Zeekr's presence at KLIMS 2026 carries a weight that few other newcomer brands can match. While most Chinese EV marques enter Malaysia as fully imported players, Zeekr arrives with confirmed plans to establish the country as its first CKD production hub outside China. This is not merely a logistical footnote; it fundamentally alters how Malaysian consumers should read the brand. By committing to l

At KLIMS 2026, smart arrives as a marque that has largely erased its former identity as a builder of tiny urban runabouts. Operated locally by PRO-NET, the brand now occupies a premium lifestyle EV position in Malaysia, sitting distinctly above Proton eMAS in price and positioning. This is not a gradual evolution but a calculated repositioning that places smart in direct competition with Tesla, Ze

At the ongoing 2026 Kuala Lumpur International Mobility Show (2026 KLIMS), Honda Malaysia has launched the new 2026 Honda Prelude.

Proton eMAS arrives at KLIMS 2026 not as a tentative experiment but as a sub-brand already claiming market leadership. Operated by Proton New Energy Technology (PRO-NET), eMAS carries a unique burden: it must translate decades of national-car sentiment into a credible new-energy portfolio for ordinary Malaysian families. While startup EV brands can afford to serve niche early adopters, Proton eMAS

Honda arrives at KLIMS 2026 with the momentum of a major product refresh already in market. The updated CR-V, launched locally in March, now leads the brand's SUV charge with expanded e:HEV hybrid representation across the range. By replacing the outgoing LaneWatch system with Blind Spot Information on the updated model, Honda signals a shift toward conventional active-safety packaging that Malays

At KLIMS 2026, the Proton stand carries a significance that extends beyond any single model reveal. As Malaysia’s national carmaker, Proton occupies a unique position in the market: it must defend decades of consumer familiarity while proving it can keep pace with an influx of Chinese brands and the electrification push led by its own sibling sub-brand, Proton eMAS. The display this year sends a c

MG’s presence at KLIMS 2026 is not defined by another imported electric hatchback or a spec-sheet duel over range figures. The story that matters unfolded three months earlier in Melaka, when SAIC Motor Malaysia rolled out the first locally assembled MG S5 EV from its CKD plant. That event shifted MG from being a brand that sells EVs in Malaysia to one that manufactures them here, and the KLIMS st

KLIMS 2026 is dominated by headlines about battery-electric disruption, aggressive pricing from newer brands, and the race to claim charging-network territory. At Nissan’s stand, the conversation takes a different turn. Instead of asking Malaysian buyers to abandon combustion entirely, the brand is pitching a more measured transition built around family practicality. The all-new Serena e-POWER is

Toyota enters KLIMS 2026 as Malaysia's strongest non-national mainstream marque, and its January delivery figure of 4,700 units sets the tempo for the year. In a market where Perodua commands the absolute volume base and Chinese brands are rapidly scaling their battery-electric line-ups, Toyota's immediate defence is its hybrid ecosystem. The Corolla Cross Hybrid, the newly available Vios HEV and

Kia’s presence at KLIMS 2026 carries a weight that extends beyond any single specification sheet. With Kia Sales Malaysia Sdn Bhd now steering local operations from 1 January 2026, the brand is attempting to reset its narrative in a market where consumer memory of previous distributor transitions still lingers. The Sportage sits at the heart of this recovery strategy, flanked by the Carnival facel

Perodua enters KLIMS 2026 as the reference point against which almost every other Malaysian automotive story is measured. With a 2025 sales performance that cleared 359,000 units, the national carmaker does not merely participate in the market—it defines the volume ceiling. At the show, the booth’s layout reflects this duality: the recently launched QV-E occupies the visual centre, yet the familia

At KLIMS 2026, the Proton stand tells two stories at once. While the eMAS sub-brand courts Malaysia’s early EV adopters, the Proton X90 sits at the opposite end of the display as a reminder that the national carmaker’s immediate volume still flows from conventional powertrains. As the flagship of Proton’s SUV line, positioned above the X70, the X90 carries the responsibility of stretching the bran

At KLIMS 2026, much of the conversation around the Proton stand gravitates toward the newer metal. The recently updated S70 sedan carries the brand's latest four-cylinder turbocharged narrative, while the eMAS sub-brand draws curiosity with its electric ambition. Yet the Proton X50 remains a fixture of the display, and its presence speaks to a different, equally important chapter of the national c

Xpeng's arrival in Malaysia through Bermaz Auto is less about adding another electric vehicle to the showroom floor and more about introducing a software-centric mobility philosophy. While the market has grown accustomed to Chinese EVs led by BYD's volume play, Xpeng positions itself as the technology-forward alternative where intelligent driving assistance, continuous over-the-air updates, and ca