On September 4, GAC Group released its August production and sales announcement. Cumulative sales from January to August reached 1.0126 million units, maintaining positive year-on-year growth. New energy vehicles totaled 368,200 units, a significant 63.06% increase year-on-year; energy-saving vehicles reached 288,700 units, a 3.30% year-on-year growth. The sales share of energy-saving and new energy vehicles rose to 64.86%, a significant increase of over 14 percentage points year-on-year.

Independent brands continue to lead the way. From January to August, sales exceeded 461,500 units, a significant 31.44% year-on-year increase, with growth rates maintaining double-digits for 6 consecutive months. In August, independent brands contributed 61,378 units, a 20.43% year-on-year increase, with sales share rising to 48.49%, approaching half of the total market.
Hyper Aion BU August sales reached 33,694 units, a 38.56% year-on-year increase, with growth rates maintaining double-digits for 6 consecutive months; from January to August, approximately 244,100 units were sold, a significant 58.37% year-on-year increase. Aion i60 August terminal sales exceeded 11,000 units, staying above 10,000 for consecutive months, ranking firmly at the forefront of the A-class dual-power SUV segment; Aion N60 secured the sales champion title in the 100,000 to 130,000 RMB LiDAR SUV category for 4 consecutive months. Aion cooperated with Huawei's intelligent electric vehicle product line, debuting the new model Ray7. The new luxury smart sports SUV Hyper S600 began hot delivery simultaneously, with launch rights prices starting from 179,900 RMB.
GAC Trumpchi August sales 26,584 units, month-on-month growth 16.91%, January to August 213,700 units, year-on-year growth 8.47%. SUV family monthly sales 17,813 units, year-on-year growth 22.3%. The first all-scenario smart enjoyment hard-core SUV "Yue 7" opened pre-sales on September 2, with cumulative orders from the priority access plan exceeding 15,000 units by the end of August. Trumpchi M8 produced the 500,000th unit, global MPV users surpassed 900,000, solidifying the status of "China's MPV Expert".

Qijing is a high-end smart car brand created by GAC in partnership with Huawei Qiankun. Cumulative sales from July to August were nearly 4,000 units. GAC Group Chairman Feng Xingya met with Huawei founder Ren Zhengfei again to reach an important consensus; Qijing moved from "direction consensus" to "deepening development". The second strategic model, spacious five-seat smart versatile SUV Qijing GX7, opened pre-sales on September 4, featuring the industry's first 20-second one-key pure-flat large bed technology, L3 autonomous driving architecture, the only one in its class with 4 LiDARs, standard CATL battery, comprehensive range exceeding 1,500 kilometers.
GAC Toyota January to August cumulative sales exceeded 450,000 units, August 52,700 units, month-on-month growth 13.33%. Camry, Highlander, and Sienna top three flagship models monthly sales 23,540 units, accounting for 44.7%. Bomi 3X sales have firmly stayed at the forefront of joint-venture new energy vehicles for multiple months. On August 19, the 2027 model Camry equipped with a new smart cockpit and AI voice large model went on sale.
GAC Honda August sales 12,080 units, month-on-month growth 3.4%. The company is undergoing major strategic upgrades, planning to comprehensively promote localization around R&D definition, industrial ecosystem, channel network, and business structure, planning 5 new models for the next two years, including two localized new energy vehicle models.
Overseas business becomes the "first growth curve". August independent brand exports nearly 27,000 units, year-on-year growth 177%; January to August cumulative exports 172,000 units, year-on-year growth 136%. Africa becomes the fastest-growing overseas market, terminal sales increased by 881% year-on-year; Ethiopia, Côte d'Ivoire, South Africa, Libya all grew by multiples. Americas market terminal sales increased 93% year-on-year; Uruguay, Costa Rica, Brazil, Colombia continued to grow by multiples. Europe terminal sales grew 93% month-on-month; UK, Portugal, Poland increased by 89%, 167%, 33% respectively, same month GAC sales ranked second in Greece pure EV market. Southeast Asia terminal sales increased 24% year-on-year; Philippines grew nearly three times; Singapore, Thailand, Indonesia double-digit growth. Middle East market cumulative users surpassed 100,000.
Localization production and channel construction accelerate. August cooperation reached with Anlujie in Egypt, achieving a key leap from exports to localized production; simultaneously landed in West Africa Ghana, launching multiple models including Trumpchi M8, Aion i60, Aion V. In Europe, signed with car retailer Yinzhi Jie in Romania, accelerating Eastern European channel layout. Australia-wide dealer conference held in August, integrating channel resources to accelerate Australian market expansion.

一份来自奇瑞集团8月份的新能源销量。8月卖了12.09万辆新能源车,同比增长69.8%,连续5个月销量突破10万辆。什么概念?国内新能源批发量连续5个月排行业前三。更值得看的是渗透率——8月国内市场新能源渗透率61.9%,每卖出3辆车就有2辆是新能源。这不是“狼来了”,是真刀真枪打出来的成绩。而放在全球视野里,今年1到7月奇瑞新能源销量占全球份额5.5%,排到全球车企集团前五。中国车企占了TOP5里的四席,奇瑞是其中之一。从量变到质变,奇瑞的节奏正在加快。

根据乘联分会负责人崔东树统计分析,2026年1-7月,奇瑞集团新能源销量的世界份额达到5.5%,位居全球车企集团前五。从4月的10.03万辆到8月的12.1万辆,奇瑞新能源的快速增长推动奇瑞在全球新能源市场地位的跃升。在全球新能源销量份额TOP5名单上,中国车企占据四席,展现了中国汽车在全球市场的品牌新形象。8月,奇瑞集团销售汽车280,128辆,同比增长15.4%,其中出口196,984辆,同比增长52.1%,保持中国品牌汽车第一。
值得关注的是奇瑞规模增长背后新能源渗透率的提升:8月,奇瑞国内市场新能源渗透率再次突破60%,达到61.9%。这意味着,奇瑞在国内市场每卖出3辆汽车,就有2辆是新能源。新能源已经成为奇瑞国内市场绝对主力军。
新能源也成为奇瑞全球化的强力引擎。目前,中国每出口7辆新能源汽车,就有1辆来自奇瑞。8月,奇瑞集团新能源出口近7万辆,同比增长124.2%,占当月总出口的比重达到35.3%。

欧洲市场的“含新量”更高。1-7月,奇瑞在欧洲24国销售汽车超20.8万辆,同比增长201%;其中新能源10.2万辆,同比增长332.5%。从欧洲销量结构看,新能源占比约50%,奇瑞新能源产品加快进入全球高法规市场,产品力得到全球最严苛市场的验证和认可。
奇瑞在全球市场形成覆盖不同市场、不同价位、不同品类的“爆款矩阵”,推动奇瑞新能源销量持续突破、行业地位稳固提升。
在国内,风云T7上市首日订单破2.3万,验证了“原生全球车”理念的市场爆发力;FREELANDER神行者首款量产车型神行者8开启预售,48小时订单突破1万辆,向高端新能源市场发起冲击;全新QQ 3连续5个月销量过1万辆,A0级纯电明星产品地位稳固;智界V9累计交付已突破2万辆,刷新50万级新能源MPV最快交付纪录。

在海外,以新能源为特色的JAECOO 7、JAECOO 5、OMODA 5三款车型进入英国十大畅销车型榜单;JAECOO 5成为澳大利亚细分市场、印尼与泰国纯电市场销量冠军,iCAUR V23位居泰国、南非等地细分市场第一。

奇瑞新能源不仅有“量的增长”,更有“质的跃升”。奇瑞新能源正从规模扩张迈向价值增长的新阶段。2026年上半年,奇瑞汽车新能源业务收入达592.84亿元,同比增长63.8%,占总收入比重从25.6%提升至41.4%。
奇瑞新能源的增长不只是规模上的突破。上半年新能源业务收入592.84亿元,同比增长63.8%,占总收入比重从25.6%提升到41.4%。收入增速跑赢了销量增速,说明单价更高的车型占比在提高,结构在优化。产品层面,风云T7上市首日订单破2.3万,神行者8预售48小时破万,智界V9累计交付破2万辆,50万级新能源MPV最快纪录。国内国外两条腿都在往前迈。截至8月底,奇瑞全球累计销量突破2044万辆,海外累计超718万辆——这是新起点,而新能源正在为这个起点注入新的内涵。中国汽车换道超车的故事,奇瑞正在全球版图上持续往下写。

Dalam rancangan sejarah kereta sebelumnya, kami membincangkan Chevrolet Traverse yang tidak menunjukkan prestasi yang baik di China. Ramai rakan juga telah meninggalkan komen di bawah video, berharap kami boleh membincangkan Chevrolet Equinox. Maka, hari ini kita akan membincangkan SUV gabungan yang sangat berkaitan dengan Chevrolet Traverse yang luar biasa ini, Chevrolet sudah pergi, kenangan masih sangat indah.

Dalam pembedahan sebelum ini mengenai Traverse, kami telah menyebut bahawa siri Traverse sangat kacau, bahkan seluruh keluarga SUV Chevrolet boleh disambungkan melalui Traverse. Jadi, di manakah hubungan antara Traverse dan Equinox? Rakan yang tidak biasa dengan Traverse boleh menonton video sebelum ini. Sebenarnya, selepas penghentian pengeluaran Traverse S10, iaitu generasi Traverse yang diimport ke China, Chevrolet telah mula mencari model pengganti untuk Traverse. Oleh itu, Generasi 1 Equinox dalam erti kata tertentu adalah pengganti Traverse. Selain itu, Chevrolet sebelum ini mempunyai SUV kecil Tracker, dan Equinox juga adalah salah satu pengganti model Chevrolet Tracker. Oleh itu, kita perlu menggunakan sebahagian ruang untuk membincangkan Tracker Chevrolet.
Anak kecil berdarah Jepun
Chevrolet Tracker ialah SUV kecil, ia sangat dekat dengan Pajero iO yang kita sebutkan sebelum ini. Generasi 1 Tracker dilancarkan pada tahun 1988, ia dibangunkan secara bersama oleh bahagian Kanada General Motors dan syarikat Suzuki, pada asalnya ialah Vitara generasi pertama (versi Jepun ialah Suzuki Escudo), di Amerika Utara juga dipanggil Sidekicks. Tracker dibahagikan kepada versi dua pintu dan versi empat pintu, panjang versi empat pintu tidak lebih daripada 4 meter, dan kerana struktur badan adalah struktur bingkai terpisah, maka ia sering dianggap sebagai trak ringan dalam banyak kes.

Generasi 2 Tracker dilancarkan pada tahun 1999, tetapi tidak dijual di Amerika Syarikat, penerus di Amerika ialah Grand Vitara. Generasi kedua Tracker dijual di Kanada dan Argentina serta Ekuador, maka tidak termasuk dalam sejarah sah Chevrolet. Generasi kedua Tracker tidak lagi menekankan keupayaan off-road sebanyak model generasi pertama, saiz sedikit bertambah, dituju kepada pasaran pemula. Model Tracker generasi ini tidak menunjukkan prestasi yang baik, tidak mempunyai kualiti yang lebih baik kerana darjah kereta Jepun, dan dihentikan produksinya di Kanada pada tahun 2004, manakala Ekuador menjualnya sehingga 2016,长达 17 tahun.

★Chevrolet Tracker 1999-2004 diambil gambar di Amerika
Sebelum ini kita semasa membincangkan Traverse, semua orang tahu siri Traverse agak kacau. Siri Tracker juga agak kacau, salah satu pengganti sebenar siri Tracker ialah Trax yang dilabel, ia pada asalnya ialah Trax yang biasa dilihat di China, juga diposisikan sebagai SUV kecil. Ini lebih rumit, penerus Trax di luar negara ialah Xingmailuo di China, tetapi Trax China mempunyai penerus uniknya sendiri, dan ini ialah Trax yang nama dalam bahasa Inggeris ialah Tracker. Jadi kita perlu menyusunnya, penerus Traverse ialah Traverse baharu, tiada salah, tetapi Jiejie meminjam nama besar Traverse off-road, penerus sebenar Traverse off-road ialah Trailblazer yang lengkap, dan satu lagi penerus S10 Traverse ialah Equinox, dan Tracker adalah pendahulu Equinox, kini di China lebih rendah daripada Equinox dua tahap, sama seperti Trax China adalah bapa saudara dan adik kandung Equinox, adik yang berlainan ibu bapa dengan Xingmailuo! Sangat seperti hubungan Amerika, Israel dan United Kingdom! Tetapi mereka mempunyai puluhan jenis jenis jantina, ini perkara apa!

Sebabnya sedemikian, kerana nama sira kereta General Motors berbeza di negara yang berbeza seperti main-main, nama yang sama di luar negara dan Amerika Utara bukan benda yang sama! Anda fikirkan hanya ini sahaja? Trax juga dijual di Rusia, sangat dekat dengan satu perkataan Rusia, perkataan ini dalam bahasa Rusia mempunyai maksud asalan isyarat umum antarabangsa, di China dekat dengan satu jenis tumbuhan!

★Chevrolet Trax 1LT Model 2024
Wangian arak di lorong pendek
Selepas membincangkan masa lalu, kita lihat sejarah Equinox yang sebenar, dan sangat gemilang. Generasi 1 Equinox dilancarkan pada tahun 2005, menggunakan struktur badan monocoque, berasal dari platform Theta General Motors, ini ialah platform kereta keluarga tahap yang lebih rendah, dan kerana kerjasama antara General Motors dan Suzuki, ia juga berada di platform yang sama dengan Suzuki yang kurang dikenali XL7, atau dengan kata lain, Equinox dan pendahulunya Tracker sama-sama mempunyai darjah Jepun di dalamnya.

Equinox generasi pertama menggunakan gaya reka bentuk luar yang sangat dekat dengan SUV Chevrolet pada masa itu, tetapi mempunyai konsep reka bentuk SUV bandar yang sangat pekat, bahagian belakang malah agak serupa dengan MPV. Reka bentuk dalaman juga mempunyai rasa Amerika yang sangat kuat, malah ada beberapa idea reka bentuk MPV, secara keseluruhan sangat mudah digunakan.

Dari segi dimensi, panjang Equinox generasi pertama ialah 4796 mm, lebar 1814 mm, paksi roda sangat luar biasa, mencapai 2857 mm. Pada zaman itu, dimensi ini jika ditambah sedikit boleh dikira sebagai SUV sederhana hingga besar yang sebenar, walaupun dari sudut pandangan kini ia masih merupakan SUV sederhana yang sangat standard. Walaupun saiznya begitu besar, Equinox pasaran Amerika Syarikat sebaliknya bersaing dengan SUV kompak utama syarikat Jepun, seperti RAV4 dan CR-V, kereta Jepun pada zaman itu benar-benar menguasai dunia. Dengan itu, kelebihan terbesar Equinox sebenarnya ialah persaingan tersasar, langkah ini ialah pilihan terbaik untuk jenama bertaraf rendah.

Enjin Equinox generasi pertama ialah dua enjin V6, masing-masing enjin V6 3.4 liter LNJ dan enjin V6 3.6 liter LY7, semua adalah enjin pelepasan semula jadi berdisplacement besar. Yang pertama mempunyai kuasa maksimum 188 hp dan tork maksimum 285 Nm, setara dengan enjin 1.5T kuasa tinggi sekarang, yang kedua ialah enjin Equinox sukan, 268 hp 339 Nm, setara dengan enjin 2.0T, maka kuasa Equinox generasi pertama相当不错。Pemindahan adalah Aisin 5AT dan pemindahan 6AT yang direka oleh General Motors dan Ford, sederhana. Walaupun secara rasmi ia ialah penerus Traverse, ia hanya merujuk kepada saiz sahaja, Equinox generasi pertama pada dasarnya mempunyai sedikit keupayaan off-road, model yang diutamakan adalah model pemacu hadapan, seperti kebanyakan SUV bandar bahan api sekarang, model empat pemacu juga menggunakan sistem empat pemacu sesuai yang relatif lebih mudah.

Menambah tenaga
Kesungguhan Equinox generasi pertama membuatkan General Motors melihat peluang perniagaan, orang Amerika juga tidak tidak dapat membuat SUV keluarga, jika benar-benar dibuat ia akan sangat digemari. Maka General Motors dengan segera推出 generasi kedua Equinox, muncul pada tahun 2010, dari luarannya tidak sukar untuk meneka ia berada di platform yang sama dengan SRX di bawah Cadillac, sebenarnya platform Equinox generasi kedua bukanlah baru, hanya diperkuatkan. Dari segi luar, bentuk Equinox generasi kedua lebih kasar dan gagah, menggunakan reka bentuk grid berpecah atas dan bawah yang sangat popular di Chevrolet pada zaman itu, sangat dekat dengan Malibu pada zaman itu, tiang C yang condong juga boleh dianggap sebagai ciri reka bentuk Equinox yang menjadi penanda kemudian.

Dimensi Equinox generasi kedua sedikit berkurang, paksi roda tidak berubah, panjang dipendekkan kepada 4770 mm, tetapi lebar bertambah kepada 1842 mm, prestasi ruang dalaman yang sebenar adalah lebih baik, dan posisi sama-sama SUV sederhana. Dari segi enjin, terdapat enjin 4 silinder 2.4 liter dan enjin V6 3.0 liter dan 3.6 liter, bukan sahaja menyediakan enjin 4 silinder tahap yang lebih rendah, tetapi juga enjin 3.6 liter yang lebih kuat, enjin V6 LFX 3.6 liter ini mempunyai kuasa maksimum 305 hp dan tork puncak 369 Nm, sama dengan Bumblebee.

Dari segi kejujuran, saya benar-benar menyukai Equinox generasi ini, hampir mempunyai semua unsur yang menggiurkan kereta Amerika, enjin pelepasan semula jadi berdisplacement besar, ruang besar, mudah untuk dikawal, keputusan ujian perlanggaran juga相当优秀. Dan, General Motors pada masa itu sudah bersedia untuk mengimport ke China, bermaksud hanya perlu mengeluarkan harga CR-V tahap tinggi untuk membeli SUV V6 Amerika, tarikan itu tidak sememangnya tinggi. Sebab yang utama untuk mengimport Equinox generasi kedua, terutamanya pada masa itu senarai jualan keluarga Chevrolet di China, Equinox berada di tempat ketiga, dan Cruze telah diimport, Equinox yang lebih mengikut citarasa penduduk China bagaimanakah boleh tidak teruja?

Pada tahun 2011, gambar pengisytiharan Equinox sebenarnya telah muncul di China, ini menunjukkan General Motors pada dasarnya telah bersedia untuk tempatan, tetapi hanya setakat itu sahaja, berita tempatan Equinox generasi kedua tidak muncul lagi. General Motors tidak mengatakan sebabnya, tetapi jika kita teka, kemungkinan besar ialah ia akan mempengaruhi Captiva yang sangat serupa posisinya, kedua-duanya di mana-mana hampir sama, tidak perlu ada dua model. Dengan itu, sepupu Equinox memasuki China, prestasi agak baik, keupayaan kelihatan sekarang juga sangat tinggi.


Cerita Es dan Api
Apabila kita fikirkan generasi seterusnya akan lebih baik, masalah muncul, ia memang lebih baik, tetapi juga benar-benar lebih tidak baik, ini kerana apa? Kita telah berulang kali mengatakan, biarkan Great Wall, dia baru sahaja membuat kereta selama 20 tahun, cara bertukar nama secara sembrono ini benar-benar permainan yang dimainkan oleh syarikat kereta asing, maka kita terus lihat bagaimana Chevrolet dan General bermain.

Dua generasi Equinox sebelum ini adalah model Amerika yang sangat pekat, sehingga Generasi 3 Equinox berubah sangat besar. Perubahan pertama ialah posisi, Equinox sebelum ini di luar negara mempunyai posisi SUV Silang Sederhana, di China hanyalah SUV bandar sederhana biasa. Apabila Generasi 3 Equinox muncul, Chevrolet menjadikannya SUV Silang Kompak, iaitu SUV bandar kompak yang biasa di China, menatap sepenuhnya model Jepun yang sama.

Tetapi apabila masuk ke China, Equinox masih dipanggil SUV sederhana, di dalamnya ada dua sebab, satu pihak ia memang lebih besar, pihak lain ialah kekacauan penggantian siri. Pada masa itu, SUV kompak di China panjangnya secara amnya di sekitar 4.6 meter atau lebih pendek, paksi roda juga selalunya di dalam 2.7 meter, lebar bahkan hanya sedikit melebihi 1.8 meter. Panjang Equinox generasi ketiga hampir mencapai 4.7 meter. Lebar 1.86 meter, paksi roda melebihi 2.7 meter, walaupun dimensi ini jika dilihat pada masa kini memang merupakan SUV kompak yang agak besar saiznya, tetapi pada masa 2017 ia benar-benar adalah saiz SUV gabungan sederhana yang sangat standard, dan hampir sama besar dengan Captiva. Perlu diketahui, pada masa itu SUV sederhana seperti BYD Tang, Toyota Highlander dan GAC GS8 telah memperbesarkan dimensi kepada panjang 4.8 meter, lebar 1.9 meter atau lebih, paksi roda 2.8 meter atau lebih. Oleh itu, dari sudut SUV sederhana, saiz Equinox generasi ketiga memang agak kecil, tetapi dari sudut SUV kompak, ia juga boleh dikira sangat luas, ini juga kunci kejayaannya pada masa itu.

Maka masalah kedua muncul, di pasaran luar negara Equinox telah berubah dari SUV sederhana menjadi SUV kompak, maka SUV sederhana siapa yang akan menggantikan? Jawapannya kembali kepada watak yang kita biasa, ini ialah versi Amerika Traverse yang tidak ditambah panjang, mengejutkan atau tidak? Sebenarnya jawapannya tidak terlalu rumit, Equinox pada asalnya menggantikan S10 Traverse iaitu Traverse yang diimport ke China yang paling awal, tetapi kemudian Chevrolet memutuskan untuk menghidupkan semula Traverse tanpa awalan dan akhiran, ini bermakna Equinox mesti berundur, siapa yang lebih besar nama Traverse. Dan Traverse yang diimport ke China telah ditambah panjang menjadi SUV sederhana hingga besar, tepat sama dengan Equinox posisi sederhana, juga boleh memperkayakan produk garis SUV Chevrolet.

Generasi ketiga Equinox juga adalah model global, ia menggantikan Captiva secara rasmi. Captiva sebenarnya juga merupakan hasil platform Theta, tetapi ia direka di Korea, sama seperti Trailblazer. Captiva dihasilkan dari tahun 2006 sehingga 2018, penerus langsung di beberapa kawasan bukan Equinox, tetapi Baojun 530 tempatan yang posisi dan tahapnya lebih rendah. Anda fikirkan General Motors hanya merosakkan jenama bawahnya sendiri, Wuling dan Baojun juga tidak kurang menderita.

Maka anda fikirkan ini sahaja? Anda terlalu meremehkan kereta tempatan. Orang Mexico mengimportnya tidak lama selepas model generasi kedua muncul, tetapi mereka berkata model Equinox ini tidak bermakna, maka pada tahun 2010 penghentian pengimportan, nampaknya citarasa Amerika dan Mexico benar-benar berbeza. Pada tahun 2015, model generasi kedua sekali lagi dijual di Mexico, terutamanya kerana Captiva telah dilancarkan selama bertahun-tahun, namun orang Mexico masih tidak membeli, bagaimana buatnya? Mungkin General Motors fikir orang Mexico hanya percaya nama Captiva, maka General Motors telah menarik Captiva generasi kedua Colombia dan Thailand, iaitu Baojun 530 tempatan, ke Mexico dan menukar nama Captiva, Equinox tidak dapat menggantikan Captiva, malah dikalahkan oleh anak angkat Captiva. Penjualan Captiva Mexico ini agak baik, pada tahun 2022 ada 19,000, sebulan lebih 1,000, jangan lihat angka ini jauh dengan kereta laris pasaran China, China, apa yang tidak perlu diperbuat hingga menjadi nombor satu dunia, jika tidak akan disuruh orang, Mexico begitu kecil saiznya, skala hanya seperti wilayah China, Baojun 530 bertukar label ini adalah SUV paling laris di Mexico pada tahun 2022, sekarang anda tahu betapa sengitnya pasaran China!

Dari segi kuasa, Equinox generasi ketiga terutama menggunakan dua jenis enjin, masing-masing enjin 4 silinder 1.5 T dan enjin 4 silinder 2.0 T. Yang pertama telah ditingkatkan pada tahun 2023, kuasa maksimum ialah 175 hp, tork puncak 275 Nm (versi tempatan 169 hp 250 Nm), sederhana antara pelbagai enjin 1.5T. Prestasi enjin 2.0T juga agak不错, 255 hp 353 Nm (versi tempatan 237 hp 350 Nm), di samping itu terdapat juga enjin diesel 1.6T, 139 hp 325 Nm, tetapi tidak memasuki pasaran China. Kita dapat melihat kuasa Equinox generasi ketiga sebenarnya telah mengalami penurunan, tetapi kedua-dua prestasi kuasa masih cukup不错, 2.0T lebih baik daripada SUV Jepun banyak, dapat memenuhi keperluan pengguna biasa terhadap kelajuan.

Enjin 1.5T dipasang dengan pemindahan 6AT, 2.0T dilengkapi dengan pemindahan 9AT, versi 1.5T menggunakan struktur pemacu hadapan, dan 2.0T menonjolkan struktur empat pemacu, keupayaan off-road cukup不错, ditambah lagi dengan keselamatan dan kekakuan kenderaan sendiri juga tidak buruk, sepenuhnya boleh mengeluarkan versi off-road ringan, menaikkan底盘加强 empat pemacu, malah menambah penutup perbezaan pada gandar belakang, gaya luaran ikut腔调 hard man versi Traverse, dianggarkan dapat menarik ramai pengguna.

Equinox kelihatan tinggi di China, pada dasarnya setiap jalan ada satu unit, tetapi daerah yang prestasinya paling baik masih negara asalnya Amerika, dan jika diletakkan di China, itu adalah keputusan yang diimpikan ramai. Pada tahun 2004, jualan tahunan Equinox generasi pertama telah mencapai lebih 84,000 unit, jualan bulanan purata melebihi 7,000 unit, di China hampir sama dengan tahap Highlander. Pada tahun 2005, angka ini naik kepada 130,000 unit, pada tahun 2006 juga ada lebih 113,000 unit, di China serupa dengan Galaxy L7. Tampaknya walaupun di Amerika yang ramai orang katakan dapat mendapat dolar dan membelanjakan dolar, orang ramai masih suka SUV bandar yang lebih selesa untuk duduk, ruang luas, yang paling penting ialah murah, bukan SUV off-road lebih bingkai terpisah yang pembakaran minyak tinggi.

Tentu saja, 130,000 bukan puncak jualan Equinox, purata bulanan hanya lebih 10,000 maka syarikat kereta tempatan benar-benar tidak boleh dikira sebagai diimpikan. Pada tahun 2010, jualan Equinox meningkat kepada hampir 150,000 unit, sejak itu terus meningkat sehingga 2015, menjadi 277,000 unit, jualan bulanan melebihi 20,000 unit, diletakkan di China pada dasarnya adalah tahap Song Plus Dm-i dan Haval H6, sangat luar biasa, dalam erti kata tertentu ia ialah SUV rakyat Amerika. Lebih penting, ramai pengguna tradisional akan fikir Equinox dua generasi sebelumnya lebih digemari orang Amerika kerana ia mempunyai enjin pelepasan semula jadi berdisplacement besar, saiz lebih besar, reka bentuk lebih kasar, tetapi pada asasnya Equinox generasi ketiga yang tidak begitu digemari di China sekali lagi mencapai puncak jualan di Amerika, tahun pertama dilancarkan ada 290,000 unit, lebih banyak daripada setiap tahun sebelumnya, tahun kedua bertambah kepada 332,000 unit, pada tahun 2019 mencapai puncak, 346,000 unit, jualan bulanan hampir 30,000 unit, data ini diletakkan di China adalah sepuluh teratas甚至前五 senarai jualan semua model, sehingga 2023 pada hujung produk masih ada 210,000 unit, kelihatan Equinox semakin digemari orang Amerika.

Sebenarnya citarasa sebenar orang Amerika sangat dekat dengan kita, apabila ada wang semuanya adalah SUV besar甚至全尺寸硬派 SUV, tetapi pilihan biasa orang awam masih kereta serba boleh. Mungkin kerana terlalu banyak kereta serba boleh di China, prestasi Equinox di China walaupun pernah ada cahaya, tetapi secara keseluruhan hanya boleh dibilang sederhana, jualan tidak boleh dibandingkan dengan Amerika. Pada tahun 2017 ketika Equinox baru dilancarkan, prestasi biasa-biasa sahaja 53,000 unit, jualan bulanan 4,000 unit, ini bagi Chevrolet sebenarnya dianggap sebagai angka kejayaan, pada tahun 2018 bertambah kepada lebih 70,000 unit, sejak itu mula menurun. Pada tahun 2022 hanya 20,357 unit, pada tahun 2023 malah hanya lebih 10,000 unit, jualan purata bulanan kurang 1,000 unit, menjadi model yang terlupakan, dan potongan harga hampir 60,000, harga model permulaan kurang 130,000.

Sebab wujudnya perbezaan besar antara China dan Amerika ini, punca utama masih kerana status Equinox Chevrolet di China agak pelik, dari segi posisi jenama, kesedaran produk, ia jauh ketinggalan daripada SUV kompak Jepun atau Jerman utama, malah memberi label kepada ramai pemilik yang membeli Equinox dengan diskaun tidak lebih daripada membeli CR-V yang tidak mampu. Untuk dibandingkan dengan SUV konfigurasi tinggi tempatan, kekuatan jenama Chevrolet sedikit lebih baik, masih juga gabungan, sama seperti anda berpacaran, pihak lelaki sekurang-kurangnya makan gaji negeri. Tetapi dari segi konfigurasi dan pelbagai lagi jelas berada di bawah, bagaimana masih ada yang berani membandingkan konfigurasi dan berkesan kos dengan kereta tempatan? Pencari kerja syarikat swasta perantaraan dan atas mungkin lebih baik daripada pekerja bawahan rasmi.

Pada awal tempatan SUV yang boleh ditewaskan benar-benar tidak banyak, seperti prestasi awal GAC GS5 yang baik pada awal kemudian terus hilang, dan BYD Tang tanpa sokongan DM, bahkan pernah menjadi tandas, kini di tepi jalan dibongkar bersepah-sepah kadangkala boleh digunakan sebagai tandas emergency bagi Qori 5, tetapi setelah 2021, SUV新能源 dengan kelebihan prestasi yang membinasa dan rasa tinggi serta kos komprehensif rendah yang paling dihargai oleh pengguna peringkat ini menekan pasaran kereta bahan api utama, yang pertama sekali adalah model Amerika dan Korea, Equinox menjadi salah satu korban. Selain itu, Equinox dilancarkan selama bertahun-tahun, tahap perubahan reka tidak besar, penurunan daya saing adalah fakta yang tidak boleh disangkal. Tentu saja saya masih perlu mengatakan, toleransi China terhadap kereta Amerika jauh lebih rendah daripada kereta Jerman dan Jepun, Equinox sepanjang masa adalah kereta yang sangat bagus, kualiti tiada masalah besar, keselamatan dalam talian, teknologi juga cenderung utama, ruang besar, kuasa cukup, sangat mengendahkan penggunaan rumah tangga, sebenarnya saya juga sebelum ini telah mengesyorkan rakan dan keluarga untuk memilih Equinox dan bukan tiga gading Jepun!

Kejar arus
Maka bagaimana dengan Equinox generasi keempat? Kita terus katakan jawapan, di Amerika pasti akan meneruskan legasi, di China kemungkinan besar akan serupa dengan prestasi Generasi 3.

Equinox generasi baharu ini berubah besar, mempunyai luaran yang sangat tajam, masih mengekalkan ciri reka keseluruhan Equinox generasi ketiga, tetapi jelas lebih bulat dan kukuh, sangat mempunyai rasa kuasa SUV Amerika. Hadapan depan menggunakan reka bentuk lampu berpecah, kelihatan seperti beberapa model peringkat tinggi Chevrolet, malah lebih ganas daripada Chevrolet Traverse model terkini yang kami perkenalkan baru-baru ini. Tiang C yang condong kekal, tetapi reka bentuk hampir sama dengan Trailblazer, bahagian belakang relatif mudah, tidak menggunakan banyak reka popular yang vulgar. Dari segi dimensi, perbezaan antara Equinox generasi baharu dan model semasa pada dasarnya boleh diabaikan, hanya lebar yang jelas bertambah kepada 1902 mm. Dimensi ini di Amerika tidak menjadi masalah, tetapi di China benar-benar hanya boleh dikira sebagai SUV kompak tanpa ciri, masih perlu menghadapi Xing Yue L yang seperti mahasiswa yang berkawan di sekolah menengah.

Dari segi dalaman, Equinox generasi baharu akhirnya mengejar arus, tetapi sekadar mengejar sahaja, dalaman secara keseluruhan kelihatan agak moden, tetapi jika dibandingkan dengan kereta tempatan, agak kurang moden dan terkini. Terdapat dua poin utama, pertama sekali adalah menggunakan struktur pemindahan belakang yang lazim digunakan di model Amerika, ruang penyimpanan di bahagian tengah bertambah, walaupun tidak terlalu moden, tetapi ia mudah digunakan. Yang kedua adalah mempunyai一排 butang fizikal dan butang putar di bawah skrin tengah, bayangkan diri selepas penat bekerja seharian, dengan elegan menekan butang untuk membuka penghawa dingin, rasa tidak dipaksa membuat pilihan ini sangat baik, saya sudah seharian bekerja, seharian menjadi anak ayam, masih perlu dipaksa oleh pereka untuk bersorak membuka penghawa dingin?
Perubahan dari segi kuasa adalah besar, versi bahan api menonjolkan enjin 1.5T, pemacu hadapan dilengkapi dengan CVT, kelebihannya lebih lancar dan lebih jimat minyak, tetapi kekurangannya tidak boleh diandalkan seperti AT sebelum ini, dan di mata pengguna tradisional, kedudukan CVT lebih rendah daripada AT, lagi pun, mereka yang benar-benar prihatin terhadap jimat minyak akan berkawan dengan Kakak Kapal, maka sedikit baharu Equinox ini tidak bijak. Versi empat pemacu tidak lagi menggunakan 9AT, tetapi 8AT, dan versi Active boleh menambah enjin off-road, pada asasnya adalah model off-road ringan, serupa dengan Jetour Traveller dan Haval Dog.

Menariknya, nama Equinox baharu di China ialah Equinox Plus, dan bukan model bahan api, ia adalah versi hibrida plug-in yang popular di China. Equinox Plus menggunakan enjin 1.5T, kuasa maksimum 180 hp, tork maksimum 250 Nm. Motor elektrik menggunakan struktur P1 ditambah P3 yang lazim digunakan di bawah General Motors, jumlah kuasa motor 190 hp, tork maksimum 315 Nm, kuasa sistem maksimum adalah 364 hp, tork 565, parameter ini lebih kuat daripada hampir semua enjin 3.0T. Namun ini hanyalah parameter kertas, waktu pecutan 100 km yang diberikan rasmi kira-kira 7 saat, sama ada penyelarasan terbalik, atau parameter maksimum sistem mustahil untuk output pada masa yang lama, tetapi prestasi pecutan ini jauh lebih baik daripada model 2.0T semasa, kualiti pemanduan juga lebih baik, inilah daya tarikan motor.

Kumpulan bateri ditentukan oleh BYD, kapasiti 16.5 kWh dan 24.4, julat jarak WLTC yang diumumkan oleh Kementerian Industri ialah 80 km dan 120 km, bagaimana pula, masih boleh diterima, plat hijau ini sahaja sudah cukup untuk mengalahkan SUV gabungan harga yang sama. Pemindahan DHT dua kelajuan membolehkannya mempunyai jimat minyak kurang 6 liter, sistem kuasa ini apabila dilihat secara menyeluruh mencapai tahap utama kereta tempatan harga yang sama peringkat yang sama, walaupun tidak ada banyak poin utama, tetapi jenama gabungan dapat membuat kereta seperti ini adalah poin utama yang paling besar, percayalah, anda lihat sahaja kereta Jepun.

Tetapi juga ada kekurangan pada Equinox Plus, konfigurasi model permulaan miskin, hanya pemanduan bantuan L1, sunroof dan pintu belakang elektrik serta pengecasan wayarles telefon tidak ada. Reka bentuk pandangan panoramic seperti konfigurasi kereta tempatan yang popular memerlukan versi 169,900, L2 juga sama, Equinox Plus masih adalah jenis gabungan kereta yang masih mempunyai baki konfigurasi, kesungguhan sistem kuasa adalah cukup, tetapi dari segi konfigurasi masih tidak mencukupi.

Pada Pameran Kereta Beijing, Equinox juga mempunyai model EV yang muncul, kesungguhan juga cukup baik. Model Equinox EV satu motor mempunyai dua parameter, 150 kW dan 180 kW, yang pertama menonjolkan julat jarak, dilengkapi dengan bateri litium tiga logam 79.7 kWh, yang kedua ialah bateri litium besi fosfat 65 kWh, julat jarak CLTC masing-masing 620 dan 510 km.

Equinox EV empat pemacu menggunakan susunan dua motor, hadapan 143 kW dan belakang 68 kW, kuasa jumlah 211 kW atau 287 hp, juga cukup不错. Kapasiti kumpulan bateri 79.7 kWh, julat elektrik CLTC yang diisytiharkan ialah 600 km.

Walaupun EV, EV ini tidak ada kaitan dengan PHEV, tetapi mempunyai hubungan saudara miskin dengan Buick E5, kedua-duanya dimensi sangat konsisten, panjang 4845 mm, paksi roda 2954 mm, E5 posisi SUV sederhana hingga besar, Equinox EV ialah SUV sederhana. Dari segi luaran juga tidak seperti Equinox, malah sangat seperti E5, dan reka bentuk luaran baharu Chevrolet cukup baik, lebih cantik daripada E5.

Kembali ke titik ketika ia baru dilancarkan. Prestasi Equinox versi bahan api biasa, hanya ada Xing Yue L yang boleh meruntuhkannya, dan harga Xing Yue L tidak sampai 130,000, Jetour Traveller juga hanya lebih 130,000, walaupun Equinox mengeluarkan diskaun besar model semasa, harga permulaan sebenarnya lebih 120,000, saya rasa secara peribadi berkesan kos mungkin masih biasa-biasa sahaja, dua buah Song BYD menunggu dengan pisau. Dan Equinox di bawah ada Xingmailuo, pada masa ini sudah mendapat diskaun sehingga 113,900, ini bermakna harga penawaran pengedar Equinox yang paling sesuai pada 130,000, jika lebih rendah daripada itu, Xingmailuo dan Trax akan turut menurunkan harga. Walaupun kawasan di atas 300,000 sangat panas, tetapi kawasan harga sekitar 100,000 adalah kawasan persaingan paling sengit kereta tempatan, SUV yang hebat banyak sekali, Equinox boleh mempunyai jualan bulanan lebih 4,000 unit dalam kekejapan model-model ini sudah merupakan kejayaan, bermaksud serupa dengan Wuling Xingchen dan Haval Menglong.

Equinox PHEV mungkin lebih panas, kerana pada masa ini model PHEV gabungan yang bernilai untuk dibeli tidak banyak, jika dipertimbangkan harga maka lebih sedikit lagi, komprehensif Equinox PHEV memang不错, saiz tidak besar tetapi di bandar parkir dan memandu juga lebih fleksibel, jika boleh bermula 150,000, Equinox PHEV mungkin lebih baik daripada jualan versi bahan api, kita memilih model template yang dipanggil Menglong, jualan bulanan 3,000 ke 4,000 untuk Equinox PHEV merupakan kejayaan yang besar.

Untuk Equinox EV, ia adalah model murah Buick E5. E5 sebelum ini jualan agak不错, boleh mencapai jualan bulanan sekitar 4,000 unit dalam perebutan dengan kereta tempatan, tetapi kemudian terbongkar asal, jatuh ke lebih 1,000 unit, maka Equinox EV jika boleh stabil pada sekitar 2,000 unit dengan berkesan kos maka benar-benar不错.
Dapat dilihat, ketiga-tiga model Equinox baharu jika harga dan prestasi produk tidak ada masalah, gabungan jualan bulanan boleh hampir 10,000, ini pasti merupakan angka yang akan membuat Chevrolet tidak dapat tidur,毕竟 Chevrolet selain Cruze yang dilabel, yang lain hampir terbenam ke bawah bibir, dan Cruze ini kerana tidak sesuai dengan masa depan Chevrolet akan dibuang keluar untuk dipotong, Chevrolet hendak tingkatkan tahap!

Kita sebenarnya sangat berharap Equinox家族 baharu akan memberikan harga yang kompetitif, kerana Equinox sejak dilahirkan ia adalah kereta keluarga yang berkualiti tinggi dan keselamatan tinggi, anda boleh mencari banyak kekurangannya, tetapi selepas membuang kulit dan tulang, terasnya相当淳朴, kereta yang bagus seperti ini benar-benar tidak patut terlupakan, bukan harga yang mudah diukur. Tanyakan pemilik Equinox, selain mengadu-adu adakah anda sangat suka Equinox? Bahkan model semasa, saya fikir ia lebih baik daripada kebanyakan SUV Jepun pada masa itu, keselamatan lebih boleh dikira sebagai membinasa.

Tetapi keluarga Chevrolet di China sudah mati, telah keluar dari China, model-model yang dikatakan不错 ini tidak mencapai结局 yang baik. Kita letakkan pandangan kembali ke sekarang, walaupun generasi Equinox terkini ini mencapai jualan yang不错 di China, tetapi dari tahap persaingan ketat China sekarang, tolak ke depan dua tahun, maka ia tidak mempunyai keperluan pembelian yang nyata lagi. Saiz tidak cukup besar, harga tidak cukup murah. Mahu ruang, maka model seperti Huawing S Galaxy M9 telah memukul harga hingga 160,000 hingga 170,000, bahkan kurang 150,000. Jangan katakan keselamatan kereta besar tidak begitu baik seperti kereta kecil, smart pada asalnya juga kata demikian, prestasi perlanggaran sebenar kereta besar memang mempunyai kelebihan. Dan dari segi konfigurasi selama ini adalah kelebihan kereta tempatan, dengan memanfaatkan rantaian bekalan China, boleh membuatkan ia baik dan murah. Kereta tempatan tidak hanya dalam saiz ruang, konfigurasi sistem bantuan pemanduan, kepintaran, semua arah dalam persaingan ketat. Jangan katakan Chevrolet, anda lihat Honda pada masa ini juga sudah sampai ke batas keluar? Jualan bulanan hanya lebih 20,000, Nissan jika tidak menggunakan teknologi China untuk membina model Siri N, maka Nissan mungkin juga akan diputar ke bawah perbincangan keluar China gabungan berikutnya.

Maka kita ringkaskan sejarah Equinox di China, dua generasi pertama tidak diimport maka tidak banyak dibincangkan, model generasi ketiga tepat kali memotong puncak perkembangan kereta bahan api China, kereta bahan api yang cukup bagus ini tentu akan menerima jualan yang sangat baik. Tetapi apabila menjelang hujung hayat produk, teknologi kereta bahan api China meningkat pesat, dan menghadapi perubahan besar kereta elektronik, pada masa ini Chevrolet sudah jelas tidak dapat mengikuti. Dan keluarga SAIC GM, prestasi kereta elektronik pada masa ini sebenarnya yang paling baik ialah Buick, Cadillac juga表现一般, dan SAIC sendiri juga mempunyai banyak jenama baru, seperti IM Motors, Roewe, dan lain-lain, kereta gabungan keluar China adalah hasil yang wajar, tiada apa yang perlu disedihkan. Cuma model hibrida plug-in yang hebat dalam keluarga SAIC ini mungkin akan ditanda secara terbalik, menjadi Equinox untuk dijual ke negara lain, dan ini mungkin juga merupakan pengakhiran yang semua orang sukai lihat.


喺馬來西亞嘅 SUV 市場,好多買家喺揀車嗰陣都會拿 Honda HR-V 同 Chery Tiggo 8 PHEV 嚟做比較。呢兩款車喺價格同定位上都幾接近,今日我哋就由多個方面嚟做一次詳細嘅比較,幫你節省咗做功課嘅時間。
Honda HR-V 喺馬來西亞嘅 OTR 售價係 RM 115,900 - 143,900,合共 4 個版本,包括 2026 e:HEV 1.5L RS(RM 143,900)、2026 1.5T V(RM 137,900)、2026 1.5T E(RM 130,900) 等等。
Chery Tiggo 8 PHEV 喺馬來西亞嘅 OTR 售價係 RM 159,750 - 159,750,合共 2 個版本,包括 1.6L Turbo Standard(RM 130,000)、1.6L Turbo Premium(RM 145,000) 等等。
由價錢睇,Honda HR-V 嘅起步價的確比 Chery Tiggo 8 PHEV 平咗 RM 43,850。如果你預算有限,Honda 嘅入門版已經可以滿足日常需要。但都要注意,平嗰幾千蚊,可能喺配備上會要做取舍,具體就要睇你嘅需要啦。

Honda HR-V 車身長 4500 mm,尾箱 450 L。
Chery Tiggo 8 PHEV 車身長 4400 mm,尾箱 400 L。
空間方面,Honda HR-V 嘅車身比 Chery Tiggo 8 PHEV 長咗 100 mm,車內乘坐空間會稍微寬敞少少,尤其係後座腿部空間。如果你經常載家人或者要放手推車,大啲嘅車身的確更加實用。

Honda HR-V 保養保證 5 年/無限里程,保養間隔 每 10,000km 或 6 個月。
Chery Tiggo 8 PHEV 保養保證 3 年/100,000km,保養間隔 每 10,000km 或 6 個月。

Honda HR-V 同 Chery Tiggo 8 PHEV 都係馬來西亞市場嘅主流選擇,適合家庭使用、日常通勤。如果你更睇重品牌口碑同二手價,可以優先考慮口碑更好嗰款;如果你更在意性價比同配備,就揀配置更豐富嗰款。最後都係建議兩款都去試駕,親身體驗先係最重要嘅。
總括來說,Honda HR-V 同 Chery Tiggo 8 PHEV 都係馬來西亞市場幾唔錯嘅車型。揀邊架車,關鍵都係睇你嘅個人需要同預算。建議大家做好功課,多比較幾間車行嘅報價,再去試駕先做最後決定。買車係件大事,花少少時間做功課絕對唔錯。

喺馬來西亞嘅 SUV 市場,好多買家揀車嗰陣都會揾 Honda HR-V 同 Chery Tiggo 8 嚟做比較。這兩款車喺價位同定位上都幾相近,今日我哋就從多個方面做一次詳細比較,幫你省返做功課嘅時間。
Honda HR-V 喺馬來西亞嘅 OTR 售價係 RM 115,900 - 143,900,一共有 4 個版本,包括 2026 e:HEV 1.5L RS(RM 143,900)、2026 1.5T V(RM 137,900)、2026 1.5T E(RM 130,900) 等。
Chery Tiggo 8 喺馬來西亞嘅 OTR 售價係 RM 129,750 - 129,750,一共有 1 個版本,包括 2026 1.6T Standard(RM 129,750) 等。
從價錢睇,Honda HR-V 嘅起步價確實比 Chery Tiggo 8 平咗 RM 13,850。如果你預算有限,Honda 嘅入門版已經可以滿足日常需求。但都要留意,平嗰幾千蚊,可能喺配備上會有取捨,具體要看你嘅需求。

Honda HR-V 嘅安全評級係 5★ (ASEAN NCAP),主動安全系統包括 Honda SENSING (ACC, CMBS, LKAS, RDM)。
Chery Tiggo 8 嘅安全評級係 TBD,主動安全系統包括 Basic。
安全配備方面,兩款車都拿到唔錯嘅評級。不過 Honda HR-V 嘅 Honda SENSING (ACC, CMBS, LKAS, RDM) 同 Chery Tiggo 8 嘅 Basic 喺功能上有些差異,如果你比較睇重主動安全嘅話,可以仔細對比下兩者嘅功能列表。

Honda HR-V 車身長 4500 mm,車尾箱 450 L。
Chery Tiggo 8 車身長 4400 mm,車尾箱 400 L。
空間方面,Honda HR-V 嘅車身比 Chery Tiggo 8 長咗 100 mm,車內乘坐空間會稍微寬鬆啲,尤其係後座腿部空間。如果你經常載家人或者需要放嬰兒車,大一點嘅車身確實更實用。

Honda HR-V 同 Chery Tiggo 8 都係馬來西亞市場嘅主流選擇,適合家庭使用、日常通勤。如果你更睇重品牌口碑同二手價,可以優先考慮口碑更好嗰一款;如果你更介意性價比同配備,就揀配置更豐富嗰款。最後始終建議兩款都去試駕,親身體驗先至最重要。

總嘅嚟講,Honda HR-V 同 Chery Tiggo 8 都係馬來西亞市場好唔錯嘅車型。揀邊一部,關鍵始終要看你嘅個人需求同預算。建議大家做好功課,多比較幾間車行嘅報價,再去試駕先至做最終決定。買車係件大事,花少少時間做功課絕對無錯。

喺馬來西亞嘅 SUV 市場,好多買家喺揀車嘅時候都會拿本田 HR-V 同奇瑞 Tiggo 8 嚟做比較。呢兩款車喺價位同定位上都好接近,今日我就喺多個方面做一個詳細嘅比較,幫你省下做功課嘅時間。
本田 HR-V 喺馬來西亞嘅 OTR 售價係 RM 115,900 - 143,900,一共有 4 個版本,包括 2026 e:HEV 1.5L RS(RM 143,900)、2026 1.5T V(RM 137,900)、2026 1.5T E(RM 130,900)等。
奇瑞 Tiggo 8 喺馬來西亞嘅 OTR 售價係 RM 129,750 - 129,750,一共有 1 個版本,包括 2026 1.6T Standard(RM 129,750)等。
從價錢嚟睇,本田 HR-V 嘅起步價確實比奇瑞 Tiggo 8 平咗 RM 13,850。如果你預算有限,本田嘅入門版已經可以滿足日常需求。但要記住,平嗰幾千蚊,可能喺配備上會有取舍,具體要看你嘅需求。

本田 HR-V 嘅安全評級係 5★ (ASEAN NCAP),主動安全系統包括本田 SENSING (ACC, CMBS, LKAS, RDM)。
奇瑞 Tiggo 8 嘅安全評級係 TBD,主動安全系統包括 Basic。
安全配備方面,兩款車都拿到唔錯嘅評級。不過本田 HR-V 嘅本田 SENSING (ACC, CMBS, LKAS, RDM) 同奇瑞 Tiggo 8 嘅 Basic 喺功能上有啲差異,如果你比較看重主動安全嘅話,可以仔細比較下兩者嘅功能列表。

本田 HR-V 採用 FWD 驅動方式。
奇瑞 Tiggo 8 採用 FWD 驅動方式。
兩款車嘅驅動方式一樣,都係 FWD,日常駕駛感受唔會有太大分別。

本田 HR-V 保修 5 年/無限制里程,保養間隔 每 10,000km 或 6 個月。
奇瑞 Tiggo 8 保修 3 年/100,000km,保養間隔 每 10,000km 或 6 個月。

總嘅嚟講,本田 HR-V 同奇瑞 Tiggo 8 都係馬來西亞市場好唔錯嘅車型。揀邊一部,關鍵仲要睇你嘅個人需求同預算。建議大家做好功課,多比較幾間車行嘅報價,先去試駕先做最終決定。買車係件大事,花少少時間做功課絕對唔會錯。

喺馬來西亞嘅 SUV 市場,好多買家喺揀車嘅時候都會拎 Honda HR-V 同 Chery Tiggo 7 Pro 嚟做比較。呢兩款車喺車價同定位上都幾接近,今日我哋就由多個方面做一次詳細嘅比較,幫手省低做功課嘅時間。
Honda HR-V 喺馬來西亞嘅 OTR 售價係 RM 115,900 - 143,900,一共有 4 個版本,包括 2026 e:HEV 1.5L RS(RM 143,900)、2026 1.5T V(RM 137,900)、2026 1.5T E(RM 130,900)等。
Chery Tiggo 7 Pro 喺馬來西亞嘅 OTR 售價係 RM 123,750 - 123,750,一共有 2 個版本,包括 1.6L Turbo Standard(RM 125,000)、1.6L Turbo Premium(RM 140,000)等。
由價錢睇,Honda HR-V 嘅起步價確實比 Chery Tiggo 7 Pro 平咗 RM 7,850。如果你預算有限,Honda 嘅入門版已經可以满足日常需要。但都要留意,平嘅嗰幾千蚊,可能會喺配備上有取舍,具體要睇你嘅需要。

Honda HR-V 搭載 1.5L Turbo,馬力 140 hp。官方油耗 7.0 L/100km。
Chery Tiggo 7 Pro 搭載 1.5L Turbo,馬力 140 hp。官方油耗 7.0 L/100km。
兩款車用住同一套動力系統,日常開落嚟嘅感受基本冇分別。油耗方面都差唔多,唔使太糾結呢一點。

Honda HR-V 嘅安全評級係 5★ (ASEAN NCAP),主動安全系統包括 Honda SENSING (ACC, CMBS, LKAS, RDM)。
Chery Tiggo 7 Pro 嘅安全評級係 TBD,主動安全系統包括 Basic。
安全配備方面,兩款車都攞到唔錯嘅評級。不過 Honda HR-V 嘅 Honda SENSING (ACC, CMBS, LKAS, RDM) 同 Chery Tiggo 7 Pro 嘅 Basic 喺功能上有啲差異,如果你比較重視主動安全嘅話,可以仔細比較一下兩者嘅功能列表。

Honda HR-V 保養保證 5 年/無限制里程,保養間隔 每 10,000km 或 6 個月。
Chery Tiggo 7 Pro 保養保證 3 年/100,000km,保養間隔 每 10,000km 或 6 個月。
總體嚟講,Honda HR-V 同 Chery Tiggo 7 Pro 都係馬來西亞市場好唔錯嘅車款。揀邊輛,關鍵仲係要睇你嘅個人需要同預算。建議大家做好功課,多比較幾間車行嘅報價,再去試車做最終決定。買車係一件大事,花費少少時間做功課絕對唔會錯。

喺馬來西亞嘅 SUV 市場,好多買家喺揀車嗰陣都會拿 Honda HR-V 同 Chery Tiggo 7 Pro 嚟做比較。這兩款車喺價位同定位上都幾接近,今日我哋就由多個方面做一個詳細嘅比較,幫你節省做功課嘅時間。
Honda HR-V 喺馬來西亞嘅 O T R 售價係 RM 115,900 - 143,900,總共有 4 個版本,包括 2026 e:HEV 1.5L RS(RM 143,900)、2026 1.5T V(RM 137,900)、2026 1.5T E(RM 130,900) 等。
Chery Tiggo 7 Pro 喺馬來西亞嘅 O T R 售價係 RM 123,750 - 123,750,總共有 2 個版本,包括 1.6L Turbo Standard(RM 125,000)、1.6L Turbo Premium(RM 140,000) 等。
由價錢睇,Honda HR-V 嘅起步價確實比 Chery Tiggo 7 Pro 平咗 RM 7,850。如果你預算有限,Honda 嘅入門版已經可以滿足日常需要。但都要注意,平咗嗰幾千蚊,可能喺配備上會有取舍,具體要睇清你嘅需要。

Honda HR-V 裝載 1.5L Turbo,馬力 140 hp。官方油耗 7.0 L/100km。
Chery Tiggo 7 Pro 裝載 1.5L Turbo,馬力 140 hp。官方油耗 7.0 L/100km。
兩款車用緊同一套動力系統,日常開出嚟嘅感受基本上無分別。油耗方面都幾近,唔使太糾結呢一點。

Honda HR-V 採用 FWD 驅動方式。
Chery Tiggo 7 Pro 採用 FWD 驅動方式。
兩款車嘅驅動方式一樣,都係 FWD,日常駕駛感受唔會有太大分別。

Honda HR-V 保養 5 年/無限里程,保養間隔 每 10,000km 或 6 個月。
Chery Tiggo 7 Pro 保養 3 年/100,000km,保養間隔 每 10,000km 或 6 個月。
Honda HR-V 同 Chery Tiggo 7 Pro 都係馬來西亞市場嘅主流選擇,適合家庭使用、日常通勤。如果你更睇重品牌口碑同二手價,可以優先考慮口碑更好嗰一款;如果你更在意性價比同配備,那就揀配備更豐富嗰款。最後都建議兩款都去試駕,親身體驗先至最重要。
總括嚟講,Honda HR-V 同 Chery Tiggo 7 Pro 都係馬來西亞市場唔錯嘅車型。揀邊部,關鍵都要睇你嘅個人需求同預算。建議大家做足功課,多比較幾間車行嘅報價,再試駕做最終決定。買車係件大事,花少少時間做功課絕對唔會錯。

喺馬來西亞嘅 SUV 市場,好多買家喺揀車嗰陣都會拎 Honda HR-V 同 Chery Tiggo 7 Pro 嚟做比較。呢兩部車喺價位同定位上都幾接近,今日我哋就由多個方面做一個詳細比較,幫你省返做功課嘅時間。
Honda HR-V 喺馬來西亞嘅 OTR 售價係 RM 115,900 - 143,900,合共有 4 個版本,包括 2026 e:HEV 1.5L RS(RM 143,900)、2026 1.5T V(RM 137,900)、2026 1.5T E(RM 130,900)等。
Chery Tiggo 7 Pro 喺馬來西亞嘅 OTR 售價係 RM 123,750 - 123,750,合共有 2 個版本,包括 1.6L Turbo Standard(RM 125,000)、1.6L Turbo Premium(RM 140,000)等。
從價錢嚟睇,Honda HR-V 嘅起步價的確比 Chery Tiggo 7 Pro 平咗 RM 7,850。如果你預算有限,Honda 嘅入門版已經可以滿足日常需求。但都要留意,平嗰幾千蚊,可能喺配備上會有取捨,具體就要睇你嘅需求。

Honda HR-V 搭載 1.5L Turbo,馬力 140 hp。官方油耗 7.0 L/100km。
Chery Tiggo 7 Pro 搭載 1.5L Turbo,馬力 140 hp。官方油耗 7.0 L/100km。
兩部車用緊同一套動力系統,日常開落嚟嘅感覺基本冇分別。油耗方面亦都差唔多,唔使太糾結呢一點。

Honda HR-V 嘅安全評級係 5★ (ASEAN NCAP),主動安全系統包括 Honda SENSING (ACC, CMBS, LKAS, RDM)。
Chery Tiggo 7 Pro 嘅安全評級係 TBD,主動安全系統包括 Basic。
安全配備方面,兩部車都拿到唔錯嘅評級。不過 Honda HR-V 嘅 Honda SENSING (ACC, CMBS, LKAS, RDM) 同 Chery Tiggo 7 Pro 嘅 Basic 喺功能上有啲差異,如果你比較睇重主動安全嘅話,可以仔細對比下兩者嘅功能列表。

Honda HR-V 採用 FWD 驅動方式。
Chery Tiggo 7 Pro 採用 FWD 驅動方式。
兩部車嘅驅動方式一樣,都係 FWD,日常駕駛感受唔會有太大分別。
總體嚟講,Honda HR-V 同 Chery Tiggo 7 Pro 都係馬來西亞市場幾唔錯嘅車型。揀邊一輛,關鍵始終都要睇你嘅個人需求同預算。建議大家做好功課,多比較幾間車行嘅報價,再去試駕做最終決定。買車係件大事,花啲時間做功課絕對唔會錯。

In Malaysia's SUV market, many buyers compare Honda HR-V and Chery Tiggo Cross when choosing a car. These two cars are quite close in price and positioning. Today we make a detailed comparison from multiple aspects to help you save time on research.
The Honda HR-V OTR price in Malaysia is RM 115,900 - 143,900, with a total of 4 versions, including 2026 e:HEV 1.5L RS (RM 143,900), 2026 1.5T V (RM 137,900), 2026 1.5T E (RM 130,900), etc.
The Chery Tiggo Cross OTR price in Malaysia is RM 88,750 - 99,750, with a total of 2 versions, including 2025 HEV 1.5L CSH (RM 99,750), 2025 1.5T Standard (RM 88,750), etc.
From a price perspective, the Chery Tiggo Cross starting price is RM 27,150 cheaper than the Honda HR-V. Honestly, in this price range, the difference of a few thousand is not actually that big; the key is overall value for money and long-term usage costs.

The Honda HR-V safety rating is 5★ (ASEAN NCAP), active safety system includes Honda SENSING (ACC, CMBS, LKAS, RDM).
The Chery Tiggo Cross safety rating is TBD, active safety system includes Basic.
Regarding safety features, both cars have received decent ratings. However, there are some differences in functions between the Honda HR-V's Honda SENSING (ACC, CMBS, LKAS, RDM) and the Chery Tiggo Cross's Basic. If you value active safety more, you can carefully compare the function lists of the two.

The Honda HR-V adopts FWD drive mode.
The Chery Tiggo Cross adopts FWD drive mode.
The drive mode of both cars is the same, both are FWD, daily driving experience will not have too big of a difference.

Honda HR-V and Chery Tiggo Cross are both mainstream choices in the Malaysia market, suitable for family use and daily commuting. If you value brand reputation and resale value more, you can prioritize the one with better reputation; if you care more about value for money and features, then choose the one with richer configurations. Ultimately it is recommended to test drive both, as personal experience is the most important.

Overall, Honda HR-V and Chery Tiggo Cross are both excellent car models in the Malaysia market. Which one to choose depends on your personal needs and budget. It is suggested to do research, compare quotes from multiple dealerships, and then go for a test drive to make a final decision. Buying a car is a big matter, spending time on research will never be wrong.

In the SUV market in Malaysia, many buyers compare the Honda HR-V and Mazda CX-8 when choosing a car. These two cars are quite close in price and positioning. Today, we will make a detailed comparison from multiple aspects to help you save time on research.
The OTR price of the Honda HR-V in Malaysia is RM 115,900 - 143,900, with a total of 4 versions, including 2026 e:HEV 1.5L RS (RM 143,900), 2026 1.5T V (RM 137,900), 2026 1.5T E (RM 130,900) etc.
The OTR price of the Mazda CX-8 in Malaysia is RM 165,360 - 201,360, with a total of 5 versions, including 2025 2.5T 4WD High Plus Petrol (RM 201,360), 2025 2.2L 2WD High Plus Diesel (RM 193,123), 2025 2.5L 2WD High Plus Petrol (RM 186,360) etc.
Looking at the price, the Honda HR-V is indeed RM 49,460 cheaper than the Mazda CX-8 starting price. If you have a limited budget, Honda's entry-level model can already meet daily needs. But also note, the difference of a few thousand might require compromises in features, depending on your specific needs.

The Honda HR-V is equipped with a 1.5L Turbo, 140 hp. Official fuel consumption 7.0 L/100km.
The Mazda CX-8 is equipped with a 2.0L 4-cyl, 170 hp. Official fuel consumption 8.0 L/100km.
In terms of power, the Mazda CX-8's 2.0L 4-cyl has 30 more horsepower than the Honda HR-V's 1.5L Turbo. However, for daily city driving, both cars' power is sufficient, you won't feel underpowered.

The safety rating of the Honda HR-V is 5★ (ASEAN NCAP), active safety system includes Honda SENSING (ACC, CMBS, LKAS, RDM).
The safety rating of the Mazda CX-8 is 5★ (ASEAN NCAP), active safety system includes Brand ADAS.
Both cars have the same safety rating, safety features in this class are quite comprehensive. New car safety nowadays is generally not poor, no need to worry too much about this point.

Honda HR-V warranty 5 years/unlimited mileage, maintenance interval every 10,000km or 6 months.
Mazda CX-8 warranty 5 years/150,000km, maintenance interval every 10,000km or 6 months.

Both Honda HR-V and Mazda CX-8 are mainstream choices in the Malaysian market, suitable for family use and daily commuting. If you value brand reputation and resale value more, you can prioritize the one with better reputation; if you care more about value for money and features, choose the one with richer configurations. Ultimately, we suggest test driving both, personal experience is the most important.

Overall, both Honda HR-V and Mazda CX-8 are very good models in the Malaysian market. Choosing which one depends on your personal needs and budget. We suggest doing research, comparing quotes from multiple dealerships, and then test driving to make the final decision. Buying a car is a big matter, taking time to do research is never wrong.

In the Malaysian SUV market, many buyers compare the Honda HR-V and Mazda CX-8 when selecting a car. These two models are quite close in price and positioning. Today, we will make a detailed comparison from multiple aspects to help you save time doing research.
The OTR price of the Honda HR-V in Malaysia is RM 115,900 - 143,900, with a total of 4 variants, including 2026 e:HEV 1.5L RS (RM 143,900), 2026 1.5T V (RM 137,900), 2026 1.5T E (RM 130,900), etc.
The OTR price of the Mazda CX-8 in Malaysia is RM 165,360 - 201,360, with a total of 5 variants, including 2025 2.5T 4WD High Plus Petrol (RM 201,360), 2025 2.2L 2WD High Plus Diesel (RM 193,123), 2025 2.5L 2WD High Plus Petrol (RM 186,360), etc.
From a price perspective, the Honda HR-V's starting price is indeed RM 49,460 cheaper than the Mazda CX-8. If your budget is limited, Honda's entry-level version can already meet daily needs. However, please note that the price difference might involve trade-offs in features, specifically depending on your needs.

The Honda HR-V comes with a 1.5L Turbo, 140 hp. Official fuel consumption is 7.0 L/100km.
The Mazda CX-8 comes with a 2.0L 4-cyl, 170 hp. Official fuel consumption is 8.0 L/100km.
In terms of power, the Mazda CX-8's 2.0L 4-cyl has 30 more horsepower than the Honda HR-V's 1.5L Turbo. However, for daily driving in the city, the power of both cars is sufficient and you won't feel underpowered.

The Honda HR-V has a safety rating of 5★ (ASEAN NCAP), active safety systems include Honda SENSING (ACC, CMBS, LKAS, RDM).
The Mazda CX-8 has a safety rating of 5★ (ASEAN NCAP), active safety systems include Brand ADAS.
Both cars have the same safety rating, and safety features are quite comprehensive in this class. New car safety is generally good nowadays, so there is no need to worry too much about this.

The Honda HR-V body length is 4500 mm, trunk 450 L.
The Mazda CX-8 body length is 4500 mm, trunk 450 L.
The dimensions of both cars are almost identical, with little difference in interior space. Cars in this class are fully sufficient for daily use.

Both Honda HR-V and Mazda CX-8 are mainstream choices in the Malaysian market, suitable for family use and daily commuting. If you value brand reputation and resale price more, you can prioritize the one with a better reputation; if you care more about cost-performance and features, choose the one with a richer configuration. Ultimately, we suggest test driving both, as personal experience is the most important.

Overall, both the Honda HR-V and Mazda CX-8 are excellent models in the Malaysian market. Which one to choose depends on your personal needs and budget. We recommend doing your homework, comparing quotes from several dealers, and then test driving before making a final decision. Buying a car is a major event, spending some time doing research will never be wrong.

In the Malaysian SUV market, many buyers compare Honda HR-V and Mazda CX-8 when choosing a car. These two cars are quite close in price and positioning. Today, we will do a detailed comparison from multiple aspects to help you save time on research.
Honda HR-V's OTR price in Malaysia is RM 115,900 - 143,900, with 4 versions in total, including 2026 e:HEV 1.5L RS (RM 143,900), 2026 1.5T V (RM 137,900), 2026 1.5T E (RM 130,900), etc.
Mazda CX-8's OTR price in Malaysia is RM 165,360 - 201,360, with 5 versions in total, including 2025 2.5T 4WD High Plus Petrol (RM 201,360), 2025 2.2L 2WD High Plus Diesel (RM 193,123), 2025 2.5L 2WD High Plus Petrol (RM 186,360), etc.
From a price perspective, the starting price of Honda HR-V is indeed RM 49,460 cheaper than Mazda CX-8. If your budget is limited, Honda's entry-level version is already sufficient for daily needs. But keep in mind, the few thousand difference in price might involve trade-offs in features, depending on your specific needs.

Honda HR-V's safety rating is 5★ (ASEAN NCAP), active safety systems include Honda SENSING (ACC, CMBS, LKAS, RDM).
Mazda CX-8's safety rating is 5★ (ASEAN NCAP), active safety systems include Brand ADAS.
Both cars have the same safety rating. Safety features are quite comprehensive in this class. New cars nowadays have good safety, so no need to worry too much about this point.

Honda HR-V body length is 4500 mm, trunk capacity 450 L.
Mazda CX-8 body length is 4500 mm, trunk capacity 450 L.
The dimensions of both cars are almost the same, with little difference in interior space. For cars in this class, daily use is fully adequate.

Honda HR-V warranty 5 years/unlimited mileage, maintenance interval every 10,000km or 6 months.
Mazda CX-8 warranty 5 years/150,000km, maintenance interval every 10,000km or 6 months.

Overall, both Honda HR-V and Mazda CX-8 are excellent models in the Malaysian market. Which one to choose depends on your personal needs and budget. We suggest doing research, compare quotes from several dealerships, and test drive before making a final decision. Buying a car is a big matter, spending time on research will never be wrong.

In Malaysia's SUV market, many buyers compare Honda HR-V and Mazda CX-60 when choosing a car. These two cars are quite close in price and positioning. Today, we will make a detailed comparison from multiple aspects to help you save time on research.
Honda HR-V has an OTR selling price in Malaysia of RM 115,900 - 143,900, with a total of 4 versions, including 2026 e:HEV 1.5L RS (RM 143,900), 2026 1.5T V (RM 137,900), 2026 1.5T E (RM 130,900), etc.
Mazda CX-60 has an OTR selling price in Malaysia of RM 200,510 - 252,873, with a total of 2 versions, including 2026 3.3T 4WD High Plus (RM 252,873), 2025 2.5L 2WD High (RM 200,510), etc.
Looking at the price, Honda HR-V's starting price is indeed RM 84,610 cheaper than Mazda CX-60. If your budget is limited, Honda's entry-level version can already meet daily needs. But also note, the few thousand cheaper might involve trade-offs in features, depending on your specific needs.

Honda HR-V is equipped with a 1.5L Turbo, horsepower 140 hp. Official fuel consumption 7.0 L/100km.
Mazda CX-60 is equipped with a 2.0L 4-cyl, horsepower 170 hp. Official fuel consumption 8.0 L/100km.
In terms of power, Mazda CX-60's 2.0L 4-cyl has 30 more horsepower than Honda HR-V's 1.5L Turbo. However, for daily driving in the city, both cars have sufficient power, and you won't feel it lacks power.

Honda HR-V's safety rating is 5★ (ASEAN NCAP), active safety systems include Honda SENSING (ACC, CMBS, LKAS, RDM).
Mazda CX-60's safety rating is 5★ (Euro NCAP), active safety systems include i-Activsense Pro.
Regarding safety features, both cars received good ratings. However, Honda HR-V's Honda SENSING (ACC, CMBS, LKAS, RDM) and Mazda CX-60's i-Activsense Pro have some differences in functionality. If you value active safety highly, you can compare the feature lists of both in detail.

Honda HR-V body length 4500 mm, trunk 450 L.
Mazda CX-60 body length 4500 mm, trunk 450 L.
The dimensions of both cars are almost the same, and the interior space difference is not significant. For cars in this class, daily use is completely sufficient.

Honda HR-V adopts FWD drive mode.
Mazda CX-60 adopts FWD drive mode.
Both cars have the same drive mode, both are FWD, daily driving experience will not have much difference.

Overall, Honda HR-V and Mazda CX-60 are both very good models in the Malaysian market. Which one to choose depends mainly on your personal needs and budget. We recommend doing your research, comparing quotes from several dealerships, and then test driving to make the final decision. Buying a car is a big matter, spending some time doing research is never wrong.

Officially singled out "frequent price cuts", warning against excessive price competition in overseas markets. Behind this lies not just the profit account, but the image account of China's automotive industry overseas.
Specifically regarding policy implementation, on September 1, 2026, the Ministry of Commerce, Ministry of Industry and Information Technology, and State Administration for Market Regulation jointly issued the "Guidelines for Overseas Competition Behavior and Compliance Construction in the Automotive Industry". The content regarding pricing is worth noting. The document points out that when enterprises formulate suggested retail prices overseas, they should set clear price gradients for different vehicle configurations, avoiding "affecting the interests and brand image of overseas consumers due to frequent and significant price fluctuations".
The "knock" meaning in this sentence is obvious, referring to the "price cut actions" that everyone is very familiar with in recent years. As for why the official needs to single out such behavior so seriously, perhaps we can see a clue from relevant data. Relevant data shows that in 2025, China's automobile exports reached 8.32 million units, sold to more than 200 countries and regions, and remained first in the world for consecutive years. In the first seven months of this year, the export volume reported by the General Administration of Customs reached 6.399 million units, a year-on-year increase of 53.7%, and breaking through 10 million units for the whole year seems to be inevitable.

The ceiling of scale is visibly rising, but the profit situation is like a bucket of cold water. According to Wind data, the total net profit attributable to owners of 289 listed automotive manufacturing companies in the first half of the year was 56.531 billion yuan, a year-on-year decrease of 25.74%, with the profit margin of complete vehicle manufacturing falling to 1.5%, a record low in nearly 10 years.
When the industry begins to show a situation where more sold means less earned, it indicates that something has deviated from the normal track. In other words, this is no longer a situation that can be explained by simple exchange rates and tariff factors. The three departments singled out "frequent price cuts", indicating that the official side has seen the bookkeeping problems; in essence, it is still a guide for the long-term survival of Chinese automakers overseas.
The "Profit Account" of Overseas Price Cuts, Calculated Clearly by Three Departments
The three departments singled out "frequent price cuts", most likely having calculated a financial account clearly, that is, sales volume and profits are moving further and further apart. Even BYD, a top representative with relatively thick profits among independent brands, also has such a situation. Let's look at a set of data. In the first half of 2026, BYD sold 789,400 units overseas, a year-on-year surge of 67.9%, and the proportion of overseas sales rose from about 24% year-on-year last year to 44%. According to Orient Securities' calculation, BYD's overseas business gross margin in the first half of the year was 28.4%, while domestic was only 17%. As a sample automaker going overseas, BYD's sales and profit calculation data are both quite good.

But another layer of reality is that BYD's single car revenue is also declining. According to the same Orient Securities statistics, compared with the first half of 2025, BYD's overseas single car revenue decreased by 16,000 yuan. These two sets of data seem contradictory, but there is actually a certain "logical rationality". Why say this?
The "involution" of the Chinese automotive market has not disappeared because of going overseas. This has led to a phenomenon: on one hand, the proportion of overseas sales has surged; on the other hand, the single car revenue is declining. Some developing well automakers went overseas, propping up gross margins with high-value models. But the more and more low-price models were pushed overseas, also leading to the situation of the average price going down. When the main force of exports expands from Dolphin, Yuan Plus such medium-to-high-end models to more low-price product lines, the premium that the overseas market should belong to the brand is being thinned step by step.

Of course, this is not a problem faced by a certain automaker. Looking through the first half-year financial reports, many automakers that are heavily going overseas are experiencing such a situation. Chery's net foreign exchange loss was 2.092 billion yuan; Geely's net foreign exchange gain from the same period last year of 2.64 billion yuan was directly turned into this year's 550 million yuan net loss; Great Wall Motor had a net foreign exchange gain of 1.493 billion yuan in the first half of last year, but this year after deducting hedging locks, it actually lost 266 million yuan; Leapmotor delivered 356,000 units for half a year, a year-on-year increase of 60.8%, sitting at the top of the new force sales list, but calculated down, the single car net profit was less than 600 yuan, and the annual profit guidance was down from 5 billion yuan to 3 billion yuan.
These data mean that overseas market competition problems have begun to show. Those overseas shares won by price are being transferred in the form of profits. The selling price goes down, the gross margin goes down, and stacked with exchange rate fluctuations, the book profit will eventually become a big problem. "Avoid affecting overseas consumer interests and brand image due to frequent and significant price fluctuations" reflects the concerns of relevant departments.
The Impact Behind Price Cuts, The Whole Industry Has to Pay For It
Thinking deeper, the concerns of the three departments might not only because they calculated the profit account. If looking at it from the perspective of long-term industry development, the coverage of "frequent price cuts" and "overseas involution" is far wider than we imagine. Automobiles are different from ordinary consumer goods. Sun Xiaohong, former Secretary-General of the Automotive Internationalization Professional Committee of the China Machinery Industry Import and Export Chamber of Commerce, explained it clearly: "Overseas markets attach great importance to vehicle residual value and the usage cost of the vehicle's full lifecycle. Frequent and excessive price cuts will make consumers worried about the future residual value preservation of the vehicle, bringing a series of negative effects."

Users who just picked up the car, the next foot sees the official hanging lower prices, value retention shrinks accordingly, this is very easy to trigger users' negative emotions. If it evolves into complaints, rights protection and bad reviews, it may eventually backfire on the brand. This is not groundless worries, currently there have already been some negative cases. For example, in the Thailand market, some domestic automakers continued to cut prices in Thailand, making the dissatisfaction of car-buying users rise, and Thai public institutions also launched investigations on this.
This is just the backlash at the public opinion level; if dissatisfaction intensifies, this may cause worse results. Now, Thailand, Indonesia, and Malaysia are tightening electric vehicle import thresholds synchronously on their own, with localized production and technology transfer as conditions. Clearly, this chain reaction will not affect just a certain automaker. Dissatisfaction from users who have purchased, fermentation of local public opinion, investigation by public institutions, government tightening of import policies, will lead to the entire industry's entry threshold rising. In the end, for this one enterprise's price cut, it is all Chinese brands operating locally who have to pay.
As Shi Yonghong, Vice President of the China Machinery Industry Import and Export Chamber of Commerce said: "Overseas market regulations are scattered, involving safety, environmental protection, data, carbon emissions, supply chain due diligence, etc. The issuance of the 'Guidelines' will help guide enterprises to rationally choose target markets, avoid low-price competition, channel conflict, gray operations, and maintain the overall image of China's automobiles."

The person in charge of the Department of Outbound Investment and Economic Cooperation of the Ministry of Commerce, when interpreting, summarized the intention of this guidance into three points: highlight public service attributes, highlight practical application orientation, highlight win-win cooperation concepts. Falling into policy intentions, what the three ministries truly worry about is not whether a certain enterprise sells expensive or cheap, but whether disorderly price competition will make the four words "China Automobile" become a "negative label" internationally. How to make competition no longer disorderly? Of course, this question still has to be answered with the three words "high quality".
Great Wall Motor Chairman Wei Jianjun said, "Going out of quality is part of high-quality opening up, to bring long-term stable, reliable products and services to overseas consumers". He believes that enterprises going out should respect other countries' legal cultures, bringing taxes and employment to local areas. Talking about price, in the People's Daily Client "Ask the Way" column, he once spoke directly: "If I keep reducing costs, I cannot guarantee the quality of the car."
Now the development of China's automotive industry has changed from past to present. When export scale surges to 10 million units, any individual disorder will be amplified multiple times, the official must set the rules before credit is damaged.
No Price Floor, Cannot Obtain Real Share
Of course, we do not want to convey the viewpoint that "price cuts are wrong". Objectively speaking, price cuts themselves are not wrong, but if price cuts are taken as the only means of competition, then the overseas road will not go far, and real share cannot be obtained. To put it more simply, for Chinese automakers going overseas to last long, having pricing power is very important. How to have this ability? It depends on whose products have something special.

To stabilize prices, win by things outside of price, there are three dimensions of performance that are very key. One is technical differences. Technology is a barrier that can be directly perceived by users. If we can pull gaps in terms of range, safety, intelligence, etc., with powerful technical strength, we can maintain the price floor, rather than rolling down together with opponents.
Two is price stability. This is also a credit impression overseas. Chinese automakers going overseas need to open up the situation with "contract spirit" and "long-termism". Falling into operations, it is stable prices, stable products, stable services, stable expectations. A brand that frequently adjusts prices, users dare not buy now, dealers dare not stock up now, this uncertainty itself is a cost.

Three is local service network. This determines whether overseas users can be assured about the brand, and is also the decisive factor for whether automakers can maintain the price floor. If we can do well in maintenance, parts, residual value, second-hand circulation after selling cars, people's stickiness to the brand will be higher. When the after-sales system is laid out dense enough, price will not be the only selling point.
The "muscle memory" formed in intense involution in the domestic market, when it comes to overseas, will eventually have to relearn the rules. After all, there are no subsidies to support the bottom, nor infinite price war space there. In overseas, possessing the determination to establish prices is the core strategy for long-term survival.
Conclusion
Markets won by low prices are actually not stable. The four words "Made in China" cannot be labeled with "dumping" and "cheap". The purpose of the three departments' guidance is not to ban price cuts, nor to halt going overseas. It only puts a long-ignored fact on the table. Now, policies have drawn clear boundaries for Chinese automakers. Automakers used to "price involution", it is also time to make choices that conform to the guidance.

某新能源企业承办东南亚行业峰会,接待来自6个国家的40位参会代表,需要在3天内安排曼谷和雅加达两地的接送、考察、晚宴用车。行程复杂、车辆需求大、跨城调度难——商务接待用车面临的挑战,远比个体客户接待复杂得多。
如何高效承接高规格、多国别、跨城市的商务接待需求?深耕东南亚的Grab For Business提供了一个系统性答案。 依托Grab覆盖东南亚8个国家、900多个城市的出行网络,该平台支持多人多车同时预约、统一对公结算,为企业商务接待提供从调度到结算的完整解决方案。那么东南亚商务接待用车怎么选?核心看三个能力——多车协调力、统一管理力、费用管控力。

商务接待和客户接待的区别在于规模,多车同时调度是核心能力。40位参会代表分8辆车从酒店前往考察点,要求同时出发、统一路线、统一到达。传统模式需要逐辆叫车、逐辆确认,行政人员疲于协调,效率极低。
Grab的Concierge代客叫车服务支持同时预约多辆车,行政人员在后台轻松完成多车预订,实时查看每辆车位置和到达状态。Grab For Business支持按需用车替代传统固定班车,用多少、付多少,成本更优;同时提供专为接待场景定制的用车选项,满足企业商务接待的标准化需求。高效的多车协调能力,是回答东南亚商务接待用车怎么选的基础要素。
二、统一管理:8国服务标准一致多车协调解决单城接待的效率问题,统一管理解决跨城接待的一致性问题。商务接待跨城时,核心痛点是每到一座城市就要换一套服务标准。
40位代表从曼谷转场雅加达,过去需要在泰国和印尼分别对接不同供应商,车辆品质、司机服务、结算方式各不相同。用Grab后,两城统一平台、统一标准、统一对公结算,服务体验无缝衔接。8国900多个城市统一服务平台,司机资质经多层标准化审核,并严格遵守各国监管要求;服务流程通过ISO 9001质量管理体系认证,实现从准入到服务的全流程标准化管控
新华网报道,Grab"将企业最核心的用车、用餐场景纳入统一管理,支持对公直接结算,从源头免除员工垫付、收集票据、反复报销的负担"。统一的管理体系,让商务接待跨城也不再是难题,这是衡量东南亚商务接待用车怎么选的关键支撑。

多车协调和统一管理解决"用"的问题,费用管控解决"算"的问题。商务接待费用种类多、金额大,传统模式下一堆纸质票据无法统一归集。
峰会结束后,行政团队面对3天8辆车的用车费用、6次团队餐饮配送费用、2次快递费用,过去要花一周整理票据、核对金额、走报销流程。用Grab后,出行、餐饮配送、快递三大模块费用自动归集在一个后台,一键导出报表。Grab支持合并账单与多维度费用报告,并可选择开通月度发票功能,由Grab向公司统一开具月度账单,支持跨境财税适配,并通过开放API与企业费用管理系统(如SAP Concur、Expensify、Chrome River等)对接,实现行程与电子收据数据的自动同步,让多国运营费用在一个后台统一管控、清晰可溯。
根据Forrester Consulting于2024年2月发布的《Grab For Business的总体经济影响™》研究报告,以500人规模企业为模型,使用Grab For Business每年可节省超11,500小时的行政时间,相当于5到6名全职员工一年的工作量。Grab For Business官网将其定位为费用管理平台。高效的费用管控能力,是东南亚商务接待用车怎么选的深层价值。

回答东南亚商务接待用车怎么选,要看多车协调、统一管理和费用管控三个能力。Grab For Business凭借Concierge代客叫车的多车调度能力、8国900多个城市的统一服务标准、以及三大模块统一归集的费用管控体系,在26,000 家大型及中小型企业的实践中验证了商务接待的专业能力。对于有东南亚商务接待需求的企业而言,Grab让接待用车从难题变为优势。


After 20 years, the legendary Dakar Pajero finally welcomes a new generation.
On September 2, Mitsubishi Motors officially unveiled the all-new Pajero in Tokyo. As Mitsubishi Motors' new flagship model, the all-new Pajero is manufactured at the Thailand production base. It will launch in the Thai market first, followed by launches in Japan and Australia in 2026, and gradually enter around 100 countries and regions globally, including ASEAN, Latin America, and the Middle East, starting from 2027.

The all-new Pajero retains the upright and rugged body proportions and horizontal design baseline of the first-generation model. Powerful wheel arches and sculpted body surfaces further enhance visual tension. The front design is inspired by Japanese Kendo, conveying restrained yet powerful inner strength, offering both horizontal bar and honeycomb grille styles. The headlights feature a signature T-shaped design, combining modernity and technology.

The new vehicle body dimensions are 4,920 x 1,925 x 1,910 mm, wheelbase 2,870 mm, ground clearance 230 mm, approach angle 30.4°, breakover angle 22.6°, departure angle 25.8°. The 52:48 front-to-rear weight distribution further optimizes off-road stability.
Classic elements are everywhere on the body: The C-pillar design pays tribute to the roll cage of the first-generation model, while the hexagonal rear design reinterprets the spare tire mounted on the rear seen in past Pajero generations. The body offers two metallic paint themes – Armored Bronze highlights the metallic heaviness, while Phantom Blue blends gold luster into a grey-blue base, presenting a refined texture that changes with light.
The all-new Pajero adopts a three-row, seven-seat layout. The second-row seats have a 150 mm slide range and support folding. The third row provides sufficient headroom for adults, with feet able to tuck under the second-row seats. Front and second-row seats feature ventilation, and a three-zone automatic air conditioner controls temperature independently.

The cabin features a horizontally extended dashboard integrating two 14.3-inch high-resolution screens (12.3-inch for some configurations). The signature three-circle instruments of Pajero generations are reinterpreted as Multi Meter multi-function displays, presenting off-road information such as altitude, compass, temperature, vehicle pitch and roll angles, and AYC control status in real-time. The dashboard and door panels feature stitched soft material lining inspired by the traditional Japanese "Kigome" craft, creating a flagship-level luxury atmosphere. Interior colors offer Camel (Tan), forming a refined contrast with black.

The new vehicle has significantly upgraded in quietness. The front windshield and front and rear doors all use acoustic glass. Combined with full-vehicle sound insulation measures, it ensures passengers in all three rows can converse naturally at high speeds. The infotainment system supports wireless smartphone connection, and the instrument cluster offers 16 background themes that change in real-time with time.

In terms of power, the all-new Pajero is equipped with a 2.4-liter diesel engine, featuring a wide-range single Variable Geometry Turbocharger (VGT). Maximum torque reaches 480 N·m (470 N·m for some configurations), matched with a newly developed 8-speed automatic transmission (with Sport mode), balancing low-speed explosive power and high-speed smoothness.

Off-road performance remains uncompromising. The high-rigidity ladder frame uses more high-strength steel, significantly improving torsional and bending stiffness while reducing weight. Suspension is front double-wishbone independent + rear new five-link solid axle structure. Long-travel design ensures tire ground contact in complex terrain.

The all-new Pajero is equipped with Mitsubishi S-AWC Comprehensive Vehicle Dynamics Control System and SS4-II Super Select 4WD II. It offers four drive modes: 2H, 4H, 4HLc, 4LLc, and seven driving modes: Standard, Eco, Gravel, Snow, Mud, Sand, and Rock.

Regarding safety features, the new vehicle is equipped with FCM Front Collision Mitigation (including pedestrian/cyclist/motorcycle detection and intersection assist), PFCW Predictive Front Collision Warning, and EAPM Accelerator Misapplication Assist. It also features ELA Emergency Lane Assist and FCTA Front Cross Traffic Alert for the first time. The MI-PILOT High-Speed Single-Lane Driving Assist System integrates ACC and LKA to relieve long-distance driving fatigue. The whole vehicle is equipped with 8 airbags, including Mitsubishi's first application of a front center airbag. Additionally, the 3D Multi-View Panoramic Image supports chassis see-through function, allowing real-time viewing of the road under the vehicle during off-road driving.

Since its birth in 1982, the Pajero has gone through four generations of updates, with cumulative production exceeding 3.29 million units, covering over 170 countries and regions. It is one of Mitsubishi Motors' most iconic models. The all-new Pajero, building on the "Confidence (Confidence)" and "Comfort (Comfort)" product philosophies inherited since the first generation, adds the "Prestige (Prestige)" dimension. With the design concept of "Grand Charisma (Grand Charm)", luxury quality has significantly improved, evolving comprehensively into a flagship-level crossover off-road SUV.
Mitsubishi Motors President and Chief Operating Officer Keisuke Kishura stated: "The all-new Pajero is the first model to implement Mitsubishi Motors' mid-to-long-term vision for the 2030s. As a flagship, it will lead the subsequent Pajero series and even the entire Mitsubishi Motors product lineup."
The author of this article is Wenfeng from TiCheBang.

9 月 2 日,理想汽車正式发布科技旗舰 MPV 新一代理想 MEGA,新車仅提供 MEGA Home 單一配置版本,全國統一零售價 50.98 萬元,現已開啟訂購,用戶可透過理想汽車 App 預約試駕或前往線下零售中心體驗實車。


作為 50 萬以上 MPV 市場的熱門車款,新一代理想 MEGA 在保留 0.215Cd 超低風阻流線車身基礎上,對外觀細節完成優化升級,換裝 ADB 矩陣大燈、飛碟造型輪轂,整車精緻度進一步提升。


車艙延續“移動的家”產品理念,新增 Home Light 客廳主燈、Sweet Home 迎賓光毯,配備三處獨立天窗與五組電動遮陽簾。二排旋轉零重力座椅升級懸浮座墊與空氣菱形格 Nappa 真皮,全車一至三排均標配通風、加熱功能,全車共計 31 處表皮加熱,搭配自適應調平電動桌板,構建多場景後艙客廳。




底盤層面是本次升級重點,新車標配線控轉向 + 後輪轉向系統,轉彎半徑縮減至 5.5 米;搭載 800V 主動防傾魔毯底盤,30 毫秒即可抑制車身側傾,還配備大象迎賓便捷上下車功能。智能配置一應俱全,高通 8797 車艙晶片加持,前後排均配備 OLED 大屏幕;全系搭載雙馬赫具身智能套裝,兩顆馬赫 M100 晶片搭配四顆激光雷達。


三電部分搭載 108kWh 5C 超充三元鋰電池,CLTC 續航 710km,支援 10 分鐘補能 500 公里。新車提供多款車身配色,270°電動變色玻璃為選裝項。首銷期用戶可享受購車專屬權益,未來該車還將登陸港澳、新加坡、泰國等右舵市場。




On August 26, the pure electric SUV focusing on global quality — Chery Fengyun T7 officially launched. The new car offers 3 versions in total, official guide price range 97,900-118,900 yuan, priority exchange price as low as 94,900-115,900 yuan. The new car performs excellently in four major aspects: range, appearance, safety, and intelligence, relying on six hardcore product strengths to bring a reliable and peace-of-mind new choice for pure electric travel for family users.
At this launch conference, musician Wu Kequn attended as the "Happiness Experience Officer". He and Chery Automobile Executive Vice President Li Xueyong exchanged around "Steady Happiness", sharing driving experiences, and highly recognized Chery's "Slow work builds good cars" manufacturing philosophy. The two jointly launched the "Happiness Co-creation Plan" on site, calling on everyone to discover the small beauties in life.
Fengyun T7 belongs to native global models, first completing strict tests in many places around the world, then selling to the domestic market, truly achieving delivery upon launch. Relying on affordable pricing and solid global quality, allowing ordinary consumers to also experience high-standard pure electric car life.

Three model configurations, place order to enjoy 8 major car buying benefits
The three versions of Fengyun T7 are 600km Enjoy Edition, 600km Comfort Edition, 600km Smart Edition.
•600km Enjoy Edition: Launch guide price 97,900 yuan, priority exchange price 94,900 yuan
•600km Comfort Edition: Launch guide price 108,900 yuan, priority exchange price 105,900 yuan
•600km Smart Edition: Launch guide price 118,900 yuan, priority exchange price 115,900 yuan
Event time from now until September 30, place order to enjoy 8 layers of gift packs:
1.Color Gift: Bright Flame Orange, Mountain Smoke Purple two unique paint colors free for limited time, value 6,000 yuan;
2.Financial Gift: Provides two loan plans, 2 years 60,000 0 interest, or 5 years 100,000 3 years interest-free;
3.Exchange Gift: No limit on original vehicle brand, exchange to enjoy 3,000 yuan single vehicle subsidy;
4.Protection Gift: Dual guarantee. If vehicle thermal runaway damage is caused by issues with the power battery itself, compensate with a new car of the same model or equivalent configuration; within one year of purchase, in parking and intelligent driving navigation scenarios, if the accident is determined to be caused by intelligent driving system failure, personnel and third-party losses are compensated up to 5 million yuan;
5.Lifetime Gift: First owner enjoys lifetime warranty for the whole vehicle including three-electric systems, except consumable parts; spend only 666 yuan to purchase original price 3,999 yuan lifetime basic maintenance package, can do basic maintenance once a year;
6.Data Gift: First owner enjoys lifetime free basic data, entertainment data 3 years 5G free.
Additionally, pre-sale benefits extended, pay 1,000 yuan deposit deduct 2,000 yuan car purchase price, ends at 24:00 on August 31.

Slow work builds good cars, truly global-tested family SUV
Nowadays many car enterprises pursue rapid car building, Fengyun T7 chooses steady and sure steps. Undergone 3 years of R&D, gathering global R&D system strength; collected suggestions from over 5,000 users, hundreds of designers participated in design; developed according to European 2026 version E-NCAP five-star safety standards, will land European market in future.
Whole vehicle completed 1.45 million km durability test, passed through various extreme environments: Nordic extreme cold, tropical humid high temperature, can also pass through 500mm depth water accumulation.
Chery ranked first in exports of Chinese brand passenger cars for 23 consecutive years, global users over 20 million, products sold to over 130 countries. Fengyun T7 overseas similar model Lepas L6 has already launched in South Africa, Thailand, subsequent Indonesia, EU, UK, Malaysia and other markets will be gradually on sale.
Before launching in domestic, this car has already run through global complex road conditions, Brazil speed bumps, Mexico gravel roads, Germany highway curves, South Africa unpaved muddy roads all experienced. Vehicle can adapt to -40°C to 55°C huge temperature difference, adapts to 95% of global roads. Launch conference site synchronized delivery new cars, many foreigners living in China became first batch of owners.

Implement "Steady Happiness" into daily driving
Happiness Experience Officer Wu Kequn talked at the conference, now ordinary people's pursued steady happiness, not necessarily grand goals, more hidden in daily life: weekend go camping anytime, commute driving no anxiety, family outing no worry range. Fengyun T7 reflects this happiness in driving experience.
Vehicle CLTC range 600 km, actual can reach 681.6 km, achieve "reverse false labeling"; 30%-80% fast charge only needs 20 minutes, drink a cup of coffee can recharge power run 300 km. Car interior space spacious, regular trunk 450L, daily luggage easy storage; rear seats folded down car interior turns into 1955mm × 1310mm big bed, camping nap, long distance rest very convenient.
Seats adopt 9-layer composite structure, support heating ventilation, family ride all comfortable. Equipped with highway piloting assistance, 300+ scenarios automatic parking, narrow parking spots can also easily park well. 80% high strength steel body, 9 airbags, multi-layer protective battery pack, through million km global actual test, city commute, family long travel enough peace of mind.

Reject configuration shrinkage, enjoy level-up strength at hundred-thousand price
Many 100,000-level pure electric SUVs in the market have shortcomings: low config range shrinkage, safety config reduction, high-level intelligence requires extra money, chassis battery test insufficient. Fengyun T7 relies on six major redundancy advantages, gives high-end config to 100,000-level users, achieves 100,000 price, close to 200,000-level product strength.
Crash safety redundancy: Benchmark European 5-star safety standards, car body 80% uses high strength steel, equipped with 9 airbags, special body structure, collision time maximize protect indoor personnel survival space.
Battery safety redundancy: Rhinoceros battery owns 31-layer protection structure, IP68 waterproof, anti-crush ability reaches national standard 2 times, through strict fire burn, salt spray tests, reduce battery thermal runaway risk.
Range equality redundancy: Full system unified 600km long range, entry version does not shrink range, battery life long, bid farewell to range anxiety.
Global energy saving redundancy: Standard equipped heat pump air conditioning, north winter low temp range can also improve, winter cold summer heat, range will not appear big dive.
Control performance redundancy: 178kW high power motor, professional team tunes chassis, high speed driving stable, bad roads, water wading scenarios can also cope calmly, max speed 180km/h.
Whole vehicle verification redundancy: Multiple test cars run through global 21 countries, high temp, extreme cold, bad road conditions all tested in advance, solve fault hazards in R&D stage, give users mature reliable cars.

Four major core selling points quickly understand Fengyun T7
Super Energy Run: Full series 600km long range, charging speed fast, low temp range performance good, power strong driving quiet.
Beautiful Global: Global designers jointly created, 6 unique paint colors, Bright Flame Orange uses luxury car level paint spray craft, cockpit interior high level durable look.
Safer: High strength body, 9 airbags, multi-layer battery protection, professional chassis tuning, various road conditions driving heart steady.
Good Intelligence: 4nm craft 8775 car chip,搭载 Doubao Large Model, voice interaction natural; supports 300+ scenarios automatic parking, highway piloting assistance, driving parking more worry-free.


【CNMO科技消息】9月3日,现代汽车集团正式宣布,在美国工业设计师协会主办的“2026 IDEA设计大奖”中荣获16项大奖,包括金奖2项、银奖1项、铜奖3项及本奖10项。IDEA设计大奖与德国iF设计奖、红点设计奖并称为世界三大设计奖,综合评估设计创新性、用户价值与社会责任。
金奖(产品及概念设计) 授予了现代汽车“E3W & E4W微出行概念”。该设计将印度的机动三轮车重新诠释为未来电动化平台,针对拥挤的城市环境优化了车身、座椅布局及空间利用率,可灵活应用于乘客运输、物流及紧急救援场景。
另一项金奖(品牌传播)由现代汽车集团新加坡全球创新中心的“NAO餐厅品牌书”获得。该书记录了HMGICS内韩国餐厅“NAO”的品牌理念与诞生过程,展现了与米其林三星主厨李科里的合作、与韩国匠人的联结以及韩国文化与现代美学的融合。
捷尼赛思“Magma GT Concept” 获得汽车·运输类别银奖。该车以低矮宽阔的车身、长车顶线条及中置比例设计,展现了捷尼赛思豪华高性能品牌的设计方向。
铜奖授予了现代汽车“Heritage Stella & Sonata Retrace杂志”、全球儿童癌症支援活动“Hope on Wheels”以及起亚“PV5信息娱乐系统”。PV5信息娱乐系统将车辆扩展为数字服务空间,在数字交互类别中获得认可。
本奖获奖作品包括现代汽车“UX Studio Seoul”(服务设计与环境类别),以及NAO餐厅品牌设计、现代员工证保护壳、Mobile Nap、Furnished Lounge & Hyundai AdGear、MobED等作品。起亚“Kia x Ocean Cleanup”获得社会影响力设计本奖。捷尼赛思“G90 Wingback Concept”与“Magma UI Design”分别在汽车·运输与数字交互类别中获得本奖。
