August 26, Chery Fengyun Series' first global quality pure electric SUV—Fengyun T7 officially launched. This launch event themed "Steady Happiness" not only revealed the sincere price of 97,900 Yuan to 118,900 Yuan, but also invited famous musician Wu Kequn to serve as "Happiness Experience Officer". In an era when the automotive industry shouts "Fast is the only way", Chery instead spent three years on this global vehicle "crafting slowly". From the Arctic Circle to the Equator, from Milan Design Week to European 5-Star Safety Standards, this 100,000 Yuan class SUV "pre-approved" by global users, what happiness interpretation did it bring to domestic families after all?

On August 26, Chery Fengyun T7 officially launched. The new car launches three models: Yue Xiang, Shu Xiang, and Zhi Xiang editions. The guide price is 97,900 Yuan to 118,900 Yuan. After stacking trade-in subsidies, the early bird price is only 94,900 Yuan to 115,900 Yuan. From now until September 30, ordering users can also enjoy eight benefits including limited-time free personalized paint color worth 6,000 Yuan, 2-year 60,000km 0% interest financial plan, 3,000 Yuan trade-in subsidy, and lifetime warranty for the entire vehicle.

Different from conventional new car launches, the keywords of this event are not "disruption" or "revolution", but "Steady Happiness". Famous musician Wu Kequn appeared in the role of "Happiness Experience Officer" and held a dialogue with Chery Automobile Executive Vice President Li Xueyong about car making and life. Wu Kequn admitted that after visiting many places, he found true happiness is not a far-away goal, but hidden in the safety of daily commute, the comfort of family trips, and the coziness of outdoor camping. Fengyun T7, relying on globally crafted reliable quality, turned these "little certain happiness" into travel daily life. Both sides also launched the "Happiness Co-creation Plan" on site, inviting users to discover happiness details in life together.
As a pure electric SUV positioned in the 100,000 Yuan class market, Fengyun T7 dared to emphasize "Global Quality" due to its "slow craft makes good cars" R&D logic. According to official introduction, Fengyun T7's R&D cycle reached 3 years. Relying on Chery's global "1+7+N" R&D system, under the collaboration of 10 major design centers globally and over 100 designers, it experienced deep co-creation with 5,000+ users. More importantly, before returning to the domestic market, Fengyun T7's homologue model Lepas L6 had already landed in overseas markets such as South Africa, Thailand first, and is about to enter global highland markets such as EU, Australia/New Zealand. This means it is not a simple "China-special vehicle", but designed from the beginning of R&D according to 2026 Version E-NCAP 5-Star Safety Standards, simultaneously adapting to the usage needs of 210 countries and regions globally.

To verify this "Global Quality", Chery invested 81 durability test vehicles on Fengyun T7, with the whole vehicle cumulative test mileage exceeding 6 million kilometers. It covers the extreme temperature domain from Nordic extreme cold -40°C to Middle East high heat 55°C, as well as over 100 types of complex road conditions globally such as Brazilian high-speed bumps, Mexican cobblestone roads, German highway high-curvature turns, etc. In the Southeast Asia rainy season, it possesses 500mm off-road wading capability. On Siberian ice and snow roads, the dual-source wide-temperature heat pump AC increases winter range by 15%-20%. And at the invisible durability level, the vehicle completed 1.45 million km special durability verification, ensuring issues like noise, failure etc. are completely closed-looped during the R&D phase.

Precisely based on such strict global verification, Fengyun T7 dared to present "Super Range, Global Appeal, Safer, Smarter" four core values unreservedly to users. Regarding range, Fengyun T7 all series standard equip 65.05kWh large capacity Rhino Battery, CLTC range 600km, actual test range reached 681.6km, which can be called "Reverse False Advertising", completely breaking the industry entry-level "range shrinking" tacit rule. 30%-80% fast charge only needs 20 minutes. Combined with AGS Intelligent Grille and Dual-Source Wide-Temperature Heat Pump AC, regardless of North/South regions, Cold/Hot seasons, range performance remains stable and reliable.
Safety is the firmest bottom line of "Steady Happiness". Fengyun T7 built according to 2026 Version E-NCAP 5-Star Standard, high-strength steel proportion reaches up to 80%. Industry-unique Shotgun structure, Double-frame subframe and Pack Anti-collision Beam form 6 complete force transmission paths for front impact, 9 for side impact. At the same time, the new car is equipped with 9 airbags, the most in its class, including 48L dual-chamber remote airbag. Combined with 6D Lock-Armor 31-layer battery protection system, IP68 waterproof rating reaches 96 times national standard, side anti-crushing ability is 2 times national standard, truly realizing full domain safety redundancy from body to battery.

In smart experience paid attention to by young users, Fengyun T7 launched the 4nm process 8775 Cabin-Driving Integrated Chip in its class first. 72 TOPS computing power supports deep integration of Lingxi Smart Cockpit 2.0 and Doubao Large Model. 15.6-inch 2.5K HD large screen, all-scenario fuzzy voice interaction, 300+ all-scenario automatic parking and Highway Pilot Assist, let 100,000 Yuan class SUV also enjoy smart convenience previously only available for 200,000 Yuan class vehicles.

As a strategic vehicle for Chery conquering the global market, Fengyun T7 this time launched domestically and simultaneously started delivery. A batch of foreign users living long-term in China became the first batch of owners. From the world back to China, this pure electric SUV "tested" by global road conditions, is trying to use solid quality and sincere price to redefine the value standard of the 100,000 Yuan class pure electric market. After all, true Steady Happiness never needs to be packaged by gimmicks.