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Vehicle Overview
Whether the Audi A5 is worth buying depends not on how attractive it looks, but on whether it can meet your actual driving needs. This article will focus on its lifestyle compatibility compared to peer vehicles.
The price falls at RM 442,112. Buyers can first use this to judge budget pressure and peer positioning.
Buying Price Guide
The buying budget for the Audi A5 can start from RM 442,112 for measurement. This number truly affects monthly payments, insurance, and cash flow, not just the showroom price tag.
If you are hesitating between a few versions, you can put the 2025 Sportback 2.0T quattro S line (RM 442,112) in the same list for comparison. Daily commuters should prioritize comfort and safety, while buyers who often drive on highways should value power, driver assistance, and cabin convenience more.
Core Specifications Summary
When looking at the core specifications of the Audi A5, the most important thing is translating the numbers into real-life impressions.
The turbocharged, 4-cylinder, 1984 mL displacement power foundation is suitable for judging whether city following and highway cruising are relaxed. The output of 249 Ps and 370 N·m truly means not being too strained when fully loaded, going uphill, and overtaking. The fuel consumption of 7.1 L/100km directly affects refueling frequency for daily commuters. Vehicle length 4757 mm, width 1843 mm, height 1386 mm, wheelbase 2824 mm can help you predict parking difficulty and rear passenger space.
Pros and Cons Analysis
The advantages of the Audi A5 do not need exaggeration; what is truly valuable is whether it can make daily use more worry-free: budget position is clear, convenient to compare directly with peer vehicles, daily energy costs have clear references, and power output can support highway and overtaking needs.
What needs attention is that parking in the city and narrow sections still depends on personal driving habits. These are not deduction items, but lifestyle details that should be thought through clearly before ordering.
Purchase Common Questions Answered
Before purchasing the Audi A5, the most common question from buyers is not a single specification, but whether it can integrate into their lives.
Who is this car suitable for? Suitable for buyers who prioritize the lifestyle compatibility compared to peer vehicles. What should family users look for? Prioritize rear seating, child seats, luggage, and daily getting on/off convenience. Will driving daily be troublesome? The 7.1 L/100km fuel consumption reference makes commuting costs easier to estimate.
Competitor Comparison Content
When putting the Audi A5 into the peer vehicle list, it is not recommended to just look at brand or appearance. The truly useful comparison order is: first use RM 442,112 to lock the budget circle, then see if power is sufficient for highway and full load, then compare energy costs and refueling convenience, finally see if space is suitable for family and luggage.
The results filtered this way are closer to daily life. You will be clearer whether it is suitable for city commuting, family transportation, long-distance cruising, or better suited as a choice for pursuing individuality.
Full Usage Cycle Guide
The daily cost of owning an Audi A5 will most directly reflect in fuel, insurance, tires, and regular maintenance. The 7.1 L/100km fuel consumption makes commuting budgets easier to grasp.
If you often drive the North-South Expressway, power and cabin comfort will be more important than a simple low price; if mainly in the city, parking flexibility, visibility, and low-speed smoothness will affect your mood more.
On July 25, 2026, Chery Group's global cumulative sales officially broke through 20 million units. On the same day, Fengyun A9, which went on sale, was officially delivered to users as the 20 millionth car of Chery Group.
Chery Group's 20 millionth car landing on Fengyun A9 is a call across time: Fengyun is the first car created by Chery, and also Chery's first global car to go overseas, now it has been fully refreshed into new energy intelligent vehicles. Fengyun A9 is positioned as "Long-Range Intelligent Beauty Pure Electric Coupe", not an ordinary new car, but the representative work of Chery's entire product system and quality system comprehensive upgrade, representing what Chery "Sets Off Towards Beauty" looks like, and also representing Chery's sincerity of "In China, For The World".
Starting from zero to the 20 millionth unit, Chery used a 29-year entrepreneurial journey to personally experience and witness the upward path of Chinese automobile innovation development, and also explored a path of Chinese automobile globalization "In China, For The World".
29 Years and 20 Million Units: The Upward Path of Chinese Automobiles
This July coincides with the 70th anniversary of the roll-off of the first automobile in New China. In the 70-year history of China's automobile industry, Chery's 29-year entrepreneurial journey has a special sample significance.
In the 1990s, two assertions prevailed in the industry: "No prospect without joint venture with multinational corporations" and "Cannot do independent R&D without a scale of 1 million". Chery broke these assertions, insisting on the path of independent brands, independent R&D, and independent development, becoming the first Chinese brand car company to master the core technologies of the "Three Major Components".
In 2007, Chery became the first Chinese brand car company to break through 1 million cumulative sales, and afterwards was the first to cross the 2 million, 3 million, 5 million unit milestones, until today breaking through 20 million units.
Image shows Chery Rhino Battery
Image shows Chery Mo-Jia Robot
Nowadays, Chery's globalized industry covers diverse fields such as complete vehicle manufacturing, core components, automotive finance, embodied intelligent robots, modern services, intelligent technology, etc. Chery's "Super Technology Shelf" has reserved more than 400 advanced technologies, including Rhino Battery, Falcon Smart Driving Large Model, Lingxi Smart Cockpit 2.0, Ark Amphibious System, Kunpeng Tianqing 48.57% Thermal Efficiency Engine, etc., covering the "Land, Sea, and Air" technology spectrum.
In the latest announced 2026 Fortune China 500 List, Chery Automobile appeared on the list for the first time as a listed company, ranking 87th, Return on Equity (ROE) ranked first in the automotive industry.
Over 1/3 Owners Overseas: The Chinese Car Company with the Highest "Globalization Content"
This May, Dragos Stan from Romania, driving a Chery car, spent 25 days, traveling 12,000 kilometers, crossing 8 countries on the Eurasian continent, arriving at Chery's Wuhu Headquarters with zero failures. "Trust Made in China." This was a sentence Dragos said repeatedly on the road.
Image shows Dragos Stan crossing the Eurasian Continent
Similar trust is gathering into scale globally. In the first half of this year, Chery Group cumulatively exported 943,800 automobiles, a year-on-year increase of 71.5%; for four consecutive months, it broke the Chinese automobile single-month export record, with one "Made by Chery" vehicle heading overseas every 17 seconds. Now, Chery products sell well in over 130 countries and regions, with overseas users close to 7 million, accounting for about 35% of the global 20 million users—for every 3 Chery owners, 1 is overseas.
Recognition from high-regulation markets verifies the quality of user choices. January-June, Chery sold 174,000 units cumulatively in Europe, a year-on-year increase of over 212%; for four consecutive months, it ranked in the top two of the new car sales list for all markets and all brands in the UK, and JAECOO 7 even won the single-month sales champion for all markets and all brands.
Image shows Chery vehicles going overseas are about to board the ship
"Tree Planter" Logic: Wherever, For Whoever
On July 3, 2026, Pretoria, the administrative capital of South Africa. Chery announced that it will transform and upgrade the Rosslyn Plant acquired from foreign enterprises to resume production, promising to retain all original 692 employees, and drive nearly 3,000 employment jobs upstream and downstream. When the news was announced, cheers broke out on site.
Image shows Chery South Africa Rosslyn Plant Launch
Wherever Chery goes globally, it represents the image of Chinese brands. It cannot be a "Wind Tumbleweed" that moves for profit, but must be a "Tree Planter" rooted locally—wherever, for wherever, becoming part of the local community.
At home, behind Chery's 20 million cars are industrial chains, linking the industrial development, employment jobs, taxes, and livelihood projects of national bases. Only in Wuhu, Chery drives the clustering of over 3,000 supporting enterprises upstream and downstream, attracts more than 30 Fortune 500 companies to settle down, and further helps Anhui become a major automobile province稳居 "Top Three in the Nation" for automobile production, new energy vehicle production, and automobile exports.
Image shows Chery Wuhu Manufacturing Base
Overseas, Chery has also upgraded from "Product Going Overseas" to "Ecosystem Going Overseas." In 2024, Chery cooperated with Spanish EV MOTORS to revive the Spanish national brand EBRO, creating over 1,000 employment jobs, praised by both governments and the public as the "Model of China-Spain Cooperation." Currently, Chery Group has 150,000 employees globally, among which overseas employees exceed 20,000, further driving millions of employment jobs upstream and downstream.
Beyond industry rooting, the public welfare green shade of the "Tree Planter" is also extending globally. Chery practices ESG sustainable development concepts, with the carbon footprint coverage rate of models on sale reaching 100%; conducts long-term cooperation with the International Union for Conservation of Nature (IUCN), investing in Mediterranean seagrass bed restoration, Malaysia mangrove protection, and Spain, South Africa key natural protection area projects; as a global partner of the United Nations Children's Fund, since 2023, cumulatively promised to donate $12 million, to support global education projects.
Image shows Chery joins IUCN for Mediterranean seagrass bed restoration environmental protection activity
After 20 Million Units: From "Building Cars" to "Creating Beautiful Lifestyle"
After 20 million units, where does Chery go? The answer Chery gives is: Chery's mission is to help Chinese brands get stronger from big, help Chinese automobiles change the world automobile industry; Chery is not only a car company, but also a tech ecosystem company that through technological innovation, continuously breaks energy constraints, travel boundaries, and industrial bottlenecks, continuously creating beautiful lifestyles for global users—what Chery is to face is the ultimate topic of human sustainable development.
The answer has already shown its prototype: Falcon Driving Assist, Lingxi Smart Cockpit are now on main models, L3/L4 Level Autonomous Driving is accelerating mass production; eVTOL Flying Cars successfully test flight, Mo-Jia Robots have been sold to 60 countries and regions, continuously expanding travel boundaries; Rhino Solid-state Battery energy density reaches 400 Wh/kg and is sprinting towards 600 Wh/kg; Controllable Nuclear Fusion "Artificial Sun" research has also started strategic layout. Focusing on the front-line layout of cells and high computing power chips (2C Technology), Robotaxi and Mo-Jia Robots (2R Technology), green materials, green energy, green computing power (3G Technology), and spare parts boutique ecosystem, digital content subscription ecosystem (2E Ecosystem), constitutes Chery's technology foundation facing the future.
Image shows Chery Representative Technology Ecosystem Layout
70 years ago, China's automobile industry started from zero; 29 years ago, Chery Automobile started from the wasteland. 20 million units is a milestone on this entrepreneurial road, and also a new starting point for Chery's next leg.
Facing the upcoming "Standing at thirty" in 2027, Chery wants to go from "Building Cars" to "Creating Sustainable Beautiful Lifestyle"—this is the topic of Chery's "Standing at thirty", and also the agreement between this 29-year-old Chery and the "Century Chery"!
Model Overview
Whether the Audi SQ8 Sportback e-tron is worth buying depends not on how attractive it looks, but on whether it can solve your actual driving needs. This article will focus on charging rhythm, commuting radius, and convenience of use.
Regarding versions, the Audi SQ8 Sportback e-tron can currently be compared around the 2025 471km quattro.
Purchase Price Guide
When evaluating the purchase budget for the Audi SQ8 Sportback e-tron, it is recommended to start with version positioning and subsequent ownership costs. Price is not the only focus; what truly determines whether it is a good deal is whether you will use those configurations every day.
If you are hesitating between several versions, you can compare the 2025 471km quattro on the same list. Daily commuters should prioritize comfort and safety, while buyers who frequently drive on highways should pay more attention to power, driver assistance, and cabin convenience.
Core Specifications Summary
When looking at the core specifications of the Audi SQ8 Sportback e-tron, the most important thing is to translate the numbers into real-life feelings.
The 114 kWh battery capacity is key to whether it can support a week of commuting and weekend outings. The energy consumption performance of 25.3 kWh/100km will affect how often you need to recharge. The output of 370 kW and 973 N·m gives you more confidence for highway lane changes and short-distance overtaking. Vehicle length 4915 mm, width 1976 mm, height 1617 mm, wheelbase 2928 mm can help you predict parking difficulty and rear seat space.
Pros and Cons Analysis
The pros of the Audi SQ8 Sportback e-tron need not be exaggerated; what truly adds value is whether it makes daily use more hassle-free: clear reference for daily energy costs, power output supporting highway and overtaking needs, and space/car dimensions facilitating family buyers to predict practicality.
It needs attention that charging conditions at home, company, or frequently visited malls need to be confirmed first; city parking and narrow roads still depend on individual driving habits. These are not deduction points, but life details that should be thought through clearly before placing the order.
Purchase FAQ
Before purchasing the Audi SQ8 Sportback e-tron, the most common question from buyers is not about a single specification, but whether it can integrate into their life.
Who is this car suitable for? Buyers who prioritize charging rhythm, commuting radius, and convenience of use. What should family users look at? Prioritize rear seat seating, child seats, luggage, and whether getting in and out daily is convenient. Will driving it daily be troublesome? As long as charging conditions are stable, the commuting experience of electric vehicles is usually quieter and easier to control daily energy costs.
Competitor Comparison Content
When listing the Audi SQ8 Sportback e-tron in the same class of cars, it is not recommended to look only at brand or appearance. The truly useful comparison order is: check if power is sufficient for highway and full load, then compare energy costs and recharging convenience, finally check if space is suitable for family and luggage.
The results screened out this way are closer to daily life. You will be clearer whether it is suitable for city commuting, family shuttle, long-distance cruising, or more suitable as a choice for those seeking personality.
Vehicle Use Full Cycle Guide
The key to owning an Audi SQ8 Sportback e-tron is to figure out the charging arrangement first. As long as one of home charging, company charging, or mall fast charging is stable, the daily experience will be much more relaxed.
If you frequently drive the North-South Expressway, power and cabin comfort are more important than simply low price; if mainly in the city, parking flexibility, visibility, and low-speed smoothness will affect your mood more.
Dalam pasaran SUV di Malaysia, ramai pembeli membandingkan Proton X50 dan Chery Tiggo 7 PHEV apabila memilih kereta.
Harga OTR Proton X50 di Malaysia ialah RM 89,800 - 113,300, terdapat 4 varian, termasuk 1.5T Executive (RM 89,800), 1.5T Premium (RM 101,800), 1.5T Flagship (RM 113,300) dan lain-lain.
Harga OTR Chery Tiggo 7 PHEV di Malaysia ialah RM 129,750 - 129,750, terdapat 2 varian, termasuk 2025 1.5T 90km CSH (RM 129,750), Apakah kaedah pengecasan yang disokong oleh Tiggo 7 PHEV? Bolehkah ia dicas menggunakan soket kuasa rumah? (RM 117,478) dan lain-lain.
Ditinjau dari segi harga, harga permulaan Proton X50 memang lebih murah RM 39,950 berbanding Chery Tiggo 7 PHEV. Jika bajet anda terhad, varian asas Proton sudah boleh memenuhi keperluan harian. Tetapi perhatikan juga, perbezaan harga beberapa ribu itu mungkin ada kompromi dalam peralatan, bergantung pada keperluan anda.
Paraf keselamatan Proton X50 ialah 5★ (ASEAN NCAP), sistem keselamatan aktif termasuk ADAS (ACC, AEB, LKA, LDA, BSM, RCTA).
Paraf keselamatan Chery Tiggo 7 PHEV ialah TBD, sistem keselamatan aktif termasuk Asas.
Dari segi perengkapan keselamatan, kedua-dua kereta mendapat paras yang baik. Walau bagaimanapun, ADAS (ACC, AEB, LKA, LDA, BSM, RCTA) pada Proton X50 dan Asas pada Chery Tiggo 7 PHEV mempunyai perbezaan dari segi fungsi, jika anda lebih mengutamakan keselamatan aktif, anda boleh membandingkan senarai fungsi kedua-dua dengan teliti.
Proton X50 menggunakan sistem penggerak 4WD.
Chery Tiggo 7 PHEV menggunakan sistem penggerak FWD.
4WD Proton dan FWD Chery akan memberikan pengalaman memandu yang berbeza, disarankan untuk membandingkan melalui ujian memandu.
Proton X50 jaminan 5 tahun/150,000km, selang penyelenggaraan setiap 10,000km atau 6 bulan.
Chery Tiggo 7 PHEV jaminan 3 tahun/100,000km, selang penyelenggaraan setiap 10,000km atau 6 bulan.
Secara keseluruhannya, Proton X50 dan Chery Tiggo 7 PHEV adalah model kereta yang sangat baik di pasaran Malaysia. Memilih yang mana, penting bergantung pada keperluan peribadi dan bajet anda. Kami sarankan anda membuat kajian, bandingkan beberapa tawaran dari dealer kereta, kemudian buat ujian memandu untuk membuat keputusan akhir. Membeli kereta adalah perkara penting, meluangkan masa untuk kajian pasti tidak akan salah.
車型概覽
奧迪 Q8 Sportback e-tron 值唔值得買，關鍵唔係佢幾吸引，而係佢能否解決你嘅真實用車需求。呢篇文章會重點放喺佢同級車相比嘅生活配合度。
價錢喺 RM 381,135 - 476,285，買家可以先用佢判斷預算壓力同級定位。
購車價錢指南
奧迪 Q8 Sportback e-tron 嘅購車預算可以先由 RM 381,135 - 476,285 開始衡量。呢個數字真正影響係月供、保險同現金流，唔止係展廳入面嘅標價。
如果你喺幾個版本之間猶豫，可以把 2025 55 quattro S line（RM 476,285）、2025 50 quattro Advanced（RM 381,135） 放喺同一張清單入面比較。日常通勤買家優先睇舒適與安全，行得幾多高速嘅買家則更應重視動力、輔助駕駛同座艙方便。
核心參數彙總
睇奧迪 Q8 Sportback e-tron 嘅核心規格，最重要係將數字翻譯成生活入面嘅感受。
114 kWh嘅電池容量，重點係否能夠支撐一週通勤同週末出門。24.1 kWh/100km嘅耗電表現，會影響你幾耐需要補一次電。300 kW、664 N·m嘅輸出，令高速公路併線同短距離超車更有底氣。車長 4915 mm、車寬 1937 mm、車高 1619 mm、軸距 2928 mm，可以幫手預判停車難度同後排乘坐空間。
優缺點分析
奧迪 Q8 Sportback e-tron 嘅優點唔使誇張，真正有價值係佢能否令日常使用更省心：預算位置清楚，方便同級車直接比較、日常能源成本有明確參考、動力輸出能夠支撐高速同超車需求。
需要留意係，需要先確認屋企、公司或常去商場嘅充電條件、市區停車同狹窄路段仍要看個人駕駛習慣。這些唔係扣分項，而係落單前應該諗清楚嘅生活細節。
購車常見問題解答
購買奧迪 Q8 Sportback e-tron 前，買家最常問唔係單一規格，而係佢能否融入自己嘅生活。
呢架車適合邊個？適合將佢同級車相比嘅生活配合度放喺第一位嘅買家。家庭用戶要看乜嘢？優先睇後排乘坐、兒童座椅、行李同日常上下車是否手順。日日開會唔會麻煩？只要充電條件穩定，電動車嘅通勤體驗通常更安靜，亦更容易控制日常能源成本。
競爭對手對比內容
將奧迪 Q8 Sportback e-tron 放進同級車名單時，唔建議只看品牌或外形。真正有用嘅比較順序係：先用 RM 381,135 - 476,285 鎖定預算圈、再睇動力是否足夠應付高速同滿載、接着比較能源成本同補能便利、最後睇空間是否適合家人同行李。
這樣篩選出來嘅結果更貼近日常生活。你會更清楚佢係適合城市通勤、家庭代步、長途巡航，定係更適合做為一輛講究個性嘅選擇。
用車全週期指南
擁有奧迪 Q8 Sportback e-tron 嘅關鍵，係先將充電安排諗清楚。家用充電、公司充電或商場快充只要其中一項穩定，日常體驗就會輕鬆好多。
如果你常行南北大馬路，動力同座艙舒適度會比單純低價更重要；如果主要喺市區，停車靈活性、視野同低速順暢度會更影響心情。
車款概覽
奧迪 Q8 Sportback e-tron 抵唔抵買，關鍵唔係佢睇落幾吸引，而係佢可以解決到你真實嘅用車需求。呢篇文會將重點放喺版本之間嘅取捨。
售價介乎 RM 381,135 - 476,285，買家可以先用佢判斷預算壓力同同級定位。
購車價格指南
奧迪 Q8 Sportback e-tron 嘅購車預算可以先從 RM 381,135 - 476,285 開始衡量。呢個數字真正影響嘅係月供、保險同現金流，而不只係展廳入面嘅標價。
如果你喺幾個版本之間猶豫，可以將 2025 55 quattro S line（RM 476,285）、2025 50 quattro Advanced（RM 381,135） 放喺同一張清單入面比較。日常通勤買家優先睇舒適同安全，常跑高速嘅買家則更應重視動力、輔助駕駛同車廂便利。
核心參數匯總
看 奧迪 Q8 Sportback e-tron 嘅核心規格，最重要係把數字轉化成生活入面嘅感受。
114 kWh嘅電池容量，重點係唔係可以支撐一星期通勤同週末出門。24.1 kWh/100km嘅耗電表現，會影響你幾耐需要補一次電。300 kW、664 N·m嘅輸出，令高速變線同短距離超車更有底氣。車長 4915 mm、車寬 1937 mm、車高 1619 mm、軸距 2928 mm，可以幫你預判泊車難度同後排乘坐空間。
優點缺點分析
奧迪 Q8 Sportback e-tron 嘅優點唔使誇張，真正有价值嘅係佢可以令日常使用更省心：預算位置清晰，方便同同級車直接比較、日常能源成本有明確參考、動力輸出能支撐高速同超車需求。
需要留意嘅係，需要先確認屋企、公司或常去商場嘅充電條件、市區停車同狹窄路段仍要看個人駕駛習慣。呢啲唔係扣分項，而係落訂前應該先諗清楚嘅生活細節。
購車常見問題解答
購買 奧迪 Q8 Sportback e-tron 前，買家最常問嘅唔係單一規格，而係佢可以融入到你嘅生活。
呢架車適合邊個？適合把版本之間嘅取捨放喺首位嘅買家。 家庭用戶要看咩？優先睇後排乘坐、兒童座椅、行李同日常落車係唔係順手。 每日開會唔會麻煩？只要充電條件穩定，電動車嘅通勤體驗通常更安靜，也更容易控制日常能源成本。
競爭對手對比內容
把 奧迪 Q8 Sportback e-tron 放進同級車名單時，唔建議只看品牌或外形。真正有用嘅比較順序係：先用 RM 381,135 - 476,285 鎖定預算範圍、再睇動力係唔係足夠應付高速同滿載、接着比較能源成本同補能便利、最後睇空間係唔適合家人同行李。
咁樣篩選出嚟嘅結果更貼近日常生活。你會更清楚佢係適合城市通勤、家庭代步、長途巡航，定係更適合作為一輛講究個性嘅選擇。
用車全周期指南
擁有 奧迪 Q8 Sportback e-tron 嘅關鍵，係先把充電安排諗清楚。家用、公司充電或商場快充只要其中一項穩定，日常體驗就會輕鬆好多。
如果你常跑南北大道，動力同車廂舒適度會比單純低價更重要；如果主要喺市區，泊車靈活性、視野同低速順暢度會更影響心情。
車型概覽
Audi A4 買值唔值，關鍵唔係佢睇落幾吸引，而係佢可唔可以解決你嘅真實用車需求。呢篇文章會著重坐位空間、行李安排同埋家人舒適度。
版本方面，Audi A4 目前可圍繞 2025 Avant 40 TFSI quattro S line、2025 Sedan quattro 來比較。
買車價格指南
評估 Audi A4 嘅買車預算時，建議先從版本定位同埋後續擁車成本入手。價格唔係唯一重點，真正決定係唔係抵嘅係每日會唔會用到嗰啲配置。
如果你喺幾個版本之間猶豫，可以將 2025 Avant 40 TFSI quattro S line、2025 Sedan quattro 放喺同一張清單入面比較。日常通勤買家優先睇舒適同安全，經常跑高速嘅買家則更要重視動力、輔助駕駛同車廂方便。
核心參數匯總
睇 Audi A4 嘅核心規格，最重要係把數字轉化做生活入面嘅感覺。
Audi A4 嘅核心價值應回歸日常場景判斷：你揀佢負責通勤、家庭出行、長途，定係作為更有個性嘅選擇。
優點缺點分析
Audi A4 嘅優點唔使誇張，真正有價值係佢可唔可以令日常使用更省心：車型定位清楚，適合先作為同級比較對象。
需要留意係，最終取捨會落定喺版本配置、保險同長期保養成本。呢啲唔係扣分項，而係落訂前應該先諗清楚嘅生活細節。
買車常見問題解答
購買 Audi A4 前，買家最常問唔係單一規格，而係佢可唔可以融入你嘅生活。
呢部車適合邊個？適合把坐位空間、行李安排同家人舒適度放喺第一位嘅買家。 家庭用戶要睇乜？優先睇後排坐位、兒童座椅、行李同日常上下車係唔係順手。 每日開會唔會麻煩？如果能源成本、停車便利同版本配置都符合你嘅生活節奏，佢會比較易相處。
競爭對手對比內容
把 Audi A4 放進同級車名單時，唔建議只睇品牌或外形。真正有用嘅比較順序係：先從版本定位、品牌售後同日常用途開始比較。
這樣篩選出來嘅結果更貼近日常生活。你會更清楚佢係適合城市通勤、家庭代步、長途巡航，定係更適合作為一輛講求個性嘅選擇。
用車全周期指南
擁有 Audi A4 嘅重點，係確認保險、路稅、保養同輪胎成本都在可接受範圍內。買車唔係一次付款結束，而係每天都要相處。
如果你經常行南北大道，動力同車廂舒適度會比單純低價更重要；如果主要喺市區，停車靈活度、視野同低速順滑度會更影響心情。
Dalam pasaran SUV di Malaysia, ramai pembeli yang membandingkan Proton X50 dan Chery Tiggo 8 PHEV semasa memilih kereta. Kedua-dua kereta ini mempunyai harga dan kedudukan yang hampir sama. Hari ini, kita akan membandingkan secara terperinci dari pelbagai aspek untuk membantu anda menjimatkan masa membuat kajian.
Harga OTR Proton X50 di Malaysia ialah RM 89,800 - 113,300, terdapat 4 varian, termasuk 1.5T Executive (RM 89,800), 1.5T Premium (RM 101,800), 1.5T Flagship (RM 113,300) dan sebagainya.
Harga OTR Chery Tiggo 8 PHEV di Malaysia ialah RM 159,750 - 159,750, terdapat 2 varian, termasuk 1.6L Turbo Standard (RM 130,000), 1.6L Turbo Premium (RM 145,000) dan sebagainya.
Dari segi harga, harga permulaan Proton X50 memang lebih murah RM 69,950 daripada Chery Tiggo 8 PHEV. Jika bajet anda terhad, varian permulaan Proton sudah cukup untuk memenuhi keperluan harian. Tetapi perlu diingat, beberapa ribu ringgit yang lebih murah itu, mungkin ada kompromi pada kelengkapan, bergantung pada keperluan anda.
Proton X50 dikuasakan oleh enjin 1.5L 4-silinder, kuasa 105 hp. Konsumsi bahan api rasmi 6.0 L/100km.
Chery Tiggo 8 PHEV dikuasakan oleh Hybrid, kuasa 170 hp. Konsumsi bahan api rasmi 4.5 L/100km.
Dari segi kuasa, Hybrid Chery Tiggo 8 PHEV mempunyai 65 hp lebih daripada 1.5L 4-silinder Proton X50. Namun, dalam penggunaan harian di bandar, kuasa kedua-dua kereta adalah cukup dan tidak akan terasa kurang tenaga.
Paraf keselamatan Proton X50 ialah 5★ (ASEAN NCAP), sistem keselamatan aktif termasuk ADAS (ACC, AEB, LKA, LDA, BSM, RCTA).
Paraf keselamatan Chery Tiggo 8 PHEV ialah TBD, sistem keselamatan aktif termasuk Basic.
Dari segi kelengkapan keselamatan, kedua-dua kereta mendapat penilaian yang baik. Namun, ADAS (ACC, AEB, LKA, LDA, BSM, RCTA) Proton X50 dan Basic Chery Tiggo 8 PHEV mempunyai perbezaan dari segi fungsi. Jika anda lebih mementingkan keselamatan aktif, anda boleh membandingkan senarai fungsi kedua-duanya dengan teliti.
Jaminan Proton X50 5 tahun/150,000km, selang penyelenggaraan setiap 10,000km atau 6 bulan.
Jaminan Chery Tiggo 8 PHEV 3 tahun/100,000km, selang penyelenggaraan setiap 10,000km atau 6 bulan.
Proton X50 dan Chery Tiggo 8 PHEV adalah pilihan utama pasaran Malaysia, sesuai untuk kegunaan keluarga dan perjalanan harian. Jika anda lebih mementingkan reputasi jenama dan harga pasaran kedua, anda boleh utamakan yang lebih popular; jika anda lebih mementingkan nilai untuk wang dan kelengkapan, pilih yang mempunyai konfigurasi lebih kaya. Akhir sekali, disarankan untuk mencuba memandu kedua-duanya, pengalaman sendiri adalah yang paling penting.
Secara keseluruhan, Proton X50 dan Chery Tiggo 8 PHEV adalah model kereta yang sangat bagus di pasaran Malaysia. Memilih yang mana satu, penting untuk melihat keperluan peribadi dan bajet anda. Kami menyarankan anda membuat kajian, bandingkan sebut harga dari beberapa kedai kereta, kemudian cuba memandu untuk membuat keputusan akhir. Membeli kereta adalah perkara besar, mengambil masa untuk membuat kajian tidak akan salah.
車型概覽
奧迪 S8 值唔值買，關鍵唔係佢睇落幾吸引，而係佢係咪可以解決你嘅真實用車需求。呢篇文章會把重點擺喺版本之間嘅取捨。
版本方面，奧迪 S8 而家可以圍繞 2025 Standard 嚟比較。
買車價格指南
評估奧迪 S8 嘅買車預算時，建議先從版本定位同之後養車成本入手。價格唔係唯一重點，真正決定係咪划算係每日會唔會用到嗰啲配備。
如果你喺幾個版本之間猶疑，可以把 2025 Standard 放喺同一張清單入面比較。日常通勤買家優先睇舒適同安全，常跑高速嘅買家則更應重視動力、輔助駕駛同車廂便利。
核心參數匯總
睇奧迪 S8 嘅核心規格，最重要係將數字對應到生活裏嘅感受。
奧迪 S8 嘅核心價值應回到日常場景判斷：你要佢負責通勤、家庭出行、長途，還係作為更有個性嘅選擇。
優缺點分析
奧迪 S8 嘅優點唔使誇張，真正有價值係佢係咪可以令日常使用更省心：車型定位清楚，適合先作為同級比較對象。
需要留意嘅係，最終取捨會落喺版本配備、保險同長期保養成本。呢啲唔係扣分項，而係落訂之前應該要諗清楚嘅生活細節。
買車常見問題解答
購買奧迪 S8 前，買家最常問唔係單一規格，而係佢係咪可以融入自己嘅生活。
呢辆车適合邊個？適合把版本之間嘅取捨擺喺第一位嘅買家。 家庭用戶要看咩？優先睇後排乘坐、兒童座椅、行李同日常上落車係咪順手。 日日開會唔會麻煩？如果能源成本、泊車便利同版本配備都符合你嘅生活節奏，佢會比較容易相處。
同級車對比內容
把奧迪 S8 放喺同級車名單時，唔建議只睇品牌或外形。真正有用嘅比較順序係：先從版本定位、品牌售後同日常用途開始比較。
咁樣篩選出來嘅結果更貼近日常生活。你會更清楚佢係適合城市通勤、家庭代步、長途巡航，還係更適合作為一輛講求個性嘅選擇。
用車全週期指南
擁有奧迪 S8 嘅重點，係確認保險、路稅、保養同輪胎成本都喺可接受範圍內。買車唔係一次過付款結束，而係每日都要相處。
如果你常跑南北大道，動力同車廂舒適度會比單純低價更重要；如果主要喺市區，泊車靈活性、視野同低速順滑度會更影響心情。
車型概覽
Audi RS 4 值唔值得買，關鍵唔係佢睇落幾吸引，而係佢可唔可以解決你嘅真實用車需求。呢篇文章會把重點放喺長途穩定感同乘客舒適度。
版本方面，Audi RS 4 而家可圍繞 2025 Avant quattro 嚟比較。
購車價格指南
評估 Audi RS 4 嘅購車預算時，建議先從版本定位同後續養車成本落手。價格唔係唯一重點，真正決定係咪划算嘅係每日會唔會用到嗰啲配備。
如果你喺幾個版本之間猶豫，可以把 2025 Avant quattro 放喺同一張清單入面比較。日常通勤買家優先睇舒適同安全，常跑高速嘅買家則更要重視動力、輔助駕駛同座艙便利。
核心參數匯總
睇 Audi RS 4 嘅核心規格，最重要係把數字翻成生活入面嘅感受。
Audi RS 4 嘅核心价值應回到日常場景判斷：你要佢負責通勤、家庭出行、長途，定係作為更有個性嘅選擇。
優缺點分析
Audi RS 4 嘅優點唔使誇張，真正有價值嘅係佢可唔可以令日常使用更省心：車型定位清楚，適合先作為同級比較對象。
需要留意嘅係，最終取舍會落喺版本配備、保險同長期保養成本。呢啲唔係扣分項，而係落訂之前應該先諗清楚嘅生活細節。
購車常見問題解答
購買 Audi RS 4 前，買家最常問嘅唔係單一規格，而係佢可唔可以融入你嘅生活。
呢輛車適合邊個？適合把長途穩定感同乘客舒適度放喺首位嘅買家。 家庭用戶要睇咩？優先睇後排乘坐、兒童座椅、行李同日常上下車係唔順手。 每日開會唔會麻煩？如果能源成本、停車便利同版本配備都符合你嘅生活節奏，佢會比較容易相處。
競爭對手對比內容
把 Audi RS 4 放進同級車名單嗰陣，唔建議只看品牌或外形。真正有用嘅比較順序係：先從版本定位、品牌售後同日常用途開始比較。
咁樣篩選出來嘅結果更貼近日常生活。你會更清楚佢係適合城市通勤、家庭代步、長途巡航，定係更適合作為一輛講求個性嘅選擇。
用車全週期指南
擁有 Audi RS 4 嘅重點，係確認保險、路稅、保養同輪胎成本都喺可接受範圍內。買車唔係一次付款結束，而係每日都要相處。
如果你常跑南北大道，動力同座艙舒適度會比單純低价更重要；如果主要喺市區，停車靈活性、視野同低速順滑度會更影響心情。
車型概覽
阿爾法羅密歐 吉利亞 值唔值得到買，關鍵唔係佢睇落幾吸引人，而係佢有冇解決你嘅真實用車需求。呢篇文章會把重點放喺花出去嘅錢有冇換到每日會用嘅方便。
價格落喺令吉 440,078，買家可以先用佢判斷預算壓力同埋同級定位。
購車價格指南
阿爾法羅密歐 吉利亞嘅購車預算可以先從令吉 440,078 開始衡量。呢個數字真正影響嘅係月供、保險同現金流，而不只係展廳入面嘅標價。
如果你喺幾個版本之間猶豫，可以把二零二六 2.0T 標準版（令吉 440,078） 放喺同一張清單入面比較。日常通勤買家優先睇舒適同安全，常跑高速嘅買家則更應重視動力、輔助駕駛同座艙方便。
核心參數匯總
睇阿爾法羅密歐 吉利亞嘅核心規格，最重要係把數字翻譯成生活入面嘅感受。
渦輪增壓、4 缸、1995 mL 排量嘅動力底子，適合拿嚟判斷市區跟車同高速巡航係咪輕鬆。280 Ps、400 N·m 嘅輸出，真正意義喺滿載、上車同超車時唔會太吃力。車長 4643 mm、車寬 1860 mm、車高 1436 mm、軸距 2820 mm，可以幫你預判泊車難度同後排乘坐空間。自動變速箱 變速箱、後輪驅動佈局 嘅設定，會影響起步順滑度、濕地穩定感同長途巡航感。
優缺點分析
阿爾法羅密歐 吉利亞嘅優點唔使誇張，真正有價值嘅係佢有冇令日常使用更加省心：預算位置清楚，方便同同級車直接比較、動力輸出能支撐高速同超車需求、空間同車身尺寸方便家庭買家預判實用性。
需要留意嘅係，市區泊車同狹窄路段仍要睇個人駕駛習慣。呢啲唔係扣分項，而係下訂前應該想清楚嘅生活細節。
購車常見問題解答
購買阿爾法羅密歐 吉利亞前，買家最常問嘅唔係單一規格，而係佢有冇融入你嘅生活。
呢輛車適合邊個？適合把花出去嘅錢有冇換到每日會用嘅方便放喺首位嘅買家。家庭用戶要睇啲咩？優先睇後排乘坐、兒童座椅、行李同日常上下車係咪順手。每日開會唔會麻煩？如果能源成本、停車方便同版本配置都符合你嘅生活節奏，佢會比較容易相處。
競品對比內容
把阿爾法羅密歐 吉利亞放進同級車名單時，唔建議只看品牌或外形。真正有用嘅比較順序係：先用令吉 440,078 鎖定預算圈、再睇動力係唔係足夠應付高速同滿載、最後睇空間係唔適合家人同行李。
咁樣篩選出嚟嘅結果更貼近日常生活。你會更清楚佢係適合城市通勤、家庭代步、長途巡航，定係更適合作為一輛講求個性嘅選擇。
用車全周期指南
擁有阿爾法羅密歐 吉利亞嘅重點，係確認保險、路稅、保養同輪胎成本都在可接受範圍內。買車唔係一次付款結束，而係每日都要相處。
如果你常跑南北大道，動力同座艙舒適度會比單純低價更重要；如果主要喺市區，停車靈活性、視野同低速順滑度會更影響心情。
車型概覽
BYD M6 值唔值買，關鍵唔係佢睇落幾吸引，而係佢能不能解決你嘅真實用車需求。這篇文章會把重點放喺版本之間嘅取舍。
價格落喺 RM 110,550 - 124,610，買家可以先用佢判斷預算壓力同同級定位。
購車價格指南
BYD M6 嘅購車預算可以先從 RM 110,550 - 124,610 開始衡量。呢個數字真正影響嘅係月供、保險同現金流，而唔止係展廳入面嘅標價。
如果你喺幾個版本之間糾結，可以將 2026 530km Extended（RM 124,610）、2026 420km Standard（RM 110,550）、2025 530km Extended（RM 124,450）、2025 420km Standard（RM 110,450） 放喺同一張清單入面比較。日常通勤買家優先睇舒適同安全，常跑高速嘅買家就更要重視動力、輔助駕駛同車廂方便。
核心參數總覽
睇 BYD M6 嘅核心規格，最重要係將數字翻譯成生活入面嘅感受。
71.8 kWh嘅電池容量，重點係能否支撐一星期通勤同週末出街。 150 kW、310 N·m嘅輸出，令高速變線同短距離超車更有信心。 車身長 4710 mm、車寬 1810 mm、車身高 1690 mm、軸距 2800 mm，可以幫你預判泊車難度同後排乘坐空間。 固定齒比變速箱、前輪驅動佈局嘅設定，會影響起步順滑度、濕滑路面穩定感同長途巡航感。
優點缺點分析
BYD M6 嘅優點唔使誇大，真正有價值嘅係佢能否令日常使用更省心：價格定位清楚，方便同同級車直接比較、動力輸出能支撐高速同超車需求、空間同車身尺寸方便家庭買家預判實用性。
需要留意嘅係，需要先確認屋企、公司或常去商場嘅充電條件、市區泊車同窄路仲要睇個人駕駛習慣。呢啲唔係扣分項，而係落單前應該先諗清楚嘅生活細節。
購車常見問題解答
購買 BYD M6 前，買家最常被問嘅唔係單一規格，而係佢能否融入你自己嘅生活。
呢架車適合邊個？適合把版本之間嘅取舍放喺首位嘅買家。 家庭用戶要看咩？優先睇後排乘坐、兒童座椅、行李同日常上落車是否方便。 每日駕駛會唔會麻煩？只要充電條件穩定，電動車嘅通勤體驗通常更安靜，都更容易控制日常能源成本。
競爭對手對比內容
將 BYD M6 放喺同級車名單入面嗰陣，唔建議淨係睇品牌或外形。真正有用嘅比較順序係：先用 RM 110,550 - 124,610 鎖定預算範圍、再睇動力夠唔夠應付高速同滿載、接著比較能源成本同補能方便、最後睇空間是否適合家人同行李。
咁樣篩選出嚟嘅結果更貼近日常生活。你會更清楚佢係適合城市通勤、家庭代步、長途巡航，定係更適合作為講求個性嘅選擇。
用車全週期指南
擁有 BYD M6 嘅關鍵，係要把充電安排諗清楚。家充、公司充電或商場快充只要其中一項穩定，日常體驗就會輕鬆好多。
如果你常行南北大道，動力同車廂舒適度會比單純低價更重要；如果主要係喺市區，泊車靈活性、視野同低速順滑度會更影響心情。
車型概覽
Ferrari Purosangue 是否值得購買，關鍵唔係佢外觀有多吸引人，而係佢可唔可以解決你嘅真實用車需求。呢篇文章會將重點放喺佢同同級車相比嘅生活適應度。
版本方面，Ferrari Purosangue 目前可圍繞 2025 6.5L Standard 嚟比較。
買車價格指南
評估 Ferrari Purosangue 嘅買車預算時，建議先由版本定位同後續養車成本開始。價格唔係唯一重點，真正決定定唔定得抵嘅係每日會唔會用到嗰啲配置。
如果你喺幾個版本之間猶豫，可以把 2025 6.5L Standard 放喺同一張清單入面比較。日常通勤買家優先睇舒適同安全，常跑高速嘅買家則更應重視動力、輔助駕駛同座艙便利。
核心參數彙總
睇 Ferrari Purosangue 嘅核心規格，最重要係把數字轉換成生活入面嘅感受。
自然進氣、12 缸嘅動力底子，適合用來判斷市區跟車同高速巡航係咪輕鬆。533 kW、716 N·m 嘅輸出，真正意義喺於滿載、上坡同超車時唔會太吃力。車長 4973 mm、車寬 2028 mm、車高 1589 mm、軸距 3018 mm，可以幫助你預判泊車難度同後排乘坐空間。DCT 雙離合 變速箱、四輪驅動佈局 嘅設定，會影響起步順滑度、濕滑路面穩定感同長途巡航感。
優點缺點分析
Ferrari Purosangue 嘅優點唔使誇張，真正有價值嘅係佢可唔可以令日常使用更省心：動力輸出可以支撐高速同超車需求、空間同車身尺寸方便家庭買家預判實用性。
需要留意嘅係，市區泊車同狹窄路段仍要睇個人駕駛習慣。呢啲唔係扣分項，而係落訂前應該諗清楚嘅生活細節。
買車常見問題解答
購買 Ferrari Purosangue 前，買家最常問嘅唔係單一規格，而係佢可唔可以融入自己嘅生活。
呢架車適合邊個？適合把同級車相比嘅生活適應度放在首位嘅買家。 家庭用戶要睇咩？優先睇後排乘坐、兒童座椅、行李同日常上下車係咪順手。 每日開會唔會麻煩？如果能源成本、泊車便利同版本配置都符合你嘅生活節奏，佢會比較易相處。
競品對比內容
把 Ferrari Purosangue 放入同級車名單時，唔建議只睇品牌或外形。真正有用嘅比較順序係：再睇動力夠唔夠應付高速同滿載、最後睇空間適合唔適合家人同行李。
咁樣篩選出嚟嘅結果更貼近日常生活。你會更清楚佢係適合城市通勤、家庭代步、長途巡航，定係更適合作為講求個性嘅選擇。
用車全周期指南
擁有 Ferrari Purosangue 嘅重點，係確認保險、路稅、保養同輪胎成本都喺可接受範圍內。買車唔係一次過付款完結，而係每日都要相處。
如果你常跑南北大道，動力同座艙舒適度會比單純低價更重要；如果主要喺市區，泊車靈活性、視野同低速順滑度會更影響心情。
北京時間 7 月 23 日，特斯拉正式發布 2026 年第二季度財報，整車交付、營業額、智能駕駛、Robotaxi、人形機器、儲能業務全線迎來大幅增長，上海超級工場、全球市場、補能網絡均刷新多項紀錄，完整覆蓋造車、AI 出行、能源全產業鏈佈局，下面跟著黔車匯一起拆解這份重磅財報核心信息。
整車交付全線衝高，上海工廠貢獻核心增量
本季度特斯拉全球生產電動車規模同比穩步上漲，交付量直接創下歷史新高，全球未交付訂單量達到 2023 年以來峰值，市場需求持續火熱。美洲、亞太、歐非中東三大區域交付量均實現環比大幅增長，韓國、日本、澳洲、泰國、葡萄牙等十餘個國家本地交付數據刷新歷史紀錄。
作為特斯拉全球核心產能基地，上海超級工場在 2026 年 6 月交出亮眼成績單，月度交付量創下年內新高，上半年累計交付規模同步大幅提升，單月出口量同比暴漲，成為特斯拉整車出海關鍵支撐。
車型市場表現同樣多點開花，Model Y 連續三年穩坐全球銷冠席位，累計銷量突破 400 萬台，由中國團隊主導研發打造的大六座豪華 SUV Model Y L 陸續登陸歐美、東南亞多國，線下門店試駕與新車訂購熱度居高不下。
澳洲、新西蘭市場中 Model Y 登頂當地全品類乘用車銷冠，馬來西亞市場 Model Y 與 Model 3 分別拿下進口純電車型、純電轎車銷量榜首。歐洲市場兩款主力車型持續熱銷，Model Y 長期穩居區域純電車型銷量第一，即便在挪威、冰島這類寒冷地區，特斯拉也收穫海量用戶，打破純電車不適配低溫環境的固有刻板印象。
商用車與電池配套產能同步穩步推進，電動卡車 Semi 將於今年在內華達全新工廠開啟量產，4680 電芯產能持續爬坡，為賽博無人出租車、電動卡車以及 Model Y 的產能釋放提供支撐。柏林、德州、內華達多地同步落地電池包、正極材料、鋰精煉、磷酸鋰鐵電芯產線，持續完善電池供應鏈佈局。
車輛耐久與保值層面特斯拉優勢顯著，Model 3 與 Model Y 長期行駛後電池健康度依舊保持高位，按照家用年均行駛里程測算可穩定使用 15 年以上，每一款新車上市前都要完成超長里程極限路試。國內二手車流通數據顯示，Model X、Model 3、Model Y 長期包攬國產純電車型三年保值率榜單前三名，產品可靠性與市場認可度得到持續驗證。
全球超充網絡持續擴容，補能生態規模再升級
2026 年第二季度特斯拉持續加碼超級充電基礎設施建設，全球新增大量超級充電樁，整體網絡規模同比顯著提升，全球充電樁總數量突破 8 萬根，其中中國內地建成開放超 13,000 根超充站點。
單季度全球充電總電量同比大幅上漲，累計服務數千萬次車輛充電，充電樁實時可用率常年維持行業頂尖水準。整套補能體系落地也持續帶來環保效益，季度充電服務累計節約海量燃油，大幅降低碳排放，能源循環生態價值持續凸顯。
AI 智能駕駛多點突破，安全與用戶規模同步刷新
特斯拉輔助駕駛業務迎來全面發展，全球付費用戶規模再創新高，付費模式分為一次性買斷與月度訂閱兩類，北美地區新車交付時輔助駕駛選裝率突破半數，創下區域歷史新高。
品牌輔助駕駛累計行駛里程達到 100 億英里級別，對比常規人工駕駛，搭載輔助駕駛的車輛碰撞事故概率大幅降低，同時輔助駕駛模式還能優化車輛能耗，實現更節能的出行體驗。
軟件更新與海外合規落地同步推進，美國、韓國地區已向搭載早期硬件的老車主推送新版輔助駕駛程序，將高階硬件的駕駛能力下放適配老舊車型；歐洲多國先後獲批開放特斯拉輔助駕駛功能，當地累計合規行駛里程突破 5,000 萬公里。荷蘭官方出具的专业安全報告充分印證系統實力，開啟輔助駕駛後道路碰撞事故大幅減少，高速路段安全表現提升明顯，還實現超長里程零碰撞記錄，急加速、急剎、猛打方向等各類危險駕駛行為出現頻次均大幅下降。
海外車主實測同樣展現輔助駕駛實用能力，美國一台 Model Y 全程依靠輔助駕駛完成上千公里跨州長途出行，自動完成行駛、充電、泊車全流程，全程無需人工接管車輛。
Robotaxi 無人駕駛網約車全域落地，專屬車型正式投產
特斯拉無安全員無人駕駛網約車服務版圖持續擴張，現已覆蓋全美七座核心城市，德州奧斯汀都市圈實現全域運營，佛羅里達多座城市同步上線相關服務。整套網約車運營累計行駛 60 萬公里，全程未發生任何重大安全事故。
專為無人駕駛出行打造的賽博無人出租車 Cybercab 已在德州超級工廠完成投產，這款車型徹底取消方向盤與腳踏板，重新優化車內乘坐空間，今年六月正式啟動工程測試，未來將會成為特斯拉網約車車隊主力車型。馬斯克在財報溝通會上表示，無人駕駛網約車業務具備極強運營經濟性，市場用戶需求規模會遠超當前服務供給能力，後續該項業務將和特斯拉整車、AI、儲能板塊深度整合協同發展。
Optimus 人形機器落地产線，開闢全新製造賽道
弗里蒙特工廠完成原有燃油高端車型產線改造，轉型成為特斯拉人形機器 Optimus 專屬生產基地，配套規劃可觀年產能，同時德州超級工場同步啟動第二條機器人身產線建設，遠期規劃產能規模龐大，預計明年夏季完成投產。
人形機器的 AI 底層邏輯和特斯拉自動駕駛體系同源，均采用像素輸入、動作輸出的端到端架構，具備極強的場景通用適配能力。首批下線機器人將投入專屬實訓基地用於數據採集與功能迭代，設備能夠自主完成各類實操任務，並從作業成敗中持續自主學習，長期性能有望超越人類操作水平。
馬斯克坦言，人形機器量產是特斯拉發展史上難度最高的產能爬坡項目，整機幾乎全部零部件都需要全新開發，行業暫無成熟配套供應鏈，絕大多數生產環節都需要企業內部自主完成研發製造。人形機器業務也標誌著特斯拉 AI 研發邁入全新階段，依托數字化任務自動化技術，持續完善自動駕駛、實體機器人雙線 AI 能力佈局。
算力芯片迭代加速，全鏈路 AI 研發築牢基礎
2026 上半年德州本地 AI 算力規模實現翻倍增長，自研 Cortex 2 算力集群同時支撐自動駕駛、人形機器兩大板塊軟件迭代開發，年內還會持續擴大集群規模。
下一代 AI5 推理處理器完成全部設計工作，產品主要面向人形機器與數據中心算力場景，當前成熟的 AI4 硬件已經能夠滿足高階無監督自動駕駛需求，AI5 芯片暫無車載搭載規劃。馬斯克評價 AI5 是當下邊緣計算領域頂尖推理芯片，同時品牌已經啟動 AI6 芯片前置研發工作，算力技術迭代節奏持續加快。
儲能業務海內外同步擴產，多場景能源方案落地
國內上海儲能超級工場產能持續爬坡，單廠產出創下新高，直接帶動歐非中東區域儲能裝機量刷新歷史紀錄。美國德州全新儲能超級工場按計劃於今年啟動生產，主打第三代 Megapack、Megablock 兩款大型儲能設備。
家用儲能產品同步開拓海外市場，三相版 Powerwall 3P 儲能設備登陸德國市場，單台設備即可完整覆蓋當地普通家庭日常全部用電需求，民用清潔能源儲能方案落地速度持續加快。
2026 年第二季度特斯拉總營收同比增長 26%，整車、智能出行、AI 機器人、儲能四大核心業務同步兌現增長紅利。下半年特斯拉將持續加碼先進製造、充電網絡、AI 算力基礎設施擴建，全力推进電動車產能、無人駕駛網約車、人形機器投產落地，全產業鏈長期增長勢能持續釋放。
朋友哋，最近嘅「長城汽車全球探索日」真係好熱鬧，嚟自全球六大洲嘅投資者聚喺保定總部。遠道而來嘅投資者唔單止睇咗風洞、碰撞等試驗室，喺徐水試車場仲把坦克、魏牌、歐拉等全係車款都開咗一遍。
特別係長城歐拉，投資客對歐拉嘅車款產品力讚不絕口。喺呢點上，銷量可唔會騙人。6 月賣咗 10806 輛，同比暴漲 229%。但更讓我意外係：巴西市場，2000 台，24 小時賣晒。泰國，混動版爆單 5000 台。
長城歐拉 5 點解突然喺海外賣咁好嘅？
你哋知唔知道？而家嘅歐拉，已經變成咗一車多動力嘅品牌——純電、混動、燃油，同一個平台、同一套設計，三種動力形式。
諗一諗，全球唔同市場，充電基建差異巨大，消費習慣千差萬別。歐洲適合純電，東南亞混動更食得香，中南美充電樁未鋪開嘅地方燃油版反而係剛需。歐拉用一個平台兜住咗所有需求，呢招確實聰明，難怪投資者排住隊要代理。
再講產品。長城 5 純電版，百公里電耗 11.5 度，續航 580 公里，仲有咗 Coffee OS 3 智能座艙，內置 Coffee GPT 大模型語音系統，車機流暢度表現唔錯，可以話係靚仔又好用，呢個配備喺國外市場仲係好受歡迎。
混動版更加係重頭戲，搭載全新一代 Hi2 智能混動系統，採用兩檔直驅架構，實現「三擎六模」AI 智能切換。簡單講就係系統會根據路面情況同駕駛需求，喺純電、串聯、並聯、直驅等模式之間無感切換，全程保持最優效率。實際開起嚟就四個字：省、順、靜、快，動力切換無感，日常平順省油，通勤成本低得離譜。
長城歐拉 5 喺設計上，可以話係完全符合咗年輕人嘅審美喜好。採用「自然美學」設計語言，用極簡圓潤嘅線條勾勒出純粹嘅美感，唔堆砌、唔花巧，一眼睇過去辨識度好高。
內飾方面同樣走克制簡約路線，冇繁雜嘅裝飾，乾淨利落嘅佈局加上細緻嘅材質搭配，坐入去就有嗰種輕鬆自在嘅氛圍感。呢種表裡如一且精緻嘅設計，全球嘅年輕用戶真係好難抗拒。
截至今日，歐拉已經變成咗全球超 58 萬用戶嘅選擇。將一款真正全球適配嘅車，交到唔同市場年輕人手裡，年輕人揀車呢件事，終于可以唔使遷就啦。
話題
#長城汽車喺外國有幾火
#長城歐拉 5
#長城歐拉 5 全球車全球讚
#全球投資者排隊代理歐拉 5
#海外投資客為中國智駕點讚
#長城歐拉 5 全球上市
#長城歐拉 5 全球年輕人嘅風格座駕
"Competition in the automotive industry is like a marathon, and it is a marathon without an end."
When the industry falls into a volume race of "trading price for volume", more and more automakers realize that simply pursuing sales volume makes it difficult to achieve sustainable development. Against this background, Changan launched a product matrix optimization and actively performed "subtraction" on its product line. In the first half of this year, the brand contracted the entry-level versions of Lumin below 50,000 yuan, bidding farewell to the low-price volume route; meanwhile, it sorted out the fuel vehicle product sequence and gradually contracted models with weaker profit performance.
Tan Benhong mentioned at the communication meeting that only the adjustment of the Lumin model formed a sales gap of about 70,000 units in the first half of the year. Looking at the overall picture, Changan Automobile's cumulative sales volume in the first half of 2026 was 1.1189 million units, a decrease of nearly 240,000 units compared to the same period last year.
In January to May 2026, the profit margin of the domestic automotive industry fell to 3.4%, and the industry entered an era of thin profits. The sales gap brought by the simplification of the product line is the reality that Changan needs to face to promote structural optimization. What is the deeper consideration behind this series of adjustments? Where will this "decluttering" at the product end take Changan?
From "Producing Many Models to Gain Advantage" to "Emphasizing Both Volume and Profit"
This "slimming movement" was not a temporary whim. In April this year, Changan officially released the "1445" global strategy. The most closely watched planning item is: In the next five years, the product spectrum will be streamlined from 63 models to 36 models, a compression rate as high as 43%. At the same time, Changan clearly stated the need to concentrate resources to build a global flagship product "one model with annual sales of 500,000 units and five models with annual sales of 300,000 units". This is a strategic transformation promoted from top to bottom, the purpose of which is to bid farewell to the car sea tactic of "producing many models to gain an advantage" in the past.
Lumin is exactly a very representative model in this product structure adjustment. This model once had a considerable volume, contributing about 200,000 sales for the full year last year. But the problem lies in the limited profit space for versions priced below 50,000 yuan.
Tan Benhong said straight out at the communication meeting: "For Lumin below 50,000 yuan, we actively adjusted. In the first half of this year, this one product was 70,000 units. We cut off some products with less profitability. Of course, you can have scale, but this kind of scale, we are constantly reviewing it now, such products we should not do."
In fact, the weakening demand for Lumin also has objective factors of the general industry environment. The track of micro pure electric vehicles is shrinking continuously. According to data from the China Association of Automobile Distributors, the wholesale sales of micro pure electric vehicles in June decreased by 50% year-on-year, falling to 8% in the pure electric market share; in the first five months of this year, the cumulative sales of A00-class micro sedans were 192,000 units, a significant drop of 64% year-on-year, and the market share shrank from 6% to 2.7%. In such a market environment, it is difficult to form long-term value by continuing to operate low-revenue models.
Changan's "subtraction" is not only reflected at the product level but also implemented in internal assessment mechanisms. Tan Benhong revealed that the company has established a "operational co-investment" mechanism internally: If a product cannot achieve profitability, even if sales targets are met, personnel participating in the project co-investment also need to bear corresponding losses. "Balancing volume and profit is a very critical point." This mechanism ensures from the system that "pursuing sales with profits" is not an empty talk.
Tan Benhong clearly stated at the communication meeting: "Changan has now discarded the 'Producing Many Models to Gain Advantage' strategy, and more pursues high-quality development." "Simply pursuing quantity, trying to roll others to death through scale, this method is used cautiously in Changan."
What does 70,000 sales volumes get you?
Actively giving up 70,000 sales volume is not an easy decision for any automaker, and Changan has indeed borne the cost brought by the adjustment.
In the first half of this year, Changan's sales volume decreased by nearly 240,000 units year-on-year, corresponding to a total revenue decrease of about 14.551 billion yuan. Based on the net profit attributable to shareholders of 740 million to 970 million yuan in the first half of the year and total sales of 1.1189 million units, a simple calculation shows that Changan's net profit attributable to shareholders per vehicle is only about 66 to 86 yuan, which is obviously lagging behind the industry mainstream level. The huge gap highlights the urgency of Changan promoting product "slimming".
However, while actively shrinking the scale of low-gross margin models, Changan is also cultivating new sales pillars. The one mainly playing the role of substitution is Changan Qiyuan Q05. The performance of this compact SUV is very bright - sales reached 19,350 units in May, further climbed to 23,523 units in June, and cumulative sales in the first half of the year exceeded 76,000 units, continuing to stand at the forefront in the compact SUV track where Changan has a significant advantage in fuel vehicle ownership.
Changan Automobile Executive Vice President Yang Dayong revealed at the communication meeting that Lumin contributed about 200,000 sales for the full year last year, but this part of sales is actively shrinking this year, "replaced by Qiyuan Q05". Under the retreat and advance, Changan has started the preliminary "gearing change" of main sales products.
It is also worth mentioning that the overseas market has become an important growth highlight. Changan's overseas sales reached 454,700 units in the first half of the year, an increase of 51.87% year-on-year. The proportion of overseas sales in total deliveries has risen to about 33.6%. Tan Benhong stated that Changan is systematically promoting overseas organization, talent, base and capacity layout. "Globalization is Changan's core growth pole in the next 3 to 5 years." According to the "1445" strategic planning, the overseas sales proportion needs to reach 35% to 40% by 2030. Doing "subtraction" domestically and "addition" overseas, this is Changan's "two-front battle" idea.
The rapid growth of the overseas market has provided Changan with valuable buffer space. When the domestic market is in the stage of product structure adjustment and scale faces pressure, the incremental increase in the overseas market makes up for part of the shortfall in the domestic market. With the Thailand production base landing and putting into production, and the European market steadily expanding, overseas business will also continue to contribute relatively higher gross margin income.
Of course, the challenges on the transformation path are still considerable. Avatr, the high-end brand, delivered only 27,619 units in the first half of the year, a year-on-year decline of more than 50%; Changan's new energy penetration rate in the first half of the year was about 38.1%, lower than the industry average level. The 1.4 million new energy target set at the beginning of the year was only completed at about 32.5% in the first half. Tan Benhong also frankly stated that Changan is currently in the "second stage of mobilization and structural adjustment critical cycle", and cannot simply use half-year sales and profit data to judge the overall development trend.
For Changan, the most realistic development path right now is to stabilize the mainstream market basic board composed of Qiyuan and Deepal, and at the same time accelerate the product iteration and brand building of Avatr. Whether high-end brands can form a stable profit support will largely determine whether Changan's transformation goal of "volume and profit both gains" can be fulfilled.
Bidding Farewell to "Scale Worship"
Changan's choice is not an individual case, the entire Chinese automotive industry is experiencing a round of profound adjustment.
In January to May 2026, the overall profit margin of the automotive manufacturing industry was only 3.4%, lower than the industry average of 6.1%; the profit margin of vehicle manufacturing was even only 1.5%. Based on this calculation, for a new car priced at 100,000 yuan, the profit in the vehicle manufacturing link is only about 1,500 yuan. JAC Motors, GAC Group, Seres, BAIC BluePark and other automakers announced losses in the first half of the year, and Changan, Great Wall and other leading enterprises' profits also showed obvious declines. The model of relying on "trading price for volume" to seize the market is increasingly difficult to continue.
Looking back at five or six years ago, the profit margin of the automotive industry was long in the range of 6% to 8%, at that time, "scale trading for profit" was a growth method that many car companies were effective. In just a few years, the industry profit margin was almost halved, "price wars" were continuous, vehicle profit dropped from several thousand yuan to hundreds of yuan, and many models fell into loss. Changan's active contraction at this node, rather than being a kind of courage, is more like a kind of sobriety.
Looking at the macro environment, the 2026 Government Work Report explicitly proposed to "deeply rectify involutionary competition", and a series of policies guiding the benign development of the industry continued to land. Changan's strategic choice of actively contracting low-gross margin models also formed a kind of tacit understanding with the policy-driven industry high-quality development orientation.
Tan Benhong compared the current industry environment to "marathon running on the plateau" - blindly accelerating and aggressive expansion will only continue to overdraw enterprise strength. "If we do not reform ourselves and cling to the past, we will definitely not be able to move forward."
In the past few years, many car companies have expanded scale as the core goal, relying on low-priced models to rush volume, trying to amortize costs through scale. But with raw material costs rising and market competition continuing to intensify, continuously releasing models without profitability will only continue to consume enterprise resources. Changan promoting product structure optimization is also a microcosm of domestic car companies shifting from pursuing scale expansion to pursuing operating quality.
Of course, whether "slimming" can successfully "strengthen" after that still needs time to test. Low-end model supply contraction, mid-to-high-end brands have not yet formed a stable performance pillar; new energy penetration rate still has room for improvement, and overseas market profit contribution also needs to be continuously cultivated. Changan's transformation path has just begun.
But one point is very clear: When the industry profit margin falls below 4%, there are not many car companies that can survive by "low price and high volume". Changan chooses to use 70,000 sales volume to exchange for a chance to start anew. Whether this "transformation account" is worth it or not is difficult to conclude in the short term.
車型概覽
梅賽德斯 - 賓士 邁巴赫 S-Class 值唔值得買，重點唔係佢望落嚟幾吸引人，而係佢能否解決你嘅真實用車需求。呢篇文章會重點講乘坐空間、行李安排同埋家人舒適度。
價格落喺 RM 2,045,888，買家可以佢嚟判斷預算壓力同埋同級定位。
購車價格指南
梅賽德斯 - 賓士 邁巴赫 S-Class 嘅購車預算可以先從 RM 2,045,888 開始衡量。呢個數字真正影響嘅係月供、保險同現金流，而不係展廳入面嘅標價。
如果你喺幾個版本之間猶豫，可以把 2025 S 580 4MATIC（RM 2,045,888） 放喺同一張清單入面比較。日常通勤買家優先睇舒適同安全，常跑高速嘅買家則應更重視動力、輔助駕駛同座艙便利。
核心參數匯總
睇梅賽德斯 - 賓士 邁巴赫 S-Class 嘅核心規格，最緊要係把數字轉化生活入面嘅感受。
Twin-Turbocharged、8 缸、3982 mL 排量嘅動力底子，適合拿來判斷市區跟車同高速巡航係咪輕鬆。 503 Ps 嘅輸岀，真正意義在於滿載、上坡同超車時唔會太吃力。 10.2 L/100km 嘅油耗，對每日通勤嘅人嚟講會直接影響加油頻率。 車長 5469 mm、車寬 2109 mm、車高 1510 mm，可以幫手幫你預判停車難度同後排乘坐空間。
優缺點分析
梅賽德斯 - 賓士 邁巴赫 S-Class 嘅優點唔使誇張，真正有價值嘅係佢能否令日常使用更省心：預算位置清楚，方便同埋同級車直接比較、日常能源成本有明確參考、動力輸岀能支撐高速同超車需求。
要留意係，市區停車同狹窄路段仍要睇個人駕駛習慣。呢啲唔係扣分項，而係落訂前應該要諗清楚嘅生活細節。
購車常見問題解答
購買梅賽德斯 - 賓士 邁巴赫 S-Class 前，買家最常問嘅唔係單一規格，而係佢能否融入自己嘅生活。
呢輛車適合邊個？適合把乘坐空間、行李安排同埋家人舒適度放喺首位嘅買家。 家庭用戶要睇咩？優先睇後排乘坐、兒童座椅、行李同埋日常上下車係咪順手。 每日開會唔會麻煩？10.2 L/100km 嘅油耗參考令通勤成本更容易預估。
競爭對手對比內容
將梅賽德斯 - 賓士 邁巴赫 S-Class 放喺同級車名單嗰陣，唔建議只看品牌或外形。真正有用嘅比較順序係：先用 RM 2,045,888 鎖定預算圈、再睇動力是否足夠應付高速同滿載、接著比較能源成本同補能便利、最後睇空間是否適合家人同行李。
咁樣篩選出嚟嘅結果更貼近日常生活。你會更清楚佢係適合城市通勤、家庭代步、長途巡航，定係更適合作為一輛講求個性嘅選擇。
用車全周期指南
擁有梅賽德斯 - 賓士 邁巴赫 S-Class 嘅日常成本，最直接會反映喺燃油、保險、輪胎同定期保養上。10.2 L/100km 嘅油耗令通勤預算更容易掌握。
如果你常跑南北大道，動力同座艙舒適度會比單純低價更重要；如果主要喺市區，停車靈活性、視野同低速順滑度會更影響心情。
On June 12, the BJ30 Traveler 150,000th unit production milestone and Highlight Edition launch event, themed "150,000 Loves, Highlight Arrival," was grandly held at the BAIC Zhuzhou Super Factory. The event witnessed two major milestones, not only confirming the BJ30 Traveler reached 150,000 units in mass production, setting a record for the fastest 150,000 sales in the Chinese light off-road SUV segment, but also launching the all-new annual model version — the BJ30 Traveler Highlight Edition. It is comprehensively upgraded in three dimensions: appearance, performance, and experience, bringing a new benchmark product to the family light off-road travel market, with a super trade-in price starting at 82,900 yuan. Meanwhile, the entire BJ30 Traveler series introduces a 30,000 yuan trade-in policy, with a super trade-in price starting from 69,900 yuan.
As a light off-road SUV specifically designed by Beijing Off-Road for mainstream family users, the BJ30 Traveler has accurately met the diverse travel needs of the masses for worry-free commuting, family trips, and outdoor light off-roading since its launch. Relying on three core hardcore advantages: "Extreme Off-road, Extra Large, Extra Economical," it continues to lead the sub-segment. After long-term market testing, the model has not only gained the genuine recognition of 150,000 users but also achieved the remarkable feat of ranking first in domestic HEV hybrid SUV sales for 24 consecutive months. It also secured four major market titles: first in HEV hybrid box-type sales for two years, first in domestic HEV hybrid model sales for two years, and first in retention value for 100,000-150,000 yuan domestic compact SUVs for two years. It has also won multiple international awards, such as the Best Hybrid SUV in the Arab Region and the Argentina Annual Best Imported SUV, achieving a dual lead in both domestic and international markets.
This press conference was simultaneously linked with CCTV for a major live broadcast across the entire network, creating the industry's first 150,000 km real-vehicle full disassembly test, verifying the BJ30 Traveler's hardcore quality in the most direct way. The vehicle disassembled in this session had a cumulative mileage of 150,000 km, equivalent to circling the Chinese border 6 times. Even after long-term high-frequency use, the vehicle condition remains peak: engine turbo has no carbon buildup, power output is smooth; transmission has no leakage, gears have no wear; battery pack has no bulging, leakage, or degradation issues, with outstanding durability and stability; chassis subframe and suspension arms have no rust or oil leakage, and the overall neatness is nearly like a new car.
Meanwhile, CCTV cameras went deep into the BAIC Zhuzhou Super Factory to reveal the strict smart manufacturing system: hundreds of robots in the workshop performed 100% automated welding, with glue application errors not exceeding the thickness of a hair; 5,000-ton giant stamping equipment formed the body panels in one piece, matched with automatic robot eco-friendly painting processes, fully maximizing body strength, appearance precision, and paint durability. Multiple quality control checkpoints throughout the process guarantee the high-quality factory standard of every vehicle from the source.
Relying on over 60 years of professional off-road technology accumulation by Beijing Off-Road, the BJ30 Traveler has always unlocked full-scenario travel freedom with its all-around product power of "Extreme Off-road, Extra Large, Extra Economical," strongly leading the peer market. At the extreme off-road performance level, the model is equipped with the industry-leading three-motor four-wheel drive six-mode HEV hybrid architecture. The three-motor power consists of a 41% high thermal efficiency hybrid dedicated engine and front/rear dual drive motors. Matched with intelligent electric four-wheel drive with 30ms ultra-fast response, millisecond-level electric energy center lock, and 0.03s intervention four-wheel electronic limited slip system, the maximum wheel-end torque reaches 5,928 N·m, easily conquering complex road conditions like mud, sand, and cross-axles. It is also equipped with the intelligent electric ATS all-terrain control system, allowing one-key switching of four off-road modes to adapt to all-terrain scenarios. The whole vehicle adopts a 63.4% high-strength steel cage body, with body torsional stiffness reaching 24,800 N·m/degree, having undergone 4 million km of extreme durability testing, maximizing off-road safety and stability.
In terms of extra-large space, the BJ30 Traveler is the only large seven-seat box-type SUV in the 100,000 yuan class. Relying on an ultra-long wheelbase of 2820mm and an extra-high usage rate of 66%, it creates a spacious seven-seat layout, with roomy space even for an 1.8m adult in the third row. The entire vehicle is equipped with 38 thoughtful storage spaces. The 1496L extra-large trunk can easily accommodate full sets of outdoor equipment such as camping and skiing. The rear seats fold flat to become an extra-large bed measuring 1.92 meters. Paired with a 1.05㎡ panoramic sunroof, it perfectly adapts to multiple scenarios such as travel living, long-distance travel, and home stocking, truly achieving the triple freedom of moving, traveling, and living on the road.
At the level of extra-economical strength, the vehicle's advantages in fuel saving, time saving, and worry-free use have been verified by global multiple road conditions. Overseas bloggers from five countries including South Africa, Indonesia, and the UAE conducted extreme road condition tests, where the BJ30 Traveler's fuel consumption per 100km was controlled within 5L, with the lowest reaching 4.4L. Compared to peer fuel vehicles, it can save nearly 3,000 yuan in fuel costs per year. At the same time, the vehicle requires no external charging; just refuel and go, completely saying goodbye to the hassle of finding and installing charging piles, saving dozens of hours of energy replenishment time annually. The first owner enjoys a whole-vehicle lifetime warranty policy, covering 99% of parts. With abundant parts and convenient maintenance, it comprehensively reduces user vehicle ownership costs.
This newly launched BJ30 Traveler Highlight Edition is comprehensively upgraded on the basis of the original hardcore product power, unlocking three new advantages: Highlight Appearance, Highlight Performance, and Highlight Experience. In terms of appearance, it continues the classic box car body shape, paired with exclusive five-arch star ring through light groups. Three exclusive paint colors — Lava Orange, Dome Blue, and Cold River Grey — are added. It is equipped with star ring wheels, electronic inductive trendy modification kits, and sporty bumpers, exuding a full trendy aura. The interior is upgraded with an orange theme color scheme, matched with metal texture trim panels and family mountain-shaped dashboard patterns, combining refinement with off-road sentiment.
In terms of performance, the Highlight Edition is equipped with Porsche-identical VGT variable geometry turbocharging technology, combined with a 41% high thermal efficiency Miller cycle architecture, balancing power and energy consumption both ways; it is equipped with a dedicated AGM long-life battery with triple lifespan, greatly improving power supply stability; the rear axle motor power is upgraded from 55kW to 70kW, with more rapid power response, making starting, overtaking, and lane changing bolder, and the full-scenario power experience is comprehensively advanced.
As a benchmark model in the light off-road SUV market, the BJ30 Traveler, relying on mature and reliable HEV hybrid technology, all-around product configurations, and ultra-high cost-performance ratio, accurately matches the full-scenario travel needs of family users and young users. The 150,000th unit roll-off and the launch of the Highlight Edition this time are both the best recognition of product strength by the market and users, as well as an important milestone for Beijing Off-Road deepening the civil light off-road track and continuously iterating products. In the future, Beijing Off-Road will continue to base itself on user needs, with hardcore smart manufacturing strength and advanced product experience, continuously unlocking new ways of popular light off-road life, and leading the high-quality development of the domestic light off-road SUV market.
"Bought the car only two days ago, my Chinese brand electric car turned from new to old model. From signing the contract to picking up the car, neither the salesman nor the agent mentioned any information about the new model launch."
"The Chinese electric car I bought, navigation cannot plan charging routes, this is terrible."
"After picking up the car, the software version was found to be the old version, but the vehicle system falsely displayed it as the latest version."
"The dashboard displayed motor fault warning, accompanied by low-speed vibration and noise similar to a fuel engine. After sending to the official service center, they only connected software to clear error codes and cleared the dashboard warning, but the vibration and noise remained."
Without explanation, can you guess these criticisms and complaints come from overseas users of Chinese cars? And they are concentrated in overseas social media platforms, local forums, and media exposure in the recent half-year. While Chinese cars are racing in overseas markets, they are also kicking up more dust of problems.
Going overseas is the current lifeline for Chinese cars. This year, domestic auto market sales collapsed, price system breached, profit margin fell to 3.4%, going overseas has become an inevitable choice for everyone.
Moreover, Chinese cars lead in smart and electric technology, backed by industrial chain advantages, under the necessity of global market energy transition, going overseas is a convergence of timing, location, and people.
But it needs to be noted, this is a prepared industrial expedition, cannot because of intensified domestic competition, that pressure spills over, and crowding and trampling is played out overseas.
Knocking on the door of the global market, Chinese cars find it difficult
First, tell a recent story. In January 2026, China and Canada signed an electric vehicle tariff quota agreement: Canada grants 49,000 units annual import quota for Chinese-made electric vehicle models, tariffs within the quota drop to 6.1%, rising to 70,000 units by 2030.
This is a rare chance for Chinese cars to re-enter the North American market. The last time Chinese-made cars could enter Canada was before October 2024. After that, the country implemented 100% punitive tariffs on all Chinese-made cars, the entire North American market closed doors to Chinese cars, until this time reopening a crack.
How important this opportunity is for Chinese brands, look at the response of independent car companies. BYD, Geely, Chery, started planning immediately. BYD previously had Seagull, Dolphin, Yuan Plus (Atto 3), and Seal four cars entered the Canadian Ministry of Transportation pre-review list, favorable timing assisted, immediately selected site plans to open 20 stores first, and simultaneously researched building factories in Canada.
Geely relied on previous Volvo and Polestar channel resources, stated letting Zeekr land in Canada first within the year. Chery's action was most agile, completed trademark registration for Exeed, Omoda, Jaecoo and other brands, core position recruitment, vehicles shipped to Canada in May, first batch of 10 dealers open before end of June, almost done in one go.
The speed of three top independent car companies reveals the importance of entering the North American market, and also reflects the "anxiety" of Chinese cars, a situation urgent, first come first served, opportunity cannot be lost, time doesn't wait anxiety, mixed with strong offensive power and anxiety behind the attack.
Why so urgent? Because this road is not easy. 30 years ago, Chinese cars started the earliest overseas expansion, could only rely on low-price fuel cars, seizing price troughs lacking local auto industry, weak coverage by Europe, US, Japan, Korea. Many years later, relying on upgraded cost-performance, step by step broke into Europe, US edges, Oceania, Central Asia, Africa, etc.
Until smart electrification overtaking, Chinese cars had strength and confidence, strong attack Middle East high-end, European core and North American market. Clearing thorns and brambles all the way, only then got the ticket to join the world auto industry today.
So, the more so in the "internal cold, external hot" current, the more opportunity and challenge coexist, more cannot let problems breed even spread. A thousand-li dike collapses at an ant hole, let alone Chinese car globalization dike is being built.
Sharp tool or "lethal weapon"? Don't be rash with "fast iteration"
Overseas users' criticisms and complaints about Chinese cars actually had precedents long ago. Three years ago when Chinese car exports topped the global first place for the first time, exploded with a round of concentrated quality issue complaints, even triggered recalls. After that, product-related complaints and criticisms gradually decreased, praises for Chinese cars intelligent leading technology online increased more and more.
But since this year, problems became frequent again, cases cited at article start are just tip of iceberg. While Chinese car companies busy with overseas expansion, probably also need to see timely: product quality, after-sales network and brand trust three curves slopes, are not keeping up with sales curve's steep rise.
In the years new energy accelerated capturing ground, Chinese car companies accustomed to a set of tactics: fast iteration, exchange price for volume, use OTA to clean up. This logic works in domestic market because domestic consumers have high tolerance for new brands, car replacement cycle short, used residual value anxiety offset by low purchase cost.
But overseas market completely different. European consumers average car replacement cycle is 8 to 10 years, Australian consumers legal protection awareness for after-sales service far exceeds domestic, UK consumers check Euro NCAP ratings and J.D.Power reliability surveys before buying cars. In these markets, one serious software fault or one perfunctory after-sales handling, might not be "deal with later" problem, but directly terminate a brand's future locally.
In January this year, foreign car review website driveauthority.com published "Common Problems With Chinese Electric Cars in 2026", summarized Chinese electric cars' five high-frequency problems: software instability, insufficient after-sales network, parts supply delays, ADAS calibration weaknesses, rapid residual value depreciation.
Software instability or function not perfect, fundamental reason is product not mature adaptation pushed to market, this not technical capability insufficient, but anxious to occupy market and hoping for luck. Currently, such problems although not formed scale complaints overseas, this is by no means ignore-able reason. Avoid delivering vehicles with faults, avoid giving brand negative impact, is Chinese cars should learn lesson.
After-sales network and parts supply, prerequisite for survival and rooting, according to relevant survey shows, currently indeed not well solved. Compared with Japan and Korea brands, Chinese cars overseas after-sales three structural dilemmas: outlets not enough, parts unavailable, technicians cannot repair, still need to continue effort as top priority.
However, already Chinese car companies took action, Great Wall in Australia, South Africa established overseas parts central warehouse; Changan in Saudi Arabia, Qatar and other countries did 325 person-times technician training.
As for Chinese ADAS calibration problems exposed overseas, this structural mismatch between Chinese development and global validation, probably still needs Chinese car companies constantly conquer overseas road rights, data return, regulations, certifications and other barriers related to smart driving. This not one day two-night matter, but only conquered these difficulties, Chinese smart driving advantage can truly win overseas users' praise.
More hidden is residual value problem, yet most lethal. With overseas base expansion and domestic pressure continuing increase, Chinese cars overseas "same category fighting" inevitably intensifies, brands more familiar with fast iteration tactics, inevitably will accelerate speed of new cars and iteration placed overseas.
Jan-May this year, statistics show domestic new car releases exceeded 500 models. Same period overseas market, conservative estimate Chinese brand average each at least launched 2-5 new models/facelifts/generation products. Each model change accompanied configuration upgrade, even "more features no price increase", inevitably will impact previous generation model residual value.
Fast iteration is competitiveness in domestic, but overseas if handle improperly, may become trust killer. Especially in UK, Australia and other countries with strong used car culture, negative impact will be significantly amplified.
But tech competition doesn't allow slowing down, solution path perhaps can under premise of fast iteration, establish overseas consumer expectation management and old user compensation mechanisms. At least can advance publicity product roadmap, let consumers have time to make purchase decision, rather than after buying car find self "backstabbed".
Chinese car overseas expansion is moving from "selling cars" Phase 1.0, entering "establishing brand" Phase 2.0. This stage won't because holding "full industry chain + low cost + high tech + fast iteration" advantage loop, have shortcut to walk. At first, Japanese cars spent twenty years to establish global network and brand system. Now Chinese cars probably also need down to earth, do every detail in every market, can truly establish brand in global market.
Volume and price rise, why profit can't catch up?
Chinese car overseas expansion, also facing another unavoidable challenge.
First look at results: Five years ago, Chinese car overseas average unit price was about 100,000 yuan, now risen to 300,000 yuan. Volume and price rising, report card is not bad. But turn to profit side is: This year Q1, Chinese car overseas profit contribution ratio overall below 10%, compared to 2.226 million vehicles export at same period, profit margin obviously low.
Where is problem? Main reasons lie in: Exchange rate and price war.
Statistics show, this year Q1, only A-shares/H-shares mainstream listed auto companies, due to RMB appreciation exchange loss, total exceeded 10 billion yuan, largest loss were BYD and Geely.
This scene like exactly Japanese cars' experience in early 90s. At that time, Japanese car exports large, but localization seriously insufficient, exchange rate fluctuation directly swallowed profit. Just that crisis, forced Toyota's global localization transformation, investment build factories, supply chain localization, Toyota finally stood at global No.1. Chinese car companies although long ago realized localization importance, but in implementation, mostly still cognition and action not in sync.
BYD is active action group, overseas investment build factories, rapid expansion. Few days ago shareholder meeting, Wang Chuanfu stated "By 2030, BYD in scale can achieve true global No.1". Target clear, but outside scale, profit structure optimization equally urgent.
Except exchange rate, price war problem also unavoidable. Although overseas average unit price already risen to 300,000 yuan, when domestic price war fought to "A jin of car cheaper than a jin of pork", many car companies still unconsciously moved this logic to overseas.
End of last year, some Chinese brands fought price war in Thailand market, some models price reduction reached 38%. Early this year, Chinese brand price war drama played in UK.
EU attitude to price war quite decisive. January 2026, China-EU reached "Price Commitment Agreement", by setting "floor price" (price floors) replace previous anti-subsidy tariffs. This "price instead of tax" operation, let Chinese cars lose using low price leverage European mass market chance, but looking in reverse, it forces Chinese brands must go higher.
Players can stay in Europe, must possess two abilities: one product power indeed solid, two brand story allows European middle class to pay. This road very narrow, any walked through are kings, because this not only needs car, but system investment of over ten years.
Chinese car globalization victory hand, never lies in who faster than who, nor lies in who sells more. Lies in who still selected, trusted, recommended to friends by local consumers ten years later. This not a beautiful export sprint, but a trust long run spanning at least ten years; needs not "Western Pass" survival instinct, but "Nanyang" city building determination.
老魏同長城汽車嘅「一鍵連三」又嚟咗。
7 月 16 日魏牌 V9X 家庭版上市，1.5T 超級混動將門檻拉低到 33 萬級；7 月 18 日長城 H10 開啓預售，名字同地點都係網友票選；7 月 19 日全新坦克 300 又帶住 Hi4-Z 殺出嚟。
三款車，三個品牌，四日之內，魏建軍將壓咗半年嘅子彈一股腦兒打咗出去。
熱鬧係真嘅。但熱鬧背後，係另一組數字。新車連擊嘅頭兩日，長城上半年報預告出咗嚟——23.5 億至 26 億元嘅淨利潤，同比減咗接近 40 億，幾乎腰斬。資本市場冇砸盤，反倒平靜得有些意外。老魏及時出手，喺社交平台上面將利潤下降嘅原因掰開揉碎講咗：海外稅收補貼延期、匯率波動。市場冇跑，呢一關算係險過。
但三款新車同時往外衝，亦將長城嘅底牌亮明咗——喺呢個時間點，必須打一場冇退路嘅硬仗。
坦克：守城，從來都係比攻城難
坦克而家嘅位置好尷尬。
上半年賣咗 9.26 萬輛新車，同比跌咗 10 個點。6 月單月 1.57 萬輛，跌幅擴大到 27%。諗返五年前坦克 300 剛推出嗰陣，加价 5 萬塊都係一車難求，而家月銷從頂峰時嘅一萬輛跌咗到三千輛上下。
坦白講，唔係車唔得咗，係賽道變咗。2026 年，方盒子大行其道，40 多個玩家擠咗入嚟，冇人再計較係唔係純正硬派越野。對手幾年攻唔落嘅硬派城池，靠一款「似越野嘅方盒子」直接登頂銷冠，坦克嘅護城河，被繞過去咗。
但坦克唔係冇動作。全新坦克 300 將軸距怼到 3010mm，Hi4-Z 綜合功率 560kW、零百 4.3 秒、純電搞到 200 公里。坦克品牌 CEO 谷玉坤喺預售發布會上講，呢個係用戶定義嘅「坦克 300 應有嘅樣子」。呢句說話放喺 2022 年，係無人敢質疑嘅實力宣示；放喺 2026 年，聽落嚟更像係一種自我警醒。
更大嘅壓力來自內部。魏牌本身定位高端，哈弗品牌都要向上，長此以往，坦克嘅越野優勢必然被兄弟品牌同外部對手同時稀釋。守城，從來都係比攻城難。
呢個迫使坦克必須持續品類創新。全新坦克 300L 定位面向年輕群體嘅潮玩越野 SUV，喺硬派越野賽道產品同質化明顯嘅背景下，新車依托混動動力、原廠改裝拓展能力、豪華座艙形成差異化——你抄我嘅方盒子，我玩我嘅生態圈。
谷玉坤透露，開啓預售後，市場訂單表現超出前期預判，「每一日嘅訂單量，相當於之前一個月嘅銷量。」喺守嘅基礎上，坦克再次出征。
魏牌：接咗世界冠軍嘅波，能接住市場嗎？
魏牌，係魏建軍賭上姓氏做嘅品牌。
2025 年，佢總算重回 10 萬輛大關。今年上半年，都守住咗 29% 嘅同比增長。數字靚靚，但仲唔能話穩咗。增量嘅主力依舊係高山，真正檢驗魏牌高端成色嘅，係旗艦 V9X。
為此，魏牌再推家庭版，拉低門檻，擴大戰火。魏建軍親自為乒乓球奧運冠軍陳夢交付新車。呢次唔係魏牌第一次攞到冠軍車主——吳敏霞、潘曉婷都喺度。交車儀式結束，兩人都切磋球技。兩局落嚟，陳夢冇幾多讓，老魏攞咗一分，直呼「術業有專攻，今世我哋就將汽車做好咗」。
陳夢有句話，特別適合魏牌：「體育運動同造车一樣，基礎根基好重要。得高手先睇得出嚟，外行睇唔出嚟。」大家都知道魏牌技術底子厚，吃虧喺講唔好營銷故事。唔怪魏建軍曾罵「好車賣唔好就係犯罪」。
客觀而言，V9X 上市兩個月，成績算唔係最好，但勝喺穩。大定用戶入面，揀 2.0T 版本比 1.5T 多，加長版比例超乎預期——買呢啲車嘅人唔係奔住平嚟嘅，係奔住「有嘢」嚟嘅。
而家家庭版將 1.5T 超級 Hi4 拉低到 33.18 萬元，權益後 31.68 萬元起，雙動力四款車嘅覆蓋 30 至 40 萬元區間，搶嘅就係理想 L8 同問界 M8 嗰班人。產品力上絕對唔差：全系標配雙腔空懸、後輪轉向，純電超 400 公里，綜合近 1700 公里，VLA 大模型輔助駕駛能聽明「超越前方慢車」呢種指令。
世界冠軍嘅波，老魏接咗住。V9X 能唔能接住市場嘅波，下半年見分曉。
H10：將「長城」兩個字還返畀長城
H10 可能係今年長城最值得玩味嘅一款車。
冇掛「HAVAL」尾標，直接掛咗「GWM」同「長城汽車」四個大字。據講內部曾經為此吵翻咗——哈弗團隊覺得「旗艦被人端走咗」，魏建軍堅決拍板：尊重網友投票。
冇人諗到，呢個背後係長城十年來最大嘅一次戰略轉向。2026 年，魏建軍將話挑明：長城只有一個主品牌，哈弗、坦克、魏、歐拉、炮係品類，唔係獨立品牌。
H10 就係收嘅第一步。車喺哈弗渠道賣，車尾掛 GWM，車頭暫時留咗 HAVAL——過渡期既穩住渠道利益，又讓「長城」先喺旗艦上站住腳。
技術上係咁，五個品牌各自搞平台嘅年代結束咗，全收回歸元平台，兼容五種動力，研發成本據講能降七成。
過去幾年，海外市場呢套邏輯已經跑通咗——換咗 GWM 標之後，品牌認知度升咗四成。而家反向導回國內，用一輛車將「長城」兩個字重新刻入消費者腦入面。
長城 H10 開啓預售前，魏建軍發咗條長微博，親自幫呢部車定咗調——「新物種」。佢話呢係市場上唯一嘅「大六座方盒子 SUV」，一輛車幹三件事：MPV 嘅空間、城市 SUV 嘅智能、泛越野嘅通過能力。老魏劇透咗唔少細節：70 幾次評車會，工程師被他攪得夠嗆。車漆調咗成百輪，關門聲調咗 30 多版，就為咗「嘭」嗰一聲悶響，「唔可以散，唔可以碎」。
2026 年，長城喺國內市場嘅「收」，H10 開咗扇門。能唔能走通，得睇下半年賣得點樣，亦睇落來換代車敢唔敢徹底將 HAVAL 拿咗。收翻嚟，比拆出嚟難。
上半年報：利潤腰斬，但冇人跑
2026 年上半年，長城汽車歸母淨利潤預計 23.5 億至 26 億元，同比下滑近六成。出乎意料係，市場冇砸盤，反倒用腳投咗支持票。
魏建軍嘅誠懇係最大加分項。佢提到利潤下滑兩大核心客觀因素：
其一，2025 上半年確認 22.74 億元海外稅收補貼，今年補貼延期，基數大幅縮水；
其二，去年匯兌收益 14.93 億元，今年匯率波動產生匯兌損失，一增一減近 40 億差額，直接抹平利潤。
剔除兩項非經常性因素，主業經營依舊穩定，二季度業績環比大幅回升。
當然，真正撐住長城底色嘅係海外。上半年出口 29 萬輛，同比增長 47%，6 月單月過咗 6 萬輛，海外銷量佔比逼近五成。長城靠泰國、巴西嘅本地化工廠同多動力路線，硬係避開咗一波正面廝殺。
當然，呢套打法眼睇係奏效，稅收同匯率亦都說明咗一件事：海外係護城河，都係蹺蹺板——你踩上嗰陣，唔知邊頭會突然翹起嚟。
國內市場則各品牌分化明顯。哈弗微增 1.82%，基本盤冇丟；魏牌漲咗三成，但 V9X 仲喺爬坡，高端化冇完全立住；坦克有啲危險，硬派賽道被撕開咗一道口子。歐拉靠低基數翻咗個身，但體量太細，撐唔起場面。
但係長城手裏仲有一張牌係別人抄唔走嘅：健康。佢 6 月底國內庫存係數只有 1.3，行業平均係 2.0。經銷商唔壓貨、現金流唔斷，呢喺整個行業都在「以價換量」嗰陣，幾乎係獨一份嘅底氣。
而家嚟睇，長城汽車市場冇跑就依賴兩點：海外撐住咗增長，低庫存撐住咗健康。
但危險並冇解除。下半年三款新車能唔能將量頂上嚟，仲係問號。資本市場畀嘅耐心，從來唔係無限續杯嘅。長城唔可以鬆啖氣。
打唔倒嘅老魏
最後聊聊魏建軍呢個人。
上半年佢最出圈一幕，係同剛畢業嘅大學生合唱《不再猶豫》，全程跑調唔說，仲自嘲彈吉係擺拍。
一位 62 歲嘅千億老板，願意將「唔完美」攤喺鏡頭前。呢件事放喺三年前嘅長城，想都唔好想。
更狠係，佢去成都當交車員，穿工服俾用戶做 PDI 檢測；去杭州當銷售顧問，陪客戶試駕。佢就一句說話：「呢個代言唔係走形式，由研發、質量、服務到用戶需求，全管。」
有人問佢怕唔怕翻車，佢回：「翻車好有可能，但我心理素質比較好。」
底氣喺邊？「長城產品未必最好，但公司最透明、最老實。」
佢話企業競爭到最後係「價值觀美學嘅競爭」——誠信、透明、質量、長期。呢說話喺今日嘅汽車圈，聽落嚟好似個「另類發言」。
但正係呢種「另類」，令長城利潤腰斬嗰陣，市場冇跑。資本市場信嘅唔係數字，係老魏嗰句「我管呢車一輩子」。
上半年只係序章。7 月 16 到 19 日呢四日嘅新車連擊，先至係長城下半年嘅起手式。
坦克要守城，魏牌要破局，H10 要畀哈弗搵個新錨點。三條線，三個戰場，魏建軍同團隊全押上咗。
2026 年嘅下半場，長城能唔能「終可見」，得睇呢三仗點打。
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