As BYD's first global strategic passenger vehicle, Yuan PLUS has relied on global design, global standards, and global quality since its launch in 2022 to become an outstanding performer in its sub-segment: Cumulative sales exceeded 300,000 units in just 14 months, reaching a milestone of 1 million units in 39 months. It is BYD's third model IP to enter the "Million Club" family after Qin and Song.
In the domestic market, it has consecutively ranked first in A-class pure electric SUV sales for many years; the overseas market also performs brilliantly, covering more than 110 countries and regions worldwide. It topped pure electric sales charts in countries like Singapore, Australia, Thailand, Sweden, becoming a core support for BYD's global expansion.
Today, against the backdrop of growing consumer demands, the 3rd Generation Yuan PLUS is officially launched with an official guide price of 119,900-149,900 Yuan, positioned as a "Yuanli Smart Fun Flash Charging SUV". The new car is comprehensively refreshed with three aces, three cross-level breakthroughs, and three leading strengths, committed to precisely matching the needs of energetic youth, young families, and tech practical groups with its all-around product power, defining a new benchmark for A-class SUVs.
Specifically, relying on the reputation of millions of users for iterative upgrades, the 3rd Generation Yuan PLUS continues the model's genetic heritage but fits the travel preferences of contemporary young users better. The new car takes range and recharging as core breakthrough points, equipping the entire series with the second-generation Blade Battery, achieving optimization in structural strength, durability, and safety, offering 540km and 630km dual CLTC range versions, worry-free for daily commuting and long-distance travel.
In terms of recharging, the new car comes standard with BYD Flash Charging technology, achieving "5 minutes to fully charge, 9 minutes to full charge", taking only 3 minutes more even in -30°C low-temperature environments; paired with zero-gravity flash charging gun and seamless payment, recharging is more efficient. According to introduction, there are currently over 6,000 flash charging stations nationwide, combined with 1 year of free flash charging benefits, significantly reducing vehicle use costs.
In terms of intelligent driving, the new car offers an optional Sky-Eye B-Assisted Driving Laser Edition (DiPilot 300), equipped with the latest Sky-Eye 5.0 system, supporting city and highway pilot assistance, one-key automatic parking, capable of calmly handling congestion and complex road conditions, bringing an ultra-safe, ultra-humanized, ultra-efficient driving experience.
In addition, the new car also achieves three breakthroughs. In terms of design and cockpit experience, the 3rd Generation Yuan PLUS exterior offers 6 single-color + 3 two-color options totaling 9 car colors, paired with agile lines, blade D-pillars, and floating roofs, maximizing recognizability; body dimensions reach 4665/1895/1675mm, wheelbase is 2770mm, bringing a more spacious seating space. The whole car also achieves 39 storage spaces, paired with a 180L electric front trunk (supporting knock-to-unlock), rear agile dual storage boxes, integrated cooling/heating car refrigerator, and automotive-grade tissue box, organizing small items orderly.
Worth mentioning, the new car also features a Co-Driver Inspiration Nook, allowing free placement of trendy figure toys and green plants to create an exclusive private small world, better meeting the needs of contemporary young consumers. The cockpit focuses on the "Joy for Self" experience: equipped with an all-around Queen Co-Driver, ventilation/heat/thigh rest + power nap mode fully available, the infotainment system features My Little Pony limited theme, built-in Cyber Practice, Hands-free Karaoke functions, and can connect with Goodbaby, XiaoTianCai, Breo and other ecosystem devices, balancing comfortable rest and diverse entertainment, warm and convenient.
In terms of power and chassis, the 3rd Generation Yuan PLUS is equipped with a 240kW high-power motor, rear-engine rear-drive layout paired with front MacPherson and rear five-link independent suspension, making steering more agile; combined with DiSus-C Intelligent Damping Body Control System, can effectively filter road bumps, driving and riding is more stable and comfortable.
And in the safety aspect consumers care more about, the new car is equipped with iTAC 2.0 Intelligent Torque Control System, upgraded from passive remedy to active pre-control, reducing the risk of rear-wheel drive slipping and swaying; TBC High-speed Tire Blowout Stabilization System upgraded, considering both straight lines and curves, able to stabilize the body even at extreme speeds; combined with high-rigidity body and 7 airbags, active protection and passive safety are online simultaneously.
Not only that, to further fit young users, the 3rd Generation Yuan PLUS also specially invited new generation actress Wang Churan to serve as the spokesperson, while linking with the famous IP My Little Pony to carry out in-depth co-branding, launching rich trendy content, strengthening young trendy labels, committed to capturing Gen Z consumers.
It can be seen that as a global ride accumulated over 1.1 million users' trust, the 3rd Generation Yuan PLUS, while continuing the model's championship heritage, with product power upgrade, trendy design, and thoughtful benefits, once again consolidates the A-class pure electric SUV benchmark status, helping young people unlock a free and comfortable pure electric travel life.
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