range / plug-in hybrid participating models, relying on EZ-60's ultimate quality stability and "Man and Horse One Body" tuning, it broke through from 100 participating cars of 27 brands, completing the limit verification of EZ-60 stock production car performance.

[Changan Mazda Owner, Champion Driver Ji Hao]

Currently, Changan Mazda has smoothly obtained whole vehicle certifications for three major markets: the EU, the UK, and Australia, becoming the first domestic joint-venture new energy enterprise to obtain these three certifications simultaneously. Solid global quality won wide recognition in the international market. At the end of May, over 80 overseas dealers from Europe, Australia, and Thailand specially visited the Nanjing factory, giving high praise to the production process and quality control system. Currently, the overseas sales and pre-order trends of EZ-6 and EZ-60 continue to be positive. In the domestic market, EZ-60 has consecutively won the sales championship of joint-venture new energy medium-sized SUV for 7 months.

Wu Xuxi, Executive Vice President of Changan Mazda Automobile Sales Branch, stated: "Changan Mazda has become Changan Mazda's global new energy vehicle design, R&D, manufacturing base and export center. We solemnly promise that every Mazda new energy user owns a true global car."

[Changan Mazda Automobile Sales Branch Executive Vice President Wu Xuxi]

Adhere to "User+" Mindset, Build Value Community of Brand and Users

5 million users in the Chinese market are the companions of Changan Mazda brand development and creators of value. In 2026, Changan Mazda continued to practice the "User+" mindset, initiated a series of user co-creation activities, built a user ecosystem in all dimensions and full lifecycle, letting the promise of "Still Mazda" not only be reflected in the value details of products, but also integrated into the emotional resonance with every user. For users and Mazda fans participating in a series of Changan Mazda activities, there will be a chance to participate in the 2026 Fan Gala.

The "Wish Journey" launched at the beginning of the year, with the two-way commitment of "User Wishing, Brand Assisting", let Changan Mazda truly walk into users' lives. Behind every wish is a unique emotional connection between users and Mazda. The "Owner Stories Collection" launched for a total of 11 sessions, has become a showcase window for Mazda fan spirit: Here are public welfare experts who have donated to poor primary schools for 7 consecutive years, love leaders who have organized car club care for special children for 4 consecutive years, and sweet couples who got to know each other because of Mazda. These real and vivid stories constitute the most moving background color of the Changan Mazda brand.

The "Joy Mazda Creator" and "National Broker" plans provide users with a platform to co-create brand value. Since the launch of the activities, a large number of Mazda fans emerged recording car ownership life with lenses and conveying product value with word of mouth. "Post-00s" EZ-60 owner Sun Jingyi shared her feelings as a "Joy Mazda Creator": "Work is usually busy, but I can use my spare time to share driving experiences. I am a beginner, participating for the first time, but whether it's car friends or Changan Mazda staff, they will spare no effort to help me. If you are a Mazda owner, like to share, love making friends, welcome to join Joy Mazda Creator".

[Champion Driver Ji Hao (Left) / "Joy Mazda Creator" Sun Jingyi (Right) Share Their Car Ownership Life]

The second season of "Green Seedling Plan" officially launched in May is currently visiting top universities nationwide, engaging in in-depth exchange with young students on Changan Mazda's practice results in design, handling, safety, intelligence and other fields. The simultaneously opened EZ-60 National University Modification Design Competition not only provides opportunities for excellent works to turn creativity into reality, but also opens up summer practice and internship quota for the vast majority of young students, further promoting learning application and industry-education integration.

The practice of social responsibility also cannot be separated from the joint participation of users. Since 2015, Changan Mazda has cumulatively donated and built 12 Hope Primary Schools in Yunnan, with a total investment of over 10 million Yuan, benefiting tens of thousands of teachers and students. In June, Changan Mazda launched the "Every Kilometer Has Kindness" public welfare action again, converting every trip of users into public welfare funds, all used to improve the learning and living conditions of Hope Primary Schools, letting love be delivered on wheels.

618 Mid-Year Mega Sale Coming, Multiple Benefits Returning to Users

Borrowing the opportunity of Chongqing Auto Show, Changan Mazda simultaneously launched the "Ride and Enjoy Summer Vibes, Joyfully Enjoy 618 Mega Sale" activity. From now until June 30, all series models launch heavy-weight purchase gifts: Up to 17,000 Yuan Trade-in Factory Subsidy and 20,000 Yuan Old-for-New National Subsidy, purchase designated models gift worth 7,999 Yuan Premium Set (Original Factory Charging Pile + LLumar Solar Film + TPE Floor Mats / Trunk Mats), enjoy 0 Down Payment 5-Year Low Interest (Annual Rate 1.99%) and value 7,999 Yuan Lifetime Zero Combustion Benefit. In addition, all users who visit the store to test drive new energy models can be gifted National Intangible Cultural Heritage Jinling Gold Foil, details consult authorized dealers.

On June 13, the 2026 Chongqing Auto Show grandly opened. Changan Mazda, themed "Still Mazda", brought the classic legendary sports car MX-5, global strategic new energy model MAZDA EZ-6 (hereinafter referred to as EZ-6), MAZDA EZ-60 (hereinafter referred to as EZ-60), and the April-launched EZ-60 Mazda Edition to the N8 Hall booth, comprehensively showcasing the latest results of the enterprise's new energy transformation, and simultaneously announced a series of user co-creation activities. At the same time, Changan Mazda launched the 618 Mid-Year Mega Promotion. Based on up to 20,000 RMB national subsidy and 17,000 RMB factory subsidy, purchasing designated models enjoys an exclusive premium package worth 7,999 RMB.

Global Vehicle Strength Endorsement, Setting a New Energy Value Benchmark

EZ-6 and EZ-60 were built from the beginning of product development with global standards. In terms of design, EZ-6 won the "2026 World Car of the Year Design" award, becoming the first Chinese new energy model to receive this honor. EZ-60 is even the only SUV globally to win 8 world-class top design awards simultaneously. Regarding safety, both models were built strictly according to China-Europe dual five-star standards. EZ-6 obtained 5 authoritative safety certifications including C-NCAP, E-NCAP, etc. EZ-60 battery safety meets new national standards and European standards in advance. Changan Mazda further promised all new energy users: "Lifetime fire compensation for batteries, no mileage limit, no owner limit".

In terms of handling, EZ-60 successfully took the championship in the SUV group of the venue race and the runner-up in the overall race results of the China New Energy Vehicle Rally Championship, verifying its ultimate handling strength. At the auto show site, Changan Mazda owner and also champion driver Ji Hao shared his journey of driving the original factory unmodified pure electric EZ-60 to compete in the China New Energy Vehicle Rally Championship. In the 6-day 910-kilometer devil schedule, facing competition from the vast majority of extended-range/ plug-in hybrid participating models, relying on EZ-60's ultimate quality stability and "human-machine integration" tuning, broke through from 100 participating cars of 27 brands, completing the extreme verification of EZ-60's original factory mass-produced car performance.

[Changan Mazda Owner, Champion Driver Ji Hao]

Currently, Changan Mazda has successfully obtained complete vehicle certifications from the three major markets of the EU, UK, and Australia, becoming the first domestic joint venture new energy vehicle enterprise to hold all three certifications simultaneously. Overwhelming global quality has won widespread recognition in international markets. At the end of May, more than 80 overseas dealers from Europe, Australia, and Thailand specially visited the Nanjing factory, giving high praise to the production process and quality control system. Currently, sales and pre-sale trends for EZ-6 and EZ-60 overseas continue to be positive. In the domestic market, EZ-60 has consecutive 7 months held the joint venture new energy mid-size SUV sales championship.

Changan Mazda Auto Sales Branch Executive Vice President Wu Xuxi stated: "Changan Mazda has become Mazda's global new energy complete vehicle design, R&D, manufacturing base and export center. We solemnly promise that every Mazda new energy user owns a true global vehicle."

[Changan Mazda Auto Sales Branch Executive Vice President Wu Xuxi]

Adhering to "User+" Thinking, Building a Value Community Between Brand and Users

The 5 million users in the Chinese market are partners in the development of the Changan Mazda brand and co-creators of value. In 2026, Changan Mazda will continue to practice "User+" thinking, launching a series of user co-creation activities, building a multi-dimensional, full-lifecycle user ecosystem, making the promise of "Still Mazda" not only reflected in the value details of products but also integrated into emotional resonance with every user. For users and Mazda fans who participate in Changan Mazda's series of activities, there will be opportunities to participate in the 2026 Fan Gala.

The "Wish Journey" launched at the beginning of the year, with the two-way rush of "User Wishes, Brand Support", allowed Changan Mazda to truly walk into users' lives. Behind every wish is a unique emotional connection between the user and Mazda. The "Owner Story Collection" launched cumulatively for 11 issues has become a display window for Mazda fan spirit: Here are public welfare experts who donated to poor primary schools for 7 consecutive years, love leaders who organized car clubs to care for special needs children for 4 consecutive years, and sweet couples who got to know each other because of Mazda. These real and vivid stories form the most moving background color of the Changan Mazda brand.

The "Joy Mazda Creator" and "Nationwide Broker" plans provide users with a platform to co-create brand value. Since the launch of the activities, a large number of Mazda fans who use lenses to record car ownership life and use reputation to convey product value have emerged. "Post-00s" EZ-60 owner Sun Jingyi shared her feelings as a "Joy Mazda Creator": "Usually busy with work, but can use my spare time to share driving feelings. I am a newbie, participating for the first time, but whether it's car friends or Changan Mazda staff, they will spare no effort to help me. If you are a Mazda owner, like to share and love making friends, welcome to join Joy Mazda Creator".

[Champion Driver Ji Hao (Left) / "Joy Mazda Creator" Sun Jingyi (Right) sharing their car ownership life]

The second season of the "Green Seedling Plan" officially launched in May is currently entering top universities nationwide, deepening communication with young students on Changan Mazda's practical results in design, handling, safety, intelligence, and other fields. The concurrently launched EZ-60 National University Modification Design Competition not only provides opportunities for excellent works to come true creatively, but also opens summer practice and internship quotas to the broad youth, further promoting the application of learning to practice and industry-academia integration.

The practice of social responsibility also cannot be separated from the joint participation of users. Since 2015, Changan Mazda has cumulatively donated and built 12 Hope Primary Schools in Yunnan, with a total investment of over 10 million yuan, benefiting tens of thousands of teachers and students. In June, Changan Mazda launched the "Goodness in Every Kilometer" public welfare action again, transforming every user's trip into a public welfare fund, all used to improve the learning and living conditions of Hope Primary Schools, letting love be delivered on the wheels.

618 Mid-Year Mega Promotion Arrives, Multiple Benefits to Reward Users

Taking the Chongqing Auto Show opportunity, Changan Mazda simultaneously launched the "Drive Enjoy Summer Flavor, Joy Enjoy 618 Big Promotion" activity. From now until June 30, all series models launched major car purchasing gifts: Up to 17,000 RMB replacement factory subsidy and 20,000 RMB trade-in national subsidy, purchase designated models get a premium package worth 7,999 RMB (original factory charging pile + Longmo Solar Film + TPE Floor Mats/Trunk Mats), enjoy 0 down payment 5 years low interest (annual fee rate 1.99%) and lifetime zero combustion rights worth 7,999 RMB. In addition, all users who visit the store to test drive new energy models will be given a National Intangible Cultural Heritage Jinling Gold Foil.

"Still Mazda" is never just a slogan. While inheriting the century-old brand genes, Changan Mazda always puts user needs first. Changan Mazda builds every product well with global standards, connects every user with sincerity, and provides users with "human-machine integration" driving pleasure. From June 13 to 21, the general public can visit the Changan Mazda booth at the Chongqing International Expo Center N8 Hall to experience the charm of global vehicles.

On June 13, Changan Mazda, with the theme "Still Mazda", showcased its global strategic new energy vehicle models MAZDA EZ-6, EZ-60, and the EZ-60 Horse Year Edition launched in April at the 2026 Chongqing Auto Show. Simultaneously, it launched a mid-year 618 mega sale. Based on up to 20,000 yuan in national subsidies and 17,000 yuan in factory subsidies, purchasing designated models enjoys a dedicated exclusive premium set worth 7,999 yuan (original factory charging pile + Longmo solar film + TPE floor mats/trunk mats).

EZ-6 and EZ-60 are two global strategic models since Changan Mazda's comprehensive new energy transformation. Among them, EZ-6 won the "2026 World Car of the Year Design" award, becoming the first Chinese new energy vehicle to receive this honor. EZ-60 is even the only SUV in the world to simultaneously win 8 top global design awards. In terms of safety, both models are built strictly according to China-Europe Dual Five-Star standards. EZ-6 obtained 5 authoritative safety certifications including C-NCAP and E-NCAP. EZ-60 battery safety meets new national standards and European standards ahead of schedule. Changan Mazda further promises all new energy users "battery lifetime spontaneous combustion insurance, unlimited mileage, unlimited owner".

In terms of handling, EZ-60 successfully won the Champion of the SUV category in the venue race and the runner-up in the overall ranking of the China New Energy Vehicle Rally Championship, verifying its extreme handling power. At the auto show, Changan Mazda owner and champion driver Ji Hao shared his story of driving the factory-original unmodified pure electric EZ-60 to compete in the China New Energy Vehicle Rally Championship. In the grueling 6-day, 910-kilometer schedule, facing competition from the vast majority of extended-range/plug-in hybrid participating models, relying on EZ-60's extreme quality stability and "Man-Machine Unity" tuning, it broke out of 27 brands' 100 participating cars, completing the extreme validation of EZ-60 factory production car performance.

Currently, Changan Mazda has successfully obtained whole vehicle certifications for the three major markets of the European Union, the United Kingdom, and Australia, becoming the first domestic joint venture new energy automaker to win all three certifications simultaneously. Its solid global quality has won wide recognition from the international market. At the end of May, more than 80 overseas dealers from Europe, Australia, and Thailand specifically visited the Nanjing Factory, giving high praise to the production technology and quality control system. Currently, overseas sales and pre-sales of EZ-6 and EZ-60 continue to show a positive trend, and in the domestic market, EZ-60 has been the sales champion of joint venture new energy mid-size SUVs for 7 consecutive months.

Wu Xuxi, Executive Deputy General Manager of Changan Mazda's Automotive Sales Branch, stated: "Changan Mazda has become Mazda's global new energy whole vehicle design, R&D, manufacturing base, and export center. We solemnly promise that every Mazda new energy user owns a true global car."

"Driving Intelligence" Viewpoint: Among new energy vehicles in the same class and price range, the value-for-money ratio of EZ-6 and EZ-60 is actually seriously undervalued by the consumption market. If you don't care too much about those flashy configurations, but care more about safety, driving fun, and comfort, then these two cars are truly worth trying.

During the recent days of the Chongqing Auto Show, the Changan Mazda booth was quite compelling. Inside Hall N8, the legendary sports car MX-5, the new energy sedan EZ-6, the SUV EZ-60, plus the EZ-60 Mazda Edition launched in April, four cars were lined up in a row. The theme is direct: Still Mazda. Electrified, I am still the Mazda that values handling and design.

Global cars are not just labels, they are truly sold overseas

First, let's talk products. EZ-6 and EZ-60, these two new energy vehicles, Changan Mazda has always made them according to global standards from the start, not a version exclusive to the domestic market. EZ-6 won the 2026 World Car Design of the Year award, this is the first Chinese new energy model to win this award. EZ-60 is even more impressive, winning all eight top global design awards, unique among SUVs.

Regarding safety, both vehicles were developed according to dual China-Europe 5-star standards. EZ-6 has already obtained five authoritative certifications including C-NCAP and E-NCAP. EZ-60 battery safety met new national standards and European standards in advance. Changan Mazda also gave a very firm commitment: lifetime battery spontaneous combustion compensation, unlimited mileage, unlimited owners. This clause is not common in joint venture new energy vehicles, it counts as putting users at ease.

Handling is Mazda's core expertise. They invited Changan Mazda owner and champion driver Ji Hao on site, he drove a factory-stock unmodified pure electric EZ-60, completing the China New Energy Vehicle Rally Championship. 6 days 910 kilometers, opponents were mostly extended range and plug-in hybrid, finally EZ-60 won the venue SUV group championship, rally overall results runner-up. This stability under extreme working conditions is more persuasive than any test drive.

Even more worth noting is, Changan Mazda has already obtained complete vehicle certification for three major markets: EU, UK, and Australia, it is the first joint venture new energy car enterprise in the domestic market to win these three certifications at the same time. End of May, over 80 overseas dealers from Europe, Australia, and Thailand specifically ran to the Nanjing factory, to inspect production process and quality control system. Currently EZ-6 and EZ-60 overseas sales and pre-sale momentum are quite good, domestic market EZ-60 is the joint venture new energy medium-sized SUV sales champion for 7 consecutive months.

Changan Mazda Sales Branch Executive Vice General Manager Wu Xuxi said very openly on site: Changan Mazda has become Mazda's global new energy R&D, manufacturing, and export center. In the past joint venture car enterprises were importing overseas models into the domestic market, now Changan Mazda is doing reverse output: China-made new energy cars are to be sold back to Mazda's global market.

Users are not just people who buy cars, they are still part of the brand

This auto show, Changan Mazda spent a large portion talking about user co-creation, not just talking about product parameters. This mindset is quite right, in the new energy era products homogenization is serious, competing is who walks closer to users.

Starting from the beginning of year Wish Journey, users make wishes, brand helps realize them, each wish behind is a real personal story. Owner Stories Collection has released 11 editions, inside there are public welfare enthusiasts donating to poor primary schools for 7 consecutive years, leaders organizing car owner clubs caring for children with special needs for 4 consecutive years, and couples who met because of Mazda and eventually came together. These contents are much more real than ads.

Joy Mazda Creator and Citizen Ambassador plan, encourage users to shoot videos, write shares, recommend friends to buy. On site came a Post-00s EZ-60 owner Sun Jingyi, saying own daily work is busy, but have free time send some car usage feelings, car owner colleagues and staff are very helpful. This spontaneous word-of-mouth spread is much higher in conversion rate than hard ads.

May launched Green Sprouts Plan Season 2, is entering national universities, talking to students about design, driving control, safety, and intelligence. Synchronously also launched EZ-60 National University Modification Design Competition, excellent works have chance to be made into actual cars, also gave participating students summer internship spots. This move both cultivated potential users, also happened to do young talent reserve.

Social responsibility was not neglected. From 2015 to now, Changan Mazda in Yunnan donated 12 Hope Primary Schools, total investment over 10 million, benefiting tens of thousands of teachers and students. June also launched Every Kilometer Carries Kindness public welfare action, turning users' every trip into a public welfare fund, used to improve Hope Primary School conditions.

618 Offers Briefly Stated

During the auto show until June 30, all series have car buying courtesy. Factory subsidy up to 17,000 yuan, national subsidy up to 20,000 yuan, buy designated models send value 7,999 yuan exclusive set (including original factory charging pile, LLumar solar film, TPE floor mats and trunk mats). Financial plan is 0 down payment 5 years low interest, annual rate 1.99%, plus a value 7,999 yuan lifetime zero-fuel cost benefit. Go to store test drive new energy cars send Jinling Gold Foil. Details ask local dealers directly.

Written at the end:

After watching this Chongqing Auto Show Changan Mazda moves, have a feeling quite obvious: this joint venture brand in new energy transformation walked a somewhat different path. Did not blindly race on specs, race on price, but put Global Standards and User Co-creation as two cornerstones. Still Mazda this sentence, in the electrification wave, means holding onto their own soul: design, handling, safety, these fundamentals cannot be lost. At the same time put users truly together playing, together growing. This approach is not necessarily fastest, but likely to go the distance.

June 13 to 21, Chongqing International Expo Center Hall N8, feel free to visit. Cars good or bad, drive to know.

On June 13, the day the Chongqing Auto Show opened, the Changan Mazda booth was "Always Mazda". Two cars were placed there, one was the MX-5, the halo of a classic sports car came with a built-in filter, standing next to it were EZ-6 and EZ-60, and there was also an EZ-60 Mazda Edition just launched in April, showing a rare sense of restraint under the lights.

Design and Safety: Two Global Passports

These two cars hold the ticket to the global market. EZ-6 has just won the "2026 World Car Design of the Year" award, this is the first time this award has gone to a Chinese new energy vehicle model. The EZ-60 next door is more like an award harvester, with eight global design awards such as German Red Dot, iF, American IDA, and others in its pocket, unique in the global SUV camp.

Yes, that's the rhythm of quietly accomplishing big things. In terms of safety, both cars strictly adhere to China-Europe dual 5-star standards. EZ-6 has collected five authoritative certifications including C-NCAP, E-NCAP, and C-IASI, EZ-60's battery safety has even met the new national standard and European standard of 2026 in advance. What makes people feel at ease is the sentence Changan Mazda threw out: lifetime self-ignition compensation for batteries, unlimited mileage, unlimited owners. This is not a promotional slogan, it is a reassurance for users.

Track Verification: Hardcore Strength of Stock Factory Cars

Champion driver Ji Hao on the booth told a true story. He drove a stock pure electric EZ-60 without any modifications to compete in the China New Energy Vehicle Rally Championship. 6 days, 910 kilometers, crossing the devil course, amidst many strong opponents in the extended-range and plug-in hybrid camps, he firmly won the Circuit Race SUV Group Champion and Rally Race Overall Results Runner-up.

It can be said that the stopwatch on the track is more convincing than any carefully polished PPT. This confidence comes from the Nanjing Factory, the manufacturing heritage of Mazda's overseas factories. Here vehicles supplied to the global market are produced, and quality control standards are exactly the same. At the end of May, more than 80 dealers from Europe, Australia and Thailand came from far away and gave high praise after on-site inspection. Changan Mazda, holding three major whole vehicle certifications of the EU, UK, and Australia, is already the domestic joint venture new energy vehicle enterprise that first achieved this accomplishment. Looking at the sales market, EZ-60 has been sitting on the sales first position of domestic joint venture new energy medium-size SUV for seven consecutive months.

User Ecosystem: From Realizing Wishes to Cycle of Kindness

Turning the gaze to the user level, the atmosphere here does not seem to be executing KPIs. Gen Z owner Sun Jingyi, as a member of "YueMa Creators", shared her snippets of recording car use life using fragmented time. She mentioned that whether it is car friends or manufacturer personnel, they are all sincerely providing help.

This is the implementation of Changan Mazda's "User+" thinking. The "Wish Tour" launched at the beginning of the year, the brand helps users complete annual wishes; in "Car Owner Story Collection", there are charity experts who persist in donating to poor primary schools for seven years, and sweet couples who are connected by Mazda. These real slices of life constitute the brand's very warm background tone.

In the social responsibility sector, they played it more realistically. Since 2015, 12 Hope Primary Schools built in Yunnan have benefited 10,000 teachers and students. In the "Kindness in Every Kilometer" action launched in June, for every kilometer driven by the owner, the brand donates 0.1 Yuan of funds. This public welfare linked to real mileage is much harder to fake than one-time donations.

618 Car Purchase Policy: Genuine Discounts

Borrowing the Chongqing Auto Show wind, Changan Mazda's 618 promotion policy is quite direct. From now until June 30, all series models can enjoy up to 20,000 Yuan national subsidy and 17,000 Yuan factory subsidy, purchasing designated models gifts a value of 7,999 Yuan exclusive set (including factory charging pile, LLumar sun film and TPE floor mats / trunk mats), also providing zero down payment 5-year low interest plan, annual interest rate only 1.99%. All users who test drive new energy models in the store can also receive a Intangible Cultural Heritage Jinling Gold Leaf gift.

#AlwaysMazda #MillionMazdaFansTravelTogether

On June 13, the 2026 Chongqing Auto Show grandly opened. Changan Mazda, with the theme "Still Mazda", brought the classic legendary sports car MX-5, global strategic new energy models MAZDA EZ-6 (hereinafter referred to as EZ-6), MAZDA EZ-60 (hereinafter referred to as EZ-60), and the EZ-60 Horse Year Edition launched in April to the Hall N8 booth. It comprehensively showcased the latest results of the enterprise's new energy transformation and simultaneously announced a series of user co-creation activities. Meanwhile, Changan Mazda launched 618 mid-year massive benefits. On top of the up to 20,000 yuan national subsidy and 17,000 yuan factory subsidy, purchasing designated models can enjoy an exclusive premium set worth 7,999 yuan.

Global Car Strength Endorsement, Setting a Benchmark for New Energy Value

EZ-6 and EZ-60 were built to global standards from the start of product development. In design, EZ-6 won the "2026 World Car of the Year Design Award", becoming the first Chinese new energy model to receive this honor. EZ-60 is even the only SUV globally to win 8 world-class top design awards simultaneously. In terms of safety, both models are built strictly according to China-EU dual five-star standards. EZ-6 secured 5 authoritative safety certifications such as C-NCAP and E-NCAP. EZ-60 battery safety meets new national standards and European standards ahead of schedule. Changan Mazda also promises all new energy users "lifetime compensation for spontaneous battery combustion, unlimited mileage, unlimited owners".

In terms of handling, EZ-60 successfully took the Championship of the SUV class in the Circuit Race of the China New Energy Vehicle Rally Championship and the Runner-up in the Overall Rally Race, verifying its ultimate handling strength. At the auto show, Changan Mazda owner and champion racer Ji Hao shared his journey of driving the stock unmodified pure electric EZ-60 in the China New Energy Vehicle Rally Championship. In the 6-day, 910-kilometer devil's race course, facing competition from the vast majority of extended-range/plug-in hybrid participating models, relying on EZ-60's ultimate quality stability and "Human and Machine as One" tuning, it broke through from 100 participating cars from 27 brands, completing the ultimate verification of EZ-60 stock production car performance.

Changan Mazda Owner, Champion Racer Ji Hao

Currently, Changan Mazda has successfully obtained complete vehicle certifications in the EU, UK, and Australia markets, becoming the first domestic joint venture new energy enterprise to secure all three certifications. Hard international quality has won widespread recognition in international markets. In late May, more than 80 overseas dealers from Europe, Australia, and Thailand specially inspected the Nanjing Plant and gave high praise to the production process and quality control system. Currently, overseas sales and pre-sales of EZ-6 and EZ-60 continue to trend positively. In the domestic market, EZ-60 has consecutively ranked as the sales champion of joint venture new energy mid-size SUVs for 7 months.

Wu Xuxi, Executive Deputy General Manager of Changan Mazda Automobile Sales Branch, stated: "Changan Mazda has become Mazda's global new energy complete vehicle design, R&D, manufacturing base, and export center. We solemnly promise that every Mazda new energy user owns a true global car."

Changan Mazda Automobile Sales Branch Executive Deputy General Manager Wu Xuxi

Adhering to "User+" Thinking, Building a Value Community of Brand and Users

China's market 5 million users are partners in Changan Mazda brand development and co-creators of value. In 2026, Changan Mazda continues to practice "User+" thinking, initiated a series of user co-creation activities, built a user ecology covering all dimensions and the full lifecycle, letting the promise of "Still Mazda" not only reflect in the value details of products, but also integrate into the emotional resonance with every user. Users and Mazda fans participating in a series of Changan Mazda activities will have the opportunity to participate in the 2026 Fan Festival.

The "Wish Journey" launched at the beginning of the year, with the two-way rush of "User Wishing, Brand Assisting", has allowed Changan Mazda to truly walk into users' lives. Behind every wish is a unique emotional connection between the user and Mazda. The "Owner Story Collection", released for a cumulative of 11 periods, has become a showcase window for Mazda fan spirit: Here are public welfare experts who have donated to poverty-stricken primary schools for 7 consecutive years, love team leaders who have organized car clubs to care for special children for 4 consecutive years, and sweet couples who met and got to know each other because of Mazda. These true and vivid stories constitute the most moving background color of the Changan Mazda brand.

The "Joy Mazda Creator" and "All-People Broker" plans have built a platform for users to co-create brand value. Since the launch of the activities, a large number of Mazda fans have emerged who record ownership life with lenses and convey product value with word of mouth. Sun Jingyi, a post-00s EZ-60 owner, shared her feelings as a "Joy Mazda Creator": "Work is usually busy, but I can use my spare time to share driving experiences. I am a novice, participating for the first time, but whether it is car club members or Changan Mazda staff, they will spare no effort to help me. If you are a Mazda owner, like sharing and making friends, welcome to join Joy Mazda Creator".

Champion Racer Ji Hao (Left) / "Joy Mazda Creator" Sun Jingyi (Right) Share Their Ownership Life

The second season of the "Seedling Plan", officially launched in May, is currently gradually entering top universities nationwide, having in-depth exchanges with youth students on Changan Mazda's practical results in design, handling, safety, intelligence, and other fields. The simultaneous launch of the EZ-60 National University Modification Design Competition not only provides opportunities for excellent works to come true creatively, but also opens summer practice and internship quotas to a wide range of youth students, further promoting the integration of learning and application, industry and academia.

The practice of social responsibility also cannot do without user participation. Since 2015, Changan Mazda has cumulatively built and donated 12 Hope Primary Schools in Yunnan, with a total investment exceeding 10 million yuan, benefiting tens of thousands of teachers and students. In June, Changan Mazda initiated the "Every Kilometer Carries Kindness" public welfare action again, turning every trip of users into a public welfare fund, all used to improve the learning and living conditions of Hope Primary Schools, letting love be conveyed on wheels.

618 Mid-Year Massive Benefits Arrive, Multiple Benefits to Reward Users

Taking the Chongqing Auto Show opportunity, Changan Mazda simultaneously launched the "Enjoy Summer Vibes while Driving, Enjoy 618 Big Sale" activity. From now until June 30, a series of heavy purchase benefits are launched for all models: up to 17,000 yuan factory trade-in subsidy and 20,000 yuan national trade-in subsidy. Purchasing designated models gifts an exclusive premium set worth 7,999 yuan (Original Factory Charger + Long Film Sun Film + TPE Floor Mats / Trunk Mats), enjoy 0 Down Payment 5-Year Low Interest (Annual Rate 1.99%) and Lifetime Zero Fuel/Energy Cost Rights worth 7,999 yuan. In addition, all users who test drive new energy models to the store can receive a national intangible cultural heritage Jinling Gold Foil. For details, consult authorized dealers.

"Still Mazda" has never been a slogan. While inheriting the century-old brand genes, Changan Mazda has always placed user needs first. In the future, Changan Mazda will continue to create every product well to global standards, connect with every user with sincerity, and let more people feel the driving pleasure of "Human and Machine as One". From June 13 to 21, welcome consumers to visit the Chongqing Mazda booth at Hall N8 of Chongqing International Expo Center to experience the charm of global cars up close.

June 13, the 2026 Chongqing International Auto Exhibition officially kicked off. Changan Mazda, with the exhibition theme "Still Mazda", brought the classic MX-5 legendary sports car, global strategic new energy model MAZDAEZ-6, MAZDAEZ-60, and the newly launched EZ-60 Ma Edition in April to the Hall N8 booth. The scene not only showcased the brand's rich results in new energy transformation, but multiple characteristic user co-creation activities were announced simultaneously, stacked with sincere 618 mid-year car buying benefits, bringing full surprises to the on-site audience.

During this auto show, Changan Mazda launched multiple car buying offers: stacking up to 20,000 Yuan national subsidy and 17,000 Yuan manufacturer subsidy, purchasing designated models also comes with a free exclusive premium set worth 7,999 Yuan, with substantial benefit strength.

Global Quality Strength Breaks Out, Establishing Value Benchmark in New Energy Industry

MAZDAEZ-6 and MAZDAEZ-60 two new energy models, since the R&D phase strictly followed global car manufacturing standards to create, comprehensive product power received high recognition from home and abroad. In the design aspect, EZ-6 won the 2026 World Car of the Year Design award, becoming the first domestic new energy model to win this honor; EZ-60 set a record, becoming the only SUV model in the world to sweep 8 international top design awards.

In driving safety, both cars were R&D created according to China-Europe Dual Five-Star safety standards. Among them, EZ-6 gathered C-NCAP, E-NCAP and other 5 international authoritative safety certifications; EZ-60 battery protection standards met domestic new national standard and European standards in advance. Changan Mazda also solemnly promised to all new energy owners: Lifetime battery spontaneous combustion compensation, no mileage limit, no ownership transfer owner limit, comprehensively build a safety defense line for travel.

In driving control performance, EZ-60 broke out on professional fields, winning the Chinese New Energy Vehicle Rally Championship Circuit Race SUV Class Champion, Rally Race Overall Runner-up, extreme control performance received professional verification. At the auto show site, simultaneously as Changan Mazda owner and race champion Ji Hao, shared the competition experience. He drove the unmodified original factory pure electric EZ-60, fighting for 6 days, total 910 kilometers high intensity schedule. Facing many range extender, plug-in hybrid competitors, this production car emerged from 27 brands of 100 competing vehicles with stable and reliable quality and Mazda signature "Man-Machine Integration" tuning, fully proving the model original factory hardcore performance.

[Changan Mazda Owner, Champion Racer Ji Hao]

Relying on hard product strength, Changan Mazda smoothly obtained EU, UK, Australia three overseas markets whole vehicle certifications, is also the first domestic joint venture new energy car enterprise to win three certifications simultaneously, global layout steadily advanced. At the end of May, 80 overseas dealers from Europe, Australia, Thailand specially visited Nanjing Production Base, to the brand advanced production process and strict quality control system gave high affirmation. Currently EZ-6, EZ-60 overseas orders and pre-sale trend is good, in domestic market, EZ-60 has stood at the top of joint venture new energy medium SUV sales for 7 months.

Changan Mazda Auto Sales Branch Executive Deputy General Manager Wu Xuxi stated: Nowadays Changan Mazda has become Mazda global range important new energy whole vehicle design, R&D, manufacturing and export core base, brand to all new energy owners guarantee, everyone entered hand each model, are benchmark global standard high quality global car.

[Changan Mazda Auto Sales Branch Executive Deputy General Manager Wu Xuxi]

Fingering "User+" Concept, Building Brand and Owner Value Community

Occupying domestic 5 million loyal users, Changan Mazda always regards owners as brand growth road companions and value co-creation partners. 2026, brand continues to deepen **"User+"** operation thinking, launch a series of characteristic user activities, create cover car use full cycle owner ecology, let "Still Mazda" brand concept, both landed on product details, also fused into every user emotion, participate various activities owners and Ma fans, also have opportunity invited attend 2026 Fan Ceremony.

Previously online "Wish Journey" activity, holds "User Wish, Brand Assist" original intention,拉近了 brand and owner distance; has launched 11 issues of "Owner Stories Collection", gathered many warm stories: has insisted seven years donate village primary school public welfare owner, has continuous four years organize car owner meeting care special children team leader, also due to love car结缘 sweet partners, one by one true stories, outline warm vivid brand background.

[Champion Racer Ji Hao (Left) / "Joy Horse Creator" Sun Jingyi (Right) Share Own Car Life]

"Joy Horse Creator", "All People Agent" two plans, then for owners build share exchange, co-create value platform, large batch owners actively share car use daily, transmit product reputation. Post-00s EZ-60 owner Sun Jingyi as "Joy Horse Creator" representative scene share: daily work rest, she likes record car use life, as new participant, car owner partner and brand staff all enthusiastic assist, also welcome more Mazda owners join, together exchange make friends, share fun.

In addition, second season "Seedling Plan" steadily advanced, brand enters national major top universities, share with youth students in vehicle design, driving control, safety, intelligent field technical results. Synchronously launched EZ-60 national university modification design competition, not only opportunity let excellent creativity land become true, also to students open summer internship posts, help industry academia integration, apply knowledge learning.

Practice public welfare also is Changan Mazda long time persist responsibility. Since 2015 to now, brand has in Yunnan donate build 12 Hope Primary Schools, cumulative investment super 10 million Yuan, benefit 10 thousand teachers and students. This year June, brand again launch "Every Kilometer Filled with Kindness" public welfare action, convert user every travel into public welfare fund, special fund use improve Hope Primary School running conditions, let kindness with wheel constantly transmit.

618 Mid-Year Carnival Opens, Multiple Car Buying Benefits with Generous Return

Take advantage of Chongqing auto show heat, Changan Mazda officially launch **"Drive & Enjoy Summer Vibes: 618 Mega Sale"** activity, activity lasts to June 30, full series models send rich car buying offers. Car buying users can stacked enjoy up to 17,000 Yuan trade-in manufacturer subsidy, 20,000 Yuan trade-in national subsidy; purchasing designated models, gift value 7,999 Yuan premium set, include original factory charging pile, Longmo solar film, TPE floor mat and trunk mat. Finance plan aspect, support 0 down payment, 5 year low interest car buying, annual rate as low as 1.99%, also can enjoy value 7,999 Yuan lifetime zero fuel consumption rights. In addition, activity period arrive store test drive new energy models, can receive National Intangible Cultural Heritage Jinling Gold Foil good gift, more details can go to Changan Mazda authorized dealer store consult.

Inherit 百年 brand heritage, hold car making original intention, Changan Mazda always with user needs as core, use global standard polish every product, with sincere service connect thousands of owners, let "Man-Machine Integration" driving fun accompany more travel roads. June 13th to 21st, sincerely invite citizens and car fans go to Chongqing International Expo Center Hall N8 Changan Mazda booth, personally appreciate global good cars, experience unique driving fun.

Factory cars defeated the modified group, C-NCAP/E-NCAP Dual 5 Stars, Overseas Dealers Queued to See Nanjing Factory

At the Chongqing Auto Show Hall N8, it was nearly impossible to walk past the front of the Changan Mazda booth. It wasn't due to car models, but because of the EZ-60 that won 8 world-top design awards and the EZ-6 that just won "World Car Design of the Year". A Mazda fan who came specially from Chengdu took photos of the Kodo Red body over and over again, muttering: "Still that Mazda, not changed a bit." But what surprised me more was that Changan Mazda threw a trump card in the new energy era: Lifetime battery fire compensation, unlimited mileage, unlimited owners—this is almost the most aggressive promise among joint-venture brands.

I. Design Legend: EZ-6 Wins "World Car Design of the Year", EZ-60 Becomes World's Only SUV with 8 Major Awards

Many claim EV design is homogenized, with Mazda being the first to object. EZ-6 just won "2026 World Car Design of the Year", becoming the first Chinese new energy model in history to receive this honor, and the third time Mazda brand wins this award. And EZ-60 is even more impressive: Grand Slam of Germany's Red Dot, iF, USA's IDA three world design competitions, accumulating 8 global top design awards, the only SUV globally achieving this. Seeing the real car on site, the Kodo design is purer in the electric era — no unnecessary lines, all premium feel between light and shadow. A designer friend said: "This is not building cars, this is sculpting art pieces."

🏆 EZ-6 2026 World Car Design of the Year (First for Chinese New Energy)

🏆 EZ-60 Red Dot/iF/IDA 8 Major Awards Grand Slam, World's Only SUV

🎨 Kodo Philosophy Still adheres to "Subtractive Aesthetics" in the Electric Era, Every side is a poem of light and shadow

II. Safety Baseline: Europe/China Dual 5-Star + Lifetime Battery Guarantee, C-NCAP/E-NCAP Dual First

Safety is Mazda's invisible tag. EZ-6 has won C-NCAP, E-NCAP, C-IASI and 5 other authoritative certifications, among them C-NCAP occupant protection score rate and E-NCAP child protection score rate were both the highest among measured models in 2025. EZ-60 is tougher, completed BingchaCha Devil Road crash, rollover, submersion challenges before launch, battery safety met the new national standard and European standard implemented in July 2026 in advance. Most reassuring is still that promise: "Lifetime battery fire compensation, unlimited mileage, unlimited owners"—No matter how many owners, it's covered until scrappage. This confidence comes from the accumulation of Magazine Battery technology zero-fire, and from the responsibility of the joint-venture giant.

III. Handling Test: Factory EZ-60 Dominates 27 Brands, Wins National Level Rally SUV Championship

The most exciting part on the auto show site was champion driver Ji Hao's sharing. He drove the completely factory-stock unmodified EZ-60 pure electric version, participated in the 2026 China New Energy Vehicle Rally Championship Xinjiang Station. 6 days 910 km Devil Course, facing most extended-range/Plug-in Hybrid modified cars, he hard won the Circuit SUV Group Championship, Rally Overall Second Place. Ji Hao said: "Many opponents modified suspension and tires, even my tire pressure was factory recommended value. But EZ-60's chassis tuning is too awesome — Gobi gravel road no bump, winding road roll angle very small, power linear like self-aspirating engine." This is Mazda's "Electric Human-Horse Unity": Not pursuing exaggerated 0-100 numbers, but every corner can make you smile. Fully demonstrates Changan Mazda's long-termism and deep accumulation in technology—From Rotary to SkyActiv, to the chassis tuning in the electric era, that obsession with driving pleasure has never changed.

🏆 Rally Result: Circuit SUV Group Champion, Rally Overall Championship Second Place

⚡ Participating Model: Factory Pure Electric EZ-60, Unmodified, Opponents mostly Extended-range/Plug-in Hybrid Modified Cars

🎯 Handling Secret: Linear Power Response, Precise Steering, Excellent Roll Suppression, Solving Electric Car Motion Sickness Pain Point

IV. Global Unified Standard: Nanjing Factory Exports to Europe America Australia, Domestic Continuous 7 Months Joint Venture Sales Champion

Changan Mazda Nanjing Factory is Mazda's best overseas factory, domestic sales and export global models co-production line, completely identical manufacturing and quality control standards. End of May, 80+ overseas dealers from Europe, Australia, Thailand came specially to inspect, praised the welding, painting, assembly processes endlessly. Currently EZ-60 has championed joint venture new energy mid-size SUV sales continuously for 7 months, and MAZDA 6e Right-Hand Drive version has also smoothly obtained EU, UK, Australia three major market certifications—Changan Mazda becomes the first domestic joint venture new energy car company to win these three certifications simultaneously. Executives put words on the auto show site: "Every Chinese user owns a true global car."

V. Million Mazda Fan Ecology: Wish Journey + 0.1 Yuan per Km Donation, Users are Brand's Brightest Business Card

In 2026, Changan Mazda continues to practice "User+" thinking. "Wish Journey" lets users make wishes, brand helps complete; "Owner Story Collection" has 11 issues, has philanthropists who donated schools for 7 consecutive years, couples who met because of Mazda; "Happy Mazda Creators" and "National Brokers" let users become the protagonists of brand communication. Most moving is "Good Will Every Kilometer" Charity Action: June 1st to 20th, owners drive 1 km, brand donates 0.1 Yuan, all used to improve Yunnan Hope Primary School conditions. Since 2015, Changan Mazda has donated and built 12 Hope Primary Schools in Yunnan, invested over 10 Million Yuan. Turn every trip into love, the scale is grand.

VI. 618 Huge Benefits: Up to 37,000 Subsidy + 7,999 Yuan Exclusive Set, Test Drive Gift Intangible Cultural Heritage Gold Foil

During Chongqing Auto Show, Changan Mazda launched "Master Enjoy Summer Style Happy Enjoy 618 Promotion": Up to 17,000 Yuan Trade-in Factory Subsidy + 20,000 Yuan National Trade-in Subsidy, buy designated models gift value 7,999 Yuan Exclusive Set (Factory Charging Pile + Longmo Film Solar Film + TPE Floor Mat), also 0 Down Payment 5 Years Low Interest (Annual Rate 1.99%) and 7,999 Yuan Lifetime Zero Fire Rights. Visit store test drive new energy models, can gift National Level Intangible Cultural Heritage Jinling Gold Foil Gift. Calculated down, EZ-60 and EZ-6 entry threshold significantly reduced, plus lifetime battery compensation, price-performance directly maxed out.

Editor's View: In the current situation where joint venture new energy is generally confused, Changan Mazda took a "stupid" road — not bragging, not lowering prices hurting resale value, but using world-class awards, rally champions, lifetime battery promises, million owner ecology, slowly accumulating trust. Still Mazda, is not conservative, is still sticking to good design, good handling, good quality, still treating users as partners. If you are looking at 200,000 level Pure Electric/Extended Range SUV, strongly suggest going to Chongqing Auto Show Hall N8 to drive EZ-60 yourself, experience what is called "a car that makes you smile when driving".

Chat in Comments 👇: Who in joint venture new energy best represents "Global Car" quality? Is Mazda's handling gene still fragrant in electric era?

Data Source: Changan Mazda 2026 Chongqing Auto Show Official Press Conference and Communication Manual

On June 13, the 2026 Chongqing Auto Show grandly opened. Changan Mazda, with the theme "Always Mazda", showcased classic legendary sports car MX-5, global strategic new energy model MAZDA EZ-6 (hereinafter referred to as EZ-6), MAZDA EZ-60 (hereinafter referred to as EZ-60), as well as EZ-60 Mazda Edition launched in April at the N8 Hall booth, comprehensively demonstrating the latest results of corporate new energy transformation, and synchronously announcing a series of user co-creation activities. At the same time, Changan Mazda launched the 618 Mid-Year Mega Sale. Based on a maximum 20,000 yuan national subsidy and 17,000 yuan factory subsidy, purchasing designated models enjoys a 7,999 yuan exclusive premium set.

Global Vehicle Strength Backing, Setting a New Benchmark for New Energy Value

EZ-6 and EZ-60 have been built to global standards from the beginning of product development. In terms of design, EZ-6 won the "2026 World Car of Design Award", becoming the first Chinese new energy vehicle to receive this honor. EZ-60 is even the only SUV globally to win 8 top world design awards simultaneously. In terms of safety, both models are strictly built according to China-EU dual five-star standards. EZ-6 has won 5 authoritative safety certifications including C-NCAP and E-NCAP. EZ-60 battery safety meets new national standards and EU standards in advance. Changan Mazda also promised all new energy users: "Battery spontaneous combustion compensation for lifetime, unlimited mileage, unlimited owners."

In terms of handling, EZ-60 successfully won the championship in the SUV category of the China New Energy Vehicle Rally Championship Track Competition and the second place in the overall Rally Championship, verifying ultimate handling strength. At the auto show, Changan Mazda owner and champion driver Ji Hao shared his journey driving the stock unmodified pure electric EZ-60 to compete in the China New Energy Vehicle Rally Championship. During the 6-day 910-kilometer devil course, facing competition from most extended-range/plug-in hybrid participating models, relying on EZ-60's ultimate quality stability and "driver-vehicle harmony" tuning, it stood out among 100 participating cars from 27 brands, completing the ultimate verification of EZ-60 stock production car performance.

[Changan Mazda Owner, Champion Driver Ji Hao]

Currently, Changan Mazda has successfully obtained whole vehicle certification for three major markets: EU, UK, and Australia, becoming the first domestic joint-venture new energy vehicle enterprise to win these three certifications simultaneously. Solid global quality has won widespread recognition in the international market. At the end of May, more than 80 overseas dealers from Europe, Australia, and Thailand specially visited the Nanjing factory, giving high praise to the production process and quality control system. Currently, overseas sales and pre-sale trends for EZ-6 and EZ-60 continue to be positive. In the domestic market, EZ-60 has been the sales champion of joint-venture new energy medium-size SUVs for 7 consecutive months.

Wu Xuxi, Executive Vice General Manager of Changan Mazda Auto Sales Branch, stated: "Changan Mazda has become a global new energy whole vehicle design, R&D, manufacturing base and export center for Mazda. We solemnly promise that every Mazda new energy user owns a true global vehicle."

[Changan Mazda Auto Sales Branch Executive Vice General Manager Wu Xuxi]

Adhering to "User+" Mindset, Building a Value Community Between Brand and Users

5 million users in the Chinese market are companions and value co-creators of Changan Mazda's brand development. In 2026, Changan Mazda continues to practice the "User+" mindset, initiating a series of user co-creation activities, building a multi-dimensional, full-lifecycle user ecosystem, letting the commitment of "Always Mazda" not only be reflected in product value details but also integrated into emotional resonance with every user. Users and Mazda fans participating in a series of Changan Mazda activities will have the opportunity to participate in the 2026 Fan Gala.

"Wish Journey" launched at the beginning of the year, with "user making wishes, brand providing support", a two-way rush, let Changan Mazda truly walk into users' lives. Behind every wish is a unique emotional connection between users and Mazda. Cumulative launch of 11 issues of "Owner Story Collection", has become a showcase window for Mazda fan spirit: Here are public welfare experts donating to impoverished primary schools for 7 consecutive years, love leaders organizing car clubs to care for special children for 4 consecutive years, and sweet couples who met through Mazda. These real and vivid stories constitute the most moving background color of Changan Mazda's brand.

"Joy Mazda Creator" and "National Ambassador" plans have built a platform for users to co-create brand value. Since the launch of the activity, a large number of Mazda fans have emerged who record car-owning life with lenses and convey product value with reputation. "Post-00s" EZ-60 owner Sun Jingyi shared her feelings as a "Joy Mazda Creator": "Usually busy with work, but can use my spare time to share driving experiences. I am a newbie, participating for the first time, but whether it is car owners or Changan Mazda staff, they will spare no effort to help me. If you are a Mazda owner, like sharing, love making friends, welcome to join Joy Mazda Creator".

[Champion Driver Ji Hao (Left) / "Joy Mazda Creator" Sun Jingyi (Right) Share Their Car-Ownership Life]

The 2nd Season of "Seedling Plan" officially launched in May is currently gradually entering top universities nationwide, exchanging in-depth with young students about Changan Mazda's practical results in design, driving control, safety, intelligence, and other fields. The simultaneous launch of the EZ-60 National University Modification Design Competition not only provides opportunities for excellent works to become creative realities but also opens summer practice and internship slots to a wide range of young students, further promoting learning application and industry-education integration.

The practice of social responsibility also cannot be separated from users' joint participation. Since 2015, Changan Mazda has cumulatively donated and built 12 Hope Primary Schools in Yunnan, with a total investment of over 10 million yuan, benefiting tens of thousands of teachers and students. In June, Changan Mazda initiated the "Every Kilometer Has Kindness" public welfare action again, turning every user's trip into a public welfare fund, all used to improve the learning and living conditions of Hope Primary Schools, letting love be delivered on the wheels.

618 Mid-Year Mega Sale Incoming, Multiple Benefits to Reward Users

Taking advantage of the Chongqing Auto Show opportunity, Changan Mazda synchronously launched the "Enjoy Summer Vibes, Enjoy 618 Mega Sale" activity. From now until June 30, all series models launch heavy vehicle purchase gifts: up to 17,000 yuan trade-in factory subsidy and 20,000 yuan trade-in national subsidy, purchase designated models get a 7,999 yuan premium set (original factory charging pile + Longmo Solar Film + TPE Floor Mat/Trunk Mat), enjoy 0 down payment 5-year low interest (annual rate 1.99%) and 7,999 yuan lifetime zero fuel cost rights. In addition, all users who test drive new energy vehicles to the store will be gifted Intangible Cultural Heritage Jinling Gold Leaf, consult authorized dealers for details.

"Always Mazda" has never been a slogan. While inheriting the century-old brand gene, Changan Mazda has always put user needs first. In the future, Changan Mazda will continue to build every product well to global standards, connect with every user with sincerity, letting more people feel the driving fun of "driver-vehicle harmony". From June 13 to 21, welcome consumers to visit Changan Mazda booth N8 Hall of Chongqing International Expo Center to feel the charm of global vehicles up close.

For more corporate and product information, query Changan Mazda official website or WeChat official account "Changan Mazda"

Changan Mazda Official Website

https://www.changan-mazda.com.cn

MAZDA EZ-60

https://ez-60.changan-mazda.com.cn/

MAZDA EZ-6

http://ez-6.changan-mazda.com.cn/

Next-Gen MAZDA3 Axela

http://www.changan-mazda.com.cn/product/mazda3/

MAZDA CX-30

http://www.changan-mazda.com.cn/product/cx-30/

MAZDA CX-5

https://www.changan-mazda.com.cn/product/cx-5/

MAZDA CX-50

http://www.changan-mazda.com.cn/product/cx-50/