June 12, 2026, the "150,000 Loves, Highlights Arrive" BJ30 Traveler 150,000th Unit Off-the-Line Ceremony and Highlight Edition Launch Event was held grandly at the BAIC Zhuzhou Super Factory. The event welcomed a brand sales milestone, with the annual new BJ30 Traveler Highlight Edition launching simultaneously. Beijing Off-road also partnered with CCTV Finance to complete the industry's first 150,000 km real vehicle network-wide disassembly live stream, comprehensively showcasing the hard power of this domestic light off-road SUV through hard-core testing and intelligent manufacturing. Officially launched simultaneously was a 30,000 yuan super trade-in subsidy, with trade-in prices for the full series starting from 69,900 yuan, significantly lowering the entry threshold and letting light off-road life enter thousands of homes.

Relying on over 60 years of off-road technology accumulation from Beijing Off-road, the BJ30 Traveler accurately fits the diverse needs of family users for commuting, traveling, and light off-roading, leading the market with three core advantages: ultra-off-road, ultra-large, and ultra-efficient. Today, the vehicle has successfully achieved a 150,000-unit sales milestone, becoming the fastest domestic light off-road SUV model to break through 150,000 units. The choice of 150,000 users is the most direct recognition of the product's strength, also allowing it to solidify its position as a benchmark in the sub-segment.

Market performance is enough to verify reputation. The BJ30 Traveler has taken the first place in sales for both HEV Hybrid Boxy Shape and Domestic HEV Hybrid Models for two consecutive years, and has also topped the sales of domestic HEV Hybrid SUVs for 24 consecutive months. In the field of value retention, it won the value retention champion of the domestic compact SUV in the 100,000-150,000 yuan class, with outstanding value performance throughout the cycle. Not only has it deepened its focus on the domestic market, but the car has also been exported overseas, winning international awards such as Best Hybrid SUV in the Arab Region and Argentina's Best Import SUV of the Year, showcasing China's intelligent manufacturing strength to the world.

The BJ30 Traveler Highlight Edition, honed based on real user feedback from 150,000 car owners, officially premiered. Building on original advantages, the new car achieved comprehensive upgrades in three dimensions: Highlight Appearance, Highlight Performance, and Highlight Experience, balancing the personalized aesthetic of younger groups with the practical needs of large families, further advancing the product strength.

In terms of appearance, the Highlight Edition continues the classic boxy shape, cleverly blending a rugged off-road style with exquisite design. The iconic five-star ring through-light group is highly recognizable, and three exclusive paint colors, Lava Orange, Dome Blue, and Cold River Grey, have been added to the body, offering diverse styles. The whole vehicle is equipped with an electric tactile trendy modification kit, exclusive star ring wheels, and a sports bumper, full of dynamic sense; the cockpit is upgraded with orange interior trim paired with metal texture panels, combined with the family mountain-shaped dashboard design, blending off-road heritage with light luxury texture, making the appearance suitable for all-scenario travel.

Performance upgrade is the core highlight of the Highlight Edition. The new car adopts the industry-leading three-engine four-wheel drive six-mode HEV hybrid architecture, and completed multiple optimizations: replaced with long-life AGM batteries, with cycle life reaching 3 times that of ordinary batteries, making electricity usage and starting more stable; equipped with Porsche's same VGT variable geometry turbocharging technology, combined with 41% high thermal efficiency engine, the whole vehicle charging efficiency reaches up to 99%, balancing power and energy consumption; rear axle motor power increased from 55 kW to 70 kW, with more rapid power response during acceleration, lane changing, and overtaking.

This hybrid system is also the foundation of the whole vehicle's off-road capability. Three-engine power combined with intelligent electric four-wheel drive with 30 ms ultra-fast response has six operating modes that can automatically switch according to road conditions. Assisted by electronic controlled energy central locking, four-wheel electronic limited slip, and smart electric ATS all-terrain control system, combined with 5,928 N·m maximum wheel end torque, muddy ground, sandy ground, cross-axle and other light off-road conditions can be easily handled. The whole vehicle has undergone 4 million km extreme environment durability testing, with a cage-type body made of 63.4% high-strength steel, with torsional stiffness reaching 24,800 N·m/deg, comprehensively protecting travel safety.

In terms of space performance, the BJ30 Traveler is fully advantageous. A 2,820 mm extra-long wheelbase combined with 66% ultra-high usable rate makes it the only large seven-seat boxy SUV in the 100,000 yuan class. The third row space is spacious, and 1.8-meter adults can sit without any feeling of oppression. A 1,496-liter ultra-large trunk can accommodate camping and skiing complete equipment, jokingly called by users "no need for moving vans when moving house"; the rear row can be folded flat to form a 1.92-meter flat large bed, combined with a panoramic sunroof, unlocking outdoor travel fun anytime and anywhere. 38 storage spaces in the whole vehicle, detail design is thoughtful and comprehensive.

The "Ultra-Efficient" advantage is reflected in three levels: saving money, saving time, and saving worry. Automotive bloggers from five countries, South Africa, Indonesia, UAE, Poland, and Mexico, tested the vehicle under various extreme road conditions, with fuel consumption per 100 km all controlled within 5 liters, the lowest being only 4.4 liters. One tank of fuel has a range exceeding 1,000 km, saving considerable fuel costs in long-term use. The model adopts HEV hybrid technology that does not require external charging, ready to go after refueling, saving the trouble of finding charging piles, charging, and installing piles, saving dozens of hours of time costs annually. Meanwhile, the first owner enjoys a lifetime warranty for the whole vehicle, covering 99% of parts, with parts availability and convenient maintenance, completely eliminating concerns about vehicle use.

In terms of driving experience, the Highlight Edition creates a "Mobile Living Room". The body height is superior to peers, offering an open driving and riding vision, not easy to feel suppressed during long-distance travel. The new car is equipped with seat heating, ventilation, and steering wheel heating, with temperature control that can be preset in advance; on rainy days, the vehicle can automatically sense and close windows, details fully showing humanization. The car interior 64-color dynamic ambient lighting combined with 10-speaker HiFi sound system makes the travel atmosphere full; dual large screens have clear zoning and convenient operation, combining technology sense and practicality.

One of the biggest highlights of this press conference was CCTV Finance live streaming the disassembly of a BJ30 Traveler driven for 150,000 km. 150,000 km is close to a normal family's 10-year vehicle usage mileage, and after disassembly, the vehicle state was still excellent: the engine has no obvious carbon buildup, the transmission has no leakage, the battery pack is intact with no degradation, and chassis parts have no rust or oil leakage, with the overall vehicle condition close to new.

Cameras also visited the BAIC Zhuzhou Super Factory simultaneously, revealing the intelligent manufacturing strength behind high quality. The welding workshop uses fully automated robot operations, with glue application error not exceeding a single hair strand, strengthening body rigidity; 5,000-plus ton stamping equipment forms body plates in one body, ensuring neat appearance lines; the fully automatic painting workshop uses environmental water-based paint, greatly reducing harmful substances, the new car has no odor and the paint surface is more durable. Multi-level quality control throughout the process, guaranteeing the quality of every vehicle from the source.

In terms of purchase policies, Beijing Off-road launched a major benefit, with the full series enjoying a 30,000 yuan super trade-in subsidy. Trade-in vehicles are not limited by brand or years, motorcycles and old cars can participate; new users can enjoy the subsidy by showing their driver's license at the store, the process is simple. Specific trade-in prices: Fuel Standard Edition 69,900 yuan, Fuel Advanced Edition 79,900 yuan, Fuel Seven-Seater Edition 84,900 yuan; Fuel Highlight Edition 82,900 yuan; Hybrid Advanced Edition 106,900 yuan, Hybrid Highlight Edition 109,900 yuan.

On this basis, the official added five layers of exclusive privileges: Gifting first non-operational owners a lifetime warranty worth 6,000 yuan; providing diverse financial plans such as 0 down payment; existing customers referring new ones can receive up to an 800 yuan JD.com Gift Card; lifetime free OTA upgrades for the full series; lifetime free basic data flow, entertainment data flow free without limits for two years. The brand also launched a time-limited event "Passionate World Cup, Highlights Win Prizes", participating in predictions when purchasing at the store, correctly predicting the champion and final match scores can get an additional 50,000 yuan purchase subsidy, the cost-performance ratio is further fully loaded.

From the sales milestone of 150,000 units off-the-line line, to the comprehensive upgrade of the Highlight Edition, and then to CCTV disassembly verifying quality, the BJ30 Traveler has achieved comprehensive breakthroughs in product, market, and quality levels. As an all-around light off-road SUV, it blends professional off-road performance, ultra-large family space, and ultra-low vehicle use costs, breaking the boundary between city SUVs and off-road vehicles. An approachable price starting from 69,900 yuan allows ordinary families to easily own a travel seat that can be city or wild, practical and worry-free.

150,000 shares of love, casting the confidence to move forward; continuous product upgrades, not betraying user trust. Relying on Beijing Off-road's years of off-road accumulation and solid Chinese manufacturing standards, the BJ30 Traveler has become a sub-segment benchmark. The arrival of the all-new Highlight Edition will also continuously activate the vitality of the light off-road SUV market. In the future, the BJ30 Traveler will continue to accompany the vast number of car owners to traverse cities and rush to mountains and wilds, letting every trip have its exclusive highlight.

“150,000 Loves, Shining On” BJ30 Traveler 150,000th Unit Delivery & Highlight Version Launch Event Held Successfully at Beiqi Zhuzhou Super Factory. Relying on outstanding comprehensive product power, BJ30 Traveler successfully achieved the brightest result of fastest reaching 150,000 sales volume in China's light off-road SUV segment. The new model year version BJ30 Traveler Highlight Version was also officially launched simultaneously. At the event, the brand heavily promoted a 30,000 Yuan super replacement subsidy for the entire series. The model super replacement price starts at 69,900 Yuan, Highlight Version replacement price starts at 82,900 Yuan. CCTV Finance live-streamed the teardown of a real vehicle with 150,000 km mileage throughout, visited the manufacturing process deep into the factory, and used an authoritative perspective to certify the vehicle's solid quality, fully displaying Beijing Off-road's sixty-plus years of off-road car-making heritage and China's intelligent manufacturing strength.

Zhang Guofu, Deputy General Manager of BAIC Group and Chairman of Beijing Off-road, stated at the scene that the 150,000 unit market performance is the trust and recognition from 150,000 global users for BJ30 Traveler. It is not only a major breakthrough in the brand's sales growth rate but also a quality monument cast by thousands of users together. The cutting-edge HEV hybrid technology equipped on this car is not only an excellent answer to Beijing Off-road's deep cultivation in technology research, but also a powerful declaration of Chinese independent automotive intelligent manufacturing going global.

Precisely Anchor Diverse Customer Groups, Understand BJ30 Traveler's Core User Profiles

Relying on affordable pricing, all-around product attributes, and  “City & Off-road”all-scenario capabilities, BJ30 Traveler covers four core layers: mainstream family users, urban outdoor enthusiasts, pragmatic practical consumer groups, and budget-friendly car replacement populations. The usage needs and consumption pain points of different customer groups are precisely matched by the product, which is also the core reason for its rapid breakthrough of 150,000 unit sales volume.

Multi-person Family Users (Core Mainstream Group) This group's age is concentrated at 28-45 years old, mainly second-child families and three-generation families, widely distributed in Tier 1-4 cities, occupations include corporate staff, public servants, freelancers, etc., family income is stable, car buying core demands revolve around large space, high comfort, high safety, low usage cost. Daily needs include picking up/dropping off children, accompanying the elderly for outings, organizing whole family long-distance self-driving trips during holidays, visiting relatives and friends, with high requirements for seat count and storage capacity. Meanwhile, as the only or main family vehicle, they value vehicle durability, fuel economy, and after-sales support exceptionally. BJ30 Traveler's three-row seven-seater layout, 2820mm ultra-long wheelbase, 1496L ultra-large trunk, and first-owner lifetime warranty advantages perfectly fit these users' needs for whole family travel and long-term worry-free driving.

Urban Light Off-road & Outdoor Enthusiasts (Trendy Incremental Group) Mainly young white-collar workers and young entrepreneurs aged 22-40, pursuing diverse lifestyles, tired of single urban commuting, enthusiastic about camping, short-distance crossing, near-suburban exploration and other light off-road activities. They prefer boxy rugged styling, yearn for off-road freedom, but will not choose professional rugged off-road vehicles, needing the vehicle to balance smoothness and fuel efficiency for city commuting, while requiring basic non-paved road passing ability. This group focuses on vehicle appearance, power performance, and tech configurations, pursuing individual expression. BJ30 Traveler's exclusive HEV hybrid architecture, intelligent 4WD system, trendy modification appearance kit, and 64-color rhythmic ambient light, etc., balance off-road strength, trendy appearance, and driving enjoyment, becoming their first choice to unlock outdoor life.

Pragmatic Rigid Demand & Lower-Tier Market Users (Value-for-Money Oriented Group) Mainly distributed in Tier 3-4 cities, counties, and towns, age range 30-50, including individual merchants, town practitioners, etc., car buying budget range concentrated at 70,000-140,000 Yuan, cost-performance, practicality, maintenance convenience are primary consideration factors. These users have complex usage scenarios, vehicle needs to be used for daily commuting, family transportation, while also balancing cargo hauling, rural road driving, etc., very sensitive to vehicle fuel consumption, parts prices, and repair convenience. BJ30 Traveler's fuel consumption less than 5 liters per 100 km, start driving immediately after refueling without charging, sufficient parts, simple maintenance, stacked with ultra-low replacement price starting at 69,900 Yuan and multiple car buying favors, greatly reduces car buying and usage thresholds, precisely hitting down-to-earth market rigid demands.

Replacement Upgrade Users (Policy Beneficiary Group) Covers old owners of all ages, holding old sedans, old SUVs, have car replacement plans, hope to reduce car buying expenditure with trade-in. This group generally focuses on vehicle quality, reputation, and resale value, tending to choose models with larger space, more comprehensive functions, and more reliable quality when replacing cars. Beijing Off-road's 30,000 Yuan unlimited brand, unlimited age super replacement subsidy, matched with five-tier exclusive favors, directly hits replacement users' core demands, while the durable quality displayed by the 150,000 km real vehicle teardown also completely dispels their concerns about new car reliability.

Overall, BJ30 Traveler breaks out of the limitations of traditional off-road vehicles being niche, opens the mass market with "Home Use + Light Off-road" dual positioning, covers consumers of different ages, professions, and city levels, realizes the upgrade from single-function commuting car to all-scenario family partner, this is also the key to its user circles continuously expanding.

Three Hardcore Strengths as Foundation, Building All-Scenario Travel Benchmark

Relying on Beijing Off-road's sixty-plus years of off-road technology accumulation, BJ30 Traveler uses Ultra-Off-road, Ultra-Large, Ultra-Profitable three core advantages, builds differentiated product competitiveness, fully matches various users' diversified usage scenarios. "Ultra-Off-road" is the confidence for going outdoors. As China's first HEV hybrid model in the Box SUV category, this car is equipped with the industry-leading "Three Engine Four-Wheel Drive Six-Mode HEV Hybrid Architecture". Composed of 41% high thermal efficiency hybrid dedicated engine, front and rear dual drive motors forming three engine power, separately adapting to long-distance energy saving driving, real-time recharging, instantaneous power burst and other different scenarios; intelligent 4WD system response speed is only 30 milliseconds, 0.5 seconds can output peak torque, matched with energy center lock, four-wheel electronic limited slip and smart electric ATS all-terrain control system, easily and calmly conquer mud, sand and other complex road conditions, meeting outdoor enthusiasts' light off-road needs.

"Ultra-Large" is the ease of whole family travel. Vehicle uses three-row seven-seater layout, 2820mm ultra-long wheelbase matches 66% ultra-high space utilization rate, space utilization is maxed out. 1496L large capacity trunk practicality is outstanding, rear seats pure flat fold down can transform into 1.92-meter rest big bed, whether loading camping equipment, children's products, or long-distance trip temporary rest are all handle with ease. Even adults with height 1.8 meters, sitting in third row have no cramped feeling, whole car 38 locations refined storage spaces, properly store various items, letting multi-person family travel say goodbye to crowding and mess.

"Ultra-Profitable" is the guarantee of long-term companionship. In terms of usage cost, BJ30 Traveler achieves money-saving, time-saving, worry-free integration. Previously South Africa, Indonesia, UAE, Poland, Mexico five countries car bloggers joint actual test, this car's 100 km fuel consumption all controlled within 5 liters, one tank of oil driving range exceeds 1,000 km. As an HEV hybrid model, it does not need to rely on charging piles, refueling can drive normally, saving users dozens of hours of recharging time annually. Meanwhile, first owners can enjoy whole vehicle lifetime warranty, high voltage battery pack safe and stable, vehicle maintenance simple, parts supply sufficient, reducing long-term usage risk and expenses from the root, matching family users and pragmatic users' core demands.

City & Off-road, all-around balanced product traits, let BJ30 Traveler not only be competent in daily urban commuting, but also accompany users to rush to mountains and forests, stand out in the heavy homogenized light off-road SUV market.

Highlight Version Full Advanced, Appearance, Performance, Experience Upgraded Again

At this important node of 150,000th unit delivery, Beijing Off-road smoothly launched the new model year version — BJ30 Traveler Highlight Version, on the basis of the original three hardcore advantages, achieving comprehensive leap of Highlight Appearance, Highlight Performance, Highlight Experience three dimensions, further enriching product matrix, meeting segmented user demands pursuing higher quality, trendy experience.

Highlight Appearance, Adapting to All-Age Aesthetics. Highlight Version continues classic box styling, rugged off-road aura and exquisite body lines complement each other. Exclusive Five-Loop Star Ring Through Light Set high recognizability is full, full set of electronic trendy modification kit, custom star ring wheels and same color sport bumper, create dynamic trendy posture; Interior equipped with brand new orange interior and metal texture trim plates, texture layers rich, balancing trendy individuality and home warmth, whether young users pursuing trendy style, or middle-aged users favoring steady texture, all can be satisfied one by one.

Highlight Performance, Power & Durability Dual Breakthrough. Hardware configuration upgrade lets vehicle comprehensive strength climb another step: New car replaces with high-performance AGM dedicated battery, cycle service life reaches 3 times ordinary battery, durability greatly improved; Equipped with Porsche same model turbocharging technology, whole vehicle charging efficiency up to 99%; Rear motor power increased from 55 kW to 70 kW, intersection start, ramp merge, emergency avoidance and other scenarios power response more rapid, handling safety and driving fun upgraded simultaneously.

Highlight Experience, Creating Mobile Comfort Lounge. Compared to ordinary SUV, Highlight Version body height advantage is obvious, driving view more open. Vehicle equipped with seat heating, seat ventilation, steering wheel heating and other practical functions, four seasons driving all comfortable and pleasant; Smart sensing wiper can link auto window close, rainy day outing more convenient; 64-color ambient light supports music rhythm mode, creating immersive driving atmosphere. Exquisite thoughtful configuration, let city commuting, long-distance self-driving become a kind of enjoyment.

Multiple Benefits Heavily Added, Sincere Offer Lowers Car Buying Threshold

To return 150,000 car owners' trust and support, Beijing Off-road officially launched 30,000 Yuan super replacement policy, unlimited brand, unlimited usage years, replacement users and new purchase users can enjoy subsidy benefits. On this basis, brand stacked five-tier exclusive favors, limited time ordering can unlock all: First tier warranty favor, for first owner non-operating owner gift value 6,000 Yuan whole vehicle lifetime warranty; Second tier finance favor, provide 0 down payment and other flexible finance plans, alleviate car buying fund pressure; Third tier friend referral favor, old customer referral successful transaction, can receive up to 800 Yuan JD card; Fourth tier upgrade favor, full series models enjoy lifetime OTA free upgrade, car machine function continuous update iteration; Fifth tier data favor, basic data lifetime free, entertainment data 2 years free and unlimited.

Coinciding with World Cup event hosting, brand simultaneously launched "Passionate World Cup, Highlight Win Grand Prize" theme activity. Consumers go to any authorized store nationwide to buy car, can get event guessing qualification, if precisely hit World Cup champion and final score, can additionally enjoy 50,000 Yuan car buying subsidy, multiple benefits stacked, very sincere.

CCTV Authoritative Car Teardown Certification, Intelligent Manufacturing Quality Withstands Test

Real hardcore strength, fear not strict actual test. Press conference scene, Beijing Off-road combined with CCTV Finance, on a 150,000 km mileage BJ30 Traveler conducted net first car teardown live stream. 150,000 km driving mileage, basically equivalent to ordinary family nearly ten years usage mileage, teardown result intuitively shows vehicle excellent durable quality: Engine turbine carbon deposition extremely small, power output still full; Transmission shell no leakage, internal gears almost no wear; Battery pack state intact, no bulging, liquid leak, performance decay and other problems; Chassis sub frame, suspension control arm no rust, oil seepage phenomenon, overall neatness with new car no difference. Actual test proves, BJ30 Traveler material solid, craftsmanship exquisite, long-term use fault rate low, can effectively reduce maintenance cost, stretch car replacement cycle, bring users long-term safe travel experience.

CCTV lens also deep into Beiqi Zhuzhou Super Factory, reveal excellent quality manufacturing source. Welding workshop hundreds of robots fully automatic operation, glue coating error not exceeding one hair strand, build solid body safety skeleton; 5000+ tons giant stamping equipment one-piece molding body plate, create smooth rugged body lines; Painting workshop uses fully automatic robot painting and eco-friendly water-based paint, harmful substances volatility amount greatly reduced, new car no odor, paint surface sun resistance, corrosion resistance ability stronger. Factory every process all set strict quality control gate, from production source guarantee every unit delivery vehicle quality compliance.

150,000 shares of love, rush to brand new highlight. From 150,000th unit delivery sales milestone, to Highlight Version refresh launch, Beijing Off-road always insists on "Off-road Equality" concept, with professional off-road technology, product design fitting user needs, affordable pricing strategy, let light off-road life walk into thousands of families. Future, Beijing Off-road will continuously enrich product matrix, relying on BJ30 Traveler, BJ40 Range Extender Long Range version and other multiple fine car models, accompany different circle users gallop city, tour mountains and seas, hand in hand with every car owner rush to more wonderful highlight journey.

On June 12, the BJ30 Traveller 150,000 unit off-line ceremony with the theme of “150,000 Loves, Arriving in Highlight”, and the launch event for the all-new Highlight Edition model were successfully held at the BAIC Zhuzhou Super Factory.

In light of the current domestic automotive market environment, light off-road SUVs are becoming a hot choice in the family car sector. Consumers no longer only value urban commuting capabilities but also hope the vehicle can cater to short-term outdoor travel needs. In the past, models with professional off-road attributes were often priced too high to enter ordinary families. However, BJ30 Traveller quickly gained market recognition relying on its affordable pricing, mature hybrid technology, and balanced comprehensive strength. This new model launch, combined with high replacement subsidies and multiple purchase benefits, further lowers the entry threshold for light off-road models, allowing "off-road equality" to gradually move from concept to reality.

Zhang Guofu, Vice President of BAIC Group and Chairman of Beijing Off-Road, stated at the event that BJ30 Traveller is the product in China's light off-road SUV sector that achieved 150,000 sales units the fastest. The 150,000 unit market achievement is recognition from global consumers of the model's quality, representing phased results in the development of domestic hybrid technology and also highlighting the comprehensive strength of Chinese automotive manufacturing.

Three Core Advantages Building Comprehensive Product Power for the Model

Relying on over 60 years of professional off-road technology accumulation from Beijing Off-Road, BJ30 Traveller has built three core characteristics around power, space, and usage costs, forming differentiated competitive advantages.

In terms of power and passability, the vehicle is equipped with an industry-leading triple-motor four-wheel drive six-mode HEV hybrid system, and is also the first box-style SUV in the country to adopt such a hybrid architecture. The entire system consists of a hybrid dedicated engine with 41% thermal efficiency and front and rear dual drive motors. The engine is responsible for energy saving during long-distance travel, and the dual motors are responsible for real-time energy replenishment and instantaneous power output respectively. The vehicle's intelligent four-wheel drive system responds in only 30 milliseconds and can release peak torque in 0.5 seconds. Six working modes can automatically switch according to road conditions, always keeping the power system in the optimal operating state. In addition, the vehicle is equipped with an energy center lock, four-wheel electronic limited slip mechanism, as well as Intelligent Electronic AT

S All-Terrain Control System, capable of handling complex outdoor road conditions such as sand and mud with ease.

Space performance is the core highlight of family vehicles. BJ30 Traveller adopts a three-row seven-seat layout, with a vehicle wheelbase reaching 2820 mm and space utilization reaching 66%. The vehicle's standard trunk volume is 1496 liters. After the rear seats are fully folded flat, it can form a flat space with a length of 1.92 meters. Even for passengers 1.8 meters tall, sitting in the third row allows ample activity space. The entire vehicle is equipped with 38 storage points, capable of properly storing everyone's belongings, fully meeting the storage needs for multi-member family travel.

In terms of ownership economy, this model has realized peace of mind for the entire process of purchasing, using, and maintaining the vehicle. Previously, automotive bloggers from five countries—South Africa, Indonesia, UAE, Poland, and Mexico—jointly conducted actual tests. The vehicle maintained an overall fuel consumption within 5 liters per 100 kilometers under different regional road conditions, and the range with a full tank could exceed 1,000 kilometers. As an HEV hybrid model, the vehicle does not need to rely on charging piles and can be used normally by refueling, greatly saving energy replenishment time. At the same time, the first owner can enjoy lifetime warranty for the whole vehicle. This vehicle has no safety concerns brought by high-voltage battery packs, the maintenance process later is simple, parts supply is sufficient, further reducing long-term ownership costs.

All-New Highlight Edition Debut, Three Dimensions Fully Upgraded

Relying on the solid product foundation of the current model, BJ30 Traveller Highlight Edition has completed all-around optimization, achieving advancements in appearance, power performance, and driving experience to adapt to more users' vehicle usage needs.

In terms of appearance design, the new car continues the classic box-style body shape, with tough body lines combined with exquisite detail design, balancing ruggedness and fashion. The iconic five-arc star-ring through-type lighting group has a high recognition. The vehicle is equipped with a full set of trendy modification kits, exclusive star-ring style wheels, and same-color front and rear sport bumpers, creating a stronger sports atmosphere. The interior adds an orange trim color, paired with metal texture panels, further enhancing the cabin quality, catering to the aesthetic preferences of consumers of different ages.

Power configuration has received targeted strengthening. The new car is equipped with a dedicated AGM battery with a longer service life, and the cycle usage count is three times that of a regular battery. The vehicle adopts turbocharging technology originating from Porsche, with the whole vehicle charging efficiency reaching 99%. The rear drive motor power has been increased from 55 kW to 70 kW. In scenarios such as starting at intersections, merging on ramps, and emergency avoidance, power response is faster, and driving safety is improved.

Driving and riding comfort has been further optimized. The body height brings an open driving view. The vehicle is equipped with seat heating, seat ventilation, and steering wheel heating functions to cope with travel in different seasons. The vehicle is equipped with a rainfall sensing system, which can automatically close the windows when it rains; 64-color ambient lighting can change with the music rhythm, creating a comfortable and relaxed atmosphere inside the car, turning the cabin into a mobile leisure space.

Multiple Purchase Benefits Lower User Entry Threshold

In order to give back to the support of the vast number of consumers, the official launched five limited-time purchase benefits based on a 30,000 Yuan replacement subsidy, which both new and old users can participate in. The first is a warranty benefit, the first non-operating owner can be gifted a lifetime warranty for the whole vehicle worth 6,000 Yuan; The second is a financial plan, providing multiple purchase choices such as zero down payment to alleviate financial pressure; The third is a referral reward for old customers, when an old owner introduces a new user to successfully purchase a vehicle, they can get up to 800 Yuan JD.com shopping card; The fourth is system upgrade rights, the vehicle can enjoy lifetime free OTA upgrade; The fifth is traffic service, the vehicle's basic traffic is free for life, entertainment traffic enjoys a two-year unlimited usage policy.

Combined with the World Cup event node, the brand simultaneously launched the "Passionate World Cup, Win Big Prize in Highlight" activity. Consumers who complete vehicle purchase at any authorized store nationwide can get event betting qualification. If the World Cup champion team and final score are predicted accurately, an additional 50,000 Yuan purchase subsidy can be enjoyed.

Real Vehicle Disassembly + Factory Visit, Dual Verification of Vehicle Quality

The most concerned segment of this event is the CCTV Finance-led 150,000-kilometer real vehicle disassembly live stream. The 150,000-kilometer driving mileage is basically equivalent to nearly 10 years of car usage for an ordinary family, with high reference value. The disassembly results show that the vehicle engine turbine carbon deposit is extremely low, power output remains stable; the transmission case has no leakage problems, internal gear wear is extremely low; the battery pack has no swelling, fluid leakage, performance attenuation, and other phenomena. The vehicle subframe, suspension arms, and other chassis parts have no rust or oil seepage, and the overall state is not much different from a new car, which is enough to prove the solid materials and excellent durability of mechanical components.

The live stream camera also entered the BAIC Zhuzhou Super Factory to reveal the high-quality production source of the vehicle. The factory welding workshop adopts fully automated robot operation, and the glue coating precision error is controlled within the range of hair thickness, effectively improving the body structure strength; more than 5,000 tons of large stamping equipment completes the body panel one-piece molding, ensuring the body lines are neat and the structure is balanced. The painting workshop uses environmental-friendly water-based paint, the emission of harmful substances inside the car has decreased significantly, the new car odor is weak, and at the same time the paint surface has excellent sun protection and anti-corrosion capabilities. The factory sets quality control checkpoints at every production process, ensuring the quality consistency of every off-line vehicle from the production end.

Market Summary and Brand Outlook

Overall, BJ30 Traveller relies on three major advantages of hybrid technology, large space, and low fuel consumption to precisely cut into the home light off-road niche market. The 150,000 unit sales achievement is the market's direct recognition of product power. The launch of the Highlight Edition, on the original basis, fills in detail configurations, superimposes high replacement subsidies and multiple rights, and further improves the cost-performance ratio of the model.

For ordinary family users, this model can not only meet daily urban commuting but also handle scenarios such as weekend short-distance off-roading and long-distance self-driving, with the multi-use attribute being very prominent. Looking at Beijing Off-Road's overall product matrix, BJ30 Traveller focuses on the affordable home light off-road market, BJ40 Extended Range Long Endurance Edition is aimed at professional off-road enthusiasts, different models form complements, covering multi-level consumption needs.

In the future, Beijing Off-Road will continue to rely on its own off-road technology heritage, continuously optimize the product matrix, polish product details, and accompany users to explore diverse travel life with high cost-performance and high-reliability models.

On June 12, the BJ30 Traveler 150,000 units off-line ceremony and Highlight Edition new car launch event was successfully held at the BAIC Zhuzhou Super Factory. To promote the popularization of light off-road life nationwide and achieve off-road equality, the official launch offers a 30,000 yuan high-value trade-in benefit. The starting price for trading in the entire series is only 69,900 yuan. The annual new BJ30 Traveler Highlight Edition debuted simultaneously, with comprehensive upgrades in appearance, performance, and driving experience. The trade-in price starts at 82,900 yuan. At the event site, Beijing Off-road jointly launched a live vehicle teardown with CCTV. A BJ30 Traveler with 150,000 kilometers driven was torn down on-site, intuitively showcasing the model's solid quality.

Zhang Guofu, Deputy General Manager of BAIC Group and Chairman of Beijing Off-road, stated on-site that the BJ30 Traveler has created a new domestic light off-road SUV record, becoming the model in this sub-market to break the 150,000 unit sales volume fastest. The achievement of 150,000 units is the result of mutual recognition from the market, industry, and global consumers. It is not only a breakthrough in brand development speed but also a quality reputation forged by 150,000 users' choices. This car not only represents the mature strength of China's hybrid technology but is also a powerful card for China's automobile intelligent manufacturing going global.

Relying on BAIC Off-road's 60-plus years of technical accumulation in the off-road field, the BJ30 Traveler has won the favor of 150,000 global owners with its three core advantages of strong passability, large space, and low energy consumption, becoming a benchmark product in domestic light off-road SUVs.

In terms of off-road performance, the vehicle is equipped with the industry's first three-engine four-wheel drive six-mode HEV hybrid architecture, and is also the domestic's first square box SUV equipped with a hybrid system. This architecture consists of a hybrid dedicated engine with a thermal efficiency of 41% and front and rear dual drive motors, each playing their part while balancing long-distance range, instant recharging, and instantaneous explosive power. The intelligent four-wheel drive system responds in only 30 milliseconds, releasing peak torque within 0.5 seconds; coupled with energy central lock, four-wheel electronic limited slip, and intelligent electric ATS all-terrain control system, six driving modes can be intelligently switched, making it easy to handle complex road conditions such as mud and sand, giving full confidence for off-road travel.

In terms of space performance, the whole vehicle is positioned with a three-row seven-seat layout. The 2820mm long wheelbase brings a 66% high space utilization rate. The trunk maximum volume can reach 1496 liters. After the rear seats are folded flat, a 1.92-meter flat space can be formed. Even for passengers with a height of 1.8 meters, sitting in the third row has no cramped feeling. There are a total of 38 storage points in the whole car, and daily sundry storage is organized in an orderly manner. The spacious interior space easily meets various needs for the whole family to travel long distances and for multiple people to travel.

Regarding usage costs, this hybrid model has achieved fuel saving, time saving, and worry-free. Previously, five overseas car bloggers from South Africa, Indonesia, UAE, Poland, and Mexico jointly conducted practical tests. The vehicle's fuel consumption per 100 kilometers was controlled within 5L, and the full tank range easily exceeded 1,000 kilometers. The vehicle does not need to rely on charging piles, just refuel and set off, greatly saving charging time. At the same time, the first non-operating owners can enjoy the lifetime warranty of the whole vehicle. The high-voltage battery pack is safe and stable, maintenance is convenient, parts supply is sufficient, greatly reducing long-term car use concerns. It can commute in the city, can go off-road outdoors. All-around attributes make it stand out among similar models.

The BJ30 Traveler Highlight Edition launched simultaneously this time has been comprehensively upgraded on the basis of the original product strength, achieving advances in three dimensions of appearance, performance, and experience.

The appearance continues the classic square box shape. The tough body lines are matched with the new five-star ring through light group, full of recognition. Exclusive electric sense trendy modification kit, star ring style wheels and same-color sports bumper, full of trendy atmosphere. Orange interior color is added inside the car, supplemented with metal texture trim plates, quality fully upgraded, catering to the aesthetic needs of users of different age groups.

Power and hardware are reinforced again. The new car replaces the long-life high-performance AGM battery, and the cycle service life reaches 3 times that of ordinary batteries. It is equipped with the same level mainstream turbocharging technology, and the whole vehicle charging efficiency is as high as 99%. The rear drive motor power is increased from 55kW to 70kW. The power response is more rapid at start acceleration, lane changing and overtaking, and emergency avoidance, and driving safety is further improved.

The driving experience also welcomes comprehensive optimization. The body height brings a broad driving vision. Seat heating, ventilation, steering wheel heating and other comfort configurations are all available. The vehicle is equipped with automatic induction wipers. In rainy days, the car windows can be automatically closed. The 64-color ambient light supports music linkage rhythm, creating an immersive driving atmosphere, turning the carriage into a mobile leisure space.

In order to reward the support of car owners, except for the 30,000 yuan whole series trade-in policy, the brand additionally launched five exclusive gifts. Ordering cars within the time limit can enjoy: First non-operating owner gifts whole vehicle lifetime warranty; Provide diversified financial plans such as 0 down payment; Old customers recommend new customers to complete transactions, the highest can get 800 yuan JD.com Card; The whole vehicle enjoys lifetime free OTA upgrades; Basic traffic is free for life, entertainment traffic enjoys unlimited use for two years.

Coinciding with the World Cup event node, the brand simultaneously launched a prediction activity. Buying cars at any authorized store in the country can participate. Successfully guessing the match champion and final score, you can enjoy a 50,000 yuan car purchase subsidy again at the highest.

To intuitively verify vehicle durability, the launch site jointly with CCTV Finance conducted a 150,000 km actual vehicle teardown live broadcast. 150,000 kilometers is roughly equivalent to the driving mileage of an ordinary family in nearly 10 years. The teardown results showed: Engine turbine carbon accumulation is very little, power output is still strong; Transmission housing has no leakage, internal gear wear degree is very low, transmission system status is intact; Battery pack has no bulging, leakage, aging attenuation problems; Chassis sub-frame, suspension parts have no rust, oil seepage phenomenon, overall working conditions are almost the same as new cars. Solid material usage and fine craftsmanship make the vehicle lower failure rate in long-term use, effectively reducing car maintenance and car replacement costs, escorting for every trip.

The live broadcast lens also entered the BAIC Zhuzhou Super Factory, revealing the manufacturing strength behind high quality. The welding workshop adopts full-automatic robot operation, the body glue control accuracy is controlled at the hair level, greatly improving body rigidity and safety coefficient; 5,000-ton class large stamping equipment one-piece body plate, creating neat and smooth body lines; The painting workshop uses full-automatic robots and environmentally friendly water-based paint, harmful substances in the car are greatly reduced, the new car says goodbye to pungent odors, paint surface sun resistance, corrosion resistance ability is also significantly enhanced. The whole process multiple quality control checkpoints, guard the quality bottom line of every vehicle from the production source.

Having cultivated the off-road field for many years, Beijing Off-road continues to enrich the product matrix, covering different user travel needs. In addition to the new BJ30 Traveler Highlight Edition, BJ40 Extended Range Long Range Version also wins market recognition with its strength of urban and off-road dual adaptation. In the future, Beijing Off-road will continue to refine products, accompany thousands of users to gallop on the journey, and go to every wonderful journey together.

6th June 12, inside the Beiqi Super Factory in Zhuzhou, Hunan, the BJ30 Traveler under Beijing Off-road welcomed its 150,000th unit rolling off the line officially, while the new version "Highlight Edition" was announced for launch. More attention-grabbing was that CCTV Finance cameras live-streamed the immediate teardown of a BJ30 Traveler that had driven 150,000 kilometers, with core components such as the engine, transmission, and chassis presented one by one before the audience—little carbon buildup, no oil leaks, no rust, such a good car condition that many netizens exclaimed, "This car is too durable."

Accompanying this "Hardcore Car Teardown Show", Beijing Off-road simultaneously launched a heavyweight car purchasing policy: BJ30 Traveler full series enjoys 30,000 Yuan super trade-in subsidy, Super trade-in price starts from only 69,900 Yuan, while the just-launched BJ30 Traveler Highlight Edition, super trade-in price also only needs starting from 82,900 Yuan. At the same time, the manufacturer also added five-fold exclusive privileges, covering lifetime warranty, 0 down payment finance, old car owner referral rewards, etc., full of sincerity.

150,000 Units Rolled Off the Line, Light Off-road SUVs Welcome "Highlight Moment"

Since its launch, the BJ30 Traveler, featuring the "Ultra-Off-road, Ultra-Spacious, Ultra-Economical" three hardcore tags, has quickly become the model that achieved 150,000 sales volume fastest in the Chinese light off-road SUV category.

As a box-shaped SUV featuring "Light Off-road", BJ30 Traveler relies on Beijing Off-road's over 60 years of professional accumulation and was the first to equip the industry-leading Three-Power Four-Drive Six-Mode HEV Hybrid Architecture, becoming the first HEV hybrid model in Chinese box-shaped SUVs. Among them, 41% thermal efficiency hybrid dedicated engine paired with front and rear dual motors, intelligent four-wheel drive response only 30 milliseconds, peak torque explodes in 0.5 seconds; under complex road conditions like mud and sand, the system automatically matches the optimal working mode, power output always online.

In terms of space, BJ30 Traveler adopts a three-row seven-seat layout, wheelbase up to 2820 mm, space utilization rate up to 66%. After the rear seats are folded completely flat, it instantly becomes a 1.92-meter large bed, trunk capacity up to 1496 liters. 38 storage spaces throughout the car, a 1.8-meter adult sitting in the third row is not cramped, truly achieving "Family travel, no one settles."

Fuel consumption performance is equally eye-catching. Actual measurement by five automotive bloggers from South Africa, Indonesia, UAE, Poland, and Mexico shows, BJ30 Traveler under road conditions in various countries fuel consumption per 100 kilometers did not exceed 5 liters, one tank of fuel easily ranges over 1,000 kilometers. Moreover, no charging required, refuel and go, annually saving tens of hours of energy replenishment time. First owner also enjoys whole vehicle lifetime warranty, no high-voltage battery pack safety hazards, maintenance simple, parts abundant, worry-free and money-saving.

Three Major Upgrades of Highlight Edition: Appearance, Performance, and Experience All Leap Forward

At the important milestone of 150,000 units rolled off the line, Beijing Off-road launched BJ30 Traveler Highlight Edition. This new car, based on original "Ultra-Off-road, Ultra-Spacious, Ultra-Economical", conducted three significant improvements targeting appearance, performance, and experience.

Appearance Highlight: Classic box shape paired with Five-Arc Star Ring through light group, full of aura. Exclusive electric-inductive trendy modification kit, star ring wheels, front and rear same-color sport bumpers, plus new orange interior and metal texture trim plates, making the whole car have off-road ruggedness without losing refinement. Whether you are a young person just entering society, or a middle-aged user with a family, you can find your passion in this car.

Performance Highlight: Highlight Edition replaced with high-performance, long-life dedicated AGM battery, cycle life reaches 3 times ordinary battery; simultaneously equipped with Porsche same-model turbocharging technology, whole vehicle charging efficiency up to 99%. Rear motor power increased from 55 kW to 70 kW, whether ramp merging, intersection starting or emergency avoidance, power response is more timely, giving you steady "road right confidence".

Experience Highlight: Compared with ordinary SUVs, BJ30 Traveler body is higher, vision wider. Seat heating, ventilation, steering wheel heating and other functions all available, rainy days system can also sense raindrops to automatically close windows. 64-color ambient light moves with music rhythm, car cabin instantly transforms into moving comfortable living room. Off-road life and city commuting, one car can comfortably accommodate.

CCTV Live Teardown of 150,000 km Old Car: Little Carbon, No Oil Leaks, Chassis Like New

The most shocking link of the press conference, no more than Beijing Off-road joining hands with CCTV Finance, on-site teardown of a real driven 150,000 kilometers BJ30 Traveler. 150,000 kilometers equivalent to ordinary family nearly ten years of use mileage, when the moment of opening:

Engine turbine inside clean, carbon buildup very little, power output still abundant; transmission casing intact, no oil leak, internal gears no wear pits; battery pack no bulging, leakage, internal attenuation phenomenon, long-term use no need to worry about aging failure; subframe, suspension arm no rust, no oil seepage, entire chassis flatness and regularity difference with new car extremely small, passive safety protection always online.

This live broadcast proved in the most direct way: BJ30 Traveler uses solid materials, reliable craftsmanship, outstanding durability, can bring users lower maintenance costs, longer vehicle replacement cycles, and peace of mind for every trip.

Five-fold Privileges Superimposed with World Cup Betting, Up to 50,000 Subsidy Again

To thank users, Beijing Off-road on top of 30,000 Yuan super trade-in policy, also launched five-fold exclusive privileges: Warranty Gift (value 6,000 Yuan whole vehicle lifetime warranty), Finance Gift (0 down payment and other plans), Friend Call Gift (old customers referral up to 800 Yuan JD Card), Upgrade Gift (whole series lifetime OTA free upgrade), Traffic Gift (base traffic lifetime free, entertainment traffic 2 years unlimited).

In addition, coinciding with World Cup opening, BJ30 Traveler Highlight Edition also temporarily started "Passionate World Cup, Highlight Win Grand Prize" event: Buying car at any authorized store nationwide will get betting qualification, accurately hit World Cup champion and final match score, enjoy 50,000 Yuan car buying subsidy again.

On May 28, the all-new Geely Xingyuan was officially launched, with a full upgrade of the range across all models: 310km upgraded to 410km, and 410km upgraded to 480km. The new vehicle launches four versions: 410km Yearning Edition, 410km Surfing Edition, 480km Exploration Edition, and 480km Exploration+ Edition, with a limited-time special price of 61,800 Yuan to 91,800 Yuan. To cater to different user needs, the 310km range option remains available as an upgrade choice on the 410km version, with a price reduction of 7,000 Yuan after selection. From now on, users can place an order via the Geely Galaxy APP or WeChat Mini Program, enjoying ten car-buying gift benefits and limited-time super trade-in subsidies, among other generous privileges. Additionally, any user who places a major deposit and secures the order by June 30, 2026, is entitled to a super trade-in subsidy benefit of 3,000 Yuan.

With expert moves again, the all-new Geely Xingyuan officially launched this time, advancing the classic with five major upgrades for a comprehensive refresh. It delivers over 100 product enhancements to users, achieving over 25 class-exclusive features, providing class-exceeding experiences with generational-leading technology. As the 2025 China Auto Market Sales Champion across all categories, Geely Xingyuan delivered over 700,000 units in 573 days. It ranked in the top 3 for global new energy sales in the first quarter of this year and is the only Chinese brand model to enter the top 3 in global new energy car sales, continuously leveraging its champion momentum. At the launch event, Joey Yung, spokesperson for the all-new Geely Xingyuan, was present on-site to share her authentic story with the Geely Xingyuan, using her gentle yet firm strength to champion the new car and witness this renewal moment with over 700,000 users alongside.

Meanwhile, the new car collaborated with Xiaohongshu to create the nation's first mobile 'Immersive Journey' car launch event, inviting everyone to experience and enjoy the good life. Moreover, Geely Xingyuan partnered with cross-border brands such as CATL, Capybara, Colorkey, Goodbaby, and Myfoodie to innovatively create five major life scenarios: 'Harbor Home', 'Alley Home', 'Rainforest Home', 'Silk Road Home', and 'Nomadic Home'. Focusing on core daily travel scenarios and addressing real user driving needs, it redefines the value benchmark for pure electric small cars with champion strength.

Champion Strength One: Ultimate Driving Control Advancement — First Global Native Architecture + China-German Joint Calibration

Geely Xingyuan brings a calm, free, light, and agile driving feeling for every trip. This champion strength originates from Geely's first global native architecture and track-level calibration: Geely Xingyuan is the first in class to adopt native architecture, the first to be standard with rear-drive independent suspension, and the first to undergo global calibration pure electric small car, allowing users to feel for the first time that pure electric small cars can have ultimate driving control!

Excellent driving control must withstand rigorous testing. Currently, Geely Xingyuan has reached over 30 countries worldwide. The R&D team has mobilized global resources to conduct comprehensive verification across various extreme road conditions globally. This makes the all-new Geely Xingyuan fully upgraded in the three core experiences of 'Driving, Steering, and Braking', leading small car handling into the 2.0 era once again. The G-TCS 2.0 All-Weather Anti-Slip System retains the fun of rear-drive flexibility while ensuring no slipping, tail swing, or rolling on flat roads, slopes, and curves, allowing beginners to drive with ease. The new brushless steering system responds twice as fast, supporting three steering modes and self-learning at the steering center. The G-CST 2.0 Full-Scenario Comfort Braking System mimics the feel of an experienced driver, preventing the car from nodding during braking and ensuring no motion sickness while driving. Additionally, Geely Xingyuan is the only model in its class to successfully challenge the Hook Test at 130km/h and the first in class to pass the Moose Test at 80.7km/h. Its handling performance is comparable to sports coupes in the 200,000 Yuan range.

Champion Strength Two: Efficient Powertrain Advancement — All Models Standard with CATL + 480km Range + 19 Minutes Fast Charging

310km upgraded to 410km, and 410km upgraded to 480km, the all-new Geely Xingyuan achieves a full range of upgrades. The range is substantial, not just for show; it charges fast for long-term use and saves on electricity costs, easily handling both daily commutes and occasional long trips. It is the only model in its class with all versions standardizing CATL battery cells, liquid cooling temperature control, and an 11-in-1 highly integrated electric drive. The powertrain strength has been the class standard since launch. The new car is equipped with exclusive CATL next-generation battery cells, with an energy density of 190Wh/kg, offering a maximum CLTC range of 480km, sufficient for daily commutes and weekend trips. In cooperation with the class-exclusive active front grille and low-drag wheels, the drag coefficient is reduced by 15 counts, further increasing the actual range by 10km.

With a solid range, energy replenishment efficiency is also continuously upgraded. Regarding charging, 30% to 80% fast charging takes only 19 minutes; you can depart with a full charge in the time it takes to drink a cup of coffee. The liquid cooling system and the new BMS ensure fast charging regardless of cold or hot weather, without compromising battery life. Meanwhile, the class-exclusive Star-Rui AI Cloud Power 2.0 achieves full-link energy management, covering smart charge/discharge, valley electricity price identification, battery temperature maintenance, energy consumption diagnosis, and battery maintenance functions, ensuring every charge is efficient and every journey is stress-free.

Champion Strength Three: AI Smart Cockpit Advancement — Galaxy Flyme Auto 2 Smart Cockpit System + Eva Large Model

The all-new Geely Xingyuan brings warmth and intelligence into the cockpit, making the vehicle more user-friendly, intuitive, and comprehensive. It features the Galaxy Flyme Auto 2 Smart Cockpit System, powered by a 7nm automotive-grade Dragon Eagle 1 chip and 16GB+128GB memory. It features fast response, smooth operation, and is easy to use. Users can freely switch maps or favorite wallpaper desktops. Cute pet wallpapers support interactive features, adding fun to the cockpit.

The all-new AI Eva is the user's portable smart partner. The voice assistant 'Hi EVA' supports fuzzy command understanding and context memory, capable of handling vehicle control, Q&A, entertainment, and more. With just a command like 'Hi Eva, I want to go home', the vehicle automatically invokes the latest AutoNavi V850 to select the optimal route. Meanwhile, the infotainment system adds support for CarPlay, enabling seamless connection with iOS devices, offering all local common apps plus 200+ massive cloud apps to choose from. It also features thoughtful scenarios like Invisible Mode, Car Wash Mode, and One-Tap Car Finder, as well as a personalized 'thousand faces' custom assistant that automatically opens navigation and adjusts the AC after work. Full of exclusive welcoming rituals. From navigation to entertainment, from daily life to surprises, the all-new Geely Xingyuan's smart cockpit comprehensively covers all user daily needs.

Champion Strength Four: ADAS Advancement — Qianli Haohan ADAS H3 Solution

The all-new Geely Xingyuan is equipped with the Qianli Haohan ADAS H3 Solution, the same origin as high-end models. It covers multiple driving scenarios, with every function genuinely helping users improve their driving experience. The system has safely traveled over 1.38 billion kilometers and ranks first in user growth. Relying on the G-ASD Smart Driving Foundation and the Star-Rui AI Large Model, it delivers a smart experience that 'gets better with every drive' and 'gets smarter with every drive'.

Highway NOA is not restricted by road conditions or rainy/foggy weather, supporting voice-assisted lane changes, multi-scenario avoidance, and automatic ramp entry/exit. Users only need to lightly hold the steering wheel to easily drive long distances. The Full-Scenario MPI takeover rate exceeds 200 kilometers, equivalent to only needing one takeover after 3 consecutive hours of driving. Regarding parking, it supports full-scenario adaptation. The APA Parking Assist function supports one-key parking, fingertip parking, and remote control parking, covering over 300 parking scenarios. Addressing practical pain points like difficulty parking for new drivers or tension for female drivers, HPA Memory Parking supports over 2km ultra-long memory and centimeter-level precise positioning. After learning a route once, it can automatically park the whole way, featuring smart following, autonomous spot finding, and obstacle avoidance. If detouring temporarily, no relearning is needed, effectively reducing parking operation difficulty. Additionally, the DMS Active Fatigue Detection will timely remind the driver if fatigue or distraction is detected. Sentry Mode guards parking safety 24/7, recording video and sending it to the user's phone immediately upon anomaly. From departure to arrival, from driving to parking, the all-new Geely Xingyuan makes complex driving simple and reassuring, allowing users to devote more energy to the scenery on the road and the laughter of fellow travelers.

Champion Strength Five: Full-Dimensional Safety Advancement — Powertrain Safety + Active & Passive Safety

Safety is the gene carved into Geely's bones! For Geely, whether large cars or small cars, luxury models or mainstream models, all brands under the portfolio adopt the same safety philosophy and rigorous standards. Geely has built a global full-domain safety center with an investment exceeding 2 billion Yuan and released the 'People, Car, Road, Cloud, Star' integrated full-domain safety 2.0 system, covering four core safety domains: Life Safety, Health Safety, Property Safety, and Privacy Safety. The all-new Geely Xingyuan also adheres to this high standard, following the philosophy that 'Small cars must have big safety', taking small car safety to the extreme.

In terms of passive safety, the all-new Geely Xingyuan features a 'Five Verticals, Eight Horizontals' Star Armor Cage Body, like a solid yet lightweight suit of armor, with careful reinforcement at the front, back, left, and right. The front end utilizes three force transmission paths combined with a dual 'clover' energy-dissipation structure. On the sides, the distance from the battery to the sill is 149mm, with added dual anti-collision longitudinal beams. The rear features a 750mm long suspension with a dual 'well'-shaped rear subframe forming a solid barrier. Roof compression strength is increased to 3.4 times the vehicle weight. Materials in core areas like A and B pillars and the roof beam are upgraded. Even in a rollover or heavy object impact, the cockpit remains safe. Side curtain airbag pressure technology continuously protects the head during a roll.

In terms of battery life, Geely Xingyuan's verification standards have been increased to twice the national standard. After 1,000 cycles, battery capacity remains at 90.72%. Furthermore, a Geely Xingyuan with actual mileage of 84,000 km successfully challenged seawater corrosion, mud washing, underbody scraping on rough roads, and extreme fire tests among six major serial limit tests, achieving an industry first.

To further enhance battery safety protection, the all-new Geely Xingyuan goes the extra mile in unseen areas. It adopts industry-leading BDMU high-voltage device deep integration technology, combining the BMS battery management system and BDU high-voltage distribution unit into one, significantly reducing interfaces and raising reliability to a new level, reducing the risk of battery sealing failure from the root. Notably, on May 12, Geely partnered with CCTV to complete the class's first and only continuous frontal and side collision test. The high-voltage system powered down in time, the battery pack did not smoke or catch fire, the occupant cabin structure remained intact, airbags deployed precisely, and doors on the non-collision side opened normally. Additionally, the all-new Geely Xingyuan comes equipped with direct tire pressure display, DOW Door Open Warning, and Sentry Mode. With AEB Active Braking and AES Emergency Steering as a double insurance, it successfully passed 120 km/h static vehicle braking and 130 km/h 'Disappearing Leading Vehicle' active avoidance tests, with performance far exceeding industry mainstream levels.

Trusted by 700,000 Users, From China Champion to Global Top 3, The Champion's Road Never Stops

Always imitated, never surpassed. Relying on high standard from R&D to manufacturing and generational-leading product strength, Geely Xingyuan has always won industry recognition and user love. Since its launch in October 2024, Geely Xingyuan's cumulative deliveries have exceeded 700,000 units, equivalent to selling one every minute. It is not only the fastest model in the industry to achieve this milestone but also the 2025 China Auto Market Sales Champion. Entering 2026, Geely Xingyuan continues to lead and firmly remains at the top. In this year's first quarter global new energy vehicle sales ranking, Geely Xingyuan ranked in the global top 3 for the first time, achieving a new milestone for Chinese A0-class electric cars.

Geely Xingyuan is not only selling well domestically but is also widely acclaimed in overseas markets, currently available in over 30 countries and regions worldwide. In Brazil, sales broke 2,300 units within two months of launch; At the Thailand Auto Show, single-week orders reached 3,300 units, and it won the dual international awards of 'Brazil's Best Compact Electric Car of the Year' and 'Most Loved Electric Car at the Indonesia Auto Show'. On streets around the world, Geely Xingyuan is becoming a new, mobile business card for 'Made in China' intelligence.

The advancement of the all-new Geely Xingyuan raises the benchmark of 'High Quality, Great Value' for the Geely Galaxy brand on the pure electric small car track once again. In the future, Geely Galaxy will continue to adhere to the original aspiration of 'Building Smart Boutique Cars for Everyone', accurately grasping users' truest needs, and bringing products and services that exceed expectations in every market segment.

On June 12, the BJ30 Traveller Highlight Edition model was officially launched. At the same time, the BJ30 Traveller also reached the 150,000th unit production milestone. At the launch event, the official introduced a 30,000 RMB trade-in policy for all BJ30 Traveller models. After combining policies, the trade-in price for the Highlight Edition starts from 82,900 RMB, and the trade-in prices for the full series models range from 69,900 to 109,900 RMB. In addition, the official provided six purchase benefits for users.

The BJ30 Traveller simultaneously provides fuel and hybrid versions. The hybrid version is equipped with Beijing Off-Road "Triple Engine Four-Wheel Drive Six-Mode HEV Hybrid Architecture", which adopts a combination of a 41% thermal efficiency hybrid dedicated engine and front-rear dual drive motors. Intelligent electric 4WD can achieve a 30-millisecond response speed. Paired with six working modes, it can bring a smoother power experience. At the same time, for off-road conditions, it also features electronic central locking, four-wheel electronic limited slip, and Intelligent Electric ATS All-Terrain Control System, capable of better coping with complex working conditions such as mud and sand.

Besides strong power, the HEV power system does not require charging but has very low usage costs. Recently, auto bloggers from five countries including South Africa, Indonesia, UAE, Poland, and Mexico conducted actual tests on it, all achieving fuel consumption of no more than 5 liters per 100 kilometers, with a range of over 1,000 kilometers per tank. In addition, the official also provided a lifetime warranty for the first owner, giving owners peace of mind when using the vehicle.

As a light off-road SUV, the BJ30 Traveller also has spacious interior space. It adopts a three-row seven-seat layout, with an interior space utilization rate of 66%. The trunk can be expanded to a volume of 1,496 liters. When the rear seats are folded down, the depth reaches 1.92 meters. It can very well meet users' all-scenario usage needs such as daily commuting, outdoor travel, and overnight stays in the vehicle.

Now let's look at the Highlight Edition model launched this time. Based on the existing models, it adds a full set of trendy styling modification kits and exclusive Star Ring wheels. The front and rear bumpers also adopt a color-matched design with the body. At the same time, it also features a new orange interior and metal texture trim panels, with a more personalized and trendy overall design.

And besides design, the Highlight Edition model is also equipped with an AGM battery, which has stronger performance and longer life. The cycle life is 3 times that of ordinary batteries. At the same time, its rear drive motor power was also increased from 55 kW to 70 kW, further improving power performance. In addition, the Highlight Edition model is also equipped with seat heating, ventilation, steering wheel heating, 64-color ambient lighting, and other configurations.

At the launch event, the official also launched a "Passionate World Cup, Highlight to Win Big" activity for the Highlight Edition model. Users can obtain guessing qualifications when purchasing vehicles. Users who accurately guess the score can also receive a 50,000 RMB purchase subsidy. At the same time, Beijing Off-Road partnered with CCTV Finance to conduct a teardown live stream on a BJ30 Traveller that had traveled 150,000 kilometers during the live stream. It can be seen that its engine turbocharger carbon buildup is minimal, the transmission casing is intact without oil leaks, internal gears have no wear pitting, the battery pack has no swelling/leakage, subframes and suspension arms have no rust/oil seepage. After experiencing the baptism of 150,000 kilometers, its core components still maintain good working conditions.

The Highlight Edition model launched this time is a further improvement and supplement to the BJ30 Traveller product line, and better meets users' demands for vehicle performance, personalization, etc. At a price within 100,000 RMB, the BJ30 Traveller is one of the few products with balanced and comprehensive product power, capable of both city and off-road use in a box-style design. Believing through this live stream, users also have a deeper understanding of its comprehensive product power and product quality.

Beijing Off-road brought a new annual model to the BJ30 Traveler series – BJ30 Traveler Highlight Edition. Beyond the original basic capabilities, the new vehicle has been upgraded in appearance, performance, and experience, to attract the attention of the target group with more distinct product features.

The BJ30 Traveler Highlight Edition launched a total of two models, fuel and hybrid, with an official guide price from 112,900 to 139,900 RMB, and a super trade-in price starting from 82,900 RMB. Along with the launch of the Highlight Edition, the BJ30 Traveler full series offers a 30,000 RMB super trade-in subsidy, with the super trade-in price starting from 69,900 RMB, shared by new purchase and trade-in users.

The BJ30 Traveler Highlight Edition continues the classic boxy shape, with a unique five-arc star ring full-width light, paired with a full set of electrified trendy modification kit, ensuring high recognition. The new vehicle is equipped with front and rear color-matched sport bumpers and exclusive star ring wheels, newly adding Lava Orange, Dome Blue, and Cold River Grey three exclusive paint colors. New orange interior and metal texture trim panels outline a certain sense of layering.

The new vehicle offers two power sets: 1.5T fuel and 1.5T hybrid. Among them, the hybrid version is equipped with the "Tri-power Four-Wheel Drive Six-Mode HEV Hybrid Architecture", the rear motor power increased from 55 kW to 70 kW, further improving power response. This car is equipped with an intelligent electric four-wheel drive system, equipped with electronic center lock, four-wheel electronic limited slip, and intelligent electric ATS all-terrain control system, balancing city commuting and outdoor light off-road travel scenarios. The new vehicle also replaced with a dedicated AGM battery, with a cycle life reaching 3 times that of ordinary batteries.

Compared to ordinary SUVs, the BJ30 Traveler Highlight Edition has a higher body and wider field of view. The vehicle adopts a three-row seven-seat layout, with a wheelbase reaching 2820 mm. After folding down the rear seats, it can form a 1.92 m ultra-long pure flat space, with a trunk maximum volume of 1496 liters. The whole car is also equipped with 38 storage spaces.

In terms of comfort configuration, the BJ30 Traveler Highlight Edition is equipped with seat ventilation/heating, steering wheel heating, wireless phone charging, 1.05 sqm panoramic sunroof, rain sensing automatic window closing, 64-color ambient lighting, and 10-speaker HiFi audio, etc., creating a comfortable driving and riding experience.

Previously, the BJ30 Traveler underwent a fuel-saving challenge in five countries: South Africa, Indonesia, UAE, Poland, and Mexico, with actual test fuel consumption per 100 km all lower than 5 liters, and a range exceeding 1000 km. At this launch event scene, the BJ30 Traveler welcomed the 150,000th unit off the line, becoming the fastest model to reach 150,000 sales in the Chinese light off-road SUV field. Beijing Off-road also partnered with CCTV Finance to livestream a teardown of the BJ30 Traveler driven 150,000 km, to showcase its durable quality.

On top of the super trade-in policy, Beijing Off-road also brought multiple benefits, including a whole vehicle lifetime warranty (limited to the first non-commercial owner), 0% down payment and other financial plans, full series lifetime OTA free upgrade, basic traffic free for life, etc. At the same time, buyers of the Highlight Edition can participate in World Cup champion and final score predictions to win up to 50,000 RMB purchase subsidies.

On June 12, the BJ30 Traveler rolled off the 150,000-unit production line and the Highlight Edition launch event was successfully held at the Beiqi Zhuzhou Super Factory. With its long-term stable market performance, the BJ30 Traveler has become the fastest model in China's light off-road SUV sector to achieve 150,000 units in sales, confirming widespread market and user recognition. This event not only reached a sales milestone for the model but also launched the all-new BJ30 Traveler Highlight Edition, and partnered with CCTV to complete the first-ever full-network teardown of a 150,000 km actual vehicle, intuitively showcasing the model's durability after long-term use and the manufacturing craftsmanship strength of Beiqi Intelligent Manufacturing.

Relying on over 60 years of off-road technology accumulation from Beiqi Off-road, the BJ30 Traveler secures its position in the 100,000 yuan class light off-road SUV market with balanced product power featuring extreme off-road capability, spaciousness, and fuel economy. Regarding powertrain, this vehicle is equipped with the industry-leading three-power, four-wheel-drive, six-mode HEV hybrid architecture, also the first HEV hybrid model in the domestic boxy SUV category. The three-power powertrain system, composed of a high thermal efficiency hybrid engine and front and rear dual motors, can adapt to different driving conditions. Paired with millisecond-response intelligent four-wheel drive, electronic central locking, four-wheel electronic limited slip, and ATS all-terrain control system, it can calmly handle urban commuting, highway cruising, sand, mud, and various other road conditions, balancing power smoothness and off-road recovery capability.

Space practicality is one of the BJ30 Traveler's core advantages. The model adopts a three-row seven-seat layout, utilizing a 2820mm wheelbase and ultra-high cabin space utilization rate to create spacious seating, where the third row can normally accommodate adults. The cabin is equipped with 38 storage spaces, offering thoughtful and practical detailed storage. The trunk maximum expansion volume is considerable. After the rear seats are folded flat, it forms nearly 1.92 meters of flat space, meeting family daily travel, outdoor camping, long-distance touring, and other diverse driving scenarios, balancing daily commuting and light off-road travel needs.

In terms of fuel economy, the BJ30 Traveler's performance has been verified by real-world tests in multiple global regions. In complex road condition tests in South Africa, Indonesia, UAE, Poland, Mexico, and other locations, the vehicle's fuel consumption per 100km remained stable within 5L, and the full-tank range performance was excellent. Unlike pure electric models, this HEV hybrid system requires no external charging; refueling allows travel, avoiding complicated charging processes, range anxiety, and other issues. Daily maintenance costs are moderate, adapting to the driving needs of the vast majority of family users.

This newly launched BJ30 Traveler Highlight Edition completes upgrades in appearance, performance, and experience dimensions based on the current model. The exterior continues the classic boxy rugged styling, equipped with exclusive through-lights, electric-inspired trendy styling kits, and custom wheels, full of sports atmosphere. The interior adds exclusive colors and metal texture trim panels, further improving cabin texture. In terms of performance, the new car upgrades a long-life dedicated battery and high-power rear axle motor, equipped with variable geometry turbocharging technology, optimizing power response speed, transmission efficiency, and power supply stability. At the same time, it completes features such as seat ventilation and heating, steering wheel heating, auto wipers with window closing, ambient lighting, and high-quality sound systems, balancing city commuting comfort and outdoor travel practicality.

The biggest highlight of this press conference was the first-ever online 150,000 km high-mileage actual vehicle teardown live broadcast. After ten years of real-world home usage mileage, this BJ30 Traveler's overall condition remained good. The engine had no obvious carbon buildup, the transmission had no leakage or wear, the battery pack had no swelling, degradation, or leakage issues, the chassis suspension had no rust or oil seepage, and the overall car condition was close to new car standards. At the same time, CCTV cameras went deep into the Beiqi Zhuzhou Super Factory, showcasing fully automated welding, high-precision stamping, environmental-friendly spraying, and other intelligent production processes. Refined manufacturing processes and a strict quality control system secured the whole vehicle's rigidity, durability, and safety from the source.

Overall, relying on its mature and reliable hybrid architecture, flexible and versatile large space, and economic fuel consumption performance, the BJ30 Traveler becomes the balanced choice for the 100,000 yuan class light off-road SUV market. The Highlight Edition's advanced upgrade further completes product details, giving the model stronger comprehensive product power in the two major scenarios of city home use and light off-road travel, providing high-adaptability travel choices for young family users.

On June 12, the "150,000 Units of Passion, Here to Shine" BJ30 Traveler 150,000 Units Milestone & Highlight Edition Launch Conference was held at the BAIC Zhuzhou Super Factory. To further advance off-road equity and allow more families to enjoy light off-road life, the entire BJ30 Traveler series introduces a 30,000 yuan trade-in policy, with a super trade-in price starting from 69,900 yuan. The annual all-new version BJ30 Traveler Highlight Edition has launched, positioned as a light off-road SUV, with comprehensive leaps in appearance, performance, and experience, with a super trade-in price starting from 82,900 yuan. Under CCTV cameras, Beijing Off-road also livestreamed the teardown of a BJ30 Traveler with 150,000 kilometers driven, allowing the entire internet to witness the vehicle's reliable quality.

Recognized by 150,000 Global Users, Forging the BJ30 Traveler Highlight Moment

As the fastest model in China's light off-road SUV sector to reach 150,000 units, the BJ30 Traveler relies on Beijing Off-road's over 60 years of professional accumulation. With hardcore strength in super off-road, super large, and super economical aspects, it allows the world to see China.

"Super Off-road" is the confidence to set out. Beijing Off-road has created the industry-leading "Three-Motor Four-Wheel-Drive Six-Mode HEV Hybrid Architecture", and was the first to apply it to the BJ30 Traveler, becoming the first HEV hybrid vehicle in the Chinese Box-style SUV category. The Three-Motor Powertrain consists of a hybrid-specific engine with 41% thermal efficiency, a front drive motor, and a rear drive motor, specializing in long-distance energy saving, real-time recharging, and instantaneous power burst respectively; Intelligent Four-Wheel Drive responds in 30 milliseconds, reaching peak torque in 0.5 seconds. Six Modes can automatically select the optimal working mode, ensuring power is always in the best state. Coupled with energy central lock, four-wheel electronic slip control, and Intelligent Electric ATS All-Terrain Control System, it easily handles scenarios like mud and sand.

"Super Large" is the calmness of travel. The BJ30 Traveler features a three-row seven-seater layout, boasting a 2820mm ultra-long wheelbase, a 66% ultra-high usable space ratio, and a 1496-liter super large trunk. Folding the rear row flat instantly turns into a 1.92-meter large bed. The B-segment box-style super-wide third-row space allows 1.8-meter adults to sit comfortably. With 38 storage spaces throughout the vehicle, personal items always have a dedicated spot. Family travel is free, no one has to settle.

"Super Economical" is long-term companionship. The BJ30 Traveler achieves saving money, saving time, and saving worry. Recently, automotive bloggers from five countries—South Africa, Indonesia, UAE, Poland, and Mexico—tested the fuel consumption of domestic SUVs. The BJ30 Traveler achieved fuel consumption not exceeding 5 liters per 100 kilometers in every country, with a range of over 1000 kilometers per tank of fuel. No need to find charging piles, just refuel and go, saving dozens of hours of recharging time annually. Meanwhile, the first owner enjoys a lifetime warranty for the entire vehicle, with no high-voltage battery pack safety hazards. Maintenance is simple and parts are abundant, ensuring every departure is worry-free.

The BJ30 Traveler is both a box-style SUV that takes you to the wild, and a city commute SUV that allows you to enjoy life comfortably. Light off-road SUVs are all the same, but the BJ30 Traveler stands out from the crowd!

BJ30 Traveler Highlight Edition Launched, Welcoming Three Major Highlight Moments: Appearance, Performance, and Experience

At the milestone of 150,000 units produced, Beijing Off-road launched the all-new version—the BJ30 Traveler Highlight Edition. Based on "Super Off-road, Super Large, Super Economical", it achieves comprehensive leaps in appearance, performance, and experience.

Highlight Appearance, Customized for Different Life Stages. The BJ30 Traveler Highlight Edition adopts a classic box-style design, perfectly blending a tough atmosphere with delicate lines. The exclusive five-star ring integrated light strip is eye-catching and cool; the full set of trendy styling kit, exclusive star-ring wheels, front and rear color-matched sport bumpers, fully display passion and ease; new orange interior and metal texture trim panels outline layers and quality, highlighting a warm foundation. Users of different ages can find passion and meet their highlight moments in this vehicle.

Highlight Performance, Gaining Both Power and Fuel Economy. The BJ30 Traveler Highlight Edition is equipped with a high-performance, long-life dedicated AGM battery, with a cycle life 3 times that of ordinary batteries; it features Porsche-same turbocharging technology, achieving 99% whole-vehicle charging efficiency; the rear motor power increased from 55 kW to 70 kW. On-ramp merging, intersection starting, emergency evasion, all receive timely response, giving you the confidence to stick to your rights on the road.

Highlight Experience, Creating a Mobile Comfortable Living Room. Compared to ordinary SUVs, the BJ30 Traveler has a higher body, wider field of view, and features like seat heating, ventilation, and steering wheel heating, providing intimate comfort. The system can detect raindrops and automatically close windows. The 64-color ambient light moves with the music rhythm, giving you a space to enjoy soothing emotions exclusively.

The BJ30 Traveler Highlight Edition allows you to enjoy both off-road life and city commuting. With the composure of one car, it holds both sides of life, turning every ordinary day into a highlight moment.

First Online Teardown of 150,000 KM BJ30 Traveler, CCTV Certifies Real Quality

To give back to the 150,000 owners' companionship and passion, Beijing Off-road launched the "30,000 Super Trade-in Policy", available to both trade-in users and new purchase users. Beyond the 30,000 yuan super trade-in policy, Beijing Off-road also brings five premium benefits.

True strength fears no strict scrutiny. At the press conference, Beijing Off-road joined hands with CCTV Finance to livestream the teardown of a BJ30 Traveler with 150,000 kilometers driven, showing durability quality with real vehicle conditions. Meanwhile, cameras deeply visited the BAIC Zhuzhou Super Factory, witnessing how Chinese Smart Manufacturing guards the excellent quality control of every vehicle from the source.

150,000 kilometers is equivalent to nearly ten years of use for an ordinary family. After tearing down the BJ30 Traveler: the engine turbo is clean with little carbon buildup, power output remains abundant, the transmission casing is intact without oil leaks, internal gears show no wear or pits, the power system status is excellent; the battery pack shows no bulging, leakage, or internal degradation, no worry about battery aging faults with long-term use; the subframe and suspension arms have no rust or oil seepage/leakage, the overall chassis flatness and neatness differ very little from a new car, passive safety protection remains online. This livestream proved with lenses that the BJ30 Traveler uses solid materials, reliable craftsmanship, and outstanding durability, bringing users lower maintenance costs, longer car replacement cycles, and peace of mind for every trip.

150,000 Units of Passion, Here to Shine. As a family of off-road expertise, Beijing Off-road makes precise layouts with a diversified product matrix, dedicated to letting users with different needs find the most suitable travel partner. The BJ30 Traveler Highlight Edition, with ultimate product power and sincere pricing, ensures every passion is not let down and every departure shines; the BJ40 Extended Range Long-Endurance version accompanies users to explore broader worlds with hardcore strength of "City and Off-road Ultimate Safety". In the future, Beijing Off-road will continue to walk shoulder-to-shoulder with car owners, journey to the next mountains, rivers, and seas, and share every highlight moment.

Kawasaki Indonesia brings another surprise to global off-road and adventure riders, officially launching the all-new variant of the 2027 model, the "KLX150 XPL". This bike completely subverts the past stereotypical impression of the KLX family as hardcore, sharp, and ready for competition, instead wearing the "Dakar Rally" outfit of a wanderer.

The original factory slogan is "Rugged dual-purpose bike born for exploration", directly transforming the originally pure lightweight trail bike into a "Mini Adventure" bike full of retro sentiment yet highly functional.

Key Points Summary

Major Exterior Transformation: Equipped with LED retro round lights and large long-distance windshields, creating an adventure look like a Dakar rally car.

Carburetor Glory Continues: Equipped with an extremely reliable 144cc air-cooled single-cylinder engine, and extremely rarely retains the Keihin NCV24 carburetor and electric/kick dual-start modes.

Pure Off-road Chassis: Uses professional full-size steel rims front 21-inch, rear 18-inch, paired with 35mm inverted front forks, ground clearance up to 295mm.

Lightweight and Affordable: Curb weight is only an extremely light 121kg.

Dakar Rally Spirit! LED retro round lights and large windshields build a new exterior

Amidst a wave of new retro adventure trends in the motorcycle world, Kawasaki Indonesia hit the fans' aesthetic points precisely this time. The most eye-catching part of this bike is definitely the redesigned front face. The sharp beak or small windshields that used to be standard for off-road bikes are gone, replaced by a round LED headlight emitting a retro tech feel, and above it is directly locked a large plastic wind deflector with strong visual impact that effectively reduces wind pressure during long-distance riding.

The "XPL" in the bike name is undoubtedly the abbreviation for "Explorer", paired with plastic handlebar guards, engine underguards, and frame skid plates inherited from the KLX150 SE high-end version. The whole vehicle transforms from a wild child originally ready to play in mud to a professional explorer ready to cross the desert.

12 HP is enough! Persisting with Keihin NCV24 Carburetor and the old-school romance of "Kick Start"

In modern times where environmental regulations are increasingly strict and even 50cc grocery bikes are stuffed with sensors and electronic fuel injection systems, Kawasaki Indonesia played a "time reversal" romance on this 144cc air-cooled 4-stroke SOHC 2-valve single-cylinder engine. This engine has a maximum power of 12 HP (PS) and 11.3 Newton-meters of torque output. These data might not look scary, but what truly excites old-school fans is that its fuel supply is still handled by the classic "Keihin NCV24 Carburetor".

As the saying goes, "The simpler the structure, the more reliable it is in the wilderness". The new car not only retains the carburetor but also completely retains the kick starter lever for "Kick Start", coexisting with the electric start system. This design gives people an unparalleled sense of security when going deep into uninhabited areas. After all, in places without roads, if the battery unfortunately reaches its end, you can still kick out a ray of life with your right foot.

35mm Inverted Fork Support and 121kg Extremely Light Weight! Full-size Front 21 Rear 18-inch Authentic Off-road Chassis

Don't think this is just a visual modification bike. The KLX150 XPL is completely hardcore specifications in its bones. The frame uses Kawasaki's signature high-rigidity steel perimeter frame. The front suspension system is sincerely equipped with 35mm inverted forks, and the rear is equipped with Uni-Trak multi-link mono-shock rear suspension with preload adjustment.

The front and rear wheelsets also hit the top, adopting the most standard off-road full-size steel rim configuration of front 21-inch, rear 18-inch, giving it a ground clearance of up to 295mm, whether crossing fallen logs or crossing piles of rocks, it appears effortless; Even more amazingly, after stuffing so many long-distance adventure equipment, benefiting from the lightweight advantages of the air-cooled engine and carburetor, the curb weight of this bike is pinned down to an extremely light 121 kg, which means even if you unfortunately fall in the forest road, you can easily lift it up alone, without the "weightlifting anxiety" that liter-class multi-purpose bikes cause.

Price 44.8 Million Indonesian Rupiah (17,000)! Classic Lime Green single color scheme shows pure Kawasaki bloodline

In terms of color selection, Kawasaki Indonesia was very decisive this time, adhering to the attitude of "classic needs no words", only launching one Kawasaki signature "Lime Green x Obsidian Black (Lime Green / Ebony)" classic color scheme, and regarding the price point everyone cares most about, the official suggested price in Jakarta, Indonesia is 4,480 Million Indonesian Rupiah.

If we convert using the current exchange rate, this exquisite small car with inverted forks, large windshields, and full-size off-road frames, equivalent to approximately 400,000 Japanese Yen (17,000) in Japan. The sweet spot of this equipment and price is simply like dropping a bombshell in the Southeast Asian market.

In summary, the birth of this Kawasaki KLX150 XPL is undoubtedly a master move by Kawasaki in the Southeast Asian market. It successfully packaged the originally somewhat serious, pure trail off-road bike requiring a certain technical threshold into a highly personalized "Mini Rally" bike that everyone wants to ride to camping and coffee.

Originally, the rugged trail bike can emit such charming North African rally style; in the contemporary era where electronicization and technologization are pursued in everything, such a pure, lightweight small car that allows people to revisit the fun of "tuning the carburetor" is indeed a rare motorcycle romance of this era.

On May 28, the all-new Geely Xingyuan officially launched, with comprehensive range upgrades across the entire series: 310 km upgraded to 410 km, and 410 km upgraded to 480 km. The new car launches four models: 410km Admiration Edition, 410km Riding Wind Edition, 480km Exploration Edition, and 480km Exploration+ Edition, with a launch period limited price ranging from 61,800 yuan to 91,800 yuan. To meet diverse user needs, for the 410km version, a 310km range optional right is still provided, reducing the price by 7,000 yuan after selection. Effective immediately, users can place orders via Geely Galaxy APP or WeChat Mini Program, enjoying ten layers of purchase gifts and limited-time super trade-in funds and other generous rights. In addition, users who make large deposits and lock orders before June 30, 2026, can enjoy a super trade-in fund right of 3,000 yuan.

Experts strike again. This time the all-new Geely Xingyuan officially launches, advancing upon the classic, with five major upgrades fully refreshed to bring over 100 product capability upgrades for users, achieving over 25 class-only features, providing cross-class experiences for users with generationally leading technology. As the 2025 China car market full-category sales champion, Geely Xingyuan deliveries broke 700,000 units in 573 days, entering the top three in global new energy vehicle sales in the first quarter of this year. It is the only Chinese brand model to enter the top three in global new energy vehicle sales, continuously releasing champion momentum. At the new car launch event, Geely Xingyuan spokesperson Joey Yung also appeared in person, sharing her true story with Geely Xingyuan, supporting the new car with gentle yet powerful strength, and witnessing the renewal moment of this champion pure electric small car together with 700,000+ users.

At the same time, the new car partnered with Xiaohongshu to create the nation's first mobile "Immersive Travel" car launch event, taking everyone to feel and enjoy beauty. Moreover, Geely Xingyuan also collaborated with cross-border brands such as CATL, Capybara, Colorkey, Goodbaby, and Myfoodie to innovatively create five life scenarios: "Harbor Family, Alley Family, Rainforest Family, Silk Road Family, Nomadic Family", focusing on core daily commuting scenarios, directly hitting user real car usage needs, and redefining the value benchmark for pure electric small cars with champion strength.

Champion Strength One: Ultimate Driving Control Advancement — First Global Native Architecture + China-German Joint Calibration

Geely Xingyuan brings a calm, free, light, and agile driving experience for every trip for users. This champion strength comes from Geely's first global native architecture and track-level calibration: Geely Xingyuan is the first in its class to adopt a native architecture, the first to standardize rear-drive independent suspension, and the first to be globally calibrated pure electric small car, allowing users to experience ultimate driving control for the first time with a pure electric small car!

Good driving control must withstand inspection. Currently, Geely Xingyuan has entered over 30 countries globally. The R&D team gathered global resources to conduct comprehensive verification against different extreme road conditions worldwide, bringing comprehensive upgrades to the all-new Geely Xingyuan in the three core experiences of "driving, steering, braking", leading small car driving control into the 2.0 era again. The G-TCS 2.0 All-Weather Anti-Slip System retains the flexibility and fun of rear-drive while ensuring no slipping, no tail swinging, and no rolling away on flat roads, slopes, and curves, so even beginners can drive calmly; the new brushless steering system responds twice as fast, supporting three steering modes and steering neutral self-learning; the G-CST 2.0 All-Scenario Comfort Braking System simulates the feel of an experienced driver, preventing head nodding during braking and motion sickness during driving. In addition, Geely Xingyuan is the only pure electric small car in its class that successfully challenged the Fishhook Test at 130 km/h and the first in its class to successfully pass the Moose Test at 80.7 km/h, with handling performance comparable to a 200,000 yuan class sports coupe.

Champion Strength Two: Efficient Three-Electrical Power Advancement — Full Series Standard with CATL + 480km Range + 19 Min Fast Charge

310 km upgraded to 410 km, 410 km upgraded to 480 km, the all-new Geely Xingyuan achieves full series range upgrade. Range is solid without gimmicks, charging is fast and lasts long, electricity usage is economical without costing much money. No matter daily commuting or occasional long-distance travel, the all-new Geely Xingyuan can easily handle it. The new car is the only pure electric small car in its class with full series standard CATL cells, liquid cooling temperature control, and 11-in-1 high-integration electric drive. The three-electric power strength has been the class ceiling since launch. The new car is equipped with exclusive customized CATL new generation cells, energy density reaches 190Wh/kg, maximum CLTC range 480km, sufficient for daily commuting and weekend outings; cooperating with class-exclusive active front grille and low wind resistance wheels, wind resistance reduced by 15 counts, actual range improved by another 10km.

Solid range means refueling efficiency must also continue to upgrade. Regarding refueling, 30%-80% fast charging only takes 19 minutes, a cup of coffee time is enough to depart fully charged; the liquid cooling system and new BMS ensure fast charging at full speed regardless of cold or hot weather, and charging speed increase does not come at the cost of battery life. Meanwhile, the class-exclusive Starry Wisdom AI Cloud Power 2.0 achieves full-link energy management, covering smart charging/discharging, off-peak electricity price recognition, battery temperature maintenance, energy consumption diagnosis, and battery maintenance functions, making every charge efficient and every journey worry-free.

Champion Strength Three: AI Cockpit Advancement — Galaxy Flyme Auto 2 Smart Cockpit System + Eva Large Model

The all-new Geely Xingyuan puts warmth and wisdom into the cockpit, making the vehicle easier to use, more understanding of people, and more comprehensive. The all-new Geely Xingyuan is equipped with Galaxy Flyme Auto 2 smart cockpit system, based on 7nm automotive grade Longying No.1 chip and 16G+128G large storage, fast response, smooth operation, easy to pick up. Users can switch maps or favorite wallpaper desktops at will, cute pet wallpaper supports interactive functions, adding fun to the cockpit.

The new AI Eva is even more of users' portable smart partner. Voice assistant Hi EVA supports fuzzy instruction understanding and context memory, capable of completing vehicle control, Q&A, entertainment, and other operations, proficient in all. Users only say "Hi Eva, I want to go home", and the vehicle can automatically call the latest Amap 850 version to select the optimal route. Meanwhile, the car machine adds support for CarPlay phone interconnection, compatible with iOS devices for seamless connection, local common applications are fully available, and cloud has 200+ massive applications to choose from. There are also considerate scenarios like invisibility mode, car wash mode, one-key car finding, and a customized assistant tailored to individuals. Automatically start navigation and adjust AC after work, full of exclusive greeting rituals. From navigation to entertainment, from life to surprises, the intelligent cockpit of the all-new Geely Xingyuan comprehensively covers users' daily needs.

Champion Strength Four: Driving Assistance Advancement — Qianli Haohan Driving Assistance H3 Solution

The all-new Geely Xingyuan is equipped with the Qianli Haohan Driving Assistance H3 solution sourced from high-end models, which can cover multiple driving scenarios. Every function truly helps users improve driving experience. This system has safely traveled 1.38 billion kilometers, user usage growth rate is first, relying on G-ASD smart driving underlying technology and Xingrui AI large model, bringing a smart experience of "better and easier to use as you drive, smarter as you drive".

Highway Elevated NOA is not limited by roads and rain/fog weather, supports voice lane change, multi-scenario avoidance, and automatic on/off ramps. Users only need to lightly hold the steering wheel to easily drive long distances. Full-scenario MPI takeover rate exceeds 200 kilometers, equivalent to continuous driving 3 hours requiring only 1 takeover. Meanwhile, in parking aspect, full-scenario adaptation is possible. APA parking assistance function supports one-key parking, fingertip parking, remote parking, covering 300+ parking scenarios. Aiming at actual pain points such as novice drivers finding parking difficult, female drivers being prone to nervousness while parking, HPA memory parking supports 2km ultra-long memory, cm-level precise positioning. After learning a route once, it can automatically park throughout the process, possessing smart following, autonomous location finding, and obstacle avoidance functions. Temporary route changes also do not require relearning, effectively reducing parking operation difficulty. In addition, DMS active fatigue detection, if it detects driver fatigue behavior or distracted driving, will promptly remind the driver; Sentry Mode can protect parking safety 24 hours a day all-weather, recording video immediately and sending to user's phone upon anomaly. From departure to arrival, from driving to parking, the all-new Geely Xingyuan makes complex driving simple and reassuring, allowing users to spend more energy on the scenery on the road and the laughter of companions.

Champion Strength Five: All-Dimensional Safety Advancement — Three-Electric Power Safety + Active and Passive Safety

Safety is the gene carved into Geely's bones! For Geely, whether large or small cars, whether luxury or mainstream models, all brands under it adopt the same safety concept and strict standards. Geely has already built a global comprehensive safety center with investment exceeding 2 billion yuan, and released the "Human, Vehicle, Road, Cloud, Star" integrated comprehensive safety 2.0 system, covering four core safety domains: life safety, health safety, property safety, and privacy safety. The all-new Geely Xingyuan also follows this high standard, and adheres to the concept of "Small Cars, Must Have Big Safety", taking small car safety to the extreme.

In terms of passive safety, the all-new Geely Xingyuan has built a five-long eight-cross star armor cage body, like a sturdy yet light armor, carefully reinforced front, back, left, and right — the front end three-force transmission path cooperates with dual "cloverleaf" force release structure, the side battery to threshold spacing is 149mm and double anti-collision beams are added, the rear 750mm long rear overhang and double "井" shape rear subframe form a solid barrier; roof compression strength increased to 3.4 times vehicle weight, AB pillars and roof beams and other core area materials upgraded, even if encountering rollover or heavy weight on top, the cockpit remains unharmed, side curtain airbag pressure holding technology can further protect the head continuously during rollover.

In terms of battery life, Geely Xingyuan's verification standard is upgraded to 2 times the national standard. After completing 1000 cycles, battery capacity still maintains 90.72%. Furthermore, Xingyuan that actually drove 84,000 kilometers successfully challenged seawater corrosion, muddy water washing, bad road scraping bottom, limit fire burning, etc., the six serial limit tests, completing industry firsts.

To further improve battery safety protection, the all-new Geely Xingyuan puts hard work in places users cannot see, adopting industry-leading BDMU high-voltage component deep integration technology, combining BMS battery management system and BDU high-voltage distribution unit into one, significantly reducing interfaces, reliability takes another step, reducing battery sealing failure risk from the root. Worth mentioning, on May 12, Geely partnered with CCTV to complete the class-first and also the only class-only front and side continuous collision. High-voltage system powered off in time, battery pack did not smoke or catch fire, passenger cabin structure intact, airbags precisely deployed, non-collision side door can open normally. In addition, the all-new Geely Xingyuan is equipped with direct tire pressure display, DOW door opening warning, Sentry Mode, and has AEB active braking and AES emergency steering double insurance, successfully passing 120 km/h static vehicle braking stop and 130 km/h "disappearing front car" active avoidance tests, performance far exceeding industry mainstream levels.

Trusted by 700,000 Users, From China Champion to Global Top Three, Champion's Journey Never Stops

Always imitated, never surpassed. Relying on high standards from R&D to manufacturing and generationally leading product strength, Geely Xingyuan has always won industry recognition and user love. Since its launch in October 2024, Geely Xingyuan cumulative deliveries have broken 700,000 units, equivalent to selling one every minute. It is not only the star model that fastest achieved this goal in the entire industry, but also won the 2025 China car market sales champion in one go. Entering 2026, Geely Xingyuan continues to lead, staying firmly at the top. In this year's first quarter global new energy vehicle sales ranking, Geely Xingyuan first entered the global top three, achieving a new milestone for Chinese A0-class electric vehicles.

Geely Xingyuan is not only hot-selling domestically but also widely acclaimed in overseas markets, currently launched in over 30 countries and regions worldwide. In Brazil, sales broke 2,300 units in two months of launch; in Thailand Motor Show, weekly orders reached 3,300 units, and won the dual international awards of "Brazil Annual Best Compact Electric Vehicle" and "Indonesia Motor Show Most Loved Electric Vehicle". On the streets around the world, Geely Xingyuan is becoming a new mobile business card of "China Intelligence"

The advancement of the all-new Geely Xingyuan has once again raised the benchmark of "High Quality and Good Price" for the Geely Galaxy brand on the pure electric small car track. In the future, Geely Galaxy will continue to adhere to the original intention of "Building Smart Boutique Cars for Everyone", precisely grasping users' most real needs, and bringing products and services beyond expectations for users in various sub-markets.

On June 12, inside the BAIC Zhuzhou Super Factory, the "150,000 Units of Passion, Arriving in the Spotlight" BJ30 Traveler 150,000th Unit Roll-off and Highlight Edition Launch Event was held here. As the model that fastest reached 150,000 sales volume among Chinese light off-road SUVs, BJ30 Traveler not only refreshed market speed records, but also presented a score sheet of Chinese intelligent technology to the world with its hardcore HEV hybrid technology and intelligent manufacturing system.

HEV Architecture Innovation: Intelligent Power Matrix with Three-Motor Four-Wheel Drive and Six-Mode

In today's era of diversified new energy technology routes, BAIC Off-road chose the HEV hybrid path with greater universality and reliability. BJ30 Traveler is equipped with the industry-leading "Three-Motor Four-Wheel Drive Six-Mode HEV Hybrid Architecture", becoming the first HEV hybrid model in the Chinese box-shaped SUV category.

The core of this system lies in intelligent synergy. One hybrid-specific engine with thermal efficiency as high as 41% is responsible for high-efficiency energy saving during long-distance cruising; the front drive motor and rear drive motor separately undertake real-time energy recovery and instant torque burst. The intelligent four-wheel drive system response speed is only 30 milliseconds, and maximum peak torque can burst in 0.5 seconds. Combined with energy center lock, four-wheel electronic slip control, and smart electric ATS all-terrain control system, it achieves seamless switching from urban commuting to complex scenarios such as mud and sand. Six major working modes are automatically matched by algorithms for optimal selection, ensuring the power system always operates in the best energy efficiency range.

Space Reconstruction and Energy Consumption Breakthrough: Defining the Digital Standard for Light Off-road

Technology is not only a revolution of power, but also a reconstruction of space and efficiency. BJ30 Traveler boasts a 2,820 mm ultra-long wheelbase. Through a design with 66% super high yield rate, it achieves a flexible layout of three rows and seven seats. Its rear row can be folded flat to form a 1.92-meter large bed space. With 1,496 liters of trunk volume and 38 storage nodes throughout the vehicle, it provides extreme space freedom for family travel.

In terms of energy consumption performance, BJ30 Traveler broke the fuel consumption curse of traditional off-road vehicles. Test data from five countries' automotive bloggers from South Africa, Indonesia, UAE, Poland, and Mexico shows that this car achieved fuel consumption of not exceeding 5 liters per 100 km in different geographical environments globally, with one tank of fuel range exceeding 1,000 km. This "refuel and go" energy replenishment logic saves users dozens of hours of charging waiting time annually, truly achieving off-road equality.

Highlight Edition Leap: Comprehensive Evolution from Mechanical Quality to Intelligent Experience

On the occasion of the 150,000th unit roll-off, the annual new version — BJ30 Traveler Highlight Edition officially launched, with a super trade-in price starting from 82,900 Yuan. The Highlight Edition underwent a comprehensive technological leap on the original basis:

Performance enhancement, replaced with dedicated AGM battery with cycle life 3 times that of ordinary batteries, equipped with Porsche same-model turbocharging technology, overall vehicle charging efficiency increased to 99%. Rear motor power leaped from 55 kW to 70 kW, significantly improving power response speed during ramp merging and emergency evasion.

Intelligent Cockpit, creating a "Mobile Comfortable Living Room". The system features automatic window closing function with raindrop sensing, 64-color ambient lights pulse with music rhythm. Combined with seat heating, ventilation, and steering wheel heating functions, it achieves an emotional upgrade of human-vehicle interaction.

Aesthetic design, using unique five-arc star ring through-light groups and exclusive star ring wheel hubs, paired with new orange interior and metal texture trim plates, perfectly fusing the rugged box-shaped styling with exquisite electric trendy modification kit.

CCTV Car Dismantling Authentication: Industrial Reliability Sample After 150,000 Kilometers

True technological strength can withstand the strict scrutiny of time. At the launch event, BAIC Off-road joined hands with CCTV Finance to livestream the dismantling of a BJ30 Traveler with 150,000 km driven. Dismantling results show: Engine turbine carbon buildup is extremely low, gearbox internal gears have no wear or pits, battery pack has no bulging, leakage, or degradation phenomena, chassis flatness difference from new car is negligible.

Behind this result is the support of the intelligent manufacturing system of BAIC Zhuzhou Super Factory. In the welding workshop, hundreds of robots realize 100% automated operation, glue application error does not exceed a hair strand. In the stamping workshop, thousands of tons of giant equipment shapes in one press, ensuring the accuracy of body lines. In the painting workshop, the application of eco-friendly water-based paint reduced harmful pungent volatile substances by more than 60%. Digital quality control checkpoints at every process ensure the quality consistency of every unit off the line.

Global Manifesto of Chinese HEV Technology

Zhang Guofu, Vice President of BAIC Group and Chairman of BAIC Off-road, stated at the launch event: "BJ30 Traveler has become the fastest model to reach 150,000 units among Chinese light off-road SUVs. 150,000 BJ30 Travelers carry the trust of the market, industry, and global users. This is not only a breakthrough in speed, but also 150,000 firm choices, a quality monument built by 150,000 users. It is the answer sheet of Chinese HEV technology delivered to the world, and even more a booming manifesto of Chinese intelligent manufacturing!"

Sincere Policy: Let Technology Benefit Every Love

To reward 150,000 owners, the entire BJ30 Traveler series launched a 30,000 Yuan trade-in policy, super trade-in price starting from 69,900 Yuan. In addition, users can also enjoy five exclusive privileges: Lifetime warranty for the whole vehicle (limited to the first non-operating owner, value 6,000 Yuan), 0 down payment and other financial products, old customer referral reward up to 800 Yuan JD Gift Card, whole series lifetime OTA free upgrade, and free basic traffic lifetime, free entertainment traffic for 2 years with unlimited data.

On the occasion of the World Cup opening, BJ30 Traveler Highlight Edition also launched the limited "Passionate World Cup, Highlight Win Great Prize" event. Purchasing at any authorized store nationwide grants eligibility for the prediction. Accurately predicting the World Cup champion and final score, enjoy an additional 50,000 Yuan purchase subsidy.

From the 150,000 unit sales milestone to the Highlight Edition's technological leap, BJ30 Traveler is, with solid engineering literacy and cutting-edge intelligent technology, redefining the value benchmark of light off-road SUVs. In the future, BAIC Off-road will continue with a diversified product matrix, accompanying users to the next journey of mountains and rivers.

 On June 12, the BJ30 Traveler 150,000 units production line-off ceremony and Highlight Edition launch event themed "150,000 Loves, Shining Arrival" grandly kicked off at the BAIC Zhuzhou Super Factory. To promote off-road equality and enable thousands of families to easily embrace light off-road life, the BJ30 Traveler full series heavily launched a 30,000 yuan Super Trade-in Subsidy, with full series super trade-in prices starting from as low as 69,900 yuan; the new annual model BJ30 Traveler Highlight Edition appeared on stage simultaneously. Positioned as a professional light off-road SUV, it comprehensively advanced in three dimensions: appearance, performance, and driving experience, with its super trade-in price starting from 82,900 yuan. At the event, Beijing Off-Road partnered with CCTV Finance to conduct the internet's first 150,000-kilometer real vehicle disassembly live stream, verifying the vehicle's hardcore quality through intuitive testing, and demonstrating the product's reliable strength to all online consumers.

Zhang Guofu, Deputy General Manager of BAIC Group and Chairman of Beijing Off-Road, stated on site: "The BJ30 Traveler has already become the model that reached 150,000 units in sales the fastest in the domestic light off-road SUV field. The outstanding 150,000-unit achievement represents the trust of the market, industry, and global users. This is not only a breakthrough in sales speed, but also a quality benchmark jointly forged by 150,000 users. It is not only an excellent answer sheet of Chinese HEV hybrid technology, but also a strong voice sent by Chinese Smart Manufacturing to the world."

150,000 User Recognition, Forging a Monument of Product Strength

Relying on Beijing Off-Road's sixty-plus years of off-road technology accumulation, the BJ30 Traveler relies on Super Wilderness, Super Large, Super Savings three core advantages, gained the favor of 150,000 users globally, firmly standing in the first echelon of domestic light off-road SUVs.

Super Wilderness Strength, Calmly Conquering All-Scenario Road Conditions

The BJ30 Traveler is equipped with the industry-leading Three-Engine Four-Wheel Drive Six-Mode HEV Hybrid Architecture, and is also the first Boxy SUV in China equipped with this hybrid system, filling the blank in the sub-market. This architecture consists of a hybrid-dedicated engine with a thermal efficiency of 41%, front and rear dual drive motors, forming a three-engine power combination, respectively adapting to different working conditions such as long-distance energy saving, immediate energy replenishment, and instantaneous acceleration; the intelligent four-wheel drive system response is only 30 milliseconds, 0.5 seconds to release peak torque, cooperating with six intelligent operating modes, can automatically match the optimal power scheme. The vehicle is also equipped with Electronic Center Differential Lock, four-wheel electronic limited slip and Intelligent Electric ATS All-Terrain Control System, even when facing muddy ground, sand ground and other complex road conditions, can also travel steadily, allowing users to rush to the mountains and fields at will.

Super Large Space, Unlocking Family Car Usage Freedom

The new car adopts a three-row seven-seat layout, paired with a 2820mm ultra-long wheelbase, space utilization rate reaches up to 66%, practicality maxed out. 1496L super large trunk space, after rear seats flat folded can turn into a 1.92-meter large bed; wide B-class size third row, even if adult 1.8 meters tall sitting also comfortable and free. The whole car sets 38 places refined storage spaces, small items can be orderly stored. Spacious and flexible space performance, perfectly adapting to family travel, long-distance self-driving, outdoor living and other multi-scene, letting every passenger enjoy comfortable travel.

Super Savings Experience, Worry-free Car Usage Throughout

In terms of car usage cost, BJ30 Traveler realizes saving money, saving time, saving worry three-in-one. Previously, from South Africa, Indonesia, UAE, Poland, Mexico five countries automotive bloggers joint test, this car 100km comprehensive fuel consumption controlled within 5L, full oil range easily breakthrough 1,000 kilometers. As HEV hybrid model, vehicle no need to rely on charging piles, refueling and can depart, each year can save dozens of hours energy replenishment time. At the same time, first owner can enjoy whole vehicle lifetime warranty, high voltage battery pack safe and stable, vehicle maintenance convenient, parts supply sufficient, completely dispel user car usage worry.

Can city can wild, all-around balanced product characteristics, let BJ30 Traveler jump out of homogeneous competition, become the preferred ride balancing city commuting and outdoor light off-road.

Brand New Highlight Edition Debuts, Three Dimensions Comprehensive Upgrade

Coinciding with the important node of 150,000 units line-off, Beijing Off-Road heavily launches BJ30 Traveler Highlight Edition. The new car on original hardcore product power basis, realize Highlight Appearance, Highlight Performance, Highlight Experience all-round upgrade, create more charming light off-road travel ride.

Highlight Appearance, Trendy Styling Adapts to Diverse Aesthetics

The new car continues classic Boxy body shape, hardy off-road aura and exquisite body lines complement each other. Signature Five Gates Star Ring through light group identity full, with full set of E-Tech trendy modification kit, exclusive star ring wheel hub and same color sport front and rear bumper, trendy flavor maxed out. Inside new exclusive orange interior with metal texture trim, texture and layer double improvement, whether young group or family users, can find exclusive love from it.

Highlight Performance, Dual Advancement of Power and Durability

Brand New Highlight Edition Debuts, Three Dimensions Comprehensive Upgrade

Coinciding with the important node of 150,000 units line-off, Beijing Off-Road heavily launches BJ30 Traveler Highlight Edition. The new car on original hardcore product power basis, realize Highlight Appearance, Highlight Performance, Highlight Experience all-round upgrade, create more charming light off-road travel ride.

Highlight Experience, Creating Mobile Comfortable Cockpit

BJ30 Traveler Highlight Edition body height is better than conventional SUV, driving vision open and clear. Seat heating, seat ventilation, steering wheel heating and other comfort configurations all in place, balancing four seasons car usage needs; equipped with automatic wiper sensing system, rainy day can automatically close car windows, details show thoughtful. Inside 64 color ambient light can follow music rhythm switch, create immersive driving and riding atmosphere, turn carriage into warm and cozy mobile leisure...

Internet's First Disassembly of 150,000km BJ30 Traveler, CCTV Verifies Real Quality

In order to return 150,000 owners accompanying and love, Beijing Off-Road launches "30,000 Super Trade-in Policy", trade-in users and new purchase users can enjoy. On 30,000 yuan Super Trade-in Policy, Beijing Off-Road also brings five levels premium privileges, limited time place order can enjoy:

First level, warranty gift: give gift value 6,000 yuan whole vehicle lifetime warranty (limit first non-operational car owners);

Second level, financial gift: 0 down payment and other financial products available;

Third level, call friends gift: old customers transfer introduction completed, reward up to 800 yuan JD card;

Fourth level, upgrade gift: full series lifetime OTA free upgrade;

Fifth level, traffic gift: basic traffic lifetime free, entertainment traffic 2 years free and unlimited.

At this World Cup opening, BJ30 Traveler Highlight Edition also limited time open "Passionate World Cup, Highlight Win Big Prize" activity: in the country any authorized store car purchase, can get betting qualification, accurately hit World Cup champion and final score, again enjoy 50,000 yuan car purchase subsidy.

True strength does not fear strict scrutiny. Launch event site, Beijing Off-Road with CCTV Finance, on driving 150,000 kilometers BJ30 Traveler conduct disassembly live stream, with real car condition show durability quality. At the same time, lens deep visit BAIC Zhuzhou Super Factory, witness Chinese Smart Manufacturing how from source guard every car's excellent quality control.

150,000 kilometers equivalent to ordinary family nearly ten years of usage mileage, BJ30 Traveler after disassembly: engine turbo clean carbon deposit very little, power output still abundant, transmission shell complete not leak oil, internal gear also no wear pit, power system state excellent; battery pack no bulge, leak liquid, internal degraded decay situation, long use no worry about battery aging fault; sub frame, suspension swing arm no rust, leak oil leak oil problem, whole chassis flatness, order and new car difference very small, passive safety protection always online. This live stream use lens prove, BJ30 Traveler material solid, craft reliable, durability outstanding, can give user bring lower repair cost, longer car replacement cycle, and every travel peace of mind feeling.

Beijing Off-Road also with CCTV Finance deep into BAIC Zhuzhou Super Factory, from manufacturing source reveal BJ30 Traveler excellent quality behind logic. In welding workshop, hundreds of robots coordinate operation, one hundred percent automation, glue coating error not exceed a hair, guarantee car body skeleton more strong, anti-impact, anti-deformation ability stronger, walk rotten road no abnormal sound, collision time safer; In stamping workshop, 5,000 plus tons giant stamping equipment one time press shaped car body plate, guarantee car body uniform and neat, lines smooth, good looking high appearance appearance derived from high precision stamping base; In painting workshop, dozens of robots automatic painting, matching eco-friendly water paint, harmful pungent volatile matter reduce 60% more than, new car no strange smell, elderly children ride more peaceful, paint surface also more sun-resistant, more corrosion-resistant. At the same time, every process is set up quality control check gateway, guarantee every line off BJ30 Traveler all quality reach standard, let user buy confident, drive solid.

150,000 Loves, Shining Arrival. As off-road family, Beijing Off-Road with multi-product matrix precise layout, committed to let different need users can find most fit travel partner. BJ30 Traveler Highlight Edition with extreme product power and sincere price, let every love not be betrayed, let every departure be sparkling; BJ40 Extended Range Long-Range Edition then with "City and Wilderness Extremely Safe" hardcore strength, accompany users rush to wider world. Future, Beijing Off-Road will continue with car owners shoulder to shoulder, rush to next journey mountains lakes seas, together go every highlight moment.

On June 12, the BJ30 Traveler Highlight Edition was launched. The entire series offers a 30,000 yuan trade-in policy, with a super trade-in price starting from 69,900 yuan. The brand-new annual edition BJ30 Traveler Highlight Edition is launched, positioned as a light off-road SUV, with comprehensive upgrades in looks, performance, and experience. The super trade-in price starts from 82,900 yuan. The "30,000 yuan super trade-in policy" is available for both trade-in and new purchase users.

Beijing Off-Road created the industry-leading "Three-Engine Four-Wheel Drive Six-Mode HEV Hybrid Architecture", and was the first to apply it to the BJ30 Traveler, becoming the first HEV hybrid vehicle in the Chinese box-style SUV category. Three-Engine Power consists of a hybrid-exclusive engine with 41% thermal efficiency, a front drive motor, and a rear drive motor, specializing in long-distance energy saving, real-time replenishment, and instant burst; Intelligent Four-Wheel Drive has a response speed of up to 30 milliseconds, generating peak torque within 0.5 seconds. Six Major Modes can automatically select the optimal working mode, keeping power in the best state at all times. Coupled with energy central lock, four-wheel electronic limited slip, and intelligent electric ATS all-terrain control system, easily handle mud, sand, and other scenarios.

BJ30 Traveler features a three-row seven-seater layout, with a 2820mm ultra-long wheelbase, 66% ultra-high usable area ratio, and a 1496-liter super large trunk. Rear seats fold flat to become a 1.92-meter large bed in seconds. Class B box-style ultra-wide third-row space allows 1.8-meter tall adults to sit comfortably. The entire vehicle has 38 storage spaces, with exclusive spots for all personal items.

Recently, automotive bloggers from five countries—South Africa, Indonesia, UAE, Poland, and Mexico—tested the fuel consumption of domestic SUVs. The BJ30 Traveler achieved under 5 liters per 100 kilometers in every country, with a range of over 1000 kilometers on a single tank.

At the milestone of 150,000 units off the line, Beijing Off-Road launches a new version—the BJ30 Traveler Highlight Edition. Building on the foundation of "Super Off-road, Super Large, Super Fuel-efficient", it achieves comprehensive upgrades in looks, performance, and experience.

The BJ30 Traveler Highlight Edition adopts a classic box-style design, with a tough presence perfectly blended with delicate lines. The unique five-star-ring through-beam lighting group is eye-catching and cool; the full set of electronic-style trendy modification kit, exclusive star-ring wheels, and front and rear same-color sport bumpers show full of passion and free-spiritedness; brand-new orange interior and metallic texture panels outline layers and quality, highlighting the warm and refined quality.

The BJ30 Traveler Highlight Edition is equipped with a high-performance, long-life dedicated AGM battery, with a cycle life reaching 3 times that of ordinary batteries; equipped with turbocharging technology, the whole vehicle charging efficiency reaches 99%; the rear motor power increases from 55 kW to 70 kW, allowing timely response in ramp merging, intersection start, and emergency avoidance.

Compared to ordinary SUVs, the BJ30 Traveler body is higher, with a wider field of view. It also features seat heating, ventilation, steering wheel heating, and other functions, offering caring comfort. The system can sense raindrops and automatically close windows. The 64-color ambient light can move with the music rhythm.

Recently, the all-new Geely Star Wish, a pure electric compact car under the Geely Galaxy brand, has officially launched. The new car offers four models: 410km Yearning Edition, 410km Riding Wind Edition, 480km Exploration Edition, and 480km Exploration+ Edition. The launch limited-time benefit price range is 61,800 yuan to 91,800 yuan. The all-new Geely Star Wish undergoes upgrades in driving control, three-electric systems, smart cockpit, assisted driving, and safety, with over 100 product capability improvements involved. Among them, over 25 features are unique configurations in the same class.

The all-new Geely Star Wish is built on Geely's first global native architecture. All trims feature rear independent suspension as standard, jointly tuned by China and Germany. It is equipped with G-TCS 2.0 all-weather anti-slip system, a new brushless steering system (response speed doubled), and G-CST 2.0 all-scene comfort braking system. Official data shows the vehicle passed the Elk test at 80.7km/h and successfully completed the Fishhook test at 130km/h.

All trims are standard with CATL cells, liquid cooling temperature control, and an 11-in-1 highly integrated electric drive. Cell energy density is 190Wh/kg, with a maximum range of 480km. Combined with active grille and low-drag wheels, aerodynamic drag is reduced by 15 counts, and actual range is increased by another 10km. Fast charging from 30% to 80% takes 19 minutes, equipped with Star Rui AI Cloud Power 2.0 for full-link energy management.

In terms of the smart cockpit, it is equipped with Galaxy Flyme Auto 2 system, based on the 7nm Dragon Eagle No. 1 chip and 16G+128G storage. It supports CarPlay phone connectivity. The voice assistant Hi EVA features fuzzy command understanding and context memory. The infotainment system includes Amap 850 version map and provides Invisibility Mode, Car Wash Mode, and One-key Car Find functions.

In terms of assisted driving, it is equipped with the Qianli Haohan H3 solution. Officially, it has accumulated over 1.38 billion kilometers of safe driving. Highway and elevated road NOA supports voice lane change, evasion, and auto on/off ramps. Full-scene MPI takeover mileage exceeds 200 kilometers. Parking functions include APA one-key parking, remote parking, and HPA memory parking (up to 2km route memory). Additionally, it is equipped with DMS fatigue monitoring and Sentry Mode.

The all-new Geely Star Wish adopts a Five Longitudinal, Eight Transverse Star Armor Cage Body, with roof crush strength reaching 3.4 times the vehicle weight. The battery system maintains 90.72% capacity after 1000 cycles; the validation standard is 2 times the National Standard. Officially announced on May 12, it passed front and side continuous collision tests witnessed by CCTV. The high-voltage system powered off timely, and the battery pack did not smoke or catch fire. Regarding active safety, it is equipped with AEB active braking and AES emergency steering, passing 120km/h static vehicle stop and 130km/h "Disappearing Lead Car" evasion tests.

Since launching in October 2024, Geely Star Wish cumulative deliveries have surpassed 700,000 units, becoming the fastest model in the industry to achieve this goal, and winning the 2025 China Auto Market Sales Champion. In Q1 2026, this model entered the top 3 global new energy sales for the first time, and is the only Chinese brand to achieve this ranking. Currently, Geely Star Wish has launched in over 30 countries and regions globally. In Brazil, sales exceeded 2,300 units within two months of launch. At the Thailand Auto Show, weekly orders reached 3,300 units, and it received international awards such as "Brazil Best Compact EV of the Year".

On June 12, the BJ30 Traveler will officially welcome the 150,000th unit rolling off the line, becoming the fastest Chinese light off-road SUV model to reach 150,000 units. At this milestone moment, the all-new annual edition — BJ30 Traveler Highlight Edition was launched simultaneously, positioned as a light off-road SUV, with comprehensive leaps in design, performance, and experience, super trade-in price starting at 82,900 Yuan.

The BJ30 Traveler Highlight Edition adopts a classic boxy styling, featuring a unique five-arch star ring through-light group, plus a full set of trendy electronic modification kits, exclusive star ring wheels, front and rear color-matched sport bumpers, as well as brand new orange interior and metal texture trim panels, making both interior and exterior designs more personalized.

Additionally, the BJ30 Traveler Highlight Edition is equipped with a high-performance, long-life dedicated AGM battery, and is powered by Porsche-sourced turbocharging technology, with a charging efficiency of 99%. Furthermore, the rear motor power increased from 55 kW to 70 kW, making power response faster.

For other configurations, the BJ30 Traveler Highlight Edition is equipped with seat heating, ventilation, heated steering wheel, 64-color ambient lighting, etc., and the system can sense raindrops to automatically close the windows.

Of course, the BJ30 Traveler Highlight Edition continues the BJ30 Traveler's characteristics of "Super Off-Road, Super Spacious, Super Economical". Among them, the BJ30 Traveler was the first to apply the "Triple Engine 4WD 6-Mode HEV Hybrid Architecture", becoming the first HEV hybrid model in the Chinese boxy SUV category. With central locking, four-wheel electronic limited slip, and Intelligent Electric ATS All-Terrain Control System, it easily handles scenarios such as mud and sand.

Additionally, the BJ30 Traveler adopts a 3-row 7-seat layout, boasting a 2,820mm ultra-long wheelbase, a 66% ultra-high space utilization rate, and a 1,496L super large trunk. The rear seats fold completely flat to instantly become a 1.92m large bed.

Regarding fuel consumption, recently, five car bloggers from South Africa, Indonesia, UAE, Poland, and Mexico conducted actual tests on the fuel consumption of domestic SUVs. The BJ30 Traveler achieved results not exceeding 5 liters per 100 km in every country, with a range of over 1,000 km per tank.

In summary, it is not surprising that the BJ30 Traveler achieved 150,000 units, backed by strong product strength. It can take you to the mountains and fields and let you enjoy life comfortably. The released BJ30 Traveler Highlight Edition, with improvements in design, performance, and experience, will further promote family sales growth. (Article by D)

June 12, "150,000 Loves, High-Light Arriving" BJ30 Traveler 150,000-Unit Milestone and High-Light Edition Launch Press Conference was held at the BAIC Zhuzhou Super Factory. To further advance off-road equality and allow more families to enjoy light off-road life, the BJ30 Traveler series has launched a 30,000 yuan trade-in policy, with a super trade-in price starting from 69,900 yuan. The all-new annual version, BJ30 Traveler High-Light Edition, is now on the market, positioned as a light off-road SUV, with looks, performance, and experience seeing a comprehensive leap, with a super trade-in price starting from 82,900 yuan. Under CCTV lenses, Beijing Off-road also live-streamed the teardown of a BJ30 Traveler that had driven 150,000 kilometers, witnessing the vehicle's reliable quality across the web.

Zhang Guofu, Deputy General Manager of BAIC Group and Chairman of Beijing Off-road, stated: "BJ30 Traveler has become the fastest model in China's light off-road SUV segment to reach 150,000 units. 150,000 units of BJ30 Traveler carry the trust of the market, industry, and global users. This is not only a breakthrough in speed, but also 150,000 firm choices and 150,000 units of user-earned quality monuments. It is the answer sheet China's HEV technology gives to the world, and more so a powerful declaration of Chinese manufacturing!"

150,000 Global User Recognition, Building the BJ30 Traveler High-Light Moment

As the fastest model in China's light off-road SUV segment to reach 150,000 units, BJ30 Traveler relies on Beijing Off-road's more than 60 years of professional accumulation, with hard-core strength of super off-road, super large, and super saving, to let the world see China.

"Super off-road" is the confidence to set off. Beijing Off-road has created the industry-leading "Three-Engine Four-Wheel Drive Six-Mode HEV Hybrid Architecture", and applied it to BJ30 Traveler first, becoming the first HEV hybrid model in the Chinese box-style SUV category. Three-Engine Power refers to one 41% thermal efficiency hybrid dedicated engine, front drive motor, and rear drive motor, specializing in long-distance energy saving, real-time recharging, and instant explosion respectively; Intelligent Four-Wheel Drive response speed reaches 30 milliseconds, and can explode peak torque in 0.5 seconds. Six Modes can automatically select the optimal working method, with power always in the best state. Coupled with central differential lock, four-wheel electronic limited slip, and intelligent electric ATS all-terrain control system, easily cope with mud, sand, and other scenarios.

"Super large" is the calmness of travel. BJ30 Traveler three-row seven-seat layout, with 2,820 mm extra-long wheelbase, 66% super high occupancy rate, and 1,496-liter super large trunk, rear row flat folding instantly becomes a 1.92-meter large bed. B-segment box-style super wide third-row space allows 1.8-meter adults to sit comfortably. 38 storage spaces in the whole car, where personal items all have exclusive positions. Family travel freedom, no one settles for less.

"Super saving" is long-term companionship. BJ30 Traveler realized save money, save time, worry-free. Recently, automotive bloggers from South Africa, Indonesia, UAE, Poland, and Mexico, tested domestic SUV fuel consumption, BJ30 Traveler ran results not exceeding 5 liters per 100 km in every country, one tank range over 1,000 km. No need to find charging piles, refueling and go, saving dozens of hours of energy replenishment time annually. At the same time, first owners enjoy lifetime vehicle warranty, no high-voltage battery pack safety hazards, convenient maintenance and sufficient parts, making every departure worry-free.

BJ30 Traveler is both a box-style that can take you to the mountains, and a city commuter SUV that lets you enjoy life comfortably. Light off-road SUVs are all the same, BJ30 Traveler stands out from the crowd!

BJ30 Traveler High-Light Edition Launches, Welcoming Three High-Light Moments of Looks, Performance, and Experience

At the time of the 150,000th unit off-line, Beijing Off-road launched a new version -- BJ30 Traveler High-Light Edition, on the basis of "Super Off-road, Super Large, Super Saving", achieving comprehensive leaps in looks, performance, and experience.

High-Light Looks, tailored for different life stages. BJ30 Traveler High-Light Edition adopts classic box-style shape, hard-core atmosphere and refined lines perfectly blend, exclusive Five-Quies Star Ring through light group, eye-catching and handsome; full set of electric sense trendy modification kit, exclusive Star Ring wheels, front and rear same color sport bumpers, fully showing love and freedom; new orange interior and metal texture trim plates outline layers and quality, highlighting warm foundation. Users of all ages can find love and meet high-light moments on this car.

High-Light Performance, getting both power and fuel economy. BJ30 Traveler High-Light Edition replaces with high-performance, long-life dedicated AGM battery, cycle life reaches 3 times of ordinary batteries; equipped with Porsche-same turbocharger technology, whole vehicle charging efficiency reaches 99%; rear motor power increased from 55 kW to 70 kW, ramp merging, intersection start, emergency avoidance, can obtain timely response, giving you confidence to stick to road rights.

High-Light Experience, creating a mobile comfortable living room. Compared to ordinary SUVs, BJ30 Traveler body is higher, vision is more open, also has seat heating, ventilation, steering wheel heating and other functions, intimate and comfortable. System can sense raindrops, automatically close windows. 64-color ambient light can vibrate with music rhythm, giving you a space to enjoy soothing emotions.

BJ30 Traveler High-Light Edition lets you have both off-road life and city commuting, with the calmness of one car, holding two sides of life, making every ordinary day a high-light moment.

Web First Teardown of 150,000-Kilometer BJ30 Traveler, CCTV Authenticates Real Quality

To thank 150,000 car owners for their companionship and love, Beijing Off-road launched "30,000 Super Trade-in Policy", trade-in users and new purchase users can enjoy. On top of the 30,000 yuan Super Trade-in Policy, Beijing Off-road also brings five exclusive benefits, limited-time ordering can enjoy:

First Benefit, Warranty Gift: Gift value 6,000 yuan vehicle lifetime warranty (limit first owner non-operating car);

Second Benefit, Finance Gift: 0 down payment and other financial products selectable;

Third Benefit, Referral Gift: Old customer referral sales, reward up to 800 yuan JD Card;

Fourth Benefit, Upgrade Gift: Full series lifetime OTA free upgrade;

Fifth Benefit, Traffic Gift: Basic traffic lifetime free, entertainment traffic 2 years free and unlimited.

At the time of the World Cup opening, BJ30 Traveler High-Light Edition also limited-time starts "Passionate World Cup, High-Light Win Big Prize" activity: Purchase car at any authorized store nationwide, can obtain prediction qualification, accurately predict World Cup champion and final score, enjoy another 50,000 yuan purchase subsidy.

Real strength is not afraid of strict scrutiny. At the press conference site, Beijing Off-road partnered with CCTV Finance to tear down and live-stream a BJ30 Traveler that had driven 150,000 kilometers, showing durability quality with real vehicle condition. At the same time, lenses deeply visited BAIC Zhuzhou Super Factory, witnessing how Chinese manufacturing defends every car's excellent quality control from the source.

150,000 kilometers is equivalent to nearly ten years of usage mileage for an ordinary family, BJ30 Traveler after teardown: Engine turbo is clean, carbon deposits very few, power output still sufficient, transmission case intact not leaking oil, internal gears also no wear pits, power system status excellent; Battery pack no bulging, leaking liquid, internal degradation decay situation, long-term use no worry battery aging failure; Subframe, suspension arms no rust, leaking oil problem, whole chassis flatness, neatness and new car difference very small, passive safety protection always online. This live stream proves with lenses, BJ30 Traveler materials solid, craft reliable, durability outstanding, can bring users lower repair costs, longer car replacement cycle, and sense of safety for every departure.

Beijing Off-road also partnered with CCTV Finance to deeply visit BAIC Zhuzhou Super Factory, from manufacturing source to reveal the logic behind BJ30 Traveler exquisite quality. In the welding workshop, hundreds of robots coordinate work, 100% automation, glue application error not exceeding a hair's width, guaranteeing car body skeleton is more solid, anti-collision, anti-deformation ability stronger, walking bad roads no noise, collision time safer; In the stamping workshop, more than five thousand tons huge stamping equipment once press molding car body panels, guaranteeing car body uniform neat, lines smooth, good looking high looks appearance source from high precision stamping base; In the spraying workshop, dozens of robots automatic spray, matching environmental water-based paint, harmful pungent volatile substances reduce by more than 60%, new car no odor, elderly children riding more assured, paint surface also more sun-resistant, more corrosion-resistant. At the same time, every process has quality control check gate, guaranteeing every off-line BJ30 Traveler all quality standards met, letting users buy assured, drive solid.

150,000 Loves, High-Light Arriving. As off-road family, Beijing Off-road with multi-product matrix accurate layout, dedicated to letting users with different needs all find the most fitting travel partner. BJ30 Traveler High-Light Edition with extreme product power and sincere price, letting every love not be let down, letting every departure shine brightly; BJ40 Extended-Range Long-Range Version then with "City-Off-road Extreme Safety" hard-core strength, accompany users to rush to wider world. In future, Beijing Off-road will continue to stand shoulder-to-shoulder with car owners, rush to next journey mountains lakes sea, jointly go to every high-light moment.

On June 12, the "150,000 Loves, Highlight Arrives" BJ30 Traveler 150,000 Units Production Milestone & Highlight Edition Launch Conference was successfully held at the BAIC Zhuzhou Super Factory. As the benchmark model for Chinese light off-road SUVs achieving 150,000 units in sales the fastest, BJ30 Traveler, relying on long-term market reputation and globally tested quality, refreshed the subdivision market record again.

This event not only witnessed the brand's 150,000 units production milestone, but also officially launched the annual new model — BJ30 Traveler Highlight Edition. BJ30 Traveler series introduces a 30,000 yuan trade-in policy, super trade-in price starting from 69,900 yuan. Annual new model BJ30 Traveler Highlight Edition launched, positioned as light off-road SUV, appearance, performance, experience three dimensions fully upgraded, super trade-in price starting from 82,900 yuan.

(Vice President of BAIC Group, Chairman of Beijing Off-road Zhang Guofu)

Relying on Beijing Off-road's over 60 years of professional off-road technology accumulation, BJ30 Traveler has always established itself in the market with three core hard-core strengths of "Super Off-road, Super Spacious, Super Fuel-Efficient", leading the subdivision track for a long time, winning multiple heavy honors such as continuous 24 months of domestic HEV hybrid SUV sales No. 1, 100,000-150,000 domestic compact SUV depreciation rate No. 1, and also won international awards such as Best Hybrid SUV in the Arab region and Argentina's Annual Best Imported SUV, product strength obtained domestic and foreign market dual certification. This Highlight Edition refreshed launch, accurately fits user real vehicle use needs, makes up for product detail experience, reshapes 100,000 level light off-road SUV value new standard.

CCTV Authority Certification! 150,000 km Real Vehicle Disassembly, Witnessing Hardcore Durability Quality

Real quality can withstand the dual test of time and lenses. The biggest highlight of this launch conference is that Beijing Off-road partnered with CCTV Finance to complete the first 150,000 km BJ30 Traveler real vehicle disassembly live broadcast online in history, facing users' core concerns about vehicle durability and reliability with real car conditions, while deeply visiting the BAIC Zhuzhou Super Factory to trace the rigorous quality control system of Chinese intelligent manufacturing.

150,000 km, equivalent to nearly 10 years of vehicle use mileage for ordinary families, driving intensity of 6 laps around the national border line, the overall state after disassembly is very persuasive. At the powertrain level, engine turbine carbon deposit is extremely small, working conditions are excellent, transmission has no leakage, gears have no wear pits, long-term power output is stable and sufficient; At the battery system level, battery pack has no bulging, liquid leakage, decay deterioration problems, thoroughly dispelling users' new energy vehicle use concerns; At the chassis level, subframe, suspension arms have no rust, oil leakage traces, overall vehicle neatness, flatness is close to new car, passive safety protection is always online.

Hard quality comes from rigorous intelligent manufacturing. BAIC Zhuzhou Super Factory is equipped with full automated production system, welding workshop robots 100% automated operation, glue error not exceeding hair level, greatly improving body rigidity and anti-deformation ability; More than 5,000 tons of giant stamping equipment integrated one-body body plates, lines are neat, structure is stable; Automatic spray workshop uses environmentally friendly water-based paint, harmful volatile substances reduced by more than 60%, new car zero odor, paint surface sun-resistant and corrosion-resistant. Full process multiple quality control checkpoints, ensuring every unit produced meets quality standards from the source.

Highlight Edition Fully Refreshed! Appearance/Performance/Experience Triple Upgrade

BJ30 Traveler Highlight Edition polished and upgraded based on real use feedback from 150,000 owners, on the basis of original hard product power, achieved Highlight Appearance, Highlight Performance, Highlight Experience all-round leap, balancing young personalization and family practicality, making up for full-scenario travel experience.

Highlight Appearance, Salty or Sweet Aura Full. BJ30 Traveler Highlight Edition continues the classic box-style hard shape, standard equipped exclusive Five-Star Ring Through Light Bar, Electric Trend Modification Kit and Star Ring Wheels, recognition is full. Added Lava Orange, Dome Blue, Cold River Grey three exclusive car paints, style personal and versatile. Interior upgraded with orange theme color scheme and metal texture trim plates, matching family mountain-shape instrument details, texture greatly upgraded, daily commute exquisite and good-looking, outdoor off-road aura full.

Highlight Performance, Power Consumption Bidirectional Breakthrough. Compared with ordinary version, Highlight version targeted core performance reinforcement, vehicle use experience fully upgraded. Replaced with triple-life high-performance AGM battery, long-term parking, outdoor electricity use more stable and durable; Equipped with Porsche same-type VGT turbo technology + 41% high thermal efficiency hybrid engine, charging efficiency reaches 99%, balancing strong power and ultra-low fuel consumption. Rear motor power increased to 70kW, start, overtake, lane change response more rapid, thoroughly say goodbye to power dragging, all-road driving more calm.

Highlight Experience, Creating All-domain Comfort Mobile Living Room. Relying on high body architecture, new vehicle vision far exceeds same level, long-distance driving not suppressed. Full car standard equipped with seat ventilation, heating and steering wheel heating, four-season driving heating comfort. Also equipped with rain-sensing automatic window closing, 64-color dynamic ambient lighting, 10-speaker HiFi audio, practical configuration and light luxury ritual sense combination, perfectly adapting to family commute, long-distance travel, outdoor camping and other travel scenarios.

Three-Motor Four-Wheel Drive Six-Mode Architecture Support, Super Off-road Performance Conquers Full-Scenario Road Conditions

As the first HEV hybrid vehicle model of Chinese box-style SUV, BJ30 Traveler is equipped with industry-leading Three-Motor Four-Drive Six-Mode HEV hybrid architecture, experienced global super 26 million HEV user verification, technology is mature and reliable. The whole system consists of 41% high thermal efficiency hybrid dedicated engine, front and rear dual drive motors form three-motor power matrix, division of labor is clear, collaboration is efficient, respectively adapting to long-distance energy saving, real-time energy replenishment and instantaneous burst scenarios.

Smart electric four-wheel drive response speed as low as 30 milliseconds, 0.5 seconds can explode peak torque, matching energy center lock, four-wheel electronic limited slip, AI intelligent super electronic control system, maximum wheel end torque can reach 5,928 N·m, can easily deal with mud, sand, cross-axle, water wading and other complex light off-road road conditions. Six big intelligent drive modes can automatically switch according to road conditions, covering pure electric, series, parallel, engine direct drive and other full working conditions, city commute smooth and fuel saving, highway cruising power sufficient, outdoor off-road calm de-stuck. Also supports full domain OTA lifetime upgrade, continuously optimizing power logic and off-road performance, newer with use.

At the safety level, whole car equipped with 63.4% high-strength steel cage body, key parts full coverage heat-formed steel, body torsional stiffness reaches 24,800 N·m/degree, single wheel suspended half meter can still open door normally. Experienced 4 million km limit environment durability test, rigorous quality far exceeds industry standard, all-round guarding travel safety.

Super Large Space + Ultra-Low Energy Consumption, Balancing Home Practicality and Long-term Worry-free

Space practicality is BJ30 Traveler's core trump card. New car owns 2820 mm extra-long wheelbase, 66% ultra-high space utilization rate, main 100,000 level scarce three-row seven-seater layout, B-class wide comfortable third row can calmly accommodate 1.8 meters adults, full load no crowding. Trunk max expansion volume 1496 L, rear row flat folding can form 1.92 meters super large flat space, camping rest, loading large equipment no pressure. Full car equipped with 38 refined storage locations, fragmented items storage ordered, perfectly adapting to family outing, outdoor camping, daily commute, moving storage and other full-scenario needs.

Energy consumption economy is even same level benchmark. Previously South Africa, Indonesia, UAE, Poland, Mexico five countries car bloggers cross-region, multi-road condition real test, BJ30 Traveler 100 km fuel consumption process controlled within 5 L, extreme high temperature, ice snow, unpaved road surface all maintained stable low energy consumption performance, one tank fuel range over 1,000 km. Distinguishing from pure electric vehicle's energy replenishment anxiety, HEV hybrid architecture refueling ready to go, no need for charging piles, no need to queue to recharge, can save dozens of hours of energy replenishment time and a lot of vehicle use cost every year, long-term vehicle use worry-free and money-saving.

Sincere Price + Multiple Rights, Entry-Level Enjoy Superior Luxury Experience

BJ30 Traveler this launch covers fuel, hybrid many versions, full series enjoy 30,000 yuan super trade-in policy, no limit vehicle brand, no limit vehicle use years, new purchase, trade-in users can all enjoy, entry threshold greatly reduced. New car multi-model guide price 99,900-139,900 yuan, fuel, hybrid versions complete, super trade-in price as low as 69,900 yuan starting. Specific price as below:

Additionally, new car enjoys five major exclusive lifetime rights, all-round reduce vehicle use cost: First non-commercial owner enjoy value 6,000 yuan whole car lifetime warranty, 0 down payment flexible finance scheme, old customer referral to high 800 yuan JD.com Gift Card, full series lifetime OTA free upgrade, basic traffic lifetime free + 2 years unlimited entertainment traffic. In addition, time-limited start "Passionate World Cup, Highlight Win Big" activity, go to store buy car can participate World Cup prediction, accurate hit champion and final match score can again enjoy 50,000 yuan car purchase subsidy, sincerity full.

Summary: From 150,000 units production market milestone, to CCTV real test certification hardcore quality, to Highlight Edition full refresh upgrade, BJ30 Traveler always stand on user needs, jump out of same level homogenization competition. Relying on city or wild all-around performance, super large flexible space layout, global real test ultra-low energy consumption, disassembly-experienced reliable quality, superimposed 69,900 yuan starting people-friendly entry price and full-cycle worry-free rights, new car perfectly adapting young user personalization travel, multi-child family all-member outing, outdoor light off-road and other multi-scene, truly realize "one car meets all travel needs", becoming 100,000 level light off-road SUV market irreplaceable all-around benchmark.

On June 2, Amap and the Singapore Tourism Board signed a strategic cooperation memorandum in Beijing. Both parties will jointly create the first overseas national tourism board co-created cultural and tourism list — "Singapore Street Ranking List", while Amap's self-developed Flight Street View technology will also launch overseas for the first time. This cooperation aims to respond to the new trend of China's outbound travel market transforming from "check-in style" to "immersive style", providing more authentic and localized destination information for independent travelers.

According to Singapore Tourism Board data, China-bound visitors to Singapore reached 3.1 million in 2025, and Amap users visiting Singapore-related locations also exceeded 3 million during the same period. After the China-Singapore visa-free policy took effect in 2024, multiple airlines added routes to Singapore in second and third-tier cities, and the outbound willingness of residents in emerging cities rose significantly. At the same time, tourists' travel preferences are also changing: During this year's May Day holiday, among the top 10 attractions in Singapore, natural ecology accounted for 5 spots. The popularity of immersive experiences such as Night Safari and Gardens by the Bay has surpassed traditional landmarks. Tourists tend to delve deeper into communities and explore stories at street corners, rather than just chasing internet-famous check-in spots.

Facing this structural change, authentic word-of-mouth recommendations from peers have become crucial. Ms. Ou Yan Mei, Director of the Singapore Tourism Board, stated that the cooperation between the two parties is not only to let more Chinese tourists discover the charm of Singapore, but also hopes to guide them to experience the stories, tastes, and culture hidden in street corners, implementing the "Singapore, It's Just Fun" marketing theme.

The core product of this cooperation, the "Singapore Street Ranking List", is based on Amap users' real on-site visit data. Currently, it includes eight sub-lists such as Must-Visit Attractions, Must-Stay Hotels, Must-Eat Restaurants, and Must-Shop Shopping, etc. The new version of the list co-built by both parties will be more vertical and segmented, covering seven travel preferences such as Photo-worthy Spots, Outdoor Healing, and Local Life, etc. The list is entirely based on real user choices for recommendations, aiming to provide trustworthy and practical content, helping tourists discover a more three-dimensional Singapore.

Amap Flight Street View technology landed in Singapore simultaneously. Based on self-developed spatial intelligence, this technology presents scenic spots, hotels, districts, and restaurants in 360-degree panoramic view, allowing tourists to intuitively judge whether the destination meets expectations before departure. Before signing, this technology has started pilot programs at major landmarks and scenic spots in Singapore. Merlion Park, Sentosa Island, Universal Studios, Gardens by the Bay, Singapore Zoo, Jewel Changi, and other spots, as well as some listed restaurants and hotels, have been covered. This is the first time this technology is applied overseas.

Amap CEO Guo Ning stated: "Authenticity is the best recommendation — this point is universal worldwide." This cooperation represents deep collaboration between a domestic travel service platform and an overseas national tourism board in terms of data sharing, content co-creation, and technology output. As China's outbound travel market accelerates its shift from group tours to independent travel, how to provide trustworthy and personalized local information has become the key for destinations to compete for tourists. The trial of the Singapore Street Ranking List provides a referenceable sample for other overseas destinations.