2027 Proton S70 RS to get customisable dot-matrix display on passenger dashboard - price and launch to be announced on November 10

Proton has been teasing the upcoming 2027 S70 RS, with one of its more interesting interior features being the dot-matrix-style ambient display across the front passenger's dashboard, as seen in the company's latest Deepavali ad.

The illuminated pattern resembles traditional Indian oil lamps, which hints at it being customisable. It's a rather unusual design element for a Proton sedan, adding a little more character to the cabin.

The lighting forms part of the S70 RS's redesigned interior, which also features a dual-tone colour scheme, red upholstery accents, a floating centre console and a new Commander Dial.

Another significant change is the column-mounted gear selector, similar to the arrangement introduced in the updated Proton X50. Relocating the gear selector also frees up space on the centre console.

The S70 RS retains the 1.5-litre i-GT turbocharged four-cylinder engine producing 181 PS and 290 Nm, paired with a seven-speed dual-clutch transmission. Proton quotes a 0–100 km/h acceleration time of 7.5 seconds.

Exterior updates include a redesigned grille and bumpers, 17-inch alloy wheels, red brake calipers, side skirts and quad exhaust-tip finishers.

Proton is scheduled to reveal more details during its S70 RS production line-off event on November 10, 2026, at 8 PM.

Pricing and the official market launch date have yet to be announced.

For now, the illuminated passenger-side dashboard is one of the more distinctive touches of the updated S70, particularly in a segment where interior ambient lighting is usually much more conventional.